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TABLE OF CONTENTS
Acknowledgment 04
Preface 05
Executive Summary 06
Introduction 07
History 08
Milk Production System in Pakistan
09
Pakistan Dairy Farming 12
Processing Of Milk 13
Milk Consumption 15
Main Feature of Dairy Sector in Pakistan
17
Population of Bufallo and Cattle
17
Dairy Breeds and Breedings 18
Feeds and Feedings 22
Usage Of Treated Straws
25
Animal Health 25
Dairy Production System 26
1: Grazing System 26
2: Mixed Farming System 27
3: Peri Urban Dairy Colonies
27
1
Global Milk Production 29
Milk Consumption Pattern
30
Milk Marketing 32
Milk Production and Procurement
35
Milk Procurement Types 36
MPS 38
Crucial Factors and Steps
39
Strength 39
Weaknesses 39
Oppertunities 40
Milk Production 40
Future Prospectus
42
Consulting and Planning 44
PLDDB 48
Pakistan Dairy Association
48
Future Strategy 49
Key Success Factors
50
Summary of Articles 51
Dairy Industry In Pakistan: A Scenario
3
Submitted To:Sir Yasir Hassan
Dairy Industry In Pakistan: A ScenarioSubmiited By: Muhammad Asjad Khuram 1652-411036
251659264
Dairy Industry In Pakistan: A Scenario
Dairy Industry in Pakistan: A Scenario
4
ACKNOWLEDGEMENT
ALL PRAISES AND THANKS FOR THE GOD, THE SOURCES OF ALLKNOWLEDGE AND WISDOME ENDOWED, WHO BESTOWED US WITH, APOTENTIAL AND ABILITY TO CONTRIBUTE A DROP MATERIAL TOTHEEXISTING OCEAN OF KNOWLEDGER.
THANKS ARE ALSO DUE TO OUR TEACHER SIR YASSAR HASSAN FORPROVIDING NECESSARY LITERATURE AND OTHER MATERIAL, WHICHHAS BEEN EXTENDIVLEY RELIED UPON, FOR CARRYING OUR THISSTUDY AND PREPARATION OF THIS PROJECT.
MAY ALMIGHTY BLESS ALL OF THEM, WHICH PARTICIPATED ME INTHIS EFFORT.
MUHAMMAD ASJAD KHURAM
Dairy Industry In Pakistan: A Scenario
5
PREFACE
Pakistan Dairy industry is one of the most essential
sectors in the country GDP contributions and it is the
spine of Pakistan economy. Capital structure is very
important for the firm particularly Dairy Industry
sector. Because it has an impact on long term corporate
profits, firm’s valuation and capital budgeting
decisions.
Dairy Industry is influenced by many factors like size,
growth, profitability and specific industry also plays
its role in economic growth. Dairy Industry is the most
important segment of Pakistan which contributes main part
in country’s exports. Performance of this segment has a
powerful influence on state economy. Study initiates the
major determinants of Dairy Industry and their different
aspects. It determines the impact of Milk Production on
profitability of Dairy industries in Pakistan.
Dairy Industry In Pakistan: A Scenario
6
Executive SummaryThe livestock sector plays a vital role in the economies
of many developing countries. It provides food or more
specifically animal protein in human diets, income,
employment and possibly foreign exchange. For low-income
producers, livestock also serves as a store of wealth;
provide draught power, and organic fertilizer for crop
production as well as means of transport.
Milk provides relatively quick returns for small-scale
livestock keepers. It is a balanced nutritious food and
is a key element in household food security. Smallholders
produce the vast majority of milk in developing countries
Dairy Industry In Pakistan: A Scenario
7
where demand is expected to increase by 25% by 2025.
Dairy imports to developing countries have increased in
value by 43% between 1998 and 2001. Informal market
traders handle over 80% of milk consumed in developing
countries. Two thirds of total world milk is produced by
Brazil, India, Pakistan, Poland, Russian Federation, USA,
and 15 EU member states. Developing countries produced
one third of total world milk production in 2000 (216
million metric tones) and it is increasing. Various
animals including buffalos, cows, sheep and goats produce
milk. Total world milk production is dominated by cow’s
milk followed by buffalo, goat and sheep.
There is a dearth of research and documentation regarding
the dairy sector in Pakistan. No serious effort has been
made to understand dynamics of this important sector.
Its importance could be judged from the fact that in
terms of market value, its contribution to Gross Domestic
Product (GDP) surpasses all the major crops.
Pakistan is the fourth largest milk producer in the
world. About a third of the total milk produced by the
rural families flows out to urban consumers and
processing industries. In urban areas milk is available
to common consumers in two ways: loose / unprocessed milk
Dairy Industry In Pakistan: A Scenario
8
and packed/ processed milk.
IntroductionThe livestock sector plays a vital role in the economies
of many developing countries. It provides food or more
specifically animal protein in human diets, income,
employment and possibly foreign exchange. For low-income
producers, livestock also serves as a store of wealth,
provide draught power, and organic fertilizer for crop
production as well as means of transport.
Milk provides relatively quick returns for small-scale
livestock keepers. It is a balanced nutritious food and
is a key element in household food security. Smallholders
produce the vast majority of milk in developing countries
where demand is expected to increase by 25% by 2025.
Dairy imports to developing countries have increased in
value by 43% between 1998 and 2001. Informal market
traders handle over 80% of milk consumed in developing
countries. Two thirds of total world milk is produced by
Brazil, India, Pakistan, Poland, Russian Federation, USA,
and 15 EU member states. Developing countries produced
Dairy Industry In Pakistan: A Scenario
9
one third of total world milk production in 2000 (216
million metric tones) and it is increasing. Various
animals including buffalos, cows, sheep and goats produce
milk. Total world milk production is dominated by cow’s
milk followed by buffalo, goat and sheep.
There is a dearth of research and documentation regarding
the dairy sector in Pakistan. No serious effort has been
made to understand dynamics of this important sector.
Its importance could be judged from the fact that in
terms of market value, its contribution to Gross Domestic
Product (GDP) surpasses all the major crops.
Pakistan is the fourth largest milk producer in the
world. About a third of the total milk produced by the
rural families flows out to urban consumers and
processing industries. In urban areas milk is available
to common consumers in two ways: loose / unprocessed milk
and packed/ processed milk.
History:Livestock sector in Pakistan contributes almost 50
percent to the value addition in the agriculture sector,
and almost 11 percent to GDP, which is higher than the
contribution made by the crop sector (47.4% in
agriculture and 10.3% in GDP). The role of livestock
sector in the rural economy is very crucial as 30-35
million rural population of the country is engaged in
Dairy Industry In Pakistan: A Scenario
10
this sector for its livelihood. Within the livestock
sector, milk is the largest and the single most important
commodity. Pakistan also has an industrial production
capacity of approximately 47.5 million liters per year of
ice cream.
Pakistan's dairy industry is plagued by a number of
problems which include lack of commercial dairy farms,
low productivity due to poor nutrition, a weak
infrastructure, lack of financial facilities, and the
ready availability of raw milk to a poor and uneducated
population. Although Pakistan was ranked fourth among the
five leading milk producing countries in the world, with
an estimated 24 million animals having produced closely
to 28 million tons of milk in year 2003 and over 31
million tons during 2005-06 as the 5th largest producer
of milk in the world, its yield per animal is only one-
fifth of that of Western Europe.
Government, after ignoring the dairy sector has taken
cognizance if the importance of the dairy sector and
embarked upon a number of initiatives to boost the dairy
sector. Under the new programmes, Pakistan government has
created National Dairy Development Board (NDDB) and
Livestock & Dairy Development Board (LDDB). Following are
some of such initiatives.
Dairy Industry In Pakistan: A Scenario
11
During the years 2002-2005 milk and milk products worth
US $ 10.167 million were exported from Pakistan. Pakistan
imports dry/powered milk from Eastern Europe, and
Centrally Independent States (CIS).
In Pakistan only 3-4% of the total milk is processed and
marketed through formal channels whereas the remaining
97% of the milk reaches end users for immediate
consumption through an extensive, multi-layered
distribution system of middlemen. However the processed
milk consumption is growing at the rate of 20% per year.
Pasteurized and UHT milk in tetra packs are very popular
products.
Large dairy shops also produce Desi ghee and butter.
Processing plants have also introduced a number of dairy
products like yogurt, drinking yogurt, flavored milk,
cream, butter, ghee, cheese, ice cream etc. The
quantities sold however are small except for yogurt &
butter. Industrial processing units in addition to the
traditional traders of sweetmeats, milk, yogurt, ghee and
other dairy products have been set-up. Most of processing
capacity is concentrated near larger markets and away
from potential sources of milk. More than 53 modern milk
processing facilities were established before 1974. By
1974 less than half were operating and after the
Dairy Industry In Pakistan: A Scenario
12
introduction of the first UHT, long-life milk plant came
into operation.
Milk Production System in PakistanThe average farm gate price of milk is Rs 10 per liter.
It varies from Rs 8 to Rs 16 per liter. Variation of farm
gate price is not linked to the quality of the milk. It
is rather determined by two factors. One is the financial
arrangement between the buyer and seller. The second
factor is the geographical location. In areas where
livestock rearing is difficult due to very hot weather or
scarcity of fodder like in Rawalpindi, farmers get a
better price for their milk. But when the price of the
fodder is taken into account, the net income of these
farmers is not significantly higher than the income of
farmers from other areas of Punjab. Currently, there are
no policies to regulate milk prices at the farm level.
The middlemen, contractors, Gawalas (local milk
collection, transportation, and distribution people)
processors, processed unpacked milk, loose milk, and
processed milk are the segments of the dairy value chain.
The processed packed milk costs Rs. 35 per liter whereas
the loose milk costs Rs 24 per liter.
Around a third of the total milk produced by the rural
families flows out to urban consumers and processing
industries. More than half of the milk collected by urban
Dairy Industry In Pakistan: A Scenario
13
traders and processing industries comes from small herd
families. The family's decision to sell milk and the
amount to sell is clearly poverty driven. Small farmers
sell milk only because they have no other source of cash
income. Milk in urban areas is accessible to common
consumers in two ways: loose, unprocessed milk and
packed, processed milk. Each has its own price regime.
The unprocessed milk passes through the middle persons
before it reaches the urban retailer. The price of milk
increases by one rupee per liter at every stage of sale.
The 'Dodhees (Gawalas)’ generally have undocumented
contracts with farmers for regular milk supply. They pay
farmers an average price of Rs. 10.74 per kg. Some
'dodhees' have milk storage and chilling system and
transport system. Transportation generally costs Rs.0.50
to Rs.1.0 per liter. 'Dodhees' make one rupee per liter.
The urban retailers deliver milk door to door, by
motorbike or sell it in a shop to consumers. Consumers
pay between Rs.18 to Rs.28 per liter depending on the fat
content of the unprocessed milk.
Farmers are forced to sell milk for cash income. But the
market forces operating in a totally unregulated
environment are exploiting the poor farmers by offering
low prices for their produce. There is also no
Dairy Industry In Pakistan: A Scenario
14
restriction on the quantity of milk that a company can
collect from an area.
Pure Food Rules of 1965, Cantonment Pure Food Rules of
1967 (for military areas), and parts of the Pakistan
Penal Code of 1860 are applicable to the dairy industry
along with the other food items. Legislative and
regulatory measures that affect the milk market in
Pakistan are dictated primarily by the salient features
of laws that govern the milk industry.
The dairy industry of Pakistan is constrained due to a
number of factors that include low genetic potential of
animals, animal health, improper feeding and housing for
animals, transportation and quality of milk. Lack of
commercial dairy farms is also a limiting factor the
dairy sector in Pakistan. The current process of
collecting milk from a large number of subsistence
farmers is time-consuming, costly and prone to
adulteration.
Agriculture sector with its integral component of
livestock (animal agriculture) is regarded as most vital
part of the national economy since the emergence of
Pakistan. Agriculture not only contributed importantly to
the national GDP of Pakistan during last five decades but
also the provision of employment and food to rapidly
growing
Dairy Industry In Pakistan: A Scenario
15
nation remains important obligations of this sector. In
the changing scenario of economy of Pakistan and other
developing nations, agriculture is still the largest
sector. In Pakistan, agriculture contributes slightly
above 25% to GDP, employs around 44% of work force, is
the main source of foreign exchange earnings and provides
linkages through which it can stimulate growth in other
sectors (Economic Survey of Pakistan, 1999-2000).
Livestock is the most important sub sector of agriculture
in Pakistan that accounts for nearly 37% of agriculture
value added and about 9% of the GDP. The net foreign
exchange earnings were about 35 billion rupees in 1999-
2000, which was about 9% of the overall export earnings
of the country (Economic Survey of Pakistan, 1999-2000).
Livestock sector has its due importance in Pakistan due
to the fact that 30-35 million rural population is
engaged in livestock keeping (Economic Survey, 1999-
2000). Milk plays a tremendous role in building a healthy
society and can be used as vehicle for rural development,
employment and slowing down the migration of the rural
population. Pakistan stands 7th position among the top
ten world’s milk producing countries. Milk and milk
products provide nearly one third of world’s intake of
animal protein (FAO, 1998). This is not true for Pakistan
where milk provides more than half of the 17.4 g of
Dairy Industry In Pakistan: A Scenario
16
animal protein available for each person daily and so
traditional diets assign a balancing role to milk
(Anonymous, 1996). However, per capita availability of
milk is far less than the recommended levels (0.5 liter
per person per day) of World Health Organization. About
80 thousand tones of dry milk was imported in Pakistan
during the last year to meet local demands of milk
(Agriculture Statistics, 1999-2000). The total milk yield
in Pakistan is 26.4 million tones and entire dairy
processing industry was using only about 15% of it
(Hemani & Khan, 1997). The importance of milk as a cash
crop is always neglected in the past. While comparing the
value of milk with other cash crops, it was mentioned
that milk had a value about 60% higher as compared to
both wheat and cotton together. The land of Pakistan is
benefited with both irrigated plains through mighty Indus
river with its tributaries and desert areas like
Cholistan and Tharparker. Pakistan is expended from
costal range areas in the south to the alpine pastures in
the north and has variability in topography, rainfall,
humidity, temperature, plant and animal species, social
and cultural heritage. So dairy development is not only
needed to meet the growing demands of animal protein but
for socioeconomic reasons as dairy animals provide
Dairy Industry In Pakistan: A Scenario
17
regular cash income, economic utilization of family
labor, create social security and supply growing markets.
Milk production is an extremely labor intensive
occupation, however, in many countries of the world
including Pakistan, it is the most productive way of
converting crop residues and agro industrial wastes into
valuable food. But due to biological and technical
constrains like shortage of feed, high mortality rate,
poor genetic potential etc; socio economic constraints
like high input cost, scarcity of sources, inadequate
marketing systems, commercial feed industry and policy
constraints render this sector undeveloped and truly in a
miserable condition. The main objective of this article
is to review the potentials, problems and solutions
pertaining to dairying in Pakistan.
Being major player in national economy livestock sector
has been selected as an economy engine for poverty
alleviation from Pakistan. According to economic survey of
Pakistan 2011-12, its contribution to agriculture value
added is approximately 55.1 % and to national GDP is 11.6
%. Livestock is raised by more than 8.5 million small and
landless families in the rural areas and 35-40 million
rural populations are dependent on this.
Pakistan Dairy Farming:
Dairy Industry In Pakistan: A Scenario
18
In Pakistan livestock includes cattle, buffalo, sheep,
goat, camels, horses, asses and mules. Milk, meat, wool,
hair, bones, fat, blood eggs, hides and skins are the main
livestock products among which milk and meat are taken as
major products. Besides this, these animals are used for
draught purposes.
Pakistan is fourth largest milk producing country in the
world. Milk is produced by buffalo, cattle, sheep, goat
and camel but being major contributor in milk production,
cattle and buffalo are considered as major dairy animals
and are always mainly focused and discussed. These dairy
animals are also used as draught and beef animals. When a
dairy animal has spent her productive life and becomes
uneconomical for milk production then she is used as a
beef animal. Male calves of dairy animals and dairy bulls
when no further required for breeding purposes are also
utilized for beef purposes.
Buffalos found in Pakistan make up 47% of Pakistan's major
dairy animal's population providing more than about61%
of the total milk produced in the country. Buffalo breeds
found in Pakistan are Nili Ravi, Kundi and Aza Kheli. Nili
Ravi is considered best buffalo breed in world and known
as Black Gold of Pakistan. Cattle constitute about 53% of
the national population of major dairy animals in Pakistan
and contribute the share of almost 34.9% to the total milk
Dairy Industry In Pakistan: A Scenario
19
production in country. The cattle breeds found in the
country are Sahiwal, Cholistani, Red Sndhi, Achai,
Bhagnari, Dajal, Dhanni, Gibrali, Kankraj, Lohani, Rojhan,
and Thari. Out of these, Sahiwal, Cholistani, and Red
Sindhi are main dairy breeds and well known
internationally due to their distinct characteristics.
Other than well-defined cattle breeds, there are a large
number of nondescript cattle breeds and crossbred cattle.
Processing of Milk:In Pakistan, modern milk processing in the dairy sector
started in early 1960s, and by mid-1970s 23 milk
pasteurization and sterilization plants were set up. With
one exception, all of them are closed due to low consumer
acceptance, the short shelf-life of the product and lack
of trained manpower. The first UHT plant was set up in
Pakistan in 1977. The success of this plant attracted
many other investors also and during 1983-87, 20 new
plants were set up. In the current situation, UHT
capacity in the dairy industry is more than the demand
for the product. Existing plants are operating below
capacity and growth in demand is not likely to keep pace
with the demand for relatively high-priced UHT milk.
Goat is considered as `poor man's cow'. Some rural and
urban people keep goats and sheep and use their milk for
domestic consumption. The same is true about certain
Dairy Industry In Pakistan: A Scenario
20
nomads who raise camels and use their milk to meet family
needs. Some camel men when in peri urban situation sell
milk in urban areas. Certain breeds of camels in Pakistan
have the potential to be called as dairy animals, but
being slow breeders they remained ignored since long.
More than 96% of the milk produced in Pakistan comes from
cattle and buffalo. The rest of it is collectively
produced by sheep, goat and camel which, most of the time,
is not sold as such, rather mixed with buffalo and cow
milk. Estimated national livestock Population and milk
production of 2011-12 based on National Livestock Census
2006 is given below:
SpeciesPopulation
(Million)
Milk
Production
(Million
Tons)
Cattle 36.9 16.741
Buffalo 32.7 29.565
Sheep 28.4 0.037
Goat 63.1 0.779
Camel 1.0 0.829
Total 162.1 47.951
Dairy Industry In Pakistan: A Scenario
21
Current Estimated Province Wise Livestock Population isgiven below:
(Millions)
Provinc
e
Cattl
e
Buffa
lo
Shee
pGoat
Came
l
Punjab 18.1 21.2 6.8 23.30.22
KPK 7.4 2.3 3.7 11.30.07
Sindh 8.5 8.8 4.3 14.50.30
Balochi
stan2.9 0.3 13.6 13.90.41
Milk Consumption:
Milk is favorite food in Pakistan and is consumed as
fresh, boiled, powdered and in processed form as yogurt,
ghee, lassi, butter, cheese, ice cream, sweets and in
other confectioneries. The interesting thing regarding the
dairy sector of Pakistan is that although we are fourth
largest milk producing country in the world but still this
production falls short to meet national demand. As a
result milk is to be imported to fulfill this demand.
Dairy Industry In Pakistan: A Scenario
22
Human milk consumption in Pakistan for year 2011-12 is
given below:
Species
Human Milk
Consumption
(Million Tons)
Cattle 13.393
Buffalo 23.652
Sheep 0.037
Goat 0.779
Camel 0.829
Total 38.690
Let's have a look on different production systems of
Pakistan. Till late eighties, more than 60% of buffaloes
and some cows were maintained under the system of Rural
Subsistence Production System. In this system on an
average there were 3 to 4 dairy animals with one or two
adult females. Almost 50 to 60% of the feed requirements
of these animals were fulfilled from grazing along with
wheat straw and some green fodder. ¼th of milk produced
was sold out and remaining was utilized for domestic use.
This system still exists in some areas of Pakistan.
With the time being Rural Subsistence Production System
changed into Rural Market-Oriented Smallholder Production
Dairy Industry In Pakistan: A Scenario
23
System. Under this system, on an average there were 5 to
7 animals per herd, inclusive of cow; 3 to 4 adult
lactating animals, one or two heifers, and one or two
male calves, but most often no bull. Feeding requirement
of lactating animals were fulfilled from fodder along
with wheat straw and seed cake. More than 70% of milk
produced was sold either directly or through middlemen.
This system was practiced by those smallholders who have
access to nearby livestock markets.
