Technological globalisation and intra-company coordination in the automotive sector: the case of...
Transcript of Technological globalisation and intra-company coordination in the automotive sector: the case of...
Technological globalization and intra-company coordination in the automotive sector:
The case of Delphi-MexicoBy
Arturo Lara
&
Jorge Carrillo
“Supply Chain Governance & Regional Development in the
Global Economy” Madison, September 9, 2002
TECHNOLOGICAL LEARNING & INDUSTRIAL UPGRADING: BUILDING INNOVATION COMPETENCIES
IN THE MAQUILADORA INDUSTRY IN MEXICO, CONACYT PROJECT 35947-S
Objective:
To describe the process of technological globalization in Delphi
Assumption:There is a process of globalization of R&D activities in Third World Countries. This process is adapted to local conditions of each market and legislation, and depending of firm’s policy.
Evolution Perspective: 1st. From assembly to manufacture; 2nd. From synchronicity of R&D and manufacture to coordination of multiple-activities
What were the factors and conditions that encouraged the globalization of Delphi’s productive activities in Mexico?
Was it viable for Delphi to continue to expand its division of labor in Mexico under a hierarchical scheme that was highly dependent on R&D activities carried out in the United States?
How did the creation of a technical center in Mexico affect the interaction among the divisions and establishments located in that country?
To what degree were the forms of control and monitoring in the various divisions and establishments located in Mexico modified with the creation of a R & D center in that country?
SOME FACTS1995 Delphi separated from GM 1999 It became totally independent 2001 It employed more than 193,000 persons in 34 countries
198 manufacturing plants, 53 sales and service centers, 31 technical centers and 44 joint ventures
This listing of Delphi resources gives an idea of the immense area the corporation must cover in its efforts to coordinate, integrate and communicate throughout its extensive network of business units. The panorama is complex, given that global corporations must construct global objectives for multi-division companies, with heterogeneous institutional, cultural and national conditions, but must also work to promote adaptations to local niches.
DELPHI-NAFTA2000 136 establishments (US 49%, Mexico 48%, Canada 3%.
Employment: (Mexico: 52%, U.S. 47%, Canada 1%)
Lam o niLu c as
Os c e o la
t AyrMurray
idalg o
o City
ud ad Vic to ria
xc alaApas e o
Fo le y
Dunc an
B ro o khave nClin to n
DurantYazo o CityFlo ra
Jac ks o n
Pre ntis sHattie s burg
o to s i
Laure lAlbany
Fitzg e ra ld
Oak Cre e k
Elizabe th to wn
Athe ns
atam o ro s
Mo nro e
Co nc o rdOs hawa
Winds o r
Tus c a lo o s a
Ne w B runs wic k
Ro c he s te rWe s t He nrie tta
Tre nto n
Lo c kpo rt
Ko ko m o
Nappane e
Po rtland
Co rtland
Vie nna
HubbardYo ung s to w n
Aus tin to wn
Nile sWarre n
Co o p e rs v illeGrand Rapids
Munc ieAnde rs o n
Indianapo lis
Milfo rd Auburn Hills
Tro y
S ag inaw
Livo niaAdrian
Vandalia
Co lum bus
Dayto n
Warre n
Flint
Ro o ts to w n
B ris to l
Fre ds ric ks burg
Ke tte ring
S andus ky
B rig hto n
elphi Automotive Systems Worldwide Locationselphi Automotive Systems Worldwide Locations
Grossp
Ziata
TournaiSouthampton
Tallaght
Bascharage
Paris
Toulouse
Berlin
SluVisovice
Bela
GermagnanoDesio
Bochum
Wuppertal
Russelsheim
Neumarkt
Neuss
Nottingen
Gifhorn
Lebach
Guarda
Linho
TarazonaPampalona
Olvega
BrusselsMilton Keynes
Coventry
Villeneuve
Turin(Torino)
Rome
Madrid
Sarreguemines
Strasbourg
Livorno
Kaiserslautern
Logrono
Epila
Castelo Branco
Milan
Molinella
Donchery
GennevillersVillepinte
Dunstable
Pontiac
Troy
381071129151910Countries
104.47.34.56.244.614.121.76.1Areas
252121115117295216PlantsTotal
92136353Countries
5.40.20.30.41.60.71.70.5Areas
41324135104PlantsAsia and Pacific
2252318794Countries
13.61.20.71.252.230.4Areas
87524459175PlantsEurope and
Middle East
52343332Countries
12.80.21.10.47.20.51.71.6Areas
67234367114PlantsSouth America
31112221Countries
72.65.72.44.230.810.715.33.6Areas
57243238143PlantsNorthAmerica
TotalSaginawInteriorHarrisonPackardChasisEnergyDelcoPlants/CountriesRegion
TABLE 1
DELPHI. PLANTS AND MANUFACTURER AREAS BY DIVISION IN THE INTERNATIONAL LEVEL
11
2
9
Saginaw
136696524813Total
664522933Mexico
6623431458United States
4112Canada
TotalPackardInteriorHarrisonEnergyDelcoChassisCountry
TABLE 2
DELPHI. PLANTS BY DIVISION IN NAFTA REGION
1,071
9643
1155
9240
403
403
Saginaw
9031,4841,1612,2341,0813,215928Average
127,7785343769688935183711929211132TotalTotal
224245325Average
895245650TotalCanada
9111739756283299226311235Average
60.1228696302284951289378939883TotalUnited States
10121443197344017443800300Average
74,167447413946440523311399599TotalMexico
TotalPackardInteriorHarrisonEnergyDelcoChassis
TABLE 3
DELPHI NAFTA REGION. EMPLOYMENT BY DIVISION AND AVERAGE BY PLANT
Activities with a higher degree of globalization are those associated with production that is labor intensive, specificallyinvolving unskilled workers ( electrical parts and subsystems in Packard).
Wage gap between Mexico and U.S./Canada (with wages approximately ten times cheaper in Mexico). (personnel: Canada 7%; U.S. 47%, Mexico 52%)
Delphi’s history in Mexico: two periods
1978 to 1994: Mono central model1995 to 2002 Poli central model , Beginning of MTC in 1995, modifying the way in which coordination was carried out among the Delphi divisions located in Mexico.
FIGURE 1
MODEL OF LEARNING AND COORDINATION MONO-CENTRAL
1979-1994
1
2 3
4
R & D
AUnited States
Mexico
Expensive in time and money to cross the US-Mexican border Expensive in time and money to take an airplane to cross 000s milesProblems to resolve “bottleneck” problemsMono central model with a few companies and when the harness was simple, and the need to decrease design times was not very urgent.
FIGURE 2
MODEL OF LEARNING AND COORDINATION POLI-CENTRAL
1995-2002
1
2 3
4
R & D
AUnited States
Mexico
R & D
A'
MONOCENTRICRegional growth based on a new and flexible forms of organization in order to produce high volumes of wire harnesses that change rapidly.
POLICENTRICIntensive use of engineering, and reduction of cost of innovation and
development.
Modern technological infrastructure
Centralization of administrative functions
Modular design
Technological change and accumulation of capacities
Learning trajectories
MTC integration to Delphi plants network``
GRAPH 1
EMPLYMENT GROWTH. DELPHI-TECNICHAL CENTER
0200400600800
100012001400160018002000
Empl
oym
ent
1995 1996 1997 1998 2001
Years
CONCLUSIONS
1.- It is necessary however to recognize the administrative difficulties that occur when there is interdependence between various business units —and these difficulties intensify when a cognitive nucleus for control and monitoring is lacking, as in the monocentricgrowth model.
2. Resources and capacities are distributed unequally within an organization, and consequently, the motivation for investing in coordination processes will not be the same among the different business units. It is important to recognize theappropriability problems that arise in coordination processes.
3.- Each business unit has its own history, and its own highly specific circumstances in its organization and region, and consequently, the different units have different identities. In addition, different cultures and languages within the business units, as well as administrative differences, varying procedures and geographic distance are other factors that can inhibit communication and coordination among business units.
4.- Coordination among business units is strongly influenced by the company’s history and organizational configuration. In companies that are highly diversified, achieving coordination and cooperation is part of a long process of negotiations and conflicts that consume time and resources.
5.- As more plants were built in Mexico, an increasingly critical situation was created in relation to the geographic distance and communication between: 1) plants located in Mexico and those in the United States; and especially, 2) the “technological, economic and organizational” distance between plants located in Mexico. Geographic distance signifies time, transportation costs, and learning communities that are not cohesive or only occasionally integrated.
6.- It is important to capture the complexity of coordination processes in global corporations which are multi-plant, multi-division and multi-technology. From this perspective, MTC’s function is not only to design new processes and products, but also to coordinate the accumulation of Delphi business units. In addition to the activity of developing new processes and products, MTC fulfills intra-company functions at a regional level in the areas of administration, finances, engineering support and coordination.