Billboard OCTOBER 25. 1952 II> THE AMUSEMENT INDUSTRY'S LEADING NEWSWEEKLY g PRICE 25 CENTS

Alley's Tin Pans Clatter As New Suck BMI' Pot Boils Jukemen Ask, Is Battle of Selections On? ' 120-Disk Fireball • Raises Big Posers : On Machine Future

By DICK nelfREIBER

• CHICAGO. Oct. 111.—Will the lutrodurtion of the Ruck-Ola Fireball 120 touch off a cum-petitive rare to see which phono-

manufacturer can build •• V itt« selections into a juke

A SPECI1L SECTION—BEGINNING ON PAGE 27

EVOLUTION & EXPANSION

A Review of Ike KU Viler Fall-Ifinler Program CONTENTS

Itesboyei Behind a

Mereltendising Preens..

Ple• — The

Heart of HI •t. Nest Disk. Pewee..

Trote•I lbalimoiered Adseriisieg mod Steil. New Poser.»

leslers and fleoerators Mull EP

I tilirstioii

New loormwsitt Egetuoqd of .

Healthy. Hearty Record Industry

Rim Bete Are Greet Standieds

tronuitsie Ri.', florktioner •

fs in I Snell Kid Fun mot Healer life

"Maeir" Illsebir4 lalrel Mier rrœ.e

Isingle•ir Mar.Maker

look• tis LP for Ui.k Ileum

and mks irmare.

ro a dca st i ng Revolution H its Wherever music operetars me, B eir principal topic.

week. that question wai

°Alter 120, do we go to 130 150 or to 200? one operator Risked ...There were rumors 130. 150. oven MO selection phonographs Might be sn the offing.

7101. Surrey Genme A Millet-. president of

Music Operators of Ann rwa. euied the eituatWn seriously h to mail his membership

brief questionnaire Wednesday (le in which he asked members lb give their views on these 91w-stone

1 Should MOA pass a .resalutions urging manatee-' hue. not to build equip-- ment with more than tL'e set...tuns'

I. In the membership's • opinion, what number re se-. (Continued.. Peer l02)

UN Hasn't Asked, Rut Songs Flow In NEW YORK, Oct. la.—United

Nations headquarters, here now has nit file more than 50 songs atabenitted by writers. both pro-*minuet and amateur. as ranch. rut., for the tag of othetol UN anthem Altho the ditties are un-solicited. they keep coming in. aid officials ere wondering just What dispensation to make of the enuaicel efforts. A spokesman said all contribu-

tors are informed that the UN ha se •authririaatinn to rained any musical dedication. The work, are meanwhile being flied away again.* such time as the world arpnization may authorise an in-therustionel contest for an officia Orrtbem

• WANNA BUY A • BUICK? he, llyeas we Kt wt. .2 seen RA P., A. its wee'. OmaRreérl NRel ,aseas ewe., isna il. not ow can ese et tea oustkow ~hog ,n mew eeresensaamormaiag ra, ossia

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.11%. et we swans to'reesis

Gasping Transcription Firms Its PAUL Al Is Ill 'Ii In

NEW YORK. Oct.lit — The I changes tn radio broadcasting. le

radio transcription tibia., 11F'.'. ice, a leading and integral ele-ment of the broadcasting bust-ness for many years. is undergo-ing a complete metamorphosis Rartufwetains and complications involve music publishers. union negatiatems and breadcasting trends toward increased program packaging and merchandising op. eratuons. As a result, one old-line transcription Mynay firm is re. evaluating its entire business op-eration and likely will cut no new releases. while several others likewise •re drastically alterust their outlooks and methods.

of interest to both the music and

radio segments of show business. To the musty publisher fraternity. Income from transcription librar>' sources has fallen off greatly A top etilleettun agency handling publishers' merhantral rights slated: "It is nu longer a bust-owes He meant the old-style transcription library

Oa Me Block The trend of the time, was in-

dicated some weeks ago when Standard Radio. nne of the old• line firms, was offered for sale to radio stations. This week. Annci• aced Program Service. one of the

Those transcription library large traditional library firms. iarrlain kinds of muse. program-firms which are servis-tria, and admitted that it was re-evaluat- ine. now questions whether high Hotel Sets French

,n order to keep going on • sound.

Maybe Anti-Trust Is NG, 1Say Heretics I B he H I vi;:FindoCciolyslake

Hits Is Approach R. JOE ( SIDA. PAI I WhERMAN

•nd teHOWSW11%

NEW YORK. Oct la —A new and somewhat resublime:try atti-tude seems lo be develnping on the part nf Ante, wan Sect. Its. of Composer, Author and Publisher members toward the ri.' val licensing organisation, laro•d• cast Must, Inc. The iiii.ltil•nrior unheard rif approach bring pushed by stare ASCAP alder and pub. Usher in. mbers is t11:11 the war to beat EMI is to offer Ow insist RUC. cessful SMI puhltsItct, bigger money guarantees than this, publishers are now lecetvittc from ISM!. if they will swing their OP-trail°ns and efforts hark to

At least two such BM' publish-ers have been felt eui br ASCAP. ers on the question of whether thev would devote their song-hnding. expluitatton lali-nts and energies back to ASCAP fer mom Mary tainsideraline. The plan, if it mar be so dignified at this potnt, is in its very earliest and most exploratory stages Many questions s, tc. how to effectuate it remain unanswered While the nuclear ASCAP writer group Whkh has been holding gather regular meetings ten dn. questme of what to do about RIM Inroads hiss managod in xi-latch together

those which still look hnpefully toward Me future, are firms which have changed nr are in the process of changing their service Such firms supply music only to. eidentally — and furnish (valor( Pregraming and merchandising primarily.

Ytte ebange, a signifinint one which is in Lose with other major

Godfrey Sells Hi-V To Get Snow Crop NEW YORK. Oct It—Arthur

Godfrey this week reportedly sold out his 30 per rent interest in the frozen Mice firm in or-der to accept Snow Crop frosen foods as a sponsor. Theninterest was bought by the management of Hi-V.

fli.V. of enurse. competes with Snow, Crop's frozen juice line. Godfrey, therefore, could not have accepted the Snow Crop or-der, unless he moved out of the 141-V ownership picture. 'Snow Crop will share the 10.

10:15 met with Star-Kitt 'I',mafi,h on the Columbia Broad. cawing Systiern's radio and TV network. Tuns which. shared ra-dio munanredisp of the lime pc. clod with SterlKlet. moves back to 11-11:13 where ft will alternate on radio with National Bimini.

mg its enure bustness operation

GO LEGIT

Stage Stars Give Clubs Big Results

II, KILL SMITH

NEW YORK. Oct. 111.—A muai. cal comely format, using legit stars as • chief ingredient. which started as an experiment at the Thunderbird, Las Vegas. Nev. apparently paid off at the box of fice.

The idea, begun in the Las Vegas area by Hal M.Litt. book-er-producer of the romo, Was an eftort to offset the increasing competition from the surrounding rooms, all mina big budget single names. The only exception was the Desert Inn, which has had moderate' mimeo with package showe ptat on by Frank Senn«. These show, have played all ORR, the country. The Screws unite. however, peso

tren.sprertation expense problems that incremwthelititM1 eon 714

eron.nur. basis. It was reputed

chat Associated would cut no

more new releases and would offer Its present eataIng to sta-

tions at • much reduced rate Cummenttng on the report. Amu. tasted indicated that its philoao-PhY of operation had Ind yet crys-tallised. An exec said that 'all libraries must re-appraise the en. tars radio field and thee position therein This net pointed out Chal Associated one year ago let out its field staff. The urgent.-lion, which some tnne ego Inau-gurated the practice uf leasing segments of its library to those stetsons with a Specific need for

prices must be maintained "I will make any change necessary," an exer pointed nut. in order to keep abreast uf the ttmes. He added

•

Cronyn, Tandy TV Of 'Ivy' Weighed NEW YORK. Oct. It. — Home

Cron), and his frets Jessica 'ready, this week Were, being in. sidered for the leads for a TV version of -Rails of Ivy The stars of the radio version. Ronald Colman and Benita Hume, are re-ported unwilling to au TV be. cause the tax bite would make it unprofitable and also because they are not anxious Is, und rt kt the additional work The Abd version of 'Ivy" is Ondlnil it tough to get a bankroll.. unless • video version also is available. Cronyn and M ISS Tandy al-

ready have cul a sample of a new show titled "The Marriage" for the Nettonal Broadcasting Com-pany, but wookl discard that for "Ivy" if • commercial deal jells. They are slated to centinue tour-ing with their teen show, ••The Fourposter.- until March. and then /save for London where they will play during the Coronation period next summer Result is that they would be unavailable for a TV "Ivy" unlit next season.

Group for Season MIAMI. Oct. 18. — Los Corn-

'Ingrains de la Chunsiins. the nine•rean French singing group, currently at the Waldorf Astoria, will go into the Sasenv Hotel, Miami Beach, in one of the strongest deals the Gold Coast hotel hag made since .1 started te use talent.

The deal rolls fur a full season run. starling Deeeneber 23 and running fie la weeks. Tho the hotel will flot furnish moms, it

has agreed to house the group la the general area The group sal-ary will be $5.000.

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2 GENERAL NEWS TIME BILLBOARD OCTOBER 25, 1952

Billboard Backstage Reader, nf eur radio-TV de.

>raiment nias have observed the loud edeortal silence we have maintained regarding rate-ceiling in .rad.a, onto we Minted the amitentim Braadrasting System decision to slash nighttime rates, while entente prices far Me day-time. On that meassan. we re-iterated seir opinion that there simply lied ta emu- answer other than role-culling in selling and heating net, ark business We pointed out. arnang oilier eo gumente. that there was no gear. , ante that this ',oil be the we. cut . and we wondered how mane mere Ct1t3 the business' could take

Last Thursday. at lha Weat-chests, Country Club in Rye.1 N. Y. a Raymend Spector. who owns an advertising agency wheal buys tire, spare and other eePl••itatien facilities for such se. counts- as Hazel Bishop lipstick, told the members of the a'd Dii-tri,-, of the Nato-net Association of Sacie" Tele ii.11 Broad-custei s that ¶5 ii*) was wrong with radie ia tine medium. otherwise) teas Oast emitter:re rages were too loch and forthermere. said Mr. artesian radio should cease this neneose -if 'alone daytime rates. Care br and:aster, not unreason-nblt silod Mr S. whether he would lea nielittime radio if rates se eat Shucks, no, said' Opecer

The paint. as nearly as one could 1,11, it out seemed tei be that radie shauld ;tot continue to eta eau,. net to eel busineas, Just tu in' eu..1m. Usenet, the 2d District meet-

¡t'y voi newts tea happy and con-

Bs JOE 4-SIDe

3fractiVe an °tea:1ton otherwise to justify my doing nip-ups here over huckster Spector. Curly e ladabonceur. IC. whom our old •I friend Colenel Harry Wilder. has entrusted his WSYR. Seracuse. did as fine a job as we have seen • pestling together two days of in-''cresting panels, listenable and ¡productive of some intriguing ideas . . . excepting for Mr.

'Spector's. And the banquet Thursday

night was a typical. Lea broad-casters' gel-together. Come ca-lamity or prosperity, rate cut. or richee, broadcasters retain the knack of having a joyous hoop-decline, whenever the opportu-nity presents itself. And uf all the groups we have

the pleasure of reveling with from UnM to time, these radio-TV guys have a renter capacity for supplying their own entertain-ment than any other.

AN& from a pro singer named Valentino ton relationship to Ru-dolph was <learnedg accompanied by Johnny Dell at the piano, the entire evening's entertainment was supplied by the membership :bete Bert Lown, who was a band

leader in the dint past and who now works for the Columbia Broadcasting System station rela-tions department, played a couple et piano pieces with Ken Seamen of Broadcast Disarm, In,. Not good, but enthusiastic The sec-ond was a blues item written by town, who aathored "Bye, Bye Blues, In these many eons past.

Irving Berlin. said Lown. was struggling to write a lyric tu the melody, Lawn loped the tune

might be a big smash. Could use the money, he said. particularly in yaw nf the starvatian wasas paid toe CBS. and Jack Van Volk-Nilsen's complete familiarity with all the known techniques for producing a prefitable swindle- ! sheet. "What Jack donna know" said town sadly. -Herb Acker-berg does." Van Volkenberg and Ackerberg, as amu have gathered, ere bubbling Bert', bo - The good clean fun was fur-

thered by NARTIS proxy Hal Fellows. an old vaudeville man, who has never lest his touch. Be did his radio-TV glossary bit., °The FCC ... o secret society". etc. This is a fine routine, but the, intro as too long Hal. The nice thing about theae get-.

tugethen is that it gives you • • chance to see again a whole Lock of nice people you get to see to , infrequently, what with their pressing chores and your own. Bob Siverey. (or example, car.

realty from New Orleans, and his most charming wife. Helen. And. inevitably. you meet a

couple of guys you should hove met long ago. like at this meet. Claude Barrere. of the Broadcast Advertising Bureau. and Dick Lewis, of the Canadian Broad-caster magazine. And you always run into some friends whim you see fairly regularly, but with. whom WS always nice to be able in have that extra lemonade. This happened in Rye. as con-cerns our buddies Sydney Kaye, Carl Haverlin and hob Burton, all of SMf,

It was such a pleasant evening . . . if only Mr Spector had stayed home

Legit Line-Up On lerii.i. d I .O.,•si• The een-

eral public still get to see •'An Eve.einz With Restrict Lillie-After all. The limited run has been t',: tended indefinitely at the haellt Theater. The Shuberts and Sherman lerellbere, wha hail call on the !menu t.:r their production

con-tented la switch in the Lyceum Tiwater Scats far the next IS weas will be on sale soon. But the putiiis i. eut of lock on the Theater Godel-Tennet. Ltd, pro-duet in et Katherine Heldaurn in -The Millienairess." which Opened Lao night clia. The Guild has capped a lion's sha, for sub-scribe,.,, ,s'.i seats fer the balance of Iles ton. ending December 27. on hied in roam he,

Paul Gregorei reading PrOdttcs Lem of Steven Vincent Bent's

Redo" starring Tyrone Power, Judith Anderson and Raymond Massey. will open next Tlostelits age in latterly Hills. Calif. A February 10 New York brieking is merely penciled in doe to possible film v01.11(1111-mmits Oa newer The tit. Will be barked by a chorus et CO under Waller Schumann's dite.•tiert . The new Racers and Hammer-stein musical. yet untitled, will open Apri! 20 at the Hanna The-ater. Cleveland, and will ron thee

tlao 2 l• titi seW es., or Boston, arraing in New York ' May 25. 'JAGUAR' ALSO BY-PASSES HUB. N. Richard Hash's -See the Jag-

uar" followed in the footsteps of Moss Hart s Clunate of Eden in by-passing Boston. Confusion re-sulting over censorship there again noised the move. Ifub critics arc in an uproar. Cohan-not Elinor Hughes blasted the blue-nines in a column, saying, in part, that the threeoran censor- , ship board treated the theater "as! thO it Were • resort of mentally retarded children under 10 or an I institution bent upon undermining the private and public metals of sur cittrens." ... Pens flourished this week with actors signing for Broadway shows. Eldon Elder Kr the 3515/. Haney Malone, tan-sy Robinson. Lois Smith, Mary Harlig, Polly Rosales. Conrad ' Jenis. Roland Wood and Kath-erine Squire have Filmed fut "Tone Out for Ginger": Clem Benno. Phil Pines. Cameron Peed's...rte. "See the Jaguar"; Benny Veneta. "Massa Flasaia, Irene Moore, Marilyn Clerk. Joan Donovan. -Seven Year Itch"; Pa-tricia Neal. Kim Hu ist•r. hi Mann, revival of ' The Children's ! it •ii ..; Irene Borden!. "Mageose I

Raymond Bramley. Cam-Dena.- and Scott Merrill to re-place Robert Fortier in "Pal Joey

MEMO FOR PLAYWRIGHTS

Nate to pleywrichts, The dead-line is March I for variuus Play-wrighting awards—Thomas Wood Stevens awards far Cull-length serious plays. Etherege awards for full-length comedies and Ilam mend MacDonald awards air short plays. Write Dramatist; Alliance. Box 200Z, Starderd, Calif.... Highbrow Info, The Met opens November 10 welt "La Fur-ze del Destino." exactly 90 years since the opera's preens in Italy. ' The New York City Ilanet opens November 4 for a season which will include two new main svorka Le George Balenchine—"Scotch Symphony,- with music by Fells Mendelssohn. rind -M clam° r-pheses." with rimaic by Paul Hin-demith. The Mkt Bleveneke• Fnderiek Franklin ballet troupe Oat scull preem a ballet on Tin. Williama 'Streeicar Named Desire" on the Walter Reads theater circuit in New Jer-sey. The Dancers of Bali are on our this week but will return to Rrondwea S Felten Theater Octo-ber 27 thru Nevember 8.

Picture Business De LLE Z111111

HOLLYWOOD. Oct 18 —It's matter of months. TV film budgets Tiie expanses.] of television is hard for anyone to resin telling ere but a fraction of what usually forcing theatrical movie producen an "I told )nu se" story. As a mat' IS allotted for a theatrical feature to become more budget conscious ter of fact, In, not going to light film. For a TV film producer to than ever before. They have to It. It'll seldom anyone can guess stay within his cost limit, drastic deliver better paturee at less cost riht in this game. When he pulls changes would have to be m ade One way to achieve the seemingly

TV a 'Drew Pears' n and the prate- in methods of production. impassible ià borrow from the Hem even looks as If It may pm- Time when a whole day's shoot. film producers. Of course feature aibly come true, you can't blame ing resulted in two minutes of him budgets are still many times one for crowing a little about it screen time was From time to tone toed to had to be developed. she, e o fatter than the TV film bank roll. Toot to get and the movie producer can stall prove that just as television hat the TV film producer's attention afford not to be as miserly as his horron'ed from pictures so will was eliminating waste in the cut- Icle, counterpart. But the fact re. the movie industry adapt Into Ong room. In theatrical productton manna that a substanual sashed niques developed by TV. As TV , more ram had landed or, the floor ca,, be ellected by following as gains maturity and firds sotto! than over reached the server,, closely as possible the pre-editing lions to its protilenis. it erinerod ! This practice had to los stopped. Ittnenolo treed Mute etteeerehallY obvious that new methods Salt The list and miss toothed !eta by TV film producen. emerge. It 111:0 Serrned Sale MI see what It heaks. like- had to be Paramount preelection boss Don predict that out el the rezoning replaced with careful pre.preduc• Hartman was quick to recognize Innovations would rem improved lion planning. Mi. fact. This week Hartman re. methods in production that could Rather than edit a film after it vaaled that he was in the Proems be utilised in makings nieces too beet, shot. peony.pioetuoa Tv of developing • system whereby From the start of TV film pre- oieo producers eut et while it was filma will be pre-edited prior to

Suction a few sears 'ten to this atot °en the script Ead, shooting. The length of • film. moment. holding budget , down to I ovene was carefu lly planned, which at most of the major stu-a hoe he'`" . "'Camera angles were pne.deter- daos isn't determined until alter

11 of the indiistr and craftsmen were Ocostatoroadi mined. The producer had lo get its sneak preview, Would be set

to completing a movie within • the most out of each foot of LIM. before eameras Liszt to roil.

Washington Once-Over By REN

WASHINGTON, Oct. 18.—Tin Pan Alley's political outpourings have caned a slight stir, judging L em• since we reported that Dwight Eisenhower is ahead of Adlat Stevenson in the number of copy-righted tunes about the rival presidential candidates. Folks are asking whether the sentiment of the InneSenithS prit-ides e reliable clue to the election outcome. As in said some time ego. the answer

. tillewe'll amplify.

Sometimes the tunesmiths have been on the beam and sometimes way off. Songwritere poured patens into copyrighted melodies about a man white was rejected at the presidential p unes than any other major parts candi-date—William Jennings Bryan. Yet, the lunesmiths proved pro-ahetic in 1932 when they copy-righted three limes inert- tents about Franklin D. Roosevelt than for Herbert Hoover. Four years ago. top popularity

honors in the number of copy-righted tunes went to a rear. runner at the Republican National Convent ion that year—Gen. Douglas MacArthur. In 1936, Alf Landon, of Kansas, was the hem of three times more copyrighted tunes than were written about F.O.B., who all but blanked Lan-don In the electoral count_

-Wm With Willkic." "Let's Land Landon in the White House" and "We'll Do It With Dewey" were tricky song titles. but Wen-dell Wilatie didn't Win. Landon Mina land, and Dewey didn't do it either. However, "Row With Woodrow" worked for Woodrow

and Tin Pan Alley had no diffidence in repeating it for F D R with "Row. Etc... Row With Roast vet t (on the Good Shop

,iondidates have never beer. pub' tithed despite the zeal Cl their composers in paying the required fee for their copyright, Some of the MMILhed tunes hare turned out to be moderate hits. but few have eVcr starred the >slake' ardor in the style of the Demo-eratie rallying song. "Happy Days Are Here Again.- or that old fe-vorite of many an earlier com-pere.. "There'll Be a HOC Tittle in the Old Town Tonight," The songwriters have ronethe-

WS ea-malted to capture come of the color, frenzy and slogans of political campaigns Along with Irving Berlin's "I Like Ike" in the current campaign are such tunes as ''Ike. You'll Guide Right." 'Let'. O.K. Ike." and Enten-hower's the Man of the Hour." There are jingles and parodies aplenty for Stevenson. but the Nee of copyrighted tunes honor-ing the Democratic standard• bearer ie comparatively light. Eisenhower tenermithe like the general's backers. had .. head-start over Stevenson.

Politieal /laureates have found , their muse generous in dealing with candidates' names. They had an especially easy time with Who Dal Hoover." "Dewey We Do- and "The True Man for Us I.. Harry Truman.- in 1924. Ttn Pan Alley galeted the hot summer ferensies between Calvin CuoLdge and John W. Davis with ' Keep Coal With Cnoll-idge." Four years later when Al Smith tried le block Hoover as Coolidge's succeseor, a typical melnitly was aGoadh)' Cat Hello Al. IC From Cal (leant Al)." Currently, tho, the muse is stumped by the 111.710eralie Kee--Serial neminee. leave the Gov" and "Adlee-Adetia have screed as titles for manor ditto, but the lads are still hunting for .. catch-phrase to rhyme with Stevenson.

ROSY PERIOD WITH ROOSEVELT. :.

-Everything's Gonna Be Rosy With Roosevelt" in 1932 touched off an unending stream of 'Arlen tunea for the only fountmes elected President. The flow has never been stopped In 1948 there were nearly half a dozen new copyrighted tunes in Roosevelt's memory, and at least one new Roosevelt song has been copy-righted each year since.

In 1948. one of Tom Dew•ey's laureates, like the pollsters and The Chicago Tribune, guessed wrong with a premature •Tlewey•S Inauguration March." Four of the tunesmithe who copyrighted melo-dies praising Pie-rident Harry S Truman lhat year waited until alter election day to apply fur the copyrights. Most of the tunes about political

BROADWAY SHOWLOG

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TOKYO, Oct 18. —This month brings the opening of Um new concert season, which premises to become one of the riche-si and most colorful Tokyo has had in many years. The first major event has been the arrieal of the world-famous Budapest String Quartet for a series of recital., starting with • program at Hibiya Hall on September 1. The quar-tet. invited here be the Japan Broadcasting Corporation. will Play in all major cities of Japan. French Allred Conn, pianist, is to begin a concert mur of Japan tinder the auspices of Asale Shim. bust, lasting in mid•November. Late in the season Marion An-

derson as due here for concerts sponsored by Japan Broadnsting Corporation Other foreign art. ista who have already arrived here for appearances early in the ernon are the AMP: iron tenor. Hayman Zambrowiez, and the German vinlinot. Wolfgang SIn• vonhagen. Foreign contribution to the coming season are not con. fined to MUSic. Serge Lifer, dames, has been invited to Japan by Yomiuri Shitnbun, With lead-ing members of his ballet troupe, for a tour tr. began with a recital at Flibiy• Hall on October 6. A British ballerina, Sonia Aros,.member of the London Festival

Ballet, is also due here in October o join the Remelt' Ballet troupe for several production..

LANGFORD AHD HALL UNIT FOlt TROOPS ...

Arriving in Japan last reenth or the entertainment of the troops In Korea was Frances

se Langford and her husband. Jon Hall, slang with • troupe consist. Mg of Welly Vernon. romedienne Ginger Sherry, dancer Margaret Brown and three musicians. wAC Cpl. Jere Coàby. from

Tulsa, who has been with the Army Special Service in japan, will was the first English version of two popular Japanese melo-dies for Columbia Recording Company, Ines Janata The ten*. singing WAC wiU record -Tokyo Boogie- under the English WM'

"Dixieland Style" and the 7Seirnifje

OCTOBER 25. 1952 THE IILLIOARD GENERAL NEWS I

Paris Peek

ANNE MICHAFJ.S.

PARIS, Oct. 18. — Three Play revivals from the early 1900's opened this week — "Mozart," "Child of a Miracle" and "The Absentee." ... Italian playwright Eduardo de Fillipona will have his "Madam Filoumena" pro-duced at the Theater Renaissance November Ig.... A. M. Julian, owner of the Sarah Bernhardt Theater, will introduce Thursday afternoon performances of classic plays in November. Scats will be between 30 cents to 75 cents a ticket. . . . The "Heiress'. leaves on a European and African tour with Michele Alfa as the star. Andre Certes, one of the most

successful producen in France, has decided to create Ms own company and produce for him-self. Until now he has done all the work and turned the "pre-fabricated- 'how over to a direc-tor of an established theater to present. He did 12 shows lest season including the terrific suc-cess, "Angel's Cooking.'' EZATON LEAVES CIRCUS RING... Buster Keaton leaves the Med-

rano Circus ring, and into it goes an English animal act starring Trevor Able.... American June Richmond will have a new show built around her at the Casino de Paris. . . . Rasario and Antonio. finished with their engagement al the Theater Champs Elysees this week, have started divorce pro-ceedings. . Roland Petite will do the dances and Jacques Charon takes care of the drama of a new revue coming into the Marigny. Petite and Rene Jean. marte will atar.

TRENET. JACQUES FOR RADIO...

Charles Trenet and the Freres Jacques begin programs for com-mercially sponsored Radio Lux-embourg.... The Paria Inter sta-tion (the other two stations are Paris National and Post Parisian) will be devoted 100 per cent to streight music. Some of the more Popular Programa that have been playing on it during the past years will be transferred to the other two dials, while the hours of Paris Inter are to be length-ened from its usual midnight clewing until 2 am. The reasons. radio chiefs say, are because of listener requests for more music the planned transcriptions of the programs to foreign countries, making it all the easier since "music is an international lan-guage." ... In a provincial town of Aine a TV manufacturer erected • huge set to show the townspeople what TV was all about. The test must have made • terrific impression, for the town has bought the set for the whole COMMunity, setting up entry fees for each broadcast of 3 cents to 8 cents.

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London Dispatch

LEICFI VANCE

London, Oct. 18.—It looks as if the tangle of legal copyright cur-rently keeping many of Britain's tole snorting events off the tele-vision screen may be unwound at last. Eighteen months ago. In line with that old British tradi-tion which shelves controversial subjects by means of a commit-tee, the government set up such a body to discuss with both sides the deadlock existing between the British Brodcasting Corpora-tion and sports promoters. Briefly the promoters' beef was that fees the BBC offered (sometimes only $25) for rights to televise top events were ludicrously small and in no way compensated them for the possible ticket buyers who preferred to stay at home and see it all on the screen. The BBC, working to a concrete budget, pleaded they could offer no more. Meanwhile, the viewing public, denied sight of their traditional sports highlights, began a Porn-bling campaign which mated both sides of the squabble. So now what has the committee come up with? Something of a solution, it seems—to he who can wade thru the sludge of gobble-dygook in which it is wrapped. It all harps on the copyright of an event either filmed direct by the BBC-TV service, or kinescop 1 from the screen. The BBC is dead set against letting such rights out of its hands, which was what the promoters demanded. Sam the committee, why not let the BBC show its film commercially, after extracts of it have been telecast for viewers? So now they have passed that bone back to the op-Posing amps, Who are mulling it over, It oaks like a solution. HERE TODAY, MAYBE ALSO TOMORROW ... Ponder again that fabulous,

(and 'erne say fat-headed) gre-garious beast—the public. As most people know. Katharine Hepburn has just ended a suc-cessful West End season playing in Bernard Shaw', "The Million-airess." She more than recov-ered her position with the critics. wounded by her previous, "My. Name's Hepburn But I Spell it G-A-R-E1-0" act. The public flocked thru heat and haze to make the piece a hit. All was headlines and happiness. But now what happens? Her latest "Pat and Mike," with Spencer Tracy, opened here a while ago to critical acclaim. You'd have thought with that fanfare and her recent publicity, the flick would have been a winner. Not at all. After only II days at MGM's London showplace, the Empire, Leicester Square, the company had to hurriedly replace it by Lana Turner in "The Kerry Widow." The lesson London showmen are chewing over now may be that Mister (British any-way) Public's curiosity about Hollywood slam cools somewhat after having asen him or her in the flesh. Maybe that old word "allusion" has something to. do with it?

MUSICIANS SETTLE "PORGY" FUSS ...

The trouble over "Porgy and Bess" seems to have been ironed out diplomatically. At present Alexander Smallens, the Ameri-can conductor, carries the show, while below him is, the pit sits the British replacement, learning the score. When he haà learned it, theoretically he will take over, and the musicians' union will rub its corporate hands at what it believes yet another victory. Anyway, the show is an instant hit. The 3,000-seat Stoll Theater box-offiro phones are Jaatated all day. Bookings have been fantastic.

Review Index Record Reviews Classical Reviews Legit Reviews Night Clubs Reviews 18 Radio Reviews 15 Television Reviews II Vaudeville Reviews li

70 so

Highlight Reviews FILM-PROMOTION CONCERT

Loesser Confounds the Rule-Book; He's Sock Salesman of Own Tunes

MGM pulled one of the niftiest stunts for plugging a picture Chi-cago has seen in many a moon when it brought Frank Loesser and his wife, Lynn, to th z Mayfair Room of the Blackstone Hotel here Monday (13) for an informal concert to plug "Hans Christian Anderson." Since Loesser wrote the imaginative score for the flicker starring Danny Kaye, there was a definite purpose in having him play before a select group of Midwest disk jockeys, columnists and film reviewers. The terrific manner in which he did this job, however, proved his versatility (Pet far beyond denim, notes and lyrics. From the time he got the scribes

to gather closer 'round the grand by faking a bad case of laryngitis until he closed, he and his gra-cious gal turned the place into as cosy and intimate a group as ever graced a living room. -Working without • mike, Loesser opened by confessing end proving he could neither sing nor play well. He also pointed out that usually • songwriter relies on several cliches for this sort of job: "And then I wrote ...." as he segues from one tune to the next. -Do you remember?" as a witcheroo.

By MAYNARD REUTER

"And then jame the war" to ex-plain a hiatus in his composing and finally "it goes like this to enable him to play his flops. He then began playing and sing-

ing bits from his self-styled Maudlin Period when he was pen-ning songs for Dorothy Lernour's sarong pica seguing into the Carmichael period of "Small Fry" and "Two Sleepy People" and then thru bits of "Jingle. Jangle, Jingle.;"I Don't Want to Walk Without You,- "Dolores." and oth-er of his prewar hlta. He explained briefly the background of his war tunes as he played a bar or two from "In My Arms,""Praise the Lord and Pas. the Ammunition." "They're Either Too Young or Too Old." Then quickly he brought the group to the, present with "Slow Boat to China,""My Darling" from the "Where s Charley" score and some conver-sation, but no tunes, about "Guys and Dolls." Highlights of this por-tion was the obviously unre-hearsed informality and the ter-rifie assist given by his wife in duets on "Two Sleepy People" and "My Darling."

It was when he got into selling the "Han, Christian Anderson" score, however, that he really

shifted into high. The sight of • Broadway character, in a blue. pinstripe suit, who looks like "Nathan Detroit" in the flesh, selling whimsy with such convic-tion end imagination to a hard. shelled group of newspapermen was something to behold. Deftly, Loesser painted the background, plot sequence and reason lbehind each tune. Expressively (with most mobile pair of eyebrows in show-biz possibly excepting Bert Lahr's) he played and sang his way thru "King's New Clothes," "Wonder-ful Copenhagen," "Tinunbaliria" and "Ugly Duckling" to a smash wind-up, with Lynn dueling a significant "No Two People Have Ever Been So Much in Love." Midway, he deliberately broke

the spell to illustrate the two. voice technique he first worked out with "Baby, It's Cold Outside" that's used In the "Anderson" score in "Inch Worm." Of all the renditions of "Baby" ever given, this was the McCoy. Only • fel-low who could write such a tune and a gal who is so close to the score could give it such interpre-tation. For them every note and syllable had a meaning all its OW».

LEGITIMATE

Hepburn Scores in "Millionairess7 But Shaw Play Still Lacks Depth

This reporter sat in on an ex-perimental production of "'The Millionainess" a few seasons ago and found it dull going. Its lead-ing lady was something of a trial, which likely didn't help his im-pression. However, as played by Katharine Hepburn and her Brit-ish troupe, who have been knock-ing 'em dead with it in London, Shaw's 1935 comic tirade against the emplinesa of wealth takes on a considerably different aspect.

Actually, "Millionairess" 4 pretty shallow Shaw, and not particularly amusing. But with Miss Hepburn giving it much the same kind of treatment that la Bankhead gave to "Private Lives" a while back, most of the time the

By BOB FRANCIS

Play crackles like a three-ring is heaving the harpoon at the

Wonderful Tardsuroa As the uninhibited lady of fab-

ulous wealth and a golden mote in her eye, Miss Hepburn's tan-trums are wonderful to behold. She tumbles into and over chairs, tosses Cyril Ritchard on his dig-nified kisser In a most profea-sional judo exhibition, and ranges from termagant to cooing seducer with equal abandon. Presumably, she has got thoroly under the skin of The Beard's not-too-lov-able fern financier. Certainly, she is fine fun to watch at her antics. Play-wise for one pew, "Mil-

lionaires," finds the usual Sb,. vlan punch lacking. The maestro

power and selfish futility of the very rich. His protagonist is a tyrannical «al whose human val-ues are atrinly rated in pounds and shillings. The lay's estimate of a suitable conjugal candidate 4 whether he can run 150 pounds up to 50,000 in the space of six months. Her arrogance drives • hus-

band to the arms of • more un-derstanding women and alienates a would-be lover who doesn't give a damn for her money. Then because Shaw can't help reaching for a paradox, she falls for a com-pletely selfless, penniless, young Moslem doctor, convinces herself

(Continued on pace 751

TELEVISION

Red Buttons Shines in TV Bow With Own Show; Solid Future Seen

For the first 15 minutes of the Red Buttons show it looked as if Uncle Millie had some real oppo-sition to worry about. It was in the final 10 minutes or so that the writers put lines into Buttons' mouth that took the edge off what started to be • really fine show. The charm, the elfish quality that is lied Buttons, came thru with an ingratiating humbleness all thru his opening sketch and particu-larly when he worked up front onstage. Even the musical vamp of the famous "Joe and Paul" trade-mark with him intoning -Coll-Rah" came thru with excel-lent results. As a matter of fact that vamp with the "Ooh-llah" might well become as firmly es-tablished a trade-mark in his future TV shots and become equally as famous as Milton Berle'. "Uncle Millie" or Jackie Gleason% "Away We Go." The show started with Button.,

going thru some delightful remi-niscences of "... where I come from." Even the such material is locallzed, it has enough universal appeal to be commercial. The first sketch was segued skillfully as Red told how be broke into TV. It showed a mythical CBS exec,

By BILL SMITH

played remarkably well by How-ard Smith, frantically looking for a new comic for an up-coming show. Buttons as the lunchroom delivery boy came in with e sand-wich and became involved, and ended up getting the job. The fact that Smith acted the

blustering exec so well made But-ton's frightened requests to "Pay me the 80 cents" so much funnier by contrast in this one Red was the epitome of (he little underdog who comes out on top. It was comedy merged with enough pathos to make the sketch a gem. In the second act, Red, as a

tired salesman, came home to die-cover his wife had invited her friends for a card fame. Dorothy Joiliffe, as the wife, gave little plausibility except looks to the role. The girl friends were equal-ly inept. The result was that the harried husband gave an impres-sion of dominance where none was called for. The implausible lines also added to the unbeliev-ability of the entire sketch. Based on his first TV appear-

ance, there was little doubt that CBS has found in Red Buttons a comedian with tremendous poten-tials. The fact that his talents are

valuable has long been known to the club date, cafe and vaude field. It's nice to see that the boys on Madison Avenue have recognized them. Peter Kass' direction was crisp.

Jeu Kimmel's production was good. The sets by Beulah Frankel were chosen with an eye to the script and appropriate taste. Now if the writers, Joe Stein, Will Glickman. Larry Gelbart and Sam Locke, come up with the proper material, everybody can be happy, including potential sponsors who are now said to be dickering for the show.

Red Buttons Show

TELEVISION—Reviewed Tues. day Hal. 8:30.9 p.m.. EST. Sue tabling via Columbia Broadcast-ing System TV. Producer, Jas. Kimmel. Director, Peter Ks.. Program co-ordinator. Mantel Friedland.. Musk, Elliot Law-rence. Writers: Joe Stein, Will Glickman, Larry Culbert, Sans Locke. Announcer, Harry Kra-mer. Cash Red Buttons, Dorothy Jolliffe, Howard Smith. Allan Walker. others.

4 TEL.11/151014-RADIO THE 1111.1.110ARD OCTOBER 25. 1952

PREMIERE ACCLAIMED1 UNANIMOUSLY *

ALL NEW 1953

liollywood lee eevie "THE SHOW WITH THE STARS"

PRODUCED BY

ARTHUR M. WIRTZ *

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WORLD OLYMPIC CHAMPION 1948

CAROL LvnnE nnoRn 111[LFILIGHLIR STAR OF N Y CENTER THEATER TWO TIME NATIONAL OSCAR WINNER

FREDDIE TREHNLER • THE BRUISES WORLD'S FOREMOST COMEDIAN

ITIICHREL KIRBY • SNIPPY BAXTER ORIGINAL ENGLISH COMEDY TEAM

CANADIAN CHAMPION WORLD'S PROFESSIONAL CHAMPION

THE HIISTERS SWISS PAIR CHAMPION

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INDIANAPOLIS COLISEUM OCT. 8th-261h

TELEVISION-RADIO OCTOBER 25, 1952 Communication. to 1564 Ilrombom. Nam York lO. N. Y. THE BILLBOARD

NARTB, AAAA Adopt Rules For Easier Video Advertising WASHINGTON, Oct. 18.—Tele•

vision advertising will be made easier for both ad agencies end TV stations with the adoption of a new standard contract form for spot telecasting, completed this week after two years of work by the National Association of Rath° and Television Broadcasters in co-operation wit., the American As-sociation of Advertising Agencies. Use of the spot telecasting con-

tract, copyrighted by AAAA. Is optional with agencies and TV stations. Combining the best gen-eral practices of the industry, the new form is designed to eliminate confusing and inefficiency and

FCC Pushes TV Station Grants to 18 WASHINGTON, Oct. 18.—The

Federal Communications Commis-sion this week pushed the ever-increasing number of pon-freeze TV station grants to 78, with the announcement of five additional commercial allocations. Three of the new CF's are for VHF-TV sta-tions and the other two are UHF grants. The FCC at the same time declared four applications "mutually exclusive:. thus .11irig for special hearings. Granted CF's this week were:

Michigan State Board of Agricul-ture. East Lansing. UHF Channel 60; Sir Walter Raleigh Television and Broadcasting Company, Raleigh. N..C., UHF Channel 28: Amarillo Broadcasting Company, Amarillo, Tex, VHF Channel 10: Cornbelt Broadcasting Corpora-tion. Lincoln. Neb., VHF Channel 10: KFEQ. Inc., St. Joseph. M O., VHF Channels 2. New "mutually exclusive" ap-

plications are: E. R. Tuley. Evans-ville. Ind, mutually exclusive with Premier Television, Inc., and Trans-American Television Cor-poration. For UHF Channel 62 in Evansville: Southern Broadcast-ing Company, Inc., Atlantic Coast Broadcasting Company and Charleston Broadcasting Com-pany, all seeking yin, Channel 2 in Charleston. S. C.: Mirador '.'ele-vision Sr Radia Corporation and Gulf Television Company, both seeking VHF Channel II in Gal-veston, Tex.; Davenport Breed. carting Company. Inc.,. and Amer-ican Broadcasting Stations. Inc., both seeking VHF Channel 2 in Cedar Rapids, Ia,

Set Up Firm To Buy KMPC HOLLYWOOD, Oct. 18.—Arti-

cles of incorporation are now be-ing drawn for • firm which will haw KMPC from the G. A. Rich-as estate, with Gene Autry and Bob Reynolds listed as principals in the near corporation. Following a meeting with attorneys early next week, papers are expected to he completed and filed at Sac-ramento. Reynolds at present is veepee and general manager of the 50.000-watt Indic station (The Billboard, October II).

Purchase is expected to go thru within the next weeks. Deal will be finalised once the Federal Communications Commission ap-proves the new owners. Under the new set-up Reynolds will re-main n station% general manager.

Mutual's Sept. Has 21% Gain NEW YORK, Oct. 18. —

The Mutual Broadcasting Sys-tem's ,uoss billings for last month were 21 per cent ($1.607.104) higher than for September of 1951 ($1.324.061). The web's gross bill-ings for the first nine months of 1952 ($14.534,119) were 13 per cent above the $12,881,185 figure chalked up by the web during the same period last year.

provide greater convenience for all engaged in spot telecasting. It is based on the long established standard contract for spot radio broadcasting. The standard provides for non-

cancellable 13-week contracts for programs of five minutes or more duration and firm four-week con-tracts for programs of less than five minutes. This new provision, according to Vincent Wasilewski. of NARTB% legal department, "is beneficial to both telecasters and advertisers because of the invest-ments involved." The contract also covers such matters as in-ebility to telecast, substitution of sponsored programs for scheduled programs, and rate protection for advertisers.

.4USSIES WALLOW IN SOAP OPERA

SYDNEY, Oct. 18.—Radio serials have apparently cap-tured the Aussie listening public, a, • recent survey discloses that every week 200 radio serial episodes are broadcast thou all hourà of the day, this represents 50 hours weekly of listening time. One Sydney station alone is handling 20 serials a day, Monday thru Thursday. The Aussie soaper audience

is estimated to be at least 25%000 at any one time, and women play • big part parti-cularly during the day ses-sions when the big depart-ment stores bankroll an endless variety of aerials for the housewife's edification.

LS Takes Options On 3 Video Segs NEW YORK, Oct. 18.—Prepar-

atory to Jack Benny going alter-nate weeks, Lucky Strike ciga-rettes this week took options on three different programs. Benny is now programed monthly in the Sunday night, 7:30-8 slot, over the Columbia Broadcasting System's TV web where "This I. Showbuainess" holds forth thrice monthly for the same sponsor. But Denny's initial TV show

this season has been received so well that he has lost whatever hesitation he may have had to-ward being programed more fre-quently later in the season.

"This le Showbusiness," on the

E.T. Firms in Broadcast Revolution for Survival • Continued from page 1

that operation was regarded as • "day to day problem." Some of the old-line transcrip-

tions libraries have stream-lined their operations completely. World Sales and Program Serv-ice, now part of the Frederic W. Ziv Company, has undergone a modernization during the past three years. Rather than supply-ing stations with music, it now furnishe, subscribers with • radio packaging a n d merchandising service in which music la only a minor element. According to Robert W. Friedheirn, World vice-president "We had to get into the broadcasting business and are in it with both feet. World believes in the soundness of radio and sees nothing in TV which would eliminate radio ... but the old concept of library service as a music service is a dead pigeon." World gives its subscribers such features as "The People Choose," an election pro-gram: "Homemaking Harmonies," a homemakers show; newa and sports features, all with Promo-tiorwl aids, window streamers, etc. "We help in station cam-pals.," said Friedheim, "and be-cause of this change and develop-

SHOPPING

5 Searching For Video Properties

NEW YORK, Oct. 18.—Several advertisers this week were marching for TV shows. They Include Motorola, Croaky thou Benton 6c Bowles. Best Foods, Ar-nold Bread and Campbell Soups. Arnold Bread is said to want a series featuring • personality who could be merchandised mi. pro-gram would slotted on a regional network. Campbell Soups wants a kids program probably dealing with the heroes of space for a similar kind of regional network-ing.

2 Quit KNBH Exec Ranks HOLLYWOOD, Oct. 18.—Two

resignations hit the exec forces this week at KNBH with the exit of Program Director Bud Cole and Advertising-Promotion Man-ager Dick Eisdninger. Cole leaves for New York today to huddle with net execs concerning future tele production assignments. Eisi-minger hasn't disclomd his future plans. Both posts remain unfilled while KNBH Manager Don Nor-man considers replacements. Cole joined the National Broad-

casting Company's owned-oper-ated tele outlet when it was first launched in January, 1949. He first served the outlet as director in charge of remote telecasts and later replaced Bud Brown as pro-gram director. Ebiminger joined KNBH after serving for five years in the NBC press department

ment, we have been enjoying our strongest position in years."

SI Langlois Sr., of Lang-Worth Feature Programs, Inc., stated he started changing over from the old 1996 of library operation a, early as 1847, with the program "Cavalcade of Music." "World and Thesaurus also started revis-ing their operation," he pointed out. "With the introduction of so many deejay shows and records, we had to create programing which was not possible on a pho-nograph record ... such as inter-views with stars, merchandising allows, etc." He added that his firm levies • fine of $1 upon all

UN SESSIONS

Union Hassle Jeopardizes Web Coverage

NEW YORK, Oct. 18.—Televi-sion coverage of the United Na-tions by the National Broadcast-ing Company again was up in the air at the vreek-end, after a previ-ous problem had seemed solved. The International Brotherhood of Electrical Workers, which has • contract covering handling of all electrical equipment with the UN, ha notified that organization that it will not operate any public ad-dress, mend or translation m ci%- ment on Monday (20) If camera crew remains. The crew member, belong to National As-sociation of Broadcast Engineers dt Technicians which has a con-tract with the web The Ulf would be virtually un-

able to hold sessions if the IBEW walkout takes place IBEW men operate three of the four cam-eras at the UN. The dispute seemed headed for a stalemate which might force NBC to pull out of the UN arid program film in the 11 ant-noon period in-stead.

TYROS TOOTLE AS PROS TUSSLE

DAYTON, 0., Oct. I8.—As a half-time feature of its Sun-day afternoon pro-football telecasting, WLW-D here hais conic up with the novel idea of using the music of out-standing student bands in the station area. The student rom• boa will beat out their college rbyth..ut and run th u their formations on the station's parking lot with the action picked up by cameras mount-ed on the roof of the studios. The Fairmont Band of Van Buren Township, under the direction of Clark Haines, ushers in the new idea to-morrow between halves of the Chicago Bean-San Francisco 49en grid tussle.

secretaries who me the term "li-brary service." The term is now "commercial program service." As for those et, firms which

try to sell music for very cheap rater "They are committing sui-cide," said Langlois. "We give them newspaper mats and win-dow streamers. Had we done it sooner, maybe there would not have been so many disk jockeys. Every kick is a boost."

Royalties The music publishers, mean-

while, have gradually watched a lucrative source of income dwin-dle away. Work for musicians In this field has also languished. One transcription company exec-utive stated that some companies were now engaged in a "cold war" with music publishers, with the precipitating factor being the sale of Standard Radio to radio stations. Harry Fox. publishers' agent and trustee, has warned stations that music on that wax is subject to mechanical royalties. It was learned this week that Fox, Jerry King and Milton Blink, the latter two the top execs of Stand-ard, are still in the process of negotiating an agreement satis-factory to music publishers. Pub-lishers, at this writing, feel that it is not legally permissible for King and Blink to sell the library

(Continued on page 26)

Clients Battle For Pearson's ABC Time Seg NEW YORK, Oct. 18.—Carter's

Products this week canceled the Drew Pearson TV show in the II-

11:15 p.m. Sunday slot via the American Broadcasting Company, and the web immediately had two

other hand is one of the best buys at the network, because of its low cost and high rating, and doe not wish to accept • 50-50 status with Benny in the time period.

LS Has Option. Lucky Strike therefore has op-

Urdu on the "Red Buttons Show"; "Private Secretary," a film pack-age starring Ann Sothern, and a Music Corporation of America film property starring Ray 14d-land. Its option on Buttons, se. claimed the new CBS comedy find because of good critical not tices, expires Monday (20). Strong indications are that it

will purchase Buttons. Lucky Strike Is also showing consider-able inter.t in "Private Secre-tary," which is named second choice should Buttons lose out. The tobacco firm is understood to have paid half the cost of the pilot film. Batten, Barton. Dur. sima & Osborn is the agency.

'Mr. Peepers' to Start Oct. 16 For Reynolds NEW YORK, Oct. 18. — The

slotting of "Mr. Peepers" in place of the Eddie Mayehoff show by Reynolds Metal, via the National Broadcasting Company TV web, was the result of excellent ratings by "Peepers" during its summer run, heavy public reaction when it went off, and dissatisfaction by the sponsor with Mayehoff". Ini-tial efforts. Effective dete is Oc-tober 28. "Peepers" had a hotter rating than the show it replaced during the summer, "Ford Festi-val." and drew 6.000 letters of complaint to NBC within two weeks of the time it went off the air. An iesterestirig aspect i that

the show will be billed thou the Russell Seeds agency, which also handled Mayehoff for Reynolds, altho Buchanan has handled the Reynolds business in the past. Seeds owned the Mayehoff pack-age, but NBC owns "Peepers." Deal seem, to have long-term contractual ramifications involv-ing Red Skelton, who is under personal contract to Seeds. Latter apparently secured a hold on Use time slot by virtue of swinging a deal shifting Skelton to the 7 p.rn, slot just preceding the Reynolds time. Seeds is believed to have put out over $280,000 for Maye-hoff films, some of which are al-ready in the can. Deal with Rey-nolds was closed personally by Joe McConnell, NBC head.

FCC Awards Permits to 8 Stations spurt SofHAINMGT2dN;

slaparionsokrorslleisinbavolltvliedne facirretheB,tnutnoen. activity in the

Federal CommunicatiOns Commis. Dixie, which would sponsor Paul Sian Harvey, Chicago commentator, permits for eight new stations. six and Charles Antell. which would air The Continental in that tinte. Decision is expected shortly, with date of the new show's start to be November IS. The web also was on the verge

of setting a deal for "Bootie Ka-zoolie" as • half-hour, once-weekly Mann. Show has been airing via the National Broad-casting Company,

Kellogg Buys Cowan's 'Pet' NEW YORK, Oct. 18.—Kellogg

this week bought "Pet Shop" to be sponsored over the Du Mont network Saturdays 7C0-8 where It is currently being sus-tained.

Sponsorship begins about Janu-ary I. The package is owned by Lou Cowan. Leo Burnett I. the

ern in the growing daytime AM market Another station was given permission to increase its daytime power. New AM construction permita

went to Blue Ridge Broadcasting Co., Inc, Barnwell, S. C., 740 Ire.. 250 watts, daytime only: Mecklen-burg Broadcasting Corp., South Hill Va., 1370 ka., one kw., daytime only: Southeast Arkansas Broad-casters, Inc.. McGehee, Ark.. 1220 ke, one kw., daytime only: Station KRIM, Roswell. N. M., 910 Ire., one kw., daytime only: Catamount Broadcasters, Inc., Bennington. Vt., 1370 Ire.. 500 watts, daytime only: Patuxent Radio, Inc., Lex-ington Park. Md.. 1570 lee., one kw., daytime only; Habersham Bend-casting Co.. Cornelia, Gs., 1450 kg.. 250 watts, unlimited time; INYO Broadcasting Co., Bishop, Calif.. 1230 Ire., 250 watts, unlimited time. Wink, Ken-Sell, Inc., West

Palm Beach, Fla, was given in-creased daytime power from one to five kw., daytime only.

6 TELEVISION-RADIO THE IIIILLROARD OCTORER 25, 1052

Hold Theater TV, Home Tele Non-Competitive WASHINGTON, Oct. 18.—Fed-

eral Communications Commis-sion, which embarks on the engi-neering phase of the theater tele-vision isearing, Monday (20) will be told by theater-movie wit-nesses that theater TV will be non-competitive with home TV. On the eve of the hearings, legal-ista for the movie-theater indus-try said they envision theater TV as providing a "different" type of entertainment which will live side by side with home television. Theater TV, they said, will offer new plays and other live enter-tainment on a broad megacycle band, capable of big-screen pro-jection. and will avoid duplica-tion of the type of programing now beamed to home viewers. Vincent Welch, of Welch. Mott

as Morgan, counsel to the Motion Picture Association of America, said: "Theater 'l'y will not take over television shows now popu-lar in homes and move them to theaters. Our idea â to present new productions and creative en-tertainment. We expect no con-flict in programing with home TV." He declared that theater TV interests are not seeking any channels which would be allotted to regular UHF or VHF stations in the "foreseeable future." If the FCC seta aside the frequencies

MBS Also Will Cut Night Rate NEW YORK. Oct. 18.—Follow-

ing the lead of the other three networks. the Mutual Broadcast-ing System this week took stepa to slash its nighttime rates ap-proximately 25 per cent, with re-duction concentrated largely in TV areas, effective January 1. hfutual'a rate proposal to its affil-iates also calls for web to in-crease morning rates to new ad-vertisers by about 5 per cent its all areas, and restore last year's 10 per cent cut in afternoon ad-vertiser time costs. The proposal, endorsed by the

Mutual Affiliates' Advisory Com-mittee. won't be official until the web's affiliate stations formally approve it, but their acceptance is considered • matter of routine.

"Freedom USA" Sales Hit 550 NEW YORK, Oct. 18.—Sales of

"Freedom USA" went up to 550 this week, when the Farmers In-surance Company bought the Tyrone Power show for five Western markets. Other recent takers of the transcribed program include three more banks, three more Pilot Lift Insurance agen-cies in the Southeast and the Atlanta Gas Light Company, a privately owned utility, for broad-casting in Macon and Rome, Ga. Direct sales to four more stations were also made recently. The Frederic Ziv Company, dis-

tributor of the series, continued to expand its sales force last week. Latest hiring, were Fred Pesto rias, to cover Eastern New York, and Charles Emory, to cover Kentucky.

for theater TV, facilities would be available continuously rather than at special hours like the pres-ent theater fight casts. "Fights are only secondarily involved in this new, entertainment medium," the legalists said. MPAA Counsel Marcus Cohn predicts that thea-ter TV will be a "new type of entertainment," as revolutionary as the introduction of movies with sound. He termed TV's advances as an "inevitable kind of a se-quence of events," declaring that theater TV ie"here to stay." Cohn said that the creative entertain-ment provided by theater TV would be effective only on large theater screens. The legalists are hoping for at

least 19 channels allocated for theater TV by the FCC after the expected two weeks of hearings. The commission will seek infor-mation on what the movie Indus-tai has already done with th TV and will hear testimony as to the adequacy of present common carrier facilities for transmitting theater TV programs. Present theater telecast, are on a four megacycle band, while the new plan would utilize an eight mega-cycle band.

WALKER DRAWS VIDEO'S PROFILE

WASHINGTON, Oct. 18.— In a thumbnail sketch of what has happened to video since the TV freeze thawed last April, Chairman Paul A. Walker of the Federal Com-munications Commission, re-ported that the FCC had re-ceived 759 applications for new stations, nearly a third of them for UHF. Addressing the Institute of Educational Television for Washington which met at Georgetown University here this week, Walker reported the following development, during the past six months:

Construction permits for 78 new commercial stations (M UHF arid 20 VHF) and nine non-commercial educational stations were granted by FCC; the first UHF station went on the air teat month in Portland, Ore.; Michig• n State College. East Lausingi this week received a CF for a UHF commercial educational station; a total of Ill TV stations are in operation and more than 18.500,000 TV sets in use.

FCC Denies Planned WU, Bell Interconnection WASHINGTON, Oct. 18.—The

proposed interconnection of West-ern Union intercity video chan-nels with those of the Bell Sys-tem companies was denied this Week by the Federal Communica-tions Commission, which ruled that "there is insulficient evi-dence to support a finding of necessity or desirability In the public interest of interconnected operations.' While recognizing its obliga-

tion to consider the national policy of competition, the FCC found that WU would not in fact become • competitor of the Bell System in the field of Intercity video transmission. "Rather, the record shows that Western Union is merely attempting to secure advance authority for intercon-nection and to become • competi-tor of the Bell System if it so chooses," the FCC stated. FCC Indicated that it might In

the future "require a physical connection" of Bell and • second carrier, provided that the latter can show it "is ready, willing and able to provide such facilities." In a dissenting opinion. FCC

Commissioner Hyde charged that the majority decision "effectively

NEWS CAPSULES—COAST TO COAST

WJZ Sells $11,000 in Election Night Newscasts; Amoco Goes

NEW YORK, Oct. 18. — WJZ-TV has sold $11,000 worth of news sponsorship for election night. The station will carry five-minute newscasts every half hour beginning 8:25 p.m., and r' to sign off. Biggest slice,S'ai worth, was taken by Amoco gaso-line. That deal was made dun the Katz Agency and Edward Petry Company, the station's rep. Other takers are S. W. Farber, Inc., for Farberward kitchen uten-sils. with 10-second plugo, and Newsweek magazine, with 20-second spot.. A similar deal is being negotiated for WJZ, the station'. radio half. Other sta. tions thruout the country are un-derstood to be working out simi-lar deals for election night

MRS WORLD SERIES RADIO TOPS TV ...

NEW YORE — The average daily audience of the Mutual Broadcasting System's coverage of the World Series was 44 per cent higher than that tuned to the TV network 'coverage, according to a special survey made by J. A. Ward, Inc., for Mutual. On a sample of 8,500 radio homes over the U. S., the Ward study re-vealed that 53,000,000 listeners in about half of the country's radio homes heard at kart one of the seven games via AIRS, which car-ried exclusive radio coverage of the Series. RE-BROADCAST SET FOR "PEOPLE ACT" ... NEW YORK — "The People

Act," production of the Ford Foundation's TV - Radio Work-shop, which was on Columbia Broadcasting System earlier this year, is being distributed for re-broadcast by The People Act Cen-ter, a project of the Ford Founda-tion's Fund for Adult Education Elmore McKee, originator of the transcribed public service series, is director of the org. The show is now on 183 stations.

Your Top TV Soles Opportunity

EL TV Wilmington, Delaware . In the Market which hot highest

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NEGRO PROGRAMING SALES RISE 29% ... NEW YORK — Sales on local

station WLIB's Negro programing block for the third quarter of this year are 29 per cent higher than those chalked up during the saute period of 1951. New accounts In.' elude Grove Labs, Meal Labs, Red Croes Salt and Black Draught Cough Syrup. Altho rev-enue from political broadcasts won't be counted until fourth-quarter tabulations are hi, WLIB general manager Harry Novik re-ports • big increase in political time buys slanted directly to-ward New York's Negro voters. TELEPROMPTER NAMES RCA CO ... CAMDEN, N. .7. — The RCA

Service Company will serve as sales agent for the Teleprompter Corporation in renting the cueing equipment, along with operators, to public speakers. E. C. Ruinous will act as sales manager for the Teleprcmpter service. Sales activ-ity will be expanded over the na-tion as the equipment becomes available. TED COTT STAGES WNBT PARTY ... NEW YORK—Ted Cott threw

a party for the entire WNBT en-tourage this week (15), so that the folks working in the Rockefeller Center offices and those working in the uptown studios could get acquainted. The WNBT roster of talent, including Jinx, Skitch and Faye, turned out en masse. AXE WIELDED AT WHEN AKRON—Heads fell this week

when Jackson B. Maurer and Philip R. Herbert took over WHKK, which they purchased frein the United Broadcasting Company of Cleveland. Employees who left the station

include Manager Civil Green disk jockey Herb Benson, news editor Max Plaugher, Jane May-bee of the continuity staff, How-ard Wheelock and George Wake-man, engineers, and Gusale Mor-gan, of the maintenance staff. ABC TO CONDUCT REGIONAL MEET ... NEW YORK — Execs of the

American Broadcasting Company will hold another regional meet-ing, the fourth this fall, with ra-dio affiliates this Monday (20). It will be held in the International House, New Orleans,. and will rover ABC affililiates thruout the South. RADIO-TV EXECS TO HEAR PANEL ... NEW YORK—The program at

the first luncheon of the Radio and Television Executives Society will be a four-network panel on the political campaign, with Mil-ton Berle acting as moderator. The four members of the me will be H. V. 1Caltenborn, John Daly, ABC; Douglas Ed-wards, CBS; arid H. R. Baukhage,

6G MRS. The meeting will be Thurs-day (23) noon at the Roosevelt Hotel here. CHI TFIESPS TO TAXE IN SHOWCASE SHOW ...

CHICAGO—Many of Chicago's veteran TV thespians are ex-pected to attend Showcase Thea-ter's talent open house in Evans-ton, III, October 28-29. Hope Summer., who heads the new-formed Equity stock group Mat has taken over the Stadium Thea-ter there, is a veteran of Chicago radio and TV circles and curren appears in"Hawkins Falls. Among the backers are Kay West-fall, Ben Park, Norm Barry, Russ Reed, Don and Vera Ward, Stan Gordon and Fahey Flynn—all radio and TV personalities. Group opens a 30-week season with "Life With Mother" November l& Plana call for drawing on profes-sional TV talent as much as pos-sible for the bi-monthly bill changes.... Newly added to the talent roster of Jack Russell and Associates are actors Sam Siegel, Art Horn, Fred Smith and Kenny Bowers, vocalist Perry Mitchel writer Carl Carleton and com-mentator Alex Drier,

BOB MILLER NAMED WLW FARM DIRECTOR ...

CINCINNATI—Robert C. Mil-ler, former farm service director of WILED. Columbus, O., has been named farm program director of WLW here. He begins his new du-ties November I. Miller was re-cently elected vice-president of the National Association of Radio Farm Directors.

FOUR-WEER CAMPAIGN TO PUSH FM SALES WASHINGTON—FM radio

miles will be pushed in Alabama during a four-week campaign be-ginning November 3, Sixteen Ala-bama FM stations, under the lead-ership of Henry Johnston, WSGN, Birmaightim. and FM radio whole-

(Continued en MIX 9/

does grant a monopoly to Bell. without finding that such • result would be in the public interest." To meet the demands Of TV

networks, Hyde pointed out it will he necessary either to au-thorize interconnection or dupli-cation of Bell's intercity video transmission, involving "a tre-mendous Investment and a very !err and experienced staff." Only WU could undertake this alterna-tive project, he contended. He fur-ther questioned the feasibility of establishing • parallel system.

Box-Office TV Draws Hungry Eye From NCAA CHICAGO, Oct. 18.—The Na-

tional Collegiate Athletic Mae-station ended a four-day meeting here with these developments in regard to television:

I. A yearning to get into box-office TV as fast as possible, but an acknowledgment that the mechanics can't be worked out for a couple of years and probably longer.

2. An expressed satisfaction with this year's football telecasts, and a decision to continue the plan next year with no changes of any consequence.

9. A complaint from DePaul University which will result in an NCAA investigation into whether telecasts of basketball games hurt the gates on non-tele-vised contests. Asa Bushnell, commissioner of

the Eastern collegiate conference, said that opposition to this year's controlled football telecasts it spotty, and seems to come in flurries from organized group..

CBS Dropping Strip Lease HOLLYWOOD, Oct 18.—Co.

tumble Broadcasting System will not renew its studio lease at 8000 Sunset Boulevard, according to press time report. Feb had leased the studio facilities at the 8000 Sunset building for the mat three years. Opening of the net's Beverly.

Fairfax TV studios Ls expected to give the web a little more radio elbow room at its Columbia Square building, thereby making it unlikely at this time that it will need the additional studio space.

Wood Promoted By CBS-TV Net NEW YORK, Oct. 18.—The Co-

lumbia Broadcasting System this week promoted Robert Wood to assistant director of TV station relations John M Beeler, and Edward Scovill were also ap-pointed staff representatives in the department, which includes Bert Lown, Fritz Snyder is na-tional director of CBS-TV station relations. Rehm a* wadi ....noel.? qr. mu. Sana. Sr, uses cane., •,manian and

xtv,r 'ere. --feaNre, lanes and eananarrlal S, me TV 1.1n• Ma,ktt Ina., • tedusar weed, henna eneanw•• 6r. Ms seam,

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OCTOBER 25. 1952 THE BILLBOARD TELEVISION-RADIO 7

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Procter & Gamble la the biggest advertiser in America.

Last year they spent over $18,000,000 in radio. Like the National Biscuit Company, Liggett & Myers and many other of America's largest advertisers, they invested more money in radio than in any other medium.

Ernie, the Hamburger King, of 118 Pike Street, Seattle, is one of the smaller advertisers in America. Last year Ernie spent approximately $7,000 in radio. Like countless other local merchants from coast to coast, he invested more money in radio than in any other medium.

Sales results? P&G had the biggest year in its history. So did Ernie. (In fact, Ernie's sales climbed to an average of 1,200 hamburgers a day.)

The truth is that at both the national and local level, radio offers economy and flexibility that no other medium can touch. And do you realize how much the radio. listening population has grown? Today there are 105,300.000 radio sets in the U. S. A. Virtually every home is a radio home—and over half of them have two or more seta.

The average American now spends more time with radio than with magazines, TV and newspapers combined.

Beyond question, the smartest buys in all advertising are being made in radio. And they're being made right now.

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New Nite Rate Cuts Urged on NARTB Meet I RYE, N. Y, Oct. 18—In one of

the best-attended and most en-thusimtic meetings ever held in the area, broadcaster members of 2d District of the National Asso-ciation of Radio and Television Broadcasters learned Thursday (16) that some advertising agency men believe new and drastic cuts are in order. Raymond Spector, of the agency bearing bis name, told the radio - TV men that night-time radio was practically worthless. Night-time rate. should be reduced Mill further, he ...id, and broadcasters should not continue to make the mistake of raising day-time rates.

This was the keynote of a talk in which Spector Pointed to the virtues of radio as an effective advertising medium. In the ques-tion and answer period following Spector's speech, one broadcaster asked him whether he would buy night-time radio if rates were cut further. Spector said he would not. Ironically enough. the parti-cular panel on which Spector held forth was chairmanned by Paul W. (Frits) Morency, prob-ably the broad industry's sines staunchest battler against rate-cutting.

Harold Fellow% president of the NARTB, told the group that radio is in as good shape as it was a year ago, and would prob-ably continue to improve during 1953. Other participants in the pastel discussion, in which Spec-tor played the heavy, were Key Sweeney, of the Broadcast Ad-vertising Bureau: Er. Hans Zei-set, of the Tea Bureau; Hugh Seville, of the National Broad-casting Company, and Horace Schwerin, of Schwerin Research Corporation. Sweeney told of progress which has been made in getting retailers, notably depart-

Piel's Buys One-Fourth of Garden Sports NEW YORK. Oct. 18.—Piel's

Beer this week bought one fourth of the 93 sports events that are to be telecast from Madison Square Garden over WP1X this winter. Spossshorship begin. Wednesday ( ) from the arena when the Boston Bruins and the New York Rangers inaugurate the local hockey season. Young & Rubi-cam is the agency.

Since Old Gold cigarettes al-ready has half of Garden spon-sorship, WPIX now has only the final quarter of the package to sell. WVDC last season was able to peddle only half the property; so it has bettered itself 50 per cent already.

Philip Morris Cancels 'Line' NEW YORK, Oct. 18.—Philip

Morris cigarettes this week can-celed the radio version of "What's My Liner after Its November 26 broadcast on the Columbia Broad-casting System's radio network. The program air. Wednesdays, 9:30-10 p.m. The tobacco company, however.

will retain the time slot. It is now searching for s new program as a replacement. The CBS radio pro-graming department is trying to sell the advertiser -Grand Central Station.-

OCTOBER 25. 1952

ment stores, to prove for them-selves the effectiveness of radio versus newspapers. Next step, said Sweeney, was to develop • station-wide test using a chain of stores. Ze heel, Beville and Schwerin discussed various as-pects of research.

Friday's program featured a TV panel, headed by Bob Swemy, of WDSU, New Orleans, and including Ray Guy. NBC; Irs Rosenhaus, of WATV, New-wark; Bill Fay, of WHAM-TV, Rochester; Pa sal Adantt, of WRE N, Syracuse, and Nat Fowler, of WJZ-TV, New York. Curly Vadeboneeur. of WSYR,

Syracuse, di strict director, opened the sessions. Vadebonceur was credited with putting on a meeting attended by more New York City, as well as up-state broadcasters, than any in recent Years.

SUBPOENA

BAB Kicks Off Second Radio Contest

NEW YORK. Oct. 18.—Broad-cast Advertising Bureau kicked off it s second annual "Radio Geta Results" contest with a novel pro-motion piece to its member sta-tions. The mailing piece is in the form of a subpoena. Copy on the cover reads -You are hereby re-quested to supply evidence in the case for radio." Entrie, are suc-cess stories in local radio adver-tising. Aim of the competition is to

give BAH documentation for its own promotion of radio as an ad-vertising medium. Three prima are given in each of nine catego-ries of local advertisers. Board of judges consists of tmde-paper ed-itors and advertising execs. Clos-ing date is November 15. Winners will be announced some time af-ter December 15. The contest attracted over 300

entries last year. RAB will this year give each winner a dupli-cate award to present to the ad-vertiser deeeribed in the entry.

NBC to Unveil New 'Project X' NEW YORK, Oct_ 18. — The

new "Project X. which has been in the works for some tinte at the National Broadcasting Company. will be ready for unveiling to agencies and sponsors next week. Masterminded by Edward Bar-rett, former assistant U. S. secre-tary of State, it involves • big-budget hour-long TV news re-view, probably headed for Sun-day afternoon slotting. Show involves contmentary.

analysis, pickups from various U. S. cities, and film flown in specially. Cost is believed in the neighborhood of $50,000 per show.

ABC Fills 3 Major Posts NEW YORK, Oct. 18. — The

American Broadcasting Company this week filled three major pieta in the program department of radio web. Two of the jobs went to gals, both of them seven-year employees of the network. Myrtle Tower Is the new director of program operations, and Clay-ton Shields is the program department's new business mana-ger. Miss Shields started at ABC as secretary to the network'. hue-loess manager. The male ap-pointee is William Hamilton, who becomes Eastern production manager. lie was senior director in the program department. •

STORE MUSIC SALES IN SKID

WASHINGTON, Oct. 18 — Sales of radios, phonographs, television set% records, sheet music and instruments slumped below 1951 levels, the Federal Reserve System reported this week. Radio. TV and phonograph sales in Au-gust dipped 29 per rent below the August, 1951, mark, while sales for the eight months' period beginning in January were down 24 per rent. At the same time, disk, sheet music and instrument sales slipped 6 to 8 per cent respectively in the. periods.

krocIal Preen, earn.ng pewee of TV Mere Prechen Nan Snenateres hen many now., rw to renal, restore and car for TV= Read ebovr *is and other ressondabla TV +arse., and a wee election of TV fen fare of ow, Iv,. en ere*er pane st .14 fraction on ti.. N fen Model Pees

OCTOBER 25, 1952 THE BILLBOARD TELEVISION-RADIO

NEWS CAPSULES

WJZ-TV Election Night Newscast Sales Net 11G

• Cordoned from page 6

eiders, headed by John Evizie. Hart-Greer Company, Birming-ham, will spearhead the drive. Promotion co-sponsors are the Na-tional Association of Radio and Television Broadcasters and the Radio-Television Manufacturers Asaociation. OPS NOT TO rdZSTORE CEILINGS ON PARTS... WASHINGTON—The Office of

Price Stabilisation indicated this week that it does not intend to reconsider its decision to restore price ceilings on radio. television and phonograph parts. The order, the first de-control action taken by the OPS. Is effective October 27. The OPS restoration order was protested by the Radio-Television Manufacturers' Association. which warned that the "arbitrary action" would "cause havoc thruout the industry among both set and parts manufacturers." TV SHIPMENTS NEAR RECORD 1551 MARK ... WM' II ING TON — Shipment of

Z.722.000 television sets to dealers during the first eight months of this year nearly rivaled the 2./44.-631 set 1951 record. Four States received upwards of

200,000 sets each since January. to lead the field, according to fig-ures compiled here this week by the Radio-Television 1.lanufat-hirers' Association. They were New York. with 330.914 sets; California. 289.972, Pennsylvania. 227.356. and Ohio. 206.382. NCAA OKAYS MARYLAND. WAVY PIGSKIN TUSSLE WASHINGTON—The National

Collegiate Athletic Association this week authorized for the third time the telecasting of a major. sellout football game in its local area instead of the nationally tele-vised NCAA game-of-the-week show. Th., NCAA approved the substitution of the Maryland-Navy game for the Yale-Cornell contest scheduled for today (18) over WNk.W, the Nations' Broad-casting Company's local TV out-let. 'Contrary to the belie of many,

at Is not this committee's wLsh to ban TV." NCAA committeeman end Yale athletic director Bob Halt declared. adding, "We have never refused to permit televising of a game where there is no com-petition in the area." STATIONS BECOME

WARTS MEMBERS WASHINGTON. Cic .. 18.—

Three new television stations, KFBL-TV, Denver; WWLP, Springfield. Mass. and KDUB•TV. Lubbock, Tex., have become the first "post-freeze" members of the National Association of Radio and Television Broadcasters

All three stations received their construction permits since the lift-ing of the TV freeze by the FCC. WARTS TO HOLD 3 MEETS IN D. C... WASHINGTON. Oct. 18.—

The National Association of Radio and Television Broadcasters will hold three conferences here dur-ing the next two months. NARTB President Farold E. Fellows an-nounced this week. The copyright committee will hold a two-day meeting here November 17-18, while two other gro •s, the full board of directora and the radio board of directors. originially scheduled to meet elsewhere De-cember 5-8 will now convene in D. C. December 3 and 4. respec-tively. CENTLIVRE TO SPONSOR FORT WAYNE HOCKEY ... FORT WAYNE. Ind.—CentlIvre

Brewing Company has signed to sponsor Fort Wayne Kometa ice hockey games from Allen County War Memorial Coliseum via WOWO. Ernie Ashley. WOWO sports director, will describe the 30 gamm, to be heard at 3 p.m. Saturdays and 10.15 ta in. Tues-days. THE RESTLESS PEOPLE AND THE REVOLVING DOOR ...

BUI Brennan is newly tip-pointed script co-ordinator for Columbia Broadcasting System'. TV shows. He wa, formerly with XXXI'. Hollywood.... George W. Faust was named operations and traffic supervisor for morr, Hol-lywood. He's worked in a similar capacity for Du Mont Television

Network. . . . Peewee Reese, Brooklyn Dodger shortstop, will star on a local series over WHAS, Louisville. KY.. beginning next month.... Geer,* Chatfield has joined William Esty, advertising, as veepee and exec committee member.... Paul Alper, manager of WSNJ. Bridgeton, N. J.. was re-elected president of the New Jersey Broadcasters Association. ... Eldon Campbell. New York rep for the Westinghouse radio stations. has been made the chain's general sales manager. succeeding E. R. Borroff.... El-liott Sanger. manager of WQXR, New York, will receive the award of the Columbia School of Jour-nalism Alumni Association for his station's community service. . . George C. Atkinson, an account

casting System. which operates two elation., has brought in Way. Kraal as sales and promo-tion manager. Kearl was for-merly with KNXT. Hollywood, and KSL, Salt Lake City, of which Evans was, until recently, manager. . . . Howard Warwick has been appointed radio-televi-sion director of the Military Sea Transportation Service. Atlantic Area, a branch of the Navy. .. Rob Murphy. sports editor of the Detroit Times, has been made top sports commentator for CKLW. Detroit. . . Gene Schoor has joined the public relations staff of Spotlight Promotions repre-senting Walt Framer Productions. Ewing Cartadey, news director of WRY, Oklahoma City. Okla., is leaving the broadcasting field af-ter 20 years to become extension editor at Oklahoma A de NI Col-lege.... Peter Muataki is a new amount exec at KOTV. Tutu, Okla. . Thomas blarney has been promoted to general man-ager of KIXL. Dallas.

exec for WQXR, has been ap- WI pointed manager of KEAR. Sim

1‘14 Francisco, another classical music station... . C. Richard Evans new

aps Expansion manager of the Hawaiian Broad- of Merchandising Plan

CINCINNATI, Oct. 18.--A vast-ly expanded merchandising an involving the facilities of more than 1.000 supermarkets and nearly 500 leading drugstores was , announced today for WLW and WLW-T advertisers by R. E. Dun-

. l.r.sident of Croaley Broad-. casting Corporation. wLors point-of-purchase plan

was unveiled to Crosby exert.. lives by Danville as part of the auchence-and-aales promotion launched by the Crosley radio out-let September 28. Forerunner of the new operation was the Shop-per-Stopper Plan, which was placed in effect for WLW-T food advertisers last March. The plan Involves three end-aisle displays In the Albers Supermarkets weekly. Albera orational area duplicates the WEW.T coverage and centers in Cincinnati. Dayton and Columbus. O. The Shop-per-Stopper Plan also includes

display space in the double-truck Albers display ads Thursdays in 19 metropolitan newspapers. Under the new merchandising

plan. Dunville stated that WLW and WLIV.T were purchasing dis-play space In major markets with an on-the.air tie-up to assure the stations' advertisers traffic die. plays. Danville stated that Hue-Way. the publication now issued in two editions to grocers and druggists thruout the .rea. would get a face-lifting, too. lie said its format would remain much the same but that it would be ex-panded into one merchandising newspaper of higher reader Inter-est to all major classifications of retail outlets. The publication is mailed monthly to more than 20.-000 tradespeople. He indicated this circulation might be upped to meet the new requirements. The new merchandising .plan

(Continued on prior

the nation's first commercial UHF television station...

Portland, Oregon's first television station

announces

the appointment of

NBC Spot Sales as National Spot

Sales Representative

KPTV Portland • Oregon UHF Channel 27 Started Operations September 20, 1952

Owned by Empire Coil Company, Inc.

Cleild•••• Anus an • ••••1•1•• S, AM. Check and areal yes. TV owns ham thou and elnee 60...Incline of fennas of Ige•dong om••••ts. astraolers aid sursolkos t.._ 55,05 this week and rtane W•Olt TV

10 TELEVISION-RADIO THE BILLBOARD OCTOBER 25. 1952

THE BILLBOARD Radio-TV Show Charts sh, W.. 6 urc... s-ormierman 31193 mum ANIMIONtere

• Top 10 TV Shows Each Day of the Week in COLUMBUS, O.

A4tording to Vicleode. Reporta

.115.1V 15.9tch as Crel. lmc.USN 15119. IOC

WTVN Ity*., W., Inc ABC, COS. Od

0,0.. »PO. MOROI, •• N. II 20 au. Wtf, NUM 90111.00 • .1199 «b. rete.11 er991 bated a, •11 AS rue. Il the 20 «Ann • In .1•11 9..1" It. nI 7.700 15I tomes. T. clp MINI! . ti. manne. W. Ile 11n1 u. den .1 ne mt.. nab. Iv woe le ner et 9.9. 919-. te 9119919

11. Ia.. Iba! 11 env. N elm. IN ay.. . 15-* nu.. 11.• we '0 Nam dat I. envS . 20 marl1.0 an dome. W move. We ene.,. ,.•••

LOWHATTS My Line?" was top show les Columbus In Septem-•• ber. Due to Columbus's non-observance of Daylight Sav-

ings Time, the show came In an hour earlier than It does during the mason. This placed it at 9:30 p.m., which Ls probably all improvement. -Godfrey% Talent Scouts" and "Godfrey and Friends," on the other hand, were moved up to 7,30 and 7. respectively, which is not an Improvement. These two shows, which were first and second in Apr11, were second and third 111 September. Columbia Broadcasting System again haz the most shows on the chart

2 33.4

▪ eTi -

31.0 I 210 3 333 -

- -

I 37.2 -

20.7

-

9 151

2-2-3

1i3

3 22.1 -

▪ 25.1 - -

1 32.1 .2 MU

«0 7 171 - -

1 15.3

a 31.1 72 2.73

▪ .72

22.5

21/ 22.2 21.7

21.0

I 34.4

4 25.4

• 20.7 I 19.0

1-.I..e1.1

SIMON TO 516ROFF

AMR

I. 'sours IOU LINET CI3 910.10.00 2. 8ASEIALL 160.141 I:00. 4.00 3. TOAST OF THE 11311 .MS 3:00. 8.00 TIE DOCTOR MC 101 9730 5. CELEBRITT TIME CBS 900. 9.30 6. ROT ROGERS 10 5:30- 6:00 7. ROCKY 0100 Dull too. 8:30 8. THIS is SHOW 115111E4 CIS 6730- 7.00 9, DANGEROUS ASSIGNMENT

(an) 8:30- 9:00 10. TV PLAYHOUSE IOC NIA 8:00

we.

W116 47/ WNW 37.8 WINS 27.4

«WC 16.1 Win 25.9 WI« 23.7 VENN 25.2

MI6 au

MONDAS I. TALENT SCOUTS CIS 730- 100

2. MT LITRE MARGIE. CIS 8:00 8730 3. WHO'S NERD CIS . 8.30. 9.00 1. WESIINGHOUSE

»NEI IMAM CIS 9:00-10.00 5. LUX VIDEO NEATER_ CIS .. 300 7.30 6. AL MORGAN NMI« 6.00 6.15 7. TV WEA1111111AL

ROPMEOPE Koski .. 10.00- 10:15 WOO 8. 5111111 IT 001 (73 10730 II 00 114..111118

9 n1REE CITY 111fAl. .11N-110 10:00.10:15 IIRIVC 10. ROBERT 0161n5604183. NBC 8:30. 9.30 IME

WIRS 18.9 «WC 18.6

W1116 43.2 WIN 31.5

IRE 17.9

WM 216 Ma 119 IRK 176

17.4 16.8 153

IS.,

1111001 I. SUSPEME ..... .. CIS . .. 8:30. 9700 33.1 2. ORIGINAL AMATO,»

HOUR NIX 9.00. 9-45 3. DANGER CBS . 9:00- 9:30 4. MIDWESTERN HANIDE.. NBC 7.00 B:00 S. C111 HONITM CBS 100- 8-30 6. CIRCLE TREATER NBC . 810. 910 7. AZ MORGAN Nolte . 6:00. 6:15 I. NMIES 1HE SANE AM 9730-10.00 9 RICE II 1101 CIS 10:311100 111..11196 ID. THE UNEXPECTED

NI./ 110.11,1 9:30.10700 MI6 15.0

WEINIENAI I. GODFREY 4. FRIENDS .C15 7:00. 8.00 MS 450

2. STRIKE IT RICIN .(113 8:00- 8730 MI6 36.1 3. 1E/FREY JONES

Oilrel . ....Non-Nd 030 9.00 4. LUE t1871011 1101111 .C16 9:00. 9,45 S. KRAFT 'IV THEATER . .118C 8,00- 900 6. Al MEAN 119•4141 00 6:15 7. SNIKE II 1101 COS 10i30-11700 Mt.WINS I. SPORTS SPOT CM 145.1100 WINS 9. TV WEATHERMAN.

FINNSCOPE brit 11111:00.10:15 1119115. 17 4 10. CHET toiso 11.4-11.1 6.15. 7,00 WINS 11.1

NOMA? NBC. ego. 9.00 «WC.. .47.9 CBS. . 8730. 9:00 WINS 35.2

3. IVE GOT A SECRET CIS 9-31 10700 MILS . _28.6 4. RACKET SOW CBS 9,00- 9730 WONS . 77.9

5. T MN IN ACTION INC .... 7:30. 8.00 WC«. -.23.0 6. MARTIN KANE MK 100- 9:30 1RWC 111.8 7. GROUCH° MARK NIC 7,00. 7 10 'MC 18.7 I. SIRIKE /1 RIDI COS 10:30.1 I :0116.11.18045 18.0 9. ROUE RANGER RR 6:30. 7:M W11111 14.1

10. Al 11016.111 1144164 6,001715 ILIVC 116

FINNY 1 BOSTON BLAME

1111n) Non Nef . 130.1100 2. FOORIGHT NEATER . CBS 130- 9:00 3. MAMA CIS 7:01 7:30 4. POLICE STORY 05 9:00- 930 5. BOXING NW 100. 9:45 6. PUMPS/ OF SIAM . MS 8:00. 8730 7. BIG 11087 10 100. 8730

. 8 ALDRICH 74.14110 MK 8:30- 9:00 - RI« 8. IWBITY OUESTINIS . .De N 7,30- 8:00 WIVII ID. STRIKE IT RICH CD 1030.11410/11-1111113

I. DRAGIIET 2. BIG TONI

141110809

W816

218 WIZ 26.7

.70.11( 24.5 WINS 23.2 W13111 17.1 MINK 13.7 WIWI 15.3

15.1

▪ 37.0 *INS 211. 1 WSW( 1/.0 WIRC 14.9

14.1 14.6

I. MIDWESTERN HANIDE 11.11•1 100 11710 WIRT 21.3

2. DIE BIS 10 CIE 11:00. Moe W8NS 23.5 3 BASERALL .11.1.1 too.4:00 vino 22.6 4. VOIllt HIT PARADE .1111( 9,30.10,00 MK 11.6 5. WILD BILL imam

III..) . Non me 610. 6:38 MI5 20.7 - 6. AU STAR SIMMER

REVUE NBC 7:00 8 00 7. IXD DUICJI Mtn Non-Nd 100- 910

- I. NITRE OF 1HE MR . CIS 9730-10:00 9. MYSTERY THEATER Noa.INI 10.00.11,15

- . - II. KU CARSON (RIM .11641•1 4510. 7:00 • 10 @shoats In Aneust. 0052

IA« 20.0 WLIVC 09.8 1815 153 WPC 15.1 Min 15.1

• Share of Total Audience Radio vs. TV

in MINNEAPOLIS-ST. PAUL

. . . Anterdirng P. IVI•41 11.onn 1952

7 P.M. to Midnight

111.9.5100 1001e .

1.1 Tad 1.. Les

For Review. and &obi,. al Sniffle am.

Reeord• Are The Billboard Moak Poe olarit> Chart. (Mark Seeiao).

• Top 5 Radio Shows Each Day of the Week in MINNEAPOLIS-SE PAUL IU*L000.l.03,

... Affording to Pulse Reports

NEVO 5000 ed,t191.1 . «ST. 50,900 nays . .. . .NeC WCCO 90,000 vaat CIS

1014 MAW 5,000 0. N. . 090. WIMT 50.000 eny, 25../ 114. IS. frig

Ulte 19

SUNDAY MONDAY 509 . 49.1.. 373 TUESDAY 49.5. -505.-38.6

THURSDAY 49.0.. 510.. 37.6 FRIDAY SATURDAY 463. 53.7.. 36.7

6 AM. 6 P.M.

WIN.FRI. 19.0. 810.-772

6 A.M m Midnight

ENTIRE WEEX .665- .301

NEXT WEEK Top 10 TV Shows

Each Day

in CHARLOTTE

Top 5 Radio Shows

Each Day

in BIRMINGHAM

dererdÉ, It TA, Pt..

•

• Share of Total Audience Radio vs. TV

in BIRMINGHAM

Ike:an:Ewe I. PIA»

FOR FULL INFORMATION

about el radio and bilevevar Were . tafing9 audier. 5.9.11.0. Add many salvo lacier which defermin• the success or failure of s wove. subscribe to sae of or the ffl »roves of lb. seseorch erganwe-How Iser-wd o. Wee Pata.

Foe hill derails of the P.M, resorts, «rite to THE PI11.511, INC.. IS Wee 4615 Now Yen.

Fer tall derail... the Video-des, vendee one IN lAT 1. GRAHAM RESEARCH. INC.. 312 UMW.. A . Hose Yon.

For rhe ARO seen owire fa AMERICAN RESEARCH BU-REAU, 54.9.1 Pram Milling. WanInIngton,

Interference Standards Set WASHINGTON, oe. is-

Standards for television set manu. facturen to follow In turning out UHF and VHF receivers relatively free of interference may be forth-coming at a three-day meeting of the RadiO.TeleVisios ManufaC-turers' Association next week in Syracuse. The Federal ComMunicationt

Commission has been anxious to run down tames of TV inter-ference arising from receiver ra-diation and spurious receiver re-sponses. The RTSIA's committee RIS has been conducting tests to determine the extent to which 1952 television receivers meet the high standards earlier recom-mended by TV engineers on the committee.

1 121 1 WPM-CEDRIC ADAMS Nos-116 111111.18:15 «CO 18.3 4 11.0 2 SANNIUSIERS CIS an-1:30 wttO 89 11.3 3. NNE 60100 .CIS 181 7.30 WOO 83

4. SPORTS Non 46 1115-10.30 ROCCO 8./ 5 TAMAN CM 731 8:00 MO 7.8 5 WHOOPEE OM mon -mm 136 110 IRCO 7.8

6 A.M. 70 7 P.M.

mouvr.noier

1 17.1 I. NEWS-CEDRIC ADA111.111,611 12.30-11 4S IMO 15.8 2. 15.3 7. ARNIM GODFREY CM 9:00.10:30 TIRO 13.7 - - 3 NEWS-G, GRIM.

I. 11113101 bead 030. 1745 11.ttO 12.9 A. 811EAKEAST WU@ 1108..11014111 1.45- 9:00 ROCCO 12.5 5 THE (41101116 LIGHT CM 11,45- 1:00 VIRO 12.2

11111011111

I 14.0..1. NEWS-CEDRIC ADAMS 12:3072:45 VICE0 10.3 2 93 2 NEWS--G. GRIM Nes-Nel 134 Los ram 90 3 10 .3. DAYTON'S MUSICAL

CRIMES 1*0.1.1 730. 8:30 RCM 7.1 3 1.0 4 NEWS--DellAVEN Meld 7:15. 730 ..WCCO 7.3

4 LAIRS RAEG-FIRS NEWS CIS 12.45. 1:00 IVCCO 7.3

111019

3 110 1 NEWS-CEDR1C ADAMS.IM.NN 1270.1145 1 DORIS DAY. CBS 6:36 710 11X(1) . 6.3

- 3 DECEMBER 811101 CBS 100- 6:30 - 4 HAL GARVER SHOW. Noollet 11:45. 1:00 MM.. 3.8

OUR MISS BROOM, SYNCOPATION PIECE. .185 5:3a 6:00 WICO 5.5

• Me se U. S. Ceres al Radio MineribIp. 1950. and Solo Mamened 1932 @Pion et Diehlet Is h. neneapelii.9. Pail nelrepaleas vea, Wage; Melia, DAUM, Kennels, Ramey and WashiefIce mans

wItOt .111 250 .ato *PIC SOO WWI

MSC, 01,1.

9900, re. e.nren at 61•01e.• I. 10 earbels. a. nonnt 51... rm. O In. Vat. 000 Is 19.0.1t, 1..1., It 91.1.4 W the we.. nano. nun IOW. • t•••••••({,01 S tenet .0.1.1 t, I .1. mre• tar./1“ .1.. In t. Iwo., 11.100 nemet 5fr Inten,eNee s. eiv noon. RN.. an r.../ 51 15-9.9. 1.9959 I. IF an to rn.1119 nach Oat Inr an 191. unelt. Enee. ratilys ened n• 400 bee. I. 01110 101tIs NcSar.Fnd. entv. 001e. an .10 1.000 h.

RADIO listening in the Minneapolis-St. Paul area was in the usual decline during July and August. Only show to boost

Its ratings over what it had In the spring was Cedric Adam. Sunday afternoon van.. This, plus the vacation of Jack Benny and otters, raised Adams to position of top show Sunday after-noon. And that makes Adams tops in Minneepolis-St. Paul an, day and any evening, thn his ratings generally were ConsideashlY down from the It, he gets in season,

nô -alto. '12 7 P.M. TO MINIM

10111119

3 18.5 2

Memo Or. N.

- I GRIM MILI_SE0 HALL CEORIC ADAMS Non NC 111/0.10:30 WRO 141.8

PHILIP MORRIS PLAYHOUSE CII

3 BEST PLATS NBC 3 MUSICAL MOTS C Mao, CBS 5 THE INNER SANCTUM CIS

7:30- 84111 «CO 6.3 7.30. 8:30 1679 61 7:00. 115 «CO 6.0 130 1011 1180 3.5

P10404.1

I 163 1 MEWS-CEDRIC 4.06145 Ne Nil 10:00-10-15 MO 1411 _ _ 2 NEWS SPORTS . Nee sal 10:15 10:30 viao 73 - - 3 ROINANCE NS 600. 8,30 MCCO 6.8

4 VOICE Of FIRESTONE NBC 7.30. 8:00 KSTP . 63 5 THE RAILROAD MDUR NBC 770(1. 7.30 KSTP 6.3

4 10.5 5 GODERCTS TALENT ROUTS CIS 7730- 8:00 IMO 6.1 _ - S. NE TELEPHONE MUR _NM 0.00. 130 msrm 6.3 _ - 5 BANES Cf AMERICA NU 110- 9118 •IISIP 63 - - 5 BRAY HAT, SIEVE ALLEN CIS 8.10- -9,0111 WITO .63 _ 5 WAN A MILE CIS 9.00- 9730 IMO . 111

5 NEWS. Toll. WAXWORKS...CIS 9:30.10:110 «0 6.3

MBA,

I ISO 1 NEWS-CEDRIC ADAHS.Nee-Net 10:00.10:15 WCCO 123 .-. 2 G GPM. HANEY NALL Nee-Net 1115.10:30 «CO 15

- 3 THE LINEUP CIS 11:01 030 WCCO . 71 4 FAISONS. SIEVE ALLEN .

SHOW CM 830 9.00 RCM 7:5 - -.....5. MR. MO MK NORM ...(83 7:30. 100 WCCO 7.0

111311151/1

I 16.3 I NEWS-CECRIC ADAM Non Nei 14.00.10 15 IWO 133 - - 7 NEWS SPORTS Nee NV 11 IS 10 30 RCM LS .... - 3 101111117 DOLLAR CBS 800 0.30 MED 83 5 1LS 4 DR minim CIIS 7 30. 8 00 72

.-. -. 5 GROUCHO MAD NBC 11111. 8.30 15TP 73

111111011

1 16.8 1 NEWS-CEDPIC 604115.11661181 10:00.1115 VICCO ILl 2 ILS 1 181 IN PEACE AND WAR .C13 /30- 11011 ROCCO 13

- 3 NEWS. ROM N.« 14.15-1030 WICO . 7.8 5 DRAGNET 17.3 4 110 10011COS 7:00- 7:30 VICCO . 7.0

1 NBC 8.00. 8,30 1311. . 63

1 2

1110.13

16.0 1 NEWS-CEDRIC ADA MS.11144116 lo:osio: I ... NOCE .13.3 9:5 2 MEWS. SPORTS «NM 1115.1030 era . I a

3. THE IIG 1114E .C8S 106 0,30... .NOTO. . 70 4. 1OUSICLAND,

DANCE ON Wen /WI 101-10 00 . MCO . 6.5 - S. PARADE. MUSICSIO..nontiel 7:011. 7.30. W(E0 6.0 - 5 IASI DANCE llon NM sae 100 «CO 6.0

51181017

s is

17.4

OCTOBER 25. 1952 THE BILLBOARD TV-FILM 1 I

New Feature Film Deal Aids Stations NEW YORK, Oct. IL — The

deal by which Sol Wurtzel has leased his entire catalog of fea-ture films to Major Attractions, which us turn made a long-term diatribution deal with Unity Tel-evision Productions, underlines the peculiar hardening on the market for fresh feature film product.

In the past two years the only large group of feature pictures to be released to video stations was the old product produced by Ed-ward Small. These 26 films are being peddled by Peerless Tele-vision Productions and have been on the market for more than • year.

This condition means that sta-tions must mn and re-run the

Columbia, U-1 Contract With SAG on TV Pix HOLLYWOOD. Oct. 18.—Screen

Actors Guild this week concluded contracts covering TV film pro-duction with Columbia Pictures and Universal International, thus becoming the first major movie studios to sign telefilm agree-ments. Contracts provide for stu-dios to pay minimums identical to those agreed upon by members of the Alliance of Television Film Producers last July. Studios fur-ther agree to additional payment for re-running films on TV as well as compensating actors in the event the films produced for TV are released for exhibition in theaters.

During period of negotiation with the studios, employee ad-hered to the minimum pay rates already won by the Guild in its TV film producers' contract. Pact la retroactive to July 21, date when TV film contract was con-cluded with members of the Al-Rance. Other contracts signed covering

TV film production include A-Men Productions, Crackdown, Joan Davis Enterprises, Jack Desove Productions, Doefdair Corpora-tion, William Kay Company (New York); Frontiers, Inc.; Golden Key True, Great Commis-sion Films, Sherman Harris Pro-duction,. Robin Hood Production., Jan Productions, Mann-Dee Films• Mark VII, Ltd.; Proekter Fender-Nona (New York), Roland Reed Enterprise& Swamtrom Produc-tions and yavin. Inc (New York).

Edwards to CBS Film Org HOLLYWOOD, Oct. 18. — Wil-

bur Edward., manager of KNXT, joins the Columbia Broadcasting System', film sees division as national director of film sales. He replaces Fred Mahlstedt who re-mains as head of the operation but will specialize more in ad-ministration and operation of the department. Edward'. successor at KNXT ha. yet to be named by CBS.

pictures available. The Columbia Broadcasting System, for ex-ample, buys some film for its owned-and-operated stations on the basis of five runs within a 10-month period rind, in some caws, two runs within • two-month period. A top executive at another major web reports that each picture available to televi-sion has been shown at least four times per station, on the average.

It had been thought that the purchase of RK0 by a new man-agement group would mean the placing of a large block of its product on the market The re-verse, however, has been true. The company has stated that it is inter-ested in TV, but that it will not liquidate the RICO film library. Every indication is that those firms that have films for sale are hanging on so they can make a larger killing when the new TV stations go into operation. The Wurtzel films which will

now be available include some products made as late as 1949. The package includes such personali-ties as Marilyn Monroe. Paul Kelly, Kent Taylor and Jerome Cowan.

Arrow Moves To Eagle-Lion HOLLYWOOD. Oct. 18.—Arrow

Productions is expanding its tie-!Miles and moving from its pres-ent KTTV studios location to the Eagle-Lion lot. Firm will occupy more office space as well as take over additional sound-stage facili-ties. Expansion move if necessi-tated by the firm's plan to start production on its second brace of 13 half hours in the "Ramar a the Jungle" series as well as start pro-duction on its "King Arthur and the Knights of the Round Table." Letter will be a series of 26 half hours. "King Arthur" will be budgeted

at $25,000 per episode, according to Arrow's Leon Fromkese. Com-parative high cost of the aerie& Is due to expense of period cos-tuming and sets. Production will start in February. Cameras will re-sume rolling on the second 13 in the "Ramas-" series after Arrow moves to November 25 and will be completed by January. Series' first 13 are now to releme and being syndicated be Lee urn* story. Ted Post and Roy Kellino distribution subsidiary, will direct.

AT Cy T $21/2 Mil Film Series To Be Produced by Capra

Map 13 Full Hours of Color Pix Dealing With Scientific Topics

HOLLYWOOD, Oct. 111.—Big. Ayer, Copra was signed to do a seat TV film deal in the history pilot reel and holds an option on of the industry was concluded this his services for the remaining 12 week whereby American Tele- in the series. First film will be phone & Telegraph will invest 'The Sun," to be followed by films approximately $2,800,000 in a treating other planets. Inasmuch series of 13 full hours produced by as films eventually will be play-Frank Capra. Subject matter will ing the school circuit, Capra will treat scientific topics. Films will avoid the science fiction approach be shot in color, and following to his subject matter but will their TV run will be opened to rather adhere closely to factual non-theatrical release for show- science. Technical treatment rules ings in schools and colleges. They out probability that series will be will be semi-documentaries. Ca- opened to theatrical release. pre will rule againat using tap Don Jones, of N. W. Ayees name players but intends to seek department will head the produe. out competent unknowns, lion unit to be established here According to arrangements by the agency. Deal climaxes

made thru AT&T'. agency, N. W. months of study and negotiation

650G Lowe-KempTV Film Series Deal HOLLYWOOD, Oct. 18.—Mar-

cum Lowe Il this week concluded a $1350,000 finivacing-distributing deal with TV film producer Melly Kemp. Of this sum, $450,000 will be used to produce a 39 half-

To Emphasize Story on New Schlitz Series NEW YORK. Oct. 18.—The new

&hilts "Playhouse of Stars" se-ries, which will replace its cur-rent property, will accent story instead of stars. Packaged by John Gibbs and filmed by Merid-ian Picture,, Inc., the series will tee off late, this season with a Cosmopolitan story. Later scripts will be adapted from material written by Somerset Maugham, Arthur Stringer and F. Scott Fitzgerald. The program will continue to

use stars, with the intro to each drama to be handled by the star. Irene Dunne now introduces each

UNIONS AND TV FILMS-7

NABET Sees Future In Vertical Unionism

By PATRICIA FINN LEWIS laternetimel Represeemthe for the Meortedee of Decline-leery and TV lelm Cemeremee At' !aimed With NABET

The primary objective of the National Association of Broad-cast Engineers and Technicians is the budding of all-embrace-able vertical trade unionism within the industry. It is our

Rumored 'Racket Squad' Losing Morris Bankroll HOLLYWOOD. Oct. 18.—Fate

of "Racket Squad" seemed up in the air at press time as trade rumor, claimed the Showcase Preclude.» TV film series was on the verge of losing Philip Morris as a sponsor. Neither the Biow Agency here nor Carrot Case, of Showcase, could confirm or deny the reports. Case serves as Co-producer of the series with Hal Roach Jr.

Series has been on the air for the same sponsor since June, 1951. Eighty-nine 30-minute eleisedlel have been completed. Show's cur-rent cycle runs until March, 1952. Rumors were doubtlessly

prompted by the abundance of telefihn packages acquired by the Biow Agency for the cig com-pany. Philip Morrie now sponsors qtfy Little Margie." "I Love Lucy"

and "Racket Squad." Biow also bought Don Sharpe's "My Hero." Latter's time seg la being tem-porarily filled by "Margie" until production has been completed on the "fiero" series. Philip Morris is currently bankrolling "Margie," but Dunhill will take over when "Hero" is completed. According to trade talk, prob-

lem arme when Milton Biow or-dered "Margie" canceled on the basis of poor press reviews. Later ratings, however, showed viewers favored the show, but at that time the agency had already contracted for "Hero." Biow bought "Margie" anyway, only to find Itself with one show too many. Others. how-ever, maintain that "Racket Squad" will not be the show to go on the basis of its coat-per-viewer stending,

belief that the old line craft un-ions have outlived their useful-nem, and that only vertical un-ionism will produce an era of smoother-working relationships for all. This kind of unionism offers

to employers an end to the prob-lems and hardships of unneces-sary jurisdictional strife such as the postwar strikes which para-lyzed Hollywood. To members it offers a maximum security in their dealings with the industry. For both groups and. to TV it of-fers a stability that should be a healthy asset to an infant enter-talrunent media which is, as yet, beset with many problems. A motor step in this direction

was taken when we recently af-filiated our New York NABET chapter with the Association of Documentary and TV Film Cameramen. We realized that TV and film would be insepar-able in the future. And now NetHET film technicians are turning out a large portion of TV film commercials, as well as TV documentaries and video films. Having achieved so much al-

ready, we are moving ahead with the organization of other film workers who will be knit into one union with their count-erparts in radio and TV. Under these conditions — where intra-union warfare is kept at a min-imum — TV can expect good films, expertly and effeciently produced by NABET techni-cian&

hour series, "The World la My Beal.' Remaining $200,000 will finance production cost of com-pleting an additional 13 half-hour cycle of "Pan-American Show-time."

First 13 in the eShowtime" series were finished in May and June of this year and co-star Gail Robbins and Bob Savage. Films were shot meetly in Meek° CH, at the Tepeyach Studios with additional footage made in South America to round out • musical tour of Latin America. Series uses Latin musicians and artists back-ing up Miss Robbins and Savage. In return for financing the

World" series and the new "Pan-American" cycle, Lowe's Standard Television firm will acquire ex-clusive distribution rights to both series. Kemp serves as producer. director of both series. Lowe is pray of Standard Television and Bob Berger is STs sales manager. "World Is My Beat" will be

lensed thruout the world, showing actual locale of pic scene.

Derby Drops 'Sky King' Seg NEW YORK. Oct. I8.—Derby

Foods this week canceled "Sky King," to take effect at the end of its cycle sometime next month. The program is slotted early Sun-day evenings 5:30-43 alternate weeks on the National Broadcast-ing Company's TV network.

United Signs Up Two. Films NEW YORIC Oct. 18.—United

Television Programs this week signed to distribute two few film program.. One is "Bringing Up Parents," a 10-minute stanza of-fering tips for toddlers which stars Jean Alexander. The Henry J. Kaufman agency Produces. The other is -Thrill of a Life-

here by Jones, who surveyed all Hollywood facilities and produc-tion talent for the project. Jones will headquarter here during pro-duction. Capra will serve as pro-ducer. According to Ayer here, starting date of production will be set within the next two menthe. Seri« will be completed in time for telecasting next fall. Hour films will be budgeted

from $175,000 to $250.000, the fattest hank roll ever to be used for TV film production. Cost is comparable to many of the the-atrical features produced today. Capre's services were negotiated thru his agency, William Morris. Until now he had been on ;Jute' with the U. S. State Department and wasn't available for civilian assignment. One of the picture industry's top figures, Capra'a screen credit. include "It Hap-pened One Night" "Mr. Deeds Goes to Town" (for which he won the 1936 director's Academy Award for Columbia Pictures), "Lost Horizon.""You Can't Take It With You,- eMr. Smith Goes to Washington," "Meet John Doe" and "Arsenic and Old Lace."

QUICK TAKES

Hollywood Look for the Girard-Dorso firm

to get off the ground with a bang, producing TV films as well as a picture for theatrical release. Pair left Bing Crosby Enterprises to o into business on ste own.

Girard produced and di-rected the "Rebound" series for BCE which Packard sponsored. Richard Demo was active with BCE, participating in writing and co-producing a number of pilote BCE now holds in peddling series-

KNXTs Don Hine has bought a block of 40 theatrical features from Sterling Television for use in its "Late Show" seg. Sterling's sale was handled here by Its Coast manager, Lee Oriel. . . Bare Weir. sales manager of Louis Weiss & Company here, sold 25 first-run feature films to WW.f. TV (Detroit). . Society of Mo-tion Picture and Television Engi-neer, meeting in Washington re-cently got a close-up view of Film. craft's patented camera control system. Rather than present a pa-per in orthodox scientific manner, Dr. F. H. Pod«, creator of the system and Filincrales exec ln charge of production, told the story via film. Two reels of 35rnm, film explaining the electronic and mechanical details of the system were shown to delegates attend-ing the society's 72d semi-annual meet. Reels demonstrated system in tase and included footage of various shows filmed by the Fodor multiple-camere method.

time," which ti said to be a "We, the People" type and will be narrated by Quentin Reynolds. The 15-minute show Is produced by Lifetime Productions.

TV FILM PURCHASES PSI-TV has said "China Smith."

the Dan Duryea adventure, in three more markets. Lincoln-Mercury dealers of Baltimore bought it thru AWL Advertising for showing on WFAM; Iron City Beer has taken it for placing on WDTV, with Smith. Taylor and Jenkins hendling the deal; and Weil Furniture Company of De-treit bought it for WXYZ-TV.... PSI-TV this week also sold Its "America Sports Series," starring Richard Arlen, to RCA-Lewyt Appliances for telecasting via WRG13. Schenectady, N. Y. . . The Levelor-Corentzen Company, which currently sponsors Tee Vee Company's ...Little Theater. in Chicago and Lancaster, has taken it for placement on three more stations, WJZ-TV, New York; WSM-TV. Nashville, and WMCT, Memphis.... The Saratoga Vichy Water Company this week bought the new "March of Time" series for sponsorship ori WRG13. . . The new halt-hour version of "Monthlong Cassidy" has been

bought by two milk companies from the National Broadcasting Film Sales department. Kobel's Dairy will sponsor it m Greens-boro, N. C., and Robert Dairy will sponsor in Omaha.... The hour-long "Horatian' Cassidy" has been sold by NBC Film for sponsorship by Quality Bakers in the upcom-ing station in Roanoke, Va. . . . NBC Film has also made another sale of "Dangerous Assignment." liallicraftere will sponsor the Brian Donlevy adventure via Icerv, the new UHF station in Portland. Ore. The deal was set Mr's Advertising Counsellor,. of Seattle. . . "Douglas Fairbanks Jr Present.," new title for the Douai air dramatic production for-merly entitled 'International Theater," was sold to Goebel's Brewing Company for showing in Detroit and Toledo. The Fair-banks show, which was recently token by Philips Petroleum for ePonsorship in 19 markets, was sold by NBC this week to station KRON-TV, San Francisco.

I/ TV.FILM THE BILLBOARD OCTOBER 25, 1952

THE BILLBOARD TV-Film Buying Guide • ARB Ratings of

Non-Network TV films and markets in which they are currently appearing

Listed below are TV Also eery current. Omen,/ an Yennuon Oa». Ii, Mlles that the Arne.» kestrels Bureau move. I.. olduetly. Only Ps, 14 the prop... celeportes Indleeted Ore COPOred tri this Lieue. Fans sedes to olher termer.fl will be corned to the teat three saner. F. Path netie city In on». C 111. 13 eppeartnp. the show'. &RD is Pion as wen art the AAR rating of the mecediny shore on the Note station and the shows on opporrHon {MUM., at the tome sino. as tha Noted filer. P. further inform»oi on tech shotes ondlenee. the read, shook{ emote tha Amnions, Reseereh Bureau, leatIo.1 Peelle !Wallin°, 11'...0.0.01O 4. 13 C. Th. chart dan net mantle Nosed programs that may ranch the atm.fla then the facilities of our al the 'where're Per eddlnened film ohio currentlp epatlable, bet lot which ARE abet net note Aare riCinOs en operate Our: In thle derPuIRIned•

he. Woe t 1 à a.4

CHILDREN'S

Dick Tracy ...30...39.... Dest: 1,0401 Tel.eripnome Sal. Y.

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CHIC/C.0 of me.» WOW Las». 11. Sept A» Freda LS (Paean Molli.'. 11 Pre Shy Ne.s. Clem Robene LI

. omen.. no.. flit W4101-1.1. Der, 5.3 WYKII-Yeme Mow al Mons -All wuNR-TOSIst lIais 13

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LOS ANGELES 17 .eleeel »B. »OR WM. MM. A» 11.10. LS 'Previous WNW,' 1.11.1.. .13) P.- Shoo Camel NY Cao LI OPP... W.. SC30, 10101-CeS No. Pao Coe.- 3.4 KTIA-Fromy Yr.

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Oapon, Yoko. Allemeapolls•St P.S. Oa..., Ono. Arno C., Nor Norlolk. 150* aWiphaa, Froriden. Sell Le. Loy. San Yon.

Time of

NEWS

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ALSO CURRENTLY SHOWING Y Any »my »b.. be. In..). 0114. La.» Kama CM. MIlwakaa, Mama/MIA New Ham. 010001k. Omaha, No...km:, Roils Yon, Sa

162

WARNING • WARNING • WARNING

Check distributor for availability. Any of the films listed here may be available in the immediate or near future, regardless of markets in which they are now being shown. Query distributor promptly on any film in which you are interested.

Telenews

Deily 1045.-0011y ye, Internalonal News Serdee

Ial 11111004 13 ...el 01141.. 6.411-1. sem..ros

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CE.LYZLAND121 • 413540e. Raw A» leMleg (Aye» Pi«. Ilion.: Oyer Sere* Oreemdoe Skeet 410.43: WOOK -Tun. Ca...6 Soons WKEL-40.1. 16.1. Spy Cedet. 4.9

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Tolenews Weekly Review

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r

' • Additional TV Rim Series and markets in which they

r t are currently appearing , ,.

Listed belote are ...one. TV OJT ',lee evrrently euarlable lo etatIo. and oon.o. fame in program nategorter other than titile lilted bribe sill he covered In the neat three ... Hole of these nuns are eurrrearlp eweered in any pi the coy reyeate loued by the nrirerlonn Roney. Horns For refines el Rims ease showing In any of the meeker. Ireleendoalp sto-ney. by .. A Merle(' n II•Matth Bureau, nee the ebrt In thIs lame handed

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OCTOBER 25, 1952 THE BILLBOARD TV FILM 13

NEW SERIES AND FIRMS

Sterling l; Promoting 'Search for Christ'

NEW YORK, Oct. 18. — The Sterling Television Company is sending out a pamphlet describ-ing • new religious series, "The Search for Christ," which it has just acquired for distribution. Produced by Illustrate, Inc., of, Los Angeles. the 19 episodes, a I quarter hour each, gives incidents in the life of Christ via still pic-tures and dialog between a con-temporary boy and his tutor. The

which has been completed by J. G. Stevens Company here. It's a situation comedy about s family

PROBLEMS' STOCK' ANSWERS

Film Libraries of Shots Are Must For Practic▪ ally Any Type of Shows Br IRVING TRAEGER

Supervisor of NBC-TV libe library

of bears.

WHITE PACKAGES DRAMA SERIES ... HOLLYWOOD — William B.

White, talent agent, is packaging a half-hour dramatic film series called "Acts of Faith." The first installment, on which shooting

series is slanted for the kiddie au- will begin in another two months, dience and is non-denominational. ' will be "The Grave in the

1Jungle," starring George Mac-TV EXPLOITATIONS ready. Rene Relbenoit wrote It. PLANS SERIES ENTRY NEW YORK—With Oliver DYNAMIC FILMING

ger's joining Television Exp.-, THE CONTINENTAL" Bons, Inc., as exec veep. e in NEW YORK — Dynamic Films catty every other video program. charge of sales, the firm, which has been shooting a series of 104 ing category today. until now distributed feature- quarter-hour films starring Remo Their great value as a time length films only, will branch out Cessna, the Continental. Format and money saver is obvious into the TV-film series field. Un- will be along the lines of "The when you consider how much it ger, along with TV Exploitations' Continental" live shows. Dynamic would cost to duplicate even • prexy. Milton Dellinger, is cur- is negotiating for regional spon- single film clip of a market rently on the West Coast nego- sorship, with plugs integrated into place in Arabia or a mob of run-bating for the purchase of the tit,. films plant and product of a major urn producer-distributor there. , The name of the firm was not dis-closed. Television Exploitation plans to Increase its catalog of feature films also. Unger until last week was veepee of Snader Teletiption Sales. of whi.h • • f•••• is still a director.x Up Fil Pkg. EWENS PEDDLING KIDDIE SERIES .. .

sales promotion manager t! dren's Television Films, ir.-., Activity in Chi NEW YORK — Cliff 1.:

Houston, was here this week ped-dling a new 15-minute kiddie-puppet series featuring the Sue ; Hastings Marionettes. Produced, by the Jamieson Film Company., of Dallas, the series is «Waled! "Betsy and the Magic Key." It is' being shot in Kodachrome. String marionettes, mostly animal char-acters. about 30 inches high, make tsp the cast The series will con-sist of 156 episodes, 26 of whichl

Stock shot film libraries are as important to stations, agencies. and TV producers today as morgues are to newspapers. In both cases the-backlog of mate-rial serves a multitude of uses. Newspapers, of course, use the filed data to fill out and expand current news stories, and often compile entire Sunday features from morgue notes alone. In TV, stock shot libraries are the mainstay of news and special events shows, and play an in-cremingly vital role in practi-

away horses. At best it would Involve expensive time-consum-ing location jaunts or expensive sets; and in many cases it would be impossible to duplicate the scenes at any price. The NBC-TV Film Library,

which is as old as the earliest I experiments in TV, has the larg-

NEW YORK, Oct. 18 ager Lou Cowan this 01 , , stepped up his film activity. Nus-in the works is a deal to film, Cowan's Chicago-originated pack-age, "Ask Me Another," which I was recently canceled by Ethyl Corporation over the National Broadcasting Company's Mid-western TV web. The cancellation was caused by lack of station clearances. Ethyl would continue are already m the can. The writer ;

of the series i Robert Arch to sponsor the filmed version of s Green, and the director is the show which would then be Don

Somers. formerly of the Sue scheduled on a spot basia-HastIng. erg. Cowan is also packaging a pro-

MOT MARKETING gram in association with Chica-

LANGUAGE SERIES . . . NEW YORK — The March of

Time is currently peddling a 15-minute documentary series un the slang and idioms of the American language. It is entitled -Our Liv-ing Language" and consists of 26 installments. The film portrays the origin of everyday expres- UNDECIDED ON skins. many of which grew out of show business.

est collection of stock footage (16 or 35mm.) especially photo-graphed for use in the television field. Over 15,000,000 feet of minutely cross-indexed film. un-der the direction of Barbara Wiener, in the clerical depart-ment, and Rudy Linden. super-visor of the cutting room, is stored in 22 vaults, with approx-imately 50,000 feet of new film being added to this total every week—some 2,500,000 feet of new film each year. This foot-age is now available for both

'Story' Bought By Schaefer NEW YORK, Oct 18.—Schaefer

Beer this week bought "My Fa-vorite Story." the Frederic W. Ziv film package which stars Adolph Menjou, to replace its "Century Theater." The new se-ries begins in January in the Sun-day night, 10:30-11 p.m. slot, on WhIBT here. Should the show click, Schaefer may extend its sponsorship to other markets. Batten. Barton. Durstine de Oa-he..a is the agency.

TN! MARKET PLACE for

TELEVISION FILM INDUSTRY

TV film and live program pro. flimflam, and may also be used in commercial, educational and theatrical Minis We've collected this film from many sources, but the bulk of it was culled from the millions upon millions col feet of newsreel film shot in all corners of the world by NBC Television cameramen, and from. the increasing number of film projects produced by or for NBC on its live television programs.

Practically every NBC-TV show utilizes the stock Film Li-brary on a regular or part-time basis. We supply fashion and food shots for women's shows; scenic backgrounds for musical production - super - imposing shots; round-the-world coverage for travel programs; animal and other human interest material for children's shows; church and synagogue footage for religious airers; boat, train. and plane shots to denote the passage of time or further plot action on dramatic shows: and endless news and special events shots (both historical and current for documentaries, quid programs and sundry educational pro-grams. Now our film library is available to local stations and

(Co, inued on page 108)

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"BOSTON BLACK lE" go, Brookfield Zoo which would damns be presented on film. The animal Kew 'Taylor Lot CoMme Frank oon program would be syndicated 's .aliokn" is -.wv- .."'"''...," and probably tee off over WON- emd an all-star support, easel

TV. Chicago. Also being consid. NEI.....".. NEIPP" • EI."..4.• •P'... a to. 3tinm full-length ered is the syndication of Cowan's a commercials. -Fearlem Fosdick" puppet series.

REVUE WORKING ON PILOT... HOLLYWOOD — Revue Pro-

ductions. a TV-film producing suLwidiary of the Music Corpora-tion of America. is working on the pilot to "The Private Life of a Public Stenographer," a series written by Stanley Rauh and Adele Comandini. Carl Kramer he producing it.

KIDDIE-PUPPET PILOT READY... HOLLYWOOD — Another

kiddie-puppet series in color is "Grimly Gulch," the pilot of

'ASSIGNMENT' NEW YORK. Oct. I8.—.The

report in The Billboard last week that the National Broadcasting Company's film syndication operation had de-cided to discontinue filming new episodes o! "Dangerous Assignment" was not com-pletely accurate. The fact is. no deeision as to whether to continue filming the series has yet been reached. NBC-TV's syndication department is currently considering the problem. A decision will be reached shortly.

NBC to Use 16 mm. in Effort to Cut Costs NEW YORK, Oct. I8.--In •

move which it calculates will save anywhere from $50.000 to $100.000 annually. the National Broadcast-ing Company has decided to use 14-min. instead of 31-mm. film Wherever passible in shooting news and feature material. The

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NBC 106th Street plant, which twines the film units. Virtually all film to be aired silent hence-forth will be done via However, coverage of speeches, such s. those in the current elec-tion campaign, will continue to use 95mm., but there will be a marked decline in this type of coverage aft, day. Also to continue on 35non ail,. such specials as fa,k110$ shows, where quality is a miaow factor Two NBC-TV •how,, which are

rnajor users lit film—"Today" and "Camel News Caras-an"--will be given mor.- leeway than others. These shows may use 95inm. When it is deemed necessary or advisable Major drawback to the use of 18mm, has been the rela-tively poorer audio and reduced picture quality.

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•

14 TELEVISION-RADIO THE BILLBOARD OCTOBER 25. 1952

All Star Revue

(Tallulah Bankhead

Show)

TELEVISION—Reviewed Saturday (11).8.1 pas.. EST. Par ticipation spo sssss hip (Pet Milk Kellogg and Del Monte) vie th National Broadcasting Company TV. New York. Producer•direc tor. Dee Engelbach. TV director Hal K•ith. Writers. Mort Gr. and George Foster. Scenic de signer. Richard Day. Choreg raphy. Ron Fletcher. Musical con doctor. Meredith Willson. Star Tallulah Bankhead. Guests: Ethe Barryenore, Grouches Marc.

"Dealing" looked "mahvelous and was vibrant and glowing thruout—like a sexy fog horn in • »a of otherwise dull performers (including guest stars Ethel Barrymore and Groucho Marx, Altho NBC purportedly put in many extra production hours on the Bankhead TV showcase. the final product was woefully short on new material, and lacking in uontaneity and decisive pacing

• Tullulah's old -nig Show' radio ...pta were the backbone of the whole program, and even sock material of the "Big Show" cal-iber is bound to pall the second or third time around. The idea of Tullulah. Grouch°

and Ethel Barrymore joining tal-ents as a comedy trio sounds sen-sational on paper. but they Jost didn't mesh on video In the first place, even Jimmy Durante couldn't make a comedienne out of Ethel Barrymore. Great ac-tress tho she is. her majestic pres-ence on Saturday's show was def-initely an inhibiting factor for her more rugged co - stars. What should have been a sock exchange of rae insults between Grouches and Tullulah somehow seemed in dubious taste when the theater'. "great lady" was part of the slam session, incidentally this scene employed • "Strange Interlude" gimmick (prayer's unspoken thoughts aired eea syneresord-Inge which might have been very funny if the sound riies had worked out on schedule—another black mark against the prod..-.

• • - TELEVISION— Revievred • Thursday 111). 3-4 p.m.. EST. Sus. tuning via Du Mont Television

' Network frorn Cincinnati- Pro-" ducer•wriner. Dick Perry. Dirac-' tor. Len Goorian, Gash Paul - Dixon. Dotty Mack. Wanda • Lew.-•

Midwestern broadcasters have always favored the ultra-in. formal approach to TV, and Paul Dixon is a particularly adept

r practitioner of the art. With the - help of two telegenic ferns (Dotty Mack and Wanda Lew's/, he has developed the old record panto-

'., mime routine into a show-wise * elder) presentation, via virtual perfection of lip-sync technique.

It's fairly easy tre move your . lips while • record sounds off,: . but it takes plenty of skill to, 'rtemth the words so expertly that each word is shaped with your lips en the exact position necu. sary to reproduce the character. uric inflectiona of • singers . voice. Dixon and his gals have this down to a science. When decked out with appropriate set-tings, art-work and pantomime, the results add up to excellent Otite rtainment.

Doily Mack Bit On the show caught (9), Dotty

Mack, • truly beautiful brunette in the y La arr tradition, lip-warbled Georgia Gibbs' *Kiss of Fir." waxing, and teamed up with Dixon later for the show's beat number, a doctor and patient routine to "You're Just in Love" front "Call Me Madam - Mi. , Mack and Dixon have worked to-gether for a lung time in Cincin-nati (where this show originates), and by now their teamwork on the psuedoonosical numbers is u smooth as many Broadway pro-ductions. This rapport has one drawback. tho. In that on Thurs-day's show, they sometimes ir-ritated the viewer by mumbling private jokes. At one point they both broke up completely.ca. the Set audience to fume in ignor-ance until they explained that Miss Mack's beauty mark had in-advertedly been planted on Dix-on's cheek during a cheek-to-cheek bit on "You're Just in Love." It wasn't that funny, kids. Dixon is a personable curly-

headed young man, and he trots around the set, dodging stage-hands and props, with charming humility. In view of his easy showmanship and the program's economical structure, the series should prove a good bet for spon-sorship. June Bundy.

Tullulah Bulkhead took on TV Saturday night (I1). making he video debut on the "All Star Re vue." The "glamorous and un predictable" one managed to come out on top by dint of thee-personal magnetiarn, but the show Itself went down on a confused production Count long flefore the finale.

•

In view of Miss Barry mores justified fame as an actress, it's difficult to understand why NBC didn't assign her one meaty dra-matic scene Instead, she played • human sounding•board for Tal-lulah in an old "Bra Show" sketch about the ham actress who solic-ited criticism from a friend (Min Barryrnore) only to reject all but the toast favorable comments. With the exception of an excit.

rag ehoregraphy job on n -Jer leho" number—and Mess Bank head's aforementioned inner vi-brancy, of course — the show's timing was ronsistently off-heat Grouch° Marx's "Way Out Wert" monolog was surprisingly ineffec-tive, and even Meredith Willun's "Yes el. Mi. Bankhead -' line mimed hs usual sure-fire laugh potential. The much-heralded "Author

Meets the Critics" burlesque. with lihel Barrymnre and Grouchn de-bating the merits of Tallulah's autobiography, suffered by corn. u• ison with the genuine article.

The real "Author Meets the Crit-ke has set such high standuds of satirical humor on past pro-grams (e.g. Taft vs. McCrary/ that any attempt to lampoon it was bound to fad. When and If they do get around to Tallulah's book,

probably ask Billy Rose to tear it down; Be. Lillie to build it up, and Harty Truman to act as mod.rntœ. You can top litron-gsu.ua combos like that with • iseatrived take-oft Only Tallulah sparked 'a really

big audience action. Bar semi-owtheeubway monolog was the funniest thing on the program. Me Kw she'd delivered it twice before on the "Big Show." And her ilesseand-dance entrance was het pain wonderful. The gal has • dlefildeon personality on video and she ran the gamut hem •weet and girlie bi downright dam-age« an IReturdelett thaw Her ed. time walk-avr_eT, a _la

dug. Tunadeb

tality, with inekone of hm di> planer of

cartwheels for • final fillip. June Bundy,

Television Radio Reviews Paul Dixon Show

Everywhere I Go TELEVISION— Reviewed

Thursday 11)). 2.130 p.m.. EST. Sustaining via Columbia Broad-casting System. Executive pro. durer. Mario Lewis. Producer. Irving Gitlin. Director. Lloyd Gross. Reporter, David Moore. Story editor. Merrill Heater, Cast: Dan Seymour and people.

"Everywhere I Go" has Dan Seymour doing the work for which he Ix SO well experienced, interviewing people_ The show is I set up with interesting viand r work vta film and rear-screen projection. Betwer, n IntervreVart. SPYrnotir is shown ostensibly floating thru the air on.something resembling a magic carpet. The illusion of flying is cleverly put across. The backdrops establish Seymour in the locale of the in-terviewees. Places visually vis-ited on the show caught included New Rochelle. N. Y.: Uganda, Africa. and Union City, N. J. i. bow must go to the program's re-searcher, becatue the folks m terviewed were really quite fascinating. From Africa, for instanc e.

Seymour had • tribal chieftain, and his lovely consort. The ' couple were docked out in full ceremonial regalia, and the chief looked quite ferocious In his big headdrem until he began speak-ing in • fine Oxford accent This couple had appeared in the film "King Solomon's Mis...," and on the show they did the dance they'd done In the picture. The chi« said it was an authentic ceremonial dance, many centuries old, and was an expression of

an the ascension of a new From Rochelle, Seymour

had a family that lives on a real (Continued on paps 75)

CAPSULE COMMENT Red Buttons Show ,TV). CBS. TV. Tuesday (1.). 8,30-9 p.m.. EST. The advent of Red Button

into TV on his own show must have given CBS and the Wil-liam Morris office plenty to cheer about. The elfish quality, Oie mimicry, the all-around talents that have long been recognized en the cafe and club date Industry as part of But-tons' make-up, all carne thru in excellent style. The chief drawback was not enough good writing to make the whole show as good as the first 15 minutes. (See full erview Page 3 this issue.)

• • • All Star Revue (TV). NBC-TV,

Saturday Ill), 11-11 p.m.. EST. Tallulah Bankhead, making

her video debut, r anse out on top by dint of sheer personal magnetism, but the show itself went down on a confused-pro-duction count long before the finale. "Dahling" looked "'lush-velous" and was vibrant and glowing thruout— like a sexy fog horn in a see of otherwise dull performer., including guest stars Ethel Fiarrymore and Grouch° Marx. Tallulah's old "Big Show" radio scripts were the backbone of the pro-le.)), rind even the best mate-rnal is bound to pall the second or third tinie around. 'See full review this issue.)

• • • Everywhere I Go (TV). Catii. TV, Thursday In 2.2i3e pan- EST. Dan Scy eeeee ur here has taken

over the hosting of another in-terview format. Folks queried on segment caught had really fascinating stories. Session was backed by very interesting vis-ual production and sound work that helped set the scene for each interview. (See fun re-view this issue.)

The All-Star News (TV). ABC-TV. Friday (10). 5,30-9:30 p.m.. EST. ABC is indeed delivering a

big package of news, for which the currently news hungry public might be grateful But, so far, the show lacks pacing. I impact, showmanship. The newscasters appearing 'seemed strained and uncomfortable. (See full review this issue.) . . •

Paul Dixon Show (TV). Du Mont, Thursday Ink 3.4 EST. With th,• 11,•lp of two tele-

, rr., tem. r Dotty Mark and l.r Paul Dixon has

.1.-ve:oped the uld retord pan-tomime routine into a show-wise video presentation. via virtual perfection of lip-sync techingue Dixon and hey gals

, d r,r.d se th al pro-prrate sittings. artwork and pantomime, the resulta add up to excellent entertatnrnent. In view of Dixon's easy showman-atop and the program's eco-nomical structure, the series should prove • good bet for sponsorship. (See full review this issue.)

• • •

Leave It to Larry (TV). CBS. TV. Tuesday (14). 111.8:30 pa. EST. A poorly wrrtten and spot-

tily Performed beginning of the Eddie Albeit series, started this une off on the wrong foot. The farioly sketch, using stock characters in contrived utua-toms. creaked its way thru 30 minutes, giving the plot away in the first five minutes. (See full review this issue.)

• • •

Toast of the Town (TV) CB -8-TV. Sunday (5). at

Sunday's show was Part II of ''The ASCAP Story." Not quite as impressive as Part I, presented a week earlier, yet loaded with entertainment and charm. Top talent, top tunes. (See full review this Wm».)

Leave It to Larry TELEVISION— Reviewed

Tuesday 114). 0-11:30 pan.. EST. Sustaining via Columbia Broad. casting System•TV. Producer. Leo Solomon, Directors. Mervyn N Is n and Allan Reisn•r. Writ-ers: Leo Solomon, Venal. Bogert. Billy Friedberg, Cast: Eddie Al-bert. Ed Begly. Olive Templeton. Katherine Bard. Bradley Huston and Gene Lm.

CBS' candidate in the prime rise slot as oppr eeeee on to the

Berle show isn't- going to have NBC tearing out any hair Eddie Albert, always an ingratiating ac-tor, tried hard to make the first of the "Leave It to Larry" series come alive. He was his usual likeable ult. the •ffable character who knows his way around. But in this one he was thrown into • plot that made him some kind of a half-witted Dogwood, sur-ounded by performers who read Ines as if they were ashamed of them. The fact that some of the urrounding cast blew some of heir lines didn't help any either. Basicallv. however, it was the meagerness of • plot that was to blame. The story line dealt with a hua.

band who forgot to mail the becks for the household bills • onration which gave rise to a

series of coincidental situations hat were awesome in their con-riven.. After the first few min-tes it was obvious what the

story would be and how it would nd. From then it just became a uestion how it would develop. here were the stock characters, he sweet forbeartng wife; the renzied, irate fatheron•law, the banker who paned on loans •ith such carelessncs, that even

the most lenient banking exam-net" would object, plus; the banker's wife who played the aughty character in the comedy rad▪ t ion, Thera were a couple of funny

its, one where Albert tried to teal the baby's milk and a slap-

stick thing in the shoe store. But they were hardly strong enough o sustain a 30-minute show,

•

A

Tut Pan Alley trio of De Sylva. Brown Jr Henderson, tinkled s the ivories and spun out those t immortal Jazsiage tunes from the "Scandals' " scores—"Button Up Your Overcoat." "You're the Cream in My Coffee." etc. Vaughn Igo.. and a production group dad a medley of Vincent e YOUITI•111.1 SCORS. A bit of film presented George

Gerahwin, then 38 years old. playing "I Got Rhythm."

It waa more tl.n touching. for u it was grand entertainment, bringIng tri life a great era of mu- " skal comedy and °Pereira 1•

Not As Good Generally. tho. this proieram.

the sevond part of Ed Sullivan's presentation of "The ASCAP Story." was not quite as effective in delineating the American Soci-ety of Composer., Authors and Publishers u Part f. presented last week. Lauritz Melchior's rendition of Victor Herbert's "I Want What I Want When I Want

lamor. performance of "The Three Belle," It was qu ite lengthy and boring, despite the ' A undeniable quality of the voices.. r

In toto however, the effect was w excellent. A .covey of ASCAP presidents, past and present. in-" eluding Gene Buck. Deems h Taylor, Fred Ahlert and Otto Harbach were on hand Harbach

The integration of the filmed sequences were handled deftly, ven if the outdoor shot of the Ibert house, a lush, well-kept esiderice with manicured lawns as hardly in keeping with his ob as a shoe clerk. Albert's pitch at the end, where e stepped out of character to

point up a moral. "Pay your bill.. so they don't come and take your TV set away. . ." seemed a hastilv.contrived bit to fill out unused time. Based on what had preceded it. this advice seemed superfluous. A few more like the

la letters y of lette and wires. and in- first we of "Leave It to Larry" am they won't have ta, take

in particular, was impressive in thanking Sullivan for the oppor-tunity to tell the story of the performance rights society. Sul-livan stated the two performances had racked up a record-brealung

citrate.. he might do additional • versions of the ASCAP story. This ‘"ew."" sets Sway' They just would be an excellent idea won t turn to channel 2 from I to the combination of ASCAP• for and 8'30 Bill Smith. Sullivan proved • happy one- -a combination which could only prove a boon to the sponsor.

Paul Ackerman

Toast of the Town

TELEVISION — Reviewed Sun. day 5. 11-9 p.m.. EST. Sponsored by the Lincoln-Mercury Dealers 'Mu Kenyon o Eckhardt via Co-lumbia Broadcasting System TV. Producers. Ed Sullivan and Marra Lewis Musical director. Lorin Scharf, Vaughn Monroe, Otto Halbach and others.

Fritzi Scher( sang "Kiss Me Again": W. C. Handy played "St. Louis Blues" on a muted trum-pet; Rudolf Friml played a key-board medley including tunes from Rose Marie,"''Three Mus-keteers" and "Vagabond King"; Ray Henderson, of the immortal

WWI undoubtedly a sound performance, but taken out of, , the operea contest tta it was not too impressive. Another weak 1r spot was the Compagnons des

The All-Star News

OCTOBER 25. 1952 THE BILLBOARD TV-FILM-LEGIT REVIEWS 15

View the Clue

TV-Film Reviews Inspector Mark Saber—

Homicide Squad TV FILM—Reviewed Monday

(11). 8-8:30 p.m.. EBT. Sponsored by Sterling Drug. Inc.. via Amen. Can Broadcasting Company TV. A Roland Reed TV Film prod.. lion. Producer. J. Donald Wilson. Associate producer. Guy V. They. Cr. Director, Howard Bretherton. Cast: Tons Conway, James Burke and others.

Inspector Mark Saber is one of those 'ho hum another homicide". sleuths an popular in English movies. Torn Conway, George , Sanders' brother and a competent ¡ actor in his own right, is well ¡ equipped to play the suave smoothie, but it's difficult for him to cut much of a personality , swathe with such dull, stereo-typed material. The show caught (6) moved along so slzwly that Saber's casual complacency in the face of murder seemed thoroly in keeping with the film's generally soporific atmosphere. The whodunit theme focused

couple of fairly wacky sisters, a stock-comic pest of a nephew, an adored daughter and a pal who is not much brighter than himself. Put seasoned comedy players. such as Billie Burke, Hope Emer-son. Arnold Stang and Arthur Q. Brian. into these parts, and on paper the potential can look pro-pitious. Unfortunately, all of them labor valiantly with mate-rial that can only produce dubi-ous results.

Tiring Plot While the opening script served

largely to peg the cast for future reference, there was little in it to spark interest for their continued acquaintance. It appeared, plot. wise, that a finance company had recaptured Doe's dental chair. Also daughter needed a new dress to go to the high school prom. Doc borrowed money from 'rich little stinker nephew to re-trieve the chair, but gave it to his daughter to buy the dress. Daughter found out and bought back the 'hair. Nephew had a yen for daughter and bought her dress anyway. Doc wouldn't have it. and would buy her one him.

on the murder of a blonde. with I self, etc., etc.. etc., They all suspicion first falling -on her ex- :seemed an unfunny, tiresome lot. fiance, a widower with a small! Plugs for Reynolds aluminum son. However, he acted guilty as ' utensils stressed the fact that the all get out, and the small SOB company had held down rising played it coy: so naturally Saber prises of such products. Corn-assumed he hadn't "dun it.. mercials were on an interest par Other suspects included a sister, with the rest of the script, who stood to inherit a • double Bob Francis. portion of legacy with the gal's I Married Joan ..... ro .... IBC death. and a sneaky gardener. •

In keeping with the finest tra- This filmed how-to-do-it stanza dition of mystery pot-boilers, the killer turned out to be the one day .151. 8.8;30 po,., EST, Span- TV FILM — Reviewed Wednes• should fill a need for service as well as entertainment TV. Its least ..spected — Uncle Vance, played 'sy veteran film actor Lyle sored by General Electric. Onu chief asset is the considerable tel. Talbot. Sharp as his name. Saber Young and Rubicaro via National ent of Norman Brokenshire, the

Broadcasting C ' Ty. Pro' veteran radin announcer, whose figured out that Unk would be . Company- TV.• ' switch - y al.., Dick Mack, Associate pro. .0 video work has pro-

sole heir if both girls were six • duchr. Al sipipp. pirephip,. Philip duced one of the more likable

feet under. Rapp. Writers. Anse Slander and personalities in the medium. What Repartee! Phil Sharp. Cast: Joan Davis. Jim On the five-minute show Brok-

Male performances were sev- • Backus, Hope Emerson, Shirley enshire demonstrates various eral notches above production. Mitchell. Hal March. Charlie methods of coping with house. with longtime character actor Smith. Music. Robert Wagner hold problems. The program re. James Burke scoring as Saber's Chorale. Director of photography, viewed showed how to build a assistant. and Talbot turning in a Philip Tenn.., .. picket fence. He talked about the

space between the ground and "I Married Joan" has a lot more the fence, the reason for the

in common with "I Love Lucy" angled fence tops (no rot from than a similar title. Both situa- rain) the use of wood preserva-tion comedy series spotlight the live for fence posts.

The program is simply filmed. He just stands there and talks. But his homey relaxed manner makes him a welcome person-ality to have around anyone's living room. Leon Morse.

Your Musical Workshop TV FILM—Reviewed at special

screening. Bunning time 13 min-utes. Produced by A•Bell Produc• tions. 825 West End Avenue, New York, Producer. Alan AbeL Writer. Tarry Ryan, Camera. Al Hartigan. Cast: Alan Abel, Erna«, Ivory Mitchell. piano: Spero. Karns. drums: Paul de Francis. Clarinet: Blanche Birdson. harp.

TV•If71..M--Previowed at e pri• veto showing. Tbs•. IS minutes. Produced by Bad C. Goldstone. Director. John Mintier.

"View the Clue" is a 15-minute show which is designed to let video stations make use of their own personalities in combination with question - and - answer film clips. The show therefore is a local quiz show with good possi-bilities for local sponsorship. The film clips on golf, swimming and skeet shooting were interesting. The question after this clip was: What gun is used in skeet shoot-. ing? Another clip started, with films of San Francisco, concen-trating on the streetcars there and weht to clipper ships sailing Angela the sças. The poser asked the ...pt. name of the first steamboat in America. Forty- f lye seconds is Baron prAlmean re allowed for answers. A question is also asked at the end of the ci':.7,,;* show which allows viewers to ...an write in their answers and win prizes. The program also allows . Pap, yari, prospective advertisers to use .6.o.

legit Reviews BUTTRIO SQUARE

1- lay OctOber 141

Century Theater A fnual,.1 ;Any P.M and lyrim by Mlle Okinest rind Oen Clenompe Mom tef Arthur Jones and Fred Starter Marina end emcee by gum Loring Setting, by amt. Lem Costume. by Sal Anthony.

Muerai arm., Maurice LevIne. Or. Me erelons. Don Welter ComP•M ...-me, Paul Leon. Mere roamger. Deed Kanter. Prose reprimentatly, 11111 poil. Mae, Brody. Robert Gemhee and Ro, ert Ullman Prmented by Gen Genovese and gdmrd Woods

MIchellne IMed Igurlan Vincent B•rbil RM. Petrone

Jean Morten Ann Needham Lionel AIMS Moe. »meat.° PerelMend Hilt

James MrisCrachers Orelle morn.

Ted Taurean Jam Hanes Marla Olkaan Silly °Mee

motets JIM« ry elbn their own store or offices Hen . .jaja.,, Wel flaster emot

settings. r C•Pl•LII Steve MCA.. [ Arent@ Brae,

The success or failure of this Y''•.t. 7,ine Tar.ssoss taissi mains program is greatly dependent DAin.asars Lai. Huno upon the personality that pulls it emit, Sur, . Joe Aly.ntel together. Given a reasonable em- f,%..irew'r,g eorge Cat CII•CIA G ReePer seeing job, however, it should eje,ais• nts.,,-si" Don Dever pull a good rating. Terry Peterson Susan Johnson

LB011 Morse, ... W .n.....' • • • ..'''' .'”... DANCING GSOUP

The Handy Man Dodge. Vets Lee, Rom tan... Joan Moe. Beetle Me Bettina Demborn. Marcella

ton. Ann Needham. Ann pinch. Sandra Tv emu—Previewed Wed..- el „t10,;z:,.- cr:..:. eer.1.,00::. m ii`j,i;

day OM .51 a private showing. mum, ova' nary.. oinas 'Reeder. Time, five minute.. Produced by ''........-the Princeton Film Center. Di-rector. David Lawn. realm..

cabable rob as the murderer. The gals weren't over endowed with acting ability, but they had plenty of everything else, and one wore a sweater to emphasize her telegenic qualsties. However. even a sweater couldn't revttal-ire the lifeless script. A sample, of sock repartee went: "Police in this house! Grandmothes must be • turning over in her vault." Also! "We'll go thru this place with a fine-toothed comb."

Sterling Drug inserted lengthy plugs for Bayer aspirin. Molle shaving cream and Phillips Milk of Magnosia. Copy on the latter pitch was in bad taste. (e.g. "Can be taken without embarrasing urgencs.." etc.) June Bond),

Doc Corkle TV FILM—Reviewed Sunday

(5). 7:30-8 p.m.. EST. Sponsored by Reynolds Metals Company than Russell M. Seeds Company ate National Broadcasting Com-pany TV, Producer•director. Lou Place, Writers: Alan Lipscott. Vevery Freeman and Bob Fisher. Filmed by Key Produclions, Eagle -ion Studios. Hollywood-A Fussel M. Seeds Company package. Cast: Eddie Mayhoff, Billie Burke, Arnold Stang, Hope Emerson. Connie Marshall, Chester Conklin and Arthur G. Brian.

Eddle alayhoff is one of our best character comedians. which makes the advent of NBC's new situation comedy series all the more chliappointing. Mayhoff has been called upon to create a spongy-soft sentimental charac-ter, which Is far off his usual sharp comic beam. Added to this the dialog of "Doc Corkle," the title of this new package. is wholeheartedly tepid. This esti-mate is obviouttly based on the tee-off seg, but it is hard to see how will get much better. if the current pattern is followed. Mayhoff's title role stint coin-

'cerna the domestic troubles of a not-too•business-like dentist, who s generally in financial difficul-ties. His menage COTISials of

slap-happy antics of a duns blonde housewife and her patient, long-suffering spouse, with next-door neighbors brought in for supplementary comedy.

Fortunately, "I Married Joan" also has .Lueys extra-smooth pacing, fine photography and over-all professional know-how. Joan Davis. of course, was play-ing an eager-beaver fern in movies and on the .radio long before Lucille Ball made the switch from glamorous celluloid clothes-horse to video comedienne, so it really isn't fair to extend the comparison between the two shows to her portrayal of "Joan" and Miss Ball% interpretation of "Lucy." Intentional or not, tho the fact remains that on TV the gals are Alan Abel has put together a

. pleasant and amusing music Talent-wise. the actresses are show that should prove a good

about on a par for now , Both buy for querter-hour slotting. are extremely versatile', and While Abel s continuity produces while Miss Ball has an edge in the about a gag a second, the empha-beauty department, miiiy Dap, sis Is on the music. The film has as an advantage comedY-wise,

via iser status as a veteran of every phase of theatrical comedy, including vaudeville which has proven so...closely akin to TV. ."Joan" also has prime asset in , Jim Backus, who plays her hus-band, a court of domestic rela-. tions judge. Backus, a fine char-acter actor as well as comic, plays straighter than usual on this show, and is a perfect foil for [Miss Davis' frenzied hausfrau.

The show's funniest scenes oc-curred during the first 15 minutes. Backus, in an effort to re-unite a divorce..eking couple, related the story of his courtship and how he first met Joan on an airliner. The attar was a riot as a rookie 'stewardess—staggering down the 'aisle like a punch-drunk fighter, arid plopping down in the digni-fied judge's lap every time the plane dipped. The second half, which concen-

I tratecE on Joan's hysterical at-tempts to keep her husband from finding out about a new Persian

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a talented group of musicians, notably Ivory Mitchell on the plano, who, on the show caught, soloed a smooth "Laura," and Paul de Francis on clarinet, who was spotted on the "Hors Sto-coito,"

But the appeal is not to the ear alone. During each song, the camera keeps panning around the quintet, resting from tinte to time on the main source of sound. And this, while not exactly action. packed, does provide a good share of visual interest. The music runs quite steadily,

with harp notes playing under Abel's introes. An added feature was Abel's COMIC spiel on the history of the snare drum, after which he joined Spi-ros Kann in a dyet on the skins.

Gene Plotnik,

lamb coat, wasn't nearly al funny ka the plane sequence. The fur coat gimmick was a stale plot de-vice to begin with, and the script. ers didn't come up with any un-usual twists on the old gag. General Electric's commercials

featured a man-and-wife team of its own, with the couple's canine offspring, fascinating sad-faced Basset Hound, doing a good job of keeping the viewer's attention focused on the acrean thru-out pitches tor G. E. appliances.

In. Bundy.

SINGING GROUP Oars Retie Joyce Cmol, Ann Dellella,

Rim Paleone. Mette Giber, loss Noble. !Melia Penmen. Jan ACM, JOAYLAY AAA., Lionel Amm, Vincent IMMI, Robert Gliaon, Henry Hamilton, Ores Holmen, Mike KM., Henry Lawrence Jerrie. Macerate., TM Thmeon, Jomph Tom, SONGS-• Me, Day Is • Holiday-, -Let's

Main It Forer,,"; "I'll Tell the World-, •'No Place LIM MHO Country, -Take It Alme, •Wet Me GeV': Gonna Be • Poe. ..Gane la a Lenely flamber'; "Taras , tea-. -Leve !Wept Libe • !Storm-, • rm. ttroltstiot Sal irs'', "t Keep T:'et

"Buttrio Square" is programed as a "musical play." However, in format it comes much closer to an old-fashioned book musical. An eager and earnest corps of dancers and singers is continu-ously ready to dash on at the drop of a hat to bolster up lag-ging interludes in a rather pedes-trian plot. and with a tally of 16 musical numbers, plus a couple of reprises, it is evident that the dialog takes considerable bolstering.

Book-wise, Billy Gilbert and Gen Genoveses yarn concerns a parcel of G.I.'s quartered in an Italian village after the last war. For some reason the village wants to become a town, and the occasionallymanages to let the natives are one vote short of combined chtldtsh callowness and making the title stick. However, s('onfooloii on page 16) the GI, captain has secretly mar-ried the daughter of the locsi landlord, despitè the non-frater nization rule, and she finds het self in an interesting condition The -uthors sidestep this en... ing dilemma by having the de' lighted. aging town baker think u• is his wife who is going to has • the baby. The usual misunder standings between the lovers en sue, via the advent of a fern nets correspondent who has be:: chasing the captain around KU rope. But after a couple of hou: of frenzied fraternization be tween the G.I.'s and some vers agile town gals. everything settled in splendid song-and - dance fashion, with ,he captain • offspring representing the d. riding vote 'or the town .-franchise and the somewhat dis appointed baker adopting a hat-ful of war orphans.

Too Bad Everybody has evident 13

worked so hard to get "Square' off with a bang as the first musi-cal of the season, that it is a shame that it doesn't come off Arthur Jones and Fred Starner have written some pleasant, if reminiscent, tunes which are well-projected by some excellent voices. Genoveses lyrics are ser • seeable, if not scintillating, and there are some fine frenzied dance patterns by Eugene Loring. -tepped by steppers who know their business, But curiously "Square's" furious excitement seldom extends beyond the foot-lights. Its characters are stereo-tyPed (with one exception) and its laughs few and far between. It just hasn't the guts for musical ornpetition. Book co-author Billy Gilbert

stars as the happily aging baker. and brings all his vet comedy experience to bear on his stint. Unfortunately, author Gilbert hasn't given actor Gilbert such

(Continued on page 16

BERNADINE 109,, TAMA., Of IAAYY Ill

The Playhouse A mimed, ky «am caws Star. by OutheM

McClintle Settle. ky John i10,11 tiara coo... by Noel Tmlor Comer." men. me, Joame Herr, Mete manegeri WInMor Lee. Press repreteentatMee Arthur Canton And John L Toohey Pre-sent. by Irving L. Jeep

Arthur Beriument Beer John 'Corr Leonard Cero., IC•rnem 011lee WIll Memory gum, Andy Sanders Morgan Ole» 'DM. BIlly DOAN Der. Gibbs 'GM., Warren BerlIneer Ruth Weld, . AM, AIM Mints Cantrlek Jane Van ossiar ¿fan Cants,. ICantrletl..Carnill• DItt Buford Wild? 'Wormy, _Johnny rezvws Mite. Oriney Mole Pred B•Mr Cleoma PriMelhamer 'Puttee.

FA»! Veen. 71elert. a Metre» . Magy Case Verner. Kilseetted tKIngeoedi aillelmel

Mild Labe, Beverly Laveremo Laal Straw Whatnot+ Van Doren senior ItIrlted C•mp A. J. WIteleei Betel Manager Bobby Vail

• Weetalt RatherIne oseree Kettle Paul (teem Mary Chase has proven that

she can write charmingly (antes-tic comedles, 80 she is entitled to an effort which misses the boat. Apparently "Bernadine" was sparked by a desire for a clinical excursion into adolescent grow-ing-pains. Maybe Mrs. Chase is an authority on what makes the teen-age male tick, but her sun gerY hasn't penetrated much more than skin-deep and her reporting of it adds up to the fantastically incredible.

Essentially, it may .se supposed. Mrs. Chase is trying to prove that a group of well-parented, 18-year-old smart-alecks, whose minds are centered on sex and ribaldry, are just a lot of solid lambs at heart, while blowing off youthful steam. It is doubtful. however, that the antics of her youthful hero could be more unbelievable, or his fussy, dominating mother more of a caricature. He and his pals club up over 3.2 beer in the back room of a local pub and con-centrate on a dream town called Sneaky Falls, Idaho. where all adults take the orders and the teensters crack the whip and whose top dream product is a ma-ture siren named Bernadine who only knows how to say "yes." So the young squirt goes off on a highly improbable sex-quest for the lady and falls in with a young divorcee friend of his mother, who firmly and kindly sets him right and sends him back to the little girl across the street with whom he has been feuding.

It could be that there is fun and heartache in the frantic reaching of youth for maturity. The author

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BARTON ILL

Has Stroke Opening Nite At as Vegas

LAS VEGAS, Nev., Oct. 18.— James Barton suffered a cerebral stroke after his first show at the Thunderbird Thursday night (113) and was forced to cancel out. Ac-cording to his doctors. Barton is resting easy but will be out of ac-tion for mine time. Doctors diag-nosed the attack at a minor cere-bral thrombosis. The sudden withdrawal of the

headliner, after a tremendous opening, put the club in a tOttl. spot. The Flamingo promptly of-fered any part of its current show to fill the gap until house pro-ducer-hooker, Hal Braudis, mold come up with a replacement. The second show was played

by Willie Shore, who was in town on his way East from the Coast where he just finished a date. In the meantime Brandt, made hur-ried phone calls to various acts to morne in.

Robinson Set For Cafe Bow NEW YORK, Oct. 18. — Sugar

Ray Robinson will make his bow as a cafe attraction at the French Casino. operated by M. Martini. November 7 for a starting salary said to be 815,000 • week. The deal was set by Lou Perry of the Joe Glazer office.

It is understood that Robinson bids hod come in from various Las Vegas, Nev.. clubs offering 810,000. but they were turned down for undisclosed reasons. The French Casino has been

slowly making the grade, the grosses are still far from a roal profit point. Martini, in an effort to hypo blz, had a deal going with Josephine Baker, but it fell thtit The operator also made otters to Martin and Lanai. and Danny Kaye, offering them $80,000, but nothing happened.

St. Louis Club

ARA, AGVA Groups to Hold Gotham Meet NEW YORK. Oct. 18. — A

meeting of the board of governors of the Artists Representatives As. sociation will be held here Tues-day (21), to discus» the issues brought up by the mead armi-stice between the agents associa-tion and the American Guild of Variety Artists. Reps from the Midwest, in ad-

dition to the New York contin-gent, are expected to be present. The chief immediate problem is

how the reps will take AGVA's proposed plan to continue charg-ing 81 per performer per show to cover the accident Insurance pre-rniurna, when it has started negotiations to get the same cov-erage for less than the dollar.

It Is expected that the fire-brands in AGVA will meet with equal firebrands in ARA, unless cooler heads prevail. Both sides have charged each other with bad faith, and both claim to have evi-dence to prove their charges. At the conclusion of the local

huddle, a meeting of agents will follow in Chicago. which Jack Irving, AGVA topper, will attend.

Ice Show Out At Philly Hotel PHILADELPHIA. Oct. 111. —

The Garden Terrace of the Ben-jamin Franklin Hotel dropped Its Ice show because of differences with the musicians' union, Local 77, American Federation of Musi-cian.. Joseph Sears, managing dine'

tor of the hotel, who developed the ice show here, tas the room operating on a dining basis only, because of the unions new scale requiring an approximate boost of 810 per side man per week. H. hotel had Earl Denny'.

nine-man band for many season.. The belief was that the other ho-tels in town—the Bellevue-Strat-ford and Warwick—would hold out with the Benjamin Franklin in the negotiations with the union. However, both the Warwick and the Bellevue, using °MY small musical units, signed up with the musicians' union

Buying Names t. Ouarter Sets ST. LOUIS. Oct. 18. — The

Town and Country, in the Harold Kepler owned Congress Hotel, has recently inaugurated a semi. name policy. Club has been corn-Pleielv remodeled and redeco-rated. Seating capacity, formerly 150, has been upped to 350. Club formerly used local talent

It now has • budget of about 81.800 to $2.500 using cocktail combos with record reps that Manager Norman Probstein said have been doing business. Current attraction is the Mary

Kaye Trio. Future dates have been set for Russ David and Chico Marv. In the past few weeks, spot has played the Page Cava.ugh Trio, Jan August and Belly Clonncy.

Copenhagen Cracks Down on Strippers COPENHAGEN, Denmark, Oct.

18.—A rash of borleeque shows here during the past 'revere' months has muted officials and pram to take steps to curb the new fad. Vogue started last year with England's peel queen, Phyl-lis Dixie. and her line of English girls, at the Moulin Rouge. The show drew full houses for more than five months and Is c.rently playing the Mick. In Denmark— where it hasn't been doing well. During July and August a non.

pro Promoter, Costa Schwarks, put on a akin show in Coned.-gen's suburban Dyrehaysbakken. Cheap tickets and heavy promo-tion put this show over and en-couraged Schwarks, at the close of the park season, to move it to Ceipenhagen. Schwarks opened with a weak

Name Parade PHILADELPHIA, Oct 18 —

After • record-breaking opening with Frank Sinatra, followed by sock biz for the billa headed by Jan Murray and Gracie Barrie, Lebo Quarter ops Dallas Gerson and Dave Dualsoff, have lined up a name parade for the room Ban-ning Into December. With the name policy paying

off for the room, the line-up has Phil Foster and the De Castro Sisters opening Thursday (HO; Frank Fontaine with the De Cas-tro Slaters holding over tor the October 28 week; Joe E. Lewis and Pat Cameron on October 30: Georgia Gibbs and Al Bernie for November 11, and Robert Q. Lewis and the Billy Williams Quartet for November 13. The November 20 week is still open. Sammy Davis Jr., and the Will Masten Trio open November 27 for a fortnight, which brings the book-ing to December 10.

CAPITOL GOES BACK TO FLESH

NEW YORK, Oct. 18.—The Capitol Theater, which ha, been running on a straight picture policy the Past 11 months, goes back to flesh December 21, with Johnnie Ray and his own package. The Rey deal, a three-weeker. will carry the high-est performer guarantee in the Capitol's history, plus a percentage of the gross.

Frisco Hotels Mull Dropping Talent in Rooms NEW YORK Oct. 18.—San Fran-

cisco, which has been • dwin-dling showbiz city for the past few years, may become even worse it the present plans of two key hotels materialize. The St. Francis, which has been

using moderate budgeted shows built around a semi-name territo-rial band in its Mural Room, IS seriously considering dropping all talent and converting the space to a small dining room and small specialty shops. The Mark Hopkins. which has

been using name acts and bands in its Peacock Room, may stop all entertainment and rent out the room to private pailles. Should these changes occur. It

will leave San Francisco with only one hotel, the Fairmont, us-ing name talent

Lahr to Play 1st Cafe Date NEW YORK, Oct. 18.—Bert

Lahr will do his first cafe date in more than 20 years when he opens a four-weeker at the Thun-derbird, Las Vegas. Nev.. Deceits. ber 18.. The deal was made by Hal Braudis, club booker, thru Baum, & Newborn, local indias. The Lester Shun- office handles Lahr. The comic will come in with

three or four people and will do a series of sketches from his pre-vious musical comedy shows. PrO-ductions will be built around him to give the entire show a musical comedy flavor.

'Musicomedy Format Using Legit Stars, Paying Off at B.O.

Started as Thunderbird Experiment In Effort to Offset Competition

• Continued from Pe« 1

Braudiii plan, on the other hand, calls for • house staff which is integrated into productions built around the name that it booked for a specific date. With a house line on the premises, transporta-tion cuts are limited to the at-traction, assuming the deal calls for fares. The other Vegas rooms. El

Rancho, Flamingo, Lut Frontier and the new Sahara, depend en-tirely on the name acts who usu-ally work in their own spots doing their customary act.. When the clubs have powerful names, they do the business, a condition which Is no different in any club in the country. The Braudis format was started

with Robert Q. Lewis. who worked an and around set Pro-ductions instead of doing only stond-up chatter routines. The same formula was applied to Jean Sablon who is a recognised Gallic singer. Al the Thunderbird, the whole

production was built around Sablon, giving him added impact. The resulta were so good that Sablon was brought to the Cocoa-nut Grove when Tony Martin, originally set for the Grove, fell out. But whatever the reason, the fact remains that &Ilion got the nod.

Lehr Deal Last week the spot clewed •

deal for Bert Lahr, who comes in for the Christmas holidays. The chief reason why Lahr took the Braudis deal (other Vegas clubs had bid for him unsuccessfully) was that Braudia would produce a tab rnuaicaL with Lahr doing scenes from his various musicals with assistance from the house staff. The club had intended using

Jim Barton the same way. In fart his opening and only show. before Barton was stricken, also used the staff. Name performers with standard

acts are always in demand. But the supply is obviously limited. This reaching out for the legit actor, who may not be able to do a single, paned the problem of making the actor look rod. Few

Extra Added

show, featuring six nudes called the "Girls in Cellophane." Critics ignored or ribbed the show, but low prices and heavy publicity brought business. However, lut week city officials ordered the Children's Defense Bureau to take action charging that the girls in the show were under legal age. Parents of two 15-year-old girls were ordered to get their daugh-ters out of the show. Further huddles among officials resulted in orders for three 18-year-old and one 17-year-old, girls to quit the show.

New York Connie Russell is breaking in

her new act at the Boulevard. ... Murray Lana opened at the Jack of Clubs, London's newest night club. Judy Brook Hall, erro dancer, is on the bill with hint .. • Harry Steinman is dickering for Alan Gale'. Celebrity Club for the winter season. If he gets it. he'll put in a Sugar Hill policy.

The Friars' next guest of honor will be Reeky Harem° at • celeb luncheon October 30. The next dinner of the Friars will be for Bob Hope February 25 at the Waldorf-Astoria . . . Leon and Eddie's has been in business 24 years. . . . Loo Welters is back from Europe. — . Al Lackey. walking by the Latin Quarter and looking up at the big billing given to his os - wife, Sophist

. cracked, "It's nice to »e Walters give an unknown kid a break." . . . Mazy Smal). Bud signed by Mercury Records, open. in El Rancho, Las Vegas. Nev., the end of this month and then goea to the Roosevelt Hotel, New Orleans, for a four-weeker. ... fickle Dunn is traveling with the International Harvester show on a 12-week deal. . . . Harry Poi& keyboarding and hosting nights at the 500 Room of the Hotel Berkshire, is sales manager of • check, wilting madame emit-party during the day.

Here and There Andy Rice. owner and operator

of the Circus Club, San Antonio, Texas, has bought Jeanne Jam«, acrobatic dancer and Rita Ray. singer and dancer, for early open-ing. . . The Keyhole Club. San Antonio spot operated by Don 11.11urt started its season with the Jack Scott combo and a floor show of ia Shell« Somme Revue, including dance team of Top and Settem in a return date. . . Robert Maxwell follows Mar' peral Phelan into the Anacacho Roots of the St. Anthony Hotel, San Antonio. starling October 11. Comedy team a (Best) Stone

and (Eddie) Skis., will be han-dled by Abner Greeter. Coast agent, under terms of contract be-ing worked oat with Nat Segal, head of the Keystone Theatrical Agency. Philadelphia. who now has the team. Segall, who devel. oped and booked the team, will retain an interest in the boys with the active handling by GresMer. Margaret Phelan is doing two

weeks at the Anocacho Room of the St Anthony H tel. San An-tonio, Tex. Nd Brandwynna ork, current at the spot. will be fol-lowed by Henry King ark. The Empire Theatrical Ageney,

established in Detroit by the late Jack M. Davis. who died several year, ago, hits been closed bY his widow. Lois M. Davis,

non-cafe performers are willing to take a chance in • field that is not only foreign to them, but which may hurt them in future endeavor, if they don't do well. The Seaodis vignettes, aided with people who can read lines, makes such cafe bids more attractive to the legit performers.

Holiday Helps Stem Grosses NEW YORK. Oct. I8.—A Co-

lon*. Day holiday, tagged onto • week-end. gave Stem combo houses • boost in last week's grosses. Radio City Music Hall (5.015

seats; average 2112,0001 did $145,-OW for the third week with "Be-cause You're Mine," plus its stage show with Will Mahoney. The previou, week's figure was 2135.000. The Rosy (2.888 seats; average

$16.000) went up to $82.000 for the final week of "Somebody Loves Me," pl. Seeley and Fields. Mary Small and Al Beanie on stage. The previous week's income was 272.000. The new bill has "The Thief," Johnny Johnston and Jerry Colonna. The Paramount 13.864 seats;

average $74,000) dld $70,000 for "Son of Paleface." the Louis Prima ork and DeMarro Sisters, after a $75.000 opening. The Palace (1,850 seats; average

$23.000) went up to 223.000 for the last week, against $20.500 the week before. The policy contin-ues using eight acts and a pic.

Jobs Survey to Be Undertaken NEW YORK Oct. 18. — In an

effort to increase employment among its members, the national board of the American Guild of Variety Artists voted to authorize a survey of the entire variety field by a recognized firm of in-dustrial engineers, prep...tory to outlining a plan for major employment. The question of jobs is keenly

felt by most board members. Va-rious plans were offered by Syd Slate. David Workman, Gua Van and Murray White, all board members. However, the absence of any reliable basis, except • desire to do something, prompted a decision to get authoritive data on which to base • selling cam-

To assist in the preliminary study, all AGVA branch« will be instructed to survey their own areas as to job possibilities, bookers, going sale., etc

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BIG BAND GAMBLE OPS Seeks Facts Kenton, Anthony Point Up For Decontrol Study High Cost of Road Jaunts On Record Prices

HOLLYWOOD, Oct. 18.—With rising costs continually torment-ing all sides of the dance band business, two orksters and their managers this week opened their expense account books to show the gamble a band takes when it hits the road. Talks with both

ASCAP, BM! Tiff Flares Into Battle HOLLYWOOD. Oct. 18.—The

ASCAP ve. BM1 skirmish flared hito an open verbal battle here during the semi-annual Coast meeting of ASCAP-ites Wednes-day (15). L. Wolfe Gilbert, patri-arch of the ASCAP org here, set the stage in a keynote address in which he urged ASCAP writers to keep their works within ASCAP and not turn over any of their songs to the rival Bkil. He said that a young writer can go to either om. but that veteran ASCAP pennon were destroying the hand that fed them by turning to 13611.

Irving Caesar made In out-and-out attack on B111, accusing them of running various facets of the music business Mot their radio station membership. He alleged that they can control di. Play and even Influence artist signing by disk firms. He urged Min the federal government take action against BM1 as a monopoly, point-ing out the recent divorcement of

(Continued mt Perm 221

Decca Starts Kiddie Drive NEW YORK, ss —Decca

Records has set into motion a new drive in the ludiak market to plug the near 200 moppet keno now on the label. It has printed for early distribution 500,000 cat-alogs listing all the disks for consumer distribution thru deal-ers. In the last tu-o months alone the diskem has added 21 new kiddie records. Much of Decca's promotional

stress will be laid on its line of 12-inch 78's. There are 23 items in the line, which have sold con-sistently over recent years at a $2 list Plus tax.

By JOHNNY S1PPEL

Stan Kenton and his manager, Bob Allison, and Ray Anthony and his manager, Fred Benson. indi-cated that it takes close to $10,000 mt week in revenue to keep a big band on the road these days. And, unless the ork goes into five fig-ures, there isn't much left for the leader The Kenton road entourage.

which includes 19 sidemen, Ken-ton and • girl singer, costs $3.750 per week. Bi addition. Kenton forks over 5 per cent of the gross salaries to the State of California sa employers* tax, which ammmts to $187.50 per week. The Kenton home office crew, located here, costs the ork $200 per week, in-cluding office rent and • secre-tary's salary. They pay an ac-countant $150 per week to make out a monthly statement, the sal-ary cheeks, Social Security and withholding returns and other duties. Kenton's arranging staff, which (raveled with him on the road for seven months includes Bob Grettinges Johnny Richards and Gene Rowland, and set the ork back $500 per week or $18,000, which when amortized to 52 weeks means almost $400 per week. Kenton pays about $35 per arrangement for three scorings weekly, which ad& another $100 weekly to the nut. Kenton uses charter bus serv-

ice and figures that he travels from 800 to 1.200 miles per week when he's in the lusher band ter-ritories and horn 1,500 to 2,500 miles when he wends his way west from Omaha to Los Angeles. They tip the hue driver 870 per week. The averne cost of the bus rum from $ffl to $800 per weer.. In addition, Kenton has his own private ear, in which he travels, and a small bus to carry additional band equipment. He figures average cost of operating these two additional vehicles is between $250 and $300. Because

of the heavy mileage, these cars rum over 40.000 miles per year. Kenton figures that business en-tertainment, office equipment, sta. <loners,, music stands and miscel-laneous items run him $10,000 yearly for an avearge of $200 per week. The Hollywood office telephone

bill is $75 per week, while Ken-ton's personal bill is $80 per week. The Wind o.ya far two uniform min per year, which the side-men leave when they switch to another band. Allison figures they bought 45 sets of uniforms last year at $80 each. Mats, pictures and press manuals and a clipping service run MA per week. The Anthony road troupe car-

ries II sidemen, four singers, two band boys and • bus driver, which Fred Benson reports costs $4,000 weekly in salaries. The Neer York office of the band, which has a secretary and another employee, mu. 9300 with the rent included. An accountant, lawyer and three press agents total another $350 week''. Arrangements, primarily by George Williams but with other indic scorers doing some, run $350 per week, copying in-cluded. Williams traveled with too band for two months this year and the expense ran an additional $ew. Anthony travels with the band in it bias, which they bought this year for $35,000. They feel the bus will operate four to live years meaning a yearly amortizo. lion of $7,000 or $140 per week. They also carry a small truck, which cost $3,830. Benson esti-mates that the combined !mere-banal cost of the two vehicles. exclusive of driven' salaries, runs 30 cents per mile. He estimated that they traveled from 1,000 to 1,300 miles in the better territory and from 1,500 to 2,000 when the band was in the sparse dancing terrain. Road expense for operat-

(COrithnied on mac 721

Decision Due Soon; Price Decline, Hike Prospects Probed by Agency

WASHINGTON, Oct. 18 —The study launched recently by the Office of Price Stabilization to determine whether or not to de-control record prices. may COD-tinue for another three or four weeks before the government agency will have accumulated enough facts on which to base • decision. Lifting of controls would remove one of the stum-bling blocks major diakeries cite as preventing the setting of lair trade price structures. Cotre-Sono, the only record

company that bas fair-traded its product since passage of the MC-ulre Act, has been slapped with

a suit by cut-rater Sam Goody. It is Goody's contention that his ceiling prices of 30 per cent off list take precedence over higher fato-traded lists. Tho the Goody-Cotsa case was

filed August 1, it has not yet been skedded for trial.

OPS Stud! Thomas Karsten, OPS director

of the consumer scuds division, said the agency, in its study. Is seeking to determine the follow-ing industry facts: 1) Just to what extent, if any, prices of records have declined, both at the manu-facturer and retailer levels and 2) What are the prospects for price hikes if ceilings were in-deed lifted?

It is understood that OPS in. ve•tigators are now checking manufacturer and retailer disk prices, end the extent to which producers and distributors are of-fering retailers special price deals In order to move merchandise. The OPS is also keeping its eyes focused on the trend toward cheaper disks on the part of some

Fewer New Xmas Pop Tunes Will Be Marketed This Year

Greater Emphasis on Old Waxings Set; 8 Top Firms Plan Only 12 New Singles

NEW YORK, Oct. 18.—Fewer disks of new Christmas pop tunes will be marketed this year. a sur-vey of the leading record com-panies indicated this week. Along with MN de-emphasis on record-ing new material will corne • greater sales effort on Yuletide Pon disks waxed in earlier years.

REMINGTON ENTERS PICTURE

Offers Spalding to Pacify Belgrade Philharmonic

NEW YORK, Oct. lii. — An at-tempt is being made by Reming-ton Records to smooth over an international situation which, ac-cording to reports, has produced some unpleasant moments for the State Department. The crisis arose as a result of Arne Rod-sinskis last-minute refusal to conduct the three opening con-certs of the Belgrade Philhar-monic Ork last week aller previ-ously having agreed to do so. The change of mind came as

result of the Yugoslavian ork•• unwillingness to go • pay hike request made by the conductor. At the last minute, the U. S. am-bassador to Yugoslavia, George Allen who had originally recom-mended Rodzinski, offered to make up the difference-81,000—a gesture of American good-will, but to no avail. The ork leader failed to show, and the concert wes called off. Remington entered Into the pic-

ture when Prexy Don. Gabor per-suaded violinist Albert Spalding 10 COMO out of retirement for •

special bencf it performance with the Belgrade Philharmonic if the proper arrangements could be made. Spalding has recorded for the label in the past and had already planned to leave for • European trip today.

Coble Sent Meanwhile a cable was sent to

Allen in Belgrade outlining the proposa]. At the saner time, the offer v.-as extended to the United Nations' Yugoslavian delegation. A representative leaves for Bel-grade today to report the proposal to his government. Should the idea be accepted,

Remington's European affiliate will probably record the concert, and the records will be marketed by Remington in this country.

Rodziriski, who formerly con-ducted the New YorkPhilhar-monie and the Chicago Sym-phony, now lives in Europe. He was recently the center of a con-troversy with the American Fed-eration of Musicians as a result of recording abroad in violation of his union membership.

With Christmas barely more than two months away, the disk-eries have pretty well buttoned rap their pop single record and al-bum plans for the holidays At the moment, the eight leading record companies plan 8" total of only 12 new single records. Few new albums are planned. On the single disk side, Capitol,

London and MGM currently do not plan to record any new tunes. Decca plans only one pop single, by Bing Crosby. Columbia and RCA Victor will each issue two singles of new songs. The former label will be represented by • Rosemary Clooncy - Gene Autry disk and one by Jimmy Boyd. Disks by Eddie Fisher and the Bell Sisters-Spike Jones will be released by Victor. Orel with four new singles, and Mercury, with three, lead the park. Coral disks are by Don Cornell, the Ames Brothers, Johnny Desmond and Eileen Barton. Mercury plans call for yuletide disks by Patti Page, Eddy Howard and Ted Weems. Thus far, only the Miss ClOOney - Autry record, "The Night Before Christmas Song," and "Look Out the Window," have been released. It will also be marketed as a kiddie item.

Themy The reasoning behind the rec-

ord companies' plana to rut down on the number of new releases, is that only a novelty has a chance to break out into a tremendous seller in the concentrated Christ-mas selling period. Ballads are particularly tough to establish in this short time period, and me-anly require several seasons to become established. In addition, most catalogs have a number of items from previous holiday sea-sons that have produced top re-turns year alter yea,

As a result of this reasening, the companies will be back slug-ging away at such standards as "White Christmas" (which on Crosby's Decea ellak alone has av-eraged a million a year for the last eight years) and "Rudolph, the Red-Nosed Reindeer," which sold over 11,000,000 disks during the past three years. Columbia's Gene Autry waxing has been the standout waxing. Spike Jones. -"Two Front Teeth," the top item several years ago, will again be pushed by Victor. Capitol will dust off "I Yost Go Nuts It Christmas," a hit of former years by Yogi Yorgesson. The output of new pop albums

is also on the downgrade, accord-ing to the &Mertes. At the pres-ent time, only five of the labels have new pop albums planned. These will concentrate on estab-lished tunes RCA Victor will 'a-gue albums by Fisher and the

(Continued on_page 27)

Patricia Music To Fete Duke NEW YORK, Oct. 18.—Patricia

Music will stage a jars concert at Carnegie Hall, November 14, in honor of Duke Ellington's 25th anniversary in the music busi-ness. Patricia Music, owned by Morris and Pat Levy, present the Birdland radio show over WM here every am.. and recenUy pro-moted the "Biggest Show of '52" in its one-night stand. at Carne-gie Hall Talent for the forth-coming jars concert includes Duke EllIngton's ork, Billie Holli-day, Charlie Parker with strings, Stan Gets Dirty Gilletple and Anted Jamal's quartet.

companies. It may interpret the latter movement (RCA Victor's Bluebird Series and Columbia's Entre are case.In. point) as indic-ative of a "soft" market. Should that be their view, the prospects for decontrol will be brighter. Karsten could offer no estimate

of letter, received by OPS (rum record dealers urging decontrol. Some had passed thru his office, he said, but no check had been made of the volume of mail. Ben Kaye, head of the New York Lib-erty Music Shops, appealed two weeks ago to 1,200 Eastern record dealers to campaign for decontrol (The Billboar& October II).

London Preps New LP Seri es NEW YORK, Oct. 18.—The

growing accent on the shorter classical selections in the record business will receive an added push with the introduction of the new London 9000 series sometime in late November. Priced at $2.95, the 10-inch LP's win contain eight to 'sine minutes of music pet side and will be identified by black labels. The disks will use wider grooves. According to a London spokesman, this will result in greater fidelity. The first release of titis scrim,

will contain 27 LP's, all well-known repertoire, including such overtures as "Poet and Peasant," "Magic Flute," "Light Cavalry," "Merry Widow" and "Die Meis-tersinger." Other repertoire will Mau& the --Blue Danube" and "Dame Macabre." The recordings will feature symphony orchestras from London, Paris, Rome, Vi-enna arid Amsterdam under the direction of auch conductors a. Erie Bohn, Leber, Krauss and Munch. This move to greater concen-

tration on short-length classical selections was made some time aso by Columbia and Dacca with their AAL and 4800 series. re-spectively. More recently. RCA Victor has introduced the 45 EP which accomplishes the same purpose of spotting • compara-tively short selection on one side of a disk. Columbia and Reming• ton will soon loin the Extended Play field. According to trade-stars this growing concentration on re-packaging short selections, with an attractive price tag is an attempt to recapture the single record classical market which ac-counted for more than half of the sales volume during the days of 78 r.p.m.

Green Leaves For Europe NEW YORK, Oct 18. — Irving

Green, president of Mercury Rec-ords, left today on • Junket to Europe to try to work out at re-ciprocal wax pact with an English diskery. '.'he firm now has • one-way deal with • British company, with the foreign company press-ing Mercury items abroad. Last year, Green failed to work

out a deal with Philips, Ltd. The Holland-based COMPilny signed instead with Columbia in a pact that becomes effective January 1.

Bidding Weak For Trianon CHICAGO, Oct. 18.—When the

auctioneer's hammer banged down on the Trianon Ballroom here Tuesday (14), no suitable bid was entered so the sale was called off. Ken Moore, secretary-treasurer

of the Trianon organisation stated that the ballroom would continue to do business on the same policy ae heretofore.

OCTOBER 25, 1952 THE BILLBOARD MUSIC 19

Pallad'm Experiment ASCAP DISTRIBUTION PLAN Catching Attention HOLLYWOOD. Oct. 113.—Tnu

experimental Palladium booking, of singer Guy Mitchell, backed by Dick Pierce's band, starting Oc..! tuber 28 for three weeks, has a great many interested onlookers. Since making the announcement of the switch in policy from top name bands to a try with a name singer and a lesser known maestro, Sterling Way, manager of the Sun-set Strip dancery, told The Bill-board that he and the Palladium's owners are hoping that the Mitchell booking will encourage singers and booking offices to co-operate with the dancery if the deal goes over as well as expected Way said that he has heard from certain name warblers or their reps that they are hoping that Mitchell does hefty business, be-cause if the Columbia thruster hits, more name singers would be willing to follow. Way said that talks with these people have dis-closed that top vocalists are seek-ing more big capacity outlets all over the country. With the current shortage of

vaude houses, singers who have contacted Way, point out that the ballroom is the answer to getting exposure to their many fans who can't make the top nitery mini-mums or covers. With no steady vauder here, and only an oc-casional week at the downtown Paramount, singers have only three major hotels and two major niteries which will pay the loot

Coral Drops Release Sked NEW YORK, Oct. 18.—To ex-

ploit fully the waxings already put out on the market. Coral Rec-ords has called a halt to its regu-lar semi-monthly release sched-ule from now until the end of the year. Only special diskings and "must" cover jobs will be issued by the diskery for the remainder of 1952. Special items will in-clude Christmas material. The unprecedented move be

Coral is made at a tinte when the firm ha: 10 recently issued plat-ters riding along at a profitable rate, none of which is thought by the company to have neared the end of its run. Promotion will be concentrated on the 10, with dis-tributois and diskery staffers devoting most of their efforts to-ward full exploitation. Normally. the company releases 10 to 12 new singles every two weeks.

Concentration Records Coral will concentrate

on, in the order of their current popularity rating, are the new Don Cornell waxing of "I," Pearl Bailey's "Takes Two to Tango," the A to e s Brothers' "String Along." the Don Cornell and Teresa Brewer dueting of -You'll Never Get Away," Johnny Des. mouds -Stay Where You Are," the Ames Brothers' "My Favorite Song." Art Lund's 'Cincinnati Ding Done," Eileen Barton's "Some Folks Do and Some Folks Don't": Alan Dale's "L a u g h, Clown. Laugh," and the Kenny Roberts - Pinetoppers version of “Tennessee Warbler.''

England Dates Inked for Ray HOLLYWOOD Oct. Ia.—Follow-

ing his date at the Palladium March 23, Johnnie Ray is set to do two Sunday concerts in English cities and a week at the Empire Theater. Glasgow, Scotland. Deal was set by GAC thru Lew and Leslie Grade, Ltd. Ray has also been set to do four days in Hawaii for Tots Matsuo, opening Decem-ber 10. Ray has been set to work the

Shrine Auditorium here November 23, with Irving Epsteen, of the Palladium here, and Harry Mal.-lish, KFWB prcxy, promoting. Scaled at $4.80, gross could top $34,000 for an afternoon and even-ing show. The Ray concert package will include Harry James' band, Big Jay McNeely's combo, the Four Lads, Gary Marton, Pegleg Bates and the Dewey Sisters. Ray is la for $7,500 against a 60 per cent privilege,

tney want. It's known that all four of these night club type outlets are very aware of the shortage of spots that singers can play, and name vocalists here get probably their lowest metropolitan salary in the Los Angeles area.

If the Mitchell experiment proves successful, it will directly hurt name and semi-name band booking, for the Epsteen-Small terpery is now the only dancery on the Coast using name location bands consistently. If singers start as a standard policy, offices will have even a harder time try-ing to get leaders to tour the territory west of Omaha. A survey of the major offices this week re-vealed that orksters today are adamant about coming west, ex-cept if they can be guaranteed a strong location date, around which the tour can be anchored. Since the San Francisco hostelries quit using big names and went to local and semi-name location crews, the Palladium has become the only anchor. MCA is having a difficult time getting bands to journey out here front the East and Midwest because of the cur-rent scale guarantee against a 50-50 split offered by the Palla-dium management. In the past eight months Freddy Martin is the only MCA chattel to grace the Palladium stand. With the drop in pop bands

activity in the Western States, agencies are hopping onto the country music ork wagon. Clyde Baldschun, of McConkey Artists' Corporation, this week inked Tex Williams and his band to a man-agement contract. Williams. who was with GAC about four years ago but has been booking direct for the past three years, will tour the Coast six days per week, re-turning here Sundays for an hour TV show over KNBH. It's under-stood that MCA is shopping for another traveling country crew, in that present flans call for Bob Wills and His Texas Playboys to cut down on their traveling, with Wills intending to spend a year of only spasmodic tours within the vicinity of his Sacramento home.

Some Beam Others Scream' Depending on Size of Check

NEW YORK, Oct. 18. — At presstime this week, the phones were still ringing at the austere offices of the American Society of Composers, Authors and Pub-lishers. The plethora of calls was occasioned by the quarterly dis-tribution of the society, the first under the new publisher and writer plans. Reaction to the dis-tribution varied widely, depend-ing on whether the check re-ceived was higher or lower than the previous quarter. Those whose cheeks were smaller lost little time in calling ASCAP for an explanation. On the publisher side, the

large firms checked by The Bill-board were well satisfied with the payoff under the new "per-formance-based" plan. Most me-dium sized music houses also made out better, but apparently many smaller ASCAP publishers suffered a financial shrinkage as against the last quarter, even Oso the melon was larger this quarter than the one before. With the new automatic plan of

distribution in respect to senior-ity and availability, most publi-shers had expected a larger check this time than they had re-ceived last July. Many small publishers, however, were disap-pointed and very vocal. One complained that he received al-most 15 per cent less this quarter. and to top it off. that he still couldn't understand the new plan. Another said that "The little pub-lisher is hurt under the new plan. The plan was supposed to build up young publishers in order to help young writers come into ASCAP. Instead it is not doing anything at all, except to give more of the money to the top publishers."

The Other Side That this was only one side of

the picture, however, was illtts-strated by the reaction of the

It. ROB RoLOSTZ

large firms. One of the biggest music houses said that "We re-ceived a substantial increase, and we are very happy about it. This plan is something we have been striving toward for many years. Another noted that his firm had made out better. "Naturally, we like the new plan; why shouldn't we? We think the plan is a good one. Everything is computed au-tomatically—by IBM machines. Nothing can go wrong with it—if it does, all they have to do is put a new bulb in the machine!" One big publisher, when asked

about the attitude of fellow-pub-lishers to the new distribution, claimed "All the responsible peo-ple like it." Standard publishers, who were

quite concerned about the plan due to its emphasis on perform-ances as against the old concept of availability, did not do as badly as they had feared under the new distribution. One stand-ard house said, -We did not have to lean on the 'cushion' set up for us, as we were afraid we would. Our check this period was okay, since we had a lot of perform-ances. Another large standard firm said, "We are still studying the plan, and if we feel any in-equities, tee will do something about it." One of the large publishing

houses explained that they were well satisfied, and that the plan was "very equitable." "It works," said the spokesman, "on a mathe-matical formula, without any ar. kiitrary availability figure. If you get performances, you get the big distribution. If not, you don't." In regard to this accent on per-formances under the plan, a pub-lisher exclaimed that it would cause tremendous payola situa-tion again. "I can just see the boys going around with arrange-ments and loot for the ork leaders."

Publishers Map Drive to Modernize Copyright Law

Industry-Wide Meeting Planned for Nov. 12 in N.Y. to Define Aims

NEV.' YORK, Oct. 18. Pub-lishers of standard music will meet next month to map a con-certed industry-wide drive to re-yise and modernize U. S. copy-tight law. The meeting, to be held at the Warwick Hotel here November 12, will be attended by top exec's of publishing firms affiliated with the Music Pub-lishers' Association. Non-affil-iated firms will also be asked to send representatives to the con-fab. To further enlarge the scope of meeting, MPA will also invite in as participants spokesmen from performing rights societies and licensing agencies. The skedded meeting high-

lights the growing concern among publishers of what they feel is a hopelessly outmoded copyright lz,sv. This concern, which is not limited to holders of standard copyrights alone, is also shared by creators of musical Properties. The Songwriters' Pro-tective Association, for instance, has also set revision of the Copy-right Act as an eventual goal.

Elmore White To Open Pub NEW YORK, Oct. 18.—Veteran

musicman Elmore (Baron) White will open his own publishing firm in another two weeks. The firm, which will be affiliated with Broadcast Music, Inc., will be called the Elmore White Music Company and share office space in the Brill Building with Porgie Music. White was recently profes-

sional manager for the firms of the late Henry Spitzer. These companies are being dissolved.

fly IS HOROWITZ

And there is the long-time effort of the American Society of Com-posers, Authors and Publishers to change provisions of the act, particularly to remove the ex-emption from royalty payments enjoyed by juke box operators. The projected MPA campaign

gains added significance in light of the recent signing by 36 na-tions of a proposed international copyright agreement. With the United States a signatory to such a pact for the first time (altho the Congressional stamp of approval has yet to be affixed), it has be-come incumbent upon supporters of the Geneva pact to plug for re-visions in the U. S. Copyright Act to bring it into line with the in-ternational agreement. "The new Geneva convention

sets the stage for changes in the copyright law based on present-day economics and esthetics." said Leonard Feist, MPA presi-dent. He stressed the view that "We operate in 1952 under laws based on a 1909 dollar and a 1909 culture. We are going t develop a long-term campaign to modern-ize obsolete sections of the law." Altho neither Feist nor other

MPA execs would disclose spe-cific goals of the projected cam-paign, it may safely be surmised that publishers of standard music are particularly concerned over the following problems:

First, and of paramount im-portance, is tile length of copy-right protection. While all pub-lishem would like to see the period extended (to 50 years alter the death of the composer, as ob. tains in many foreign countries, or 25 years after his death, as in the Geneva pact), standard pub-lishers have a special stake in ex-tending copyright life. Public ac-ceptance of serious music comes about gradually and it may well

take 25 to 30 years to popularize a classical score to the point where it becomes a profitable property. By that time, however, the original copyright may have expired, with the renewal as-signed elsewhere. A bone of almost equal conten-

tion to standard publishers is the automatic license provision for mechanical rights in the Copy. right Act and the 2-cent per sirle statutory royalty fee specified.

(Continued ort page 22)

This publisher was upset with the plan in that his return had decreased. "If you're in with the top boys, then you're in. If not ! The big guys are not helping the young pubbers at all with this new plan, they are dis-couraging them." One small pubber argued he

could make "eight times more dough with BM1" and that the new plan was "insidious." An-other small publisher given halt the size of his usual disbume• ment, shouted "I'll sue."

Cut 13% Since the writers' checks under

the new plan were not mailed out until the end of this week, only a few had received them at Presstirne. One writer noted that he had been cut about 13 per cent with the new distribu-tion, and that the deficit hurt.

(Continued on page 22)

Martin, Chesses Charged With Infringements NEW YORK, Oct. 18.—Harry

Fox, publishers' agent and trustee, this week filed suit in Chicago against Jimmy Martin, distributor and manufacturer of the Sharp label, and Phil and Leonard Chess, manufacturers of Chess Records. The infringement suits, charg-

ing non-payment of royalties, ask that the defendants be enjoined from infringing the copyrights of the various plaintiffs; that de-fendants be required to pay dam-ages; that all gains and profits of defendents due to unfair compe-tition and all gains derived by reason of the infringements shall be paid, but not less than $250 Per infringement. The cases are being handled by

Julian Abeles, of Aboies Se Bern-stein, in conjunction with the Chicago law firm of Arvey, Hodes 8i Mantynband.

Plaintiffs The plaintiffs are Paramount

Music Corporation, E. H. Morris, Valando Music Corporation, American Academy of Music, Villa Moret arid Robbins, Mills Music, Leo Feist, Santly-Joy, Shapiro-Bernstein, Robbins Mu-sic Corporation and Bourne, Inc. Some of the tunes include

"Stompin' at the Savoy," "My Foolish Heart," "Happiness Is a Thing Called Joe,""Mona Lisa," "I Can't Give You Anything But Love," "She's Funny That Way," etc.

Negotiations for an out-of-court settlement were prolonged. Defendants must answer within 20 days.

"Records Are Rewarding," But DJ Should've Stayed in Bed NEW YORK, Oct. 25. — What Record Release a Masterpiece,"

the record.buying public thinks while another displays a mixed about disks is a question that reaction to disks, Dent Break the puzzles a..3ir. men, as well as Record—Enjoy It!" The fact that other members of the record in- records are breakable impressed dustry. . another slogan-sender, "You Can When the Record Industry As- Break Records, But You Can't

sociation of America staged a rec. Beat 'Ern." ord festival in Hartford a few From one who appears to favor weeks ago, local deejay Jack disks over the TV medium came Downey, of WONS, Hartford, ran this striking effort, -TV Scenes contests for a record industry May Fade Away—But a Record slogan. An indication of what Disk Will Always Play." One waxings mean to the public may contestant looked at the dollars be gleaned from a few of these and cents . ngle with, "A Record proposed mottoes, covering the Says So Much, Yet Costs So classical, pop and even the bop Little." record field. Some of the other slogans re.

Sonic of the slogans were quite ceived by Downey for the R1AA emotional, such as: "A Laugh, a Festival contest included, "There's Tear, a Ji-ram — from Records Pleasure Galore at Your Record You Play"; "Weary, Tired, Feel- Store," "Records Sound Like a ing Blue —While Records Spin, Million and Millions Like Their Dreams Come True." Keeping on Sound," "More People Enjoy More the emotional kick, tho on a Music and Music More With Rec. sli4htly different plane, was this ords," "Recordings Make the quickie, "Rely on Records for World Go Round," "Classic, Mod-Romance." ern, Jazz Recording, Records At. One of the mottoes shows • ways Are Rewarding" and "Build

most hopeful attitude, "Every a World of Music—With Records.'

24 MUSIC THE BILLBOARD OCTOBER 25, 1952

TO BUILD SALES

DECCA :-),‘‘) DATA YOUR WEEKLY GUIDE

AMERICA'S FASTEST SELLING RECORDS

Published in the Interests of Decca Dealers and Musk Operators TO BUILD PROFITS

JINGLE BELLS 2111408 . SANTA CLAUS IS COMIN TO TOWN

any Leonhard*

HIGH NOON

OUTSIDE OF HEAVEN

28449.

Fred Wed.,

SLEIGH RIDE

ND

28429'

Leroy Andersen

NEW RELEASES-SINGLES it ALBUMS TWILIGHT TIME

DON'T SAY GOODBYE

Nosed on SoNinon«, Cemenel Dill Snyder

BRING- BA-0C THE SUNSHINE 28442 . . _

NORTH COUNTRY

Kai Gismos end ChM. Jenkins

l'U RING YOU UP

JIG A JIG JIG

28428

284311A

Frank LOW,

MY GOD IS REAL

THE MOCKING BIRD

BOW THY HEAD

COUNTRY CHURCH

28447 .

Oed him

2/1431*

Webb Pierre

WINDOWOMAN

CRAWLIN' KING SNAKE

48288 .

Twy H,II et

JINGLE BELLS •ul•«• To.e.Aes.

GUY LOMBARDO

and His Royal Canadians

19111-14 5, • I 341 5175 • DI 5410 11 DO

•11,4 «AU. en 45 I« 4411 p.m 1 . to well omonèn,

TOP SELLERS ...based on this

week's actual sales «En AH IOW COUNTRY

ILL .ALWAYS EASE CABE 01 YOU 2E369'

SACK STREET AWNS W•InIn Pierce

10 FORTUNES IN MEMORIES

SO «NY TIMES

28310 .

No« To«

16 IT W•111/ GOD WHO «DI

HONK, TONS «GELS

I «WY WANT YOUR MONET.

I W•111 YOUR TIME

21233 .

KIN« We'll

THAT NIANT «LONGS TO All 211091•

So «eel To fnnng Yee Webb Ploy..

70 TIAre'll Se PEACE IN THE he Mt T43735

W1Are Could I On Not To The Lord Rod Foley

YOU SEED« TO ME 21388 .

I WENT TO YOUR «DIU« « 4•4 1, EaKI 1515

• 5T T 50051E 2839,

BEFORE YOU SAT I DO CRen« 44•1544

IVNY TALE TO MY EEEEE

DON'T SEND NO RION ROSES

7833,

MI« «I

DON'T REMY. EVERYTHING you wIne

I GOTTA NAVE YOU

«4 Foley oed EEEEEE

• PRISON«. WAR 28317'

TOMORROW MAY SE DIFFERENT Nat Ea«.

IA WONDERING

NEW SILVER RILLS Webb Pl•r••

• 'TELL HIM YOU SAW ME 28417 .

WHEN I 11111 SOUGHT THE SORD

3141•1. «se« EEEEEE

II I COULD RE WITH YOU 28384•

(One New Toole.)

I CAN/ GET STARTED Colo.« Moods«

2 MOLD OM 28399

IT'S WORTH IT Movie 1.1.141

«ere. N PEACE IN TN! VAlLEY Fee AM W”,

WM TN CROSS Slolor Rowe. Neap*

13 TSE LAST MILE OF IN WAY 2112112

IN TN GASMEN Mow 11•••11. Tberpe

•klur gAsoleble A 45 Aen (add FARE 11•' I. leSod RowNq

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3 SENSATIONAL NEW MOVIE AL81/MS

Just for You Selections from the

Paramount Picture

BING CROSBY

JANE WYMAN

ANDREWS SISTERS

.41.1 1, HARRY WARREN

sn LEO ROSIN

Dl 3417 • 9 330

SOMEBODY LOVES ME Songs featured In the

Paramount Proture

Sung by

BLOSSOM SEELEY and

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VICTOR YOUNG

01 3424 • 9 357

Themes and Songs

from e -u

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VICTOR YOUNG and His Orchestra

and

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013411 • 9 342

BEST BETS Stock these fast-moving Decca Records now ...the coming hits as indicated by actual sales. POSITION Inn lone

1. SOWN RAMPAIT STREET PARADE

COOL WAND Ding Crosby and

Andrews Distort 3841,

2 DEEP OLIMS MIDNIGHTRed Foley 28430.

3. SEITIM THE W0001 ON FIRE

OUR LOVE ISN'T Mervin Shiner end

Grady Martin 2842,

4. STROLLING IN LOVER'S LANE

IMAM BUY RN. Morison 211-132 .

s. MY FAVORITE 504112

MANN' ST NI RIVES MIN Nesm•reld 28433 .

6. N CIEMENTI

TRUE LON No W EEEEE 1 2843,

7 A WEDDING TING AGO

1 MEND THE ILI« SOT CLAN. Kitty Wells 26432'

H, MCIONLIGN MYSTERY

YOU NE HAPPINESS

Bill Kenny ef the

Ink SENN 20412 .

H. THE RUST AND THE NN A

FINGIVE AND FORGET Joel No EEEEE 28420 5

it MIKE MY PEST GAL TURNED ME DOWN

NEIMAN KEPT 71111111• AWAY Fronld• Nebo 28614 .

IS.

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ye. I inistreinemell Pont 2 (Vecog Naomi* la eeeeee 4 28441•

13. OA» NM

FAT MAMA BLUES Stoma Gordon 48287 .

IA 111 SHADOW TIME

EEEEEE MO« Albers.. 25279 .

IS, MT ISLE OF GOLDEN MANI

KANN

Andrew. Sisters oral

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TOP SELLERS ... based on this

week's actual sales «III U. 111T POPULAR

THE GLOW WORM

AFTER ALL

nase

SAIlls Wolbero

• •JUST SCUMS ME

HEART AND SOUL

28390•

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211394.

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21383.

Cloy LoonlmArdai

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TN Maiden of Gondola. New Wv••••

16 AUF WININEWN SWEETHEART 211271 4

HALF AS MUCH Mar lowbordo

3, SLUE TANGO 278735

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TRYING 3113735

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TWO-FACED CLOCK 2031e

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28342.

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WISH YOU NNE NNE

2006 .

Spy lerierbewbe

TILL THE END OF THE WON) MN.

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Dine Coed, pod •rodv Mortlis

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EASY, IT'S COLD OUTSIDE 28372 5

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Decca 28433 (78 rpm) and 9-28433 (45 rpm)

and

OCTOBER 25. 1952 THE BILLBOARu MUSIC 21

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-

From the Exciting Group That Brought You

"GOOD NIGHT, IRENE"; "ON TOP OF OLD SMOKEY"

Decca 28434 (78 rpm) and 9-28434 (45 rpm)

and NOW-1!

22 MUSIC • THE IIILLIOAHO OCTOSER 25, 1952

BIGGEST SHOW

his ild abou

ulim " w ESI and ing of JO Capitol Record

HN ARC

'WILP HONEY that 1 n at

can't wait to see him ope The Thunderbird lio* in 05 Vegas October 30th"

RECORD PROMOTION: Bob Stern, West Coast; Jerry Simon, East Coast

PERSONAL MANAGEMENT: Bert Richman, 951 N. La Cienega, Beverly Hills, Calif.

MANAGEMENT: General Artists Corporation

Unit Packs Carnegie Hall With Enthusiastic Hepsters

N--NECWole,IrSaOl7ah VOricutehaIen. aridiThthee _ou

itgeest Show of '52," featuring

Stan Stan or.., td plus a group of .n supporting acts, played he-re two capacity houses at Car

eerie Hall here Saturday (117 with standees at both the 8:30 and midnight performances. This one et the strongest of the one-fighter package units assembled to e d,. It is more than just a showcase far the featured artists: i is a complete show, featuring knockabout humor and dancing a, well as the musical talents of Cok. Kenton and Vaughan. The very enthusiattic audience eh-.1M:cc] every moment of it.

It would be hasardom to pick out the star of the evening broke up the house pm. 'e

etis called bacloekdveryyocal: Sarah Vaughan n ti.

th Kenton ork could have played six more tunes, and Stump Stumpy had the crowd in stitches

Hot Cole Cole, hotter then the preverbal

turned firec racker in an eh t ennowd on wax, neidoen' .

barked b th the piano and b

perform-ance. worki from

y s solid trio and the Kenton orb. He featured his cur-rent disk clicks. Including -r Ne ver Satisfied," "DannY ,""Weth-in' My Baby Beck Ho" "Se e/here Along the Way" and e"Be-cause You're Mine" From the "oohs" and "ohs" sounded as be went into each tune, it w dent that the crowd was he" evi-ord-w ise, He finished to ap "e. tee-'menduus hand with the Route 66." oldie

Sarah Vaughan proved sgiss

cnliarantsh told every he powerful artist, The

and feeling, especially "Street of Dreams," "Comer to Corn ,'r" and her swingy version of 'Perdido," with strong help't from the Kenton orb. Like CI nth,: %brush stayed within her 'el the repertoire, which was what

audience wanted. Kenton has not strayed at all

from rus well-known brand of music, and in this show the orb gave out with the progressive stuff on such efforts as "Collabo-ration."" "My Lady" d "Lime-light," l itmt." That the audience un

it and liked It w from the big mitts t Pedoprrcre-e t re-

ceived on each selection. The songstress. oorrbb'sKay Brown, turned in

Publishers Drive • Continued from pape le

nth view of the publisher, it that provision is entirely unreal-

istic in the long-play framework where a complete symphony may occupy no more than two sides of • 12-inch platter. While a d for the first waxing Is sil lopen ed'

practice i to negotiation, to pay above the s ti" " odgoing ta ' t-ittory rate for elaborate work the present statutory f bthroaukgeht ft.ee teeas a poweeerfuhl

publ ishers. bargaining by

Should the MPA hammer out potentially effective program to-ward the removal of the matir mechanical license, SinoCsiartk011 The fInd 'ees deestrongtheaelÎy-

The defiers look on the provision c. as a legislative de' that has concentrated control of the music business among the ✓ • d omPenies. Elimination of

ln provision return ahlTdghePidlioldievteedm7berthle2'rneetefotei'nwgrevirl:i

seek to define the aims o w publishers, with specific fthe achieve the goals left, meansperhapa.to

for subsequent get-togethers pP'lairdinted"contihedrenched'eFdeistbessadid Toof t

will give the "tulles. t considera min to the views of th music publishing industrye"edhee

trot of their properti ent eett-

two pop ballads, but her efforts would best be forgotten, Kenton also emseed the sho w, eet" leading the ork, andhe d well as

note to the proceedings.

_The comeurhedy etenamhtmofPYStump and stmamedpy sentrnagcltyurendith 'ethme.e They

lar knockabout comedy and cute ▪ bits, but they really drew* lidyocks with their very furmy

by-play bit with the Stan"Ken on Ork. Dancer Teddy Hale receivedt an enthusiastic hand for his slick dance mutines, but his encore was _much too long. Mimic George Kerby was pleasing with clever and accurate take-offs ht. Arthur Godfrey, Frankie Leine" J.olu_snia Ray and others, evict ' um Nay imitation the full set. Thg

anop:enedmuthime with somw e-Congaroos, two boys and t

wild

entertainment, addition to providing solid.

tertainment, the show should also stimulate wax sales of C Vaughan and the Kenton orb. The lobby of Carnegie Hall n • booth with these artists"' recorda on sale. Bob Rolonte.

warm chatter added a 'teen

Remington to Issue 45 r.p.m. EP's at 99c forrterthe-ReIcC?lansid"tgt"ecald°:5Rte7IPIrLoeili Es-tended reld about. the mid-tile of November with an eini release of 35 disks. The Reerseedi to ▪ EP's will be priced at' 99

t, including tax. RCA Victor. which introduced the systmedr a me . 11110. and Columbia have retrdei classirol prices at

including federal tax The initial Remington release

wconeentrate on well-know classical item such

Chenin Balk d::, • e " men. excerpts,n operatic overture; and um waltz«. Featured mime include Simon Harem, Georg Dem. and Kurt W rem'

ASCAP Plan • Cent:bleed from page 19

AaSne.CA P" It '-'y questioning

in Broadcast ocrasn't

no•drd

Inc. In ASCAP we are r,,nslantly running into old guys wh want to give up the e checks,

acid E y e n little always thaeekel'a,

ASC▪ AP. BID is a new el gpreeafer lion and there are no old r-iiddi ' - It, The trouble with the yd'd writers' plan is the same as new the new publisher pl • the with guys control it all." ed. h'-

_ntr_untt," agerdlargtde thpl'ubtdsPeherofaeldhetdi-, "These guys yell no matter what

pens. They screamed about availability,

d g un the plan_ It mrearnin under new "d they sr" Wen ill ..11 erene.- he added philosoph

plugger,Thtt,elempindtgnm Some were B" t out of lenesn beys opined that the Mil-

ctlemt belt:1,nm plan mirrored sdearew--

from the weight of year countless tdmoubthlee pro-fessed song plugging. doom of

Y. "whether you - a small ping. of the get • big or

weary

OCTOBER 25, 1952 THE BILLBOARD Unit 23

e:/giveieme \zee\ //

eaokieleePRorn en&

Personal Management:

GABBE, LUTZ & HELLER 1619 Broadway New York City

Record Promotion

6274 Sunset Blvd. Hollywood, Calif.

Morris Diamond

za MUSIC THE BILLBOARD OCTOBER 25, 1952

O'CONNELL MACKENZIE AND EVEN Meg ON

(MICH gfel. CD RECORD NO 14

TV-BOOK

Treatment of 40 Standard Songs Mulled

NEW YORK. Oct. 18. — The Chappell Television Bice, con-taining dramatierereatments of 40 standard rungs, was shipped to the trade this week. The tome Is mort impressive—both as • print job and in: t'entent. It is also im-pressive as indicating the extent to which publishers are now aware that wag promotion via television requires especial tech-niques.

Broadcast Music, Inc.. was the forerunner in this type promo-tion. The Chappell tome, how-ever, ir by far the most outstand-ing job done by any single pub-lisher—either BM! or American Society of Composers, Authors and Publishers-affiliated. Chappees book contains brief,

yet detailed dramatic treatments written by Perry Lafferty, TV di-rector who has an enviable record with music shows. Lafferty's sug-gested dramatic treatments are sharply etched and Irnaginetive. They reveal an understanding of the song material, of the televi-sion medium and the different types of talent which can be used in tune presenmtion. Lafferty's sketches also contain tipa for the low-budget station. A foreword by Hubbell Robin-

son Jr.. vice-president in charge of network programs. Columbia Broadcasting System television, notes that "in the handk of re-sourceful producer, and directors. many of the vignettes... could be effective momenta in any TV musical show." Rtihincen also an-alyzes the musical requirements of the TV medium, noting its aim. derides to the theater. motion pletures and radin, and remark-ing the fact that TV. neverthe-less. differs from all three. A publisherb note is termed

lust that. and does not use the name of Max Dreyfus's, head of the Chappell interests. In the note Dreyfus, elves n brief. +hart, wiline of the historical changes in song promotion groin the days of Norn In the present. The publisher logically sketcher

the need for honks of this type, expresses the hone that pendent" will be able to present music more effectively on TV and hopes that "-various artists who read it will find new ways to pro-ject themselves.... As television grnws, popular music must grow with it...."

Lafferty's preface points out that television must "strive for the greatest possible ingenuity." Most of his dramatic- treatments, he notes, may be done with a minimum of scenery and one, two or three performers The logic behind Lafferty's con-

ception of music presentation will be most enlightening to the aver-age read, interested in TV Mu-m production. Lafferty explains why each vignette is built around the thoughts of the lyricist; why certain visual devices are used, etc. There is no chnibt thal :he book

will, as Lafferty hopes, help TV directors and producer, answer the eternal question: "What are we going to do next week?"

Granz Wins Case Vs. Colony Lobel NEW YORK, Oct. 18.—Norman

Gram has won his ewe against Colony Records for selling three aides front his "Jam Scene" al-bum on its Q.T. label. The sides involved were "Repetilien." with Charlie Parker; "The Bird," also with Parker. and "I Want to Be Happy," with letter Young, Buddy Rich and Aye Guy. Colony Records claimed that

an employee Joe Marto had brought the sides to their atten-don and claimed they had been pressed by a Canadian firm known as the El Torro Records Company. Joseph Calderon, Grans' attorney, showed a letter from Barclay Records that they had made the sides for Lennie Torro, alias Joe Mario, and that the waxings had been delivered to Mario at Colony Records. Grant received 4200 from Colony for court charges, and won an in-junction preventing* the store's sales of records -from the "Jam Roane" albwm.

DINAH WAXING SCORES IN CHI

NEW YORK. Oct. lg—The old saw. "It's breaking in Chicago," is corning true for the new Dinah Shore waxing of "Blues in Advance" on RCA Victor. The Southern thrush's latest plattee broke wide open in that city after it was spun by deejav Howie Miller constantly. The disk has sold over 20,000 records in the Windy City, or more than 25 per cent of the na-tionwide total of 75,000 sold to date.

London Skeds 'Dozen Best' NEW YORK. Oct. 113.—During

the last week of this month, Lon-don Records will introduce • "Dozen Rest" promotion, to key classical dealers thruout the ceun. tee. This push, which is slated to cover 14 weeks, is planned as an information program, according to Ike Ilartatone. the diskeryb sales topper. It is designed, he added, lo increase dealer and sale. Clerk awareness of the contents of the London eaten. The program will be broken

into seven different phases, each lasting two weeks. Twelve dif-ferent LP disks will be featured during each two-week period as the "Dozen Best" LP's for high fidelity listening. Thew will in-clude the best-selling ."Three Cor-nered Hat."

Following this two.week em. phasi on FEAR sound the nest period Will he devoted to "meat and potato" item, the war-horse classification. Again 12 items will

The succeeding five hi-weekly promotions will spotlight specific musical elarrifications, covering Latin-American music, ballet, pi-ano, non-operatic vocals and light Classical music. Special promo-tion nuiterie has been readied fo distributor and dealer use.

Standard Sales Ahead of '51 NEW. YORK, Oct. 18.—Publish-

era of standard music racked up sales for the three-month parted ending September 30 at levels 12 to 15 per cent above the same period lest year. The rise reflects the cumulative average reported by members to the Music Pub-lishers' Association. According to the reperts, all

publishers showed healthy In-creases M September burins, over the same month a year ago, *Rho some suffered moderate de-clines in July and August.

Eddie Fisher Thrown Party NEW YORK, Oct. I8.—A "wel-

come home" °ninon party hon-oring Pfc. Eddie Fisher was given by his manager. Milton Back. stone. at the Vie en Rose on Thursday I18h More than 100 dLskery execs, muer publishers and other representative% of the music business attended.

Fisher has just returned from several months in Korea. At the party it was announced that he would leave for duty in Germany in November.

Decca Signs Claudio Arrau NEW YORK, Oct 18. —Decca

Records has signed Claudio Arran to a long-term pact. The diskery has set an ambitious recording schedule for the noted pianist, who will be plugged as one of the company's top artists ir. its Gold Label division. The move is seen as another

step by Decca to bolster its Amer-ican longhair artist roster. Moe classical recordings in the diak-ery's catalog are of European origin. It can he mpeeted that increasing number of sides will be cut domestically.

0C1,7,BER 25. 1952 THE BILLBOARD MUSIC

THE BILLBOARD OCTOBER 4, 1952

The Billboard's Second Annual

Wool StErVey

VIM, Do You Consider the

Most Promising Sutel Hands? (ham Men, J mints De M.: 2 fm mud; 1. Me tSÉ ere et.. M M., JOS UM .1 Pd. Mt ...e)

JIMMY PALMER ... ALMOST TWICE AS MANY POINTS

AS HIS NEAREST CONTENDER

MANAGEMENT GENERAL ARTISTS CORPORATION

THE WINNERS

CURRENT MERCURY RELEASE

"YEARNING" CLIP SIDE ,disECRETS”

MERCURY 70013 70013X45

efreefej2 RECORDS,/

MERCURY RECORDS C AGO itue.o,s • MERCURY RECORDS Of CANADA UD. TORONTO, CANADA

•

26 MUSIC THE BILLBOARD OCTOBER 25, 1952

Changing E. T. Operations Pose Pub Royalty Problems • Continued front Ems /

Music Publishers' Record Scoreboard

to stations without first making

an agreement with music pub-

lishers.

It is expected that within • few

days, a statement from publishers

will be forthcoming rel•tive to

the Standard matter specifically,

and to the matter of transcription

royalties generally.

New Levies? It is known that come tran-

scription firms feel the old levy of

$15 per tune per year (or what-

ever the traffic will bear) is too high a fee. parlieularly in these

day, of TV and phono disk com-

petition. They want a cheaper

rate. Some argue there is no legal

basis for the old fee, that the

royalty should be 2 cents per disk,

as is the came with records and

that it should be payable only

once, not every year. It is felt

that if the matter is not settled

soon, via consultation with pub-

lishers represented by Fox, the

matter will wind up in court.

It 4 a foregone conclusion that

in the next feet days a very strong

ettempt will be nuide to obtain

from King add Blink • Settlement NEW YORK. Oct. 18.-Liberty

for the publisher,. For if this is Music Store which last March

not done itni, known that other

transcription firms will immedi-

ately begin to question the neces-

sity of paying music publishers-

at least paying thern on the

present basis.

Where Are the Job.? One transcription exec stated

that publisher royalties are the

second biggest expense in the op-

eration of old-line transcription

library firms. The top expense, of

course, to the coat of recording.

The amount of recording being

done once hit a figure of over

$1,800,000 annually. It is now

much below that, and indications

are it will go even lower. Scale is

$27 per hour, with double for the

leader-the highest scale in the AFTRA wants a fee for re-use.

business. It was the intention of and this, say et. firms, is tougher le Sides in the musicians union to make this to tnke than a hike in scale. scale so .high as to discourage Behind all these movea Is the

the manufacture of transcriptions. inescapable fact that the crSia

What has actually happened 13 has been brought about in large

that ouch work as existed in the measure by the heavy competi-

field is stow being eut down to a turn from disk jockey shows using

minimum for reasons including records furnished grotto by disk

high scale, the competition of manufacturers. This, in turn, de-

disks. etc. veloped 81 the validity vanished

Another problem troubling the from such old arguments as that

transcription firms is that posed e.L.A are of better quality thon

by the American Federation of phono disks and that they supply

Television and Radin Artists. The ',tome programing not obtainable

current pact expires this month. on disks. The introduction of LP

ill• W e e VS eise On Mg all ell II le WaglatIRI SU M• • 141131Mantle I le I

Satchmo Ends Scandia Tour OSLO, Norway, Oct. 18.-Louis

Armstrong, Velma Middleton and

Satchmo's five - piece combo

wound up their hectic Scandina-

vian tour here. at the Colosseum,

on Tuesday (7), and headed for

Brussels and Paris. The unit was

skedded to give two concerts on

Sunday (5) and two on Monday

(8), but all four were turn-sways,

and this resulted in the unit's be-

ing held for two extra shows on

Tuesday (7).

Norwegian jam fans actually

fought to secure tickets for the

Armstrong show, in Oslo. Seat

sale was set to open at the mid-

town Klingenberg Bio movie the-

ater box office on Thursday (2)

morntng, but fans started lining

sip at 4 o'clock on Monday aft-

ernoon. By early morning 2.000

were in line, and trouble started

when late-corners crashed the

line. Two radio ears, five mount-

ed police and 15 patrolmen were

required to restore order. At least

three persono were seriously in-

jured and hospitaliterL

In practically all of the cities

in Denmark and Sweden where

Armstrong played prior to coming

here, at least two extra concerts

were given. Also in most of the

cities movie houses cashed in on

old Armstrong films, and record dealers cleaned up on his platter..

COPENHAGEN, Denmark, Oct

18.-Jars and Negro spirituals continue to be the rage here, with

practically all concerts calling for

repeat,. Ellebelle Davin singer of

classics and spirituals, came here for two performances end drew so

well that she was booked for •

third concert on Wednesday (15)

at the Odd Fellows Palace. The

01 Jubilee Singers, under leader-

ship of Mrs James A. Myers, ap-peared at the Odd Fellows Palace

on Friday (101, with almost • cer-

tainty of their being held tor an

additional concert.

The Della Rhythm Boys and

Todd Duncan, baritone, with pian-ist William Allen, are skedded to

appear here shortly.

Julian Olevsky, American vio-

linist, gave a concert at Odd Fel-

lows Palace on Thursday (9). and

Isaac Stern, New York violinist,

appeared there on Tuesday (14).

Liberty Store Drops '30% Off' Policy on Disks established • 50 per cent off pol-

icy on all records, this week took

a step hack in the direction of

regular prices. The 'Moab music

shop is now selling all singles

and all LP merchandioe priced

up to 32.50 at the manufacturer

list. This latter would affect such

lines a. Remington and the Decca

4,000 series. Still being sold st

"30 off- are LP's over $2.50 and all 45 r.p.m. albums which ac-

count for the •bulk of th business.

The move by Liberty is on the

heels of four key Manhattan diàk

outlets returning to list prices

across the board in recent week,

(The Billboard. October 18) and

Liberty topper Ben Kaye's recent

letter to 1,200 record dealers urg-

ing them to throw their weight

behind the decontrol of record

prices so that a big hurdle in the

direction of fair trade tan be

eliminated-

In commenting on this change

in policy, • Liberty spokesman

Sated that the shift was made

because other stores which are

considered competitive to Liberty

do not sell single disks or low-

priced LP's at a discount. It is

known, however, that a number

of stores, Including Macy's, still

discount all merchandise. The

exec also said that this change

should not be interpreted as a

first step in a return to across-

the-board list prices. On the

other hand, he stated that the

new low-price LP lines, which

RCA Victor and Columbia will

soon market, will be sold at • 30

per cent discount as soon an re-

ceived. The list price of both of

these lines-Bluebird and Entre -will he $2.95.

Plan Report On Festival NEW YORK, Oct. 18.-The pro-

motion committee of the Record

Industry Association of America

mot here .4 week to draw up a

report on the recent Hartford

Record Festival. The committee

will prepare a report on the fes-

tival to present, with Its recom-

mendations, to the board of direc-tors meeting the end of the month.

The R1AA is now working on

plans for a TV show to present

the history of the recording India-

try. The assoce'tion will present

art award to radio station WNYC, New York, for its 28-year-old

classical record program, the old-

est continuous record program on the air.

and the fine quality of modern

78's and 45', have taken the

punch out of these sale. talks.

Meanwhile, them is much Ill will on the part of some tran-

scription firms One accuses an-

other of not paying royalties and

threatens to take a similar atti-

tude. Another questions the cib-

la of Radio Corporation of Amer- 909992

tee's operating a transcription

firm while furnishing stations --

with thousands of dollars worth onogreen

of free records. But all admit ainnerto

that the old days are gone. It

seems it's just not enough to give

the otations musk.

• Current Release Week ending October 18

&ace of IS Itels er meet's...my • II. slums eme se sle she resetd t-rer .s em0sne

Rs« ease seam. leeetualls mewl le rates. Os •mthe, 10tet each ems me all 400 releaser e. Mtn.. nes Mee es. is fenue 'Manual. Irons Ill Reaslatle fume ,eirs Ossn may mmarly S r. a Ire Oats pose us or NM's >Memo a tn., my. Uri

0161.1500

Songs Pass Second Army Bd. Screening NEW YORK, Oct. It. - The

search for an official Army song

took another step forward with

the completion of the second of

three planned screeniruerions of the Army Song ,r on

Thursday (le). Thus far over 200

songs have been submitted and

reviewed. Some of these, together

with songs which have not yet, been reviewed, will be gone over

at the third meeting which Is scheduled for about November 15.

The plan I. to boll the number

of mogs submitted dawn to the

five which opiner to have the 133031 promise. These will be pro-

moted thru various Army media.

One of these will also be selected

for sincentreted exploitation by

the record companies. It is hoped

by the Army that the power of

the music industry will be able to create a hit tame which can be adopted as the official Army sang.

The Army is now the only branch

of the services which does not

have a representative song.

Kim Torry Signed For Columbia Pops HOLLYWOOD. Oct. 18.-Mitch

Miller, Columbia's pop a.8rt. pun-dit. last week added Kim Torry, keel singer, to the pop atable.

Miss Tos-ny previously worked under the name of Felice Shaw in

doing et.'. with Jerry Fieldinge

mew. Her first release is due Oboist Ncvember 15.

Miller asid that he 13 current,

ty studying a deal to do a duet

with Johnnie Ray and an as yet

unseleetod snot..

Philly Pubber Set to Enter Popular Field PHILADELPHIA, Oct 18. -

Theodore Presser, one of the old-

line publishers in the school

music and classical Music fields,

will dip into the popular musk field for the first time.

Local publishing firm will en-

ter the pop field via the score of

the forthcoming Mask and Wig

Club score. Show is penned by Clay Boland and Allison Ileitis

for the University of Pennock.

vania troupe, and is called "Here', Howe."

Lester-Coral Suit in Court NEW YORK, Oct. I8.-N. H.

Aurelio this week granted Jerry Lister's motion for an examina. lion before trial of Coral Records'

Mazy in regard to Leerter's $8.000 suit against the diskery. Lester is

suing on an October. 1950. agree-

ment, whereby he recorded four

songs for CoraL The songs were

"Your Sister Knocks Me Out"

with "Bean Bag Song" on the flip

side, and "Orange-Colored Sky"

with "Tine Takes Care of Every-

thing" on the flip tide.

In it. answer, Coral admitted

to the contract but claimed that

they'd received a notice from a

California court, which had afe

pointed a receiver for beater's

assets lus an action he was in-

volved in there, ordering them to

withhold monies due hint Coral

claims the balance due Lester

was $418.

ACUFF.MSS

MURK» MUSIC ASINIOSE SUM -ARMORS -13ESCIES000

LORTON AM IlECU

MIME MOM

DRIVER GROUP -SAL FIGS REOS Evans GREW, - ESPAEMOS FAIRWAY

TIME

Ca. Cord re em . Les loom Ca. In Mane% Myer% Mole Lore RIM. ors Sows, AS in This add. s Inle el 1.14 !W. He.. Yet 51

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le MI lli World Al latid,. Cs CO Low Soy A M NIS Mer GM, tal Ill II I MR Sense to Call th Verg Orre ledry Mews Cal Ill

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Mole M. Ss NO Sea WM, 3 Su.we Col III

Ares MM., RCA IN Omda A. MA Al

Men mum De DI Ts w MIL, ON let

MIMI MD LAM

MeMMI

Ma Mr Wee PC Ake mer Uorm I Call Lea Vs ell IA Rs It 4** War 0.11...• GAM. Kleo Seale

Sial. tees .1Irems lesPluit RSA Irl

Same« Lewd Mass Itratterh lac NJ aswei 0.0,4111151 SOS Mes-Sell Slum. MA 10 Serreerilme Erroll Gam. C. NI

is, Mereell, Cal 0$ Mew Mullet Mee (0

%Se MUNI,. MN lo 11•50.01 Om 00

Joe Vallt MU SO Rar Cal. Ut, Si

SILL a RANG! Der, Mr MoOme IMM Csll, 110LLENDEN Sete Late

Illeo Cul LAUREL • Me•Mer S Wm OM

A S. W. SR MM.. OA E. II MARAS Men MARTIN, MOOR'S .1 • SABI Rs fold, Ois 01

MILLIS GROUP -ALSOSQUIS I OM Ore Doneu JR OM 43 -MBAS Il I MIMS Us WS Se Mer WWw. mer llr3 MILLS SM. AM Len, • rilYnet. its 110

Swab. Leer Seem. AS III

lsetp.Oar MOS Lemur Pw FOSO',. RCA ill E. M MOWS NeeNNT Nib tee Meese, Mr AL 11011011 MUSIC mow IS Blare AM IS Drums, Mer torl

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MUSIC PUSLISSER3 MAIM ROOM

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IV len At ?emu Con. CaO rio1

J.E. .....en, Cl". 40 44 Ed., Nee., Mee SRI

PM IMILIMATIONAl wen* teem» all e Lee LS Ms. CM Ill VW' Me Memo Yoe laso MM La Wets Gel In

Las UM I Reed e,..., GI .11., Warw. Mer NE N3151( MIAs Mee Au Meer. On 41 RIDGEWAY Yeomen tom MI, Sm. Cao Ela

Meese Tree Ps Wee em. RCA in IA Mu MS Pee Wee MA RCA IN

ROIIIIIMS CROUP - R083113 Neer MIN Cm Pa, WA, W• IP,

-111ST I Owl Mee WIro SIllo mere, Oeareel, Mn 00 MR bras Ma Sate IRO RaOrey Settee, Cal la SANTLY.JCS Ale MIS I CA tat, Si, WEENIE Col 1.1

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SMARMS MN Se CAMPS 801 S., Ott 41 LARRY SPIER the Media Soo IS Eder, Ow In TANNER . Me WS mercer el», CM III

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1/01111I WAS Veen. Yam Are MA., Mu Al WING Will Si Rees Slim Moe Flotlael Sums Sr Ill woRLD CROUP. -RE PUBL IC Mae ¿beer. 8.10 WNW, Mom. Sr um

• Total Number of Sides Released by Each Label

tes. t .se r D

January I, 1952, to Dote

MMUS ROM» Mot A BLUES

CAPITOL 436 156 COLUMBIA 267 177 100 DECCA 519 134 66 MERCURY 261 79 72 MGM 313 107 12 RCA 291 172 129

• Total Sides for Week Released by Each Label

Moe tot* * «we P.O. hreu

WOOk ending October Id

MS, MAIM a MAIM

CAPITOL 8 2 COLUMBIA 6 6 4 DECCA 6 2 2 MERCURY 14 3 4 MGM NO RELEASES THIS WEEK NO RELEASES 7111:5 WEEK RCA 4 - 4 2

Evolution A Expansion . A Review of the RCA Victor Fall-Winter Program THE B111.811.14RD • OCTOBER 25, 1952 • Page 27

CONTENTS

EVOLUTI o A N EXPA SI A Review of the RCA Victor Fall-Winter, 1952 Program

Page

A Neat Wrap-Up of One Disk

Maker's New Program 27

Ryeles Looks To EP For Disk

Boom 28

The Business Philosophy Be-

hind a Solid Merchandis-

ing Program 28

Jockeys Operators Mall EP

Utilisation 28

6 in I Spells Kid Fun

Dealer SSSS 28

Extended Play—The Evotu-

tionary Heart of RCA's

New Disk Program 29

RCA Victor Extended Play

"45" Classical Single Rec-

ords 29

RCA Victor Extended Play

"45" Popular 2-Record

Packages 29

RCA Vidor Extended Play

"45" Popular Single Rec-

ords 29

Typicol High-Powered Ad-

rig & Promotion

Mark New Program 29

"Best Buys" ore Great Stand-

ards Which Constitute Biz's

Backbone 30

New Instruments — lifeblood

of o Healthy, Hearty Rec-

ord Industry 30

"Magic Bluebird label May

Prove Longhair Star-

Maker 30

RCA Victor Bluebird Classics 30

Twelve Initial Albums in

RCA 6 in 1 Children's Line 30

RCA Victor Standards "Best

o A First: Wrap-Up of One

Disk Maker's New Program

In these pages. Ina the first

time in its lifts-seven year his-

tors' The Rillhoare presents a

Special Section built around •

seasonal merehandising-selling

program uf a single manufac-

turer This. frankly. is in the

nature lf an experiment An

experiment Jetated by the

belief that

1) Wher. a major manunc-

'tun, in en industry introduces a

new line of merchandise, the in-

troduction of that line has a

profound effect on the busi-

nesses et distributors, dealers.

and indeed, competitive manu-

facturers to the field, and

(2) When that new line em-

bodies evolutionary concepts,

both in the merenandise

and to a degree, in the price

structure of such merchandise

every effort to clarify the line,

the thinking behind the intro-

duction and selling and mer-

chaindising philosophies behind

the line is of real value to every

intelligent member of the

Industry.

B1 JOE. (SLIM

Thus while the stnra behind

the RCA Victor fall line ot rec-

ords and instruments and the

merchandising and selling pro-

grams behind these lines hae

been letailed to RCA Victor's

own distributors, and to hun-

dreds of dealer groups around

the country, there are literally

thousands of dealers and others

In the industry whose knowl-

edge of the line and program

derives from second hand, and

at least partially unrelir ble

sources.

The Billboard naturally re-

ports, in its regular weekly cov-

erage of the industry, all those

elements of any new merchan-

dise or selling program it con-

siders newsworthy Rut, except

for an editorial special section

of the nature of this experi-

mental section. even The Bill-

board, for nbvinus reasons, does

not present 'under one roof,"

the complete krary of any new

line

This experimental Special

N

Sectinn — EVell.CT7ON AND

EXPANSION .. A review of

Use RCA Victor Fall Program

- if intended, then. to eve a

fully rounded picture nf this

major record and instrument

manufacturer's latest effort to

make Its own business and the

business of ell of its contornen

more profitable. It is presented

with a maximum stress on ob-

iectIvity, in the hope that it will

prove practically useful to The

Billboard's readers in the 111.1C.

record radio TV - phono-

graph indurtries, and interest-

ing to all readers In whatever

phase of show business they

may operate.

11 it achieves these objectives

to • reasonably successful de-

gree, similar special sections

may be presented when other

new lines and merchandising

programa (of a caliber worthy

of such laborate treatment) are

introduced by various organi-

zations in the entertainment

Industry.

21f • IICFOBER 25, 1952 • THE BILLBOARD Evolution It Expansion . . . • Review of the RCA Victor faII-Winter Program

The Business Philosophy Behind A Solid Merchandising Program Showbutiness. no less than

any other American industry, has gone thru a series of evolu-tionary developments. Some of these were of a relatively minor nature, with few dislocations, while others wrought drastic changes. In recent years we have seen one of the most far-reaching evolutionary develop-ments in the entire history of the entertainment industry. This, of course, is television. The introduction of commercial vi-deo. indeed has brought about, and continues to bring about major changes, not only in show business itself, but, as has oft been pointed out, in countless other facets of this nation's way of life.

It is generally acknowledged that in the forefront of the de-velopment of television, slice its earliest days, has been the Radio Corporation of America. It I. rather common knowledge that RCA has so investment in TV of more than 850,0041,000, and that the greatest portion of this staggering outlay of cash wrs poured into the new me-dium when there were still serious doubts in many quarters as to whether the idea could ever be developed along prac-tical commercial lines. It obvi-ously took vast financial resources, and km obviously, tremendous foresight and cour-age to continue Investing these mil/ions thru the days and year, when there was no promise of a return in the immediate or near future

It took, additionally, a busi-ness philosophy, which stated most simply, says that it is the duty of • maker of goods to at-tempt to continue to bring to the customer new and better pro-ducts at lesa and lrea cost. TM philosophy has been followed thronut his business tile ij.az RCA's chairman of the General Dire id A. Sarnoff, and it has been enlarged upon and carried into every commercial phase of the corporation's one.,

anon by RCA's president, Frank M. Folsom. This philosophy has been pur-

sued by this team of outstanding Industrialist, with a full and constant awareness of what every evolutionary step taken by the company might mean, . not only to RCA, but to the in-dustries of which RCA is • part, to thé corporation's distributors and dealers, as moll ari to ita Customers. This is not to say that

in every instance did RCA's leaders accurately guage the profundity of the problems any given evolutionary development might create. Nor (and they) would be the first to admit this) did they pretend to know the answers to such problems. Thus the introduction and phenome-nally rapid development of tele-vision (to which RCA has prob-ably made the greatest single contribution) reused and con-tinues to cause, major changes and dislocations ill the motion picture industry, in the radio broadcasting industry, and m • matter of fact in the record industry.

In all three of these indas. the., as well as in several others. RCA has a substantial stake. And in all three of these Industries RCA continue, to strive toward the soundest poa-sible solutions to the manifold and complex problems created by the introduction of video (and to be sure, other factors). The point, to return to the bust-nets philosophy under discus-sion, is that RCA realized that it made no «nee to withhold a product or development, which promised to fulfill a real public need simply because the intro-duction of that product would cause • certain amount of dislocation. The greatest sine effect, and

one which (strangely enough) seems least frequently dia-cussed, of television is this, It created a great new entertain-ment medium, which went into direct (and as it grew ¡notes.-ingly stiffer) competition with every known form of human activity. And particularly, lei-sure activity. And most specifi-cally, activities having to do with entertainment. In short, Show !amines.. With the ad-vent of television, a vast and exciting new form of show busi.

Jockeys and Operalors 111,11/ EP Ilijithilion More progressive disk jockeys

and juke box operators have al-ready begun to consider wheth-er they may adapt the RCA Vic-tor Extended Play records to their own activitlea It is, how-ever, far too early to tell whether such adaptation will be possible, or if so. to what degree such adaptation will take place. Among the earliest Ideas be-

ing considered are these: A number of smaller radio stations with limited manpower avail-able for putting together re-corded music programs are using the four selection EP packages as ready made fifteen minute shows. Programing here, of course, has been created by artist and repertoire experta and always, naturally, have a single theme or feature a single artist. Thus, a quite perfect Ed-die Fisher 15 minute seg-ment is available ready-made in the "I'm in the Mood for Love" eight selection EP package, fea-turing a group of standard love songs. This may be used either as a 15 minute or halt hour Eddie Fisher program. Similarly the various mood

EP package, now available make ideal mood program fare for dials jockeys. For example there "Music for Dining." and "Mask for Reading" and "Music for Relaxation" by the Mela-chritio Strings. Both eight selec-tion packages, adaptable to 15 minute or half h ,ur seg-ments. In this sane vein there are three "Music for Romance" EP packages of eight selections each. Two of these are by Hugo Winterhalter, and the third by Henri Rene. Both these gent., of course, are RCA Victor artist

and repertoire gaffers, who have showed their great skill on innumerable single sides and previous albums. Three other EP packages offer

equally intriguing program ma-terial to disk jockeys. These are the "Around the World in Mu-sic" sets. one on Italy. another on Spain and a third an Germany. The idea most frequently

kicked around by juke box op-erators in connection with EP disks is one which, up to the present at least, has never re-ceived too warm a reception among the music machine fra. tensity. This would be the obvi-ous notion of giving the juke box customer a real laargain for his nickel. Two time. by • top artist, instead of the customary one. Whether any appreciable number of operators may, in the inunediate or near future, de-ride that one or two bargain afters on their machines makei good business sense is • moot question. There is no doubt that in recent year, juke box opera-ton have given mure attention to programing their machines than ever in the history of the industry. With the trend toward multi-selection boxes (Rock-Ola recently introduced a 120 selec-tion boa, following 100 and up selection box« by Seeburg and Wurlitrer) it is a certainty that alert operators must continue to explore every programing pos-sibility and twist. In this atmos-phere it is conceivable that some operators may find a place for the two-selection on • single aide EP. All this, however, re-main, to be eeen.

nem was born and grew to the point where motion pictures, radio, snorting events, reading, and yes, records had to give the public more for their money to successfully compete with the shows offered on the TV tube.

It is • remarkable fact that of three of the main show Maine.. fields — motion pictures, radio and records—the latter plum of entertainment has taken the boldest stand, and hit bads hardest from • competitive standpoint, et television. It is a remarkable fa3t because motion picture, and radio in the fifteen to twenty years prior to 1048 showed far greater inventive-ness, aggressiveness and pro-gressivenesa than the record industry. Motion pictures went thru • sedes of technical Im-provements, highlighted by the Introduction of reund, (the talk-ing picture) and color. Radio developed from a squeaking, squawking nuisance to the me-'chum thru which the President of the United States addressed the nation's eitizens in a series of fireside chats, and which proved itself indispensable in the world's greatest crises, in-cluding floods and disaster, war and peacemaking. And in the same period, when

films and broadcasting were displaying, almost daily, the in-genuity which made them great, the record industry staggered along like a backward child, It, fate a matter of sheer accident. To be sure, down thin the years, there were constant improve-menta in materials used, record-ing techniques, even some in merchandising and selling atti-tudes. But the fact remains that from the day Berliner's flat disk won the nod over Edison's cy-lindrical record until 1848, not a single major and drastic im-provement in records as a pro-duct was made. Then in late 1948-early 1949 the new speed records were introduced: The Long Playing 33,,à r.p.m. record by Columbia and the 15 r.p.m. disk by RCA Victor. There were many who de-

nounced Columbia for introduc-ing its new speed disk. There were many more who vehe-mently coned RCA Victor tor following the LP 334i with 45. These were the descendants of the men who had decried the boneless carriage, who laughd at the iceless ice-boxe Thrie were the defenders of the status quo.

It certainly cannot be denied that the introduction ol the new speeds caused tremendous and occasionally serious dislocation in the record business on every level. But it can be seen, today, in retrospect, that the conflict created by the ultraluction of the two new speeds, won for the record industry, public at-tention and awareness at the very moment when the industry needed it most ... at the mo-ment when the nation was be-ginning to realise what a fine new gift it was being preferred in television. The now historic battle of the

record speeds won newspaper space, magazine articles, word of mouth propagandising which would have been impossible of achievement in any other way. And today, too, when the smoke has largely cleared, it is plain that there are not too many corpse. on the battlefield. In-deed many of these who were dolefully predicting that they would certainly be the victims of an errant volley fired by the one camp or the other. ere ••• day healthy and prosperous due to the nouriahment and profit created by new record custom-ers who have been buying 33% and 45 r-P m. recmdo in ever increasing quantities.

It may now he written that the battle of the record speeds was, in effect, an intr.-school drill to prepare old Record U. for its roughest seasons, against it, long-standing competitors in the Entertainment League, as well as against the formidable new rival, TV. For it cannot be denied that today's tremendous catalogs of fine musse on stores of LP labels, today's improved 45 r.p.m. records enable re-corded entertainment to com-pete far more successfully for the cuatomer', entertainment dolls-, than the old 78 r.p.m.

(Continua 0111 P.O. Id)

Ryan Looks to EP for Disk Boom

Ryan's, Inc., located in the heart of suburban 69th Street shopping district in Philadel-phia, is a two-floor store which also sella television receivers, radios, and home aPPhences. The record department, consoli-dated ill the basement floor, em-ployes a department manager and Uwe, sales assistants. Despite its medium size-15

feet wide, 75 feet deep—end the active competition offered by • half dozen larger record shops in the immediate vicinity, ay-all', continu« to attract more than Its share of customers. It accomplishes this by stocking virtually every disk issued by the major record manuiecturers, and by promoting the complete-ness of its self-service library. This established policy and

the store's enthusiasm for pro-motable new products resulted

Ryall's stepping immediately and strongly soto the Extended Play 45 r.p.m. record field when RCA Victor introduced the new disks some weeks ago, Morris Wolfson, owner and operator of Ryan's explained. "We are convinced that EP-45

is • 'natural' for the record dealer because of its adventages of price, and complete freedom of musical . selection," he said. "The phonograph is the only medium that gves people the music they want when they want it. However, many 3355 r.p.m. disks require the cus-tomer to buy music he may not want in order to get a Partictiler selection he do« want. In some cases, this hoe had an unhappy effect on our classical sales. Fortunately, the EP glve, hope, of a rebirth of the single-record business because it makes prac-tkal the recording, on a single side, of countless classical and popular best-rellers now pack-aged with three or four other selections on the longer-playing records." Ryan's confidence in EP has

already been confirmed by cus-tomer reaction to the new disks during the nix weeks the store has been pushing them. Marlon McFadden, the store's record manager. declared. -During that brief period, clas-

sical sales have swung upward and are now on the increase," she said. -Ws are helping us move more classical pieces than we have in • long time, and, milte frankly, we were confi-dent that they would. Many of our customers who shied away from the various longer-playing records because of pnce, and the grouping of selections an en. thusiastic about our EP records which offer them the specific

6 in 1 Spells Kid Fun & Dealer $$$

minic they want at • price that's easy to pay." Encouraged by this enthusi-

asm, Ryan's looks forward to the time when the size of the EP catalog will justify the kind of merchandising job the store still does on standard 45 r.p.ro records. Mr. Wolfson expect. to follow

the same merchandising pat-tern — ad, in neighborhood newspapers, in-store displays, direct snail, ma« distribution of record catalogs—which enabled him in two years time to push 45 r.p.m. records to a point where they now eccount for snore than 75 per cent of his total record sales. The store's current EP mer-

chandising program is of en in-store, educational nature, Miss McFadden explained, and is de' signed to acquaint customer. with the advantages of the new records as quickly as possible. The program betting with a

prominent display of RCA Vic-tor's EP record reek which is kept up-to-date with a file copy of each EP disk issued by the company. This display serves to unmet the customer's attention. and Miss McFadden or one of her three sales assistants, takre it from there wi'n an explana-tion of EP's price, technical. and music selection advantages, and a demonstration of the records, she said. "Our objective is to acquaint

our customers with the new rec-ords and their advantages as quickly as possible to assure a smooth transition to the new disks." Mint McFadden ex-plained, "We find our customers responsive to this educational aPPro•ch. They are interested in new record developments, have a surprising amount of technical knowledge, and are eager to try new records out at home. Today's customer is not content with knowing only that EP plays up to eight minutes, lie wants to know how and why, and appreciates having his intelligence respected."

Indicative of customer re. moue to this educational ap-proach, she said the store's most recent classical record or-der was in the ratio of ten EP's to one 33% r.p.m. disk. During thia period of transi-

tion. Mr. Wolfson said. Ryall's Will solve its record-stocking problem by exercising tight control over inventory. "We are convinced that our

customers, given their choice of the same selection and the same artist on the various records, will select EP [amaiuse of its

(Continued on woe 53/

Possibly more thon any ether phase of the record Lu,iness, children's records have required merchandising plusses over and above what's in the grooves. And in it, new ilia in one line of kidisks RCA Victor apparently has built in just about every kind of a plus known to man-kind. The six in one tag line, itself. explains that with these 81 (retail price) packages (85 cents to the dealer) • solid half dozen ways for the moppets to enjoy themselves are incorpo-rated in this new line.

(1) The records themselves ase all expertly written and pro' duced, and built around char-acters and ideas who are long-time friends of millions of chil-dren. Thus such movie and comic book favorites u Mickey Mouse. Donald Duck, Pluto and Goofy are featured in the six to one line. And such TV pali of the youngster. as Kukla, Fran and 011ie. and Captain Video are in the package. Phis long-time toppers in kiddie literature as Hamel and Gretel, Aladdin and Robin Hood, and Little Nipper himself. (See accompanying chart for full list of titles.)

(2) Each album contain. • complete, illustrated stor y, heavy on colorful pictures of the event. ,which transpire on the disk.

(3) Each six in one package has outlined figures of the story

tharecters, which the kid-dies may color with crayons or paint'.

(4) i)ie-cut figures of the characters and a stage. which the children may punch out are another merchandising plus.

(5) And instructions as to how the children may put on their own puppet show with these punch-outs are included to give the moppets another little "tfunthing" to do while listening to the records.

(0) Then six in one customer, may kin the Little Nipper Club, get membership cards, the club paper and other lodge accoutre-ments which hold such fascina-tion for the mull ones.

It can readily be seen that in the six in one line, RCA Victor has simply latched onto just about every known and tried and proven merchandising gim-mick ever featured by the cereal makers or bakers, or sold by the children's toy Producers. The are in one line, at present

consists of 12 cilium, which are available on either 78 r.p.m. (two records per album) or 45 r.p.m. (one record per set). Play-ing time on both is identical. The six In one, of course, is merely the spearhead of the RCA Victor children's line for f • II-winter, 1952. The many outstanding children's albums and singles In the long-estab-lished, regular line continue to be available.

Evolution & Exponsion . . . A Review of the RCA Victor Pa11•Wheteir Program THE BILLBOAH» • OCTOBER 25, 1952 • Page 29

COMPLETE LIST OF

RCA Victor Extended Ploy "45"

Popular Single Records EMIT t

NOW SHIPPING

1111111.191111111111111111111.111M1

mALTEM YOU SAVED FOR MI. Ian The Waltz En Sand for Me em F. ,trier I ion V, TnaT. TA Ookradrin ARM SHAW ... .1e Mont P.. le. the Regoine. Sin Du, Traffic Iam

GWYN MILLER ... CIa. Maley

i

' CRIIIMBIR1111111

K.11 IS

EPA Ill n . Tom of Ihe Vol. ammo.. In am Mood. LIM Me« Ma

A COLP MIRTER ervera mew Nam CA MI w-ein 'he anon.. In.. f.• Sale. Nimbi a. Dar. Enos Po Lem

PREY°. PI SES TUC NANO.. Amen pm.S. MA Ili liandoish nin F1,0 Iiit U. rim Can't Re Ion. Mu IM.I.

wares. SET TO name ... 0,th.ln mil Mama mean Mora» et SAM Some Dr. mmeal Mono,. EPA SP Tn.. M. Trion. le. Pen..

CLACOP THIMINFHLI FRESPACTS

INAIIVII0N TO DANCP - ... no.111 IIPA 30 When m when Antonio Nocturne Inn, a Sabah Hi.. %OM Sa... MP MART OP THE ISLANDS IN SONG . • . Smima Ram ZoeId.,, Mc hi, of Go.. Dream. Natal. War Chat, Naha:Ian None

MON AMOCO OINGs ltddy Amelia MA Ple The (nth Call. ne Naar. Then to Hen. Cm Rh. h. • I Mir I ona.

TOMMY OMUILV NAM COLE PORTER ... Timm. Donee hut IN. Tline Thing. Loan for Sale. I On • K. EIW of We I.., Odom.

RAVE MANAGAN PLAYS RODGERS AND

HANImMTION ITS. I I.. • Raba Menem SPA Md Some P... People Will So wen la log. 11. Som wit ma cannon Ion il Mamt as Weil Re Seam

CLACM IFKIMOULE Maas GEORGE GOMM." Omie fai Ife Ildin• My Ito.. The Man I Love, Smaniamen•

WilnaLITO a Al labii PLAYA ERNESTO LEGG091A ... Mime. Malm IPA Vt ,, I a I impart. Mean.. Say Si. Si

SPICE 10Na • PI. (VS nee CHARLESTON ••• Sonia lama sea ras 11. Cl,ide ch.dommu•Nio. Meek IOU.,., Deli Ma Raccoon

(Cominued 01. nave 541

COMPLETE LIST OF

RCA Victor Extended Ploy "45"

Popular 2-Record Packages erlIIIItry and Welliellt, Lathe-Ameriran

and (Safer Classifications &eluded Here)

SHIPPING NOW AND THRU OCTOBER

•1•111111111•••• a I ! .1 I I 11 II I". I I ILI aT11.1•111111.1.11111011

TANGOS IMO Colour EPE One. ylek,.. s. Walla LM. lemeheln Colin.. La Cmposin,

Inmitnno,. Cameo Lion le Matogo. Milan %Mons HUM.. .Eli demo Cl 3011

1111.1 flunk Rung». La °la Mail. Mask. Un linedIa de in Sam Walter Wmnell Rumba. L• Linda Miner. P.M

imam SONGS ... Malmo AMM EPP Ma7

In Gretna Samnettal One You. Moaning Serenad. Tehallimons Pb., Comma li,, I. Racine Will Me Mom. The Wane You Sore Me Me.

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ME Me Is.,. Tico. Pedal. Sana. Ring 0 Peen e Anne Ca• Cae. El Ca. make. Ca.... Ca...

TWILIGHT MOODe .. • 1M Tame Sma

My Rm... Loam re,. tams Anvil In Pans. laternearat. MenMble MS NOT b.,.,.. sm., an Slant Lon

EV P.OlITTES .. • Paws Calm knell Net« Walk Alme. O. rho Rat*. Mack Moontleh,. I Como.° En all

O" Yea if lnere I. Sono. toialin Than You. My Hem Mood SantiornIrne. %Otte Were Young

SOUSA MARCHES ... CM« Swelke ••••••• Amu.. Pst 3014 RM. Fide. The Hill. School Ca.s, Her York Hippodrome. nu F..

of the Fair. The Chao, Bell KS. Cottoa. Henn new gm Se. Tlau

At GOOLIMAN PLATS PINNER MUSIC •• • At Goodman... trot MA 17 On. T. Owe. Two T.: Pienaahao Lon Son. ha. fa Ike Wooda - Love Nod. When Het. Ate Yams, The Sam, Sum. Huimemone Noes,

auma

l• ST SONG At TWILIGHT Calm Medea Como a- IMO porMi .1ell 31111 • •-• Non. 35, U. Lion Lw. A Sinn Flo., Drnk Mn la r °RH Wiih TM. Era, 0' Maas Hannah, TN«, I Inn Too Tgul

(Continued out page 57)

EPA Mi3

COMPLETE LIST OF

RCA Victor Extended Play "45"

Classical Single Records Sut

IMO 4.111A. Op. I. Plo. 01.11s,,, PAP•Na RAMOSE ICIMann... . lesion Poet Anhee FM. C•WelmA. N IPS',

MARCHE 3L AVE. 11. 31 IN A PPIIMAN muses fIrmalheal latta. Ortheana. A. Flea«. Carla IE14 LIGHT I.AVALRS OVEITIVIE Imo Mown THE 'EAU/WM GALATEA,

OvreTtlIE 0110 anon . S.5 PAPA Or m namm. A. Madam Cœ AMPIT Meme 4 so MIA • ROM ...ANN1t cer roue cur ewe,, mutate emu "BLAS MP. KO, 115.40.1 .. Mama Poo Ontimm, rbea,

woes HER ROM. tmo fan. WATT). IR. Sten.: PALTIT: WALTZES Mere

houna Pm. thelinita: Arthur Pl.«. common WaM1.3 OID TIMERS NIGHT IT flit POPS: *AI T. WEIL« Misilems

Woo. rm. Onnestn. Arm! swam Coodoran 140114

TOT STMIMEINT Mamba SERENAD. IN C. Oo OH MEMO MOM hatter cleanionsin • • • amt. Smeb..1 Craw

WIPM7 ESIMM001 IN MA11 eminent, AN AMERICAN IN PAM' Illmenial — Pam emetor

ISOMANCTI LN r. CM 04 iMieloomie ROMANCE IN G. 0.14 tireamone

¡Wee rref.:.""e, '"*.OWÇS1 .4 "." mAerta AND VARIATIONS AMU LISZT Mammy» Mmei VI•Mer Planle

MM.»

ADAGIO IN E. IL MI BONITO IN C. E. 373 (Name ... Mum. REMO, Inalbalm RCA Mel« Mama. MM., Golitimmi. WEPLII GIGUE. AND EONOM DE Plaweranol flmame to Unmake OhemeeI

..• Innorlana Omen., Mama Nome M... Co.... WO.° fie aillATEM WAL12 ierMalonlklii LA CiTNLHÍ%TotA, OVERINIE Maui.• Anse. Tommie IS alie VIIC lismilmay Orman. OM MAGIC ELLIE: ON kart P1 'Mon, TIM SAM* OP 'FAILLE. Othen. RE lisais, ..• At, Iowa., ed no alit JIM. Doh —MPH. GUAM! CANtiON Marra ON 110. MAIL du., MA('A•RP,

1,..,•ntuatiedNI p<gye 53)

Extended Play the Evolutionary Heart of RCA's New Disk Program

Extended Play, or EP records,

as RCA Victor is working to

popularize them, actually repre-

UM the heart of the company's

1952 fall program EP's are ac-

tually an extension of the rec-

ord industry evolution, which

started with the introduction of

the new speeds in '48-'49. They are, furthermore, RCA's all-out

attempt to regain a vast portion

of the record market, which

may have been priced out of the

picture in recent years, and lost

sight of to a considerable degree

during the hectic days of the in-

troduction of the new speed rec-

ords, and the years which fol-

lowed.

For example, RCA's own eta-

tisties show that prior to the in-

troduction of the new speed rec-

ords about 65 per cent of all Red

Seal (RCA Victor classical) rec-

ord business was done on single

records. Since the introduction

of the new speeds about 85 per

cent of the business hu been done in albums. and LP record,.

This led the company to the conclusion that • tremendous amount of volume was possibly being missed by record dealers, volume represented by the clas-sical record buyer who could af-ford to spend $1.50 per record for he specific selection he de-sired, but either could not af-ford, or didn't care to spend two and three times the amount for more extenaive works, only a portion of which he really wished to own.

The solution developed was the EP classical record. For an EP record, as most trades-gem know, is simply a standard-sized, 7-inch. 45 r.p.m. diet on each side of which up to eight minutes uf music may be played. Thus on two sides of RCA Victor EP record. WEPR-

32, lair de Lune," Liset's "Lieb-the buyer finder Debussy '.

estraum, No. 9," and the "Pol-onaise in A-Flat. Opus. U, No. 8" by Chopin, all performed by

Jose Iturbi. Sixteen minutes of pre-selected, salesproven lturbi clusical hits.

That the company's reckoning in connection with the EP Clu-sleet singles may be dead right b certainly indicated by earliest

sides figures on these recerds. In the one month period be-tween September 10 and Octo-ber 10, the 50 records Ill the EP Clusieal tingle line (see um.

plete have sold slightly over 450,000 records. This figure represents factory shipments to ristributom who, of course, or-dered on the basis of dealer de-mand. It it too early to report

with any finality on consumer reaction, but Mis substantial in-itial order from dealers In-dicates that the majority of re. milers believe that RCA's idea

of revitaliziu t he classical singles (market Is • sound one.

While almost all of the fifty records in the El' Classical singles line are selling "neck

and neck," the top ten sellers m the line to date, on the order basis outlined above, unc,

1) Encores by Jose Iturbi. (21 "Jalousie" and other fa-

vorites by the Boston Pops Se.-phony Orchestra with Arthur Fiedler conducting. (3) Marche Slav, Op. 31 by the Boston Pops. (41 Grand Canyon Suite and two other selections by Arturo Towanini and the NBC Sym-phony Orchestra. (5) The Magic Flute and The

Barber of Seville Overtures by Toecanini. (8) Selections from the Nut-

cracker Suite with Stokowski conducting. (T) Romberg Melodies. (8) "FPQ" Favorites by The

First Piano Quartet. (9) Robert Shaw Chorale in 4

Great Choruses. (10) Selections from Porgy

and Bess with Rise Stevens and Robert Merrill.

(Individual s•lections on above records may be found in accompanying complete list.) The popular EP /tingle record

and two-record packages, of course, are designed to solve yet another current marketing prob-lem. Here there is no question

of the single record sale. The 89-cent (retail) popular 45 r.p.m, record, with a single selection on each side, has steadily in-creased in sales and popularity. Here the question wes simply Whether a great many more persons, particularly younger people with limited allowances

and budgets for such luxury items as record., wouldn't be in-clined to buy popular albums, if such albums were lower-priced. EP oilers an ideal op-pertunity to test this theory. With two selections on each side of a single record, the customer, of course, get, the equivalent of a two record album, when he purchaaes the Single-MC(0rd pop-

ular EP 45. And he gets it for 51.40. a considerable saving over what he was required to pay for .thnoi astibaunt rd 45 r.p.m. twowec-

Similarly, for $2.80 in the two-record popular EP package,

the young customer get, eight selections, or the equivalent of the four-record. standard 45 r.p.m. album. And again at a tremendous saving.

Shipments on popular EP's, either the single record (fOW se; leetion) package, or the two. record (eight selection) package have not yet been made in suf. ficient quantity to enable The Billboard to make even an early salm report to readers. Ob-viously much of the mares, of

the popular CP line will depend upon the ability of RCA Vic-tor's popular artist and reper-toire department to produce col-

lections of tunes by artiste whirl, will rneet with popular

demand. The new Eddie Fisher album on a two-record EP, called "I'm in the Mood for

Love." and containing that song,. along with 'Thin Old Feeling," "I've Got You Under My Skin"

and five other standards has gone over 15.000 III the few weeks li has been in release. (It

must be remembered, that in addition to the popular LP', listed aa catalog items, in the

accompanying charts, all new RCA Victor popular albums are being released on EP.) When the new RCA Victor

line was originally announced several weeks ago, there wu

some dealer resistuce and re-action to the effect that duplica-

tion of many items presently in the catalogs, and indeed, in stock on dealers' shelves would

lead to substantial inventory tomes, ha the short time since the line hits been introduced,

this initial resiatance seem to have disappeared to • substan-tial extent Most dealers, it seems, have found that the ad-ditional 2 per cent dicount RCA is giving them on all merchan-dise (whatever speed or tyre) purchased for the 90 day. Mier the introduction of the new lane, leaves them with no inventory loss at all, or an insignificantly mellow if any.

It cannot be denied that the introduction of EP, as did the original introduction of both the new speed records, creates new inventory and stock control

problems for the dealer. The

hest solution of this problem necessarily lies in the hands of

each individuel dealer himself. It calls for closer stock control,

more up-to-theminute and ac-curate Stock control and invert-tory recorcb than ever before. It calls for the wisest kind of

initial purchasing of the new EP records, purchasing with • full knowledge and understariding of your own customers, their needs and buying habits. These new "problems' are, in fart, part of the price the dealer min pay to expand his market. Im-prove his own business. In short, these problems represent

the dealer's share of the invest-ment in evolutionary develop-ment. By intelligently studeine and handling these problems, the neater will be able to keep his own dislocations, resulting from the evolution, at a mini. oisons, By learning all he may, and training his sales personnel 'to learn everything possible,

about the new EP records, the dealer not only minimizes hi,

own degree of dislocation. but makes a substantial contribu-tion toward the general health

and progress of the industry of which he is a part.

EP does, In fact, give the

customer more music for less money. If the dealer intelli-

gently and aggressively sells that simple truth, he wilt make more money.

lyital 110-powered Advertising And Promotion Mark New Program

is generally recognised in the record industry that prob-

ably no other company but RCA Victor could have successfully

carried forward the battle to es-tablish the 45 r.p.m. speed

record and player, in the early days of 1849 when dealer, con-sumer, and even some RCA distributor resistance to • third speed wu at ita peak. Respons-ible for this successful job, to • large degree, was the exteetive RCA Victor advertising and pro-motion campaign which was put behind the 45. Whatever the na-ture of its product, whatever new lines it introduces, RCA Victor has been known down

thru the years as one of the nation's most aggressive ad-vertisers.

Given such additiunal evolu-tionary projects as the Extended Play disk, and such a task of expanding a market as is repre-sented in the Bluebird Clusies

(not to mention the other items in the line). the RCA Victor ad-vertising and tataMulain cam-paign behind the 1952 Fall-Will-

ter p,,,g11•111 la in the great RCA tradition. Two major televiaion

shows, the RCA Victor shoe, starting Dennis Day, and Burr

Tillstrones Kukla, Fran and 011ie show spearhead the drive to es-tablish MP, the Bluebird Classics and companion items. This TV promotion is rounded out with a

flock of radio shows, headed by the National Broadcasting Corn. pony network program starring Phil Harris and Alice Faye, and supported by at least five Sep.

arate radio shows carried by up to 230 local stations each. These are slanted to sell specific types of recordings in the line. "The

Stars Review the Hits," for ex. ample, »lb pop merchudise, while "Favorites of the Fa-mous," "The New Album Re-view" and "Music You Want" stress classical merchandise, and a show carried by 201 sta. lions, "Storytime" pushes 8 in 1 and other items in the com-pany's kidial line.

Tradesters have alreari7 seen Me Life Magazine double page spread on EP in September. and

the full page in the October l,. sue of this some publication.

Ti,,,,, the Saturday Review of Literature and many other top-level magazines carry the RCA

Victor message on regular whedule.

One of the most substantial co-op newspaper campaigns in the industry bulwaiits the sell-ing drive at kick-off, and thru-out the season, and a multitude

of point.of-sale material is made available. There are several types of floor merchandisers for the various kind of merchandise. A "Revolver," which lists al $49.95, for example, is free

to dealers who purchase $750 worth of EP records. Similarly a Bluebird floor merchwidiser

goes free to dealers who stock $180 worth of the new low-priced LP records. Counter sup-plements, window streamer; window display, and all the other stand•rd prOlnotonal items are also aeaPaili:, , in fre.h

new form to help establish and all the records in this new hoe.

Pig' t(1 • OCTOBER 25, 1952 • THE BILLBOARD Evolution & Expansion . . . A Review of the RCA Victor fall-Winter Program

Magic' Bluebird Label May Prove Longhair Star-Maker Record veterans remember

the old Bluebird label with deep affecti as that on which such

great bands as Glenn Miller. Artie Shaw, Benny Goodman. Tommy Dorsey and other ark-stars who reigned in dance band musies heyday, were developed. It is often overlooked that as re-cently as 1919 when RCA Victor briefly and temporarily revived Bluebird al a 49-tent Polti label. it again proved the cradle tor two of today's most popular and (for dealers) most profiteble re-cording names. These are. of came, adie Fisher and Ralph Fl Bluebird. it would men, is somewhat of a 1•01Eie name.

IT may be stretching for • point to further remind readers that one of RCA Victor's all-time biggest selling classical single records nn Red Seal. wel Jan Peeree's "Bluebird of Hap. pima," But for thou who are partial to omens all these signs. clear out of left field or other-wise. may augur well for RCA Victor's new utitisation of the old Bluebird name. And whether you believe in

omens or not, the thinking be-hind the Introduction at Blue-bird Classics la • further projec-tion of the evolution and expan-sion rhiloaophy behind the en-tire RCA Victor 19.1'1 Fall-Win-ter Program. Recent reeearch has indicated that there is all ever-growing and already vast market for popularly - priced classical records. The Wall Street Journal in • rePort, for example, indicated that hut year Americans spent five mil-lion dollar, more to attend per-formunees of so-called serious music than they spend to attend all professional beseball

Score Classical music. $45.000.-000—Baseball, 940,000,000,

Several smaller record com-panies have been running suc-cessful business by supplying this developing mass market with classical recorda for some time. So RCA Victor decided fo present, for this huge market, a low-priced classical disk. Blue-bird Clean on 12-inch single long tlayir.g records, ce their 45 r.p to. equivalent., carry a eat. gestad sale - trice to the dealer of 11.92, and a list to the con-sumer of $2.95

Repertoire, and to a great ex-tent. artists in this, field, have been rather =certain quality. RCA Victor, on its Bluebird Classic, will present some of the fin= classical artists on the stage nday. in time and sales-tested repertoire. Orchestrally, for example, the Robin Hood Dell aggregation of Philadelphia under the directorship of Es-kb Leinsdort. will do French's Symphony in D Minor and Brahma' Symphony No. I in C Minor. Opus H. The Halle Or. chestre with Sir John Barbirolli conducting, and the Vienna Philharmonic Orchestra with Karl Bohn directing will offer respectively (on • single Blue. bird Clank) Beethoven's Sym-phony No. 5 in C Minor, Opus 67 and Mozart's Syniphony No. 41 in C. Such instrumental artistes as

Ida Haendel, violinist and Ania

Dorftnann and Byron Janie Pi-anists will also be included in the Bluebird Classics repertoire. It -vill be noted that while these are concert antra who lave received wide and enthusiastic critical celiac, they are not vet, In popular stannards, the top mimes in their fields Here

again the soundest kind of logic determined the move. Prior to the derision to produce these Bluebird Classics at • retail list of $2.95. Ann Dorftnann, for ex. ample, was in direct competition on the enne label, with such top name classical performers as Arthur Rubinstein and Vladimir Horowitz. Novo the classical record buyer who innate on having the works of his selec-tion performed by these ton names, pays a higher price for such recordings. And the music lover who Is interested in • first rate, artistic performance of a given work (without the super. name value) may purchase same for $2.95.

It is worth mentioning that if the Bluebird Classics line achieves the mass market suc-cess RCA Victor predicts for it, • number of important, yet rel-atively leaser knew,. artists. such as Misa Dorfrnann and Be. ton Janis will for the first time be able to present their talents lo audiences so vast, that no amount of corkertizing could achieve Lie same degree of pop. ularintion for them. There is, in fact, a possibility that the Bluebird ClasaLs may yet prove for classical performers. the »me 'ter-making factor that the Bluebird pop label proved to be sor the Glenn Millen and the Eddie Fishers. This would be an =malty interesting. and happy show business develop-ment The fat Bluebird Classics do

not ship until November, so ob, vioualy there is no initial sales reaction to be reported. Dealer; queried, however, indicate great enthusiasm for the old Bluebird label as the banner for a low-priced chewiest line

New Instruments—lifeblood of healthy, Ilearb Record Industry The record industry is fono-

nata in that one of its major produce-s, RCA Victor, is also • leading manufacturer of phono-greens and rade-phonogranhe and TV-radin-phonogreph com-binations. For it is rather ann. emus that every time p new

phonograph as such, or se part of • combination is sold a new, or revitalized record customer Is created fl,.' music publishing business, for example, would no doubt have experienced a far less 1tostie aid steely drop-oft In sheet music sales. if one of the leading tt,blisher, had a voice in the manulacture and distribution of pianos down thru these years

Plain common stun would dictate that RCA Victor would make no instrument plans, In which the nterests and welfare of the record wing of its just-ness, were not taken into con-sideration, and vice versa And RCA's planning regarding in. etruments naturally enoug h. determines to some extent the nee lines introduced by other instrument manufacturers. Thus

when the 45 r.p.m. records were orienaLy introduced by RCA Victor in 1949. this company alone produced and marcher. dined the thousands of players which had to an into the hands of consumen if the new speed record wee to become an indus-try factor

As RCP made more and more progress, at considerable initial Investment, other manufacturen gradually incorporated 45 r.p.m. playing facilities in their equip-melt

ehe nies figure on otion0. graph, for On year. 1949 and 1950 show some interesting trends regarding new speed rec-ord sales -d the pottnial for such sal« in the future. In '49, the first full year of the new speeds. 28 per cent of all phone graphs produced were 78 r.p.m, only playeis. 15 per rani were players which would play all three speeds. 20 per cent were players which woula take 45 r. to, record, rely - 20 Per eent were players which would spin 3.3 ,1 r.p.m records or ly and 17 per cent were players which

...it= play 45 egos. and 33t4 r.p.m records °nil

lit thal year, of course, RCA Victor virtually single-handedly reproduced and marketed the 45 rpm. only players and attach.

mente That the sale el these ph.yere reached 'hr substantial figure of 20 per cent is • tribute to the company's courage in un• dertaking daring and costly

merchandise maneuvers, such as the plea whereby a customer act $6 worth of records free with every 45 r.p.m. player he urchesed. This sale •ctua lly represented a n-t loss to IC , Victor. yet the company con tinues he bonus offer to this day. Uso it is it present on a

ame only" basis

By the end of 1950 the RCA actor sponse•ed 45 r.p.m. seed had made tremendous progress In that veer 95 oer cent of all phtnograohe and/or attach-ments sold were 45 r.p.m. only players: 19 per cent of all olay• ers featured all three speeds, so that just short or 75 per cent of all the twee players so'd in Mal

(Condemn os nor $4

Best llivi Ire Great Ranee Which Congitute Bizs' Backbone However evolutionary MU OP

amant of • merchandising pro-gram may be, however vast a -.mania' new market it may be

directed toward, the backbone of record business, whether on the manufacturing, distributor or dealer level is largely the standard catalog Those record-ings of musical worn which the public has taken to its heart down thru the years, performed by artists who have ea.-ved their ant individual niches in music's hall of fame.

A record company catalog may never be stagnant, for stag-nancy leads to decay RCA Victor has been particularly fortunate in building. over the veers, classical and popular cat-alogs. which evs. the company's

comatiton concede to be out-standing. And September, 0e-tober and November classical and popular releases of what may safely be termed great standards -seem . to add new items of vast value to RCA's great catalra.

The accompanying chant of sied Seal and Popular albums icheduled to ship in November, and of Popular Collectors' Item which are shipping this month indicate the quality of these lat. est additions to what RCA Vic-tor term. its "best buys." In the popular field. It ern/ be noted, there are such classic additions as two Glenn Miller alums, an Artie Shaw, a couple of Tommy Dorsey,- And ill the Red Seal Houle there are new Tokenizes

Lendowskas. Robert Shaw, and a Heifetz. What these tenis may mean

to dealers is amply demonstra-ted by early isles reporta on the Toscanini interpretation of Ets, Moan's Ninth, which went on lie market not too many weeks ego On Use first go-aroubd dis-tribute. ordered 28,000 of thin album, a solid figure for an ea• pensive daseical package, and there is reason to believe that reorders for the Item will can, it up into the list of all•tune best sellen

These. Indeed_ are the Items which mean bread and butter to the dealer, while he tests the newer products in a line These Ire the iM1114 rear dealers keep in stock for steady turnover. .

LIST OF

RCA Victor Stantlartis "Best Bilys" .

........................................... SHIPPING TRIO OCIOBIR

Pontiler Collectoni' Items DID ItelI DReld

r Sorer Me. LP Sear. Pe GLENN MILLER CONCERT—VW 111 ... Clam MOW [PIT 3411 LPT OM Doper Noah Mew Amyl on DMA Rutty Oate, Dane Commte, Wear Drew Skew aware lanatertla to a Welty Inweacare

TEO II GLENN MILLER AND 11111 ORCHESTRA .... Garr Mar OUT Del LIT MS Mawr Rap My lee of Goldee Derma WWI Carer Ireedel Ma Pawn«. Dewy Ow Arm .

T11111 A WITTE IMAM AND RD ORCHEIMIA ... Ante fro Feel DM LIE MO Deperhee Saw Correern Sills, leer Cam be to PM Wea TrY WON Ear lo Lose. NonEter PEW, loell

DIM 0 RIPINSI GOODMAN AND Wal «ADM ... %my Grim Lea PM Earl DM wetrorre The Maa-I Lew, Ova One-Malt Seer ORRIN han. DWI, Sew Sue. Kumar Wad. Man nm 55 TOMMY, DOME AND RD ORCHESTRA Aria era. . Terre Derr, Frame Sao. /a %Peet Cm* Halms, Plea Wow EPIll WU in WM De I or ne Wee. WA* e Sow Fr Yoe, Eaterable You. Whet Is NW new (AMA low. WM You ygm R. 'moo. RN ., tallo CNN OR. Leek Ai Mr Nor

Irel IS 06CAll INITEMON ... Orar Parma VIII Mi. Lim nib smril rm.. rtreaa, Oie tre, Humerroue. Per UNRRA Hone/Wow, The Lew a Aral,. I C. Rhythm, My Due »amen

DIU Is mina 1111AW AND 0111 GILWHIJICY FIVE !PRY A 0 LI1 34 I>

Crow Vow Dear Gralrew Grew's, SW Such Ora My lalui / *IWO lac Quail Came San 60 Sae Ore.. INew arreere I Tar N ADer.,. Rerun' Mwell Is, Yee

TIM la RAY NOME .. Ray ',PAM . KM 1110. LW NIM 11. S'.,, Wow. Of vou. Ow Deer, 1.er w en Marla Slow ea re Where E Lee. Low is We Serener New nm We IOW r WV KM

• canyew svcce..... pm se MAI, ALM, Mil Kew EMI Mn Ill Mn Go» Ore WA en ANN M huge, s rn lue Oar. Fogr Ow la landau Tow. Veer Gm Me Lod« Ana. Sewer« Ma, Lott Pa DWI D., • Ewe Ph« Ilrae a s..,. I wow.

Tlan 0 DURK ELAJNGION .. De. Furor EMI MO • LUT Or De Wray TM You it.., tram Ma RoPashr. leet he 0.. Harm AS SDK Warm CYO, Chloe, Pella. Aura.. De Track Elm

(COMMA« Mt page 54)

PARTIAL LIST OF

RCA N'ictor Bluebird Classics

........ 'ahese records will ship during November. Sewn

• 1. other items for the low.priced bluebird classical

line ore now in preparation. Others will be added

to the catalog on o regular basis in the future.

SYMPII0r, IN 11 MINOR Illewro %WM Ilearl Dell OeWreara ett INIlo INo/.1.: roe taw.« caner %UDC 1141 LOC 1141 Elfalerrav er. a TY • WIVOIR, os ne'eannatisz , inew6caan PhAltanonnieu Orthmero, NW* DADA C.I. ARC ND ANC ND (DNCVIPTO IA D. Op al 814411weel ...10 Ilwa4d. aleArr. PlArarrarea Or*. wow Perak Car/Am W. MU LOC NW TYMProas Ne I IN C MINOS. OP. 15 Mann.. ............. • • nean . ettilmIelpMet Chit LelmIme, Comb* INK 194.1 IOC Ills CAPIllall0 nalar a/ nelearerhyl. III! OVERTIND lieheWereet --0.51* %reel Orkerre 11111hrwala Orlarra. Nit* Nab. Comlettor. .............. .... ... IABC its INC ION Pm!» AND YID WOLF Arlaalldth NUTCRACKER EtRITI anon.... raw Parlor. Warren P•Ormala Overerra.

We Marlerrela Cerlerre WIN. lee Llc ten gab/VI LAIllt ...Lc, Os. aa 1110.04adora PALET BALLET MUSIC .. RANI Open Nome CANNA. Caw. Clanlea. Owe %ea. Ceaerrae. Pere Own Weber» . %elf Alt IOC NM PEWS II,N1 SUITES I AND 5 16040 DER KOWNEAVALIER al na 'Mann Tu, Ina ay.*, or ern awned. C....,, sway. sio. .. Warw. Ore« In, Le*. .. IMO All LI1C 1411 symentrev NA 0 IN C MM.& Op 0 Meer.... aYMPHOSIr err aa ell PITT," IN C. 11 WI 'Mears . Te Halle Orrnew Sb lebe We. raIll. Carlow. Weer Pallorerew wear.. Wei Ware.

MAY Ms INA MR %MAI. ht• I, IN C.111.11 M - MINO 0 . "9. M. a a I rwoomsatr-, nywoon. !ANAL. W. IL PI C NINOU, Op I) I-Palm• IND. , IR. Wow., ... WY Darman. Hr.. WYK ro 1 IN WO 51.1.1 DANINIE AND ornEa WALTZES. SailiClioNa PROM CRUM?, AND LISAI INA. •••I. P.M a IC MD LW AM

TWELVE INITIAL ALBUMS IN

RC.% 6 in 1 Children's Line

wortereetwwwwwwwwwwWWWWWIPITOW/10/1011110111111111111111011.-

OWN (1111 TREAT Web 1he aerlwa wer al 01 Der. Mew we rh Nat I'S Mr .

W aLT DISNEY'S 141Ellelf MOGION CANDY. MINI MN is, rtemme, Née» S MIN. Maw eel Garter U.S eanweed 0

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frehnlois Ispeaskra .. Animism, el Me RCA Ykior Fall-W ,nrer Program THE 11111.1111 MD • OCTOBER 25. 1952 • Pam. 31

How to play records for money

Strategy hints for winning a bigger "take,"

compiled from some of the most successfed dealers in the game ... plus 4 new sure-fire plays

from RCA Victor

Every now and then it pays to take a good, long look at some of the

rules which top-profit record dealers have worked out for themsehes.

One record dealer, who makes a habit of it, says success is easy

once you get used to it. As he puts it: "Success leads lo succmk. It

snowballs. You find aggressive buying and selling works for you once,

so you try it on something else. Soon it spreads across your whole

operation and you find you've made a habit of success."

The following pages give only a few of the pointers which almost

any experienced dealer would prepare for himself. But right now,

coming near the peak season and at a time of exceptional new oppor-

tunities, they may be useful and lead to dollars.

Make yourself comfortable. This goes on

for 22 pages.

Pape s• • OCTOBER ZS, 1952 • ne BILLBOARD &elution A . A Review a the RCA Vktor rethWieter

More than baseball

... and don't think there isn't a lot of money in the game!

-Music is big business and getting bigger all the time.

If the people in your neighborhood aren't coining to

you with a good slice of their paychecks, you can roll

up your sleeves and start digging for more because,

believe it or not, records are a gold mine.

Did you know there's more money spent for records

than for all the airline tickets sold in America? .

more for records than all the box-

office take of the legitimate theaters,

operas and concerts in America?

Did you know the record busi-

ness last year was twice as big as

the gate for professional football,

baseball, hockey and race tracks

combined? ...more than football And all the time, your oppor-

tunities are growing: your town is growing, phono-

graph sales are growing, people's appetite for music

is growing.

Sensational new RCA Victor developments—new

performances, new products, new values—offer the

biggest money-making potential record dealers have

had in years.

You don't have to dig far ... for record profits!

.‘e;e

...plus hockey and horse racing, all put together!

EvolutionA Exponsion . . . A Review of the RCA Victor fall-Winter Progront THE itil I 110ARD • OCTOBIR 25, 11152 • Pm. 33

el.

Four sure rules for winning

1 Carry a balanced inventory There are six distinct record markets... for pops,

classics, children, country and western, rhythm:

and blues, and international. You have to decide

how important each is in your neighborhood

and balance your inventory accordingly. Every

dealer's problem is different and only you can de.

cide how to invest your inventory in line with the

percentage of sales you expect from each category.

Most dealers cover the first three, while catching

extra money from big popular hits in the others.

clifeegges

<eUr'

3 Use new releases to build traffic New releases are the sales vitamin—to stimulate

salespeople to sell, and customers to buy. In ads,

in windows, inside your store, something new is

the stopper. Keep a steady flow of the best Au,

releases and spread the news every way you can

...fur a vigorous, growing business.

4 Ride "war horses for sure money Sonic recordings have no date. They sell and sell,

year after year. Cinderella, Jalousie, Glenn

Miller albums will sell next year just like today.

Work up your hest basic stock of standards with

your distributor salesman, and never let them

run out. They earn meat and potatoes.

2

nur problem is different

4.

Play the pop hits hard The merchandising of hits is the most profitable

and most important single job in the record husi-

ness. Here's where you have it easy — pushing

downhill. Every promotion at your command —

windows, advertising, etc.— means tremendous

extra volume. Figures show fantastic difference

between stores of equal potential: one will think

5 boxes are plenty; another goes 50 or 100.

Remember, 90% of sales are the hit version of

a top tune. Buy only the big sellers.

Pam» 34 • OCTOBER 25, 1952 • THE BILLBOARD Evolution Expansion . . . A Review of the RCA Victor Foil-Winter Program

Keep these 2 "rent payers" working

THE MUSIC AMERICA LOVES BEST ... proven by the finest testing device ever invented: the nation's cash registers. MALB marks a great for-ward step in record merchandising—to reduce and simplify inventory ... to concentrate profits.

"THE 101 BEST SELLERS"--oellers so sure that RCA Victor guarantees sales with a 100% exchange privilege. You can keep supplied well ahead, without risk, and never be out of stock. Sure, steady items you can count on for rent money.

No dealer can maintain an all-inclusive stock. From the thousands of records

available, a careful selection would take weeks. The MALB catalog gave

the first intelligent answer to this merchandising problem—an RCA Victor

"first" Your MALB catalog gives you an inventory of the 1500 proven best

sellers of all the records RCA Victor lias made ... a well-rounded music

library and a sound basic stock most dealers can afford to carry 100% —

made up entirely of winners. And the best of these are the "101 Best Sellers"

—another RCA Victor "first." Such sure sellers that RCA Victor gives

100% exchange privilege to all dealers carrying this complete list at all

times. A backbone of inventory you can stock in depth without risk!

Why it pays to keep score How many and when to buy are just as impor-

tant as what to buy. Together they create

smooth selling, with that comfortable feeling

of having the tight amount of the right mer-

chandise at the right time.

Buying from well-kept scorecards of your

stock is a simple, gratifying routine. Buying

by guesswork is nerve-wracking, leads to nail.

biting, disappointed customers and lost sales.

Do you know how much lost sales cost you?

Suppose you're out of stock on Best Sellers

for 1, 2, 3 or more days in each re-order cycle,

through lack of inventory control. This may

easily total 25% of your selling time. With 300

selling days per year, that means 75 days of

lost selling opportunities . . .75 days your shop

might as well be closed up.

Penalties run. high

Erolatioa Expensiei ... A Review at Om RCA Victor Pa11-11//atee Program IIIE BILLBOARD • °remora 15, 1952 • Page 35

Penalties run high when you're out of stock on Best Sellers. You not only

lose the business; you may lose the customer. If you're out of a stampede

hit, the customer goes to another store.

Inventory control can prevent such losses because it shows your rate of

sale . . . tells you when to re-order. The simple Green Stock Envelope

System, introduced by RCA Victor, has won by far the widest use through

years of good performance. By simply (1) filing to the right, and (2)

selling from the right, it indicates when to re-order, before you're out of

stock. You simply review your rate of sale from time to time as shown on

the white tab pasted on the envelope. For albums, most dealers find that an

album tally for each clerk and a set of album stock control cards auto-

matically keep a smooth re-order system flowing.

What will work for you is die test of any control system. Yours may be

different, but system—however it works best for you—is essential. More

business is lost by not having an automatic "alarm bell" for prompt re-

ordering than for any other reason.

If you haven't got it ( —get it

If you have it —get rid of it

r I ¡I

r " "FIVE" become sales ... and how much they add up to! Phone, when you see a new item fits

certain customers. A good proportion of those

Love that calls make sales. And teen-agers! Ration their

lis ts a I— '

The little white card is the secret

It all boils down to maintaining an orderly control system, backed by

aggressive buying and selling . . . getting the merchandise in and out of

$e) your store with all the punch at your command. Use windows, displays and

self-selection units for automatic sales—but your selling device with the

greatest potential is the one on 2 legs. First thought, when a customer asks

for an item: "What other items does this suggest?" If a customer asks for

one item, place FIVE in his hands. He won't drop them on the floor. Just

note, over a period of time, how many of those

hours in the listening booth, but make them telephone! happy—make them want to come in. They

bring a big part of their cash to you. They're

important customers, with a future!

Love those teen-agers!

Pam.. 36 • OCTOBER 25, 1952 • THE BILLBOARD Eyelet'« & ExpoAiken . . . A RiMOW e the *CA Victor Fa11-WMter Prewar.

Don't overlook RCA VICTOR "plus" values...

Let this art of the label

sell for you, too! A customer thinks twice before spending $10 or more

for, say, a complete opera recording. When an impor-

tant sale hangs in the balance, you can often swing it

in your favor by using the weight of the RCA Victor

name. It's a "plus" value you can bank on.

re ea • do*

RCAVICTOR RADIOS

OA MIR AIM IAN NM Ill*

Over a period of many years, RCA Victor

has achieved a unique sort of built-in

assurance in your customers' minds

to 4WD la

0/04 2011 14bk met* Exii am

itt RCAVICTOR

... an assurance of satisfaction in

any product bearing the number one name

in the entire field of home entertainment.

Evolution it ExpontJon . . A Review of the RCA Victor Fall-Winter Program THE BILLBOARD • OCTOBER 25. 1952 • Poor. 37

4e tee tie, lelzo tee% 'MC

gffl Nei édiv. et' tt,‘

It says "quality"

and "leadership"

to millions

owning

e e #

- te *

te

Ye; RCAVICTOR

TELEVISION

This assurance is one of your tangible, important assets

as a merchant ... a powerful ally which the successful

dealer recognizes and relies on to build trust

and good will for hie own name.

111111‘1, .. 11-111,1 IN

RCA VICTOR

448 MASTSIVII VISOr

Page 38 • OCTOBER 25, 1952 • 211E BILLBOARD reeled« & Expo/Wee ... A Review of the RCA Victor Pell-Wiehor Presorts

To get full sales impact ----- -

from this

famous label,

remember...

The "TRIPLE DIFFERENCE"

that makes the RCA VICTOR record a better buy:

1.

2.

3.

Enthusiasm is contagious. If you're sold, your customer will

be. And while you cannot personally audition every recording

in your store, you can "play the label." When you place an

RCA Victor performance in a customer's hands you can be

pretty sure you're offering the finest performance available.

You can back that assurance by pointing out the "Triple

Difference" which ,,,ets the RCA Victor performance apart

in a class by itself:

THE WORLD'S GREATEST ARTISTS

Today, as when Caruso first sang into the horn 50 years ago,

"the world's greatest artists are on Victor Records."

THE WORLD'S TRUEST SOUND

RCA Victor, leader in the science of sound, today brings you

fullest brilliance of tone, with widest dynamic range.

THE WORLD'S FINEST QUALITY

Rigid inspections in every step of manufacture, plus a new

anti-static compound, assure clear, noise-free surfaces.

Your customers are reading about the "Triple Difference" in

current RCA Victor advertising.

"It's in the ads!"

Evelotion A Expansion ... A Roxiirm d Om RCA Victor loll-Whet« Program THE BILLBOARD • OCTOBER 25, 1952 • Paw 30

and when you 'play the label,"

mention this

strong new feature...

RCA VICTOR'S

New ORTHOPHONIC SOUND"

With this fall's sensational line•up of new RCA Victor master-

pieces comes the achievement of the finest reproduced sound

ever put on records. If you haven't already done it, sample a side

from Toscanini's great new Beethoven's "Ninth Symphony" or

Horowitz' "Emperor Concerto" or the complete new "Trova-

tore." You'll agree you have something every customer should

be urged to hear:

1.

2.

Complete frequency range—full richness of tone in both

the extreme lows and extreme highs.

No loss of high frequency response from the outside to

the inside of the record—full brilliance from beginninf

to end.

Ideal dynamic range suitable for home listee,_ne. "

like and natural, without exaggerated effect.

Improved quiet surface, assured by a new nntiaitatie

compound and 12 separate audio-visual inspections.

¿luit "certain label" has pul Use

power.

P.R. 40 • OCTOBER 25, 1952 • THE BILLBOARD Evehdlee Ratpansion . . . A ROW•11, of the RCA Victor FoR-Winter Program

Now, take a look over your own shoulder at

the big new RCA VICTOR plays now in full swing

1 Your "Best Buy" program To help you hit top effectiveness in planning your peak

season, RCA Victor has made an early announcement of

your "Best Buy" program of all new releases for the rest

of the year. A total of 81 albums including the greatest

array of new merchandise ever offered by any company—

outstanding "stoppers" for every type of customer.

For symphony fans, the most eagerly awaited album in

rPePe à

P4 Iler

syNPUblYr .ve I

, .9 e 4 • TOSCANINI.

9 .49 , e e

t'P • ePe .•

IikAIIM

le le el,

' sYMPI-TOA 9„ leiSCAMh'Is

e re 99.

141

• 1 mr,,,,e •

11. A-ÇT1-/ -- It I 1 \ 1 ,t _

years: Toscanini's recording of Beethoven's Ninth Sym-

phony. For opera fans: the new, complete "Il Trovatore"

—unequalled as a showcase of talent and recording tech-

nique. For concerto fans: the greatest Of concertos in its

greatest performance—Beethoven's "Emperor" Concerto

played by Horowitz. For youngsters: two great Disney

Evolution & Expansion . . . A Review of the RCA Victor Fall-Winter Program THE BKLBOARD • OCTOBER 25, 1952 • Page 41

TR9e1ORE

• MUNDY 8JC A LING • dA

tie-in albums—"Peter Pan" and "Adventures in Melody."

For pop fans: a new series of Jazz greats by Ellington, Shaw,

Goodman, Dorsey, etc., plus two never-before-released

Glenn Miller albums. And for every mood, a complete

matched series of new recordings of Mood Music- albums

by top orchestras.

With a "buyer's yardstick," you can be 90% right.

Everyone knows there's no "rule of thumb" pattern to a

recorded hit, but there are salient features common to most

hits, and if you know them, you can be right oftener than not:

1.

2.

3.

4.

An Established Classic ... The public likes best

what it knows best.

A Great Artist ... When the right man meets the

right master, you've got a masterpiece.

The Bight Time ... Metropolitan Opera per-

formances, a ballet tour, a Carnegie Hall debut,

television, radio, movies, many other sources, con-

tribute to listener response.

Promotion ... The number of times the music is

heard, what the publisher, recording companies,

and others will do to make it heard are essential to

its position in the market.

RCA Victor has built its "Best Buy" program on these

four major points—the collection of recordings slated for

greatest acceptance in the last four months of this year.

You can be 90% with this "buyer's yardstick"

&be

Ip( sbi• ipti

RCA VICTOR sq,

Nil IlitAITZIri fltcr

Pole 42 • OCTOBER 25.1952 • THE BILLBOARD Er•leffoo A bummed« . A Rovfew of Me ICI Weer Foll-Wkeer Ofegrom

3. They color the pictures

•

.1. They play the record

2 Keep the youngsters happy for hours with the new

"6-in-One" Kiddy albums! To make a fast-growing section of your business bigger

than ever, a completely new kind of kiddy album! In addi-

tion to the record itself. 5 proven merchandising features:

Cut-ouls. A proven success in merchandising cereals and other products to children.

Colorbook ... in itself a multi-million-dollar industry.

Storybook. Probably the biggest selling of all children's entertainment items.

5-1 ill 1 FAik

4. They punch out the puppets

5. They act out a puppet show

... and all for $1.00 on "45" and "78"

Puppets. TV has shown the fascination of puppets for children.

Club membership. A sure-fire attracter for kiddies. Mem-bership in "Little Nipper" Club has snowballed from the start.

Watch one sale lead to another when you introduce this

irresistible new Kiddy item—a whale of a buy for a buck!

ana remember the

• • • .111WLE,

DieeeCr which nude !he

itcAVrolecard - tfte best .uy.

odes grestes"e«aet. 'ne orld's truest bowl.

2:ne tte. elite 'le* lei

Evolution d Expansion : . . A Rorie., of the RCA Victor Fall-Winter Program THE BILLBOARD • OCTOBER 25. 1952 • P••• 43

e

3 RCAVICTOR'S new • sa95 Bluebird line!

An important new merchandising program for

increasing your business in music's rapidly

broadening market. Priced for mois appeal,

here are the familiar, proven classics on the

new speeds for only $2.95. .. backed by the

name most famous for quality of performance

and quality of product.

An initial release of 25 masterpieces by

outstanding, well-known artists, designed to

put new customers on your list... to get more

people playing more records in your area.

on Long Play and "45"

„eve cLAssics clec

. Page 44 • OCTOBER 25, 1952 • THE BILLBOARD Evolution & Expansion . . A R.relew of the RCA Weer Fen-Wieler Progroal

Now RCA VICTOR introduces

\ EXTENDED PLAY 4511 16 minutes of music on one

RED !rAL REM only e IND

Remember, for every music lover

with $5 to spend... •

. there are dozens ' with a dollar!

Most important new development since the introduction

of the 45 rpm system .. . a 7-inch 45 rpm single-record

album playing up to 16 minutes of music per ;-ecord. Up

to twice as much music as on previous 45 rpm records or

on 78 rpm records.

At one tizne, singles accounted for 65% of your Red

Seal business. You used to get the customer with a dollar

bill. Today you are doing 70% of your business in albums

HEW/ BEER»

PLAYS ROMANCES

1,..41,0•01..40 .‘"...... ., . ,

' —

... getting only customers with a five dollar bill. A big

part of your Red Seal market has become virtually inactive.

Now, "Extended Play" recovers that mass market for

you ... brings back the customer for Red Seal singles with

a better value and a better profit at a retail price of only

$1.50. With a compact, attractive package, "Extended

Play" makes possible—for the first time in history—effec-

tive display and merchandising of Red Seal singles, by

creating an appealing single-record album on "45."

EvaWien tripe«lea A Review ef the RCA Victor FaII-Wiafar Program THE BILLBOARD • OCTOBER 25, 1952 • %Er 43

You couldn't strike a happier note:

More music for less money,

by the greatest artists!"

• and remember the

• • ,111121-£

efnileiCe which makes the

RCA VICT°11 tc" the best bel' ..ee. free °lei

1. The ‘‘ as wee vtv. 2. 'Devi° eocaz 4u* • 3:De e"`

I

For the first time, great sellers which play over five

minutes and less than eight are now on a single side at low

cost: "March Slay." "Finlandia," "Hungarian Rhapsody

#6," opera overtures, Strauss waltzes, and many others.

Compare the present price of $2.62 for the same music

on 78 rpm, without a package! Compare the same musical

selections now offered on competitive 331h rpm for $2.85

without the advantage of the great RCA Victor artists!

With arias by great Metropolitan Opera artists figuring

at380 an aria ... with a complete Rossini overture played

by Toscanini figuring at only 75e, you can now harness the

great RCA Victor names to your enormous potential mass

market. More music for less money for the customer with

a dollar.

Pave 46 • Ile14)BER 25. 1952 • THE BILLBOARD Evolution Expansion . .. A Review of the RCA Vicior fall-Winter Pregrn. r

Just what the game needs: top merchandise au low price. You couldn't hold a better combination!

• • •

1--...,,,,,,,,c.enrurretweemexpermepiesees iew«geterfweiirt e

cm') nem mow ogiAtt ReAVerok PoP ALBUMS,

*ExTrUDFD PUW45"!

and remember the ..riuptE

DiFFEnt'cr which °takes '—

RCA VICTOR record

the best buY!

1. The worlds greatest ntaists

2. The worlds truest so quit it

3. The won» finest

With the new popular albums on "Extended Play 45"

comes the biggest boost ever given to the biggest part of

your business—the pop market. The new albums give your

customers the greatest value ever offered in the record

industry—in a handy new form at a dandy new price.

Customers who've bought only pop singles will

now find they save money when they buy

albums. A powerful new incentive to convert

pop listening 100% to 45 rpm, to simplify

and strengthen your pop merchandising.

Ç=Is c=> -a.

Evolution & Expansion . . . A Review of the RCA Victor foll-Wintor Program THE BILLBOARD • OCTOBER 25. 1952 • Page 47

New 2-record albums The standard pop album in a completely new form.

On each side, two full-length selections playing

up to 8 minutes. Eight full selections on 2 records,

attractively packaged with a liner and full-color

album cover. All for $2.80 compared with the

former price of $3.75, saving the customer almost

a dollar. A brand-new top selection of albums for

the kick-off, featuring Fisher, Hutton, Flanagan;

Monroe, and others.

New 1-record albums reduce the price of top pop albums by top stars

to the unbelievably low cost of f1.40. 4 tunes

packaged with liner and full-cólor cover in the most

attractive "buy" ever made available to the pop fan

with a dollar. The pick of RCA Victor's present

6-tune albums will be modified for this new format.

Appetizing new releases are scheduled, leading off

with 100 great hits to start the series. A completely

new product at a completely new pricesthat's sure

to set tremendous new buying pattern for continuing

extra sales.

... plus all the MALB pop albums New impetus for all your standard pop sell-

ers! Conversion to "EP" will be completed

by the first part of '53. With your powerful

"45" player bonus-offer scheduled to wind

up Jan. 1, use these new record values to

boost your player sales while the offer lasts:

Watch "EP" lead right to your "Victrola" . 3-speed players!

...and watch 'em pick up that bonus record offer!

Page 48 • OCPOBER 25, 1952 • THE BILLBOARD hohnlon L lancer.« . . A Review of the RCA Victor. Pal4Wlaner Progress

Make sure you're getting all the sales aids behind RCA VICTOR'S big, new 4-point program!

REVOLVER

BLUEBIRD "COUNTER-FITTER"

1. The Revolver. Ideal, com-pelling self-teller for your "Best Buys." A $50 item, yours at no extra cost with purchase of $750

"Best Buy" merchandise (which

includes the 2 Disney albums and all Pop EP's for September

through December).

2. "6-in-One" Merchandiser with bins for each of the 12 new

albums in'the line. Dealers report instant success from this bright, colorful fixture—yours when you

buy 10 each of the 12 albums.

3. Bluebird "Countereitter" takes less than 12" space on your counter, for a complete revolving

selection of your Bluebird line. ;180 Bluebird order brings it.

4. "EP 45" Merchandiser holds entire initial release of 50

Red Seal "Extended Plays" in convenient compact fonn for your

counter. Available on request

from distributor.

FLOOR MERCHANDISER

4 re'

...plus window displays, streamers, mailers "EP 45" MERCHANDISER

Evolution 8 Expansion . . . A Marlow of the RCA Victor PoII-Winter Program THE BILLBOARD • OCTOBER 25, 1952 • Peer 49

.plus ads in Time, Life, Saturday Review LIFE splashes the big money-saving news of

"Extended Play" in spreads and pages. TIME

and SATURDAY REVIEW carry full-page

news of your "Best Buys" backed up by RCA

Victor's strong...Triple Difference" story. Use

display to hitch on to this powerful selling.

Co-op mats over your naine

A big selection of ad mats on each of the

4 new RCA Victor programs. Use them

to make it known around town that there

are some sensational new performances

and some sensational new values .., and

that you've got 'em!

You over the air...

RCA Victor's four programs give you news

to shout about. Your radio spots can touch

highlight after highlight, every one packed

with good, strong reasons for coming right

to your store.

You on TV...

Show 'em! Put your most appetizing new

albums right into the living room while

you tell the town what's happening at your

store. Adapt your window displays and

streamers for promotion on TV spots.

RCA VICTOR

Page 50 • OCTOBER 25, 1952 • THE BILLBOARD Evolution d Exponaan . . A Review of the RCA Victor FaII-Wintar Program

THE NEW "RCA VICTOR SHOW STARRING DENNIS DAY"

Music and rollicking humor with Dennis Day in his fun-

niest role to date. Entire NBC network Friday, 8 to 8:30

PM, New York time. .

"KUKLA, FRAN and OLLIE"

The famous, original TV classic that's become an Ameri-

can insiitution. NBC network, alternate Sundays, .4 to

4:30 PM, New York time.

Evolution A Expansion . . . A Review, of the RCA Victor Fall-Winter Program THE BILLBOARD • OCTOBER 25. 1952 • Pagr al

RCA VICTOR Radio and TV shows

are selling your "Best Buys"..

"Six-in-Ones".. ."Bluebirds"...

and "Extended Play 45's"

"THE PHIL HARRIS—ALICE FAYE SHOW"

Fast song and talk and funny situations with a big, loyal

Sunday audience. Entire NBC network, Sundays, 8 to

8:30 PM, New York time._

Program services made available by RCA Victor:

"THE STARS REVIEW THE HITS"

Your top-selling "pops," showcased with big-name per-

sonalities. 272 stations, one half-hour, weekly.

"MUSIC YOU WANT"

Puts you on the air with sampling and bulletins rigid from

your shelves. 210 stations, 5 halaours weekly.

New! "THE ALBUM SHOP"

The only radio show built exclusively around albums.

272 stations, one half-hour, weekly.

"FAVORITES OF THE FAMOUS"

Anoder strong-selling show with your Red Seal mer-

chandise getting promotion by top names. 162 stations,

one half-hour, weekly.

"RCA VICTOR STORYTIME"

A friendly, happy half-hour with your small-fry custom-

ers, fullof "Little Nipper" news. 262 stations, one half-

hour, weekly.

Page 52 • OCTOBER 25. 1952 • THE BILLBOARD !voted« 1:p...oleo. . . . A Review ef 1.• RCA Vida, haU-Vanter Program

... AND DON'T FORGET

Music to play on Christmas Day Set up a friendly. Christmas corner where all your neighbors

can find all their best-loved favorites to play on the

most wonderful day of the year. (Use this page to order from your local RCA Victor Distributor.)

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Evolution Expansion . A Review of the RCA Virtor Foil-Winter Program I IIE BILLBOARD • OCTOBER 25, 1.952 • Page 53

Business Philosophy • Crostinued from page 28

records ever could. Marked, merchandieable improvements in the quality of the product have been achieved. Costs have been lowered. Spectacular WS selling points (convenience of storage, unbreakable, etc., etc.) have been created. But to prosper, evolution, in

an industry. of itself, Is not enough. To truly prosper, Indus-trial evolution must be chan-nelled to accommodate ever. expanding markets. Thus when the new speed records were introduced the best available brains and research of Colum-bia, RCA Victor. Capitol, Dec. and all other record companies set about producing the new

products at price ranges which would find a maximum number of buyers, within the limits cf economically sound production and distribution costa. For the most part the major

record companies found, and leveled off at what proved to be the most popular price ranges in single records and in albums, in popular and classical. But several of the smaller la-bels. seeking their own niche, explored new levels. Low-priced long playing records were introduced and pushed, notably by Remington and Royale-Varsity. Market research, additionally.

indicated to RCA Victor, that there might be a vast, untapped market of record buyers who might desire great artists fea-turing first rate repertoire, but could not afford it at existing

Sibularly, research indi-cated that many potential eus. Miners. particularly younger people, would like to buy 45 r.p.m. popular and classical al-bums, but simply couldn't af-ford to pay the price. So two new merchandise lines, which constitute the heart of RCA Victor's Fall 1952 Program, were developed and introduced. First, and most important, is the Extended Play 45 r.p.m. record. This, in simplest terms, is an

effort to give the entertainment customer, on records, more mu-sic for less money. Second. and designed for the same general purpose, is the Bluebird Classic tine which brings outstanding longhair repertoire by excellent artiats to the 33% r.p.m. cus-tomer at a low price. And no line is ever introduced

by a manufacturer, without of-fering several fresh, new ap-proaches to old well-established products. Thus the RCA Victor Children's record line is refur-bished with an intriguing Six. In-One approach. And the well-known "Best Buys," and "Music America Loves Best" catalogs are overhauled and given new vitality with several important new additions. All this, of course. Is complemented by a radio, TV. phonograph and com-bination instrument line, which, too, was developed directly from a business philosophy based on the necessity for intel-ligent evolution and constant expansion.

individual articles in this see-lion treat with each of the ele-ments in the RCA Victor Fall

1552 line. We hone this back-ground to the introduction of these elements, and the de-tailed stories of each portion of the line will e.,able members of the industry, on every level, to harness their own activiUm most profitably, to the new RCA Victor merchandise.

Ryall's Looks • Conliescd iron. pall, :tt,

portent advantages," he ex-plained- "During that period when 33 t rpm. and 45 r.p m. records are being duplicated on EP disks, we expect to carry some double Inventory, but be-lieve we can hold it to a mini-mum by keeping on top of sales trends and ordering accordingly. We will have to watch especially the effect of EP-45 sales on com-parable longer-playing neordi which we believe will yield the most sales ground to the new

disks. In short, we plan to keep aa flexible as possible on inven-tory to allow our orden to

immediately reflect significant changes mn our sales pattern,"

Mr. Wolfson believes that EP. 45 will eventually dominate both tl.a single and album pop field and the ,linglid -reedril clas-sical field, with longer-nlaYmg records confined met» much to longer symphonic and operatic works.

TOP POP! ... FroM CM. CM 3424 Ant T. Ta Near. Mr. SkieTulip. .4 norm Wheels Of Poems R. Me Lile's compran. Be. Time. USIA

ROD» »RUM SINGS ... radie MO« ON MIS Jae Say t Lore Her. Som. A Ili. Xl Indeneadont. II You Mould Lore Me, I Serer. Wire Am 1 Wet. My Tire re 1010. I Ire Tr Baum, Think. a Tou

cousins, M.ASSICS MI MI6 I'm Mos.. On. Marna. Vow. Down S. et Aria` Ret.. Maio Melia. Mat. From Idea.IS, The Kerr, Mere, U..aalei SlIn UP. Your Nee. Blue blul lamed The Golden Rocket

COUNTRY CLASSICS ... Eddy are. EMI Mil7 'swore of notes Te.A. SlS, tr.. SS. Myrne. That's Now Much tor You. A Dean Full of Love Door Rob More Man't Cacti,. It

Held Y.. la My Heap COUNTRY CLASSICS ... Pee Wee Kim .. KIN »IS Tinnier wel: eau e.teek Moe, Teas To., L.. Mar and Ord Sloe Pre, Ten Gall. Bootie. eu.paris's lettes!. assoodu Woltz

sIL Tmr. MTN FROM THE 1111.10... Eddy Are. FM »31 to lhonkine 'orient of My Bere Ers It Mr. No

Difference Now. Molly D•I111.1. The Prisoner, Son, Sena Veen With the Viaiso. Will Ow Cale be Car... Wla AI My Door Is Mad.

COMMO anAhlt1 Sor er re 111.ers in »SI In Eve... 11111, of Oklahoma. CM. of We Wearer. Tomb, 11.3.1..., The T.eher Trsa, Cool Was«. O. Cowboy Cap Meet.% Blue Prate

ON THE MOONREAM Ear. Mawr ... RAN MY Moonlidu rd Rom. Ire OM • Pro Moors Mom Oyer 11411m1. Moor acme Meta of Mani... l.cI. Woth the Moon. Slane eve move Idea, PI. Man

°THE THREE SUNS" PRESENT ... The Tire OM ilS »X Ted., Tem, Madame Dedunella. Deep Purple, Who Day Is Sari. Sere... 11 N.. W. Ta More INS T.. ll. enema. I

A SFATIMENTAL DATE WITH flUET 00e10 C.. MR Mt Pro Do Is Done. When Yong H. Hu Tensed la Um. Carol. Mae. Iludy and Soul. il We C•n't IN the Same Old »seed... Wal Jun I. the Same Old Fuca, iiss At.,,. Chas. Lor Ide or Leer 14. muse I linv

MY MILD 1111611 ROSE ... De.als Day MR 3036 My Wild hisb »me. Ily the Ldll a the Sara, Moon. A Lit» M. al I llll 11..saye, Wee Rote ad 1.114.ney. Mallet tadleheee. noes. Who. 'too Mr -Oh Parr Me." Wbeo In* Ern All Sertia. Ity NollWa bee Eye.

NEE AND THE NIGRO AND THE MUSIC Tor Meer ... You and OM Ntshr and the Mu.. Geed Melo earthen: On, H loc. Inoue» Deep NUM Ne aid De. Ile Nloht Was Muds foe Lot. SI. I. the N.unt. All Th.. III, SI 55.51PP.« CI FAVORITES run Cato

Pn .ner or 1 ote. Term.. Berm. TM re End of TM, Whatt You Were Sweet skions. of $ore Pr Away Pisan. II

TcHatatissKIN NUTMLACRER SUITE PLAYED IN DANCE TEMPO

SACIIID SONGS OF GEORGE RENOILY »garb l'a RPM 133 I'd Rothe, II•ie Jean. The KM S All Kr. It Rill My S.S. 11 You

. Knit. in.., De Mee My Soul At Calvary. Take Time to Pray, Ileleved P(1001, Nep of the Way

VAUGHN SION110E SINGS A MEDLEY OP COLLEGE SONGS Var. Nome r,. 3161

Ti,. GPM. K. 11.4o and Bale la» The VI... Ace. S. ciao. Sam ca troy rd Oa. The Cardinal It W.I., Ram.. Wreck. • Hall lo Geargia. Tee Rol rd the 111. Roar. Lim Roo. Hone» Fr.. We Ase All for You. The Eyes or lease, On Aria Tea. NM, dine eta, Gold. ladians. Out Indiana, mm Victory or Nolte Dan.

DANCE TO THE rot POPS ... Rees Morn (PS red III Was, Alone. Just • Lilt). Lev.. Pc An.I. Feon. M. Its of Fire IN 1 'Ib.Bluee. Delicado

SELECTIONS PROM -THIL MAN” ... Mee Grano FM 3869 ble of Ina., The Elle10 \II le 0.1 Now, Gamey Bey. TM Wild Canan. Bey. Ill ras You Horne Again. Kama». The Km, Tare Moth Moth Mud Total I Addy. The Your May Mar

SARALU Erd Am. MR MS Pete, Tabu. 8050)0, 5050. Tice T., PtinILII Vera«. La Cur...

Green Eves BUNNY URIC,. PLAVE AGAIN ... Duets lee.» EMT HU I Can't Get Seened, The P1500,0'.Sone. L..» MET EM BM.. Black ben. •Deed I De. H. Society

51141111r GOODMAN AND HO ORCHESTRA ... Sa, Good.» aria wes Sing. Son. Sine. Ktm Pon«, II to Se Y.. Faad • Nee Baby. sorer. 11. Happy, Roll E... 01100kGoo

THEM MUSIC FROM GREAT MOTION PICTURES ... Al Genelma 11110 Goes With the Wind. Fantasia Mexican. Spellbound. Lcer Weekend. Dad antral. lemon.. Duel In the

RUMBAS ... 1051. Caw. MIT 3411 ?Ay Shawl, lam.. The Lay ID Red. Estrella. Grant Ems PM., 5th,. Haraaa's Me

TANGOS ... Saul. Cam SP« Mr Maur, TM, MM... More Or Mae La Nearer, Cmaato, Gypsy Airs

/MORE RINGS ... Veer. Argun EMT 3•13 ib... NI. Resin» Me ed You. (Me In a WIM. My arers Moon LAST, AO thr Dunne Vol Are, tremor. I Goa It Red arl Thai Ala Good, 11. Ohl Slack M.

MIST )834 Nomosuckte Rote. Your Feeds Too Ri., Mirrhand, Trht. I C•di Give Lou Amt.. Be Love. Bob,, Or loam Is Jump». 1.0 Sleepy Pa, . The »not Oral

GLENN CONCERT 11.. ... Glee el». EMT NM One ',Plat lump. My Slue He.. GoIng Home Jerry More. 31. Lora 1100., tteeree My Mrod. Toner Eve.body Loy« My Mr

GLENN MILLER CONCERTO . G. r«dgs 31,111 Anchor, Anm M . es. Om AY Team. My Bud. Chi do Mere I 301 Itirthr. L,melmor Stites I Dream of Jeanie With the Ire aeon Hale. VIM

MILAUDON arbadow M. IN, Overture. Once in the Highland, ItOt•Othe. Iron 'hi thy Oh hnhn Mee Conn.» Sant, Mi Mother's loay. Wain. lot My Deets There Sot tui You Go I. Ill Go Hone With gnome lean. Ahom Lau

Woo r Led. De Denher um the NB, Conn ic Mn, Bend I, MrPIAUI. lane°. .. Ihns Can Orca., Mr., 111.00

Mar MIT MO Hu. Ate rhino,. la GIrca Morn?. When Er Not Near Dr Oil I I.Ove. Lind, to the Rain., Oat Ca. Come and Get Day. Old Deed Mors accede,. Sorrier sort a Groner. If Ills Dal Love

SELECTION» FROM "VIE CDOCOIATEMIDIER» ... Gramm IMO Overtu tt re. Ihs Leer Suns. My Hero. Falling, in Lose. Syte.aley. 5,0k the Spy. The Ch... Soldier

TI1E NAGABONO KING . . mire.AI « LEE Cal Overture. Love Me To-Hiatt. Sons of th. Var.... Hamm Wait., Seno Day. Nocturne. Only e 1115m0e.. Tomorrow

GEMS FROM THE DESERT SONG Al Goednue ERR IOU (noon.. Oar Alone, P111 Song. One Flower Lire. Alone ta Your Gann French Military March. D.. Tim lat-ett gum Raman. Lee. Mar

INE STUDENT PRINCE ... M Ger.. WM 11114 Overture, Just We TWO, Golden Days. hereowle..... Moll. Der • SH . . . He.. Dean Student's Mach Sune JAN PEERCE C.C. OPERATIC ARIA/ ... Is Pore Teem Wehrle.

mn DID MILL ... Al Goiml. MI 1114 or Lett*, Ormatre IRCA Elroy Meer. RUM% Ire 1. or Our IN.,, W.der 14111. M OM fenr York. Rem. You're L'Afrenna7 Act IV: 0 Para., I...eft la Gioconda: Ad IL Ciao e One When You're P.» and Me World Is F. I Want Ton to hem Ma rat ,Poschlellit Tree Act I: Rm.. Pia; Act Illi E Lumen is Marro. Even Day la Ladies. Day • 'oche (Puccini)

LUIS ARCARAT SIS.T ANO SMIND ... I.. Arms cp. sms ETIO PINTA SINGS OPERATIC ARIAS ... Ea» Ploa, Pm, RCA Mane PERIM COMO SINGS MEANT CIIIIISTHAS MUSIC ... Par Cora MPS »23 Ord.. L... WM... Common ISEPRM «MARE DANCES ... Cm. IMMI. EMI 3430 Da Casto. Act HE Ella earno,l team* and Daman sol ssel me. My 11159 FINGMN ... Ilme Time Om re. (Verdi) Don Gk.. Act l• Morrie il dM10,0 r ta..,,, (Motu.) Boy acne» SOUVENIR «SUM ..• 1107 Ream A MIDSUMMER NIGHT'S DREAM 'INCIDENT SI SIUSICi ,Inerlambr III% INC »JILIN MELODIES... Veme Itlad ... Reiner emir.. the Robb Mod 13.• orsera of noloker. WEI98411 YEAR ROUND FAVORITES ... Om. Mr lOMillO itll.ODtES .. I Ranv aSta O,etnt, IMP.» VAUGHN MONROE'S DREAMLAND SPECIAL... ham. NM«. Srude. Prin. Watt. Desert So. Medley: H.. Time Wall. Gate DUKE ELLINGTON PLAYS TIE REL.... Duke earn. RED MN ben.Romheret: Viennese Nnhis Waltzes DRY BONES ... Dr. Illeye. ROIS RIM »al IMOINOM FAVORITES . abroad Morro or hit Orateters WER..» iismo AND REJOICE. CWILISTMAS CAROLS ... DM SAM« MPS rali SonlY el in a Moruim Sun., Lutes. Come Back in Me: D.ains So» SMASH 111112 FROM IIROADIPAY SHOW1... Maw MIL 31.•• Cori 'Modem Prince, One Mew

a pfldniekl sm my IttRINSTRIN PI SIS FM. INcOaEl ... Amr Rohr*. PI.. WOM.41 FM aess 1.4 Poo u. lenta Illienumyl: sown,. Soot. rar 'II No. 4 InterboadmE /PM IMO .. O. D'OS.!. S CSbscp War. On A Ns 2 spay moo ii Itsionouni art t EMT an IMM.NSTRIN PLAYS CHOPIN ... Ara Rower. F55100 .111-13

GIL1113.1i sk.N11513.3. INS MOM T05 lll h DORIES' ... Smar Doory...EINT ME Nome. • F-Sharp Moor. Op. IA M. 2 tChsponn Scher. No. 3. to TOMMY la/Da Ail. TIME MTh ... T. Dorm EMIT 3436 cesium mawr. Op. 39 (Clop. ANEW" CAN.... h. beeees lial 44 (Confirmed on pope 54)

RCA Victor Extended Ploy "45" » mom. To slap „ovum,.

l'opular 2.Recocd Packages 3•111 WALTZES FROM THE MILS ... Way. EMI EPII MS GREATEST SHOW ON KAMM Parrarl Sa in

• CeillOned fram PU1, .?. 9 MIDNIGHT MUSIC ... Wary a MPS 3•811 AMERICAN FAVORITE MARMIES ... Me OEM Smbe Mad Il Marie in Mall SQUARE DANC611...1••••••••• Malmo lias. EMI NM ON THE RFCIIIID ... Phil 1.4.1.1. ' IrEE MM .1•011 MARCH. it seamn owning », mom -Rotas Grim Mat 1018 IEN VAUGHN MONROE MM. . arm. Nome an MIS 501'S nETS PROM TUE R0040I'.SV SHOWS "PAL roe, Arun inar THEE IS...-. Fn.» cw• a 3110 CONROY HYMN., AND SPIIIITUSIA... Son rel lir Plenum in 3MS "FATS. WALLS/I PLAYS AND SINGS ... -rue Iftgne WM 1•11 DUKE ELLINGTON, GREATEN? ... Drat REIM. EMT NM UP 3.119G. . Va.. Arne WWI MI 4oc-rii flanc ... Al Ctorem UM 1118 TTRAUSE WALTZE/t ... AI GOOEY. ME MI

110111111181111•1111111111111 ....... 1111111,

SCHEDULED TO SNIP DUCEJABEIL 1952

1111•11111111111111111111 MMMMM luiplial1111111111111111111111111111111111111111.1•111

»STRICT KAY . . letsuire K., in OM TIE We ARM` OF IRE CUE. vs ... Pell Re. US 3811( A 5505 SUCK MOM PUNKIN mac ... Dior Elm. Robert Mien. Allen Yana Mr MN 9111r CHURCIt IN THE WILWOOD" AND IIIIMIN STUNS OP THE HP,RT . Ilanoreen Mr« ara poi THE MIKADO... Al Gram. MO MI

EKE MI JEROME KERN ... Al Gee.» OM »O FILSNZ WW1 MEMORIAL ALIEN ... Al Crettam MR I•14 •ItteCTIONS MON ROEINTA ... Al Geodr. MS NO - TIO NEW MOON ... AI Gm.. MIR MI ROM MOUE . Al Gramm OM ISO SWEETHEARTS ... Al Garr MP ISIS MIMI MELODIES ... Al Goober ESIS NO h1.11.«MoNS FROM SLOesOM TIME . Al Lorlam aka MIS 1111. mam WIDOW ... AI Goo.. MS le» THE KING AND I ... Price Memel. horn Mror. DIM1 »am ae Male AI c.. .. MS 1.131 MUSIC IN THs Am ... lue Mime; AI Gorr. RIM 110 34008111. /AT, PIANO . Varleres •me. Km MX DANZAS POMORRIIYINNAII ... hum Mona Smom KM 3

in RCA Victor Extended Ploy "45" ow I Mho,

(PS 3141 Classical Single Records • Continued from pope 75

Ow MI NoMarmel ... Anon Trim. or the NOE err. Orr «MIMS TAONHALSERO acr Ill Finns-ties »tarn 'Maned" T111111TAIN AND ISOM:NU ACT no 1.1alArtat 3111111 11.11E HOPE 101ta, MIR DIEM WEISE Orr«, ... Mho I.I. Dorm RCA Ykaar Orarrt Corner« WEIMM SELECTIONS MOM MADAME IILITUNLY Mania» ... LC Arias aormal Amen MY., Tree RCA Were Mehrlat Worn An I: Aron un pro or It., Act II U. Bel dl. vedrerre Act III Cl. once mare ACT 111: Addle

SELECTIONS MOM LA ROHM« Droerna 130. AM.. imam Melee himel. narrow GI... • germ.. Tern Loarad We. Ilhattora

Act CM orlda manIna, Act II, Oval. mee Ye% Act IV: Addlo • Mod, An IV: 0 Muwl, to on: nee neni

'AVE Mall, AND OTHER SCRUM!» SONGS ... Mar Arbour WIMMIS

Aar Marta: rm. Foreln. rep. 32: Ware: Dot Merle Op. I AU. TIME FAVORITES ay TIM DOTSON POPS ... Moro Pope 0e.

Anh., t•oodit.or wises sent or India Ina.; Konaltoffp Candle/la Ruse.. Munroe (Mr crab. Hunnyttan Dances Nov 3 and fermi

1A1.0I 01411 ollIa• FAVOR:RIES ... Ye. Pam Oa. Are »Nee WRPR411

Inerdretn iPriande 1.01 Mann.: Warm (Locuour Mora Model BOSTON POPS MARCHES ... Do* Pm Orehore AM« Fledenr. Cone werwal Mars ad hot.. for.. tVw.... Fi Caplan hercs tsissuo, our Data. .rch 1mper FIarla thous.

TANI, OVEIITLIRE Mena. THE GYPSY IMIONt OVERTURE tn. It.,.,, 11.1 ... Roma Woe Order., Arthur Pi*, Cream. wEIW.41 DANUM OASIS teroodeo. TREASURE WALTZ O. Mom. Jet • • • Rea. pm meta. Arthne Fled. Carew. LATIN IMITIIMS SY THE ROSTON POPS ... Boar Pop On:1MM Adb., err, WIP•43 Là Coomram (leareurrh Cairo. (Youteare) Tb. Cotein.al (1.14. een-Coerani, (ao) It. ins« (F.)

MIRE MUSIC MK" AND MIME SELECTIONS »am Par OM.. AS.. nudIst, Corlortor WEPIRM

• Gor re Weer (Tniateionn. rinkey S tit Mao «MIMI: Pone. More, Mirk Res (Ltroffy. The Toy Tternper (ScotePollarileMbroll)

CIAMIC MARCUM Mr WM BOSTON POPS ... Pm °Moan. Arrere Eton, ramie Able ACil I: Grad Mete» Manche Milne. ( 11.); March at Little Lead &lam Mere Puma, March of a Marmon 10...1)

IRAILOWIDY PLAYS FOUR CIIMIN WALTZES Aleordar Sal-ors. Float WEIN.48 Wake No a I. Aras ones No. 12, t, F ham. Op, 69. No. Walli N.. 7. • CM.. Mom, Op. OA No. 2: With. N. I. • Eros Op. It

MISCHA LIMAN PASOMMS Mbar Elma. larlrel. with MR.., Mr II tse rem Waller

bledlietoun (Measerelt Album Ler, 013 M. No. 3 10.0): Tm-.0(t) Ilsamesul. tare in G. No, I rasessowe

mow FAVORITES . v11. Mae Ciernet9 want.» Nutcracker Sire. Op 3la. Wage at the Hoorn crooinswyr. Waltz In WPM., OW II 1Cbepl.: Gyp. Ain (Seri.

HOMMINTE MAYS FINE CHOPIN MAZURKAS .. VSd Revolts. Mora WIFR.31 Marla S DM. Op. 30. Na. St Idayurta S Csallatp MM.. Op. 30. Ne Mauer In P Mhos Op, 63, No. 2: Marra S C-Sharp Cie Na 2; Moor In Moor. Op. SO, No. I

MCCORD, ST MDIE RUM ... Ja.. Ina, Mori SINFIRM GM do Lune Illobtma Lletraratim. No. 3 ILiann rowastie S ,NFML Ms 33. No, 4 Merle

1106. ITURIII PLAYS ... hoe Mast. Warr WIFE.» Serene merman F. Elise Weethorete. Rater Foe Dare; Dare of Teem (Polla)

SELECTIONS FROM PORGY AND MSS 'Grande ... Sta Screr Meese arum Robert Mewtl, IWO.: Rare. Sew C.a. 91.. Cent.. . WISP1034 Act I: Sunsmenorne: Act II: It Al,, Necasattly So; Art 11, I Out Plenty et Noni. Act IL »as l'ou Is My Wonmin Now

PATRICE MUNSEL SINGS STRAUSS WALTZES ... hake hirer Ike MU. Are. HMIS cemendelesSt RCA bld,, Ow..., WOWS. Enna. Walla: W.. We. sad Sony U. Sc.,.. irx Gym Iron

•

1932

WEDOING MUSIC ... Dal Leber mt GlosS SPANN! DPI» s IN» 11) .. • MM. Nealee 1OHNN1 DODGES .11111h ALM SAX ... Jo». Had..,

5e4i RIO Mel en 3•64 MS Mr

Page 54 • OCTOBER 25, 1952 • THE HILLBOAR11 Evolution Expansion . . . A Review of the RCA Vida, Farl4Winefer Pragrone

RCA Victor Standards "Best Buys"

• Continued from vase 30

WU IS TOMMY 00114EV AND Me ORCERITRA Nmentad, ... Tommy Omar SPIT NS syr WS

ersee site, Rho. moat Aver lion. La. Da Home Rea Sod Low 55,0 °tutu, WIS. 4. In. llem 111 Se Rai

11111111MailiatilealliellilitaiNaligigNie

SCHEDIJIJD TO SHIP IN NOVIMUIR

IBIBIZONOMOSORIUMBIBOINISMOMOMBOO AM

Red Seal Albums , SYMPHONY No. 1 IN C MINOR Op. «I Mead • • • AM. O M. sta

die MC S..n, 114 OrtL 014 17111 LL1 "” BAILIN AND elt7ST-L=LEASERINI sums .. I 1,emd I. SYMPHONY SW. I. IN C . - ardi Sam. WON 17116 TM 17116 WITALTEMPERED CLAVIER. DOOR U MM. S. MN - . Made La.. "" in. ...1 INS 111E1.11.1 MASS IN D .7.11 (Mad ... Tie 111 1111. Chat WON 1711 LUI712 SYMPHONY Na. 4 TM arias. Op, 60 111.111... SIMITIONY W. 4 IN D MINOR. Op. IN Seam) ... Ma ham Imam Oman, Noma C.d.. WITIM till Lit 1711 SONATA IN I NINO«, Op. Se (0,.., MAZURKAS

OETTIOVEN SONATAS. Op. U. Op. SA OP. liN LM MS ICheidal . W .pell WM 1715

MORO AT AN COMMON (M11. R01410 AND JULIO Lm en‘ - Solomon WON 1716

OVESTU1411 lTelmlioal ... GAM Coal ma ihe MC P.m au Mars WON 1719 Url net CONCERTO INDIUM. Mamma, CONCERTO el I MINOR sp. Al disidem.... Tan ha. WON 1.1 LI« ITI1 WITTE MITE l. LE TOMSFAU 1111 COUPERIN !tune DEW DLSTAL MUSIC TO A WOO MOM SORTS DOAN tbleaddma ... I NU R.« madam Me Red. Den OM ree Ph. WWI 1724 TM TM

1211 411117 RANI.. dam., Irdar rwderi... MM Ca.- WON MI HATER MUSIC IMO 111... OVERTURE TO GENOVEVA dream« AND OViRTUlti TO MARRIAGE OP ',CARO (Md. -. Sod.. Srem plbom Oa«. Or Xs Nals CM.. OM Ten LM TEO CONC.. Mild A. IL 119 'M../ (COML. «TIN SECTIKITEN l'OMANCIU ON LP, ... Tao Helfed WOE »14 LiT 11114

Alley's Tin Pans Clatter As 'Buck BMI' Pot Boils • Coutinued from Pons /

Red Seal Collector's Album

• war-chest of close to $300,000,

this would hardly be adequate lo carry out the aforementioned raiding expedition on EMI pub-lishers, For example. one publisher

who is currently receiving a 375.-0013 per annum guarantee from BU!. was asked whether be would switch his major efforts to ASCAP for a $100.000 yearly guarantee spread over five years. This would represent a half mil-lion dollar commitment for the period.

Big Money Needed

To grab off other publishers such as the Howie Richmond En-terprises, the Acuff-Rose opera-tions, the Aberbach empire, the Robert Melia, business. etc., it is estimated that the ASCAP raid-ing party would have to lay its hen& on some $saopaut to sm.-'Joao!). It is hardly conceivable that ASCArrs AA penners would make donations of hit size, and even less conceivable that the old-line ASCAP publishers, who cur-rently get the biggest chunk of the annual ASCAP melon, would part with large slkes to enrich the younger firms, for whom they

have small affection to begin with. The significance of the new at-

titude. according to keen trade observers, lies not in its feasibil-ity as an effective plan of opera-tions, but as a possible portent of an ultimate change in ASCAP's fundamental concept of how best to compete with BM1. Up to now virtually all

ASCAPers, publishers and writers alike, and particularly the old. established members, have taken the single position that BMI is a monopoly, and most be elirnin-sled via anti-trust prosecution in the courts.

Anil-Trust Action

It is believed that the afore. mentioned $300.000 bundle was collected on the hirmis that it would be used to hasten and fur-ther prosecution of HMI on anti-trust charges in the courts. The concept that perhaps the anti-trust charges against 135TI are week and will not stand up in court, is virtually a radical one in ASCAP circles. The further concept is that per-

haps BMI', suceess is not attrib-utable to the fact that it is owned by broadcasters, but rather to the

HAMM ACROSS Oill TAME ... The Three i.e WA 331 SIAL, COM. MO ... Va. OM, SPAT 3 KEIROARD KINGS OP JAZZ ... Va. Ara. SPAT 4 AN AMERICAN IN PAR. MARIO. LIS SLUE ... Genem C.a. ram Padua SPAT .1. PELICRA PASCUAS .. OM Was .. ........ .ESA SI tort Knesit PAAOSOPII00 ... Omar UP. waldm• ESA MO

OLD OtRIONTV 5140P-iill. I Hare to Hare You. Topics ol the Do. rhe Ina 04 it,, Red Hot P.m. Love. Ceme alibi Rai. Ott. in 1 nve

AM. Valeta.. Hamlet% Soldomiy. My Mee, Tura OD Your LIM Mr. Mow Man, Dan ol long Ago Mae. Ka Om. Tam. Am.. C. Hopp«, Pads Oandlm. Ma Mao. Mee sad Wren.. MK Can. TriCT 1111 LOT 1111

11.11111111111111101111111111111MUMEMUID111111 11. 111UMMOMMIIIIIIIIIIIMUIWW

Popular Albums IIIHSVINSOMOMMISIONUMBOBONOMIIIIMOOMIOMBISOMINIMOOMBOBII

OFIIITT MARTIN PIANO ECHOES ... rag Wm. .1.21, »Ai LPN 14146 Rom. Mele. Ma, Tnv Nano Somas KM Wm Boa Rhea. re al.. Nut .d Day Sall LE Owe tipo. a Sae

IRANI swOM SINGS ... HOSA Mer OS WO IAN 21. it Brand Ne Tun.

PEE WES RINGS WESTERN HITS ... Pa Mee I lipS 34151 LAN ael le Brand Ned Men)

SONO TONS Ill. U Pa« Cade SP. 34. 121,1 lama Who's So. Newara seeds., Almander's Regthne Rand. I C.1 Ode Y. AnythIng eut lore. 1. sOin dear Men For., «ay Nam« U warm Who's Era Hm Nao

RCA Victor Extended Ploy "45"

Popular Single Records • continued from Pane 29 SPINE JONEA FAVORITES ... Sp. al SPA SR I he Old liait Maas I mama. Low In elms My Old Plame

RANK SNOW F•VORTTIA ... Mat la WA Ter; TAtt lernce lie CM. Tut Held Our MM. NO Golds Tomorrow Alr•A Mued loi,. M. Too Tn.' Women

PF.KE2 FRAM PLAYS 111U010 NAM. ... Pa %de SPA 301 Nam. No a llanatarld. Pe.. E-Cie. Mao No. 5

COCSTAIL TIM WITH FRANIM CARLE... Vale Ode OA DI Neale. Wm* to Cheek. Henr Deep Is the diem When 1 Cm Yee. la. Know, All Atone. Wheal I Du. Mandy

SANK SNOW SINGS TAM.. RAILROADING SONGS ... Ille. !Me 0A 116 'The Wreck of me old us. Hoer. Begs Lam Rh« One More Aka. The e4,stere or Na« Om

TONS PIANO... Ma Orle WA W ciy, Km . Reg. The P.onee's Spaz Fran CO. Os Ora wal hale TONE SOAGA. . Sam WM OAT I Ntglandre. Grab. Take Me t'A. Tr.. Clerakee

DANCE RANDS HITS .. Ye.. Aar OAT 1 gee>, voww.e. Mae. Song dt elve Volga Seeimea Ha..

tIAIMIE SOUGIAIS MEMORIAL ALBUM W. I...11.4PM O.. ROT 11 M. Yodel. Awy 1mi on . aroma Neva No Mo' 111. Daddy and Home

JIMMIE RODGERS MAMMAL AUINI Na. 1 ... II* Redgen SPAT St Kelm rot a Tr.. Ithre Yodel No- A My Old Pak Mel Mee

TINIMIE ROISTERS MEMO. ALIII.A1 Ne. 3 ... !Wade %Men SPAT 23 IA, ,...a someone Cod: Slonw Odes. STemr, Slue Todd No. 7. 1 tedlt Arita 13, Tondo. Blare

SELECTIONS FROM NALGO, MARIETTA ... Al Gee.. IRA St Ir..mp laimp. Imp are the Southerly Mom I'm Fell. is Low Wit Manduse. Wilda 50. Sam

MOINIONOMOOPOOMMOZZOIIM ..

SCHEDULED TO 544IP DURING OCTOSilt, 1952

111111110111111•11/ MOOS

SCHUMER) TO SHIP DIMINO NOVEMBER, 1932

IICINSIOSIMOOMMOMMOIMMIONIMMOSINIUMMIONIUMIMISIM

RON ROGERS ROUNDUP ... Rat Rea SPA Ell SQUARE DANCES .111 CALLS ... Pee Wee Klue On LM ANC. maims es SEQUOT... Andre Pole .A Rd VAIEGIIN MONROE PLAYS VICTOR HERBERT ... Va.. Mae 0A »4 IMO. MARTIN PLAYS MOM KERN ... Pay 111.1. SPA ate SA.. KAYO PLATS IRAING RERUN ... N.. Rm. EPA 266 TEE BINDLE PLAYS »WY CARMICI1AEL ... Tee Onehe SPA no "'Avert KING PLAYS JORANN MAWS ... We... K. SPA 2,11 PRANK. CARTE PLAYS PRANK I.03%3611 ... Vale Cade EPA IN POLKA PARTY ... IN Teem Pol. MO Fen 11.0 IRMO MINTERTIALTER PLAYS 1SHAM JONES ... Ihdo «Weeder, EPA Tee PRESZNITPO DICK COMO. AND Oa ACCOST/40N ... DI. 0.1no SPA W R41110 crrY RECITAL . .. D. lad EPA 312 RALPH FLANAGAN PLAYS 1110.n. AND IIANINEIHTELN (Vol. 11)... OM Oar EPA 111, OEMS MARTIN MAO TOME KERN (OE III ... Md. morn WA 316 A i ICING rsAvit FRANZ LEH AR .. Ma 10.11 ON MI

VALGHA trio.. PI 4VS COL1 arm/ . Milm Magee EPA MI ALL TIME METS FROM TIIE HULLA 0« III ... Pair Ammli EPA 331 COLUM30. COMO. ONATTIA... Ma Cam.. M. Cray. OM 51 ROT 5 101-IS ARMSTRONG TOWN SALL CONCERT .. La Amalie SPAT e GREAT TIIIMPET ARTISTS ... Sans ara OAT 33 GREAT TINOS SAX ARTISTS ... Va.. Ara. SPAT . OM OF IN! SYNAGOCUl ... Can. la Roma NUT MN

iummiummiuren. giummenopiimmanimm.

SCHEDULED TO SHIP DURING DEMMER, 19$2

IMMOOVIIMMIIIMMOBIIIIIMMIMINSIMISIMBOIMMIZMOOMOIMMINIIIMMe

TO MOTHER ... RaIda Oa EPA TO inc THREE SUNS MRANAMY ... Tie 11. Sm OA »I SLIPS LONG SONGS... V.. Nome OA 346 OU, YOU 1111.L'11.1. DOLL ... Tom Shadle EPA LM ORGAN .C1111. ... DI. Llearal SPA 234 IRVING I.. FAVORI.» . . M. M. 11/A Ifi TIMM LITTLE WORDS ... NM ha EPA Ni ARTS DANCE AGAIN MM. FLANAGAN ... Old, Nana CPA 311 RODGERS AND HART SONG STIOS Oat Meta haw. Ma IPA 314 YOUR HOROSCOPE IN OW ... MM. ded Ha eat Mad of Dem Dem.. Warm ta Gellether EPA MS HARP PT HAIM .. Harem la EPA Me TWO TIMPAS 10 .0 ..... ... Tam M., Da Mi. EPA All MINNS GOODMAN TRIO ... Mar Ga. T. SPAT 16 LIONEL HAMPTON ... Mad Warp. MAWS 11 EARL HINES-OTIS ECKATINE...1.1 1111m us Iehdlae OAT 19 METRONOME AU. STAR SANDS ... Mareeme Allitlée M. OAT 11 WINO ROCHET _ SAM SAM SPAT 31 MEN ROLL MORTON ... NOE. SI«. SPAT 3. IdelLINNEY'S COTTON MUM. ... h1eKlm. 0.111. Ilea SPAT 23 ARM SHAW 'ASSIUT. . AM Mom »NI »

RCA Victor Extended Play "45"

Classical Single Records • Çoniimied from ewe 53

YOWL MOOR% AND OTHER Tie Rad Ma. CMi., Rea Um. Candneem MEMO The 1.ety 1Romeadmink Ned end Low ITerreson-lletnbylt la Se CI Ira (Orted.Hdrhunit Iltromth the Yeed IrleTomm‘tmemea, 4,. M ISMat, MONT LIM. WOOLS IN FOUR GREAT CHORINES ... lb. Balm Ibm Cb.. Reldd Sm. Cava WORM

Wild«. Eh«, Mendell: Ate Yea. K. 61S am. TM Cro a▪ loc Cod Loved OD World (Sae. Bar He Wad*. Os« lirai

SELECTIONS FROM Mill "CASSON* Nelwe. Timm Odral 0050, ..re, R. Mae, Illerammeet Te Rob. Ma C.d. S. ed SM. MM. AM It L'Amearr ea un ohm Mel« Ac). roes dm «ma+ de Smille Act II Eareectet Ad Vivalt Sad te Meth% V.« ma. re rase mem le rate STOKOWSKI CONDUCTS SELECTED. FROM THE NETCRACKER MITE ... Mal $awa ral . Nam Ora. MOM{

Op. 71•• Ovenure Itelsieettre, TAMA; Dame el Mc sowerlthou Fare: Weer ol elee norms (rceolleorsty) -

NOCTURNES, artZ3 'Damao, ... Emerald MM. ani Iii Smaddl Odes. .. WITJADIT

Clair do 1 ow Damn SereN6le ST GLADYS BOA «BOUT ... Glad" Sala

Mamma Or011-48 U. Prom.« Mc (5.0.15 C..)¡ 1111.• TI. Hande tray.-Wah. Al OlV1101# I FA.. PI -C*10: Tie I.œd. Prayer thteMer

LEONARD WARREN SINGS... Mae. Omen. Oda *WOO Or NW River tKer. Mae na the Rame (swoon). ran rhe Roed ter Mandalay The Lad's 113,”. ihlslolioi

wsnrrtmoim AND LOWE FLAY 'TWO GILANW FAVORITES ... All,,, dam« end »di Ume, DamPlas .. Teem trtartRodiersz The Som Is Noo Mad.« DE«. lhe Caw.

tealdaaragradl, the etramt

RIMOMBOIUSIMIIIMINBIMBIUMOSI

SU t....T LEADING TO GIN'S PROM APPEARANCI NUICRA CD F ll SUITE SeRte rem OA" 143 surodlora SO 1 0111. ... Ila 111. OA 151 O11 iota 114014 LATIN AMERICA ... Fag 111.1a OA 213 105.15 IPOIHEY ALIEN" ... Tom. Dade/ OA 135 DIE none sr ..‘ PRESENT YOUR CROON., FAVORITES ... The Ham N. IPA R. - mnSOLOI FAVORITE SACRED 10.31 ... KM YAM EPA I AGGIs• TM SCAMS ... The Ode Sam OA 1041515 'ores. VA DIXIF.LAND FOR DANCING... Teem Deem EPA eKANKII. E.ARLEI SWEETHEARTS ... Fran. Cede ars TM THREE SENS PRESENT SOUR FA, 01111e. MAINS . .. Tlee Three a EPA 115 lilt MINE NUNS PRIAM. EDE t oNC11211 FAVORITO . . 11a Slime Il EPA Tel PE RIM COMO SINGS HIS VAVOstrrE soNG., OF odomelle... Pm Om SPA vis us ...51s Day SINGS FAVOIME CHRISTMAS SONGS ... Oa. Ilay EPA 57 t MIST.. CARO. RN THE MITCHELL 111. CHOIR... NM« Iona IPA OS CHRJONIAri CARO, 4 OWL HOT 11 OF CHARM ... 1.1 Spay ead me la el llerte Cid tam EPA US 1.140P HARMONIES IT THE CIO. SERVICE COO AND MOIL le ART. ... l iata• sera. craw am vi.e ea« EPA 304 Oat ., FAITH FASORITIts... Wray ta. ILO »II RALPH FLANAGAN FAVORITES ... Mad. Plena OA WI GARDEN OF NOSES... Ma al Ore Was EPA J. TO MHO r11 NS IN MON F.421.'ARTEM TIME ... The Mee Mg EPA 313 Of 5 IN PIANO PROGRAM ... Andre he. EPA 316 INSPIRATIONAL SONGS ... Game theerly SM. SPAIN

IN 361 n. 153 1.3

smart aggressive modern song-hunting and exploitation activities of BM1 publisher members, and BMI encouragement of these pub-lishers. This concept was consid-ered by many old line ASCAP,,, (and still i, by many) ample rea-son for burning the heretic at the stake.

May Spread

As history has proven, however, in some situations even more im-portant than the fate of popular music, such radical concepts once started, have a way of spreading and becoming accepted fart. In the possiblility of the spread of this new concept now held by some ASCAP publisher and writ. Cr members, then, lies the signif-icance of the present develop. -ment.

In the cloak and dagger atmos-phere surrounding the entire present situation, it is difficult to ascertain which ASCAP publisher and writer members are actively pushing the revolutionary new attitude.

It is a fact that with some of the nuclear group of writer-mem-bers who have been pondering the problem recently (these in-clude Charles Tobias. Edger Les-

lie, Abel Baer. Stanley Adams,Paul Cunningham and Arthur

Schwartz), as well as other writ-ers who have been called in for consultation, such as Oscar Ham-merstein and Frank Loeser, the feeling persists that 111111.13.1151 ac-tion is the answer to BMI rom. petition.

Sledge, Plots

Indeed. some of these members have urged that offices be set up, private eyes be hired to search out alleged spinster plots between BMI and broadcasters. BMI and "cooed company artist and reper-toire men. etc. Among some of these writer members, "Dancing in the Dark- and "Smoke Geta in Your Eyes" seem still to be high up on the hit lists.

Nevertheless, there is 10117e- suP-port in history for the new and radical concept. Some six year, ago, ASCAP offered Peer • $175,- 000 guarantee to swing his opera-tions into the Society. And when Me E. B. Marks renewal with BMI came up a few years back, there was much pow-wowing around the sedate ASCAP board room- about the advisability of luring Herbert E. back into the fold with large quantities of guar-anteed loot.

ASCAP's official position on tEe entire situation, at the n'ornent,

ram be that anti4rust charges continue to be the soundest ap-proach, since the Society h. been

Pressing for action on such charges in the Department of Justice. It is understood that some ASCAP leaders view the present proceedings among some of its membership with a certain amount of pique.

New Instruments • CoretillaPd from rote 10

year could play the. 45 r p speed records.

Figures for 1951 are not yet available, but mete doubt that the new speeds. and particularly 45 r.p.m. players and attachments will show steady increases. 1051 was the first year in which RCA Victor

itself inanufactered a three speed player. which played all three speed records from the same unit. Previously to that,

of course, all three speed play. ers produced by RCA Victor were set up no that 78 r.p.m. and 33ts r.p.m. records could te played from the one unit, while the 45 r.p.m. records were played via a separate unit. RCA -

simply refused to make the tingle unit 3-speed player, until it could develop a unit of that type, which it believed would do full justice to the character-istic advantages of the 45 r.p.m. At any rate, it is generally

conceded that the RCA Victor instrument line, embracing

phonographs, attaclunentn ra-dios, TV sets and combinations is one of the most extensive and most profitable in the industry. This year's line features 18 TV receivers ranging from 17.inch

table models up to 21-inch =- consoles. There are three three-wer (TT-radlo. usra & three-speed phonogri.ph com-binations in the line, all with 21 inch viedo tubes. There are

nine radios and three radio-phonograe combinations. But the heart of the line from the standpoint.of adding lifeblood to the record industry is the phone line ltselL Titis features seven items, ranging from the Popular 45 r.p.m. Mtge: all the way up to the new -speed table and portable pnoliiiiipsi

OCTOBER 25, 1952 THE BILLBOARD MUSIC 55

The Gal who started all the fuss on "I Went to Your Wedding"

LOVELY

DAMITA JO

This week's

4e.e... Kt Victor Ship. Coaal Is Coos/ Ono* 26

POPULAR

»REMITS add his fal Rahn ENE SRI SBIBIS

:tarn Mr anolhel Snowball neo‘vera harHonaa 1•4•15-01-5•15/•

11111 Yilll anelder TO Wen CY

W PIN D. Tou he 1.01 M• 13.5017-(111.111.

MIA 10 I Di 1, kg•.r.

DR NOMAD aad hi Dull.

20.5012-(41.13,

211.14 141.14,

EDDIE MD eft HUGO remnitianars OWL anent Mee Wlehe Cnrtaleu 10-1•14.• You, All I W .. for Chrlamy [Saralee, Day (47-.11, T od a What Clulelmy Mn.. To NO Mere Corneal... Clem

.1alght /M. Beam Clew La. 117.4111, Jest. 3.11. O Come AU To Pallhlul (41-4111.1,

etatif MOO IllEa The /Mae,. Oman] II Prayer Swarm. ce-ant.• The Rely City Feeley Alone 1•14•1110 I Walked Tu., Whey Pone Welted Ihe la.et lowl 14,1•110 t... lay Hale Peeelone hood

COUNTRY — WESTERN PEE WU Ellli

The Cy.. o Tenney« 1,11e.I.,

01E1 ADM Ylanyht Rusin Dee • seune-0,1aar•

r* MORE PINE FIDDLEIS

4•11••

re Le. Alone Timely-One Yyra

RHYTHM-BLUES

RAUH DAVIS

n- Sall -,111.•011.•

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111,11 YOUR ..am Lune I.e. Leo Ty Yore IThaa Ton, Eye Been tome 5.1 ,,,e1

CHILDREN'S Panto the amen. Snowball heranarel

ALBUMS Mara SUNS CHRISTY. PARTY

401a-10,-(1.a./..•••

ON Tilt BRACH AT WAIZOCI t[P11,0114,-(.....101••

SZBENADE TO • LADY RPS.1.11.-RP10-31101••

CHRISTMAS WTI =DP PISHRR dIFY10/5 , -1,11-.01m

AROUND T. WORLD IM 10.1C-ITALTNIOR R.T.1006: • -LPL-WM-

allAUTIPIIL GARDEN OP PRAYER .CPB-Yilli•-11.P•14.11••

CI., ATKINS GALLOIntr GUITAR

AROURD PHI WORLD IN LUS/C-YRX/C0 RIY-30/1/•--14.0-31•11••

-II Yell 1.1. sa manly rpm aal.

"I'D DO IT AGAIN"

"I DON'T CARE" RCA 20-5022; 47-5022

a o o

o o o o o o o e o o

O Indicates rec.-de. which

according to actmal Sales. are

ereoynered Mt,. The trade Is

urged to keepampleatocl ay flame reeonta

on hand, or to reorder promptly when

current 'stocks been to approach the

"sold-otat - node.

Lady Imes lo Dame/To Know You (h to Lore You)

Lady of Spain/Onhide of ilêMen Yither

Blues in Advantr/Bella lasiva

20-4959—(47-1929) 1

20-4981—(47.49.13).'

30.4.26—(47-4926)..

Wish You Were Here/The Hand of Fate Eddie 1'..her 20-48.10—(47.48311)'

Older and Bolder/I'd Trade All of Tomorrows Frld, tsmild 20 It/M—(47-4984)•

When Hearts .1re Young/Midnight Sleighride 20 It/OS—(4741M)

131'11111SP You're Mine/The Song the Angels Sing 10-2914---(49.3914) .

You Do Someihinglo Ife/Lee-Ah-Los

Dam e of Destim /Sleepy Time Cal lite Moni, 204088—(47.500111•

hound Dog/The Man kit Liu Who ea lie Ileme 'badin M,troo. 10-41141—(47.301 I I •

I Went lo Your Wedding/The boogie %ogle Philig Cloud 20.1909—(47-4909).

Piet, 1-Puddin'/Ili-Diddle Diddle ,•,,,, litri. 3 1 he Nell qicsni 20-1993--(47-4993)

Fandango /Blue Yiolins

Ill.39111—(49.3961)•

I Laughed at Lose/Father Time 20-1997—(47-4997)

20-4789—(47-4789) .'

Settin' the Woods ea Fire/fle,adia' for a Weddhe Porter Waxen, 20.4996—(47-49961•

0. radical« reconta. whisk

bele ...toyed Setter than any.

aley fielhaltalernela.•

MY Ma54 an errYlent nutter of enter. lay the top sidling hit «deport,. Ms trade le 04 liard to watch there records care/any in order to maintain stood

.../..wl conestent with denand.

Cir0 KNOW YOU n8 TO LOVE YOU) Peer, Como . . . 11•11.-Alyralle

01 DON'T WANT TO SET THE

WORLD ON ..111E TWO-TIMING BLUES

No,..,, PUY. Denby la. hay

rho Pyr Taney .......-1•111-.0IYYM• 0 Johnnie and Ye .. MUNI -N.1.0.• DIOS /Maya Pler. ahem. October la Coma:T./a/eaten Dee.). Reim RUI.

notot October lalh ...OM.

TIP!, A Shoulder to Weep On/Why Don't Toe Believe Me

Jana Valli 3,4•17—(474017)*

GALE COMING FAST

Prettiest little Gale we've

seen in a dog's age is coming up

fast in show busIneas. Were

Willing about SU., GeRr

whose RCA Victor recording of

I LAUGHED AT LOVE is cur-

,.. rently spinning on the turn-

tables of the nation's leading

disc jockeys.

I LAUGHED AT LOVE hag a

"different" sound as Sunny

Gale interprets it. That may

account for the exceptional

jay reaction. It, quite a lob

for a dLse jockey to decide

which record out of the weekly

avalanche he receives should get

special attention. A record

needs a unique quality to hfcalf

away from the competition and

slant riding for a hit. We think

that the RCA Victor Sunny

Gale record Of l LAUGHED AT

LOVE has this quality. Ap-

parently the disc Jockeys a the cation agree.

• • •

I SHOULD (ARE by

Ralph Flanagan aly1 Me Ortbmiro

placed 5th in Billboard% Malt

Played by Disc Jockeys cate-

gory. This means that record

buyers all over America are fa-

miliar with this great RCA

Victor recording. We hope aU

dealers will take advantage of

this fact, and complete the sell-

ing Job on record buyers who

are already half-sold on Ralph

Flanagan's I SHOULD CARE.

Mr. Dealer, itou should care

about:

I SHOULD (ARE kr•

Ralph Flanagan ...a W. orelierna

The stars who make the hits RCA are on Vi cro

RCA VICTOR DIVISION RAD 0 CORPORATION OF AMERICA.: CANIDEP NEW JERSEY

56 MUSIC THE BILLBOARD OCTOBER 25, 1952

AT

HIS

GREATEST

"ANYWHERE I WANDER" accompanied by

AL PELLEGRINI Orchestra and Vocal Chorus

CAPITOL 2263

THE BILLBOARD Music

Popularity Charts Rerlesre end Fearing, of itadio

end TT 5hcArs See The ILIUmerd

Rothe-TV Shim Lharte (Radio

SAIRIAR).

140110R ROLL OF HITS

The Nation's Top Tunes TT. nyllef 00-1. Ium, THE HONOR ROLL OF 1,115

erome, DI ra mea / mar. amne mmeT Natl. II Tbe 14.II.40 aulat. Cal be. 34 mere mum. 0,obec UT 30 17

2.

Thb wid I. Yol Belong to Me

, • . Ii Poe Wee 111. 11 sty«..t. C. P.4-1.11.. 00 I.dinIP IRRO

RECORDS AVAILYLE- C AuLl, feel, H. Emir aubl Ran, Rea. J. 71.4., Kil 041.,.. Coi MOST: T...., v J.. 1AGIA 11295. A. Lanny, OWN 40015. 211. Jurei. SO.. 0 Marlin Ca 2113. I 1.1,4, V 711.1.93, O. Pat.,,, Dec 21114111, d P.. bray M912 I San, Bata 131. .1. Stard.n10. 00., Cal )1•11, J Sta. t. S. Mama Menem AM..

ELECTRICAL TRANSCRIPTION LIORARIES, DON Jana La.. Cm,

2. I Well to Yon Weddin . . . B Mee Ilabba-1.111Bied by SL Cals Mid

RECORDS AVAILAINE, K lIso. Cal 40047; j lon1.11 Colt.. COI clooY; II /1.10/, Ola 1910, S GM. Aol OS GmL, V TO-41133, S rcere, Cel 3133. 1.... Amin 50.3, G. Lea. . 111411, G. Ma.1, 1.1 10115; • P. Mtn, 3.41, J. Selee. Rm.,. II Sr.., • TO 410b, P. Stae, To. 7. 7 Winely, a 2271, 0 1.01,

ELECTRICAL TRANSCRIPTION L11114311d, Pa Dem. 7•Pteone, 5341 Sibel-m..

3. Jambalaya . Willlara,-PaRATE b, )42710.•••• 111111

RECORDS AVAdABLE, 1. el., Dec 2.21, 1.20.21. On., Lea OK 2.13...?; 11 Melt, 41.01 at. MAtI. 11.11,034, Alm, Sum: J 5.13 Rama , Stinford. Cal 19113117 J. a.m. Teo 14. T. Tam, Oteb 4%2, T Tele. V 20-4917, an MGM Ill.>.

ELECTRICAL TRANSCRIPTION TIRRARIES: La Pe. la... Bai Terng. Arad.

4. Wisk To Were Here . . ET Ara Ra-P.Ilsbed 07 CNN.. (ASCAT',

RECORDS AVAILABLE 11 ...1/ Gm 33T, .1 V 14-0017, t Flar N. anntennele-, V 20 ).o; ,roman. C. 715-1; 1.2.0123, Many MO, e lam. L. admei. F. Wan MG. 1/270.

ELECTRICAL TRANSCRIPTIDN LIIMARIES: Lary K.., La.... Ear • A.4 ,242e

5. 5. Meet Hr. Callaghan T.14 Seminaambed bp 1.0, LASCA.

RECORDS Ay•Icyact, c .1,11. V c Om Tat R. Grom trle lAnden 1242, amendes, Modum 5900 . Slca V 20-

Cel 1.11, 1, Pa11.11. Tent Cae 1193. Y. Sam. Tr. To. 'It P 0.04,9104) 30.00 L VMA, Cm. en.

EL1CTRICAL TRANSCRIPTION 1.1.1.1111100, Earl

10. 6. Glow Worm By Pa. lo E. II NM. 'IMO

REURCIS A1TAILA1LE. F. Corm Cal 175670 1 Cam. MarGeta 11... • 7e11ve. Kbe, 15001. S Jems. V 20.1.1, N. Lese, Canal 10. J. Mr. C. 77. Ma thart. De .113. 1.1.134 dare, ON 11102., SI. S.. 11. 1.01, C. la., Old lore, 11.004; C. Ile, CAA 1047, C. LeN, ▪ nee*. nyyy sey. V 20-3701, N. 1111.4ahre, Col 117.,

ELECTRICIM TRAIISCRIPTION LIBRARIES, Old Man. 0.1.4 aiante. Amen. frog.. Malt, LP. 2154e, AI Ira, Mil. Cbmi. 044

.14., 1.1.0. .111.

7. Half as ilark . il C 1•1111•Re-PulMsa RI MOTEROM 00075

RECOM AVAILABLE: L. as:leyy, ....1.047 o. cheyey. Cal 3471. IL 1,110.., . 071039, G 212 ,12 IA. Mal. Tee 3.142 K. Mare. Men. •141: O. 274331... Mee., Arm. C. WM., Cni Tom, .1 amt. 46,14 11102

ELECTRICAL .1.411SCRIPTION LIIIRKRIEd J.. Ea, laredes. Pia La. inor. al SM.., Area..

7. 8. High Non . Sr 01.121 Temlim aml 11•11 FeAI LOSCAPI

RECORDS AVACLARLIE, ea.. MGM III. R. MINA 5.1 151., F LA.., 1.70. 1.• Atm.. C. TITO, L P.O. Lena 1/12.

ELECTRICAL TRANSCRIPTION LIBRAR:C S ore n, ale

03. Am. 21.

7. 9. Ail ifiederseh'n Smeetheart . Pas A San-Pelial It 11,1I (81011

RECORDS AVAILAALE, Ares ate. corm 40773, L. Vela anal ROL L. bar C. 7114, Cluny Burr.. FAbIO, Col 39/7b, [arm 9,11411. YON 112711; Col, C Way S0712 G. Lt.. a 207711 V. la Leal 1227, 11 eem. 0.0»1. Seutay • am. Cm. 11 Wm.,.

Warne. y .20.4777; I. Meth uenee 131: UM, m 3..eemmh Rea 21.

ELECTRICAL TRRITSCRIP71011 LIBRARIES. Odle O..,, MIIN4 Goa, La .1•111 Camel

M. Somewhere Meng the Way Ly Sen. 1•11., Kurt .77.3-11.111,a1 44 IMMed MSC.,

. RECORDS AVAILAILE, G Ann., Dec 7022, 1 erinetl, . Rn 10.4,1 Gam Cl. 10•11 J. Ca", Off 211., I, I. 32.4., Nan 111.012 91 Loma., 0, 7.11, 11 ler....ter. V 70.091.

ELECTRICAL TRAIISCRIPTION LITIRARIES- ale ima 5,MO. LaWamee `rant U., 1.2/1. Ga. 0142P, .311.1....

WARNING-. DIN .1113.1411 ROLL OF HITS'. Is • terehme ...ma a Me 1,41. S De 44.1 . Ita moan. vy T. 1:1100.14 02 4/ Mar am... ...a rby larysayr. um.. sloe 7.111 .i 11.MO. TO.. Illlbpa4 1364 I cacao la Vele, vd ea* .111 5. aleameTI pSItt ¿2'

OCTOBER 25. 1952 THE BILLBOARD MUSIC 57

uyboard TOP SELLERS - POPULAR

.. lased on Actual Capitol Sales Reports

1. MEET 14111/4 CALLAGHAN TAKE 141 II YOUR 11MS AND HOLD ME L Paul A M Ford

2 sus or THE BOOK, PART I IT'S IN 111E BODO PART II I. Stimlley 2249

II (ole 2069

N (ole 2230

5. COMES ALONG DIM RIM LETTERS N. Stet 2113

BECAUSE YOU'RE MINE Fos MEYER SATISFIED N. Colo 2212

MALKIN MY BABY IIM NOME FUNNY N (ole

S Kenton

TOU BELONG TO ME HOMINY GRITS D. MarIm

10 RUNNY HOP BLOW. M411. BLOW! R. Anthony 2251

3 SCHEMED( ALONG THE WAY WHAT DOES IT ¡ARE ........

4. THE RUBY AND THE PEARL FAITH CAN M3VE 11010111101

TABOO LONESOME TRAIN

Record Ii

2193

I. WITH A SONG IN "I' HEARI Ame homan

2. BIG BAND BASH! IIIly May

3. A BAND IS BORN 1111, May

4. ROMANCE IN THE AIR hikes ot Waller Union 347

S. PENTHOUSE SERENADE Hal (King/ tole 332 6. THE JUST JAll ALL STMS Will Basco 341

7. ROUGHHOUSE PIANO las (Moen' tan 34S

B. VOICE OF THE 010801 Into Sumac 244

9. SPOTLIGIll SCqGS Four Knights 346

TO. MUSIC ROB TAP DANCING hed Astere 338

II. BENNY GOODMAN TRIO loony Goodmat 343

12. VOICE OF THE 'PUDE V111181 Harm Owens 333

13. MOODS FOR W, [il horns WM 111

INTRODUCING the exciiing voice of Capitol's new star

yea 3 old MOLLY BEE UipIo

"TENNESSEE TANGO" on Capitol

Record No.

2258

IT, FAT MAI MAMBO ORCHIDS IN THE MOONLIGHT Lt May

17. ADIOS (CARLIN, YOU CANT LOVE TWO G. Maigentle

13. SECOND (HANCE I KNOW A DREAM WHEN I SEE 011E D Marlon

14. KAY'S LAMENT FOOL F001.. FOCI K Starr

IS. THE KIDS WHO PAY TENNIS:El TANGO M. goo

TOP COUNTRY & HILLBILLY Based on Actool Capitol Sale, Reports

Rood Ne.

60 ON! GET OUT! 1 Ritter 2120

7. DON I LET THE STARS 6E7 IN YOUlt EYES BIG FAMILY TROUBLE S MsDonald 2116

1. HIGH NOON

3 BLACKBERRY BOOGIE TENNESSEE LOCAL 1. Ellie

4 WAITING IN THE MIT OF YOUR HEART DC1111 MAKE ME (NY AGAIN N Thompsoe

5

2171

1 1063

(10111 HOLY UNTO THE LORD FEAR NOT 14 (anon 2751

6. HOW (01.0 HEARTED CAN YOU GET ITS BETTER TO HIVE LOVED A LITRE H. Thompson 2161

I. DON'T OREILI THE ShIM COMMANDMENT NE LOVE 1311 LEGAL . H. Tuttle A. W. TutlIa. _1242

7130 O. I AIN'T GOT TIME • I SAW YOUR FAQ 1/1 THE CROWD

21,0 9. 801 ROD MAMA NICOTINE FITS

10. THE WILD SIDE OF LIFF 2165 MIN IN THE DEEP BLUE SEA

J. Shinn., 2231

J. Dolan 2244

IL Iboaquou 1942

LATEST CAPITOL RELEASE is 341

2217 MY OUTS COMING HOME LADY OF SPAIN L. Paul 14. foril

2156 (RAZE WALTZ II O'Connell 6. WHO (AWE QUENCH THE FIRE OF LOVE Madiendo

2241 FEET UP, PAT 111/1 ON THE HOICK

turd Mt

2265

1266

YOU BELONG 10 ME M. Katt 2267

2151 KEEP IT A SECRET MISS you so I Hurl.. a 4 Honlald..2118

2238 , THE NEW WEARS OFF TOO FAST I YOU'RE WALING ON MY HEART H Thompson 12M

I'M ALONE BECAUSE I LOVE YOU 1 PROMISE YOU

KNOWN ONLY TO HIM GATHERING NOME

RAINBOW AT MIDNIGN1 WHEN IT'S HARVEST TIME, SWEET ANGELINE J. Waliely 2272

BEST SELLING POPULAR ALBUMS

eased on Actsisi Capital Sale, Report,

Al. IN. 309 FORGET ME NOT

EVERYTHING I HAVE IS ROLM R Eberly 2273

Arced 2270

W Tuttle 2271

329 GREYHOUND

319 BIND UCLAIDIE1 L Has Mon* 1270

PAUL AND

FORO

t&x.i.mr.ete

'MY BABY'S COMING HOME' "LADY OF SPAIN" 08 C8P I rOt. RÉCOÉO NO 2265

BEST SELLING CAPITOL

CHILDREN'S ALBUMS

Rased on Actual

Capitol Sales Repo.

1. 1010 HAS A HAITI . tap1Ini08, 31"; 81511:18,31.13

2. 11E NOISY LIM "A:78.885.3120 "5181",3120

3.. ROOM H1100 [ap.781088 1138; litnICISP,1110

4. 11M817 RHYMES, VOL I C•4:081C•5•312B, 145.51,31211

5. MEET, TWEET, TWEED CAAlliCAS.,118, 145,CASI.3110

6. PAWS HAW EON .Cad711341141.14; laISNAV.1134

7. WOODY WOOMECED AID WE SCARECROW

.sploPlCUS.3).0. U1S,CAV.31.10

8. HENRY HAWK'S CIIICKIN HUNT

9. 1020 Al DE CIRCUS 114. i451CPS,301,

10. HOPAION6 CUSHY UM 111 TWO LEGGED WOLF

ri, 0*5.3109 1451.5,1

I I. FM A 111111 TEAPOT lad THE TOM BEARS' PICNIC 4

PAM.. AIM 145/CASr.

12. HOPÀ10116.CASS111 AND THE WOW Of TOPPER

.sioniS.3110 P15)CAS, 3110

13. ERHDRI CRIME •,,0.5.1135. 1451C•Sr•

//EON

VR Heyr IS HEADIN' FOR

r*6'

el()1 Hew' (Altlts

n

"RATTLESNAKE RAO" MO I "

1Pr S THE MOWN HASTEN Of

101110.1000 IN AMR NO 310

"1014 11-810uSi

PIANO"

end

"THE KIDS WHO PAY" aieRzAlt,ea "BYE BYE BLUES" Mt. .1.10

58 MUSIC THE BILLBOARD OCTOBER 25, 1952

THE BILLBOARD Music Popularity Charts • Records Most Played

by Disk Jockeys • • • awed re reamer rewired WM« It 74 ea/ 77

lana aura Mn kle ear al erser on dal We see dame saw One. den List w not. any an an. 44k lonen eat.t a case awe Its. M this den end arao.l• S sew 'and la .111 Se Ann la de wad al Te lenk. had. DeaeL Pere I. ill ligOta isa r Ma .2 rim ow must« 0. h fre. 1 ass.

POSITION seen /Lastly. it 4.50.1•10.1

• 12 1 I. YOU BELONG TO ME J Stafford

....00117513D11: 145.311111-11511

I 2 2. I W1NT TO YOUR WIDDINSF. rage

iewerelurrut imiswfrws-iliMs

14 3 3. WISH YOU WERE HERE L 19sher-H.

SOSILeaLIR Oa/ 400-ASGAP

7 4. SLOW WORM 11111. ameba«

7420.2isit_fiwi

9 L JANNALAYA J. Stafford

Colf710Nlii (4114-39m_giu

• 4 6. YOU INLONG TO 1111 I Fege

bele..11111511. 1443151.005-411ell

6 4 7. I SHOULD CAI! L 19.etie. 84510.4911-049C&I

11 13 I. HIGH NOON F. lair ..CW7/139770-. totereno-AsCar

3 14 9. ITS IN THE MOOR J. !Medley emanate, (46111740-11611

t IL MIT ML CAUJLIIMAN L. Peel

CaNTS12193 14311.22m-fiSCAF

4 10 11. LADY OF SPAIN L FINer.11. ..Pi7.20-41103. (45>17-4933-ASCAP

El 12 12. SOMEWHERE ALONG THE WAY NM 'Meg' CM.

4.17111.1(Mi 1.45)F.2043-AsuAr

25 II 13. HALF AS MUCH L Chem, ....Go1173139710. (45.39710-31141

9 14 OUTSIDE OF HEAVEN L Fidiew11. Wleferkelier...

.V115131.41D31145141-41153-A5GAF

10 15 15. TRYING NIINeupers DenT4115011, (45)454150111-ASCAP

2 16 If. TAMS TWO TO TANGO.., .F. Miley Corahl1.117: 1431140.17-ASCAP

4 /2 17. TGWU. EEEEE •Ff AWAY..T. Imwer.D. Cemell Cale 11 all:, 143 01-404211-ASCAP

3 19 it. COMES A-LONG A-LOVE...1L Mew

. .Carni)1112) MSW.2211-ASCAP

7 19 I/. YOU MILO» TO ME D MeMle CS44011•165, (0)1,21(4.13141

2 26 19. MY FAVORITE SONO Awes eerier& Con.7.4.4*. (aspetem-asear

2 26 19. TAKES TWO TO TANGO. ...L Amara.' 145.23304-ASCAP

3 26 22. CLUES IN AAAAA CI I Stigma

.22. TRYING L 161pereld

.1.(76)2112SI 101161•77,ASCAP

....V171)30-410P4 (4.5).4116-11511

18 - 24. AUF WIED1131W91. SWEITIMART V. Lye.

..Leman71111227, (04L1.1237-3511

1 - 25. EARLY AUTUMN J. Sbefferd 07H-30631-42C/17

I - 25. NO IWO FlOftil Derls leCewer. ..Ce18/1,39N3, (4SMAR43-ASCAl

I w 21. NY FAVORITE SONG G. MOW

WwwiluritR (t).12.X45-ASCAP

10 11 IL POODUTOWN FIFERS Seeter-Flemm S' I7tt1U'OoM; 415).4116a/LICAP

1 - 2t «RADII° Cewerete 54.7412.107. 015).2.376-ASCAP

I - 22. SLOW WORN J Mere« CarfUNNI) (419,-2141-Witt

By GENE PLOTRIX--

Chatter Upcoming connes in the disk

spinning ranks have another opportunity to get themselves • gag file free. AM Paul. head of Laughs Unlimited, promises he will immediately and same to WU Jock writing him at 106 West 45th Street. New York. ... Paul BertelL of WFOX. Mil-waukee. recently interviewed Bowman end Betty Clooney. Lucky Len Best of KRUX, Phoenix. Ariz.. taped an inter-view of Mickey Kett who was playing a benefit with his ork there. Kate told him he re-corded • tune called "Happy Pay-Off Day" two years ago, the melody of which, he says, parallels "Blacksmith Blues." Ross suggmts that jox who have the Katz disk will find a before-and-after comparison interesting. . . The husband-wife team of Bill and Audrey Roberts is taking over the five-and - a half - hour - nightly :Mow on CKLW, Detroit. for-merly handled by Symphony Sid Garda.. . Ed NkKeezia. featured jock on WXYZ. De trolt. is spinning them with ha left hand only these days, hav-ing fractured his right arm in two places a couple of weeks ago.

YESTERYEARS' TOPS We «Nee% tee fere ee rework

ea ripened le TN Wilbeard

• OCTOBER 24. 1942 1. Kalamazoo 2. White Christmas 3. Praise the Lord and Pam

the Ammunition 4. Serenade in Blue S. My Devotion IL De Feuhrer's Face 7. Strip Polka I. Amen • OCTOBER 25. 1947 1. Near You 2. 1 Wish I Bain/ Love You

So 3 I Wonder Who's Kissing

Her Now 4. Feudin and Fightin' 5. You Do 6. An Apple Blossom Wed-

ding 7. The Lady From 29 Palms I. Peg 0* My Heart IL When You Were Sweet

dixteen It I Have But One Heart

Bill Dawson recently ran a "Recruiting in the flail;' for the Marine Corps via his "Dawson In the Mirk" show over WGKV. Charleston. W. Va. Recruiting headquarters there were kept open until 1 1.01. that night, and got 21 calla as • result . . Art Labors West Coast freelancer, ierplan-nine a third daily inane., in addition to his daytime show on KGFT and his nightly show on KXLA. . Boger Nash. WI MR, New Orleans, had Margaret Whiting there re-cently. She also recently played the Tulsa (Okla.) State Fain during which •he guested Dave Davis' "Tulsa Ballroom" via KRMG. Tex Beneke and hit crew are in Tulsa now, and Billy May is coming up next month.

Yeas and Nays Bob Keno. WhIBD, Peoria,

/IL, thinks there's no point in pluggers' simply saying, "It's greet ... play it," since jox ¡fee at least one listen to every disk that cornea in any-how. "A little background on new artists and tunes and that stuff called material would be more helpful and save paper and stamps" says King. . . Delorm Hawkins. (*eh vocal-ist, was down Atlanta way week or so ago. Joe ruiner. WAGA. had her up for an in-terview. Bob Wilma. WSB, reports exceptional reaction there to her "Each Time" with Four Lads backing.... Chock Debris WGAY, ester Spring, Md., has received more listener reaction to Al Cleadmari's re-cording of "Themes Irorn Gone With the Wind- than anything else in the past sev-eral months. Chuck thinks that jockeys are missing el good bet by riot programing this disk more often.

Ider Mama era Raging. a Rate end Tr Shams See Tie Beitieserd Roalio-TI Mete Cie.& OWN

• Best Selling Sheet Music ... laced m repeat, received Octal« It, 14 Bed 77

Tas As ere the New, lel Se MOI, IR en Linen. On Naas man all sa hen aul We ale. Irait ale dan. Se. an erne woes re wee wee et Se; IT1,1adena 1a is a 1174 del al.. UM Is is an awn. 111, au. me y mite f• wren

retinfie me. I L.. i Ge it lellee Wed ;ma

9 1 I. YOU BELONG TO ME (R) Rkineway

7 2 2. I WENT TO YOUR WEDDING (R) St Louis 19 4 3. HALF AS MUCH (R) Acuff-Rosa 13 7 4. WISH YOU WERE HERE (R) (F) . Chappell 17 3 5. AUF WIEDERSEWN, SWEETHEART (R)... Hill à Rana 6 6 6. JAMBALAYA (R) Acuff-Rose

16 13 7. SOMEWHERE MONO THE WAY (R) United

6 5 B. MEET MR. CALLAGHAN (R) Leeds 4 9 9. BECAUSE YOU'RE MINE (I) (V) Feist

9 12 10. HIGH NOON (R) (F) Feist 18 10 11. WALK1N' MY BABY BACK HOME (R)

DeSylva, Brown 8. Henciarien 2 15 12. TRYING (R) Randy &Md.

6 11 13. WALKIN' TO MISSOURI (R) Hawthorns

6 14 13. ZING A LITTLE ZONG (R) (F) Burson 1 - 15. GLOW WORM (R) E. L Mork.

• Songs With Greatest Radio Audiences (AC!)

Tat lad ea de desnf a wen en papas Nests 01 neuron mom is RS Vere. 01431• an I. Aug.. LS le base me lee C. hesarrs Sew Rees InS. It. it. 2 Welee sea We Is We Was, V retwire AC1 by ne Arose reenis leein le Wet, Os. SS .414. 5.01 4 C.. .4 arad Sera all Ian A lat. an IN I. iii um. 1. ue mu d ued en• aleSerearly. TS ;FAA WAS e erareedenelI1 la CO Ps 440 .11_

lit 104.. Wm I. • I. MI W.. I •••• Is I. • so.. and 1111 .1••••• Mn it a.. is. Me. .r. utle 1•44.1. MM. MO. N.V. berl..1 0. •• . WO 1$ venial

I/4 ....• • .1,4.4. IWO 55 Ille 0111(• 4 ••••••414 a. 'co 114... I. V•48 IL N. 7. Ns renew may le see le roe al IS Renee wren la Site sen.; nib oner me is OeWeit Ye ras breast et2Iere ribra Weernee w be Se 1.1.al am by a

I. Se enireesir, Serene« MI 11111 l• Sess-Sel 1 Wes Seers Mee MI SAI-ASCSI R. ass t, de 641141 Ili Weir-AUti 4. Fee See MI I. I. itMs-WO S. mil is we 110 AnYlere-Ine I. limn term Wribw111) M. tear-iM 7. r. imr. Sitium Wi Game imu-tiCif 1. +woe. (111 reric.ert-e e. lei er Sea. ,10 See rer-UWAr It IS OM Ten (10 limumitici it um w Duffle ill treem-rmi U. ili law all limb. OU Wermerwiter-mw It U. ne he* OD had-ASCA 14. en le ASS On lemer-ASCA 11 ewe* el Plum Mi imam Wu & Crw-444 N. lirW rut tir IWO CM rawri-aStu 17 Swire it tm lutfoiri-kiti It News" tars OR tin ilaw-ASCA It Sweeten SW Ibe SS CM SAAWARA VI Trevre I Vs Case le Al seeeeree, se al Till the 1:4 a or 'mac le, Synere-ASCAI U. Trees Ils by Yertii-AMAI 21 SAW' Ay RS lad tere AI D. Sr`, &rem & NeWns_eggy 24 we, l• 111•••••I Mi Nertimu-sttri as. Me. I Cal le LOW 00 V Yers-ASCAI M Yerreore !RAW IC. Owls SW 27 seili re MA leee DI Cereen-AS4/ A. Ye Sloe it se lot. .. .11e.ereee-Mll 2/ men Alerer Re Sep MI Saes ARCM 30 IS a lee bye fle imm-ASCSI

Top 10 in Television 1.. miefourt tarta... ii) .5. 5 ww- ws I NW rf to WS 112/ tilies-Wma 1 Wu eat 114.-ADA1

4. ...a Ils..

I. Sicier 17 (4,1 14.4-115./

i. Smirmice Mee ar We 110 2515-AStAl 7. not, er Baby Beyi Ils,, RD Re Yee. Si... • iimumr-tsui

I. We./ it Dee, ill. Ibeetbene-ASCAI 2 Ws a wen lea on Deureittscso

lo 2.n I end 14. re Sue-ASCA1

• England's Top Twenty MITI.

kaln. ket T. to nu>. 4. EMI. 4,,,,4‘,

Il I L HOMING WALTZ Relee Mien

4 3 1. Welt 174 MT IMAM Reet MM.. tril...11.444. 14 1 I HIGH NOON Ruitilw F.1 Ts e 4. Aare DIFOLISS121174. SIRED,

HLIRT Mewls HA A Rase

SR I S. SLUR TANGO Sala Ida IS 7 A PSI SOLD, Pala Annal,, 11 0 1. MUtT Wit CALLMNIAN Tuft Uwe 1 U t HALF AS MUM RSA«. 1.1d Acull.Nnec I a t SOMEDRYCIAI ALONG TM

IISAY Mass CAW A é II WALK", &26 DAVY RACK

HOME Vann DeAksa. Breen • and..

14 L ISLE OF INNUFWER Par Nana Loa. U Il. SUGAR Illal Lapel C Saarit,

11 13. ROCA Or GIRRALTAK Comely Maniknre

I II 14. DAY OF ICSILO week bleni,are if 14. aarren.a.sse Cues, HAS

i It I& Tale IN iNt times. SWirer...../wwwe ii 17. WARN YOUR IN LOSE Carer Ales 17 IR. MISS OF FIR. Doers Verbs I - IS. MCI VP iPer RS ee se iFYSI.Cleseheele 21wIeuen

U 1t it room Twit USK YOU SAY 000INAY Mee rsees Ss). .Piciwisly ',WA

OCTOBER 25, 1952 THE BILLBOARD MUSIC 59

COLUMBIA COUNTER-POINTS e The riteh

From MUM

Deng • little bit of Minutiae for another department NM Week—the &MUM (noun, It you'll notice, there'. • new Benny Goodman concert on tap. and It'. crazy. Last

time around we uncovered those prioua recording. of Bennye hi/dory-making bash in Carnotite Hell in 1113.13 and the results made mein' at up and take notice again. and also brushed • little dust off the cash feeders

Well. the game old group le together fee this sae. ernes of really remarkable weeinge. For one thing the mama is better: these were taken from alr-checlu from dance bane, where the microphones were bal. *aced by radio engineer. A long scrim of late even-ing. ',remnants. by the Benny Goodman Orcheetre beet In 1937 and 1938 were sifted, and the almolute cream b preeented lei this concert. There, emir bustle from the crow& some good mum, and •nme of the greatest awing playing ever

Sometimes there were .11 or eesen verslone of the seem tune to theme from, an that the absolute best could be Included in ND set. A. there are fIf teen mlectIons Shot Benny nu neree been Identified with /n records before. end *woe that were recorded in quite different form (mica as by matet Or Orchestra where here yola Meat hear the quartet ne tr101. Any. WM. 122 • abale of en album. really greet. All the big name. are there: James. Hampton. Krupa. 9/11.on Elm... Stacy. Griffin—ell of them. Plue the

Clonchnen elerMet Cheek Into this—It brings beet the pre.wer years aa you never could 'lave Imagined'

• mev 01

soda+ vomit&

4p,

%4Exitl v etsIto te£ lc) „Iwo/ EC).

—

IMjf

Falk Wade

LOU MILLET

WORRIED, LONESOME AND RI

LOVE

YOUR OWN HEART YOU MUST

MEND 78 rorn 21029 • 45 men 4-21029

RILEY CRABTREE •

LOVE SONG OF THE HILLS

IF I HAD SOMEONE TO CALL MY

VERY OWN

>a rpm 21030 • 15 own 4-21030

THE MERCER BROTHERS

TELL ME WHO

IT AIN'T NO USE 78 um 21031 • 45 roe,. 2193'

01:eh Releases

AHMAD JAMAL'S THREE STRINGS

A GAL IN CALICO

AKI AND UKTHAY 78 opm.5921 • 4, Mee 4,31

RED RODNEY SEXTET

HONEYSUCKLE ROSE

BUCKLE MY SHOE T3 torn 693.2 • 45 tom 4.4922

'ROTHER RODNEY

JESUS, LOVER OF MY SOUL

ROCK OF AGES 78 met 6923 • 45 won 4.53,

it

- •

Rest Sellers Dosed on °Mod sale. ',on, Jar re,ek coding Orinbrr IS

STAFFORD ROSEMARY CLOONEY CARL SMITH JAM BALAYA

EARLY AUTUMN rem 39638 • 45 roe emele

,RANKIE LAINE

HIGH NOON

ROCK OF GIBRALTAR Is ram 39770 • 43 nee 4.19-370

JO STAFFORD

YOU BELONG TO ME PRETTY BOY

'3 ye 39811 • 15 tr. 0-39E1

JO STAFFORD and FRANKIE LAINE

SETTIN THE WOODS ON FIRE

PIECE A-PUDDIN'

HALF AS MUCH POOR WHIP-POOR-

WILL 78 rye 39710 e 05, ,PT 4.39710

SAMMY KAYE WALKIN' TO MISSOURI ONE FOR THE WONDER

711 roe 3971,9 • .5 rem 0.39•38

ROSEMARY CLOONEY BOTCH-A-ME ON THE FIRST WARM DAY

li len 39,6 , • 45 Mn 4,03767

PERCY FAITH FUNNY FELLOW

AMORADA 13 p.c ve..14 • is Pr. 4.l',014

OUR HONEYMOON SING HER A LOVE SONG

73 ,pr• 21008 • 45 y. •EID

GUY MITCHELL FEET UP JENNY KISSED ME r0e• 128n nue 4.39923

ROSEMARY CLOONEY BLUES IN THE NIGHT WHO KISSED ME LAST NIGHT?

75 ron 3•813 • .5 or. 4,311

MINDY CARSON and GUY MITCHELL

THAT'S A-WHY - TRAIN OF LOVE

78 nn• 39879 • .5 roe 4-1902,

COLUMBIA'

Popular Releases

GUY MITCHELL and MITCH MILLER

WHY SHOULD I GO HOME? DON'T ROB ANOTHER MANS CASTLE

/8 men 39996 • 15 rpm 1-39386

ERROL GARNER

WHAT'S NEW?

SUMMERTIME rp)7 33883 • 45 •••• -NM

FRANKIE YANKOVIC

TORNA A SURRIENTO BE HAPPY

18 nun 39884 • 45 rem 4-39681

FRED LOWERY

DANCING TAMBOURINE SWEET LEILANI

j, ian 39997 • 15 men 439807

TRIO LOS PANCHOS

OUVIDA LO PASADO YO OUIERO A ESA MUJER

71 rrm 1981 3 • 45 rpm 4-3999 -

Childre II'S Record

iENE AUTRY

MERRY TEXAS CHRISTMAS YOU ALL,

THE NIGHT BEFORE CHRISTMAS (IN TEXAS, THAT IS)

75 5st SO • 43 hi MP/ 4-150

Neer Popular •Illuans

BENNY GOODMAN 19372 3B

JAZZ CONCERT

Number Two

Dome • 111,13.. HMI, • Nito /Vera 11 Ye. Can

Cali, • Vibrephene glues • the Sheik al Araby

• rect.. • Sonny Dispedth • Mogomti • se, Lavis el.., • 5,, Fool Stomp • Meenne. • re, • Ding Dons Daddy • I Hoe,/ Anyone 1111 You

• Alum,. • Dawn Seoth Memire • Sweet

lelemi • Sometimes I'm Floppy • loll 'En, •

King /Dom 5tomo • Hou. You Met Mi.. lane. •

Shine • Minnie elue Moocher'. Wedding Doy • Run,

Mot wild • You Turned Melon.. on M. • At

the Dort... Droners. loll • My Gal Sol • Ovate

Call Rog • Clone.? Mormot.. • Time on My Ho.. • &ceded • Ronny Sy, Me • E....eh...

Loin. My Baby • lemonne • an.. Gust •

Someday, 5,....theam • Corou... • Goodi,„

71.5" Sat St.113 Hem 124aeh meerdol

Vol. I—Mt 4310 • Vol 2-141. 4591

CHRISTMAS 'ROUND

THE WORLD • Fleyte Wes • Child 5c. Lovely • Ilagolper's Coral

• The A/m.1.0nd th. Shepherd. • Starlight Carol

• I Wash My Face .n o Golden Va. • Go 1.11 it

en the Atotenlain • to, 14.0. • Rom EM blooming

• Si. Up. Shepherd, and Palle. • Mine • Tarot

• lese, Red Your Head • rhe ,Imma

THE MARINERS noY Cl 6217 • 02 Sod 8421

RECORDS (17filweir 711.1151.15 thét 51,55155.15515

60 MUSIC THE BILLBOARD OCTOBER 25, 1 0 5Z

THE BILLBOARD Music Popularity Charts Fez R.onn end Rahn,. of Rodin rod TT Shor, S... The Billboard

hhor Chorea (Radio ...el., ion).

•reirtorearreTWININVorenzontrWPFEITITDArammllrzeNIEMIMINIMINISISIO Ens triziesumrTzt us•zr mumezerrierrIrdre'ree'r r -r r9TeTr Tt-rr g ere, DISITO1

• Best Selling Pop Singles . . Begged ON reran. received October If. Ta sed /7

P.t.a. KIM ne Few in Ine Wit n the mt., tee roMee utt it I,. In. Ye It hwat, weal> N, Woro . LON tarpt%, awn, gene... nem e,teon I mne sea. RUA.., rutn geg wesd asse.', et me e name, wee ketods I». ARA. te teat. et. 71 171. osh el earb rec. h a.. wee

P05111611 Wee» Lot Tels te teeeNwe tosed

9 1 1. I WENT TO TOUR WEDD1NG.P. Inge Beknot to we Mersonl71... (4115.1.011-1411

11 2 2. YOU BELONG TO ISE J. Stafford Peez k C0117/1119111: (113/4-39411-SMI

I 3 3. JAM1ALAYA J. Stafford Pastis mmenn ....ColnegMaIet 01114-39111-1211

IS 4 4. WISH IOU WERE HEM E. Fisber.14. WIfferealter... • FI;,,! et to • .V178,211.113111,14511114810-A1CAP

4 7 S. ITS IN THE IDOL PARTS I I II J Medley

Cage1111/1. (451112...--121.11

S 9 4. SLOW WORM Ugh Inners MIAS All ....6171112/.1, 10.121.1-111.11

1 I 7. MEET MI. CALLAGHAN....L Peel Ta. Nis me N. Arnm Cage/11111M. N.P.21..-Ass.

9 10 1. TWINS HIMeppers Yee mme up Try eiled DeSTIMAII. (41110-15011-A3CAP

16 N V. HIGH NOON.. F Lain Sect cd 011.100 .C.7•139710: 14314.11/170-43CAS

8 II TO. YOU CILONO, TO . ..... F. Peen I ten to Pow tedelino 01113.1.13-11M1

23 6 11, HALF AS MUCH It. Cleary Poo isTipemorWal CellteLIWID 1.4-19714-1041

4 14 12. OUTSIDE OF HEAVEN L Fislior-H. Wleforleethr... La. el Senn 0111,41-41M-AECAP

S 13 13. LADY OF SPAIN I. Rdere-H. WIefenalter.... Owe. of Hew. ..V17111.10.4653, (45,0..52-ASCAP

7 18 14. «CAUSE YOU'RE MINI IL Leeme SOnt Ils Ann. Sine

21 IS IS. SOMEWFIERI ALONG TH1 WAY Net Mail Can

Doe It Ta. ..C.711130119: (411F-30M-DICAP

28 là. TARES TWO 70 TANGO... P. ladles Leg There Ee Lene Caret1781111111% 01119.10111T-ASCAP

2 II 17. WHY DONT YOU MUD,' J James

P.. Made. MGMID11111It 10111-111M-A3CAP

-STEI1.1111d, (45)411.14-LICAP

- IL TOUR! V Lye. Lem og My L. Losion011)1241. (45141-12M-DICAP

6 18 19. NIGH NOON Tea Meer or, o. Get 0. 0.111)2130, FIND 21W-A2C-AP

14 17 19. INDIAN LOVE CALL Slim Whin.. Chloe Do. boortlell/1161 16. 013145X11156-ACICAP

19 12 21. AUF WlEDERSE11111, SWEETHEART Y. Lye. Fr. ow Ilene We Say Goodbye Low.1.21111227: 145125.1221-Ehll

II 22 22. %VALIUM TO MISSOURI S. [eye One IN . Weeder C01.1.60. (4514-1.111-ASCAP

I - 22. NEAR/ AND SOUL Fn. Ann hareem Me t1.71.11011D (45.111.6-MICAP

1 22. HOLD ME, 'THRILL Ma IUSS NE IL Chanter

One Gre. Cem.2111.0•31. (4310401111-ASCAP

3 24 25. FAITH CAN MOTU MOUNTAINS Net titbit Cole

Mut, and the Pearl EaPINILLIM. 1451,2220-EMI

8 19 U. YOU 81101fili To ME O. Nerele Hog.. Or. M01111121.1, 14111S1165-111141

4 -•• 27. YOU'LL NEVER GET AWAY..T. Oretirer-IL Conseil Hooke. Sc,. Centl1711,607P 14•19-6012.-165C Als

2 26 11. $ITTIW 'TN! WOODS ON Nag A Mefferd-F. Lie P., fl PMS. ueetegye.: 14511.111.-/tec As

3 .- 211. STRING ALONG Ames Inners TI,, Ilea» Crown PootN• . Cone117106.61, (45111.111104-111.

1 - it TAKES TWO TO TAN4/0....L Areestren I Lao.. al Uwe DoteN111., 1451.2•394-A9CAP

• Best Selling Classical Albans Wee Veto

Nethow 5.10, 161 t E. »Fell. I. Ewe., a herte, I. 5.1. I SM. 0../ NBC 5whet.., en, t tau seem V GM L..

1 2 Bo. Mood is Italt at P,. Rem sumnerrie Se Mg Imam teat. to COI SLAM

• 2 Sc. ere We; SW »MN» Simprin Orl, II I.. SIS. Mts. V 031 1.11.1011/

2 • Mtnmeen Cnu.to I. SI. ael Ory y A. gnome Nee MC Nmwty Pot a Laiedtamo V ISO 1.11.1005

Moe Oon Nee te CM MN st.m

Best Selling 45 R.P.M. • lelealeonet toe». 5.e. etatat,Ipi0J 0». E Now» S. .9 ewe W0111-1020

2 2 Meese Is Pam Se E NBC bee..., St a menels V IMO 11/01•1075

- S. One.. ial. Pecentere Rum 1.1 NIL A 1.1n, name .v 1451 ...1147

4 4. h.» hanase letehenealt Sa Imethre um., on, P. ye.= am. Witer V 145/ *0V-920

pm., D. Lee, %me., a*, 9.em*, 1451 Rt..10211

Best Selling 33 1/3 R.P.M.

DEALER DOINGS Ry ROB FR4NCIS

Share the Ideas With the Christmas season

Practically upon us end every-

body'. eye fixed hopefully on

holiday biz, it would poem a

Particularly good time to share

promotional ideas. This de-

partment will be happy to ce.

eel',,. and publish any gond

suggestions for bunting over.

all retail record sales. Some of you ere right smart al thinking up individual gimmicks and

approaches to hype the cash drown.. Why not let others in

un a good thing? A good sales angle in California ran enag the same kind of entomen in Maine. and vice versa. This goes for all Christmas dru,.-

up Ideas. let's hear front you.

Here and There Manager A. MacGregor of

Cavern Bros.. St. Catherine., Ontario, Cailada, offers the suggestion that distributors

put the numbers of records on the sleeves, along with menu-factUrer's name, etc. He be-

lieves this would save dealers a lot of time by not having to

paste • sticker on each item sad write a number on it.. . Bob Spence. of Spence Musw Shop, Whitingsville, Mass., has

his own method of cleaning out real dead stock for a few plus dollars. Every an often he makes up counter grab bags containing six tecorde for a

buck. One recent week-end. he moved 75 bags to rime out most of independent dead rec-

ord stock and took in $75 to boot. Bob also reports goad re-sults on phonograph promo.

tion, started a couple of weeks ago. Store gives customer choice of free records with

purchase of every player. A $21.05 buy calls for $5 worth and MO worth grin with on

$83 player. . . Aseo. Appel-baum. of Bergenfield /Ewer, Bergenfield, N. .1.. notes that

he follows The Billboard's

"Record Scoreboard" every week, and wishes some of the record companies would do

likewise. "The three labels

which have the greeted per. centage of hits. Columbia, Mercury and Victor, have the lent amount of pop releases ' lk would welcome the elim-

ination of the practice of "cover" records. "Few of them

ever amount to anything in sales and clutter shelves with unwanted inventories."

O. C's get another lab from Hilda Bauer. of Stewart Elec-tric Company, Redding, Calif.

'"They me a nuisance." Mee Mies Bauer. "How I Dread

Slopping to punch or cut than

out during the Christmas rush." Park Radio Cons-pnry. Baltimore, Md., has •

doughnut beef. Outlet «ye 45's have turned out a poor in-vestment and it is trying to get

rid of them by selling three singles for the price of two. Even with a discoir.1 up to 40

per cent on albums, we only sell $50-380 a month, compared

with /250./300 at the first of the year, es we are strictly a einseirs store. Customers who did buy 45 players lo the mi., teken idea that they would

have a wide selection of good music have realized their error and converted to 33..

Ile l.iI w best Jelling children s ttecoros .. . lased on reports received octet. It 16 need 17

Ewe» ,,,,e p. .w, le y Rat . LW no ees rem Ten ...lei, , URA el, lipRogair is I» 61.....ot well, pew wt.. 11.. an OEM acc.Mi te pe.ttet h.M.

»MN» Whelte I Lao I 1M, to M.N.. Cual

II 1 I. ROBIN HOOD 121 I. slar-8. Pale-0. WYMIL liareeL LW..

CateNMeLtrelt (45)C11101.138

141 2 2,CI ILA (II I. Woe. Rad Otheth 171111)21.MR1 (M)11/1/..9

7 4 3. IMO HAS A PARTY 12) It May on..P. come MPCD10.2, 13% (MICSEP-111,

72 3 4. LONE RANGES. VOL I (He lemma Me Lame Imager) II) O 'rte.< DecC/101.29; 0551-151

4 11 S. Now/ urea 111 I. Is. CaNNWAS-1111; 1451CASP-1131

96 3 A. 1WRITY PIE II) M. Man. Flay C 1011164-TWW 1414CADMele

73 8 7. PETER AND THE WOIJ MI Marl. Ho... VITIOY-Net oniwy-eie

3 8 I. TWI1T, TWEET. TRUETT Ill PA Blanc-S. May C.711CA3-1113, 4401C.11-1111

71 7 9. LITTLE ENGINE THAT COULD (2) P. R. vermv-Sesi iffeln-se•

61 - 18. ALICE IN WONDEILeliD Ill IL .......E. Wren W1MY-4Th (01.207, MINYA

Si 1 11. SNOW WHITE AND THE SEVEN DWARFS Eleenis D... NYDW-33, iffprr-in

49 14 II. BOZO ON THE PAIN 121 F. C.M.E. Mee CANTMDBX-3014: (4.11CIMP-WEI

al - 1). 5020 AND THE PIEDS (2) P. Col.-B. May ....Ce.10010/.1,03L EGICEXP-M. 11.11111.114

1 - 13. SMOKES. THE MAI G. M. Colt7S1141S.E. 14334-141

211 n- 13. TEDDY MAIM PICNIC III F. DeVal CeseDWAS1oet, IMICASP-1.1

6 Best Selling Pop. Albinos 1etree ea ure, re •ett to,ee 5, 8, Ire.

e eallege. • '11.11.".^1, Gm'. I..tnt me. Ia... te 11,1 RR VA, RaRuare, IMO W. bee. Iba. » pee at.., Wet .ne thee e• weer wow', le ow wow.,, sales wane

tan Gm w,.... ..... Best Selling 1 I. MERRY WIDOW

0.1.1 Cann

3 I. WIDE A SONO IN NY IMART 7 »wow

3 1 LIEERACE AI MEE PIANO ilernme

R e entem t. comma. all. ms. I. vetoes reebe It edneet two». », 5e.

eMet »W..lnn e, a ogees. me W 45 es ..... taw Nor., . 1111..11 le

»twee is one 30 we M..

33 1/3 R.P.M.

MOMOMM011.111, (331H-01

CoNNENEER. 12114.1

Ca1011)C404. inament

MOMIDMIGM.1•111 ODOM

Vg1.0C-100/. 01)LOCADD

gmeepoCN-13M (3111..M

1.1.)1.112» 135)01,50111

SCH,11.1021; COLPM-103.1

CAPOIRX-1.-5471 WM-341

IMGMOMNIONAO: SODA,

CeNN)CLT4.331: WHEW

45 R.P.M.

cense.ffe. 1113111.301

to VCIMP-DE. 1•11WW3N1

NI C arsinum-emi Inètrw-xii

MON17111.60/6•150 145-4-151

raNNWC11-10, M1NCE-.

MOMCP.40.137; (4MILATI

VITOW3010. 00,111.01.

WANIEPINN.

I S 1.0111.M

9111105146. .1.21..

leed...140./..14-1., SLEW

I 4, LOVELY TO LOOK AT Ogee. Can

7 f. MIMI YOU waits swag OrIgneal C.

1 S. Illigt D.111 NAM E May

e I. DING AND I Gt.. Cat

1 II. ETITHE MUM DN. a P1.1.

- 9. mom.« IN ME AM yen or sir Scennung,

1 N. AN AMERICAN EN PANS G. .11.0. Gneter. M.

- el. PENTHOUSE IIRRENADO Nag I1C1n. C.

Best Selling I E. ilitIGIACE AT TIIE SIAM, 14,

Lem.

7 1 PM EN ENE »Aie roe tam

a I. WITH A SONG CY NV MAIM 1 Fenno.

4 4 IIIVEI • To roe« AT e 0..1 C.

6 4. ERG BAN-El IIA/RE ER II 6.

1 • MEERli WIDOW Mi Oces. CM

.5 7. MOM 1431.11 EPODE Ia) L Fe..

I & TOP POPII. VOL 11 al F. Carle

9 e. SATTIIIMO AT PASADENA, VOL L Ann..

- 111. GLENS 11111.1 ER ER ,Arno Millet

- It MEOW POST 141 0..1 1.w.-K. Grams.. Gee.e.l.

90-100 TOPS 80-89 EXCELLENT • Clos.sioc al Reymann 70-79 C0011 40-69 SATISFACTORY

0-39 POOR

NIUE REVIEW - CLASSICM - min n . POPULAR MLLES EVEIC rims LW, '13 OPERAS-ReeN Owe Wee hole.e. 2 0.14 »We, lo.toWerew »Ow wIlL C. le-Ii") 1MM UN I »01

N» let »h. lwieler het» nwee In. . phy wow Ia. NMI. 11. La Cie

Cerro., Oloa 1. twee. 11 se en et the 11. ',Joe tee woo tee elkle lhe owe h nee1 :RV, reARRARO t,,, I.,A, rcre• Dew eleme De... el LOA. It IR WS,. Ou We.. Natter. atee MD . we. sales Wee al ao Pow el tek ON, thh °WO me. be ....in.d I. wellt..1 Wee ta stet so...

OCTOBER 25. 1952 THE BILLBOARD MUSIC 61

e

A Really ROYAL Record! by

from the M-G-M film

"BECAUSE YOU'RE MINE"

biliv I'M NEVER SATISFIED

CAPITOL RECORD NO. 2212

CY °

7`32

62 MUSIC TI-IE BILLBOARD OCTOBER 25, 1952

DEE JAYS OPERATORS DEALERS ALL AGREE IT'S duly

FAVORITE SONG,

GEORGIA GIBBS THE AAA VERSION OF AN

UP AND COMING HIT! FLIP SIDE

SINNER OR SAINT MERCURY 5912.5912X45

NOT TIP

BOBBY WAYNE "Last Night I Heard Somebody Cry

Flip SIDE

IF I DIDN'T LOVE YOU SO MERCURY 70011.7001X45

If

*MUTT RICCA:* CHICAGO. PLI. * EMMET WOODSIDE CANADA IT* 101104110, CANADA

THE BILLBOARD Music

Popularity Charts • Best Selling Pops by Territories . . . 0.4.<1 key de439•4 In each el Owen •1144t

sae.ead oie Viaenrn Unie. maiNvnger Tarni.9.

fece nee é 'Gore e co mere lest Ae41.• UNIt tl1t xt II Len Ames DAR De Yews R IN mere. mpg remel mart. Al.. worom W sere weree .4 welt woo.

wl edema., eceafile• I reek mew WOW OM MT «awe repo. IA meet 441 DOWD 4. IN wormer tat 4.. WM 4WD" IM.44•1 W. mart el • mo. Wes

NEW YORK I. YOU DELON TO WE- A Suflvd-CalloNNE 3. 1 WENT Ti V0.111 WEDOING-P. P S-

,. wt. YOU WENS 7411,11. WIG wevar.-4.1.

4. JAMOALATA-2. SUÉMeM -.1.111•1 S. DEGAUSS TOWNE 14111E-11. Lanu-*Eur S. YOUIIS-V Spen-Lsetle• 7. tReING-11.111ameri-TIRE O. MEET EVI. CALLAGNAN-L. Panl-PoINI I. ATIE WIEOCOIV1*-9. Eren- EnnTen

IN. MEN ToODN-F. 1.4*-Ctlernbe

CHICAGO I. I WENT TO WWII 1111/0111G-P. PEW-

1/1..7 L YOU MOTS Ti INE-.4 SIENTO-Der*Ii A TEGING-Ilattwom-Oet I. JAMBILAVA-2 N. SLOW reoem-re 11.11.4-06. I. MEET II* CALIAGNA11-L PoJI-CapINI 7. MLA. TWO TO TA1180-1. Sa11.-OvEl N. NIGH LaInT-09**1 11. OUTSIDE OF HEASEN-E Wele.

Safler-elme IS. TAKES TWO Ti TANGD-L AnnslonT-09972

LOS ANGELES WENT 11 WOW WEDOINS-12 IM/24-

DwRe/ 2. HOLD ME. MIAMI. ME, MISS 1.-16

J. JN▪ MEELETA-.1. SuIhre-GMANDIE 4. TOU SELO« TO DE-.2. 33019.1-1:01** S. HIGO 50051-1. saw-Can*, t. YOU SCIONS TO VE-1. Pme-Yereen T. INTET MN. CAELAGNAN-L Pal-talk! U. SONIIWNEIN ALONG THE IDAY-011. 11.11

ree-umnol S. MALI AS 1.11201-* Clestry-Cuunea

14. «ISII YOU WERE NESE-D. Fi.r.11. Tent«. 3.1*.-roo;

PHILADELPHIA I. I we. TO .70110 WEINJING-P. PIle-

L YOU MOE* TO NE-J. STAINNO-031.44 p. Wu* Mel YOU IIELIEVE 51-3.

4. JAAIONATE-1. 3.1/9.1-Cormila S. OUTSIDE Or NEA201-E f.em.N.

borr-vin. 6. WISH YOU WERE MERE-E. Flee*. Winue-

Wter-VIcler • HALF AS 1115106.-N. I.MADS-DIDAMD M 111E11 1100.-I, Y. TITYING-Pin"-E* Is. NOW WINT11-1,1111. OrNinn-Dere

DETROIT I. YOU 141.01IG TO Nt-J. Sulfora-CamMe T. I wV11 li YENJE Wi001/111-, Pow-

T. IT▪ S IN »if 10011-1 Sundley-Gv.v/ I. SLOW TeGRIT-41.111 teethal-ENua S. ...... vIT-L Gane4-e•Grman L. LAIN OF 5.111-E. fee.

VII It 7. NETT NIL CALEA*0.34.4. p.e-Cenned E....NEAPI ATM SOUL-To. Pen-Na• 9 PIECE A.PuD011/-.1. Stailen.F. laim-0.4616

BOSTON I. I WENT TO YOUR WEODING-P. Pow-

lAINtO T. YOU OOLONG TO Mt-i. S. "Mr 00127 YOU OFLIVIT Janes-.»

4. GLOW WO4M-111114 Omelme-Cao•DI 5 levING-m.d.....-7,* N. JANIFIALAYA-1 St411.1-.4.14 J. NI. MN-7. Laba-CON. • lane AS bloCR-1 S. ITS IN TOE DION-1. SlanEbr-earlud

10. TOTEENNERE ALONG TOE WAY-41•1 11.0 DeN-CENNI

PITTSBURGH I YOU BELONG TO VE-.1,

IDISA YOU WERE SESO-E F.H. Get, lulter-river

3 GLOW WORD-EGIIT Erteare--Deale 4 TITNNG-N.1.14913.4-0. 5 I WENT TO TOUT WEDDING-P. PEor-

Ovary è. JANOATAYA-J 314.4.1-0elmea I IT'S IN TNT 11001-.1. 514161142-4.M S. MEET NE. CALLAGNAN-P. Peed-Cdone 9. INMAN LONE CALL--Oil.. IT MALT AS NUCII-11. C.,-Cernela

ST. LOUIS I it'l IN THE 1110011-2. Surellw-CATIMI I YAW 7/01143-1ells Onnu*T-D.* n I WEST TO TODE WEDOITIO-P. Mewl

• YOU 0110.4 TO NIE-J. SNI1.11-0Gune a TIITING-Ninum•-1/41

e »EITIALAYA-7. 41401.31-1313.914 U. VISAS-, lem-1...01 S. WEARY AND SCUL-Ner ISOSA

WASHINGTON, D. C. I. YOU BELONG 10 1/K-1 SIANent-Ceure • 2. LADY OF SPAIN-E. FITITer-11. W *.1.*-

VIson I GLOW .111.-D. Oemme-ome A I *TNT TO YOUR WEDDING-'P. Pew-

S. ..VDDATATA-J Sulfore-Detunate S. TAKES TWO TO TANKO-P. 7. MEET INA CALLAGNAN-L. Pee-Cm. 12 NA, AS 1.0-11. Cl.eney-C41.11. T. ADP WITOIRSEDO. SWIRTIMUT-12. 171e

SEATTLE I. ITS IN TIE 110015-4 T. I WENT Ti TOM WEDDING-P. Pew-

I. MI MONO TO VI-D EINVIT-CapII91 4 SLOW WON- b 4.40**-11.3e I. MU VOEU WERT NTIK-E. SI.

6. YOU MONO TO 14E-1. 391/1.0-CNTINI 7. NUT We. CAELNINAN-C ennelune-Owts ▪ 1114.1 NOON-T. NeTer-CTeone N. TM 1.1P-4, »Nee-. een.-***13

NEW ORLEANS L I NEAT To TM wA001114-P. Plee-

Mena. O JAMPALATA-4. 14.4.4-1.•••••• H. YOU SCIONS TO ME-2 SUEDM-121•••••• I. MEET MR. CALIAGNAN-1- PEn.-GviEN S. TineN4-NDeope..-1371 A WI. COU WISE NETE-E. Si** NM..

WItœ-Weer T. ITS 111 Ill 000K-J. 5.41.2--.11•1 ▪ YOURS-Y LwA-4.1am

ATLANTA I. /OU KLINK TO NE-J. STAIN*-0/13.614 L JAMIALATA-1 SuINNE-ENEraie 3. ITS IN TINE •00S-.1 starel-temed 4. I WENT TO WM TNEDIIIIIN-P. PEED-

lAvarr 5 MEET NM, CALLAGNAI1-1...41-4.1141 S. SOMEWHERE ALONG TNT WAY-ITEN MVO

DNE-CaTIEN 7 MIEN YOU WIPE NENS-E. Mr

.44ILD-Vieer O. TIECAUSE Yee« MIIII-111. Lam-104.

•011'e UN TIM PTAIII.-11. *WY CNN-Olen.

DALLAS-FORT WORTH I. IT'S MI .6 .100U-J Sirdle7-CANIN S. 1 WENT 10 101M VOTTIOIDG-12 PET.-Um, WISI, YOU MAE DERT....4. UR*.

4. W. CM». TO MIE-J. 51019.0-019.1/1. S FAITH C. MONT 11101111TAMIS-.1 11•1•10 Cée-C.W.

S. YOU «LOOM TO P•oe- N.9.7 7. YOU .111 E...114-14414 S. MAN WORIE-Ville Eent.N.--13.«• 9. LADY OF SPAIN-E. (1/.. H. Weaerb•Der-V.2

DENVER T. I WENT TO YOUR IDODINO-P. Pap-

armay E. YOU OMNI TO NE-1 Sta.e*-6.I/Ia 3 MET 5$ CALL4411.--4 U. IT'S IN THE 5000-1 51461125-.. 5, JAIIIIIALAYA-3. 3.11.4-Calmble I. WIEN VOU WERE NEON- I. 7.19-11. IC

CINCINNATI LI WENT TO YOUR WEDDING-P. Pm-

EGro.* 2. YOU IELOUG TO EAT-J. J. NALF AS OWEN-E. C141.--Cembi I. SLOW11101M16... Ifelw•-omee I. WISN YOU WOOLNEITE-E reAell. TWA.

TErbaltv-VIENE • JANY LA 11J. 11•.4-C.....Na Y RIGA NOON-, 1.4.--0.r. A. MEET SIR CALLAGNAII-L • IT s III TNT •001C-J. 5unNer-Car.

Watch for

ELFIE THE ELF

"Your Xmas Buddy"

COUNTRY MUSIC

OCTOBER 25. 1952 THE BILLBOARD MUSH. 63

MARKS REGISTERS WITH MORE HITS

q1.0141011 Peeriâ.

IONtitei MERCER version Recorded by New

NULLS BROI MRS Deco 28384

30101t41 MERCER CoPitol 2248

S1SIERS colurnbia 39840

MY LITTLE NEST OF

HEAVENLY BLUE 74eaatel_L'anddise!

CONNEE BO WELL

and

ARTIE SHAW Deeca 28377

Zeoircerier

lea-4eg: 1! ezecied twig/ eseiedeil4e 4e „

::,.0rcohe:tOfirnfo,briyhorozsing reco!'ds by Vaughn

LCounrodlonnel 6)era :Fr Ct4'9cn4ith

VERA LYNN

m 1‘ .44

.Cee4404.14, Beetà-Weret!

PURCE ' HUGO WINIERHAVIERS Orchestra

viCt Of 20-4960

t. EDWARD B. MARKS MUSIC CORPORATION

RCA BUILDING • RADIO CITY • NEW YORK

HARRY LINK, Gen. Pro. Mgr.

64 MUSIC THE EILLEOARD OCTOBER 25, 1952

4r * ttl e

e V 1\

12/w STROLLING IN LOVERS' LANE

RCA VICTOR 20-4999

RCA VICTOR 47-4999

THE BILLBOARD Music

Popularity Charts Poe Redeem...4 Reging• of Smile mod TI Sham See fl. Billbeerd Arlie -TV Shaw Cho. (Roadie seenlood.

1111111111111111,1111111111111111111111111011111111111111111111111111111111111111111111111111111

• Most Played Juke Box Records

. ausind un reports ,.reved Ornaber IS, IS •nal 17

rw a. nape s aentry nay a-innt s,nnet nor•rears a mtg.,. ei TITO 'ann.,. lime anger /11, tillo of rrte ti itS ,sang eintra race. Cl oiler neilaine IT .11... al ter name le.. (JOJOTO sheen CO <nee nth« t..IT wee, A lowe WI« Sprain tenant le tra new aell S Asa Pow ger,..11 Vert Fant

7051710.0 Iva. , La r leis so ÓS,Wflk ISIS

• I 1. I WENT TO TOUR WIDDINO.P. Pass maa7,MDIla (alllaaX43-1M11

II 2 2. YOU MELONS TO ME J ?WINN Co117804111; HEM-39111 -EMI

It

22

3 JAIIIIALAYA .1 14.43.35 Csalte74M.0311.391M-DMI

4 4. WISH YOU WERE HERE Plaer44. lUlaferialtar.... s(sumata. 40)47-4410-43CAP

IS 4. GLOW WORM Itrabart ladaaMMI. sUP.21314-1041

I. ET ML CALLAGHAN LPI Capt./112PM 1431.41M-ASCAP

6 . YOU SELONIS TO ME P Pea MwearrCHAMW. (4106:1100.-0M1

S. LADY OF SPAIN E. Plshali. VA•1171•1147.... ..1ATM104131. 1.31.053-ASCAP

7 I. HALP AS -MUCHL Caret Conner/1G MEH-111IG-IIMI

14 10. HIGH MOON Lana .Ce4172)10770. (1310WIT-A.ICAP

3 14 11. OUTSIDE OP HEAVEN E. 1174•744. Walabalar Vr10120.4011. (43117-4053-AICAP

(M Cann. MD

• 11 12. TRY1140 e lle5711; MS/PI, E0M-111CA2

(ETA Mtmeemd-Bonny Onnn's Ten-Aca. lawn urn: MY, Ow mona. Coral MM. Todd Mods OIL. bias OW J. Palmer OM. Mercury 511615

IL WHY DOWT YOU MILIEU ME J Jests.

Mc:NOW A 011; 030,11111-ASCAP At Cloned, P. nib OA. Colombia 39611)

14. INDIAA LOVE CALL III. Whiam Iwwwled171111151k 141M3.11116-ASCAP

(R. MreuIll.R. Patens Victor 10./704, L. