Reliability sbl

32
Reliability Case Processing Summary 200 100.0 0 .0 200 100.0 Valid Excluded a Total Cases N % Listwise deletion based on all variables in the procedure. a. Reliability Statistics .980 6 Cronbach's Alpha N of Items Item Statistics 4.19 1.429 200 4.19 1.358 200 4.17 1.466 200 4.23 1.412 200 4.16 1.450 200 4.18 1.510 200 HEA1 HEA2 HEA3 HEA4 HEA5 HEA6 Mean td. Deviation N Item-Total Statistics 20.92 47.334 .934 .976 20.91 48.555 .916 .978 20.94 46.644 .946 .975 20.88 47.487 .938 .976 20.95 47.067 .933 .976 20.92 46.235 .936 .976 HEA1 HEA2 HEA3 HEA4 HEA5 HEA6 Scale Mean if Item Deleted Scale Variance if Item Deleted Corrected Item-Total Correlation Cronbach's Alpha if Item Deleted Scale Statistics 25.10 67.729 8.230 6 Mean Variance td. Deviation N of Items

Transcript of Reliability sbl

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.980 6

Cronbach'sAlpha N of Items

Item Statistics

4.19 1.429 2004.19 1.358 2004.17 1.466 2004.23 1.412 2004.16 1.450 2004.18 1.510 200

HEA1HEA2HEA3HEA4HEA5HEA6

Mean Std. Deviation N

Item-Total Statistics

20.92 47.334 .934 .97620.91 48.555 .916 .97820.94 46.644 .946 .97520.88 47.487 .938 .97620.95 47.067 .933 .97620.92 46.235 .936 .976

HEA1HEA2HEA3HEA4HEA5HEA6

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

Scale Statistics

25.10 67.729 8.230 6Mean VarianceStd. DeviationN of Items

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.909 2

Cronbach'sAlpha N of Items

Item Statistics

4.23 1.347 2004.27 1.306 200

At1At2

Mean Std. Deviation N

Item-Total Statistics

4.27 1.706 .834 .a4.23 1.813 .834 .a

At1At2

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

The value is negative due to a negative average covarianceamong items. This violates reliability model assumptions. Youmay want to check item codings.

a.

Scale Statistics

8.50 6.452 2.540 2Mean VarianceStd. DeviationN of Items

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.923 2

Cronbach'sAlpha N of Items

Item Statistics

4.16 1.719 2004.24 1.608 200

PB1PB2

Mean Std. Deviation N

Item-Total Statistics

4.24 2.585 .859 .a4.16 2.956 .859 .a

PB1PB2

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

The value is negative due to a negative average covarianceamong items. This violates reliability model assumptions. Youmay want to check item codings.

a.

Scale Statistics

8.40 10.290 3.208 2Mean VarianceStd. DeviationN of Items

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.930 2

Cronbach'sAlpha N of Items

Item Statistics

4.72 1.269 2004.82 1.306 200

SN1SN2

Mean Std. Deviation N

Item-Total Statistics

4.82 1.706 .870 .a4.72 1.610 .870 .a

SN1SN2

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

The value is negative due to a negative average covarianceamong items. This violates reliability model assumptions. Youmay want to check item codings.

a.

Scale Statistics

9.54 6.199 2.490 2Mean VarianceStd. DeviationN of Items

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.944 2

Cronbach'sAlpha N of Items

Item Statistics

4.88 1.234 2004.95 1.251 200

PE1PE2

Mean Std. Deviation N

Item-Total Statistics

4.95 1.565 .894 .a4.88 1.523 .894 .a

PE1PE2

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

The value is negative due to a negative average covarianceamong items. This violates reliability model assumptions. Youmay want to check item codings.

a.

Scale Statistics

9.83 5.850 2.419 2Mean VarianceStd. DeviationN of Items

ReliabilityCase Processing Summary

200 100.00 .0

200 100.0

ValidExcludedaTotal

CasesN %

Listwise deletion based on allvariables in the procedure.

a.

