ANNUAL SMEs DAY FORUM - Origin Group

18
Under the Patronage of H.E. Mr. Zayed Bin Rashid Al Zayani Minister of Industry & Commerce - Kingdom of Bahrain EC Ê» F ÊÊ dCS± P±» ` P±¼ P=± ³¹C4 `R± E89ò ³»C±Ò EC;0± R¼Ò TUESDAY FEBRUARY 2015 GULF HOTEL KINGDOM OF BAHRAIN 24 th The Importance of Marketing & Export for the SMEs CELEBRATION OF ANNUAL SMEs DAY FORUM 5 th

Transcript of ANNUAL SMEs DAY FORUM - Origin Group

Under the Patronage ofH.E. Mr. Zayed Bin Rashid Al ZayaniMinister of Industry & Commerce - Kingdom of Bahrain

E�CÊÊÊÊÊÊÊÊ�»�FÊÊÊÊÊ�Ê�d�C�S�±�P�±»�`��P�±¼�P=��±�³¹C4`�R���±�E89ò���³»C���±Ò�E�C;0�±�R�¼Ò

TUESDAYFEBRUARY 2015 GULF HOTEL

KINGDOM OF BAHRAIN 24th

The Importance of Marketing & Export for the SMEs

CELEBRATION OFANNUAL SMEs DAY FORUM 5th

His Majesty KingHamad bin Isa Al Khalifa

King of the Kingdom of Bahrain

His Royal Highness PrinceKhalifa bin Salman Al Khalifa

Prime Minister

His Royal Highness PrinceSalman bin Hamad Al KhalifaCrown Prince, Deputy Supreme Commander and First Deputy

Prime Minister

;OL�PTWVY[HUJL�VM�HU�LѝJPLU[�THYRL[PUN�Z[YH[LN`�PU�HU`�I\ZPULZZ�]LU[\YL�JHUUV[�IL�\UKLYLZ[PTH[LK"�TVYL�ZV�PU�H�JV\U[Y �̀�Z\JO�HZ�V\YZ��^P[O�H�ZTHSS�KVTLZ[PJ�THYRL[�JVUZ[YHPU�YLHJOPUN�V\[�[V�JVUZ\TLYZ�PU�H�SHYNLY�YLNPVUHS�VY�NSVIHS�THYRL[��;OL�ZTHSS�HUK�TLKP\T�LU[LYWYPZLZ�PU�)HOYHPU�HUK�PUKLLK�PU�TVZ[�KL]LSVWPUN�JV\U[YPLZ�OH]L�[V�ZVS]L�Z\WWS`�ZPKL�JVUZ[YHPU[Z�HZ�^LSS�HZ�I\PSK�LѝJPLU[�WYVK\J[P]L�JHWHJP[PLZ�HUK�OH]L�HJJLZZ�[V�TLHUPUNM\S�THYRL[�PUMVYTH[PVU�PU�VYKLY�[V�HJJLZZ�PU[LYUH[PVUHS�THYRL[Z�

;OL�KL]LSVWTLU[�VM�[OYP]PUN�HUK�JVTWL[P[P]L�SVJHS�LU[LYWYPZLZ�PZ�H�JVYULYZ[VUL�VM�V\Y�WVSPJ`� MVY�ZTHSS�HUK�TLKP\T�LU[LYWYPZLZ��;OLYL� PZ�UV�HS[LYUH[P]L� [V�L_WVY[�SLK�NYV^[O�HUK�[OL�NV]LYUTLU[� PZ� M\SS`�JVTTP[[LK� PU�LUZ\YPUN�[OH[�^L� MVYT\SH[L� HUK� PTWSLTLU[� WVSPJPLZ� [OH[� LUHISL� [OL� ZTHSS� HUK�TLKP\T�LU[LYWYPZLZ�[V�KL]LSVW�[OLPY�M\SS�WV[LU[PHS�PU�[OPZ�NSVIHSPaLK�^VYSK�HUK�HJJLZZ�UL^� THYRL[� VWWVY[\UP[PLZ�� :THSS� HUK� TLKP\T� LU[LYWYPZLZ�� OV^L]LY�� HYL�NLULYHSS`�YPZR�H]LYZL�HUK�ZLLT�JVU[LU[�[V�VWLYH[L�PU�KVTLZ[PJ�THYRL[�

;OPZ�H[[P[\KL�ULLKZ�[V�JOHUNL"�THYRL[PUN�PZ�HU�LU[YLWYLUL\YPHS�M\UJ[PVU�[OH[�ZTHSS�HUK�TLKP\T�LU[LYWYPZLZ�OH]L� [V�\UKLY[HRL� PU�VYKLY� [V�]LU[\YL� PU[V�PU[LYUH[PVUHS�THYRL[Z�� 0� OVWL� [OPZ� L]LU[�^PSS� IL� H� Z[LW� PU� [OL� KPYLJ[PVU� VM�IYPUNPUN�HIV\[�ULJLZZHY`�H[[P[\KPUHS�JOHUNLZ�PU�[OL�TPUKZL[�VM�V\Y�ZTHSS�HUK�medium enterprises!

