SGI 2019 POST SHOW REPORT COMPRESSED

www.signmiddleeast.com

POST SHOW REPORT

13, 14, 15 JANUARY 2019 | HALLS 4, 5, 6, 7 & 8DUBAI WORLD TRADE CENTRE, UAE

22nd Edition of the Most Spectacular Trade Event

• Introduction

• Media & International Partners

• Exhibitors

• Visitors

• Show Specials

• Marketing and Communications

• Venue / Outdoor Branding

• Show Daily

• Ad Blitz During the Show

• Pre-show Campaigns

• What the Exhibitors had to say

• What the Visitors had to say

• SIGN UP for SGI Dubai 2020


CONTENTS


INTRODUCTION

The 22nd edition of SGI Dubai took place from the 13th to 15th January 2019. The most awaited event for the industry in the Middle East region, SGI Dubai 2019 show-cased the latest products and feats of ingenuity from exhibitors both big and small from around the world. Thousands of visitors from the Middle East, Africa, South Asia, Eastern Europe and other places attended the 3-day event in hopes of updat-ing themselves about the signage and printing industry.

SGI Dubai 2019 Exhibition Show Overview:

No of years SGI Dubai has promoted the industry – 22 yearsNumber of brands on display in the event - 400 plus brandsCountries represented by the exhibitors – Over 30 countriesNo of visitors for the 3-day event – 12800 visitors

Categories catered by the show

• Print• Digital• Retail• Textile

• LED• Screen• Fabricating & Finishing


OFFICIAL MEDIA PARTNER

SILVER SPONSOR

MEDIA AND INTERNATIONAL PARTNER

STRATEGIC MEDIA PARTNER

GOLD SPONSOR

LANYARD & BADGE SPONSOR

OFFICIAL RADIO PARTNER

MEDIA & INTERNATIONAL PARTNERS


EXHIBITORS

GENERATE NEW BUSINESS ENQUIRIES88%MEET UP EXISTING CLIENTS69%PROMOTE CORPORATE/PRODUCT IMAGE53%LAUNCH NEW PRODUCTS52%IDENTIFY AGENTS/DISTRIBUTORS43%SECURE SPOT ORDER36%

EXHIBITOR PARTICIPATION ANALYSIS

MORE THAN 400 BRANDS WITH INTERNATIONAL/LOCAL PRESENCE

SGI DUBAI 2019 surprised the visitors with the latest innovations and new launches which was revealed during the show. As it is the �rst of its kind show in the region, audience from around the globe attended the event. Once again, SGI has ensured that it would keep the stakeholders busy for the rest of 2019.

1. Over 300 Exhibitors from around the globe displayed their latest Products and Services at SGI Dubai 2019.

2. Many renowned brand names were added to the vast brand list showcased at SGI Dubai this year where they bene�tted immensely.

3. Product catering to all aspects of Signage, Printing, Imaging Fabrication, Retail were on display all under one roof.

80%

20%

EXHIBITOR’S SUCCESS RATIO TOWARDS THEIR OBJECTIVES

A. 80%: Highly Successful

B. 20%: Moderately Successful

INTERESTED IN PARTICIPATING @ SGI DUBAI 2020

A. 89% will exhibit

B. 11% will evaluate and decide11%

89%

EXHIBITORS



VISITORS

Over 97% of attendees have a high in�uential role in decision making

4%

32%

64%

• 64% of the visitors are top tier Management capable of making on the spot decisions.

• 32% of the visitors are 2nd Tier Decision Makers who has a high in�uential ability in making business decisions.

• 4% are executive level

A. 56% - Meet Existing Suppliers/ManufacturersB. 52% - Evaluate New Products & TechnologiesC. 48% - Place Orders at the eventD. 31% - Identify Possible Joint VenturesF. 09% - Others

ANALYSIS OF VISITORS @ SGI DUBAI 2019

MAIN OBJECTIVE & REASONS OF VISITING

56% 52% 48% 31% 09%

KEY AREAS OF INTEREST/SEGMENTS:Large Format Printing

Digital SignageGraphics/Photo Imaging

Outdoor Advertising Screen Printing

Inks Labeling & Marketing Technology

Sign Substrates Retail - POP/POS

Self-Adhesives & acrylic Premium Gifts & promotions

55%55%45%42%30%28%25%23%22%22%20%


VISITORS ATTENDANCE BY REGION / COUNTRY

AFGHANISTANALBANIAALGERIAANGOLAARGENTINAARMENIAAUSTRALIAAUSTRIAAZERBAIJANBAHAMASBAHRAINBANGLADESHBELARUSBELGIUMBRAZILCAMEROONCANADACHINACOMOROSCONGOCONGO, REPUBLIC OFCROATIACYPRUSCZECH REPUBLIC, THEDENMARKEGYPTEQUATORIAL GUINEAESTONIAETHIOPIAFALKLAND ISLANDSFINLANDFRANCEGABONGEORGIAGERMANYGHANAGREECEGUINEA REPUBLIC

HAITIHONDURAS REPUBLICHONG KONGHUNGARYINDIAINDONESIAIRANIRAQIRELAND, REPUBLIC OFITALYIVORY COASTJAPANJORDANKAZAKHSTANKENYAKOREA, SOUTHKUWAITKYRGYSTANLATVIALEBANONLIBYALITHUANIAMACAUMALAWIMALDIVESMALTAMAURITIUSMEXICOMOROCCONAMIBIANEPALNETHERLANDS, ANTILLESNETHERLANDS, THENEW ZEALANDNIGERIAOMANPAKISTANPALESTINE

PAPUA NEW GUINEAPHILIPPINESPOLANDQATARREUNION, ISLAND OFROMANIARUSSIAN FEDERATIONRWANDASAUDI ARABIASENEGALSEYCHELLESSINGAPORESOMALIASOUTH AFRICASPAINSRI LANKASUDANSWEDENSWITZERLANDSYRIATAHITITAIWANTANZANIATHAILANDTUNISIATURKEYTURKMENISTANUAEUGANDAUKRAINEUNITED KINGDOMUNITED STATESURUGUAYUSAUZBEKISTANYEMENYUGOSLAVIAZIMBABWE


SHOW SPECIAL:

A.CAR WRAPPINGB.WALL OF FAMEC.KNOWLEDGE SERIES

SHOW SPECIALCAR WRAPPING

WALL OF FAME

KNOWLEDGE SERIES


MARKETING AND COMMUNICATION

NEWSAPER : ARABIC

REGION: UAE / QATAR / BAHRAIN / KUWAIT / OMAN / KSA

REGION: UAE / QATAR / BAHRAIN / KUWAIT / OMAN / KSA

NEWSAPER : ENGLISH

SOCIAL MEDIA

NEWSPAPER ADS



VAN BRANDING

INDOOR AND OUTDOOR BRANDING


Interview with the President, Mr. Abdul Rahman Falaknaz


RADIO AD


SHOW DAILY - DAY 1

Asia Advertisement AssociationEXCELLENCE

12, 13, 14 JANUARY 2020 | DUBAI WORLD TRADE CENTRE, UAE


SHOW DAILY - DAY 2




SHOW DAILY - DAY 3


AD BLITZ DURING THE SHOW - DAY 1


PRE- SHOW CAMPAIGN

*Source: ME PRINTER


PRE- SHOW CAMPAIGN

*Source: ARAB NEWS


PRE- SHOW CAMPAIGN

*Source: SAUDI GAZETTE, TIMES NEWS


PRE- SHOW CAMPAIGN

*Source: TIMES OF OMAN, ME PRINTER


PRE- SHOW CAMPAIGN

*Source: ME PRINTER


PRE- SHOW CAMPAIGN

*Source: APO GROUP

DIGITAL PRESS RELEASE


PRE- SHOW CAMPAIGN

*Source: ME PRINTER


PRE- SHOW CAMPAIGN

*Source: PRINTWEEK


PRE- SHOW CAMPAIGN

*Source: AKBAR AL KHALEEJ, AL ANBA, TIMES OF OMAN, KUWAIT TIMES


PRE- SHOW CAMPAIGN


“It is our prevelige to be in SGI for the 10th year now and also to be a part of the HH Sheikh Mohammed’s poster.”

Shihab ZubairEpson

“We have been participating in SGI last last 8-9 years and we have very good experience, especially this year as we are introducing new products. They show has been doing very well and we can feel all over the hall that business is doing very good. We are getting a lot of inquiries especially from the GCC visitors regarding the digital printing machines”

Tariq AzizSales Manager

BPI

“OKI has been a reliable partner for SGI, but this year we have changed our approach a little bit. We want our partners, customers and visitors learn about how OKI machines can help them to streamline their business. What is interesting that the visitors that came to our booth really appreciated that. We have never had so much tra�c, leads or requests for information than we have right now. We have already closed few deals already and look forward to do much more. I believe SGI is a good hub for us in the coming years to showcase our solutions and position OKI in the Middle East”

Mathias MilitzerVP META Region

OKI

“Firstly, I want to thank the SGI team for giving us an opportunity to exhibit. This is the �rst time we are participating, and we believe we are going to participate year after year in the coming shows. This show was really very great, and we had good response from the visitors from di�erent parts of the world. We met with new suppliers and new customers and got good prospects and some hot orders. For this exhibition, we have some new products and it was a great hit for us as the people showed great interest and inquiries. Thank you SGI.”

Dheerendran ManoharanProduct Manager

Danube

“We have been coming to the show with them for the last 11 years. ADS has grown over the years and now employed over 20 people turning over 15 million dirhams. They have represented our products and represented us in the Middle East. Over the past 11 years the business has grown, the show has grown and the number of visitors. We get very good exposure and enjoy it very much. ”

PaulIndustrial Tooling Co

(ADS Advertising)

“This is the �rst time we are participating in SGI Dubai. Unione Agencies is a Dubai based organization which deals with sign and graphic materials and its distribution through out the Middle East. We didn’t expect this kind of response. We have been coming here for the last 10 years as visitors and this year has been one of the best years. I would like to congratulate the organisers and DWTC for having such a successful show and am sure it will grow in 2020.”

Santosh UnnithanExecutive DirectorUnione Agencies

WHAT THE EXHIBITORS HAD TO SAY


“This year we launched 2 new machines in textile printing. During SGI we got good leads and hopefully we will get to convert our inquiries into sales. This is our 18th year in the market and we are serving our full range of media, large format digital printing machine and textile machines. We are very much hopeful of having a great show. We have also added a branded media Orajet from Orafol Germany. ”

Muhammad AbbasBusiness Development Manager

Desert Sign

“This is our 10th year at the show and we have had a good response. We got to intro-duce many new products, especially our industrial UV printer. We have got a good response for our products. We were able to highlight our digital signage solutions from Philips and LED screens for outdoors. We got a lot of leads from existing sign makers which is quite promising in terms of the direction the industry is going and the end customer is looking for. And we hope we will participate next year. This year we also got to introduce our new partners like General Formulations. Overall its been a great show and the response has been good. ”

Anand V JosephVP

Blue Rhine

“We are the exclusive distributor of Trotec Laser and Stamp made in Austria and Germany. We are in Dubai since 5 years and this is our 5th participation in the exhibition. We have got a good feedback in the exhibition. We have received visitors from all around the middle east. ”

Elie DaherManaging Director

Al-Tarkeez

“We have Mactac as a brand in our portfolio and its self-adhesive vinyl collection. We have a good show with cream crowd and no catalogue pickers. We are trying to show the architectural range of Mactac for the hospi-tality segment with Expo 2020 shaping up the segment should do well. ”

Drashty MehtaMarketing & Speci�cation

Al Shabak

“Jasani is a corporate gifting company estab-lished in 2004. We are the largest wholesaler / stockiest for corporate gifts. This has been our �rst experience in a signage and printing show, and we had a nice experience with customers from overseas across GCC. Its been a good experience right from the show organization, the kind of visitors. So overall its been a fantastic experience. And we de�nitely look forward to come here next year. ”

Parth ShahMarketing Manager

Jasani LLC

“In SGI we are showing our new hybrid prod-uct directly from Korea which can print roll to roll, sheet to sheet. This is a wonderful printer with high speed and high quality. WWD is a Dubai based company with support and service services in neighbouring countries also including Kuwait, Bahrain and Oman. SGI is a great show for us, this is our 5th year taking part. We can meet all our old clients and new ones also.”

Sachin KumarCEO

Worldwide Digital



“We have been participating in SGI for the past 9 years. Compared to last year a lot have people have come to the show. We are quite amazed at the response from the visitors. We would de�nitely be back for the next SGI.”

Naved SiddiquiDirector

Strings International

“We are a technology company from China. What we are doing in China is to operate media in a totally innovative way in the elevator. This elevator advertising projector is based on facial recognition and data analy-sis. We are very happy to be here.”

GX Media

“We have a lot of exciting products in SGI Dubai speci�cally Oce products from Canon. We have UV roll to roll �atbed printers and latest textile printers. There are lot of new products with latest generation of printer which can print upto 120 sqm per hour with fantastic resolution and lasting quality. Come and visit the show with great crowd. ”

Phillippe HusniMD

Heliozid Oce

“We have been participating in the SGI show since 2002 and thanks to the show we have successful business promotion. We have the leading manufacturer and exporting in 200 countries. We specialised in textile, banner, �ex and we are introducing new products in LED and power supply. ”

Andy HwangIB / Team Manager

Star�ex

“We are manufacturer in Turkey and produce vinyl. Our main product is in car wrapping material including digital printable media for both signage and car wrapping. We have been participating since 2008 we are very happy to be here. We work with signmax company in Dubai and are exporting to over 35 countries. Thank you to SGI exhibition for such a great show and hope to be here next year.”

Recep OrakExport Manager

Unifol

“We are the soul dristibutor for Epson brand of eco solvent printers and also Diamondson wall paper printer. We have had a good expe-rience in the 3 days, we have had god sales and met customers from all over Middle East and Africa region. We introduced a new wall paper printer with 3D embossing.”

Vijai GanapathyTechnical Support

Flex Europa

“We a Saudi company trading in DGI and laser and garment machines. We have been in the business since 2005 and we participat-ed this year in SGI. It has been very successful with lot of customers and visitors. We got a lot of leads in the show especially with the new machines for textile printing, laser machines, eco-solvent machines. ”

Tharawat Abu HantashGeneral Manager

Golden March



“I am here for an update on the digital print-ing machines. I am looking for a �atbed printing machine.”

FahadJazira Printing Press

Saudi Arabia

“I have been attending the show for last 10 years consecutively. The show has changed since I started coming. One good thing is the new exhibitors showing new things. We would like more exhibitors to come from US and Europe as that saves us time to go to the other shows”

PaulInnovation Signs

Kenya

WHAT THE VISITORS HAD TO SAY

“We came here to look for innovative 3D printer, which we have found. The show was amazing, as you can �nd whatever it is you seek.”

Mohammed AseriSaudi Arabia

“I am here at SGI Dubai, an annual exhibition that showcases the latest technologies and solutions in the printing, design, graphic imaging, and screen industries. SGI brings together people from around the world, from representatives of Chinese and Ameri-can companies, to Dubai-based entities. ”

Al Walid Al RashdiOman

“This is my �rst visit to SGI an I am happy with the various solutions that I have seen in the show so far and. SGI is a good place to come and see di�erent solutions and technologies in the market and would de�nitely want to come next year too.”

VinayIndia

“I am a regular visitor at SGI and have been here for the past 3 years. My visit to SGI is mainly of business nature. I quite like the exhibition as my experience with the show has been very great. I would most certainly be coming next year too.”

KhaledLebanon

SGI 2019 POST SHOW REPORT COMPRESSED

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