In 1980s, dairy sector in Pakistan moved towards
commercial side and development of rural commercial dairy
farms started. A typical rural dairy farm running on
commercial basis consisted of about 30 animals of which
70% were females, including some cows. Approximately 40%
of these adult females were in milk during most of the
year. Fodder crops provided 50% and straws about 35% of
the feed requirements and concentrates made the rest of
it. More than 90% of the milk produced at the farm was
sold.
With growing demand for milk in urban areas rural
commercial dairy farming moved toward peri-urban
areas. In peri-urban areas there are large and small dairy
herds consisting of 20-50 animals with nearly 90% of adult
females in production. Male calves are disposed off
within first two weeks of birth. These animals are fed
Dairy Industry In Pakistan: A Scenario
24
chopped green fodder and wheat straw and concentrate
mixture with target to sell almost total milk produced.
Due to enhanced rate of urbanization over the last 2 to 3
decades, large peri-urban commercial dairy farming is
going towards urban commercial farming. Targets of these
farms are to get maximum milk production with economical
and quality feeding and good management. Animals on these
farms are fed good quality green fodder or silage along
with concentrate mixture. Dairy animals maintained at
these farms are considered elite animals, hence their
yields per lactation are considerably higher than those of
animals maintained under other production systems. Milk
produced on these farms is either sold out in
processed/fresh form through outlets or departmental
stores or supplied to dairy companies.
During last ten years major changes has been occurred in
dairy sector of Pakistan and due to these change this
sector is on the way to become an industry. A large
number of modern dairy farms have been established in
different areas. Most of these dairy farms have exotic
animals and number of these animals is in hundreds and
even in thousands. Dairy farms with more than 3000
animals also exist and with 5000 animals are in plan.
Such farms have adopted most modern manage mental and
feeding practices and well trained man power. Milk
Dairy Industry In Pakistan: A Scenario
25
produced on these farms is either sold out in
processed/fresh form through outlets or departmental
stores etc. or supplied to dairy companies.
Main features of dairy sector in Pakistan. Dairy industry in Pakistan has similar characteristics,
like other developing Asian nations, which include small
herd, poor genetic potential of animals for milk, low
quality feeds, high risks of epidemics, improper
marketing channels, lack of technical man power for dairy
industry, high environmental stresses, reproductive
failure and high udder abnormalities, orthodox management
practices, poor extension services and lack of commercial
rations. Despite of all above problems, dairy animals,
mainly buffalo and cattle are producing 26.4 million tons
of milk in Pakistan (Agriculture Statistics, I999-2000).
Per capita availability of milk in Pakistan is 82.4 kg
annually. This quantity of milk provides more than half
of the 17.4 g of animal protein available for each
Pakistani daily. But Pakistan still has to import dry
milk and other milk products e.g. butter, cheese, yogurt,
cream, whey etc. every year to fulfill the ever
increasing demands for milk and milk products. During
year 1999-2000 Pakistan expended about 1213.5 million
rupees of valuable foreign exchange to import the milk
and milk products (Agricultural Statistics, 1999-2000).
Dairy Industry In Pakistan: A Scenario
26
The increasing demands for dairy products are attributed
to high population growth rate and rapid urbanization.
Population of buffalo and cattle.Species 2009-10 2010-11 2011-12Cattle 34.3 35.6 36.9Buffalo 30.8 31.7 32.7Sheep 27.8 28.1 28.4Goat 59.9 61.5 63.1Camel 1 1 1
Pakistan owns about 23.3 million heads of buffalo
(Agriculture Statistics 1999-2000). The buffalo
population increased about 14.7% during the last 6 years
from 1996 to 2001 in Pakistan. Population trends indicate
that their number is likely to further increase in future
(Khan, 1998) Punjab, Sindh, NWFP and Balochistan
provinces contribute 64, 28, 7 and 1%, respectively, to
the total buffalo population of the country (Livestock
Censes, 1996). These figures indicate that most of the
buffaloes are present in irrigated areas and along
riversides of the country. About 60% of the total buffalo
stock is, female buffalo stock, of above three years of
age. It is estimated that about 8.7 million heads of
buffalo are in milk, remaining either in dry stage or not
yet calved. About 0.42 million buffalo bulls are
available either for breeding or for work purposes.
Dairy Industry In Pakistan: A Scenario
27
According to Economic Survey (1999-2000) of Pakistan
about 22.4 million heads of cattle are available in the
country. Data about cattle population in Pakistan from
1996 to 2001 indicated about 9.36% increase cattle
population as shown in Fig. 1. It was estimated that
around 10.4 and 4.1 million heads of mature cows and
bulls are present in Pakistan. However, cattle population
data from 1986-1996 suggest a negative growth for bull
population. This may be supported by the fact of
increased mechanization in agriculture sector or it may
be due to the preference for artificial insemination in
cattle by the farmers. However, second factor seemed to
be ineffective because data in 1996 livestock censes
indicated a positive growth trend for cattle breeding
bulls and negative for cattle bulls engaged in work.
Dairy breeds and breeding.
Worldly two well-known breeds of buffalo (Nili Ravi &Kundi) are major contributors to buffalo stock in thecountry. Buffaloes are the main dairy animals in Pakistan(Khan, 1998). According to Livestock Censes (1996) about33 and 20.8% of the total buffalo population belongs toNili Ravi and Kundi breeds, respectively. Other buffaloesbelong to either their crosses or some other breeds ofthe region. Khan (1998) reported that milk yield in NiliRavi buffaloes ranged from 1835 to 2543 kg per lactation.
Dairy Industry In Pakistan: A Scenario
28
Fig. 1. Population trend of buffalo and cattle from1990 to 2001
Ahmad (1999) reported that production recording on civil
and military dairy farms in an organized manner was
undertaken in 1920. Under field condition, the first milk
recording was undertaken in 1979. Progeny testing of
buffalo bull was started in 1980. In 1996, Pakistan
government approved a technical document entitled
“production of breeding bulls in Pakistan for
implementation. The production of breeding sires is a
multiple step process that requires simultaneous action
on production recording and identification of “Elite
cows”, identification of male bull calves and their
raising up to performance testing, raising of donor bulls
at semen production units, artificial insemination and
progeny testing of donor bulls. As follow up, various
actions were initiated during 1996-1999 for
implementation of the above steps. In spite of prolonged
efforts, the proposed and planned actions have failed to
achieve required objectives. Khan (1998) reported that
breeding values for milk yield averaged 9.3 and 32.2 kg
Dairy Industry In Pakistan: A Scenario
29
in Nili Ravi buffaloes and bulls, respectively. Variation
in the breeding values of tested bulls was lower than
expected. He reported that genetic trend in buffaloes was
negative but sire used in the recent years was better
than those in the past. The negative trend in the buffalo
population merely depicts lack of effectiveness of the
selection procedures employed in the past. Selection
based on the physical condition of the bull, or the type
in general, and dam’s performance failed to bring any
genetic improvement in the past. He stated that policy of
choosing on the basis of genetic worth is likely to be a
step in right direction. However extensive studies are
required in refining the procedures of data collection
and evaluation. He suggested that with millions of small
buffalo farmers, sustainable development of buffalo
requires national and international programs. Payne and
Wilson (1999) described that Sahiwal, Red Sindhi and
Tharparker (a dual purpose cattle) breeds of cattle are
important cattle milch breeds of Pakistan. Sahiwal is a
large, heavily built, long deep rather flashy animal. The
coat color varies, but reddish dun is common. Red Sindhi
is medium to small animal having round droopy quarters.
Coat color is usually red to dun yellow. The origin herd
is found at Malir in Sindh province. They survive under
subtropical and semiarid environment. It is considered
Dairy Industry In Pakistan: A Scenario
30
one of the best breeds of subtropics. It has been
exported all over the tropical world and is used for
upgrading indigenous cattle, especially for milk.
Tharparker (white Sindhi) breed is present in Thar Desert
in south west of Sindh province. This is an arid area
where rainfall averages 200 mm per annum and during
drought years cattle have had to be removed to
surrounding areas where they have crossbred with Kankrej
and Red Sindhi. They are strongly built, medium size
animals with comparatively short, straight limbs and good
feet. The coat color is white to gray with gray strip
along top line. This is one of the best dual purpose,
milk and work, breeds found in Pakistani subcontinent. It
has been documented that age of first calving in Sahiwal
and Red Sindhi varies between 30 and 43 months. Milk
production in Sahiwal ranges from 1200 to 3100 liters
with maximum record of 5500 liters in a lactation
(Nagarcenkar, 1983). Length of lactation in Sahiwal and
Red Sindhi varies between 270 and 490 days (Pyne &
Hodges, 1997).
Sahiwal is one of the most productive tropical dairy
breeds. In Jamaica, they have been crossed with jersey to
provide the foundation stock for the milch breed known as
Jamaica Hope. In Australia, the Sahiwal has been used in
the development of two new dairy breeds, the Australian
Dairy Industry In Pakistan: A Scenario
31
Milking Zebu and Australian Friesian Sahiwal. In both
Australia and New Zealand a new export trade has been
developed that of crossbred (Sahiwal х European milking
breeds) dairy heifers to Southeast Asia (Nagarcenkar,
1983). Payne and Wilson (1999) reported that unless
crossbred animals were managed in closely controlled
environment, it is very doubtful whether crossbred dairy
cattle should be used under tropical conditions. Ahmad
(1990) reported that crossbreeding of local cattle with
Bos taurs was started in 1900 on military dairy farms and
by 1937 sufficient information and data had emerged and
published. He further reported that for a long time after
independence, the introduction of cross breedingin the
country remained controversial. However, it has been well
documented that indigenous cattle have been adapted to
the local conditions through natural selection over
generations. In view of the impressive results obtained
from selection in many temperate dairy breeds, there
should be considerable scope for improving indigenous
cattle. The variability, in terms of the coefficient of
variation is generally higher in Zebu than in temperate
cattle so there is possible scope of improving milk
production in Sahiwal and Red Sindhi cattle through
application of modern animal selection techniques.
Dairy Industry In Pakistan: A Scenario
32
In modern dairy cattle breeding programs in temperate
countries, 60-70% of genetic progress was derived from
the selection of bulls on the basis of progeny testing.
Dahlin (1998) reported that genetic trend in Sahiwal
cattle for all traits were closed to zero over the period
studied, but substantial deterioration in the performance
caused by environmental factors was observed. It was
concluded that selection against milk production and poor
reproduction in cows was desirable, but feeding and body
condition call for greater attention if reproductive
performance is to be improved. He reported that
alternative selection strategies showed that the expected
annual genetic gain by selection for 305-day milk
production might be in the range of 0.7 to 1.1% of the
mean. The number of pure Sahiwal breeding and crossbred
cows was ranging from 9000 to 10500 and 100,000,
respectively in Pakistan (Pyne & Hodges, 1997). Although
the Sahiwal is the premier dairy breed among the zebus,
the pure bred population has been decreasing. By virtue
of its unique characteristics the Sahiwal represents a
genetic resource, which is of the utmost importance.
Dahlin suggested that in the long run it was likely that
best course of action to maintain and to conserve the
breed, was to keep it commercially viable. He reported
that a much quicker improvement, measured in kg per
Dairy Industry In Pakistan: A Scenario
33
animal, could be achieved with Sahiwal. By using better
methods for genetic evaluation and modern reproductive
techniques, genetic gain can be increased considerably.
Feeds and feeding.
Feeding and nutrition have repeatedly been highlighted as
the major constraint in animal production (ILRI, 1995)
and also sub regionally in South East Asia (Devendra et
al., 1997) and South Asia (Devendra et al., 2000). The
significance of improved nutrition in dairy production is
therefore a major consideration. The report of working
group on milk (1999) indicated that the feed/fodder
deficit was variously estimated at 15-30% of the total
animal requirement in terms of total digestible nutrient.
However, the shortage will be probably larger in terms of
digestible protein and energy. Sarwar et al. (2001)
explained that in Pakistan dairy animals are raised under
3 different managerial feeding circumstances.
• In irrigated rural areas (Punjab & Sindh provinces) in
the form of small herds where buffaloes and cattle mainly
rely on crop residues and fodder crops.
• Under peri urban environment where dairy animals are
maintained on fodder crops, agro industrial wastes and
concentrates (oil cakes).
• Large herds of cattle are raised under range and barani
conditions where they are kept on naturally grown
Dairy Industry In Pakistan: A Scenario
34
grasses, shrubs and tree leaves. The major constraint in
the development of dairy sector in Pakistan is poor
availability of nutrients in quality and quantity for
dairy animals. In Pakistan nutritional requirements of
dairy animals mainly met through fodder crops, shrubs,
grasses and agro industrial wastes. It has been reported
that livestock are getting 51, 38, 3, 6 and 2% of their
required nutrients from green fodder/ crop residues,
grazing/vacant lands, post harvest grazing, cereal by
products and oilcakes/meals, respectively (Hanjra et al.,
1995). In advance countries where dairy animals are fed
liberal grains forage still contribute about 75% of the
nutrients but when grains are not available like in
Pakistan, 95% nutrients are obtained through forages
(Bula et al., 1977)
It was reported by the working group on milk (1999) that
the shortage of feed and fodder in the country affected
the production potential of dairy animals. The situation
is further aggravated by the continuous increase in the
number of dairy animals. Fodder yields have not
significantly increased and low productivity per acre has
further worsened its availability. It has been reported
that Livestock are getting only 75% of the required
amount of total digestible nutrient (TDN) and there is
also shortage of digestible crude protein (CP) up to 60%
Dairy Industry In Pakistan: A Scenario
35
(Akram, 1990). Improvement in quantity and quality of
feeds could bring improvement of livestock production up
to 50% from exiting genetic pool of animals (Hasnain,
1983). The nutrient reservoir like rangelands are
subjected to deterioration and still no proper attempt
has
been made to sustain and improve their productivity.
Livestock farmers hesitate to use agro-industrial
byproducts or non-conventional feed resources to improve
livestock feeding because they are unaware of the
usefulness of such materials and so strictly adhered to
their traditional feeding patterns. Area under fodder
production is decreasing @ of 2% after each decade (Gill,
1998). According to Fig. 2, June-July and October-
November are fodder scarcity periods in our region.
Livestock policies in Pakistan are supportive to the
horizontal expansion of livestock rather than vertical
expansion of the sector, which cause further problems.
Currently, 121.1 million heads of animals require about
10.92 and 90.36 million tons of CP and TDN, respectively,
annually in Pakistan. However, the respective
availability of these nutrients is only 6.7 and 69.00
million tones, which indicate a deficiency of 38.10 and
24.02% of CP and TDN, respectively, per year (Sarwar et
al., 2001). Thus the existing available feed resources can
Dairy Industry In Pakistan: A Scenario
36
only fulfill the maintenance requirements of animals.
There is an immediate need to explore the available feed
resources and to suggest remedies to minimize the gap
between nutrients availability and nutrients requirements
of animals (Sarwar et al., 2001).
The gap between requirement and availability of nutrients
could be minimized through proper fodder research and
extension policies in terms of better quality seed, seed
rate, improved agronomic practices and improved inputs
(fertilizers, water, pesticides). Rangelands are 60% of
the total area of Pakistan and proper range management
and improvement policies like artificial reseeding,
introduction of exotic species, water conservation
methods and community organization could bring
improvement in the supply of quality biomass in
sufficient quantity. Urea and poultry litter as a source
of NPN could help a lot to minimize the gap between
protein availability and protein requirements of
ruminants if proper coupling of nutrients at feed,
digestive and cellular level is achieved. Agro industrial
byproducts and non-conventional feed resources could be
used for feeding of livestock if farmers are trained to
do so. Situation may be further improved if year round
fodder
Fig. 2. Seasonal availability offodder in Pakistan
Dairy Industry In Pakistan: A Scenario
37
system and fodder conservation techniques are introduced
in livestock feeding systems. Establishment of cattle
feed industry is required to provide dairy mixes to the
farmers at cheaper rates.
Usage of treated straws.
Methods to improve the quality of straws have not gained
popularity among the animal owners because the scientists
contributed so little to increasing animal outputs in
developing countries. There seems to be a number of
reasons but among the strongest influences have been
1) The lack of opportunity for farmers to communicate
their priorities for animal
improvement to scientists and have the appropriate
research undertaken,
2) The preoccupation of scientists with accurately
describing the nutritional constraints under
controlled conditions rather than to work on problems
of farmers as they pertain to the field conditions,
Dairy Industry In Pakistan: A Scenario
38
3) The largely unrecognized or ignored differences in
nutrient requirements of
livestock in the tropics as compared with temperate
countries,
4) An inability of many scientists to translate their
research results into
appropriate developments and apply them to farming
systems,
5) Logistic problems in taking the technology to the
massive number of farmers in
the developing countries who in general own only 1-5
animals,
6) gender considerations - often information is not
given to the real managers of livestock on a farm,
7) An unwillingness of farmers, who are risk averse to
take up new technologies unless the rewards are large
and/or immediate and
8) Lack of market access, often aide programs push
technology on to farmers rather than pull them into a
production area by creation of markets. There appears
to be an increasing ground swell for change and
acceptance of innovation by farmers in many developing
countries who are presently experiencing a substantial
increase in demand for animal products, particularly in
Asia, as the population expands and standard of living
Dairy Industry In Pakistan: A Scenario
39
improves. The increase in demand for animal products is
likely to be much higher than for plants in the less-
well developed countries over the next 20-50 years
(i.e. 3.6% as compared with 2.4% per annum for crops)
There are other influences which have seen a change in
attitude, particularly the need to consider
environmental pollution in development projects and in
particular the value of curbing greenhouse gas
emissions into the atmosphere from agriculture.
Animal health.
The importance of maintaining animal’s health does not
need to be expressed. This is the basic requirement, but
despite the widespread veterinary hospitals and
dispensaries, the prophylactic measures are not reaching
down to farmers. Regular vaccinations program against
foot and mouth disease, which affects the production
severely and not only seasonally but has a lasting
effect, and the prevailing bacterial/viral diseases,
which cause mortality, should be effectively launched. In
addition, heavy worm burden and arthropod borne diseases
inflict high production losses in dairy animals. Among
helminthes, Fasciola hepatica invades dairy population, and
nematodes cause severe parasitic gastro-enteritis leading
to low production. The parasitic problems further
Dairy Industry In Pakistan: A Scenario
40
multiply due to poor management and unawareness of the
farmers about the common control measures.
Dairy production system.
Dairy production in Pakistan competes with crop farming
and under traditional agriculture farming; preference
always goes to crop production because of high grain
demand for human population. Existing livestock
production systems in Asia have been well documented by
various investigators such as that by Devendra et al.
(1997). Pakistan has similar dairy production systems
like other developing nations in the region with little
difference. Under Pakistani conditions dairy animals are
kept under different production set ups including
1) Grazing systems
2) Mixed farming system and
3) Peri-urban dairy colonies
(Devendra et al., 1997; Devendra, 2001). Now this third
category of dairy production is becoming important to
supply fresh milk for urban population.
Grazing system.
This system is especially important for small ruminant
(goat and sheep) and to lesser extent to the dairy
animals (buffalo) in Pakistan. In this system, animals
depend on grazing in open grasslands or lands not
Dairy Industry In Pakistan: A Scenario
41
suitable for cropping. Pakistan has 63% of its area as
rangelands that supports most of the cattle population in
Balochistan, Sindh and to lesser extent in Punjab
province. Alpine pastures of northern high lands are
vital for yak, which is the only milk source in northern
areas. However buffaloes in Punjab and sindh provinces
may use the natural vegetation around canal riverbanks,
along roadsides and in wastelands. According to livestock
censes (1996) only 8.69% of cattle and 6.28% of buffaloes
in Pakistan totally reside on grazing and about 40.8% of
grazing cattle and 49.3% of grazing buffaloes are kept in
less than 10 animals/herd. Now it is being realized that
grazing systems for animal production will become likely
to deteriorate in future due to rising demands for food
by high population growth rate in Pakistan.
Mixed farming system.
The ownership of 2-15 animals, in which milk production
is major component of farm income, is the main
characteristic of this system. This system is prevalent
in Pakistan in which fodders, crop residues, agro
industrial by products and weeds in cropland after
harvest are used as animal feed. The much advance farm of
mixed system is smallholder dairying, which with
Dairy Industry In Pakistan: A Scenario
42
additional input like mixed concentrate feeding and
slightly better managemental practices are going to make
its place in Pakistan. Devendra (2001) reported that
among the avenues of food production of animal origin,
smallholder dairy production systems are potentially
important. They are
Characterized by their rapid expansion, strong market
orientation in rural areas and the many opportunities for
increasing the current level of production. Some of the
milk produced is used for home consumption, but most of
it is sold directly by the farmer or to middleman. It is
evident from the figures in livestock censes (1996) that
this system is most important contributor to total milk
production in Pakistan. According to livestock censes
(1996) about 59.3% 425 of total cattle and 45.5% of the
total buffalo population is dependent on both stall
feeding and grazing that is the main characteristic
feature of mixed farming system. About 57.4% of buffalo
and cattle population that is raised under this system is
kept in small herds below 10 animals. This system is of a
subsistence nature and resource-poor situation has not
enabled intensification and specialization, mainly
because of access to services and resources.
Peri urban dairy colonies.
Dairy Industry In Pakistan: A Scenario
43
The government of Pakistan had launched a campaign to
depopulate the livestock from metropolitan cities to
avoid pollution problems. As a result of this campaign, a
large number of buffaloes and cattle colonies have
erupted in the periphery areas of big cities like Lahore,
Karachi and Faisalabad to meet the urban demand for fresh
milk. The aim of confining milk production to rural areas
is to reduce pollution and traffic load, mass migration
to urban areas, to curtail genetic degradation of dairy
stock and provision of employment opportunities in the
rural areas. This system is more advanced and mature when
compared to other systems. It is formed from a natural
aggregation and concentration of small dairy holder
units.
The peri urban dairy colonies enable the farmer to
improve their competitive edge in open market economies.
Devendra (2001) reported that Landhi cattle colony in
Karachi had about 220,000 animals in a 5 km radius.
Pregnant animals are purchased from rural areas, and they
are completely stall-fed on cereal straws, green fodders
and concentrates. After calving, female calves are sold
except for a small number, which are kept as replacements
for breeding while male calves are fattened for four
months and slaughtered. At the end of lactation, dry
animals are also sold out which are consequently
Dairy Industry In Pakistan: A Scenario
44
slaughtered. Indiscriminate growth of these colonies in
the absence of any regulatory and policy interventions
has given birth to a serious situation, which is further
complicated by poor hygiene, health hazards such as
contaminated ground water, ever increasing unused manure.
All this has adverse impact on the environment. Under
this system of dairying stall feeding is preferably
practiced, fodder crops, agro industrial wastes and
concentrate dairy mix are importantly contribute to the
daily nutrient requirements of dairy animals. According
to livestock censes (1996) about 31.99 and 48.71% of
total cattle and buffalo population, respectively, is
being wholly dependent on stall-feeding. In peri urban
dairy colonies dairy animals (mainly buffalo) are kept
under better feeding, managemental conditions and a good
veterinary cover is now being advocated. However, number
of problems likes fodder availability, milk collection
and transportation facilities, proper manure disposal and
availability of artificial insemination facilities are
needed to be solved (personnel communication). As peri
urban dairy colonies have large number of animals in
specific areas so it is viable and feasible to develop
these setups in to a modern dairy enterprise with
relatively more ease.
Dairy Industry In Pakistan: A Scenario
45
GLOBAL MILK PRODUCTION
INDIA 92 billion lit / annual
USA 78 //
Pakistan 48 //
RUSSIA 33 //
GERMANY 29 //
The dairy buffalo is the major contributor to the milk
production by accounting for roughly 75% of all milk
produced in Pakistan. Cattle account for the remaining
production with small share coming from goat, camel and
sheep. The Nili Ravi is most popular breed of buffalo and
is liked due to its high productivity standards in terms
of high fat %age and milk production. Dairy cattle farms
are less popular in Pakistan due to consumers demand for
buffalo milk and preference of buffalo by farmers because
of its abilities to effectively utilize poor quality
fibrous feeds and withstands high environmental
temperature. However, Sahiwal, red Sindhi, Cholistani and
Tharparker breeds of cattle are considered worthy for
milk production in areas of Punjab and Sindh province as
previously mentioned. Crossbred cattle (Bos taurs and Bos
Dairy Industry In Pakistan: A Scenario
46
indicus crosses) are also becoming considerable contributor
to total milk production in the country. However,
unplanned crossbreeding practices in combination with
poor feeding and managemental conditions rendered the
crossbred cattle as poor performer in Pakistan. Pakistan
economic analysis network project (1989) reported that a
cow annually produced 2530, 1840, 860 and 450 kg under
progressive dairy farming, peri urban, irrigated and arid
(barani) dairy production systems, respectively. However,
in contrast to this it was estimated that under
commercial, peri urban, rural market oriented and rural
subsistence setups buffalo annually produced 2510, 2460,
2060, and 1200 kg milk, respectively. It was also
established that commercial and peri urban dairying could
only able to market their product (milk).
Dairy Industry In Pakistan: A Scenario
47
The calving season of buffaloes is concentrated during
the autumn and start of winter months so they reach their
peak milk production after two months from November to
February. The abundant legume fodder available at that
time resulted in high milk production. But during summer
season milk production of buffaloes drops rapidly due to
low feed availability, high environmental temperature and
late lactation. This is not true for dairy cows, which
are more productive during summer, however, as noted
earlier, most milk produced in Pakistan is from dairy
buffalos. During the summer when demand for milk is high
and supply is low, adding water and ice to fresh milk
fills the gap. This excessive milk production during
winter and less milk production during summer month
causes many problems in milk marketing. Currently 26.6
million tones of milk are being produced in the country.
Milk consumption patterns.
Milk and its products are important food items in diets,
representing 27% of total household expenditures on food
items (Economic Survey,
1999-2000). As food group milk and its products are
second only to cereals in terms of per capita consumption
and by weight milk makes up about one third of the food
consumed by each Pakistani. About 55% of the total milk
Dairy Industry In Pakistan: A Scenario
48
produced in the country is consumed as fresh and
remaining is used in the form of processed milk, as
yogurt, lassi (butter milk),
Fig. 3. Milk production trend in Pakistan
butter, cheese, ice cream, sweat meals and other
confectioneries (Agricultural Statistics, 1999). Out of
the total milk produced in the country about 25% is
consumed in urban areas and about 70% in rural areas
(Hemani & Khan, 1997). An about 80 thousand tone of dry
milk was imported in Pakistan during last year to meet
local demand of milk. According to Agricultural
Statistics (1999-2000) per capita availability of milk is
82.4 kg /annum which is increasing at the rate of 2.44%
annual (Fig. 4).
Dairy Industry In Pakistan: A Scenario
49
Milk marketing.
Milk is a highly perishable commodity so prompt
collection from producer and its quick transportation to
consumer is prerequisites to market it properly without
any change. The prerequisite of successful production of
high quality dairy products is that the raw milk must be
of good quality. Efficient cleaning of equipment dealing
with milk handling is of paramount importance. All
possible efforts must be made to preserve its quality
during storage and transportation. The basic method to
preserve a high milk quality is cooling or activation of
naturally occurring Lacto peroxidase system in milk. In
Pakistan, the landless dairy owners in remote areas
Dairy Industry In Pakistan: A Scenario
50
either use milk for their own consumption or sell out
surplus milk, as a supplementary income source to meet
their daily monetary needs. Fig. 4. Per capitaavailability of milk in Pakistan
The general backwardness of dairy production and
marketing can be judged from the fact that although the
value of milk produced (26.2 million tones) is second
only to wheat crop, the commercial herds comprise only
0.5% while 54.4% comprise rural subsistence herds with
out any proper market out let with only 33.5% as having
rural market orientations and 11.5% as peri urban herds
that provide milk to urban areas (Anjum et al., 1989). At
present condition is almost similar with smaller increase
in peri urban milk production and marketing system. This
indicates that more than half of the milk produced in
rural areas has no access to market. This resulted in an
annual import of about 1.4 million tons of dry milk and
milk products that costs about rupees 1213 million of
valuable foreign exchange (Agricultural Statistics, 1999-
Dairy Industry In Pakistan: A Scenario
51
2000). In terms of volume, it is estimated that out of
the total production of 26.2 million tone milk about 50%
(13.1 million tons) only is marketed; 35% is used by the
producer themselves either at home or converted to ghee
or other milk products and 15 % is used for calf feeding
or wasted. Marketing channels for milk are largely
determined by the location and nature of the producer.
The farmers usually sell their milk to first stage
collector ‘katcha dodhis’ who are the backbone of our
present day milk collection system. Katcha dodhis collect
the small marketable surpluses of fluid milk from several
small producers and transport it either direct to
consumers or to milk shops or to the milk collection
centers. The transportation facilities used in this
system are poor and Katcha Dodhis usually own a bicycle
to transport milk. They usually carry about 100 liters of
milk in each trip. To ensure the milk supply around the
year they advance some money to the producer. Pacca dodhi
(second stage milk collector) have better transportation
facilities so they are able to collect the milk from more
remote areas and in large quantities. Pacca dodhis
usually own a horse driven cart or van and usually carry
about 1000 liters daily in two trips. Pacca dodhis supply
their milk to collection center or milk shops, usually
after decreaming. Peri urban milk producers usually sell
Dairy Industry In Pakistan: A Scenario
52
their product directly to consumers, milk shops and to
larger establishments through contracts. The adulteration
and decreaming of milk are common practices of all milk
collectors. The milk marketing channels are given in Fig.
5. If the pacca dodhis sell milk to decreamer or hire his
services, the milk is separated into cream and skim milk.
The skim milk is mixed with other whole milk and sold to
urban milk shops. Anjum et al. (1989)reported that this
multi-layer marketing system appears to buffer the
producer from the price and purchase signals given by the
consumer. The producer appears not to receive a premium
for summer milk or for milk with higher milk fat content
except for that paid by the milk collection centers that
are operated by processors. Also the producer is not
known to receive a premium or penalty for solids not fat.
However, the apparatus and procedures used by the
collection centers are not reliable to estimate milk fat%
accurately. It is suggested that digital fat measuring
instruments should be used on milk collection centers.
The investment of public and private sector in dairy
industry is scarce. The financial institutions do not
have a pleasant experience with the milk processing
industry. During 70’s and 80’s huge loans were sanctioned
by banks (particularly Agriculture Development Bank) and
about 23 milk processing plants for pasteurizing and
Dairy Industry In Pakistan: A Scenario
53
sterilizing were imported in the country to establish
milk processing industry on modern lines. The milk
products and byproducts produced in the country are
pasteurized milk, UHT milk, milk powder, cream, butter,
ghee, yogurt and cheese. However, no consolidated
information is available to assess the production of
above cited products. Report of working group on milk in
Punjab (1999) showed that a large number of milk plants
are not in operation. The possible reasons of failure of
these milk plants may be unskilled and inexperienced
management, high level capitalization due to kick backs
at the time of setting up, resulting in misuse of funds,
conventional purchasing system, high price of processed
milk, low demand of processed milk, high production cost
and the over build UHT milk processing capacity to suit
the needs of consumers. Anjum et al. (1989) reported that
after all experimentations a new set up of Milk Pack
Ltd., Pakistan, could only able to sell its UHT treated
milk in the country. At present Choudry Dairy Pvt. Ltd.
Is also making a great contribution in production and
sale of UHT milk. However, at present Tetra Pack Pakistan
Ltd. is the only domestic plant producing aseptic
packaging material for UHT milk. This monopoly position
and its implications for cost and quality of material are
of major concern to the present day and future UHT milk
Dairy Industry In Pakistan: A Scenario
54
manufacturing industry in the country. Anjum, et al. (1989)
further reported that on overall bases, UHT is an
inherently expensive process. If all the various taxes
and regulations were removed then it would still remain
as a relatively high priced product beyond the purchasing
capacity of most consumers. Under 1987 market conditions,
UHT milk was nearly 40% higher priced than raw milk
(Anjum et al., 1989) whereas at present it almost costs
double than the price of raw milk. To promote the
consumption of hygienic milk among a large segment of
population, Pakistan will have to look towards
alternative technologies, particularly pasteurization as
previously reported by Anjum et al. (1989) and in report of
working group on milk in Punjab (1999). As reported
previously that the experience with pasteurization plants
in 1970s was not successful, a large part of the failure
was probably due to the public sector orientation with
emphasis on recombined milk, poor management and
inadequate marketing. Conditions for marketing of
pasteurizing milk are now favorable because the marketing
infrastructure has improved. Pasteurized milk, because of
its low processing and packaging costs, could compete
more effectively with unprocessed milk and the future
development of the dairy industry may lie in this
direction.
Dairy Industry In Pakistan: A Scenario
55
MILK PRODUCTION AND PROCUREMENT
Pakistan has one of the highest per capita milk and dairy
products consumption rates in Asia (150-200 liters per
year) and is the fourth largest milk producing country in
the world with approximately 29-32 billion liters annual
milk production. Higher milk yield is indeed a notable
aspect of the milk sector. According to an expert, yield
per animal has gone up from 700 liters per year to 1,200
liters in the last six to seven years. This is
significant in more than one way and opens the door of
success wide for the livestock sector as also for
national economy. In spite of the dairy sector,
identified by the government as one of the key priority
sectors for development, the farmers which are the key
players were still facing constraints, inherent because
of their small size, can not reach consumers or industry
directly. They have little influence, therefore, on the
price or quality of their milk. It has been estimated
that over 90 percent milk is produced by a large number
of small holders or landless farmers in the remote rural
areas.
Milk producer’s foremost problem is marketing the milk, a
highly perishable item. The Punjab’s Department of Dairy
Development and Livestock is collaborating with the Idara
Kisan (IK), a non-profit organization active in the
Dairy Industry In Pakistan: A Scenario
56
procurement and marketing of milk to ensure fair rates.
Their efforts now cover 13 districts in Punjab. According
to SMEDA findings, it is generally understood that the
primary hurdle to industry’s growth is the non-
availability of milk in the right quantities and of good
quality, especially in the lean production months of May
to August when milk consumption is also the highest. To
formulate appropriate strategies for development of the
sector and identifying suitable strategic initiatives for
the implementation of the same, a ’Strategy Working
Group’ (SWOG) has been constituted under USAID, supported
by Pakistan Initiative for Strategy Development and
Competitiveness (PISDAC).
The need of a dedicated national entity for better sector
management was realized by the Dairy SWOG at an early
stage. The importance of a sector-level management
company was further realized after study of benchmarked
countries with respect to sector management. Successful
models of entities working in other countries like ’Dairy
Australia’ in Australia, ’Dairy Insight’ in New Zealand
and ’National Dairy Development Board’ of India were
studied, particularly. The concept of ’Dairy Pakistan’
has been evolved as a dedicated company in the private-
public partnership (PPP).
Milk Procurement Types:
Dairy Industry In Pakistan: A Scenario
57
Milk Procurement is the starting point of dairy industry
supply chain. The procurement process starts on the farm,
where producers are advised, quality is monitored and raw
milk is collected daily from various Farmers/progressive
farmers by mini-suppliers and village milk collection
centers countrywide and transported to factories in the
most cost-effective manner. Raw milk quality is the
cornerstone of excellent dairy products. Milk Procurement
guards this quality with an eagle eye and ensures that
company?s production needs are met. Through teamwork
within the supply chain, procurement teams of companies
ensure that raw milk losses are kept to the absolute
minimum.
Milk procurement is basically of two types :1. Supplier’s collection
2. Self-collection
Supplier Milk collection system :In this case supplier
brings milk with their own sources at factory. The milk
is scrutinized by quality assurance department of dairy
as per their standards. If milk pass all the quality test
then this milk is received otherwise the milk is
rejected.
Mini/Hilux contractor :In this type of milk collection
local supplier of area, collects milk with their own
resources and bring this milk to companies sub center. If
Dairy Industry In Pakistan: A Scenario
58
milk is according to company?s standard that milk is
received otherwise rejected. All types of collected milk
are brought to sub centers, where it is chilled (by
chiller or by ice) and transported to Main center either
through 1.7, 5 or 9 tons of tankers depending upon the
quantity of milk, here milk is chilled through chillers
and transported to plant.
Self Milk collection system :
Village Milk Collection (VMC) : In this case a local
community nominated person (VMC agent) collect milk from
local farmers on behalf of company by using company
facilities. The VMC agent get commission from company on
per litter collected milk. After collection VMC agent
either himself approach the near by center of company for
handing over of collected milk or company vehicle collect
milk from that VMC agent as per written agreement. Very
good quality milk is collected through the VMCs.. No
doodhi is involved in this type of collection.
Progressive formers : Having 10 adult buffalo or minimum
25 liters milk.
Direct Farmer : Having one or more milch animal and bring
milk directly to sub center or MCC.
Bulk milk transport:Milk procurement teams of companies ensures that milk is
collected and transported to factories daily. Milk cooled
Dairy Industry In Pakistan: A Scenario
59
on the farm or cooling centre may be transported in bulk
tankers. Bulk tankers are insulated, so the milk will
remain cold until it reaches the plant (provided the
transport is fast, i.e. short distance or good roads
enabling milk to be delivered before the temperature of
milk rises above 10? C).
Reception of milk at plant : At reaching plant quality assurance staff of reception
lab takes the representative sample of whole milk tanker
and analyses it for various parameters as per standards
of company. If milk found as per quality norms of company
the tanker is weighed and production department staff
receive the milk for further processing otherwise the sub
standards raw milk tanker is rejected.
Milk Procurement System (MPS) : The primary function of any Milk Procurement System
(MPS) is to expedite dairy milk producer’s payroll
process. This is accomplished using a complex system that
documents the pickup, testing, delivery of milk, and
issues payment to producers of milk and those responsible
for its transport. In addition to tracing the movement of
milk as it is picked up, tested, and transported to the
plant, the Milk Procurement System issues checks and
records financial information for producers, haulers, and
Dairy Industry In Pakistan: A Scenario
60
vendors. MPS facilitates the dairy?s milk producer
payroll process from beginning to end.
Role of MPD of any Company in Milk Procurement :
Milk procurement department of any company provides a
value-added service to all their milk producers, ensuring
that milk of the correct quality is produced and that
sufficient raw milk is always available to satisfy
company’s needs, through the use of strategies,
processes, projects, systems and policy. Procurement
teams of companies manage a number of Milk Procurement
responsibilities including :Ensuring that the producers
are paid promptly and accurately. Purchasing raw milk
from producers and transporting it to factories
effectively and efficiently. Successful clean milk route
development in various new identified areas. Installation
of bulk coolers in the area.
Milk yield improved. Hygiene practices improvement at all
levels of milk production and procurement Reduction of
Bacterial Count of milk. Advanced training to drivers in
the handling of mass milk in case of emergencies.
Trainings to field staff for handling of sample and
client.
CRUCIAL FACTORS & STEPS
Dairy production is all-inclusive activity, related to
animal care, reproduction, feeding, and management. It is
Dairy Industry In Pakistan: A Scenario
61
defined as all those aspects and activities relating to
rising of dairy animals during their various phases of
life to get wholesome milk. Before making the decision,
whether to invest in the dairy and livestock farming or
not, one should carefully analyze the associated risk
factors. A SWOT analysis can help in analyzing these
factors, which can play important role in making the
decision.
Strengthso Concentrated production.
o Favorable breeding backgrounds.
o Relatively cheap farmland.
o High domestic consumption
o Good milk quality.
o Major source of food, i.e. Milk& Meat
o Ample human resource employment sector.
o Low cost living standard.
o Full family involvement, Devoted & Hardworking
Sector.Weaknesses
o High production costs.
o Low levels of bulk feed production.
o Poor management level in quite a few cases.
o Lack of education and initiative in farmer.
Dairy Industry In Pakistan: A Scenario
62
o Unorganized sector, unaware of basic farm management
practices.
o No or low application of research work and pedigree
record keeping.Opportunities
o Govt. of Pakistan & Sate Bank of Pakistan priority
sector.
o Dairy products needs are much higher than supply.
o Commercially viable sector with great credit
potential and absorption capacity.
o Vast range of area of operation, more needs and scope
of development.
o Value added dairy products are in demand.
o Cooperatives can play a big role for development in
dairy sector like India.Threats
o High risks of diseases in livestock.
o Imbalance between prices of inputs & outputs.
o Rising trend of cost of production with higher rate
of interest as compared to profit ratio.
o Increasing level of poverty.
Milk Production The buffalo and the cow and to a very limited extent the
goat are the main milch animals in the Indo-Pak sub-
continent. The buffalo contributes some 64 percent, the
Dairy Industry In Pakistan: A Scenario
63
cow 33 percent and the goat 3 per cent of the total milk
produced in Indo-Pak. There are several well recognized
breeds of cows and buffaloes in the region such as Red
Sindhi, Gir, Tharparkar, and Sahiwal among the cows, and
Murrah and Neeli Ravi among the buffaloes, are
outstanding breeds. The milk of the buffalo is
comparatively richer in fat content than that of the cow.
Because of the lack of scientific animal husbandry and
nutritional practices, the yield of the milch animals in
Pakistan has been rather low compared to that of the
dairy cow (especially) in the advanced dairy countries.
In order to increase milk production we must have to :
Upgrade our animals Better feeding practices and
Well organized veterinary services, including artificial
insemination.
The population of the cross-bred cows and the upgraded
buffaloes is expected to increase the milk production
significantly.
Milking Conditions and Hygiene
Most of the milk in Pakistan is produced in the villages
by farmers with small land holdings and also by landless
agricultural laborers. Although an increasing portion of
the milk produced is collected by the Supplier and other
organized dairies, a significant portion of the milk is
Dairy Industry In Pakistan: A Scenario
64
still being converted into traditional dairy products due
to lack of refrigeration and transportation facilities.