Reliability Statistics

.973 2

Cronbach'sAlpha N of Items

Item Statistics

4.50 1.453 2004.53 1.456 200

IBO1IBO2

Mean Std. Deviation N

Item-Total Statistics

4.53 2.120 .947 .a4.50 2.111 .947 .a

IBO1IBO2

Scale Mean ifItem Deleted

ScaleVariance ifItem Deleted

CorrectedItem-TotalCorrelation

Cronbach'sAlpha if Item

Deleted

The value is negative due to a negative average covarianceamong items. This violates reliability model assumptions. Youmay want to check item codings.

a.

Scale Statistics

9.03 8.236 2.870 2Mean VarianceStd. DeviationN of Items

CorrelationsCorrelations

1 .889** .914** .886** .886** .889** .954**.000 .000 .000 .000 .000 .000

200 200 200 200 200 200 200.889** 1 .898** .877** .863** .866** .941**.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

.914** .898** 1 .907** .898** .895** .963**

.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

.886** .877** .907** 1 .898** .910** .957**

.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

.886** .863** .898** .898** 1 .913** .954**

.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

.889** .866** .895** .910** .913** 1 .957**

.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

.954** .941** .963** .957** .954** .957** 1

.000 .000 .000 .000 .000 .000200 200 200 200 200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

HEA1

HEA2

HEA3

HEA4

HEA5

HEA6

Tot_HEA

HEA1 HEA2 HEA3 HEA4 HEA5 HEA6 Tot_HEA

Correlation is significant at the 0.01 level (2-tailed).**.

Correlations

Correlations

1 .834** .959**.000 .000

200 200 200.834** 1 .956**.000 .000200 200 200

.959** .956** 1

.000 .000200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

At1

At2

Tot_At

At1 At2 Tot_At

Correlation is significant at the 0.01 level (2-tailed).**.

CorrelationsCorrelations

1 .859** .967**.000 .000

200 200 200.859** 1 .962**.000 .000200 200 200

.967** .962** 1

.000 .000200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

PB1

PB2

Tot_PB

PB1 PB2 Tot_PB

Correlation is significant at the 0.01 level (2-tailed).**.

Correlations

Correlations

1 .870** .966**.000 .000

200 200 200.870** 1 .968**.000 .000200 200 200

.966** .968** 1

.000 .000200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

SN1

SN2

Tot_SN

SN1 SN2 Tot_SN

Correlation is significant at the 0.01 level (2-tailed).**.

CorrelationsCorrelations

1 .894** .973**.000 .000

200 200 200.894** 1 .974**.000 .000200 200 200

.973** .974** 1

.000 .000200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

PE1

PE2

Tot_PE

PE1 PE2 Tot_PE

Correlation is significant at the 0.01 level (2-tailed).**.

CorrelationsCorrelations

1 .947** .987**.000 .000

200 200 200.947** 1 .987**.000 .000200 200 200

.987** .987** 1

.000 .000200 200 200

Pearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)NPearson CorrelationSig. (2-tailed)N

IBO1

IBO2

Tot_IBO

IBO1 IBO2 Tot_IBO

Correlation is significant at the 0.01 level (2-tailed).**.

GroupsGroup number 1 (Group number 1)Notes for Group (Group number 1)

The model is recursive. Sample size = 200 Variable Summary (Group number 1)Your model contains the following variables (Group number 1)

Observed, endogenous variables HEA3

HEA2 HEA1 HEA4 HEA5 HEA6 PB1 PB2 At2 At1 IBO2 IBO1 SN1 SN2 PE1 PE2 Unobserved, endogenous variables Purchase_ Intention Attitude Unobserved, exogenous variables e3 e2 e1 e4 e5 e6 e7 e8 e14 e13 e16

e15 ee2 HEA ee1 Perceived_Behavioral e9 e10 Subjective_Norm e11 e12 Past_Experience Variable counts (Group number 1)

Number of variables in your model: 40

Number of observed variables: 16

Number of unobserved variables: 24

Number of exogenous variables: 22

Number of endogenous variables: 18

Parameter summary (Group number 1)

Weights Covariances Variances Means Intercepts Total

Fixed 24 0 0 0 0 24

Labeled 0 0 0 0 0 0

Unlabeled 15 6 22 0 0 43

Total 39 6 22 0 0 67

Assessment of normality (Group number 1)

Variable min max skew c.r. kurtosis c.r.

PE2 2.000 7.000 -.554 -3.197 -.180 -.519

PE1 2.000 7.000 -.575 -3.319 -.055 -.160

SN2 1.000 7.000 -.478 -2.760 -.239 -.689

SN1 1.000 7.000 -.529 -3.056 -.396 -1.144

IBO1 1.000 7.000 -.370 -2.134 -.304 -.879

IBO2 1.000 7.000 -.392 -2.265 -.351 -1.014

At1 1.000 7.000 -.216 -1.249 -.538 -1.553

At2 1.000 7.000 -.373 -2.153 -.253 -.729

PB2 1.000 7.000 -.125 -.722 -.858 -2.477

PB1 1.000 7.000 -.075 -.431 -.973 -2.808

HEA6 1.000 7.000 -.334 -1.928 -.460 -1.329

HEA5 1.000 7.000 -.192 -1.109 -.582 -1.679

HEA4 1.000 7.000 -.253 -1.458 -.403 -1.164

HEA1 1.000 7.000 -.348 -2.012 -.412 -1.189

HEA2 1.000 7.000 -.106 -.610 -.362 -1.046

HEA3 1.000 7.000 -.201 -1.159 -.372 -1.074

Multivariate 6.624 1.952

Observations farthest from the centroid (Mahalanobis distance) (Group number 1)

Observation number Mahalanobis d-squared p1 p2

49 32.062 .010 .861

198 30.897 .014 .767

108 30.039 .018 .693

190 29.049 .024 .697

14 28.776 .025 .579

177 27.966 .032 .617

191 27.144 .040 .689

83 27.074 .041 .569

79 26.481 .048 .616

95 26.208 .051 .575

137 25.978 .054 .527

154 25.799 .057 .468

34 25.799 .057 .352

25 25.725 .058 .273

151 25.406 .063 .280

58 25.226 .066 .247

52 25.083 .068 .210

134 24.990 .070 .165

1 24.559 .078 .217

152 24.055 .088 .314

6 23.739 .095 .355

126 23.691 .096 .291

111 23.532 .100 .275

45 23.532 .100 .205

96 23.489 .101 .159

141 23.437 .103 .124

102 23.338 .105 .105

185 23.240 .107 .089

165 23.154 .110 .073

92 23.042 .113 .064

178 23.034 .113 .043

65 22.641 .124 .077

80 22.533 .127 .068

100 22.077 .141 .139

118 22.015 .143 .116

172 21.936 .145 .100

38 21.868 .148 .084

53 21.717 .153 .087

173 21.717 .153 .062

103 21.712 .153 .043

180 21.372 .165 .077

70 21.351 .165 .058

31 21.078 .176 .087

160 20.996 .179 .078

166 20.948 .181 .064

78 20.717 .190 .088

161 20.630 .193 .082

57 20.367 .204 .122

159 20.089 .216 .183

69 19.897 .225 .220

7 19.708 .234 .261

51 19.604 .239 .262

106 19.526 .242 .250

200 19.344 .251 .294

179 19.250 .256 .292

32 19.245 .256 .243

9 19.211 .258 .212

129 19.211 .258 .169

146 19.103 .263 .174

42 19.082 .264 .145

112 18.967 .270 .153

107 18.721 .283 .223

171 18.705 .284 .187

131 18.488 .296 .252

10 18.480 .297 .210

47 18.302 .307 .258

23 18.250 .309 .239

21 18.077 .319 .289

127 18.002 .324 .284

11 17.912 .329 .288

28 17.864 .332 .267

117 17.723 .340 .302

136 17.494 .354 .402

97 17.472 .356 .361

36 17.457 .357 .318

63 17.386 .361 .312

87 17.059 .382 .490

33 17.028 .384 .455

196 16.959 .388 .449

104 16.931 .390 .413

71 16.870 .394 .401

109 16.695 .406 .476

105 16.614 .411 .481

156 16.591 .413 .442

86 16.578 .413 .396

77 16.502 .419 .397

16 16.293 .433 .501

167 16.282 .433 .453

189 16.256 .435 .417

93 16.238 .436 .375

20 16.234 .437 .326

140 16.234 .437 .276

121 16.156 .442 .281

130 15.909 .459 .408

91 15.822 .465 .420

143 15.778 .469 .400

169 15.702 .474 .404

99 15.409 .495 .583

59 15.386 .497 .546

133 15.355 .499 .515ModelsDefault model (Default model)Notes for Model (Default model)

Computation of degrees of freedom (Default model)

Number of distinct sample moments: 136

Number of distinct parameters to be estimated: 43

Degrees of freedom (136 - 43): 93Result (Default model)

Minimum was achieved Chi-square = 111.030 Degrees of freedom = 93 Probability level = .098 Group number 1 (Group number 1 - Default model)Estimates (Group number 1 - Default model)Scalar Estimates (Group number 1 - Default model)Maximum Likelihood Estimates

Regression Weights: (Group number 1 - Default model)

EstimateS.E. C.R. PLabel

Attitude <--- HEA .146 .06

5 2.250 .024

Purchase_ Intention

<--- Attitude .244 .07

2 3.395 ***

Purchase_ Intention

<---

Perceived_Behavioral .119 .05

7 2.081 .037

Purchase_ Intention

<--- Subjective_Norm .427 .07

8 5.468 ***

Purchase_ Intention

<--- Past_Experience .401 .07

2 5.567 ***

IBO1 <---

Purchase_ Intention .988 .03

925.61

2 ***

IBO2 <---

Purchase_ Intention 1.000

HEA4 <--- HEA .955 .03

130.89

0 ***

HEA3 <--- HEA 1.000

HEA1 <--- HEA .962 .03

230.24

0 ***

HEA2 <--- HEA .897 .03

227.60

8 ***

HEA6 <--- HEA 1.018 .03

330.52

0 ***

HEA5 <--- HEA .975 .03

230.09

4 ***

At1 <--- Attitude .983 .14

7 6.696 ***

At2 <--- Attitude 1.000

PB2 <---

Perceived_Behavioral 1.068 .12

8 8.375 ***

PB1 <---

Perceived_Behavioral 1.000

SN2 <--- Subjective_Norm 1.098 .08

013.66

0 ***

SN1 <--- Subjective_Norm 1.000

PE2 <--- Past_Experience .906 .07

212.55

0 ***

PE1 <--- Past_Experience 1.000

Standardized Regression Weights: (Group number 1 - Default model)

Estimate

Attitude <--- HEA .168

Purchase_ Intention <--- Attitude .213

Purchase_ Intention <--- Perceived_Behavioral .127

Purchase_ Intention <--- Subjective_Norm .350

Purchase_ Intention <--- Past_Experience .354

IBO1 <--- Purchase_ Intention .967

IBO2 <--- Purchase_ Intention .977

HEA4 <--- HEA .949

HEA3 <--- HEA .957

HEA1 <--- HEA .945

HEA2 <--- HEA .927

HEA6 <--- HEA .947

HEA5 <--- HEA .944

At1 <--- Attitude .891

At2 <--- Attitude .935

PB2 <--- Perceived_Behavioral .991

PB1 <--- Perceived_Behavioral .867

SN2 <--- Subjective_Norm .963

SN1 <--- Subjective_Norm .903

PE2 <--- Past_Experience .894

PE1 <--- Past_Experience 1.000

Covariances: (Group number 1 - Default model)

EstimateS.E. C.R. PLabel

HEA <-->

Perceived_Behavioral -.042 .15

0-.27

7.782

Perceived_Behavioral

<--> Subjective_Norm .519 .14

63.56

6 ***

Subjective_Norm <--> Past_Experience .232 .10

52.22

1.026

Perceived_Behavioral

<--> Past_Experience .162 .13

31.22

4.221

HEA <--> Past_Experience .292 .12

52.33

2.020

HEA <--> Subjective_Norm .418 .12

43.37

8 ***

Correlations: (Group number 1 - Default model)

Estimate

HEA <--> Perceived_Behavioral -.020

Perceived_Behavioral <--> Subjective_Norm .306

Subjective_Norm <--> Past_Experience .165

Perceived_Behavioral <--> Past_Experience .089

HEA <--> Past_Experience .169

HEA <--> Subjective_Norm .261

Variances: (Group number 1 - Default model)

Estimate S.E. C.R. PLabel

HEA 1.960 .214 9.155 ***

Perceived_Behavioral 2.211 .378 5.850 ***

Subjective_Norm 1.305 .178 7.346 ***

Past_Experience 1.516 .187 8.130 ***

ee1 1.442 .265 5.439 ***

ee2 1.173 .135 8.677 ***

e3 .178 .023 7.794 ***

e2 .257 .029 8.767 ***

e1 .218 .026 8.330 ***

e4 .199 .024 8.196 ***

e5 .228 .027 8.358 ***

e6 .236 .029 8.274 ***

e7 .730 .258 2.826 .005

e8 .048 .283 .169 .866

e14 .213 .213 .998 .318

e13 .371 .208 1.780 .075

e16 .093 .061 1.530 .126

e15 .131 .060 2.184 .029

e9 .296 .087 3.410 ***

e10 .123 .099 1.239 .215

e11 -.001 .108 -.007 .994

e12 .313 .094 3.318 ***

Notes for Model (Group number 1 - Default model)

The following variances are negative. (Group number 1 -Default model)

e11

-.001Notes for Group/Model (Group number 1 - Default model)

This solution is not admissible. Modification Indices (Group number 1 - Default model)

Covariances: (Group number 1 - Default model)

M.I. Par Change

ee2 <--> HEA 18.827 .463

e16 <--> HEA 12.190 .154

e5 <--> e6 8.745 .057

e3 <--> e6 4.228 -.036

Variances: (Group number 1 - Default model)

M.I. Par Change

Regression Weights: (Group number 1 - Default model)

M.I. Par Change

Attitude <--- Perceived_Behavioral 4.266 .125

Purchase_ Intention <--- HEA 16.891 .235

PE2 <--- Subjective_Norm 4.441 .075

PE2 <--- SN2 4.625 .065

IBO2 <--- HEA 11.911 .082

IBO2 <--- HEA6 11.188 .073

IBO2 <--- HEA5 9.839 .071

IBO2 <--- HEA4 11.612 .079

IBO2 <--- HEA1 11.896 .079

IBO2 <--- HEA2 6.794 .063

IBO2 <--- HEA3 12.922 .081

Minimization History (Default model)

