Beyond the paper CV: developing a scientific profile through social media, Altmetrics and

micropublicationAntony Williams

Warwick University

Questions to Start…• Who in the room has an ORCID (and

did you set it up yourself?)

Questions to Start…• Who in the room has an ORCID (and

did you set it up yourself?)

• Who has NOT heard of AltMetrics?

And one selfish one…• Who in the room has an ORCID (and

did you set it up yourself?)

• Who has NOT heard of AltMetrics?• Who hasn’t used ChemSpider yet???

How much work?• How much work is done generating

and analyzing data?• How long does it take to write a

publication?• How much work does it take to go

through the peer review process?• How much effort to represent your

science – presentations, publications?

…and do you market it???• How much work is putting into

“Marketing” a publication/presentation?

• How much work do you put into your own profile as a scientist (versus other aspects of you on Facebook )

• Even if you are not going to be a scientist your online profile is increasingly important.

The Power of Social Media

The Power of Social Media

The Power of Blogs

The Power of Blogs (from Sean Ekins, @collabchem)

Is exposure important???• Does a highly viewed paper mean

better science? CLEARLY NO!• If AltMetrics is one of the new

measures clearly visibility and discoverability is important

• Considering the investment made in the science is there a downside to investing in exposing it?

• YES…it can be called “gaming” or “savvy”

Visibility Means Discoverability

• Q: Does a Social Profile as a scientist matter?

• You are visible, when you share your skills, experience and research activities by:• Establishing a public profile• Getting on the record• Collaborative Science• Demonstrating a skill set• Measured using “alternative

metrics”• Contributing to the public peer

review process• There are many ways to become

“visible”

Was this “Visible”???

My entry into social media

• I was NOT a follower into the world of social media

• I am actually this guy…

• But challenge me and I get a “little vocal”

Learning about blogging the hard way

• ChemSpider was a “hobby project” • Housed in a basement and running

off three servers – one bought, two built

• Sensitive to weather and power stability

• Went live at ACS Spring 2007 in Chicago

Me as a Monkey

Now it’s not just blogging…

Social Networking 2007 vs 2013

• How many of you were on Facebook in 2007

The Names in 2013?

The Names in 2013?

Your Profile as a Scientist

• If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do!

• If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future!

• So what do I do??

Maybe you should be a brand?

• If you are going forth into the social network adopt a “brand name” throughout the network

• Search Google for your “brand name”

• Choose a unique brand or be yourself• BRAND: Collabchem, ChemConnector• YOURSELF: egonwillighagen,

joergwegner

Branding: I am ChemConnector

My Online Profile Shared on..

• Places I am viewable:• Online CVs • LinkedIn• Google Scholar Citations for

citations• Microsoft Academic Scholar for

papers• ImpactStory• Plum Analytics• Wikipedia and ScientistsDB• Search engines

My primary CV is on my blog

My primary CV is on my blog

Blogging was a passion…• My blog is my voice • I communicate and engage the

community• I ask for help, share my skills,

collaborate• Blogging was my most important

voice in the social network. • I committed to positions, have

been very honest, challenging, invested a lot of time..

Re.vu/AntonyWilliams

https://www.vizify.com/antony-williams/

Are you a-tweeting on Twitter?

• 140 characters to connect and communicate

• Use your “brand name” on Twitter – it has high frequency here…

• Greatest value for me – bite-sized nuggets into information of interest and leading people into information I wish to share including my posts, my activities

• Faster responses than email commonly!

You should be LinkedIn• LinkedIn for “professionals”• Expose work history, skills,

your professional interests, your memberships – your profile WILL be watched!

• Who you are linked to says a lot about who you are. Get Linked to people in your domain.

• Professional relationships rather than just friendships. FaceBook-it for friends

LinkedInhttp://www.linkedin.com/in/AntonyWilliams

My Career Captured…

And “Endorsements”

Share/Manage Your Publications

• Where do you “manage your publications”?

• Share your “activities” with the community

• My publications/slides/videos are my CV on• My Blog• On LinkedIn• On SlideShare• On Researchgate• On Academia.edu

Sharing your slides online?

• Slideshare to host, expose and share your presentations, publications, posters and videos (subject to copyright you might have transferred!)• http://www.slideshare.net/

• Register for an account and retain your branding! Keep your online brand consistent

SlideShare

My Google Scholar Profile

And Mendeleyhttp://www.mendeley.com/profiles/antony-williams/

My Co-author Graph on MAS..

Academia.edu

Academia.edu

Places to Share Videos• There are other sites for you to

share your videos online as a scientist

• YouTube• SciVee• Vimeo• Slideshare

Popularizing ScienceFun in the Networks

Scientists are “Quantified”

• We are quantified• Stats are gathered and analyzed• Employers can find them, tenure

will depend on them and these already happen without your participation

• Scientists Impact Factors, H-index and many other variants.

How I am Quantified…

How I am Quantified…

The Alt-Metrics Manifesto

And into the AltMetrics World

AltMetrics via Plum Analytics

Usage, Citations, Social Media

Detailed Usage Statistics

• Persistent unique digital identifier

• Integrates to workflows such as manuscript and grant submission

• Supports automated linkages with your professional activities

Enabled by

Contributing to Science • I became a community contributor

to science• Shared my expertise in the new

world of open• Share your Figures• Contribute to Wikis – Wikipedia and

others• Participated in Open Notebook

Science• Build tools and platforms to

support chemists• Shared my data, curated data,

helped others• Engaged on blogs and discussions

The Story of Hexacyclinol

The Blogosphere “Discusses”

Oxidation by Sodium Hydride?

The Blogosphere Analyzes…

The Blogosphere Analyzes…

How much is in the archives?

Open Notebook Science Analysis

An Adventure into the World of Small but significant contribution..

ChemSpider SyntheticPages

Micropublishing with Peer Review(a chemical synthesis blog?)

Multi-Step Synthesis

Interactive Data

My experiences in social media

• I was able to communicate AND demonstrate my skills, expertise, passion, drive and intention by blogging and sharing

• “Connected” with collaborative people

• Like-mindedness “out there” is a great feeling

• I blog far less today than I used to…time commitment can be very large

• “Twitter makes no sense”…until I did it

• LinkedIn: professional networking tool

My views of the future• “Altmetrics” is going to be big

• ORCID will be very important• Scientists, and especially young

scientists, can “get in early” and build reputation

• It takes effort driven by participation…

And our PLoS Article Now?

Participate in your profile!

Contribute to Your Profile

• The representation of YOU on the web is going to become increasingly important…

• Engagement and participation is a choice…

• Consider the value to both you and to your community regarding contribution• Open Data, Curations, Annotations

etc.

Thank you

Email: williamsa@rsc.orgORCID: 0000-0002-2668-4821 Twitter: @ChemConnectorPersonal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams