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Transcript of Product Update Automotive Exterior OSRAM Opto Semiconductors
www.osram-os.com
Product Update Automotive Exterior
OSRAM Opto Semiconductors
Jan. 2014 | OS LED | Jerry Tseng
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 2
Dezember 2013
OSRAM Opto Semiconductors at a glance
A consistent, well positioned market leader
2020 2016
13 12
2011
9
Total CAGR 4%
LCD Backlighting
CAGR
2011-2020
16 %
8 %
1 %
8 %
-11 %
IR/Laser
Other LED 4)
Automotive General Illumination
w/o backlighting 1)
CAGR 7%
899858
743
2012 2010 2011
Revenue (in € mn)
OSRAM Opto Semiconductors, Regensburg
Opto Semiconductor Component Market (in €m) 3)
Market leader across diversified product portfolio 1)
• Number 1 in Automotive
• Number 1 in Sensors 2)
• Number 2 in Projection
• Number 2 in Industry
• Among Top 5 in General Illumination
1) Based on revenue 2011 2) Optical sensors for mobile devices and industrial applications 3) OSRAM estimates based on McKinsey Market Report 2012 4) incl. LED for industry appl. such as video walls, LED projectors or white goods and consumer & communication applications such as camera flash for mobile phones
OSRAM Automotive LED | OS LED MK | Juliana Baron 3
Dezember 2013
Production - Centers for High Tech
OSRAM Automotive LED | OS LED MK | Juliana Baron 4
Regensburg
Headquarters
Chip Production*:
• Chips for visible and infrared LED
• InGaAlP, AlGaAs and InGaN chip
technology
Penang
LED Assembly
• Packaging of visible & IR LED, etc
Chip Production*:
• Chips for InGaN LED
R&D center for advanced packaging
FUTURE: Wuxi
Planned LED Assembly
• Packaging of visible & IR LED, etc
• Production start : end 2013
R&D center for advanced packaging
* On 4inch and 6inch wafer
Dezember 2013
Fro
nt-
en
d
LED production
Front-end and Back-end processes
Input
Substrates and others
• Substrates / wafer
- Materials: Sapphire, GaAs, Silicon, ..
- Diameters: 2 .. 6 inch
• Gases, metals, ..
LED chips
• Side length: 0.2 .. 2 mm
• Different light colors
Chip processing
Epitaxy Coating & structuring Singulation, testing
All process steps applied on wafer level, i.e., at the same time for later up to 100.000
chips !!
Output
Packaged LED
• Power levels: 40mW .. 10W
• Packages mostly application specific
Die and wire bonding Conversion Sawing, testing
Process steps mostly applied to single devices or on small panels
Chips and others Processing
• Leadframes,
• Ceramics
• Silicones and glues
• Bond wires
• Phosphors
• ..
Ba
ck
-en
d
OSRAM Automotive LED | OS LED MK | Juliana Baron 5
Dezember 2013
Chip Technology – Chip structure
Conductive carrier
n
p
Cross sectional view
Top view
n
p
Cross sectional view
Conductive carrier
Thin GaN
Top view
UX:3 improvement
Current
distribution
structure on
top of chip
Current
distribution
structure
embedded in
the the chip
OSRAM OSTAR HL Pro
OSRAM OSTAR HL Gen2
Ceramic Converter Technology/Color Over Temperature
New Color Binning (IEC / PAS 62707-1 Ed.1)
OSRAM LED Technology Update and New Products | OS LED
May 15th 2013
7
ebxD68
Ceramic Converter
Temperature Characteristics
OSRAM LED Technology Update and New Products | OS LED
May 15th 2013
0
0,2
0,4
0,6
0,8
1
1,2
-60 -40 -20 0 20 40 60 80 100 120 140
Tj
Phiv
/ P
hiv
25 °C
next Generation
Gen2
Δ 10%
8
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 9
Dezember 2013
Semiconductor Light for Automotive
The unique properties of LED, IRED, Laser and Sensors already enabled
completely new solutions - not only pure replacement of classical lamps.
• High brightness LED portfolio for exterior
lighting still growing, increasing efficiency and
innovative package designs
• Multi pixel LED for intelligent forward lighting
becoming main trend in Europe
• Powerful colored LED for light guide solutions in
rear lighting, 3D appearance, saturated colors
• Color on demand LED for personalized interior
lighting
• Powerful LED and Lasers for safety applications
• …
Coming Up:
OSRAM Automotive LED | OS LED MK | Juliana Baron 10
Dezember 2013
Development of LED Penetration per
Segment and Application
O high low minimal Penetration Rate:
LB Exterior 2017
E &
F
D
C
A&
B
LB
DRL/Fog/Turn RCL/Signaling AFS
Exterior 2012
LB/HB
O
O O
O
O
Year
Car Segment
Application DRL/Fog/Turn RCL/Signaling AFS LB/HB
O
O
O O
O
OSRAM Automotive LED | OS LED MK | Juliana Baron 11
Dezember 2013
0
50
100
150
200
250
Mio
€
2012 2017
Segment A/B
RCL FWL
0
50
100
150
200
250
Mio
€
2012 2017
Segment C
RCL FWL
0
50
100
150
200
250
Mio
€
2012 2017
Segment D
RCL FWL
0
50
100
150
200
250
Mio
€
2012 2017
Segment E/F
RCL FWL
Segm
ent A
-B
Segm
ent C
Segm
ent E
-F
Segm
ent D
Innovation
Design Follower
Optimised System Cost
Full LED?
Forward Lighting LED Market
Growth Driver by Segment
OSRAM Automotive LED | OS LED MK | Juliana Baron 12
Dezember 2013
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 13
Dezember 2013
Product Strategy Signaling
by Market Trends and Integration Level
Car Segment Design Trend Top Emitter
E & F
D
B & C
Super Red
Light Guide
Pixel Design
Whole family
Flat surface
Dual Binning
LA/Y
High power product extension for design driven designs
OSRAM Automotive LED | OS LED MK | Juliana Baron 14
Dezember 2013
Year 2012 2013 2014
Next gen top looker
- OSLON® Black Flat
- LA, LR, LS available
Established side
looker
- SIDELED®
Established top looker
- (Power) TOPLED®
- Power TOPLED® w/ lens
- Adv. Power TOPLED®
- Golden Dragon
Future Automotive Product Portfolio
Discrete LEDs for RCL
OSLON Black Flat
Transition phase
Next Generation of
Brightness Improvements
Next Generation
QFN Package
OSRAM Automotive LED | OS LED MK | Juliana Baron 15
Dezember 2013
ECE amber/red/super red norm
Standard amber 612 ~ 624 nm
Super RED 627 ~ 639 nm
OSRAM Automotive LED | OS LED MK | Juliana Baron 16
Dezember 2013
Super Red LEDs for RCL
Covers full range of brightness
Brightness distribution of Amber ( Stop/tail )
OSRAM Automotive LED | OS LED MK | Juliana Baron
Dezember 2013
17
Device Current
/ mA
Typ. Brightness /
mcd
Q2
R1
R2
S1
S2
T1
T2
U1
U2
V1
V2
AA
AB
BA
BB
CA
CB
...
DB
EA
EB
LA G6SP 140 5600~(DBEB)
LA E67F 50 2240~ (BBCB)
LA A67F 30 1120~(AABA)
LA T67F 20 900~ (V2AB)
LA T67D 20 560~ (U2AA)
LA T676 20 140~ (R2T1)
LA A676 20 140~ (R2T1)
Covers full range of brightness
Brightness distribution of superred
OSRAM Automotive LED | OS LED MK | Juliana Baron
Dezember 2013
18
Device Current
/ mA
Min. Brightness /
mcd
P1
P2
Q1
Q2
R1
R2
S1
S2
T1
T2
U1
U2
V1
V2
AA
AB
BA
BB
....