Iteration

Negativeeigenvalu

esCondition

#

Smallesteigenval

ueDiamete

r F NTries Ratio

0e 12 -1.2929999.0003733.21

4 09999.000

1e* 16 -1.352 4.2102338.233 20 .209

2e* 10 -.296 .6171962.479 6 .628

3e* 8 -2.693 1.869895.585 7 1.056

4e* 6 -.818 .289662.952 6 .908

5e 3 -.217 .448393.114 5 .987

6e 2 -.953 .420239.513 5 .691

7e 2 -.288 .413155.382 11 .781

8e 0 2498.367 .446122.668 5 .915

9e 0 1162.091 .467111.926 2 .000

10e 0 926.633 .131111.059 1 1.055

11e 0 964.938 .027111.030 1 1.049

12e 0 951.173 .003111.030 1 1.006

13e 0 952.174 .000111.030 1 1.000

Model Fit Summary

CMIN

Model NPAR CMIN DF P CMIN/DF

Default model 43 111.030 93 .098 1.194

Saturated model 136 .000 0

Independence model 16 3705.619 120 .000 30.880

RMR, GFI

Model RMR GFI AGFI PGFI

Default model .154 .935 .905 .639

Saturated model .000 1.000

Independence model .802 .273 .176 .241

Baseline Comparisons

ModelNFI

Delta1RFIrho1

IFIDelta2

TLIrho2 CFI

Default model .970 .961 .995 .994 .995

Saturated model 1.000 1.000 1.000

Independence model .000 .000 .000 .000 .000

Parsimony-Adjusted Measures

Model PRATIO PNFI PCFI

Default model .775 .752 .771

Saturated model .000 .000 .000

Independence model 1.000 .000 .000

NCP

Model NCP LO 90 HI 90

Default model 18.030 .000 48.626

Saturated model .000 .000 .000

Independence model 3585.619 3390.564 3787.968

FMIN

Model FMIN F0 LO 90 HI 90

Default model .558 .091 .000 .244

Saturated model .000 .000 .000 .000

Independence model 18.621 18.018 17.038 19.035

RMSEA

Model RMSEA LO 90 HI 90 PCLOSE

Default model .031 .000 .051 .937

Independence model .387 .377 .398 .000

AIC

Model AIC BCC BIC CAIC

Default model 197.030 205.063 338.858 381.858

Saturated model 272.000 297.407 720.571 856.571

Independence model 3737.619 3740.608 3790.392 3806.392

ECVI

Model ECVI LO 90 HI 90 MECVI

Default model .990 .899 1.144 1.030

Saturated model 1.367 1.367 1.367 1.495

Independence model 18.782 17.802 19.799 18.797

HOELTER

Model HOELTER HOELTER

.05 .01

Default model 209 229

Independence model 8 9

Execution time summary

Minimization: .015

Miscellaneous: .079

Bootstrap: .000

Total: .094

Chi-Square = 111.030Probability = .098CM IN/df = 1.194G FI = .935AG FI =.905TLI = .994CFI = .995RM SEA = .031

HEA3.18

e31

HEA2.26

e21

HEA1.22

e11

HEA4.20

e41

HEA5.23

e51

HEA6.24

e61

PB1.73

e71

PB2.05

e81

Attitude

At2

.21e14

At1

.37e13

11

Purchase Intention IBO2

.09e16

IBO1.13

e151

1.99

1.44ee1

1.17ee2

1.00

1.96

HEA

2.21PerceivedBehavioral

1

.951.00

.96.90

1.02.98

1.981.00

.15

1.071.00

SN1.30

e9SN2

.12e10

1.31SubjectiveNorm

11 1.10

1.00

PE1.00

e11PE2

.31e12

1.52Past

Experience

11 .91

1.00

.24

.12

.43

.40

-.04

.52

.23

.16

.29

.42

GOODNESS OF FIT

PengukuranGoodness-of-fit

BatasPenerimaan

YangDisarankan

Nilai Keputusan

Chi-Square hitung X2 hit < X2

tabel(df=93) 111.030 Fit

P-value Chi-Square ≥ 0.05 0.098 Fit

CMIN/DF < 2 1.194 FitGFI ≥ 0.90 0.935 FitRMSEA ≤ 0.08 0.031 FitAGFI ≥ 0.90 0.905 FitTLI ≥ 0.90 0.994 FitCFI ≥ 0.90 0.995 Fit

Hipotesa

No Model Estimate S.E. C.R. Pvalue Keputus

an

1 HEA Attitude0.146 0.065 2.250 0.024

Hoditolak

2 Attitude Purchase Intention 0.244 0.072 3.395 0.000

Hoditolak

3 Perceived_Behavioral Purchase Intention 0.119 0.057 2.081 0.037

Hoditolak

4 Subjective_Norm Purchase Intention 0.427 0.078 5.468 0.000

Hoditolak

5 Past_Experience Purchase Intention 0.401 0.072 5.567 0.000

Hoditolak

Uji validitas

NoVariabel

Koefisienkorelasi p-value

Keputusan

1        HEA1 0.954 0.000 valid  HEA2 0.941 0.000 valid  HEA3 0.963 0.000 valid  HEA4 0.957 0.000 valid  HEA5 0.954 0.000 valid  HEA6 0.957 0.000 valid2          At1 0.959 0.000 valid  At2 0.956 0.000 valid3        

  PB1 0.967 0.000 valid  PB2 0.962 0.000 valid4 Tot_SN      SN1 0.966 0.000 valid  SN2 0.968 0.000 valid5          PE1 0.973 0.000 valid  PE2 0.974 0.000 valid6          IBO1 0.987 0.000 valid  IBO2 0.987 0.000 valid

UJI RELIABILITAS

NoVariabel

N ofItems

Cronbach's Alpha Keputusan

1 HEA 6 0.980 Reliabel2 At 2 0.909 Reliabel3 PB 2 0.923 Reliabel4 SN 2 0.930 Reliabel5 PE 2 0.944 Reliabel6 IBO 2 0.973 Reliabel

Descriptives

Descriptive Statistics

200 1.00 7.00 4.1835 1.37089200 1.00 7.00 4.2475 1.27006200 1.00 7.00 4.1975 1.60393200 1.00 7.00 4.7700 1.24493200 2.00 7.00 4.9150 1.20938200 1.00 7.00 4.5125 1.43488200

R_HEAR_AtR_PBR_SNR_PER_IBOValid N (listwise)

N Minimum Maximum Mean Std. Deviation

Frequency Table

Jenis Kelamin

200 100.0 100.0 100.0PerempuanValidFrequency Percent Valid Percent

CumulativePercent

Umur

101 50.5 50.5 50.599 49.5 49.5 100.0

200 100.0 100.0

20 - 25 tahun26 - 30 tahunTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Status

82 41.0 41.0 41.090 45.0 45.0 86.028 14.0 14.0 100.0

200 100.0 100.0

MenikahBelum MenikahBerpisahTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Pendidikan

68 34.0 34.0 34.046 23.0 23.0 57.054 27.0 27.0 84.032 16.0 16.0 100.0

200 100.0 100.0

D3/AkademiS1S2S3Total

ValidFrequency Percent Valid Percent

CumulativePercent

Pekerjaan

42 21.0 21.0 21.018 9.0 9.0 30.020 10.0 10.0 40.0

120 60.0 60.0 100.0200 100.0 100.0

Business unitMarketingEngineerOthersTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Ph.per Bulan

56 28.0 28.0 28.090 45.0 45.0 73.018 9.0 9.0 82.036 18.0 18.0 100.0

200 100.0 100.0

2 - 3j uta3- 4j uta5- 6j uta> 6j utaTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Produk yang digunakan

58 29.0 29.0 29.0108 54.0 54.0 83.034 17.0 17.0 100.0

200 100.0 100.0

Body shopFace shopOthersTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Jumlah Pemakaian

24 12.0 12.0 12.050 25.0 25.0 37.072 36.0 36.0 73.052 26.0 26.0 99.02 1.0 1.0 100.0

200 100.0 100.0

1 kali2 kali3 kali4 kali5 kaliTotal

ValidFrequency Percent Valid Percent

CumulativePercent

Alasan memakai produk

7 3.5 3.5 3.5193 96.5 96.5 100.0200 100.0 100.0

HargaKualitasTotal

ValidFrequency Percent Valid Percent

CumulativePercent