URBAN REGENERATION EXPERIENCES IN BRAZIL:

HISTORICAL PRESERVATION, TOURISM DEVELOPMENT AND

GENTRIFICATION IN SALVADOR DA BAHIA

EDUARDO A.C. NOBRE

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da Bahia. 01

LITERATURE REVIEW:

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

THIS PAPER ANALYSES THE URBAN REGENERATION AND HISTORICAL

PRESERVATION PROCESSES IN SALVADOR DA BAHIA,

ONE OF THE MOST IMPORTANT BRAZILIAN CITIES WHEN

ARCHITECTURE,

URBANISM

AND CULTURAL ASPECTS ARE CONCERNED.

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 02

INTRODUCTION

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 03

SALVADOR GROWTH AND

PELOURINHO URBAN MORPHOLOGY

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

THE PELOURINHO DECAY PROCESS

TOURISM INDUSTRY DEVELOPMENT

AND GENTRIFICATION

TOPIC

THE URBAN REGENERATION PROCESS

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 04

SALVADOR GROWTH AND PELOURINHO

URBAN MORPHOLOGY

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 1. PLAN OF SALVADOR METROPOLITAN REGION. SOURCE: EMTURSA (1998)

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 05

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

SALVADOR GROWTH AND PELOURINHO

URBAN MORPHOLOGY

FIGURE 2. A VIEW OF THE TWO-LEVEL URBANISATION OF SALVADOR FROM THE SEA.

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 06

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 3. PLAN OF SALVADOR IN THE 17TH CENTURY. BASED ON MEURS (1990) AND TEIXEIRA

AND VALLA (1999).

SALVADOR GROWTH AND PELOURINHO

URBAN

MORPHOLOGY

FIGURE 4. PLAN OF CONTEMPORARY SALVADOR. BASED ON IPAC (1995) AND EMTURSA (1998).

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 07

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 5. AERIAL VIEW OF PELOURINHO. SOURCE: IPAC (1995).

THE PELOURINHO DECAY PROCESS

FIGURE 6. URBAN MODEL PROPOSED BY EPUCS. SOURCE

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 08

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 7. DETERIORATED PELOURINHO IN THE 1980S.

THE PELOURINHO DECAY PROCESS

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 09

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 8. LADEIRA DA MISERICO´ RDIA BEFORE RESTORATION

THE URBAN REGENERATION PROCESS

FIGURE 9. LADEIRA DA MISERICO´ RDIA AFTER RESTORATION.

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 10

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 10. INTERVENTIONS PHASING IN THE HISTORIC CENTRE

TOURISM INDUSTRY DEVELOPMENT AND

GENTRIFICATION

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 11

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 11. VIEW OF RESTORED PELOURINHO. SOURCE: IPAC (1995).

TOURISM INDUSTRY DEVELOPMENT AND

GENTRIFICATION

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 12

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 12. RESTORED PELOURINHO FOR TOURISM

TOURISM INDUSTRY DEVELOPMENT AND

GENTRIFICATION

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 13

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

FIGURE 13. CITY MUSEUM AND JORGE AMADO FOUNDATION IN THE

PELOURINHO TRIANGLE

TOURISM INDUSTRY DEVELOPMENT AND

GENTRIFICATION

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 14

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

ANYWAY ONE CAN CONCLUDE THAT TO ACHIEVE A BETTER

AND BALANCED URBAN REGENERATION IN BRAZILIAN CITIES,

PUBLIC AUTHORITIES AND PRIVATE

ENTERPRISE MUST CONSIDER

THE CONTEXT OF INTERVENTION,

ITS SOCIAL AND ECONOMIC ASPECTS

AS WELL AS THE CULTURAL CONDITION

AND THE REAL NEEDS OF THE POPULATION

INVOLVED.

CONCLUSION

Urban regeneration experiences in Brazil: Historical preservation, tourism development and gentrification in Salvador da

Bahia. 15

THANK YOU

PRINCE OF SONGKLA UNIVERSITY ,FACULTY OF ENVIRONMENTAL MANAGEMENT

STUDENT’S NAME: MR. KARN PHAINCHAROEN 5710930002

ANY QUESTION ??