0� ^PZO� [OL� )HOYHPU� :THSS� HUK� 4LKP\T� ,U[LYWYPZLZ� :VJPL[ �̀� ZWLHRLYZ��KLSLNH[LZ�HUK�VYNHUPaLYZ�HSS�[OL�ILZ[�

PATRON’S MESSAGE

H.E. MR. ZAYED BIN RASHID AL ZAYANIMinister of Industry & CommerceKingdom of Bahrain

5The Importance of Marketing & Export for the SMEs | 24 February 2015

-VSSV^PUN�[OL�Z\JJLZZ�VM�[OL�WHZ[�MV\Y�HUU\HS�MVY\TZ��[OPZ�`LHY»Z�-VY\T�JVTLZ�\UKLY�[OL�[OLTL�VM�¸0TWVY[HUJL�VM�4HYRL[PUN�HUK�,_WVY[�MVY�[OL�:4,Z¹��[V�IL�OLSK�VU���[O�-LIY\HY`�������

(Z�^P[O� [OL�WYL]PV\Z� MVY\TZ�� [OL�JVUJLW[� PZ� [V�WYV]PKL�H� MYHTL^VYR�VM� YLMLYLUJL� MVY�HSS�L_PZ[PUN� HUK� WV[LU[PHS� :4,Z� [V� PU[LYHJ[� ^P[O� LHJO� V[OLY� HUK� HJJLZZ� NV]LYUTLU[� HUK�ÄUHUJPHS�KL[HPSZ�WYV]PKLK�MVY�:4,Z��

;OPZ�`LHY�^L�^PSS�OH]L�WYHJ[P[PVULYZ�^VYRPUN�^P[O�:4,Z�HUK�0�HT�Z\YL�^L�^PSS�SLHYU�THU`�SLZZVUZ� [V� HZZPZ[� \Z� MYVT�^VYRZOVWZ� HUK� SLHKLYZOPW� ZOHYPUN� NSVIHS� ILZ[� WYHJ[PJL�� ;OL�LJVUVTPLZ�VM�[OL�.**�HUK�PUKLLK�)HOYHPU�JHU�ILULÄ[�MYVT�NYLH[LY�LTWOHZPZ�ILPUN�NP]LU�[OL�:4,Z�� ;OL� L]LU[�^PSS� HZZLZZ� [OL� ZLY]PJLZ� HUK� MHJPSP[PLZ� WYV]PKLK� MVY�THYRL[PUN� HUK�L_WVY[�ZLY]PJLZ�VM�:4,Z�HUK�JYLH[L�H�WSH[MVYT�MYVT�^OPJO�PUJYLHZLK�MVJ\Z�VU�THYRL[PUN�HUK�L_WVY[�Z\WWVY[�JHU�L]VS]L��

6\Y�HPT�PZ�UV[�[V�THRL�:4,Z�NYV^�̂ P[OPU�[OL�KVTLZ[PJ�LU]PYVUTLU[�I\[�HSZV�[V�L_WHUK�[OL�OVYPaVUZ�HJYVZZ�[OL�.**�HUK�IL`VUK��

0[� PZ�^LSS�RUV^U�[OH[�:4,Z�WYV]PKL�PTWL[\Z�MVY�LJVUVTPLZ�[V�TV]L�MVY^HYK�HUK�Z\Z[HPU�NYV^[O� HUK�^L� H[� )HOYHPU� :THSS� HUK�4LKP\T� ,U[LYWYPZLZ� :VJPL[`� ¶� ):4,:��^HU[� [V�LUJV\YHNL�HSS�VM�`V\�[V�Z\WWVY[�LHJO�V[OLY�HZ�^L�Z\WWVY[�`V\��

3L[�\Z�PU[LYHJ[�V]LY�[OL�VUL�Z[LW�L]LUPUN�HUK�TV]L�MVY^HYK�[VNL[OLY�MVY�[OL�ILULÄ[�VM�V\Y�LJVUVT`�HUK�HJYVZZ�[OL�^PKLY�YLNPVU�

0�HT�SVVRPUN�MVY^HYK�PU�ZLLPUN�`V\�HSS�H[�[OL�L]LU[�

FORUM CHAIRMAN’S MESSAGE

,ng��ABDULRAHIM ABDULLA FAKHRO=0*,�*/(094(5�)(/9(05�:4,s :6*0,;@

6 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

BSMEs��VY�[OL�)HOYHPU�:THSS�HUK�4LKP\T�,U[LYWYPZLZ�:VJPL[ �̀�PZ�HU�VYNHUPaH[PVU�KLKPJH[LK�[V�[OL�LJVUVTPJ�M\[\YL�VM�)HOYHPU��;OL�ZVJPL[`�YHU�I`�[OL�)VHYK�VM�;Y\Z[LLZ�� PZ�VUL�VM�[OL�WYLTPLY�NYV\WZ�PU�)HOYHPU�[OH[�^VYRZ�^P[O�H�YHUNL�VM�LTLYNLU[� LU[YLWYLUL\YZ�� L_PZ[PUN� I\ZPULZZ� WHY[ULYZ�� PUK\Z[Y`� JVU[HJ[Z�� HUK�LZ[HISPZOLK�H\[OVYP[PLZ� PU� [OL�2PUNKVT�[V�IYPUN�HIV\[�WYVZWLYP[`�HUK�NYV^[O�MVY�HSS�

Origin Consulting Group�^HZ�LZ[HISPZOLK�PU�� ��^P[O�H�ISLUK�VM�ZWLJPHSPaLK�HUK�L_WLY[�JVUZ\S[HU[Z��P[�JHTL�PU[V�ILPUN�WYPTHYPS`�HZ�H�T\JO�ULLKLK�HUZ^LY�[V� [OL�JOHSSLUNLZ�VM�KLJSPUPUN� SHIV\Y�WYVK\J[P]P[`�^P[OPU� [OL�.**�� �6YPNPU�OHZ�OLHKX\HY[LYZ�PU�)HOYHPU�HUK����VѝJLZ�V]LY�[OL�^VYSK�HUK�P[»Z�ZL[�\W�[V�WYV]PKL�*VUZ\S[PUN� HUK� O\THU� KL]LSVWTLU[� ZLY]PJLZ� [V� IV[O� [OL� W\ISPJ� HUK� WYP]H[L�ZLJ[VYZ��6YPNPU�IYPUNZ�THU`� `LHYZ�VM� L_WLYPLUJL�^P[OPU� [OL�,\YVWLHU��4PKKSL�,HZ[LYU��(MYPJHU�HUK�(ZPHU�YLNPVUZ�,]LU[Z�4HUHNLTLU[�PZ�VUL�PTWVY[HU[�KP]PZPVU�VM�P[Z�ZLY]PJLZ�HUK�WYV\K�MVY�ILPUN�H^HYKLK�^P[O�0:6�������HZ�[OL�ÄYZ[�[V�VI[HPU�Z\JO�H^HYK�PU�[OL�YLNPVU�

SEMs

ORIGIN

ABOUT ORGANISERS

7The Importance of Marketing & Export for the SMEs | 24 February 2015

WHY THIS FORUM?;OL�MVY\T�[OLTL�¸;OL�0TWVY[HUJL�VM�4HYRL[PUN�HUK�,_WVY[�MVY�[OL�:4,Z¹�PZ�UV[�VUS`� PU�[\UL�^P[O�[OL�J\YYLU[�NSVIHS�ZTHSS�HUK�TLKP\T�ZPaL�LU[LYWYPZLZ�ZP[\H[PVU�I\[�^PSS�HSZV�WH]L�[OL�^H`�MVY�WYVWLY�PKLU[PÄJH[PVU�HUK�HUHS`ZPZ�VM�[OL�JH\ZLZ�VM�NYV^[O�VM�[OL�:4,Z�*VTWHUPLZ��;OL�THPU�LTWOHZPZ�^PSS�IL�VU�THUHNPUN�H�WVZP[P]L�J\S[\YL�HUK�THPU[HPUPUN�H�WYVWLY�JVKL�VM�THYRL[PUN�L[OPJZ�

ENLIGHTENING ENTREPRENEURIAL PANEL(Z�WHY[�VM�[OL�MVY\T��`V\�^PSS�OH]L�[OL�VWWVY[\UP[`�[V�[HRL�WHY[�PU�KPZJ\ZZPVUZ�^P[O�H�\UPX\L��OPNOS`�Z[PT\SH[PUN�HUK�PUZWPYPUN�)\ZPULZZ�>VTLU�7HULS�(]HPS�VM�[OL�YHYL��VUJL�PU�H�SPML[PTL�VWWVY[\UP[`�[V�OLHY�WYHJ[PJLZ�HUK�Z\JJLZZ�Z[VYPLZ�MYVT�KPZ[PUN\PZOLK�SLHKLYZ�VU�[OL�[LJOUPX\LZ�MVY�TH_PTPaPUN�WYVK\J[P]P[`�HUK�NYV^[O�PU�`V\Y�^VYRWSHJL�,_WLYPLUJL� H� \UPX\L� VWWVY[\UP[`� [V� IL� M\SS`� PU]VS]LK� PU� KPZJ\ZZPVUZ�� KLIH[LZ� HUK� YLPU]LU[� `V\Y�VYNHUPaH[PVU��^OPSZ[�^VYRPUN�^P[O�[PTL�[LZ[LK�Z[YH[LNPLZ�

TARGET PARTICIPANTS6^ULYZ�VM�I\ZPULZZ��:LUPVY�4HUHNLYZ��3PUL�4HUHNLYZ�VM�]HYPV\Z�VYNHUPaH[PVUZ��/9�+PYLJ[VYZ��7YVQLJ[�4HUHNLYZ��;YHPUPUN�4HUHNLYZ�HUK�:\WLY]PZVYZ�MYVT�NV]LYUTLU[�HUK�WYP]H[L�ZLJ[VYZ�

LANGUAGE:;OL�MVY\T�SHUN\HNL�PZ�,UNSPZO��I\[�[OL�KLIYPLM�I`�[OL�MVY\T�JOHPY�^PSS�IL�PU�(YHIPJ�PU�HKKP[PVU�[V�ML^�^VYRZOVWZ�HUK�7HULS�KPZJ\ZZPVUZ�

CAR PARKING:(TWSL�JHY�WHYRPUN�PZ�H]HPSHISL�PU�[OL�T\S[P�Z[VYL`�WHYR�I\PSKPUN�HUK�[OL�IHZLTLU[�H[�[OL�-VY\T�*LU[LY�

ABOUT THE FORUM

8 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

H.E. ABDUL NABI AL SHO'ALAFORMER MINISTER OF LABOURKINGDOM OF BAHRAIN

Mr. Al Shoála completed his Bachelors in Arts (Economics Political Science) from India. He is currently the Chairman of Al Fanar Investment Holding Co. BSC (Al Fanar Group), Chairman of Dar Al Bilad for Press Publishing and Distribution BSC and also the Chairman of the Bahrain India Society.He started his illustrious career as the Chairman and Managing Director of Group of Companies 1974. Since then, he has gone on to hold many prestigious and distinguished positions. He was the Minister of Labour HUK� :VJPHS� (ɈHPYZ� MYVT� � �� [V� ������ /L� ^HZ� [OLU� HWWVPU[LK� HZ� [OL�*HIPUL[�4PUPZ[LY�VM�:[H[L��H� [P[SL�OL�OLSK�MYVT������[V�������+\YPUN�[OPZ�period he was also the Member of the Supreme Council for Oil; Chairman ¶�4PUPZ[LYPHS�*VTTP[[LL�MVY�:VJPHS�(ɈHPYZ�HUK�-HTPS`"�4LTILY�¶�4PUPZ[LYPHS�*VTTP[[LL� MVY�3LNHS�(ɈHPYZ"�4LTILY�¶�4PUPZ[LYPHS�*VTTP[[LL� MVY�:O\YH�and Chamber of Deputies.

SPEAKERS PROFILE

DR ABDULRAHMAN JAWAHERYPRESIDENT OF GPICKINGDOM OF BAHRAIN

)VYU�PU�� ����(IK\SYHOTHU�(�/\ZZHPU�1H^HOLY`�PZ�H�*OHY[LYLK�*OLTPJH�Engineer with BSc and MSc degrees in Chemical Engineering from UK, a Chartered Scientist and Chartered Environmentalist./L�LZ[HISPZOLK�OPZ�^VYR�JHYLLY� PU�)7�9LZLHYJO�*LU[YL��<2� MVY��� `LHYZ�before joining the Gulf Petrochemical Industries Co. (GPIC) in 1983.Having undergone extensive training and development both in the Kingdom of Bahrain as well as overseas, he held a number of senior positions in GPIC including Operations Manager, Urea Project Manager, Plants Operations Manager, General Manager and now as President of the Company.

DR DHAFER AL UMRANASSISTANT UNDERSECRETARY FOR GCC AFFAIRS & WESTERN COUNTRIES - MINISTRY OF FOREIGN AFFAIRSKINGDOM OF BAHRAIN

Dr Dhafer Alumran holds a Ph.D. & Master’s degree in Economic +L]LSVWTLU[� MYVT�<UP]LYZP[`� VM� :V\[OLYU� *HSPMVYUPH� �� ���� HUK� )�(�� PU�Economics from American University of Beirut (1973). /L�OHZ�V]LY����`LHYZ�VM�L_WLYPLUJL�PU�[OL�ÄLSK�VM�ÄUHUJL�HUK�LJVUVT �̀�;OL�ÄYZ[�WVZP[PVU�OL�OLSK�^HZ�VU�� ���HZ�H�+PYLJ[VY�VM�,JVUVTPJ�(ɈHPYZ�H[�4PUPZ[Y`�VM�-PUHUJL�HUK�5H[PVUHS�,JVUVT �̀�/L�ZLY]LK�[OL�HɈHPY�MVY����years and then became the Director of Bilateral Relations in the Ministry of -VYLPNU�(ɈHPYZ��� ��������

9The Importance of Marketing & Export for the SMEs | 24 February 2015

SPEAKERS PROFILE

H.H. SHEIKHA HISSAH SAAD ABDULAH SALEM AL-SABAHPRESIDENT OF THE COUNCIL OF ARAB BUSINESSWOMENSTATE OF KUWAIT

Licentiate:Public Administration and Political Science – American University – Beirut Lebanon.

Positions:�� Head of the Human Affairs at the International Marine Petroleum Company.�� Head of Department of Medical Services – Research and Development at

the Military Hospital – Ministry of Defense till May 2011.

Awards :She has been recognised by a series of regional and international organizations.�� Recognized by the UNODC for her efforts – March 2002.�� Chosen as the best Middle East Woman in the Outstanding woman of Middle

East Conference – UAE, March 2002.�� Recognized for her efforts by the Arab Federation of Non-Govt. Societies for

Addiction Prevention , 2002.�� Awarded by 6th Forum of the Arab Union for Drug Prevention- Cairo, Egypt.�� Awarded by the American Organisation “Leaders” as the Best Arab Woman

in developing the society – Kuala Lumpur Malaysia , April 2012.�� Nominated and Awarded the “Gusi Peace Prize” for her efforts to the Arabian

Woman in the Middle East – Manila ,Philippines , Nov 2012.

DR ABDULAZIZ AL-MUTAIRICHAIRMAN, GCC UNION OF ENTREPRENEURS (GCC-UE)KINGDOM OF SAUDI ARABIA

Dr Abdulaziz is currently the General Manager & Member in the Board of Directors of the Centennial Fund, & the General Secretariat of HRH Prince Abdulaziz International Prize for Entrepreneurs. He holds a Bachelor Degree in Chemical Engineering & Masters Degree & Doctorate in Quality Management. His professional experience has been extended to three sectors Governmental, 7YP]H[L� �5VU�WYVÄ[�6YNHUPaH[PVU��/L� OHZ� ZL]LYHS� JVU[YPI\[PVUZ�5H[PVUHSS`� �Internationally, for example, and not limited to, Internationally; Member in the Advisory Board of the Group’s Expansion to the Growth of Youth Business International /YBI which is based in London and founded by HRH Prince Charles, also chaired the Interim Leadership Summit of the Young Entrepreneurs’ Alliance �.��� @,(� ^OPJO� ^HZ� OLSK� PU� 9P`HKO� 6J[VILY������ � JOHPYLK� [OL� :[YH[LNPJ�*VTTP[[LL�MVY�[OL�.���@,(�He is also a member in the Advisory Council of the Australian Entrepreneurs Organization/ENYA which is based in Sydney, & Member in Clinton Global Initiative which is headed by the former President Bill Clinton.He also presides the Union of GCC Entrepreneurs /GCC UE & members in the )VHYK�VM�;Y\Z[LLZ�VM�(YHI�:VJPL[`�MVY�2UV^SLKNL�4HUHNLTLU[�PU�1VYKHU�

10 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

SPEAKERS PROFILE

H.E. SHEIKHA HIND BINT SALMAN AL KHALIFAPRESIDENT OF BUSINESS AND PROFESSIONAL WOMEN`S CLUB (BPW)KINGDOM OF BAHRAIN

Positions:�� Asst. Under Sec. for Ministry of Labour and Social Affairs (2000 - 2005)�� Chair of Mothercare BSC. 2002 - 2005 and Al Rashid Group BSC (ARG) �� Member of Supreme Council for Women (2001 - 2005)�� Chairman of the Association of Child Care and Maternity �� President of Business and Professional Women›s Club (BPW).

Outstanding Achievements for the Community Service :�� Helped the children with unknown parents by establishing Batelco Child

Care Home�� Participated in putting laws for rehabilitation of the disabled.�� Participated in the discussion of the Children Rights at the United Nations �� Participated in putting the Rights of the Children at the United Nations�� Participated in establishing football playgrounds �� Holds the Wisdom Association Award for retirees as the best pilot work�� Holds the best pioneer medal form Dar al-Hikma Society for Retirees

PROF. ABDULLA AL-HAWAJ PRESIDENT OF AHLIA UNIVERSITYKINGDOM OF BAHRAIN

7YVMLZZVY�(IK\SSH�@��(S�/H^HQ��[OL�7YLZPKLU[�VM�(OSPH�<UP]LYZP[ �̀�YHURZ�PU�the top echelon of educational leaders in the Arabian Gulf. His incumbency in numerous managerial posts in prestigious organizations associated with educational development at a national level, his academic accolades MYVT�LZ[LLTLK� PUZ[P[\[PVUZ��H[[LZ[Z� [V�7YVMLZZVY�(S�/H^HQ»Z�ILPUN� PU� [OL�vanguard of higher educational reform in the Kingdom of Bahrain.:PUJL�������HTVUN�OPZ�WVY[MVSPV�VM�THUHNLYPHS�YLZWVUZPIPSP[PLZ��7YVMLZZVY��(S�/H^HQ� OHZ� ZLY]LK� HZ� [OL� 7YLZPKLU[� VM� [OL� )HOYHPU� (ZZVJPH[PVU� MVY�(JHKLTPJZ��4VYL�YLJLU[S �̀�+Y��(S�/H^HQ»Z�[YHPS�ISHaPUN�JVU[YPI\[PVUZ�PU�[OL�sphere of educational advancement in the Bahrain were recognized by his ILPUN�HWWVPU[LK����I`�YV`HS�KLJYLL�¶�UV[�VUS`�HZ�H�TLTILY�VM�[OL�/PNOLY�Education Council representing private universities but also as a member of the Supreme Committee for the Kingdom’s National Charter in which he serves as the coordinator of its Educational Committee.

11The Importance of Marketing & Export for the SMEs | 24 February 2015

MR. KHAMIS AL MUQLACHAIRMAN, GULF MARCOMKINGDOM OF BAHRAIN

Mr. Khamis Al Muqla President Gulf Marcom Group and President of the IAA Bahrain Chapter, has been featured by International Advertising (ZZVJPH[PVU��0((��PU�P[Z�WYVÄSL�ZLYPLZ�VM�[OL�UL^ZSL[[LY�JPYJ\SH[LK�[V�TPSSPVUZ�globally. Born in the Kingdom of Bahrain, Mr. Khamis studied business management at the Gulf Technical College after his education at St. Xavier’s College in India. In 1974 he founded Gulf Public Relations Group, now known as Gulf Marcom Group (GMG), one of the leading advertising and marketing communications groups in Bahrain.Over its history the group has been a true leader of the industry not only in the country but in the Gulf Cooperation Council (GCC) countries as well. Khamis is also the driving force behind such industry leaders as Eventscom, Gulf Translations, Hill + Knowlton Strategies and other related companies.

MR. CORMAC MACMAHONDEAN OF BUSINESS AT BAHRAIN POLYTECHNICKINGDOM OF BAHRAIN

Mr. Cormac MacMahon is the Dean of Business at Bahrain Polytechnic, ^OPJO� PZ� KLKPJH[LK� [V� KL]LSVWPUN� WYVMLZZPVUHS� HUK� LU[LYWYPZPUN� ^VYR�ready graduates within the Kingdom of Bahrain and wider GCC region. He also serves as the Polytechnic representative in the Ebtikar Association and was a founding member of the accelerating campus entrepreneurship (ACE) initiative in Ireland, which aims to embed entrepreneurship within higher education. An engineer by background, Cormac has worked for ZL]LYHS� OPNO�[LJO� T\S[PUH[PVUHSZ� PU� [OL� <UP[LK� :[H[LZ�� <UP[LK� 2PUNKVT�HUK� ,\YVWL�� IYPUNPUN� WYVK\J[Z� VM� ZJPLU[PÄJ� YLZLHYJO� PU[V� PUK\Z[YPHS�application. As Dean, Cormac has been instrumental in bringing the Global Entrepreneurship Monitor project to Bahrain.

MR. AKRAM MIKNASCHAIRMAN - PROMOSEVEN HOLDINGS B.S.C.C.KINGDOM OF BAHRAIN

Mr. Akram Miknas, Chairman and Founder of PROMOSEVEN HOLDINGS B.S.C.C. (P7H), is known to be one of the pillars of modern marketing communications in the Middle East. He has just been recognized as No. ��PU�[OL�4PKKSL�,HZ[»Z����4VZ[�7V^LYM\S�7LVWSL�PU�4LKPH��4HYRL[PUN�HUK�Advertising. His involvement in real estate development, especially after the successful completion of the Pearl Towers (Abraj Al Lulu), anchored him as a leading accomplished developer in the Gulf.0U�LHYS`�������OL�IYHUJOLK�PU[V�[OL�OVZWP[HSP[`�I\ZPULZZ�HUK�Z\JJLZZM\SS`�managed and built several hotels and outlets in Bahrain.

SPEAKERS PROFILE

12 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

MR. JEAN NICOLAIFOUNDER AND PRESIDENT, STEPPINGSTONE GLOBALKINGDOM OF BAHRAIN

4Y��1LHU�5PJVSHP�OHZ�MVY[`�`LHYZ�^VYR�L_WLYPLUJL�Z[YL[JOPUN�MYVT�,\YVWL�to Asia most recently in the Middle East, having launched SteppingStone .SVIHS� PU� [OL� .**� PU� ��� �� /L� OHZ� V^ULK� HUK� VWLYH[LK� H� M\YUP[\YL�manufacturing plant in Europe and Indonesia, handled international business development and consulting both in the Philippines and Australia and now leads SteppingStone Global from its Bahrain headquarters, with clients across the GCC. Operating in multicultural environments all OPZ� ^VYRPUN� SPML� OHZ� PUÅ\LUJLK� 1LHU»Z� WLYZWLJ[P]LZ� VU� NL[[PUN� [OL� ILZ[�out of diverse workforces. He says; “Multicultural diversity becomes an HK]HU[HNL�^OLU�^L�HYL�HISL�[V�HJJLW[�HUK�YLZWLJ[�V\Y�KPɈLYLUJLZ��0[� PZ�about interaction and behavior; with everyone taking part in this process, regardless of where they are from, their back ground, status or position.

MR. OZAN SONMEZNEW VENTURES ACCELERATOR AT KAUSTSAUDI ARABIA / VENTURE CAPITAL & PRIVATE EQUITY

Mr. Ozan Sönmez is currenly running a STEM (Science Technology Engineering Mathematics) focused New Ventures Startup Accelerator, in Saudi Arabia for the King Abdullah University of Science and Technology (KAUST) that was selected the best higher education instutition supporting LU[YLWYLUL\YZOPW�PU�[OL�(YHI�>VYSK�PU�������Before New Ventures Accelerator, Ozan was the Venture Solutions Coordinator and Advisor in Ozyegin University Center for Entrepreneurship’s Accelerator FitStartup Factory, where he had fund raising as well as portfolio management duties. During his time in FitStartupFactory he has KV\ISLK�[OL�WHY[ULYZOPWZ�I\KNL[�HUK�JYLH[LK�[OL�ÄYZ[�L]LY�(JJLSLYH[PVU�Bootcamp sold to an International University.

SPEAKERS PROFILE

MS. BUDOOR KAMAL MANAGER, BUSINESS ADVISORY UNITBAHRAIN DEVELOPMENT BANK

Ms. Budoor Kamal started her career supporting entrepreneurs in the process of starting a business and providing further assistance through counseling, coaching, conducting training programs, and providing linkages and networks with SMEs supporting institutions. She also has experience in developing and managing development projects and special schemes that are related to supporting entrepreneurship in various areas. )LPUN� PU� [OL� ÄLSK�VM� LU[YLWYLUL\YZOPW� MVY� ZP_� `LHYZ��)\KVVY� OHZ� ZPNULK�ZPNUPÄJHU[�L_WLYPLUJL�HUK�PZ�KLKPJH[LK�PU�Z\WWVY[PUN�`V\[O�LU[YLWYLUL\YZ�to bring out their ideas and convert them into reality.

13The Importance of Marketing & Export for the SMEs | 24 February 2015

MS. AMAL DOKHAN PROGRAM DESIGNER AND CO-DIRECTOR THE ACCELERATORKAUST ENTREPRENEURSHIP CENTERKINGDOM OF SAUDI ARABIA

Ms. Amal is a design thinker and a passionate professional in creating customer centric experiences, guiding start ups to innovation and J\Z[VTLY� MVJ\ZLK� VɈLYPUNZ�� WYV]PKPUN� JYLH[P]L� ZVS\[PVUZ�� HJOPL]PUN�mastery in service industry, manipulating the tools of marking to evoke customers emotions, on the other hand she is blessed to be surrounded by entrepreneurs in my daily job where routine has no place and everyday comes with a new challenge and a goal to be tackled with the highest creativity levels and the best team to work with.

MR. ALI SABKAR PRESIDENT, SOCIAL MEDIA CLUBKINGDOM OF BAHRAIN

Mr. Ali SABKAR is the Founder & President of Social Media Club Bahrain ^OV�^HZ�[OL�ÄYZ[�[V�SLHK�[OL�ZVJPHS�TLKPH�HJ[P]P[PLZ� �L]LU[Z�PU�)HOYHPU��Sabkar was appointed as Board of Director at Social Media Club USA in [OL�JHWHJP[`�VM�.SVIHS�5L^�*OHW[LY�4HUHNLTLU[�+PYLJ[VY�HZ�ÄYZ[�UVU�<:(�citizen at the Global Board. Ali Sabkar was appointed by DM3 Institute <(,� �+4P�.YV\W� 0YLSHUK� [V�IL� [OL� ÄYZ[� JLY[PÄLK�)HOYHPUP� PUZ[Y\J[VY� H[�[OL�7YVMLZZPVUHS�+PWSVTH� PU�+PNP[HS�4HYRL[PUN��:HIRHY� PZ� H� JV�H\[OVY�VM�H� W\ISPZOLK� IVVR� ¸>/@�4(92,;05.�4PKKSL� ,HZ[¹� ^P[O� �� ^LSS� RUV^U�international internet marketing experts; it is The Revolutionary Strategy to Attract Ideal Customers.

DR ABDULHASAN AL-DAIRIPRESIDENT – BAHRAIN SMEs SOCIETYKINGDOM OF BAHRAIN

+Y��(IK\SOHZHU�(S�+HPYP� PZ� [OL�*OHPYTHU�VM�)HOYHPU�:4,Z�:VJPL[`�ZPUJL�������H� MV\UKPUN�TLTILY�HUK�ZOHYLOVSKLY�VM�]HYPV\Z�JVTWHUPLZ��/L� PZ�H� YLZLHYJOLY�HUK�WYHJ[P[PVULY� PU� [OL�ÄLSK�VM�LU[YLWYLUL\YZOPW�HUK�:4,Z�development for more than twenty years. With PhD in Entrepreneurship and MBA in Marketing Management, in HKKP[PVU�[V�OPZ�-HTPS`�)\ZPULZZ�IHJRNYV\UK��+Y��(S�+HPYP�LUQV`Z�H�̂ LHS[O�VM�experience in private and public sectors as well as an accumulated teaching and training best practises in banking, vocational and academic higher institutions. He is also well known for introducing the entrepreneurship LK\JH[PVU�[V�[LY[PHY`�SL]LS�Z[\KLU[Z�PU�)HOYHPU�ZPUJL�� �Z�

SPEAKERS PROFILE

14 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

SPEAKERS PROFILE

MR. ESAM HAMMAD ENTERPRISE ENGAGEMENT MANAGER, TAMKEENKINGDOM OF BAHRAIN

Mr. Esam Hammad is the Enterprise Engagement Manager at Tamkeen (the Bahrain Labor Fund). His unit acts as a key link with the business community in Bahrain and is responsible for providing dedicated and customized support to key business clients. Esam has cross industrial experience having worked as a marketing professional in the telecom and YLHS�LZ[H[L�ZLJ[VYZ�HJYVZZ�KPɈLYLU[�.**�JV\U[YPLZ��Tamkeen is an initiative funded by the private sector for the private sector, tasked with developing Bahrain’s private sector and positioning it as the key driver of economic development. Tamkeen has two primary objectives: Firstly, fostering the creation and development of enterprises, and secondly, providing support to enhance the productivity and growth of enterprises and individuals.

MR. ALI HAJI MARKETING AND BRAND MANAGERRACER TIMES LTDKINGDOM OF BAHRAIN

MS. YASMEEN JAMAL BOARD MEMBERYOUTH PIONEER SOCIETYKINGDOM OF BAHRAIN

MS. WAFA ALOBAIDAT CREATIVE DIRECTOROBAI & HILL KINGDOM OF BAHRAIN

MR. EHSAN AL-KOOHEJI GENERAL MANAGERKOOHEJI SYSTEMSKINGDOM OF BAHRAIN

15The Importance of Marketing & Export for the SMEs | 24 February 2015

5:00 – 5:30

5:30 - 6:30

AGENDA

4:00 – 5:00

2:30 – 3:00

3:00 – 4:00

PM Time

Youth Entrepreneurs Dialogue(Workshop in cooperation with Arab Youth Council, Egypt & Youth Pioneer Society) Chaired by Mr. Cormac MacMahon, Dean of Business at Bahrain Polytechnic Ms. Yasmeen Jamal Ms. Wafa AlObaidat Ms. Amal Dokhan Mr. Ehsan Al-Kooheji Mr. Ali Haji

Parallel Workshops | A

� Workshop 1 Lean Startup for SME's, Applying Lean Methods for Established Companies to help them innovate Presenter: Mr. Ozan Sönmez King Abdulaziz University of Science & Technology - KSA

� Workshop 2 Aligning Your People to Maximize Your Marketing and Find New Export Opportunities Presenter: Mr. Jean Nicolai Founder and President, SteppingStone Global - Bahrain

� Workshop 3 Role of BDB to Enhance SME's in Bahrain Presenter: Ms. Budoor Kamal Manager, Business Advisory Unit, Bahrain Development Bank

Tea Break Parallel Workshops | B

� Workshop 1 Design Thinking Workshop for Startups and SMEs Presenter: Ms. Amal Dokhan Coordinator, Entrepreneurship Center at King Abdullah University of Science & Technology - KSA� Workshop 2 Tamkeen’s Support for SME Growth and Expansion Presenter: Mr. Esam Hammad Enterprise Engagement Manager, Tamkeen - Bahrain

� Workshop 3 Importance of Social Media for SMEs Presenter: Mr. Ali Sabkar President, Social Media Club - Bahrain

Tea Break - Arrival of VIP`s 6:30- 7:00

Registration

16 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

PM Time

Dinner

Closing

8:15 - 9:15

9:15 - 10:00

8:00 - 8:15

7:45 - 8:00

10:00

7:00 - 7:45

AGENDA6ɉJHS�6WLUPUN

SMEs & Marketpreneurs Dialogue (Panel Discussion) Moderator: Dr. Dhafer Alumran� � � (ZZPZ[HU[�<UKLYZLJYL[HY`�MVY�.**�(ќHPYZ�HUK�>LZ[LYU�*V\U[YPLZ�� � � 4PUPZ[Y`�VM�-VYLPNU�(ќHPYZ��2PUNKVT�VM�)HOYHPU

Speakers: H.E. Sh. Hind Al-Khalifa President of Business & Professional Women Club, Bahrain Dr Abdulrahman Jawahery President of GPIC, Bahrain Prof. Abdulla Al-Hawaj President of Ahlia University, Bahrain Mr. Khamis Al-Muqla Chairman of Gulf MARCOM, Bahrain Ms. Khairiya Al-Dashti Secretary General for Arab Business Women Council, Kuwait Mr. Akram Miknas Chairman of FORTUNE PROMOSEVEN, Bahrain Mr. Ozan Sonmez King Abdulaziz University of Science & Technology, KSA

Recitation from the Holy Quran

Opening Speech by Patron H.E. Mr. Zayed bin Rashid Al Zayani Minister of Industry & Commerce - Kingdom of Bahrain

Welcome Speech DR Abdulhasan Al-Dairi Chairman of Bahrain SMEs Society - Kingdom of Bahrain

Keynote Speaker I H.E. Abdulnabi Al Sho'ala Former-Minister of Labor & Chairman of Al-Fanar Investment Holding - Bahrain

Keynote Speaker II H.H. Sh. Hessa Bint Saad Al-Abdulla Al-Sabah Chairperson, Arab Businesswomen Council - State of Kuwait

Keynote Speaker III Dr Abdulaziz Al-Mutairi Chairman, GCC Union of Entrepreneurs (GCC-UE) - KSA

Keynote Speaker IV Mr. Jean Nicolai Founder & President, SteppingStone Global, Kingdom of Bahrain Awarding Ceremony of the SMEs Champions & Honorary Members Group Photo Tea Break and Refreshment

17The Importance of Marketing & Export for the SMEs | 24 February 2015

,]LU[�4HUHNLY

:[YH[LNPJ�7HY[ULYZ

OriginBahrain

7SLHZ\YL�[V�ZLL�`V\Y�MLLKIHJRZ�VU�#SMEsBH

Origin�JVT�[email protected]

4LKPH�:WVUZVYZ

,]LU[�6YNHUPaLY

P.O. Box: 18521, Manama, Kingdom of BahrainTel: 17 827 676 - Fax: 17 827 678Web: www.bsmes.netE-mail: [email protected]

PARTNERS

18 5th Annual Celebration of SMEs Day Forum | Kingdom of Bahrain

Tuesday

February 2015Gulf Hotel

Kingdom of Bahrain24th

Managed by Organized by

Please reserve table (s) for our Organisation, names can be sent later.

Fax

Account Name: Origin ConsultingBank: BBKIBAN Number:

BH 21 BBKU 0010 0000 278 570

Payment Method:Please make payments in

favour of :

Cancellation/Substitutions No cancellation will be permitted once a registration form is received. However, substitution is allowed.

Per Table: BD 600 (Table of 6 Seats)

* Special rates for individual and society members

Participation Fees in BD.

REGISTRATION

FORM

Delegates will be entitled to:

� Full Forum Material

� Dinner

� $�&HUWLÀFDWH�RI�$WWHQGDQFH

OriginBahrain Origin.com.bh

[email protected]

+973 17 552 878

+973 17 552 890

+973 377 933 88

How to register?

The Importance of Marketing & Export for the SMEs

CELEBRATION OF

ANNUAL SMEs DAY FORUM 5th

The Importance of Marketing & Export for the SMEs

CELEBRATION OFANNUAL SMEs DAY FORUM 5th