DA
DB
EA
LS G6SP 140 4500~(DAEA)
LS E67F 50 1400~ (ABBB)
LS A67F 30 900~ (V2AB)
LS T67F 20 710~ (V1AA)
LS T67D 20 355~ (T2V1)
LS T676 20 90~ (Q2S1)
LS A676 20 90~ (Q2S1)
Product Strategy FWL
by Market Trends and Integration Level
Fastest moving application segment in automotive lighting
OSRAM offers comprehensive and flexible solutions
Tomorrow
White and Yellow
Toolkit Approach
Reliable High
Performance LEDs
Today
OSRAM OSTAR
Headlamp Pro
OSRAM OSTAR
Compact
Golden Dragon
APT
Trend
Matrix Beam
Entry Level
Headlamp/Fog
Car Segment
E & F
D
B & C
OSLON
Compact
HL Pro 1x5
AFS
AFS Solutions
DRL, TI
Light guide
OSRAM Automotive LED | OS LED MK | Juliana Baron 19
Dezember 2013
Package
Dimensions Rth,JS,el (typ.) Flux (typ.)
3.75 x 3.75 x
0.5 mm³ 3.0 K/W
200 lm
@ 700 mA*
(275lm @1A*)
1.6 x 1.2 x
0.8 mm³ 9.4 K/W
100 lm
@ 350 mA**
1.9 x 1.5 x
0.8 mm³ 4.1 K/W
200 lm
@ 700 mA*
Single chip SMT LEDs for FWL applications
Status: SOP end 2013
Product Technical Details Highlights
ultra flat
low Rth
high contrast ratio
high reliability
(temperature cycles)
Smallest LED available!
Light emission surface
= package surface
Tool kit approach
Optimized for easy
series connection on
board
* Cx/Cy 0.335/0.35 / 1mm² die / @1A, Tj=25°C
**Cx/Cy 0.335/0.35 / 0.56mm² die / @1A, Tj=25°C
OSLON Black Flat
OSLON Compact CM
OSLON Compact CL
Status: mass production
Status: line set up
OSRAM Automotive LED | OS LED MK | Juliana Baron 21
Dezember 2013
Year 2012 2013 2014
OSLON® Black Flat
- Reliable high
performance LED
- Ultimate Rth
OSLON® Compact CL /
CM
- “Chip size” package
- Tight tolerances
OSLON® LX 120°
- Ceramics package
- Isolated heatsink
Advanced Power
TOPLED®
- Robust & Reliable
leadframe
Future Automotive Product Portfolio
Discrete “white” LEDs
UX:3 Ge UX:3 Gen II
LW G6CP LUW GVCP
LUW H9QP LUW HWQP
LUW CVBP
LUW CEUN
LUW CEUP
Next Generation
QFN Package
22 OSRAM Automotive LED | OS LED MK | Juliana Baron
Dezember 2013
Brightness range covered (Tj=25°C)
If min to If max
OSLON
Compact CL
LUW CEUP
OSLON LX 120°
LUW CVBP
Advanced Power
TOPLED
LW G6CP
LUW GVCP
OSLON Black Flat
LUW H9QP
OSLON Black Flat
LUW HWQP
100 lm
200 lm
300 lm
OSLON
Compact CM
LUW CEUN
600mA
1000mA
1200mA 1200mA
1500mA If increase by Rth improved UX:3
1.2A => 1.5A
OSRAM Automotive LED | OS LED MK | Juliana Baron 23
Dezember 2013
Product Technical Details
Highlights
OSLON footprint: 3 x 3 x 1.7 mm³
Thermal resistance Rth JS 9K/W (typ.)
Silicon conversion element
Estimated flux 2013:
Typ. 125lm @ 350mA
Status: Pre-series production
PPAP available
Attack C segment
120° lens for max
outcoupling efficiency
Optimised lumen / €
ratio
OSLON LX Automotive 120° LUW CVBP
OSRAM Automotive LED | OS LED MK | Juliana Baron 24
Dezember 2013
Footprint: 3,2 x 3,4 x 1.9 mm³
Leadframe & white epoxy package
UX:3 (Ge) chip Technology
UX:3 (Gen II)
Lifetime L70 (140mA, Ts=80°C) >40k hours
Thermal Resistance Rth = typ. 25 K/W
(max. 29 K/W)
Estimated luminous intensity 2013
Typ. 12,8Cd @ 140mA
+20% flux vs. LW G6CP
Status: Pre-series production
PPAP available
Reliable leadframe
package
Colour coordinate
updated to LUW to match
other LUW products
Performance
improvement by UX:3
technology
Advanced Power TOPLED (LUW GVCP) with UX:3
Product Technical Details Highlights
OSRAM Automotive LED | OS LED MK | Juliana Baron 25
Dezember 2013
OSLON Black Flat Ultra White (LUW HWQP)
UX:3 chip with improved thermal resistance
Product Technical Details
Ultra flat package: 3.75 x 3.75 x 0.5mm³
UX:3 (improved thermal resistance)
chip technology
Ceramic conversion element
Thermal resistance Rth JS 3.0K/W (typ.)
