Embracing Blended Learning (more general)
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Embracing Blended Learning in Business Education EBLSG Conference 2014 ONLINE SEMINARS BY LEADING WORLD EXPERTS THE MARKETING & MANAGEMENT COLLECTION
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Transcript of Embracing Blended Learning (more general)
Embracing Blended Learning in Business Education
EBLSG Conference 2014 ONLINE SEMINARSBY LEADING WORLD EXPERTS
THE MARKETING & MANAGEMENT COLLECTION
Immediate Access to over 800 Online Video Lectures
THE MARKETING & MANAGEMENT COLLECTION
A Series for the Next Librarian Generation
THE MARKETING & MANAGEMENT COLLECTION
Suitable for:
THE MARKETING & MANAGEMENT COLLECTION
● Undergrads● Masters students● MBA● Executive Education● Continued Professional
Development
Topics Covered
● Finance● Marketing Tools● Global Business● Organization● Management● Sales● Marketing Management
HOT Topics for MBA and Exec Ed
THE MARKETING & MANAGEMENT COLLECTION
● Human Resource Management● Supply Chain Management● Managing and Leading People● Consumer Behavior● Information Technology● Entrepreneurship
THE MARKETING & MANAGEMENT COLLECTION
Speakers from over 300 Leading Business Schools Worldwide
THE MARKETING & MANAGEMENT COLLECTION
Blended LearningCombining the Best of Online and In-class Education
Why Embrace Blended Learning in Business Education?
Disengaged Learners, Bored Students
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Q: What are students doing on their computers during lectures?
13%Facebook
12%Different lecture
16%Registering an account
12%Editing the Wikipedia
38%Posting in fmylife.com
9%Fixing makeup using Photobooth
The ConceptFlipping the classroom
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Traditional Lectures
Flipped Classroom
Flipped Classroom + Technology
At Home In Class
Solve ProblemsActiveAlone
Listen to LecturePassiveWith Teacher
Listen to LecturePassiveAlone
Solve ProblemsActiveWith Teacher
Interactive LectureActiveAlone
Solve ProblemsActiveWith TeacherWith Peers
Wasting Resource
Better Use of the Teacher
Ultimate GoalFully active, peer
teaching
Tina HarrisonSenior Lecturer in Marketing
THE MARKETING & MANAGEMENT COLLECTION
● Revamped Financial Services Marketing Course
● Combined 8 HSTalks with Live Lectures
University of Edinburgh Business
School
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Financial Services Marketing Course
THE MARKETING & MANAGEMENT COLLECTION
Best Course Award
Key Features
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1. Speaker Biography2. Printable PDF3. Slide Index4. Share Talk5. Embed Talk
1
2 3
45
Easy to Embed HSTalks
THE MARKETING & MANAGEMENT COLLECTION
Wits Business SchoolMBA Program
THE MARKETING & MANAGEMENT COLLECTION
Access and Discovery
THE MARKETING & MANAGEMENT COLLECTION
IP AuthenticationAccess via IP Authentication, U&P, Shibboleth
One Click EmbedEasy to embed directly in your VLE
Catalogue and DiscoveryMARC, EBSCO, ProQuest, Primo Central (Ex-Libris), WorldCat (OCLC)
Mobile CompatibleAvailable on iPhone, Android and other devices
New Content MonthlyNew Series and Talks released every month!
Detailed Usage ReportsUsage Statistics available Upon Request
Thank you!
THE MARKETING & MANAGEMENT COLLECTION
Talli KorenEurope Regional Director
The Marketing & Management CollectionHenry Stewart Talks
e: [email protected]: http://www.hstalks.com/got: +44 (0) 845 680 8707 Ext: 103
