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Document Downloaded: Tuesday October 15, 2013 A Tutorial on Technology Transfer in U.S. Colleges and Universities Author: COGR Published Date: 08/01/2011

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A Tutorial on Technology Transfer in U.S. Colleges and Universities

Author: COGR

Published Date: 08/01/2011

C O U N C I L O N G O V E R N M E N TA L R E L AT I O N S

A TUTORIAL

ON

TECHNOLOGY TRANSFER

INU.S. COLLEGES AND UNIVERSITIES

A U G U S T 2 011

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A TUTORIAL ON TECHNOLOGY TRANSFER INU.S. COLLEGES AND UNIVERSITIES

Table of Contents

Foreword ................................................................................i

Introduction: The Role of the University in the Economy....1

I. Technology Transfer: A Definition................................2

II. Technology Transfer: An Important Contribution tothe University Mission ....................................................4

III. The Bayh-Dole Act: Providing the Platform forUniversity Technology Transfer ....................................4A. The Purpose and Effect of Bayh-DoleB. Important Aspects of Bayh-DoleC. University (and other nonprofit) Obligations Under

Bayh-DoleD. Obtaining Assignments from University InventorsE. The Government’s Rights in University Inventions

IV. Intellectual Property: An Indispensable Componentof Technology Transfer ................................................13A. Formulating an Intellectual Property PolicyB. Managing the Intellectual Property Assets

V. Technology Transfer: How the Process Works ........17A. Submitting the DisclosureB. When the Disclosure is a Patentable Invention

1. Evaluating a Disclosure for Patenting2. Filing the Patent Application3. Marketing the Patent (finding a licensee)4. Negotiating the License5. Socially Responsible Licensing6. Distribution of Patent Licensing Revenues

C. When the Disclosure is Computer Software1. Choosing the Best Form of Protection2. Choosing the Best Form of Licensing3. Finding a Licensee4. Constructing the Software Copyright License

D. When the Disclosure is Multimedia1. Identifying the Pieces of the Puzzle2. Choosing a Distribution Vehicle3. The Licensing Process4. Managing the Licensing of Multimedia Work

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E. When the Disclosure is a Web-Based Product1. Factors to Consider in Web-Based Licensing2. Use of the Institution’s Name

VI. Trademark Licensing....................................................43A. Insignia LicensingB. Licensing of technology-Related TrademarksC. Foreign Licensing

VII. Licensing Other Research Products ..........................45A. MaskworksB. BiomaterialsC. Know How

VIII.Managing Conflicts of Interest....................................46A. Managing Institutional ConflictsB. Managing Personal Conflicts

1. Financial Conflicts of Interest2. Conflicts of Commitment3. Protecting Students

IX. Export Controls ............................................................52

X. Conclusion ....................................................................53

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FOREWORD

This Tutorial has been compiled through the efforts of theCouncil on Governmental Relations (COGR) to help explainmodern technology transfer practices of U.S. colleges anduniversities. It updates the version initially published inSeptember 2000. The Tutorial begins with a broad discussionof the role technology transfer plays in adding value to theacademic and research mission of universities and colleges. Itdescribes the federal legislation that provides the launchingplatform for university technology transfer in the U.S. Thoseelements of intellectual property that make up the legal fabric of“transferable” technology or property are discussed and acloser look provided at the nuts and bolts of the process oftechnology transfer in a “how to” section. The Tutorialconcludes with a consideration of certain of the indirectconsequences of technology transfer, such as institutional andpersonal conflicts of interest, student involvement in outsideactivities and export controls, and how these issues aremanaged within the university. The Tutorial includes referencesto other documents on the COGR website (www.cogr.edu)which discuss certain topics in more detail. The Tutorial isprovided as an educational tool with the understanding thatCOGR is not providing legal advice, and cannot and does notwarrant the legal sufficiency of any of the information presentedin the Tutorial.

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INTRODUCTION

THE ROLE OF THE UNIVERSITY IN THE U.S. ECONOMY

The economy of the United States has moved in a series ofstartling progressions from an agricultural base in the 18th and19th centuries, to a manufacturing base in the 20th century, to atechnology/knowledge base that exists as the country hasmoved into the 21st century. Currently, every industry is, or soonwill be, affected by the major enabling technologies that includebiotechnology, information technology and advanced materials.

More than 10 years ago Porter1 showed that technology-drivenchange occurs in regions dominated by specific industrialclusters. These clusters flourish in regions where specializedlabor pools are prevalent, where capital and infrastructureare supportive, and where a major research university(s) islocated. A recent report by the Brookings Institute revalidatedthis theory, with regional innovation clusters seen as aframework for structuring the nation’s economic developmentactivity.2 A report by the Milken Institute3 concluded that thepresence of a major research university is the most importantfactor in the success of a high-tech region. This finding hasbeen further confirmed by additional studies pertaining to USeconomic advancement.4

Universities contribute in many ways to the growing technology-and knowledge-based economy. They graduate the nextgeneration of leaders for emerging industries. They train the

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1 Porter, Michael E., “Managing in the New Economy”, pages 25 – 48. A Harvard BusinessReview Book, 1999.2 “The New Cluster Moment: How Regional Innovation Clusters Can Foster the Next Economy.”Mark Muro & Bruce Katz. Brookings Institute. (September, 2010)3 DeVol, Ross C., “America’s High-Tech Economy Growth, Development, and Risks forMetropolitan Areas”. Milken Institute, July 13, 19994 See e.g. “The Economic Impact of Licensed Commercialized Inventions Originating in UniversityResearch, 1996-2007. Final Report to the Biotechnology Industry Organization.” (September 3,2009). David Roessner, Jennifer Bond, Sumiye Okubo, & Mark Planting.; “EntrepreneurialImpact: The Role of MIT.” Edward B. Roberts and Charles Eesley. Kauffman Foundation.(February, 2009).

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specialized labor force — professionals and knowledge workersnecessary for the operation of technology companies. Theycreate a dynamic and intellectually stimulating society, whichattracts and retains that work force. Universities also attract andconcentrate significant amounts of capital that funds scientificresearch in a wide range of areas. The research leads to newknowledge which is published, and the shared knowledge leadsto new products and processes for the marketplace and addsnew jobs throughout the economy.

The university missions of research, teaching, creating anddisseminating knowledge, and public service, contribute tosociety as a whole and to the increasingly knowledge-basedeconomy. University knowledge transfer takes many forms,including training and employment of students, scholarlypublications, conferences, and faculty consultations andcollaborations. But within this broad mission and set of activities,universities have recognized that they can contribute moredirectly by actively working with the for- profit sector, particularlythrough licensing patented university inventions and other formsof new technology to industry for commercialization. Thisdynamic involvement with industry creates new demands on theuniversity to manage these activities so that the institution’sprimary goals of education, research, and dissemination ofknowledge are not compromised, but rather are augmented,and conflicts are minimized and managed. Generally, this isaccomplished through the development and implementation ofuniversity policies governing such areas as scientific integrity,conflict of interest and intellectual property.

I. TECHNOLOGY TRANSFER: A DEFINITION

The phrase technology transfer in its broadest senseencompasses many activities at U.S. universities. The earliest ofthese were university agricultural and manufacturing extensionprograms, whose origins can be traced back to the U.S. CivilWar era.

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However, for purposes of this Tutorial, the term is used morenarrowly to refer to the transfer of intellectual property rightsfrom the university to the for-profit sector for purposes ofcommercialization. Unlike in industrial agreements, in whichtransfers sometimes take place as an actual sale of theinformation, article or service to be transferred, universitiesalmost always transfer intellectual property through thelicensing process.

Three forms of intellectual property are primarily implicated intechnology transfer: patents; copyrights; and trademarks andservicemarks. A patent grants to the patentee for a limitedperiod of time (a term of 20 years from the date on which apatent application was filed) the right to “exclude others frommaking, using, offering for sale, or selling the inventionthroughout the United States or importing the invention into theUnited States.” A copyright is a form of protection granted fororiginal works of authorship fixed in a tangible medium ofexpression. A copyright is a bundle of rights that allows thecopyright holder to control reproduction of the work,preparation of derivative works, distribution of copies of thework, public performances of the work and public display of thework. A trademark is any word, name, symbol, device, orcombination of these that is used to identify the source of goodsand to distinguish these from the goods of others. Mostuniversities have licensing programs that regulate, promote andprotect the use of the university’s name and identifying marks,both on and off campus. A servicemark operates the same wayas a trademark but identifies and distinguishes services ratherthan goods. In addition to these three forms of intellectualproperty, university-owned biological materials developed inuniversity laboratories may comprise an additional componentof university technology transfer. Biomaterials which are notpatented may be licensed or conditionally transferred as bailedproperty under contracts known as Materials TransferAgreements. (For more information see Materials Transfer inAcademia on the COGR website (www.cogr.edu) underEducational Materials—Intellectual Property).

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II. TECHNOLOGY TRANSFER: AN IMPORTANTCONTRIBUTION TO THE UNIVERSITY MISSION

The primary reason universities engage in technology transferis to enhance the likelihood that new discoveries andinnovations, new uses of physical materials, and newapplications of science to solve industrial and medicalproblems, will actually lead to useful products, processes andservices throughout the U.S. and world economies. Technologytransfer also propels new research collaborations, exchangesof materials, information and personnel with industry, addingnew dimensions to university research programs and, at thesame time, offering unique research opportunities for facultyand students. Technology transfer can result in financial returnsto the university from licensing revenues which are typicallyshared with inventors and their departments or schools. Theserevenues provide funds for new research and teachingprograms or financial support for students and also may assistin retaining faculty who otherwise might leave the university topursue more lucrative careers in the for -profit sector well. (Formore general information on technology transfer anduniversities see 21 Questions About University TechnologyTransfer on the COGR website under Educational Materials—Intellectual Property).

III. THE BAYH-DOLE ACT: PROVIDING THE PLATFORMFOR UNIVERSITY TECHNOLOGY TRANSFER

A. The Purpose and Effect of Bayh -Dole: The Bayh-Dole Act,passed by Congress in 1980 and named for its co-sponsorsSenators Birch Bayh and Robert Dole, created a uniform patentpolicy among the U.S. federal agencies that fund research inthe non-profit and small business sectors. The Act (Public Law96- 517; 35 USC 200 et. seq. and subsequent amendmentPublic Law 98- 620, implemented at 37 CFR Part 401)provided recipients of federal research and development fundswith the ability to retain ownership of their inventions and

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charged them with the responsibility to pursue patents andensure commercial use of inventions created with federalfinancial support.

Since a vast majority of university research (particularly in thesciences) is funded by the federal government, university policyregarding technology transfer must be consistent with federallaw and policy as set forth in the Bayh-Dole Act. The underlyingtenet of the Bayh-Dole Act is that federally funded inventionsshould be licensed for commercial development in the publicinterest. That principle is reflected in virtually all universitypolicies whether or not the invention is federally funded. (TheCOGR website includes a Guide to the Bayh-Dole Act andImplementing Regulations).

B. Important Aspects of Bayh-Dole: Bayh-Dole permits smallbusinesses, universities and other nonprofit institutions such asteaching hospitals to retain title to inventions that are conceivedor first reduced to practice in the performance of a federalgrant, contract, or cooperative agreement in exchange forcertain obligations on the part of the contractor.

In considering Bayh-Dole’s implications and requirements, it isimportant to keep in mind the objectives of the Act asestablished in its preamble. They are to:

• promote the utilization of inventions arising from federallysupported research and development programs;

• encourage maximum participation of small business firmsin federally supported research and development efforts;

• promote collaboration between commercial concernsand nonprofit organizations;

• ensure that inventions made by nonprofit organizationsand small business firms are used in a manner topromote free competition and enterprise;

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• promote the commercialization and public availability ofinventions made in the U.S. by U.S. industry and labor;

• ensure that the Government obtains sufficient rights infederally supported inventions to meet the needs of theGovernment and protect the public against nonuse orunreasonable use of inventions; and

• minimize the costs of administering policies in this area.

In part, the Bayh-Dole Act stemmed from a realization thatfederal ownership of inventions made at nonprofit institutionsand small businesses as part of federally funded research hadnot previously resulted in effective transfer of innovations toindustry for commercialization. After considerable Congressionaldebate, it was concluded that incentives such as ownership andthe right to income generated through licensing (or throughcommercial development in the case of small business) mustbe provided to nonprofits and small businesses so they wouldinvest in patenting and licensing and in the commercialdevelopment of federally funded inventions. A few years afterits passage by Congress, the federal government provided “bigbusiness” commercial contractors nearly the same rights totheir inventions by Presidential Executive Orders as the non-profits and small businesses had received under the initial Act.

C. University (and other nonprofit) Obligations underBayh-Dole: By accepting federal funds in support of aresearch project, recipient institutions assume responsibility forcomplying with the requirements of the Act. In general, thenonprofit institutions are required to:

• obtain written agreements from all employees (exceptclerical and non-technical personnel) recognizing theirobligations to report inventions developed under federallyfunded programs to the appropriate university office andassign them to the institution (see D. below);

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• disclose an invention to the federal agency supporting theapplicable research program within two months after theinventor discloses an invention in writing to the institution;

• elect title to the invention within two years after disclosingthe invention to the federal agency but no later than 60days before the end of any statutory period in which validpatent protection can be obtained in the U.S.;

• file a patent application within one year after election oftitle, but no later than the end of any statutory period inwhich valid patent protection can be obtained in the U.S.;

• include at the beginning of the U.S. patent application andpatent a statement that the U.S. Government has rights inthe invention and identifying the sponsoring agency andthe number of the funding award;

• submit to the funding agency a confirmatory license foreach U.S. patent application;

• notify the funding agency within 10 months after filing theinitial patent application whether and in which countriescorresponding foreign applications will be filed;

• submit periodic reports, no more frequently than once ayear, regarding the utilization of the invention as requestedby the funding agency;

• notify the funding agency at least 30 days before statutorydeadlines if a patent application or patent will be abandoned;

• give preference to issuing licenses to small business firmsif they show they have the resources and capability to bringthe invention to practical application;

• except with permission of the funding agency, not assignrights to inventions to third parties (except to patentmanagement firms), including to the inventor;

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• require any exclusive licensee to substantially manufacturein the U.S. any products that will be sold in the U.S., unlessthis requirement is waived by the funding agency;

• share with the inventor(s) of the invention a portion ofany income the institution receives from the licensing ofthe invention;

• use the balance of income received from the licensing ofthe invention (after costs associated with patenting andlicensing are reimbursed) to support education andscientific research.

These obligations are not trivial, and failure to comply with themcould impact ownership5. Universities and non-profit institutionsmust make serious resource commitments to supporting thepersonnel and infrastructure required to comply with the federalregulations that implement the Bayh-Dole Act. To assist with thereporting requirements, the government has developed anelectronic reporting system (iEdison) which is used by mostfederal research funding agencies.

D. Obtaining Assignments from University Inventors.The Bayh-Dole implementing regulations (37 CFR 401) includea standard patent rights clause for use in federal fundingagreements subject to the Bayh-Dole Act. The standard clauserequires (401.14(f)(2)) that federal funding recipients obtainwritten agreements from employees (other than clerical andnontechnical employees) to disclose subject inventions and toexecute all papers necessary to file patent applications andestablish the government’s rights. While it implies that inventorsmust assign subject inventions to the institution, it does not usethe term nor specify a particular form of assignment.

In the case of Stanford v. Roche (Sup.Ct. 2011-No. 09-1159),the U.S. Supreme Court held that the Bayh-Dole Act does not

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5 In Campbell Plastics v. Brownlee, 398 F. 3d 1243 (Fed. Cir. 2004) the Federal Circuit Court ofAppeals upheld forfeiture of a federal contractor’s patent under the Bayh-Dole Act for failure toappropriately report an invention to the funding agency.

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automatically vest title to federally funded inventions in federalcontractors such as universities. The case involved a Stanfordresearcher who had signed a visiting scientist agreement with asmall research company called Cetus (subsequently acquiredby Roche). In that agreement the researcher agreed that hewould assign and “does hereby assign” to Cetus all rights to anyinventions made as a consequence of his access to Cetus. Theresearcher learned techniques at Cetus which he then used todevelop federally-funded inventions at Stanford which Stanfordpatented. Stanford’s standard patent agreement (which theresearcher had signed prior to going to Cetus) provided that theresearcher “agreed to assign” to Stanford his rights in inventionsresulting from his employment. Cetus (Roche) subsequentlycommercialized the procedures that the researcher developedat Stanford. When sued for patent infringement by Stanford,Roche cited the Visiting Scientist agreement as giving it co-ownership of the procedures. The Federal Circuit Court ofAppeals agreed with Roche.

According to the Supreme Court majority opinion, the Bayh-Dole Act addresses only the respective rights of the federalgovernment and federal contractors in federally fundedinventions, and does not affect the rights of the inventor. ForBayh-Dole to apply, federal funding recipients are expectedto have an effective assignment from the inventor to theinstitution. The Federal Circuit’s holding was based on its earlierdecision in FilmTec Corp. v. Allied-Signal, Inc., 939 F.2d 1568(Fed.Cir.1991). In that case, the Federal Circuit had concludedthat an agreement to “hereby assign” a future invention haspriority over a previously executed “agree[ment] to assign” thesame future invention. (The Federal Circuit’s theory is thatequitable title passes immediately to the assignee in suchcases, which then is converted to legal title when an inventionis made). The effect of Stanford v. Roche is for the FederalCircuit FilmTec doctrine to govern rights in inventions evenwhen federally funded (although the Court’s decision left thedoor open for a subsequent challenge to FilmTec).

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The decision raises a number of serious complianceconsiderations for COGR institutions. One is the need toreview polices and employment agreements to ensure thatthey incorporate the “hereby assign” or equivalent presentassignment language, in order to assure the assignment iseffective. There is a great variety of existing institutional policiesand practices with regard to assignment language. For thoseinstitutions that previously have followed an approach ofusing future assignment language such as “agree to assign,”obtaining more effective assignments through appointment orreappointment letters, new employment agreements, oraffirmative statements in proposals submitted to researchsponsors may be mechanisms to accomplish this. Institutionsalso may want to review existing license agreements to assurethat the inventors have executed present assignments ofinvention rights (and obtain such assignments if they have not).It should be noted that the concept of and issues with obtainingeffective assignments are true regardless of funding source, solong as the FilmTec doctrine remains the guiding authority.

While institutions can take actions to address the situationprospectively, this may not fully resolve the issue of potentiallydueling assignment agreements in the future as researchersmove among institutions and execute present assignmentagreements with different employers over time. Additionally, itwill be difficult if not impossible to resolve any previousassignments to third parties that a researcher may have alreadymade. The result may be that title to inventions is clouded, andinstitutions are unable to warrant clear title. Institutions may wantto consider negotiating more conditional warranty language(e.g. “no knowledge of” other ownership claims), which maycomplicate license negotiations. A high degree of due diligencewill be necessary to assess whether there are potentiallyconflicting assignments, both with new and existing licenses.However, no amount of due diligence can fully solve theproblem or avoid the possibility of other parties claiminginvention rights, based on an agreement a researcher signedyears ago. It seems likely that licensees will push for more

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robust warranties, and that “hereby assign” or “hereby grant”language may start to appear in sponsored research, materialstransfer, and other types of research-related agreements.Institutions also may want to consider reviewing third partyagreements of faculty, including consulting agreements, toassure that faculty have not made present assignments of futureinvention rights and/or that faculty (and the institution) can fulfillany promises made in such agreements with regard to rights ininventions. There are obvious cost and burden implications forinstitutions. It should also be noted that the status of thegovernment rights in inventions subject to Bayh-Dole, discussedin E. below, is uncertain. Under the logic of Stanford v. Roche,the government would not obtain any rights if an inventor hadmade a prior present assignment of his/her future inventionrights to a third party even if a subsequent invention wasfederally funded and otherwise would be subject to Bayh-Dole.

E. The Government’s Rights in University Inventions.Except as discussed in D. above and in the case of inventionsresulting from federal funding awards made primarily for training(such as training grants and fellowships), the Governmentretains certain rights in all federally funded inventions made byuniversities and other non-profits. The Government’s rights arethe following:

• The right to a nonexclusive, nontransferable, irrevocable,paid-up license to the invention to practice it or have itpracticed for or on its behalf throughout the world;

• The right to require the university to assign title to anyinvention to the Government if the university fails to reportthe invention, or fails to or does not elect to take title, orfails to file a patent application in the time periods required;

• The right, under limited circumstances, to require theuniversity owning the invention to license it to third parties(including the right to require the canceling of an existingexclusive license) or the right of the Government to grant

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those license(s) itself (referred to as Government “march-in” rights). The Government’s right to do the foregoing islimited to situations where the invention has not beenbrought into practical application for public use within areasonable time; where health or safety needs are notbeing met; where requirements for public use specified infederal regulations are not being met; or where the U.S.manufacturing requirement has not been met and has notbeen waived by the funding agency. Note that thesemarch-in rights provide the government with the ability torequire compulsory licensing; they do not conferownership rights on the government. Although severalmarch-in petitions have been submitted to the NationalInstitutes of Health (NIH), NIH has denied all such requestsand to date, the government has never exercised its march-in rights under the Bayh-Dole Act.

• The right of a federal agency to make a Determination ofExceptional Circumstances (this is sometimes called a“DEC”) if there are compelling reasons why the right of theuniversity to retain title to some or all inventions madeunder a particular funding program or activity should berestricted or eliminated. DECs require rigorous analysis bythe declaring agency of why such action is necessary andwill better carry out the intent of Bayh-Dole than leaving titleto the invention(s) with the university. In addition, thedeclaring agency must file the DEC and a justification forusing it with the Department of Commerce.6 DECs wererare in the early years of implementation of the Bayh-DoleAct. However, in recent years, some federal agencies, inparticular NIH, have issued DECs more frequently,primarily to provide preferential invention rights to industrycollaborators in NIH-funded programs. Some NIHprograms also have restricted the rights of fundingrecipients in program announcements or guidelineswithout following a formal DEC process. In addition to

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6 Commerce responsibilities for oversight of federal implementation of the Bayh-Dole Act weretransferred to the National Institute of Standards and Technology (NIST) in 2007.

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disadvantaging the university recipients of the NIH funding,these practices threaten to undermine the carefulbalancing of private and public interests provided by theBayh-Dole framework.

IV. INTELLECTUAL PROPERTY: AN INDISPENSABLECOMPONENT OF TECHNOLOGY TRANSFER

University policies are clear that technology transfer must beconducted in ways which do not conflict with the university’smission of teaching, research and dissemination of knowledge.Nevertheless, universities with established technology transferprograms have recognized that the protection of intellectualproperty is sometimes necessary to attract the additionalinvestment needed to develop ideas into useful products.Universities use patents and copyrights to provide the legalfabric of property ownership that makes technology transferthrough licensing possible.

All major U.S. universities have developed policies to addressvarious kinds of intellectual property: whether it is owned by theuniversity or the individual inventors, authors and creators; howdecisions on commercializing the intellectual property will bedetermined; and how any revenues earned as a result oflicensing activity will be shared. However, there is somevariation among U.S. universities with respect to the types ofacademic work product that the university seeks to protect andhow it is protected.

As discussed in the section dealing with the Bayh-Dole Act,certain activities will follow from the disclosure of an inventionwith regard to patenting. Universities also make transferdeterminations with respect to works of authorship includingsoftware, multi media works, and instructional materials.

Copyrights provide a different structure of intellectual propertyprotection from patents. A marketable copyrighted work might

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result from computer software and documentation, or theweaving together of the text, video, music, film and othercomponents of a multimedia work, or the bringing together thecurriculum, pedagogy and instructional tools of an educationalprogram or course, although the university may elect not toclaim ownership rights in some of those categories. Identifyingthe market-readiness of copyrighted works is very different frompinpointing the more specific activity that was the conceptionor reduction to practice of a patentable invention. Researchingthe provenance of an authored work, simply to establishwhether or not the university has sufficient rights in the work tomake it a viable candidate for commercialization, takes an in-depth knowledge of copyright law and the patience to tracescholarly and creative contributions back to their source.

Much of the detail that is described throughout the rest of theTutorial is focused on the practice of technology transfer as itrelates to patents. A discussion of the licensing of non-patentedintellectual property, that is, copyrights, trademarks and so forthwill also be found. Many of the factors leading to successfullicensing of patents are also relevant to the licensing of non-patented materials. While the legal fundamentals of thesedifferent kinds of intellectual property are not alike, the steps inconsidering whether an intellectual property “product” ismarketable, assessing its value, and finding a licensee are notdissimilar. However, the license terms will vary since the legal“metes and bounds” of patents, copyrights and trademarksare different. A successful university technology transferorganization will develop sufficient sophistication to handle thisvariation. We will see that an even greater challenge ispresented by new technologies that are not defined solely as“a patent” or “a copyright” or “a trademark” but combinemultiple kinds of intellectual property protection, such as acomputer program that is comprised of a patented algorithm, acopyrighted computer code and a name or identifying logo thatis trademarked.

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A. Formulating an Intellectual Property Policy. The followingfactors are generally considered in developing a sound policyfor dealing with intellectual property:

• Identifying the fundamental institutional principles,objectives and goals;

• Considering (not neglecting) the legal basis for ownership;

• Federal patent and copyright laws defining ownership;

• The employee-employer relationship creating the “work-for-hire” situation;

• State laws affecting intellectual property ownership in“public” institutions;

• The requirements of Federal regulations and termsattaching to federal grants and contracts;

• Federal and state tax consequences of intellectualproperty ownership and disposition;

• Academic custom with respect to scholarly publication;

• Types of intellectual property that will be protected and willbe candidates for transfer;

• Royalty sharing with inventors and authors;

• Rights of the university to retain use rights in licensed orindividually owned intellectual property; and

• Institutional responsibility for administration of the policy.

B. Managing the Intellectual Property Assets. Over the past30 years since the enactment of Bayh-Dole, universitytechnology transfer offices have become increasinglysophisticated and worked diligently to develop the expertise

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necessary for managing the rapidly increasing number ofuniversity relationships with complicated intellectual propertyconsiderations. Experience has shown that successfulmanagement requires a highly developed knowledge ofintellectual property, licensing, and contract law, as well as anin-depth understanding of current business realities, and thecapability to predict new market trends. In addition, thetechnology transfer office must develop and maintainsophisticated database support systems for managing theseactivities and relationships. Perhaps of greatest importance, thetechnology transfer office also must understand the overallinstitutional policy context within which it works. The technologytransfer office must recognize and successfully resolveconflicts, or the perception of conflicts, between its ownactivities and the broader university mission.

Faculty and technology managers must understand and operatewithin a complex set of policies and procedures that aredesigned to manage this process. As a consequence of thespecialized knowledge and expertise developed in thetechnology transfer office in managing intellectual property, thetechnology transfer professional becomes an indispensablemember of institutional teams that are framing policies andprocedures for constructing a wide variety of university researchrelationships with industry. Closely related are the issues thatarise when graduate students or faculty have equity interests instart-up companies or other ventures supporting research.Technology managers must become informed as to thepotential conflict of interest that may occur on account ofpersonal interests of those individuals involved in the researchor corporate interests where companies are funding researchprograms. The important role of the technology transfermanager in helping to establish procedures where studiesinvolve clinical trials, environmental studies or public safety toensure that the apportionment of intellectual property rights donot undercut the credibility of the research results or theposition of the university as an impartial source of scientificknowledge and information cannot be overstated.

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V. TECHNOLOGY TRANSFER: HOW THEPROCESS WORKS

The technology transfer process begins in the university whenthe research investigator or creator identifies a discovery orinnovation or completes a copyrightable work which he or shebelieves may have potential for commercial development. Athorough analysis of the funding source(s) contributing to theinnovation is necessary, as agreements with the sponsor(s)may prescribe the future requirements for protecting and/orlicensing the technology.

For example, the National Institutes of Health requires that allNIH applications that seek $500,000 or more in direct costsin any single year include a plan for data sharing or explain whysharing is not possible. NIH explained this position by statingthat it believes “that data sharing is essential for expeditedtranslation of research results into knowledge, products, andprocedures to improve human health.” (Final NIH StatementOn Sharing Research Data, February 26, 2003, http://grants.nih.gov/grants/guide/notice-files/NOT-OD-03-032.html.) NIHrecognizes that investigators may benefit from their initialexclusive use of the data, but specifies that data are to bereleased and shared no later than the acceptance forpublication of the main findings from the final data set.

Besides requiring data sharing, NIH requires public access toand sharing of peer-reviewed research publications generatedwith NIH support. As of April 7, 2008 investigators that receivefunding from NIH must submit copies of research manuscriptsto PubMed Central (PMC) upon acceptance for publication.PMC will ensure these manuscripts are publicly available nolater than 12 months after the publication date.

Like NIH, the National Science Foundation (NSF) believes thatdata sharing is beneficial to scientific development andinnovations. NSF “expects investigators to share with otherresearchers, at no more than incremental cost and within a

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reasonable time, the data, samples, physical collections andother supporting materials created or gathered in the course ofthe work.” It also encourages awardees to share software andinventions or otherwise act to make them or their productswidely available and usable.” Beginning October, 2010, NSFalso requires that all proposals include a data management planthat explains how the project will conform to the data sharingpolicy. The plan will be reviewed as part of the intellectual meritor broader impacts of the proposal, or both. See NSF Proposaland Award Policies and Procedures Guide, January 2011available at www.nsf.gov.

Requirements such as these are agency specific and shouldbe taken into account. Penalties for noncompliance vary inseverity from agency to agency and are based on the specificsof a given violation.

A. Submitting the Disclosure. The first formal step in theprocess occurs when an inventor or creator submits a“disclosure” form describing the patentable or copyrightableinnovation to the university technology transfer office (“TTO”).The disclosure briefly describes the idea of the new discoveryor invention or, if software, multimedia or other informationalproduct, describes the product, what it does, what platform(s)it has been developed to run on and so forth. Institutions alsomay want to consider reviewing any third party agreements ofinventors, including consulting agreements, to assure thatinventors have not made present assignments of futureinvention rights and/or that inventors (and the institution) canfulfill any promises made in such agreements with regard torights in inventions (see Section III. D). Other types ofinformation included on a disclosure form typically are:

• Names of the inventors or authors;

• The federal agency, industrial company or other organizationsponsoring the research that spawned the discovery. Inthe case of an invention, if and when the invention hasbeen published or whether publication is imminent;

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• Potential commercial markets for the innovation;

• Companies that may be interested in licensing thediscovery; and

• In the case of software, whether documentation hasbeen written.