- 30 % compared to LUW H9QP
If max increased from 1.2A (H9QP) to
1.5A (HWQP)
+25% compared to LUW H9QP
Estimated flux 2014 at 1A
Typ 280lm @1A 210 lm @700mA
Status
Pre-series available
PPAP spring 2014
Highlights
Basis: Successfull
OSLON Black Flat
Package
Usage of UX:3 with
improved thermal
resistance optimises
thermal resistance of
package (-30%)
OSRAM Automotive LED | OS LED MK | Juliana Baron 26
Dezember 2013
Year 2012 2013 2014
OSRAM OSTAR® PRO
Head Lamp Platform
Chip: 1mm² UX:3
Future Automotive Product Portfolio
Forward Lighting
Connector
LE UW U1Ax 01 LE UW U1Ax 01
HL Pro 1x5 AFS
LE UW U1A 05
UX:3 Ge UX:3 (Gen II)
OSRAM OSTAR® PRO
Head Lamp Platform
Chip: 1mm² UX:3
Gen II LE UW S1Ax 01
Multiple Derivates
in Development
Rth Improved Head Lamp
Development
OSRAM Automotive LED | OS LED MK | Juliana Baron 27
Dezember 2013
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 28
Dezember 2013
OSRAM Opto Semiconductors‘ support
along the LED headlamp development timeline
OSRAM Automotive LED | OS LED MK | Juliana Baron 29
► alignment on working as well as management level
Frequent information transfer and regular project alignment meetings between setmaker, OSRAM and OEM
Benefits / Win-Win
•Our experience & knowledge helps our
customers to be a step ahead in innovative
headlamp designs (design freedom, branding and
image)
•We can develop LEDs to the needs of our customers
•Early alignment allows for safe launch & more
flexibility
•The regular exchange of information, progress
and results supports the mutual understanding
and a strong pursuit of common goals
+ Strong Application Support
Application Notes
Optical simulation
Thermal simulation and thermal
management support
Electrical simulation, SPICE models
Package CAD Data (...)
SOP Predevelopment Development Tooling Testing of first-
off samples Homologation
Concept release /
award of contract Construction release Homologation
sometimes
parallel to testing
Pa
rtn
ers
hip
/ O
sra
m S
up
po
rt
Dezember 2013
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 30
Dezember 2013
OSRAM OS AE Competencies
OSRAM Automotive LED | OS LED MK | Juliana Baron 31
Advanced
Optics Concepts
Lightguide Coupling
estimation rules
Application Prototypes &
Reference Designs
Electronics &
Drivers
LED Contacting &
Mounting
Factors influencing
Lifetime & Reliability
Thermal Reference
Designs
Thermal Simulation &
Training
Assembly & Soldering
Mechanical Design
Optical Design &
Reference Designs
LED Modelling
Backlight Homogeneity
Simulation & Measurement
Whitepoint Calculation &
LED mixing
Lightguide Design
Rayfile Support
CUSTOMER
Dezember 2013
OSRAM Automotive LED Update
1. OSRAM Opto Semiconductors – at a glance
2. Automotive (Exterior) Market Trends
3. Future Exterior Lighting Key Package Roadmap
4. OSRAM Opto Semiconductors – a strong partner
5. Application and Technical Support
6. Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 32
Dezember 2013
2006
2014
2010
Day time running
light
DRL Design Trends
OSRAM Automotive LED | OS LED MK | Juliana Baron 33
Dezember 2013
RCL Design Trends
2006
2014
2010
OSRAM Automotive LED | OS LED MK | Juliana Baron 34
Dezember 2013