Conditions under which milk is produced in the villages
are far from satisfactory, mainly because of the economic
backwardness of the producers. The milk animals are
housed in a part of the living space of the family or in
small closed or open yards adjacent to the family house.
Flooring is usually a plaster of mud. The cows are rarely
washed before milking. Buffaloes generally wallow in
ponds, especially in the hot summer months.
Milking is done by hand, usually after suckling by the
calf. Except in a few modern large farms, milking
machines are not used. Because of the distances between
the producing and consuming points, milk is unavoidably
held at ambient temperatures for a significantly long
time leading to high microbial growth. The high ambient
temperatures in the region for the major part of the year
support rapid microbial growth.
The predominant types of micro flora in milk received in
dairies are coliforms, micrococci, lactic streptococci,
spore-forming aerobes and corynebacteria, the majority of
these being contaminants from milk utensils. There is
also a high incidence of thermoduric bacteria.
Dairy Industry In Pakistan: A Scenario
65
Future Prospectus
Pakistan is the world's highest milk producer and all set
to become the world's largest food factory. In
celebration, Pakistani Dairy sector is now ready to
invite NRIs and Foreign investors to find this country a
place for the mammoth investment projects. Be it
investors, researchers, entrepreneurs, or the merely
curious – Pakistani Dairy sector has something for
everyone.
Milk production is relatively efficient way of converting
vegetable material into animal food. Dairy cows buffaloes
goats and sheep can eat fodder and crop by products which
are not eaten by humans. Yet the loss of nutrients energy
and equipment required in milk handling inevitably make
Dairy Industry In Pakistan: A Scenario
66
milk comparatively expensive food. Also if dairying is to
play its part in rural development policies , the price
to milk producers has to be remunerative. In a situation
of increased international prices, low availabilities of
food aid and foreign exchange constraints, large scale
subsidization of milk conception will be difficult in the
majority of developing countries.
Hence in the foreseeable future, in most of developing
countries milk and milk products will not play the same
roll in nutrition as in the affluent societies of
developed countries. Effective demand will come mainly
from middle and high income consumers in urban areas.
There are ways to mitigate the effects of unequal
distribution of incomes. In Cuba where the Government
attaches high priority to milk in its food and nutrition
policy, all pre-school children receive a daily ration of
almost a litre of milk fat the reduced price. Cheap milk
and milk products are made available to certain other
vulnerable groups, by milk products outside the rationing
system are sold price which is well above the cost level.
Until recently, most fresh milk in the big cities of
China was a reserved for infants and hospitals, but with
the increase in supply, rationing has been relaxed.
Dairy Industry In Pakistan: A Scenario
67
In other countries dairy industries have attempted to
reach lower income consumers by variation of
compositional quality or packaging and distribution
methods or blending milk in vegetable ingredients in
formula foods for vulnerable groups. For instance,
pricing of products rich in butter fat or in more luxury
packaging above cost level so as to enable sales of high
protein milk products at a some what a reduced price has
been widely practiced in developing countries. This
policies need to be brought in Pakistani Dairy scenario.
Objectives
Facilitate 71% landless/small holding farmers Genetic
improvement of non descript cattle herd for higher
productivity & poverty alleviation.
Accelerated promotion of livestock in the corporate
sector for exploiting the consumer market potentials
Promotion of producers owned/controlled co-operative
organizations & mediums of dairy farm in Establishment of
State of the Art SPUs Preservation & genetic up-gradation
of local breeds to compete international
standards/market Facilitation & adoption of modern
technologies for developing high pedigree pure bred and
cross bred cattle herd
Dairy Industry In Pakistan: A Scenario
68
Providing professional services of Consultation,
Assistance & Advice in all fields associated with
Livestock Arrange training programs, seminars and courses
Facilitate progressive farmers in establishing modern
livestock farms Undertake Joint Ventures with any
persons, firms, companies, institutions, corporations,
entities, entrepreneurs local or foreign engaged in
livestock Promote Concept of Silage & Hay for yielding
higher growth through better Nutrition Resource
Management Mission
Exploit the potentials of Livestock sector as an Economy
Engine for the poverty alleviation / employability &
transforming into a viable industry through Public
Private Partnership
Vision To make Punjab a Livestock hub for meeting the
indigenous demand and compete the international market
Milking Systems
A modern dairy business makes it possible to produce high
quality milk profitably. At the same time, it gives
workers and animals a safe and friendly environment.
DairyCare Pakistan offers a complete range of Milking
Systems of Milkline Italy, from the most traditional
types up to the most technologically advanced solutions,
with both standard and customized options able to suit
any breeder's requirements. Milking System type and size
Dairy Industry In Pakistan: A Scenario
69
are the result of designing activities carried out by
Milkline's Technical Department to the pursuit of
offering solutions ensuring farming systems that are fast
and comfortable for all type of animal, while also smooth
and safe for operators at the same time.
Consulting & Planning
Consulting
During the development stage of your dairy farm business,
you need to consider important factors such as: Animal
health and reproduction, Herd and system management,
Milking routine, Efficiency, Future expandability.
DairyCare Pakistan technical expert will help you
identify and define your needs and then guide you through
the selection of the various blocks that will meet your
dairy farm requirements and budget.
Dairy DesigningDuring the planning stage, your DairyCare Pakistan expert
will consider the whole dairy facility. Well-designed
systems around your farm improve the animals'
environment, while equipment that functions smoothly also
facilitates and helps the farmer. This whole planning
process is supported by the knowledge, tools and
resources made available through the Milkline Team in
Italy. With a international team of professionals
Dairy Industry In Pakistan: A Scenario
70
experienced in dairy design and planning, DairyCare
Pakistan brings a wealth of knowledge and expertise to
you. Using precision technology Milkline keeps its
international team up to date with the latest dairy
design information and tools, regardless of their
location. This all means that when you talk to a
DairyCare Pakistan expert you are not only benefiting
from their knowledge and experience but that of a
international team. An example of the DairyCare Pakistan
Team services is in the planning of cow traffic. Smooth
cow traffic with quick management in and out of the
parlour reduces the cycle time and raises the efficiency
of the installation, independent of the choice of milking
system type. Efficient cow traffic and management
minimizes the time to change groups and increases the
throughput of the parlour. The holding pens and gate
systems help smooth animal friendly flow into the
parlour.
Milking parlour positioningMilk pick up, feed deliveryMilking parlour selectionReduction of working hoursMilking easeCattle-friendly housingGroup sizes of animalsOptimal cow trafficCow comfort
Dairy Industry In Pakistan: A Scenario
71
Dairy Farm Integration
Parlour Layout
Only a well laid out milking parlour assures a high milkyield, guarantees the health of the cattle and pays for itselfby efficiency. Parlours designed for cow comfort and smoothcow flow not only reduce the stress on the cows but also theoperators as well.
From the milking cluster to the cooling system, your DairyCarePakistan expert will match every component in the systemexactly to ensure that the whole system will meet yourrequirements. If your system smoothly and efficiently extractsthe milk from the cow but your cooling system cannot handlethe load then you only have half a system! Only with welldesigned and matched systems can you minimise the total costof ownership.
Installation
DairyCare Pakistan places a lot of value in offering youthe benefit of its knowledge and making sure you are 100%satisfied with the end product. This is especiallyimportant during installation, farmer training and startsup of the system.
DairyCare Pakistan will help plan the installation aroundyour schedule in order to keep time and financial costsat minimum possible levels without compromising quality.Trained and experienced professionals from DairyCarePakistan will use their expertise to install your systemto meet the very high Milkline quality standards.
Dairy Industry In Pakistan: A Scenario
72
After installation, the technical expert will train youwith your new milking system. Quality assurance is aboutsetting a system so that a quality outcome is guaranteed.This is why we place so much value on helping youunderstand the system and the process from the verystart.
All Milkline milking systems and components aremanufactured in Italy and meet strict ConformitéEuropéenne standards.
Dairy animals with high genetic potential for milkproduction always remain the corner stone of dairyproduction strategy in any country of the world. Pakistanowns a quite a number of breeds having thecharacteristics of high milk production and are welladapted to the local environmental conditions. Thegenetic potential for milk production in indigenouscattle and buffalo could beimproved by selective breeding.
Feeding management .
Superior fodders germplasm should be identified and
propagated in the field. Hybrid seeds either imported or
endogenously produced should be distributed among the
farmers. With the seed provision a complete package of
agronomic practices should be transferred to the farmer.
Year round fodder production systems should be devised.
Legume, non-legume crop combination could improve the
feeding status of livestock. Farmer training is required
Dairy Industry In Pakistan: A Scenario
73
so that they can use cheaper feed resources
(nonconventional feed resources) for feeding of animals.
Better
Milk marketing channels
feeding of livestock could be achieved if vertical
expansion of livestock production is followed. Ensiling
and hay making systems should be devised and extended to
the farmers according to local livestock production
system. Different rations should be formulated to achieve
synchrony of nutrient utilization in animals. Feeding
should be aimed keeping in view the physiological stage
of the animals rather than feeding animals haphazardly.
Coordinating research and extension activities. There should be close collaboration amongst different
institutions (universities, livestock research stations
and research institutions) so that they can benefit from
each other’s results and also avoid any duplication of
work. The rural small holders should be trained in the
skills of efficient dairy production. Specially designed
literature and audio visual aids be used for this
purpose. The small holders (maintaining about 80% of
total dairy animals) must get due attention of policy
Dairy Industry In Pakistan: A Scenario
74
makers for support and necessary assistance in running
their day-to-day activities. There is no price motivation
for the milk producers. Most of the milk is produced on
subsistence basis rather than commercial basis. It needs
to be organized on a commercial basis.
Disease control.
Proper vaccination against different diseased to maximum
dairy stock should be carried out. Manufacturing of
different vaccines in quantities to meet demand of
livestock population is essential. All viral vaccines
being prepared by conventional methods should be shifted
to tissue culture technology. Control of internal and
external parasites through efficient and adequate
drenching and dipping operations especially in crossbred
is needed to avoid morbidity and mortality. Expansion and
modernization of diagnostic facilities at least at
district level can be helpful. Education of farmers
regarding, mastitis, vaccination, and metabolic
nutritional and reproductive problems is required to
avoid monetary losses in dairy sector.
Public sector participation.
Short-term interest free loans to help small farmers may
be extended so that they could able to use optimum level
of farm inputs. To attract, motivate and encourage
Dairy Industry In Pakistan: A Scenario
75
private sector to invest in the livestock sector,
facilities like tax holidays/ rebates and duty free
import of necessary machinery pertaining to dairy should
be provided.
PLDDB
Punjab Livestock & Dairy Development Board (PLDDB) has
been established on the direction of Chief Minister
Punjab with the aim to promote, develop, facilitate,
improve and expand livestock industry, sector, farming,
business and infrastructure in Punjab for accelerating
investment therein and maximizing the potentials of the
sector, using most modern technology and as a tool for
poverty alleviation and economic growth of Punjab.
Punjab Livestock & Dairy Development Board is a not for
profit company, established under Section 42 of Companies
Ordinance 1984. The Board of Directors comprises of
representatives from the private as well as public
sector. Three major wings of board i.e. Farm Production &
Planning, Nutrition Resource Management and Field Service
& Capacity Building have set their priorities in the
field of reproduction & breeding services through skill
Dairy Industry In Pakistan: A Scenario
76
development, empowerment of women from rural Punjab as
extension workers, establishment of semen production
units, promotion of silage and hay for higher milk
production, provision of unadulterated milk to consumers
through milk dispensers at an affordable price in Lahore
and establishment of model dairy farms. The board also
encourages and facilitates the private sector to enter
into joint venture with the board for the development of
Livestock sector.
Punjab Livestock & Dairy Development Board aims at
developing milk and meat industry by interventions at
every tier i.e. production, processing and marketing,
complying with all requites of national/international
quality standards for human consumption.
Pakistan Dairy Association.
To comply with all the requirements of the Trade
Organization Ordinance 2006 read with Trade Organization
rules 2007 as amended from time to time, and directives
issued, there under.
To collaborate with R & D Organizations, bodies in
private and public sector & NGO at national, regional or
global level for the socio-economic improvement of rural
masses through uplift of live, took sector from family
Dairy Industry In Pakistan: A Scenario
77
subsistence to economically viable production and
awareness.
To co-operate with other charitable trusts, societies,
associations, institutions or companies formed for all or
any of these objects and statutory authorities operating
for similar purposes and to exchange information and
advice with them.
To provide opportunities for the dissemination and
exchange of knowledge and ideas gained from experiments
and experience through meetings, conferences, seminars
and for collaboration between persons and/or institutions
interested in research & planning and those in
production, processing and marketing.
To take such actions as are considered necessary to raise
the status or to promote the efficiency of the
Association.
To carry out all such other lawful functions as may beincidental or conducive to the attainment of the aboveaims and objects.
Future Strategy
There is an urgent need for launching a comprehensive
policy for breed improvement of both buffalo and cattle
for dairy and beef.
Dairy Industry In Pakistan: A Scenario
78
Controlled legislation for local cattle semen and buffalo
semen production.(SPUs)
Improvement in method of data collection to formulate
authentic statistics of the livestock sector.
Reinforce quality production of local vaccines and ensure
proper vaccination of livestock in rural areas. Quality
controls to be enforced on raw/loose milk. The aims and
objectives for which the Association was formed are:-
To diffuse among the members information effecting their
trade, commerce and industry and to collect, print,
publish, issue and circulate papers, periodicals, books,
statistics and such other publications as may be deemed
to be conducive to the objects of the Association.
Key Success Factors/Practical Tipsfor SuccessCommercial dairy farmers depend on land, labor and
animals as the major resources. The thrust in modern
dairy farming is on the increased use of capital and
management.
Successful dairy farming harnesses all available
resources into productive and profitable unit. Dairy
farming is highly complex as it includes breeding,
management, feeding, housing, disease control and
Dairy Industry In Pakistan: A Scenario
79
hygienic production of milk on farm. The judicial use of
means and resources to achieve clearly defined goals is
the key success factor in modern dairy farming i.e. the
art of maximization and optimal utilization of resources
and means
for maximizing productivity and profits.
The low yielder animals are uneconomical to keep, hence
these should be culled. The
over all genetic improvement of all the dairy animals is
necessary for improved milk
production. It involves milking records at equal
intervals, selection of bull from high
producing mothers, progeny testing of breeding bull and
then making extensive use of
these bulls by well-organized Artificial Insemination
(AI) program.
Feeding dairy animals on nutritious and high yielding
hybrid varieties of forages can be adopted. The surplus
forage should be preserved as silage or hay. Other farm
management practices include feeding for growth,
lactation, pregnancy or maintenance, hygienic milk
production, comfortable and ventilated barns, spraying/
wallowing of animals in summer, timely detection of
heated, mating, with selected bull or AI service. If
animals are bred within the 60-90 days of calving
Dairy Industry In Pakistan: A Scenario
80
provided with clean surroundings, drinking water and feed
according to the requirements, the over all performance
of herd can be improved.
Timely vaccination against Rinderpest, Black Quarter,
Foot and Mouth Disease,
Brucellosis along with the prevention of mastitis and
parasitic control will also improve the over all
performance of dairy herd. Hygienic milk production
depends upon healthy animals, clean surroundings, clean
hands of milkman and clean utensils.
Pakistan has one of the highest per capita milk and dairy
products consumption rates in Asia (150-200 liters per
year) and is the fourth largest milk producing country in
the world with approximately 29-32 billion liters annual
milk production. Higher milk yield is indeed a notable
aspect of the milk sector. According to an expert, yield
per animal has gone up from 700 liters per year to 1,200
liters in the last six to seven years. Below system
introduce for maximum results Milk Production and Procurement in Pakistan Milk Production Milking Conditions and Hygiene Histroy of Dairy Industries in Pakistan Present Dairy Processing Plant Milk Procurement Department (MPD) Milk Procurement Types Milk Procurement System (MPS) Role OF MPD of Any Compay in Milk Procurement
Dairy Industry In Pakistan: A Scenario
81
Quality Systems in Milk Procurement Milking Season in Pakistan Quality Norems (Generalized) for Raw Milk Reception
During Different Seasons Test Performed at Various Levels References
Summary of Articles
LIVESTOCK RESOURCES OF PAKISTAN: PRESENT STATUS AND FUTURETRENDSBy: M. Afzal* and A.N. NaqviPakistan is endowed with diverse livestock genetic resources.In fact it is postulated that one of the centres of animaldomestication lay in this part of the world. Pakistan has alarge livestock population, well adapted to the localenvironmental conditions. Current population of farm animalsin Pakistan consist of 23.34 million buffaloes, 22.42 millioncattle, 24.24 million sheep, 49.14 million goats and 0.77million camels. Pakistani buffaloes are riverine type andbelong to two breeds i.e. Nili-Ravi and Kundi. Nili-Ravi isthe best dairy buffalo breed of the world. There are tendistinct breeds of cattle found in Pakistan. However,these breeds probably only make up 30 percent of thepopulation and the rest of the population is generallyclassified as non-descript. Cattle breeds of Pakistan areSahiwal, Red Sindhi, Cholistani, Dhanni, Tharparker, Bhagnari,Djal, Lohani, Rojhan andKankrej. There are 30 local breeds of sheep in the country.Important sheep breeds are Bucchi, Lohi, Thalli and Salt Rangein Punjab; Bumbi, Kachhi and Kooka in Sindh; Balkhi, Damaniand Kaghani in NWFP and Baluchi, Bibrik, Harnai and Rakhsaniin Balochistan.
Dairy Industry In Pakistan: A Scenario
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Dairy Industry in Pakistan: By: SARWAR, M., M.A. KHAN, MAHR-UN-NISA AND ZAFAR IQBALMilk and its products provide nearly one third of world’sintake of animal protein (FAO, 1998). Milk and milk productsrepresent 27% of total household expenditures on food items inPakistan. Per capita availability of milk in Pakistan is 82.4kg per annum. About 80 thousand tons of dry milk, worth rupees1213.5 million, was imported to Pakistan during 1999-2000 tomeet local demands of milk. Small herd, poor genetic potentialof animals for milk, low quality feeds, high risks ofepidemics, improper marketing channels, lack of technical manpower for dairy industry, high environmental stress,reproductive failure and high udder abnormalities, lack ofcommercial rations, orthodox management practices and poorextension services are the major constraints of dairy sectorin Pakistan. The buffalo is the main dairy animal in Pakistanthat accounts for roughly 75% of all milk produced in thecountry.
CORPORTAE DAIRY FARMING IN PAKISTAN-IS THERE A FUTURE?By: M. Afzal Milk production in Pakistan is dominated by smallholders. Morethan 8.5 million families raise cattle and buffaloes and avast majority (>83%) have less than 6 animals (all ages) perhousehold. Many of these smallholders are subsistence farmersand thus do not proactively seek to improve the productivityof their animals. Economic pressures and shrinking commongrazing areas are forcing these subsistence smallholders intomarket oriented smallholders in rural areas where there is amarket for milk. Demand of dairy industry for raw milk isincreasing @ 20% annually. This demand however, cannot be metby just emphasizing improved milk production from thesmallholder dairy farmers. With increased international pricesand demand for milk and dairy products, many big investorshave started planning investment in dairy farming in thecountry.
Dairy Industry In Pakistan: A Scenario
83
The State of Pakistan’s Dairy Sector: An AssessmentBy: ABID A. BURKI, MUSHTAQ A. KHAN, and FAISAL BARI*
The macroeconomic importance of the dairy sector forPakistan’s economy, in general, and for the rural economy, inparticular, cannot be overemphasised. While the contributionof agriculture to Pakistan’s gross domestic product (GDP) isdeclining over time, it still stands at 23 percent. Of that,the livestock sector contributes 49 percent of the valueaddition in the agriculture sector, and about 11.4 percent toPakistan’s GDP, which is higher than the contribution made bythe entire crops sector (10.9 percent) of the country. Netforeign exchange earnings from livestock were to the tune ofRs 53 billion in 2000-01, which is about 12 percent of theexport earning for that year.
Conclusion
After observing all the issues regarding the dairy
industry of Pakistan, it can be concluded that the dairy
industry possesses potential of growth and is very
important from economic perspective. The major problem
with dairy farming in Pakistan is the low milk yields of
Pakistani cattle and buffaloes. This low production
potential of Pakistani animals is mainly attributable to
a few clearly identifiable issues such as lack of a
systematic national breed improvement program, lack of
availability of good quality fodder and nutrients and
poor farm management practices.
On average a dairy animal in Pakistan yields 6-8 times
less milk than a dairy animal of the developed world;
Dairy Industry In Pakistan: A Scenario
84
approximately 8 Pakistani milk producing animals are
equal to 1 animal of the developed world. So Pakistan
needs to have a coordinated and integrated
strategy/approach beginning from enhancing per animal
productivity, going straight to milk
procedures/procurement and minimize the wastage.
REFERENCES
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