B. When the Disclosure is a Patentable Invention.

1.Evaluating a Disclosure for Patenting If the disclosure isan invention, the TTO will further investigate the inventionto determine the advisability of investing funds to file apatent application. U.S. patents cost on average between$10,000-30,000 each and filing for equivalent foreignprotection can increase the ultimate cost several-fold. Thedecision of whether or not to file a patent applicationgenerally is based at least on the following three issues:

(a) Based on the state of publicly known information aboutthe elements of the discovery (called “prior art”), is theinvention likely to be patentable, and is the patent likelyto be broad enough in scope to have commercial value(that is, to cover a substantial product or class ofproducts, rather than just a minor variation on knownand existing products).7 This issue is addressed by asearch of the literature and the past patents, often withthe help of a professional search librarian, andsometimes by consulting a patent attorney and askingfor a patentability opinion based on the patent attorney’ssearch of all resources.

(b) If the invention was patented, would it be likely to attractthe commercial investment needed for development

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7 For most inventions utility is required; an invention must actually perform a function and notinvolve inoperable devices (or immoral consequences). However, non-utility patents may begranted for new varieties of asexually reproduced plants. The legal requirements for plant patentsare basically similar to those for utility patents. See www.uspto.gov/web/offices/pac/plant/#1for more information. For institutions involved in agricultural research, plant patents mayconstitute a significant source of intellectual property.

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through a license? This issue is far more difficult toaddress than the first. It depends on the potentialmarket for the product; the likely technological successof developing the invention into a practical product; thetype of technology - and whether investors are currentlyinterested in investing in such fields; what are thecompetitive technologies; and even the current stateof the economy. The more innovative the technology,the more difficult it is to conduct market research inan efficient, meaningful manner, since the potentialinvestors and customers may never have envisionedsuch a product.

(c) Are there funds available within the institution or froma prospective licensee to pay for the patenting costs?This consideration is one of practicality. A universityTTO receives a significant number of inventiondisclosures each year. The decision to patent involvesa determination of available financial resources,balanced with the likelihood the invention will generatecommercial interest. Consequently, all TTOs mustmake choices.

Other factors contribute to making the patentingdecision a difficult choice. Impending or actual scientificpublication of the invention limits the time for decisionmaking, since patents must be filed before publicationif foreign patent coverage is not to be lost; and must befiled within one year after publication if only U.S. patentprotection is sought. Since most universities, as amatter of policy, will not ask the investigator to delaypublication for patenting purposes, very often patentingdecisions must be made quickly. The TTO is forced,then, to make “educated guesses” based on itsknowledge of the technology and the market, coupledwith some cursory discussions with the inventor(s) andperhaps with a few potential licensees. The advent ofprovisional patent applications in 1994 has helped

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TTO’s by enabling filing of a low cost provisionalapplication under such time constraints. Such filingsmust, however, fulfill the enablement requirements ofSection 112 of the U.S. patent code (35 USC).Moreover, they must be converted into a regular or pCTapplication within one year of the initial provisional filingor result in a loss of the provisional priority date. Theprovisional filing date is not included within the 20-yearpatent lifespan. Universities tend to vary in the extent oftheir use of the provisional patent application process,but its importance may further increase under thechanges to U.S. patent law that are currently beingconsidered by the U.S. Congress.8

Some universities also may use patent committeescomprised of faculty or outside advisors to help with thepatenting assessment. There are important points to beconsidered when deciding whether or not to useoutside committees or outside advisors. They include(i) the length of time that it may take to conveneoutsiders to evaluate patenting an invention and (ii) theaccountability factor – the fact that outsiders are makingdecisions on spending the limited financial resources ofthe TTO without accountability for the funds being spent.There may be benefit, though, in having an inventionevaluated by impartial experts who may understand themarketplace or who are able to judge how high theinvention registers on the “innovation” scale.

2.Filing the Patent Application. If the decision is made tofile an application, the TTO engages a patent attorney towork with the inventor(s) to write the patent application, fileit in the U.S. Patent and Trademark Office (USPTO), andfollow it through the patenting process. In order to complywith the procedural requirements imposed under U.S.patent law, licensing or staff professionals in the TTO must

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8 As of the date of publication of this document legislation was pending in the U.S. Congress thatwould change the standard for patenting from “first to invent” to “first inventor to file,” in order tomore fully harmonize U.S. patent practice with that followed elsewhere in the world.

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understand the patenting process as well as the variousoptions under the law for filing provisional and utility patents.

If the invention was funded by a U.S. federal agency, Bayh-Dole mandates a series of reporting requirements,beginning with the invention disclosure and continuingafter the decision is made to file (see section III C.). Thisreporting continues through the licensing and developmentstages. If the TTO decides not to file a patent application,under Bayh-Dole the government may assert title to theinvention, but the university may request that the federalfunding agency waive title to the inventor if the inventorrequests ownership. The process for requesting a waiver,or endorsing an inventor’s request for waiver to the fundingagency in the case of a federally-funded invention, shouldbe well established within the university.

3.Marketing the Patent (finding a licensee)

(a)The challenge of licensing university inventions.Patents are filed when a university intends to market andlicense the invention for commercial development.However, university inventions are often embryonic innature and of unproven market potential. Additionalresearch must be conducted before productdevelopment can begin. Because of the resourcesrequired, finding companies willing to take the risk maybe challenging. This is particularly true in the case ofmany medically-related inventions where it may takemany years of research and development before it isknown whether the product will be successful. Acompany or investor must have a long product-planninghorizon before it will consider investing in universitypatents. For this reason, traditional methods oftechnology marketing, such as advertising the invention,publishing lists of technologies available for licensing, orusing Internet listing services, meet with limited successin finding licensees for university patents.

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(b)When licensing begins. A license to the patent—particularly if it is exclusive or partially exclusive—increases the incentive for the company to make therisky investment in development, since the patent canprotect the company (“the licensee”) from competitionin the marketplace. Universities typically seek licenseesas soon as the patent application is filed, to get industryparticipation and investment in the technology as soona possible. The university also needs to have its patentfiling and prosecution costs reimbursed so that thesefunds can be recycled into additional patent filings. If thepatent fails to issue, the license can be terminated unlessit covers other types of intellectual property protection,such as trademarks or copyrighted software.

(c) Identifying potential licensees. The identification ofpotential licensees for a patent often starts withinformation provided on the disclosure form and throughdiscussions with the inventors. Further research isperformed by the TTO to identify as many companiesas possible that are working in the general area relatingto the invention. Additionally the TTO will usually be ableto leverage prior relationships with companies withwhom they have licensed other technologies whenseeking licensees for new inventions. Before seriousnegotiations begin, the potential licensee mustdemonstrate that it has the technical, financial andmarketing capabilities to develop the invention into aproduct or service and to bring it to market.

(d)Selecting the licensee. In those rare cases wheremore than one qualified licensee has requested alicense, the university will consider co-licensees, or maydivide the license by field of use (see below). If neitherof these alternatives is commercially practical, theuniversity will make a judgment as to which is the betterprospect for licensing, taking into consideration thefinancial and technical capabilities of the candidates

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to develop and market the technology and thecommitments each is willing to make to reach themarketplace. While royalties and license fees offeredmay tip the scales, all things being equal, greaterweight will be given to the candidate most likely tosucceed in the unpredictable business of turninguniversity inventions into commercial products. It shouldbe noted that although there is some risk that a smallor start-up company may fail more often than a largerlicensee, a small company licensee may be the bestchoice because of its motivation to carry a “signature”product through to commercialization. Often the inventoralso may be able to play an active role in advising orperhaps even assuming a management role in a start-upcompany to facilitate further development andcommercialization. The inventor’s continued involvementis advisable even with large company licensees, whichmay employ the inventor in an advisory or consultingcapacity. In any event, the TTO should keep theinventor informed of the status of the selection process.

4.Negotiating the License

(a)Field of the License. Some inventions cover multipleproducts in a number of different fields. A biologicalinvention, for example, may have applications inresearch, in diagnostics, in vaccines, and intherapeutics. A chemical synthesis method may haveapplications in agriculture, polymer synthesis, and inpharmaceuticals. If the licensee is a large multi-divisional company with businesses in all fields of theinvention and is willing to commit to productdevelopment in all fields, the license granted may bebroad. If the company’s business is limited to a singlefield, then a field of use may be specified in the license,and the company’s rights to exploit the invention will belimited to that field. This will leave the inventionlicensable to companies working in other fields.

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(b)Exclusive or Nonexclusive within a field (or in allfields). A license may be nonexclusive (that is, similarlicenses may be granted to a number of companies) orexclusive (a license is granted to one company only). Inthe case of federally funded inventions, under Bayh-Dole, all licenses must acknowledge that the federalgovernment also has a license for governmentpurposes. Exclusive licenses are generally desirablewhen the licensee must make a large, high-riskinvestment to bring the product to market. Fewcompanies will be willing to undertake such aninvestment if licensing rights are available to othercompanies once the original licensee has successfullydeveloped the technology.

Nonexclusive licenses are generally desirable when theinvention is a broadly applicable process or has self-evident technological advantages which will be usefulto many companies and so it is not necessary to grantexclusivity to “induce” investment. Nonexclusive licensesare highly preferable when the invention is a researchtool, useful to both the commercial and academiccommunities and a high degree of access is important(NIH has polices and funding conditions with regard toresearch tools which encourage nonexclusive licensing;see 64 FedReg72090; 12/23/99). In some cases(e.g., when the development cycle is relatively short),an exclusive license may be granted for a limited periodof time - long enough for the original licensee to recoupits development investment from the marketplace - afterwhich the license becomes nonexclusive and licensesmay be granted to other companies.

(c) Diligence requirements. If an exclusive license isgranted to a company, Bayh-Dole requires that theuniversity assure that the company is working diligentlyto develop the invention. Neither federal nor university

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policies allow a patent to be licensed in order to “put iton the shelf” – a circumstance that might be attractiveto some licensees if the invention threatens to competewith an existing product. Consequently, an importantpart of any license negotiation is the diligenceprovisions. These requirements may include, forexample, specifying the number of people assigned todevelop the invention within the company, the amount offunding a company will commit to development, or inthe case of a small company, the amount of investmentcapital that will be raised to fund development. Wherethe development of the product is sufficientlypredictable at the time of licensing, the diligenceprovisions may specify a date by which a workingprototype of the product is made, a date by which thefirst commercial product must be sold, and sales levelsthat must be achieved by certain dates. Diligenceprovisions or milestone dates are a mandatorycontractual commitment. If diligence provisions are notmet, the university may terminate the license or, if thelicense was exclusive, the university may make itnonexclusive, thereby regaining the option to grantlicenses to others.

(d)Royalties and other financial considerations. Thefinancial considerations for a license involve a balancingof risks and rewards. Since many university inventionstend to be at an early stage of development at the timeof licensing, royalty rates and license fees are typicallylower than those between commercial companieslicensing one another where the technology is closerto being an actual product. At the same time,universities are usually unwilling to “cap” royalties at apre-determined dollar value in the license. Since theuniversity is sharing the “downside” with lower licensefees and royalty percentages, it is reasonable to sharein the “upside” if the product is very successful andvalue received by the licensee is greater than

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anticipated. The financial components of the license arenegotiated between the university and the licensee andtypically include:

(i) Reimbursement of the university’s patent costs:This is required, almost without exception, forexclusive licenses.

(ii) License issue fee: The range of this fee may varyfrom a very few thousand dollars to a quarter of amillion or more depending upon a fact-specificdetermination which takes into account the stage ofdevelopment of the invention (well developed as aresult of significant investment by the university, orless well-developed requiring considerableinvestment by the licensee), the size and breadth ofthe patent package, whether any patents haveissued or whether all are still pending, the size ofthe potential market and so forth. These are factorscontributing to the “value” of the invention. For smallcompanies and start-ups, the license issue fee maybe partially postponed until sufficient investmentcapital is secured by the company.

(iii) Annual license maintenance fees: Manyuniversities use these as a way of sharing the riskwith the licensee. An annual license maintenancefee allows the university to charge a lower licenseissue fee upfront, and helps assure that thecompany is interested in developing the technologyas evidenced by its willingness to make a financialcommitment to renew the license annually.Sometimes universities allow annual maintenancefees to be treated as “minimum royalties” so that ifthe company is paying significant running royalties,no additional annual maintenance fee is required.

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(iv) Running royalties: These are usually specified asa percent of sales of the product or service coveredby the patent. The rate depends on many factors,including the profitability (margin) of the class ofproduct covered by the invention; the size of themarket; the stage of development of the technologywhen licensed; whether the product also falls underpatents owned by others; and whether theuniversity’s technology is the key enablingtechnology for the product or just a minorcomponent.

Typically, university patents command royalties inthe range of 1 to 6 percent of product sales;occasionally licenses include royalties outside thatrange based on specific factors.

(v) Equity shares: When a license is granted to a start-up company, shares of stock in the company maybe taken by the university as a form ofcompensation. Universities may take the equity inlieu of an upfront fee, allowing the start-up toconserve cash for development of the technology.Other license fees and/or running royaltypercentages may be lowered in consideration of theequity shares. The arrangements may be negotiatedso that the company “buys out” the university’sequity interest over time, which is converted to ahigher royalty percentage as product salesincrease. Not all universities have policies allowingthem to accept equity in lieu of royalties and somestate institutions do not have the requisite legalauthority to accept equity.

(e) Additional License Terms. Licenses also commonlyinclude terms specifying certain reporting requirementsfor the licensee; which party will prosecute patentinfringers and how damages will be shared; which party

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will have responsibility for prosecuting and maintainingpatents and in which countries; circumstances underwhich, and procedures for, terminating the license; andthe administrative and legal processes for handlingdisputes between the parties.

Finally, and very important for the university, provisionsare placed in licenses for protecting the university aslicensor. To protect the university’s ongoing researchand educational programs, under any exclusive licensegrant, the university usually retains the right to use thelicensed technology for continuing teaching andresearch efforts as well as the right to grant suchlicenses to other nonprofit institutions. Most universitieswill insist on a Non-Use of Names provision prohibitingthe use of the university’s name to promote thecompany or the products made under the license.Universities will also require Indemnification andInsurance provisions. Since in virtually all universitylicensing situations the licensee has complete controlover product development, it must also assume allresponsibility for any product liability arising from thecompany’s use of the invention. Many universitiesrequire evidence that a company has obtained sufficientinsurance to honor its obligations to protect theuniversity against any such legal actions.

5.Socially Responsible Licensing. In recent years a greatdeal of attention has been given by universities and othergroups including non-profit foundations and publicadvocacy groups on ways to encourage the use ofuniversity research innovations to provide the broadestpossible public benefit, particular in areas related to globalhealth and neglected diseases. A large number ofuniversities and university groups have endorsed astatement of Nine Points to Consider in LicensingUniversity Technology in the Public Interest. Point 9discusses the need to include provisions in license

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agreements that address unmet needs, such as those ofneglected patient populations or geographic areas, givingparticular attention to improved therapeutics, diagnosticsand agricultural technologies for the developing world.The discussion points to the social compact thatuniversities have with society, and their responsibility to tryto alleviate the suffering and dying of people around theworld from preventable or curable diseases. This includesfinding ways to share the fruits of the global knowledgegained by universities for the benefit of the world’s poor.The statement points to the increased awareness ofuniversity licensing professionals that responsible licensingincludes consideration of the needs of people indeveloping countries and members of other underservedpopulations. While the details and application in particularcases may vary, universities should strive to constructlicensing arrangements in ways to ensure that under-privileged populations have low or no-cost access toadequate quantities of medical innovations. For additionalinformation and a copy of the statement seewww.autm.net/Nine_Points_to_Consider.htm.

Non-traditional approaches to develop and distributetherapeutics and diagnostics to the developing world alsoare emerging through novel partnerships that mergephilanthropic and humanitarian goals with productdevelopment. Organizations like MIHR (Center for theManagement of Intellectual Property in Health), the TBAlliance, PIPRA (Public Intellectual Property Resource forAgriculture) and others have approached specific segmentsof global health, but the vast resources of the Bill andMelinda Gates Foundation have focused the attention ofpolicy makers and the public more generally on globalhealth research. While some initiatives have looked broadlyat the problems, issues, and needs to bring therapeutics ordiagnostics to the developing world, many efforts havefocused on the earliest stages of the commercializationecosystem – such as university research and licensing.

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The Association of University Technology Managers(AUTM) Better World Project provides numerous examplesof university licensing that have an impact on global health(see www.autm.net) and AUTM recently established aGlobal Health Initiative

6.Distribution of Patent Licensing Revenues. All U.S.research universities have instituted policies governing thedisposition of revenues earned from technology transferactivities. Most commonly, the first revenues received froma license are used to repay the university for anyunreimbursed patenting costs. Thereafter, revenues aregenerally distributed according to a formula that has beenadopted by the university. In most cases, inventors willreceive approximately one-third of revenues earned fromthe licensing of their patents (“inventors’ share”), althoughthe percentage is higher in some institutions and lower inothers. Some universities implement a sliding scale, withthe inventor’s share higher in the early years of a licensewhen the royalty return tends to be lower. The remainingrevenues are distributed within the institution (“institutionalshare”) in proportions that vary widely from university touniversity between the inventor(s)’ laboratories, theinventor(s)’ departments, and the university’s general fund.In some universities, a portion of the institutional share willbe used to “seed” inventions or new technologydevelopments that will benefit from some maturation in theuniversity before they are ready for licensing.

Under Bayh-Dole, the institutional share from federallyfunded inventions, regardless of where within the institutionit is distributed, must be used wholly for research andeducational purposes. Word often reaches the public on auniversity technology transfer “success” as a result of acompany in which the university took equity going public,or in the case of a product which has found largeacceptance in the marketplace (the AUTM Better Worldreports provide numerous examples). While these situations

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are relatively rare, they give universities an opportunity toput funds to good use as in endowing academic chairs,underwriting new technology developments and providingan endowment for student scholarships.

C. When the Disclosure is Computer Software

1.Choosing the Best Form of Protection. Unlike subjectmatter that qualifies only for a single form of intellectualproperty protection, nearly all computer software qualifiesfor copyright protection, and some software may alsocontain elements that are patentable. Most often, thepatentable element of a computer program will be analgorithm that is used for a novel purpose. The challengefor a university TTO is to determine whether to pursuepatent protection in addition to copyright protection. Whilecopyright protection will prevent the unlicensed copying,distribution, adaptation, display and performance of thecomputer code and is immediately available at virtually nocost, patenting will require a commitment of time, effort andmoney, as previously discussed. The advantage of patenting,however, is that it protects against independent discoveryand is generally considered a stronger form of protectionthan copyright. Since patent protection covers differentelements than copyright protection, it is altogether possible,and may be commercially advantageous, to seek bothkinds of protections. It must be pointed out that where asoftware product is both patented and copyrighted, thelicense will be drafted to include rights and obligations thatare normally included in a patent license in addition toprovisions that are normally included in a copyright license(as further described below). These licenses are complexand require detailed knowledge of both patent andcopyright licensing.

2.Choosing the Best Form of Licensing. Makingdecisions as to whether software is best commercializedunder an exclusive license or by licensing multiple end

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users is often determined by the nature of the software andits intended use. If the software is complex, requirescontinuous maintenance and updating, then, unless auniversity has an interest in acting as a software distributor,the best choice may be licensing it exclusively to a licenseethat has the capability, financial resources and interest to staffitself with programmers to maintain the software for endusers and to continue developing and enhancing it. Whilesome universities have made these capabilities a part oftheir normal activities, most have not and prefer to look for alicensee interested in undertaking this type of business.

Often software programs developed at a university are inthe nature of educational, mathematical, design or othertypes of software tools. If the software program is notcomplex, it may be licensed directly by the university, on anon-exclusive basis, to end-users. Setting up a softwareend-use licensing capability is not difficult. Most often astandard, pro forma license will be drafted and used for alltransactions. In the case of direct distribution, a decisionwill have to be made whether it is the TTO that willundertake end- use licensing or whether the department,laboratory or center that developed the software will do it.Software commercialization and use licenses are oftensingle payment (fully paid up) licenses without runningroyalties on copies sold.

A further consideration for software licensing is whether ornot to license it via an ‘open source’ model. In the creationof computer software, the source code is readable byprogrammers and can be adapted and expanded upon.Executable code or object code is the machine readableversion of code that users purchase to install on theircomputers and it is not readily adaptable. Manycommercial software vendors choose to keep their sourcecode proprietary and only make executable code availableto users. The open source movement arose in the softwareprogramming community to encourage programmers to

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freely share their source code so that anyone could adaptand enhance the code and share their improvements withthe community without the restrictions typically imposedby commercial software vendors. This is a successfulmodel and is preferred by a number of academic softwaredevelopers over a traditional licensing model.

There are many established formats for open sourcelicenses. Typically these licenses are without fees and freeof restrictions on downstream uses of the code other thanto make adaptations available in an open source manner.Some variations on open source licenses allow users tocharge for their improvements and others require thatimprovements be offered without fees. It is important tounderstand the pedigree of the code you intend to licenseand whether or not it includes any code subject to an opensource license. Commercial licensing to companieswishing to create a proprietary code base may only bepossible if the open source components are removed.

3. Finding a Licensee. There are fewer commercialcandidates for software licensing than for patent licensing.Many commercial software developers market their ownproprietary products and may have less interest inmarketing university-developed software unless it is trulyunique and the market for it is either a large one, or thesoftware, itself, is of such complexity that it will (i) commanda high price in the marketplace as one-of-a -kind, or(ii) require maintenance and updating which, itself,may be profitable and therefore appealing to adeveloper/distributor.

There are two other potential categories of candidates forsoftware licensing. One category includes start-upcompanies. Universities are finding that graduate studentsespecially those who have been involved in developing aunique software program as part of their graduate studiesare sometimes interested in starting a company to market,

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support and enhance the software. Software spin-outsfrom universities are providing a relatively low costopportunity for student entrepreneurs to get into a highstakes marketplace as opposed to developing a productfrom an early-stage patent. The other category ofcandidates for software licensing not to be overlookedincludes established companies that are interested infinding new process, computational, or design software toreduce manufacturing time and costs, but do not have thecapability to develop the software themselves.

4. Constructing the Software Copyright License.

(a) Identifying the Licensed Program. Becausecomputer programs are often subject to revision, “bug-fixing”, or enhancement, it is important to accuratelyidentify and define the version of the software that is thesubject of the license. If the licensed “program” is toovaguely defined, the licensee may claim it is entitled toupdated versions when that is not the intention of theuniversity. It is also important to identify the specificplatform or platforms the license will cover. It is prudentto always keep an exact duplicate of the softwaredelivered in case a question arises at a later time as towhat was licensed and what was not. It is alsoelementary that the license identify whether sourcecode or object code, or both, are being licensed.

(b) The Grant of Rights. Software protected by copyrightmay be licensed to permit the licensee to utilize theentire bundle of rights that comprise copyrightprotection (rights to copy, distribute copies, createderivatives, display publicly, perform publicly) or asubset of them. It is clear that a software developer/distributor would need the right to copy and distribute.The right that requires the most consideration is theright to prepare a derivative work. A derivative workincludes any modification, adaptation, abridgement and

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so forth, including writing the software program inanother programming language.

Under copyright law, unless expressly done as a workfor hire, a derivative work is owned by the author whoderivatizes it. This means that a licensee, derivatizingsoftware under a license that permits it, will own thederivatized software. The university, as the original ownerof the software program retains all rights to the programas it was delivered to the licensee, but will not own orhave rights to use the new pieces of code added by thelicensee. In some cases, it may be possible for theuniversity to negotiate a right to use derivatized code,but most licensees will not be willing to let modified orenhanced versions of the software go back to theuniversity. To some extent, the university loses controlover its software when it is licensed out with a rightto derivatize. However, most licensees, if they aredevelopers, will argue that they need access to thesource code and the right to modify, if they are to keepup with the changing needs of their customers. On theother hand, if the software is licensed only for end use,generally only under an object code license, then the enduser needs neither the rights to copy and distribute (un-less licensed to a site where multiple copies will be madeand used throughout the site) nor the right to derivatize.

The granting clause is also the clause that will containthe scope of the license; whether it is exclusive or non-exclusive; whether the right to issue sublicenses isgranted and other limitations such as territory or field ofuse. There are two kinds of sublicenses - one thatpermits the licensee to issue sublicenses for end useand one that would permit the licensee to sublicenseall of its rights to a third party. Since universities oftendevelop software under federally funded programs,licensing professionals must be aware of the retainedrights of the government. For federal contracts, theserights are broader than the rights retained by the

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government under Bayh-Dole for patented inventions.They are contained in FAR Subpart 27.4, Rights in Dataand Copyrights (see Rights in and Responsiblities forTechnical Data and Computer Software Under FederalAwards on the COGR website). While universitiesgenerally are permitted to copyright federally fundedsoftware, in many cases the government may also haveunlimited rights, including the ability to exercise all therights of the copyright owner. In situations whereuniversities are working with companies in a federallyfunded program, copyright may not be permitted.Contracts from the Department of Defense are subjectto separate requirements. Under federal grants andcooperative agreements, universities generally haverights similar to rights to inventions under Bayh-Dole,with the government receiving limited license rights.

(c) The License Term. The term of the license is notgenerally an issue under a patent license. Patent lifecovers a relatively short twenty (20) years from the dateof filing (with extensions possible if the patentapplication is delayed in the USPTO). Conversely, theterm of copyright is exceedingly long. Assuming theuniversity is the copyright holder, the term of copyrightprotection extends for a period of approximately 95years. It is incomprehensible to think of a computersoftware program as having an effective life of 95 years.Universities commonly license software for the life ofthe copyright, meaning effectively, in perpetuity,particularly if an exclusive license is being granted.However, some consideration should be given to areasonable license term if for no other reason than toget the license off the books of both the university andthe licensee at a point in time when the software willmost likely be out-of-date. Typically, software iscompletely rewritten within five years. Another way toshorten a license term is for the university to retain aright to terminate the license if the software is no longerbeing marketed by the licensee.

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(d)Software Royalties. Royalty strategies applied tosoftware licensing generally follow the same strategiesas those used for patent licensing with a few significantdifferences. First, unless the software has beenpatented, there will not be a “reimbursement” for thecosts associated with seeking protection. Copyrightsexist for an original work fixed in a tangible medium fromthe moment they are created and there is no need toregister a copyright except to pursue an infringementaction in the US. The current fee for registering acopyright in the U.S. is $20.00. There is no registrationrequirement in other countries. Second, softwareroyalty rates tend to be higher than patent royalty rates.This is generally because the licensee’s developmentcosts prior to getting software to market generally areless and profit margins are higher thus justifying thehigher royalty rate. Third, because of the nature ofsoftware and copyright protection, licensees oftenreceive peripheral rights that they would not receive ifthey were licensing a patent.

The right to derivatize the software has already beendiscussed. This is an extremely valuable right thatpermits the licensee to develop the software for multiplemarkets. It is completely appropriate for the university toget a royalty return on a “derivatized” software product,but the university, when licensing, must remember thatthe derivative product will belong to the licensee, andtherefore specific language should be carefullyconstructed to ensure a continuing stream of royaltiesto the university even if with the passage of time thesoftware product being marketed by the licensee nolonger contains any code belonging to the university.Additionally, fees earned by a software licensee frommaintaining and updating the software are also incomecategories to which royalties may be applied.

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(e) Other Terms. Other license terms are similar to thosediscussed for patent licenses. An issue not previouslydiscussed but which should be considered by auniversity licensor is whether to apply trade secretprotection for software as well as copyright protection.This question arises generally under source codelicenses, rather than object code licenses. As long asthe source code is not disclosed to third parties exceptunder a non-disclosure agreement, source code canbe protected as a trade secret. Unlike a patent, whichis published to the world when the patent issues,copyrighted code is not necessarily published.

D. When the Disclosure is Multimedia

1. Identifying the Pieces of the Puzzle. Unlike patentableinventions, or computer software which have fairlydistinguishable elements, a multimedia work is generally acollage of separately identifiable and often independentcontributions. For example, a multimedia work disclosed toa university TTO may include a computer program, a video,a digital archive, text content, recorded music, film clips,and still images. Prior to considering whether a multimediawork is a viable candidate for commercialization, the TTOmust assemble all of the components and then determinewhether the university has ownership in all, some, or noneof the pieces. Unless the answer to the question ofuniversity ownership is “yes” to all elements of the work,the TTO must determine from the non-university ownerswhether it is possible to acquire sufficient rights to enablethe entire work to be licensed into the marketplace.

2.Choosing a Distribution Vehicle. Similar to the case ofsome computer programs, the university will be faced withmaking a decision as to whether the multimedia product,especially if it is an educational or learning tool, will be bestdistributed by a commercial publisher or software house,whether the university’s technology transfer operation is in

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a position to distribute the product directly to users,whether the department that developed it wishes toundertake distribution or whether the creator of themultimedia work will elect to take a license from theinstitution and start his/her own company. Perhaps theonly new consideration to be added in the case ofeducational multimedia is an assessment of whether thelicensee has the requisite technical expertise andreputation in the educational marketplace to effectivelyenhance and market the work. Since the marketable valueof an educational tool is often dependent upon whether ithas something new to offer, an assessment of thelicensee’s capability to add “bells and whistles” maybecome an important consideration in choosing a licensee.

3.The Licensing Process. If we consider a multimedia workoften to be a collage or “collection” of separate elementsor components, it follows that the various copyright holdersor “authors” of the separate components may have differentideas as to the scope of rights they may be willing to grantto the licensing institution. Since the institution cannotlicense rights that it does not have, the scope of rightslicensed must accurately reflect only those owned by thecontributor. It is not unusual, then, to have some portionsof a multimedia work licensed exclusively and some non-exclusively to the same licensee or simply to license anentire work non-exclusively. Rights to the various componentsnot owned by the institution may be gained through anassignment from the owner to some or all of the copyrights,through a release (a promise not to sue) to the institution,or through a license from the owner to the institution whichis broad enough in scope to permit the institution to issueone or more tiers of sublicenses to third parties and beyond.

4.Managing the Licensing of a Multimedia Work. Thelicensing of multimedia works requires employing adifferent set of considerations than other intellectualproperty products. Since the ability to license a product in

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its entirety depends upon gaining sufficient rights, thereare most likely component licensing negotiations that willneed to be held with the component owners (who may befaculty, students or third party contributors) before licensingof the entire work can be considered. Determining the costof securing the component rights may result in acomplicated formula based on a predicted return on thesale of the entire work, divided by the “agreed upon” valueof the component; or, it may be a percentage based onsales price; or it may be a flat fee assessed on each unitsold; or it may be based on any number of differentstrategies. The point to bear in mind is that the licensing into the institution must be the pre-cursor to the licensingout. The licensing professional must ensure that all of theseparate pieces line up so that a licensing out deal can beaccomplished on better than a revenue neutral basis.

E. When the Disclosure is a Web-Based Product. Thelicensing of web-based (or Internet-based) products such asdigital archives, databases, learning tools, courseware and webpages intended for distributed learning environments is muchlike the licensing of multimedia products in that there is apt to bea tangle of separately protected elements (e.g., copyrightedand/or patented software, copyrighted text, images, film, newdelivery technology that may be patented). And, there areadditional considerations because the product will bedistributed over the Internet.

1. Factors to Consider in Web-Based Licensing. Thefollowing is a sampling of factors that must be consideredprior to distributing web-based material or products, eitherby direct institutionally-initiated distribution or by license toa third party.

• Ownership of the various components of the product;

• Whether content is libelous, defamatory, infringing, orviolates rights of privacy or rights of publicity;

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• Accuracy of the materials and whether it will be importantto keep the content current;

• Distribution method, either openly accessible or controlledaccess;

• Consideration of risk that the institution may inadvertentlybecome liable for infringing materials under the NoElectronic Theft Act (P.L. 106-160) or the DigitalMillennium Copyright Act (P.L. 105-304);

• What rights will be granted to users – rights to copy bydownloading to computers and/or to print - rights toincorporate into published works - rights to modify - rightsto archive; and

• If it is a web-based interactive course, rights to displaystudent contributions.

2. Use of the Institution’s Name. Both web-based andmultimedia educational materials may derive significantmarket value from using the name of the university as abranding designation. While the use of the institutionalname as a “brand” is a form of trademark licensing, it isdistinct from sports indicia licensing or straight trademarklicensing for non-educational products. The traditionalproduct liability aspects that make straight trademarklicensing a matter of balancing income versus risk becomeless important, while the overall “good will,” integrity andreputation associated with the institution’s name becomemore important. Before beginning the licensing ofeducational products which inevitably raises the questionof the use of the university’s name at some point, it will bewise for the institutional academic leaders in conjunctionwith licensing professionals to consider when and how theinstitution’s name will be used and who is the properauthority to approve its use.

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VI. TRADEMARK LICENSING

A different type of intellectual property licensed by universitiesis trademarks. These may include the name of the university, awell-known university symbol (such as the university dome ortower), the university mascot, and the names and nicknames ofits athletic teams. Trademarks may also include certaintechnical or product identifying names and symbols which relateto new technologies or innovations developed by the universitywhich will become known in the marketplace by theirtrademarked names. It is important to recognize that atrademark is a word or abbreviation that is used to identifygoods. Trademarks and service marks are subject to the samerules and regulations, with the former applying to goods and thelatter to services. Ownership rights for trademarks and servicemarks emerge when the mark is used on goods or services thatare placed “in commerce.” Trademarks and service marks arefederally registered under The Lanham Act (15 USC §501et.seq.). They may also be registered under state law and/ormay be protected under common law.

A. Insignia licensing. Frequently, the university and athleticteam names and logos are licensed out to be used as insigniaon clothing, gifts, and other consumer objects. In this case, theuniversity license will be concerned simply with proper use ofthe trademark on appropriate objects, suitable royalties payableto the university, and indemnification obligations. The risk to theuniversity of a properly run insignia program is relatively slight,and the royalty rewards for those universities with well-knownand winning athletic teams can be substantial. Even for thoseuniversities whose income from insignia licensing is quite small,the program can be important in controlling the proper use ofthe name and preserving it from “trademark dilution” arisingfrom unlicensed use by others.

B. Licensing of Technology-Related Trademarks. Trademarkslicensed in conjunction with products or services can increasethe liability for the university and therefore need to be more

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carefully managed. By law, a trademarked good implies that theowner of the trademark is responsible for the quality of thegoods. A university generally will not license trademarks fortechnology goods unless it can assure itself of the quality of thegoods or has assurance that it, and its licensee, have suitableinsurance protection if something goes wrong. In manycircumstances universities will either refuse to license atrademark or will choose to transfer the trademark outright tothe technology licensee so it is no longer owned by theuniversity. Like software licensing, trademark licensing has itsown peculiar considerations. The most important of these arethe quality control, packaging and advertising obligations andrestrictions that must be followed by the licensee. Therequirement to mark licensed products with the appropriate ®(when the trademark is registered in the USPTO) or ™ symbolsis also important. Additionally universities must ensure thatlicensees maintain adequate insurance policies. Royalties mostoften are negotiated as a percentage of sales and a licensemaintenance fee may be imposed.

C. Foreign Licensing. Some universities with significant namerecognition earn substantial revenues from the foreign licensingof their trademarks. As in the U.S., in order to get sufficientprotection for trademarks in foreign countries to carry on atrademark licensing program, the marks must be registered.Trying to administer a foreign trademark program without theprotection of foreign registration would be difficult. Manyinstitutions involved in foreign trademark licensing use foreign-based licensing agents to try to increase use of the marks andmonitor use of the marks in those countries. Additionally, thereare several large companies that serve as trademark agents forlicensing in the U.S. as well as in foreign countries. Generally,royalties earned are split with the agent on a negotiatedpercentage basis. Agents provide the benefit of havingestablished contacts in the countries where they do business.They handle the direct licensing with manufacturers and offersome assistance in policing use of licensed marks.

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VII. LICENSING OTHER RESEARCH PRODUCTS

This Tutorial focuses on patent, copyright and trademarklicensing as the most commonly practiced forms of technologytransfer by licensing at universities. However, universities arenot restricted to these traditional forms. Other types ofintellectual property that may be commercially licensed include:

A. Maskworks: Semiconductor masks (or chips) are protectedby a special type of intellectual property. Registration isinexpensive and protection is similar to copyright although ofmuch shorter duration.

B. Biomaterials: Certain types of reproducing biologicalmaterials may have significant commercial value either inproduct development research or in manufacture. Theseinclude transgenic animals, pieces of DNA, cell lines especiallyadapted for manufacturing proteins, stem cells, and manyothers. As has been pointed out in the section on Patenting,these materials may or may not be patentable. If patentable theuniversity may choose to patent or not to patent them dependingupon a number of circumstances that have already beendiscussed. Perhaps the most important consideration for thosematerials which are not patented but are useful as researchtools is to weigh the importance of easy access for scientificresearch against the financial benefit from restricted accesslicensing, and make decisions which best fulfill the statedmission of the university. The Nine Points document discussedpreviously includes a section on research tools. Also as notedearlier if funded by NIH they are subject to the NIH Guidelinesfor Recipients of NIH Research Grants and Contracts onObtaining and Disseminating Biomedical Research Resources,December, 1999 (64FR72090).

C. Know how: The licensing of know how (the unpatented “howto” information that accompanies any scientific discovery orinnovation) is not common for universities, but it is utilized as acomponent of patent licensing, where it can be an important

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source of revenue for a university. If a discovery is unpatentable,or perhaps is not patented worldwide because of a publicationrestriction, permitting a licensee access to the unpublishedinformation that provided the roadmap for the discovery orinnovation may be of sufficient value so as to warrant licensingconsideration. The challenge for the licensing professional indeciding whether know how is actually licensable is to considerwhether its value to a licensee can be maintained. Once knowhow becomes published, whether as part of conferenceproceedings or in a scholarly article or through delivery in areport to the government in the case of federally fundedresearch projects, the value is diminished because accessibilityis no longer restricted. The propriety of maintainingconfidentiality of know how in order to protect its licensing valueshould be considered as a matter of policy or in practice byuniversities in light of their overall missions.

VIII. MANAGING CONFLICTS OF INTEREST

In activities that involve the balancing of interests of multipleconstituencies within an academic institution such as inventorsand authors, students, corporate research sponsors,technology transfer professionals, and faculty principalinvestigators with the university’s traditional missions ofeducation, research, and public service, there are bound to beareas of overlap in which conflicts arise. None of the activitiesdescribed in this Tutorial takes place in a vacuum. The inter-relationship of the diverse interests represented in thetechnology transfer process creates an environment whereconflict is inevitable. The principles, which academic institutionsmust protect most carefully, are: academic freedom, excellencein education, open and timely communication anddissemination of knowledge, and their reputation for integrity ofresearch and service. It is to the credit of the U.S. universitiesthat the potential for conflict has not put an abrupt stop to thecommercialization of university research. Rather, universitieshave become conscious of the need to adopt conflict

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management procedures, disclosure requirements, and newpolicies and guidelines intended to achieve an acceptablebalance of interests. The federal government has also played apart in introducing certain requirements intended to ensure thatscientific integrity is maintained in federally funded research.9

A. Managing Institutional Conflicts. Institutional conflicts ofinterest occur when the university or institutional leaders have afinancial interest in the outcome of research programs, and thefinancial interest may compromise or appear to compromise theintegrity of institutional research. The financial interest may bein the nature of royalties to be earned from licensing; it may bean equity interest in a start-up company that holds licenses tothe university’s technology; it may be a subsidiary of theuniversity itself, organized to carry on a commercial business;it may be a venture capital fund created by the university to aiduniversity-derived spin-offs; or it may be a university holdingequity in a company but also participating in clinical trials of thatcompany’s drug because the faculty/physician companyfounders want to be the first to take the drug to trial.

Many universities, as part of their governing policy, will limitofficial university involvement or representation in start-upcompanies or subsidiaries in order to keep a bright line betweenthe university and commercial activities in which the universitymay have an interest. Some universities will not permit auniversity licensee, in which the university holds an equity interest,to provide research funding back to the university. Others willrequire a disclosure of the university’s interest in publications.

Several options exist for management on a case-by-case basis.If a university conflict of interest is perceived, but the activity isallowed to continue under university policy, oversight is generallyassigned to an appropriate university official or group to ensurethe project is managed in the best interests of education andscientific advancement. Management of equity interests is usually

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separated from technology transfer and research activities.Insider information that may be known to the technology transferunit in the university must, by law, be withheld from the unitmanaging the equity interest. In all cases, institutions mayconsider it advisable to require faculty to disclose to graduatestudents faculty interests in outside companies that may beperceived to benefit from the students’ research.

Virtually all universities adhere to the traditional values ofinvestigator-led research, freedom of publication and arm’slength dealing with all corporate research sponsors andlicensees, regardless of whether or not the university has afinancial interest in the company with which it is doing business.

B. Managing the Personal Conflicts. Conflicts of interestinvolving individuals most often arise in two areas. These arefinancial conflicts of interest that an investigator may have andconflicts of commitment that may occur between an individualand his/her institution.

1.Financial Conflicts of Interest. Like the institutionalconflict described above, personal conflicts arise when anindividual investigator (whether faculty, student or staff)stands to benefit financially from the outcome of his or herscientific investigation. The financial benefit may be derivedfrom owning stock in a company providing the researchfunding; from an ownership interest or employment in acompany that may benefit if it becomes the licensee of auniversity invention; or from the existence or expectation ofentering into a consulting arrangement with a companysponsoring research. In none of these cases does aninvestigator necessarily do anything to jeopardize theaccuracy or outcome of a scientific investigation, but in allof them there is a perception that this could happen. Inorder to eliminate this perception, federal and universityprocedures for dealing with individual conflicts of interestrequire a two-step process. Initial faculty disclosure offinancial relationships is followed by subsequent objective

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institutional review of these disclosures, to ascertain thatnone of the respective relationships or holdings are likelyto threaten the objectivity of the research to be performed.

Some federal regulations require disclosure by anyoneinvolved in the design, conduct or reporting of a federallyfunded research project of significant financial interests.Significant financial interests are defined differently byfederal research funding agencies. For the U.S. PublicHealth Service (PHS) including the National Institutes ofHealth, regulations announced on August 25, 2011(76FR53256) define such interests as those related to theinvestigator’s institutional responsibilities that whenaggregated between the investigator and his/her familyexceed $5,000 in value for services or equity interests ina publicly traded company ($0 de minimus for disclosureof equity in non-public companies). For the NationalScience Foundation, the term includes interests that donot represent 5% or more in ownership in any single entity;or payments from an outside source that exceed $10,000or more in any twelve-month period and would reasonablyappear to be affected by the NSF-funded activities. Ifinstitution review finds that a financial conflict exists, relatedto PHS-funded reserarch, the PHS regulations require thatthe conflict must be reported to the PHS funding agencywith a plan to manage the conflict. The institution also mustpost information about the conflict on a publicly accessiblewebsite or respond to written requests for information aboutit (NSF does not require similar reporting). All institutionshave implemented procedures to meet the federalrequirements (in the case of PHS, institutions must be incompliance by August 24, 2012). Many universities applythese procedures not only to federally funded research butalso to non-federally funded research activities. Someinstitutions may have more stringent standards than thefederal rules (in which case the PHS regulations providethat the institution’s standards will apply). More stringentinstitutional requirements also may apply to clinical trials.

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Some institutions have gone further and prohibited certainactivities viewed as too “sensitive.” In some cases,investigators may not conduct research for a company inwhich they own an equity interest. In others, an oversightauthority will be established to monitor the conduct of theresearch program. This may involve review of the researchprotocol and/or monitoring of the research by independentreviewers. It may involve modification of the research planor disqualification of an individual from direct participationin or supervision of some or all of the research. Or,commencement of research may be delayed until asignificant financial interest has been divested or anindividual has severed a relationship that creates theconflict. Some universities have taken the position thatcertain fields, such as medical research, raise greaterconcerns about conflict situations and have placed morerigorous requirements in these fields than in others. Manyacademic journals also require disclosure of any applicablefinancial interests by an investigator who wishes to publishresearch findings.

2.Conflicts of Commitment. The issues having to do withconflicts of commitment are an outgrowth of the facultyconsulting privilege that is commonly recognized in majorresearch universities. Most U.S. universities accept thatfaculty consulting is a benefit to the institution, theindividual faculty member and to students. By gainingexperience working closely with companies, facultybecome finely tuned to the new technical directions andinnovations that are occurring daily in industry laboratories.They also become privy to the kind of workforce thatcompanies will be searching for in the future. Bringing thisinformation and experience back to the classroom anduniversity laboratory enriches the environment for studentsand scientists, alike. Faculty consulting has played a largerole in defining the university-industry partnership.Recognizing that conflicts may arise between individualcommitment to the university as the primary employer and

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commitment to a company, universities generally pay strictattention to faculty time spent outside the universityclassroom or research laboratory, and many require annualdisclosures of all faculty consulting activities.

Conflict of commitment also raises an issue when facultyinventors with an entrepreneurial interest wish to becomeinvolved in a start-up company. Universities may see thisactivity, if it is being carried on simultaneously with a facultymember’s teaching and research obligations, as a conflictof commitment. It will be managed differently at differentinstitutions, but it is not unusual for an institution to requirea faculty member who is active in a new company to takea leave of absence from the university.

Conflict of commitment has recently found new importancein determining university policy with respect to facultydeveloping and teaching courses for organizations otherthan their home institution. Some institutions areformulating new policies limiting the scope of theseactivities as an element of conflict of commitment.

3.Protecting Students. An unintended consequence offaculty consulting and empowering faculty inventors to starttheir own companies is the potential for distractingstudents from their focus on education by offering themsimultaneous working opportunities within a faculty-ledcompany. Or, the direction of a faculty-led research programin which a student is participating may be influenced (orperceived to be influenced) by the faculty member’sinterest in an outside company. Establishing mandatesprohibiting student participation in outside companies isprobably not appropriate for universities. However, providingstudents with appropriate guidance, ensuring they havechoices, and supporting them in their choices is a veryappropriate role for the university. Likewise, providing strictguidance to faculty on proper and responsible conducttoward students is also appropriate for the university.

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IX. EXPORT CONTROLS

University TTO’s need to be mindful of the export control lawsand regulations in their technology licensing activities. Currentlythese laws are implemented by the U.S. Department ofCommerce through the Export Administration Regulations(EAR) and Commodity Control List (CCL—“dual use” items); theDepartment of State through the International Traffic in ArmsRegulations (ITAR) and the U.S. Munitions List (USML—defensearticles and services) and the Department of Treasury throughthe Office of Foreign Assets Controls (OFAC—trade embargoes).

The export control laws and regulations have several purposes:to restrict exports of goods and technologies that couldcontribute to the military potential of U.S. internationaladversaries; to prevent proliferation of weapons of massdestruction; to advance U.S. foreign policy goals; and to protectthe U.S. economy and promote trade goals.

The EAR and ITAR apply to the transfer of specific physicalitems on one of the control lists and information and theprovision of specific services related to those items to personsand entities outside the U.S. (exports). An important conceptfor universities is “deemed exports.” Transmission or disclosureof technologies or information controlled under the exportcontrol regulations to foreign nationals inside the U.S.is deemedto be an export to the foreign national’s country. There are anumber of exceptions and exemptions but the basic principle isthat export or deemed export of controlled items or informationrequires government permission via a license from thecognizant federal agency. Violations may result in substantialcriminal penalties (including fines and/or prison sentences forindividuals) as well as civil penalties.

Among the exceptions is technical information that is publiclyavailable (EAR) or in the public domain (ITAR). Both the EARand ITAR contain definitions and categories of publicly availableor public domain information. Very importantly for universities,

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under the publicly available or public domain exceptions,fundamental research performed by universities is excludedfrom export controls so long as that research is carried outopenly and without restrictions on publication or access to andpublication of the research results. For these purposesfundamental research is basic or applied research in scienceand engineering performed or conducted at accreditedinstitutions of higher learning in the U.S. where the resultinginformation is ordinarily published and shared broadly in thescientific community. It is distinct from research that results ininformation restricted for proprietary reasons or funded by thefederal government and subject to specific access anddissemination controls. This fundamental research exclusion fromexport controls applies particularly to deemed exports. Note thatit does not apply to transfers of information to foreign campusesof U.S. universities, or to foreign research collaborators abroad.

A detailed discussion of the export control regulations is beyondthe scope of this Tutorial. However, university technologylicensing officers need to be mindful of the export controlregulations. Licensing proprietary or confidential information mayaffect the fundamental research exclusion. Also while patents andpatent applications are exempt from export controls, disclosureof controlled technologies or information in licensing activitiesmay give rise to export control issues. Most universities haveexport control compliance offices or individuals. The TTO shouldcoordinate with those officials to assure that disclosures do notlead to inadvertent export control violations. The COGR andAUTM websites both have extensive materials on export controls.

X. CONCLUSION

In spite of the complexities of university technology transfer, thesuccess of U.S. colleges and universities and their faculty,research scientists and students has had a demonstrable effectupon the U.S. and global economies. While policies for eachuniversity or college will reflect the institution’s unique faculty,

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student body, curriculum and institutional priorities, theprinciples, methods and goals underlying academic technologytransfer are generally held in common. This commonality haspermitted U.S. universities to become a forceful catalyst for newindustries, new company formation, new products on a globalscale and new jobs for the U.S. economy. Pressures foruniversities to engage in even greater commercialization ofresearch results are increasing. It is important that theimplications and requirements be understood by all involved.

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Council on Governmental Relations1200 New York Avenue, N.W.

Suite 750Washington, D.C. 20005

202.289.6655/202.289.6698-faxwww.cogr.edu

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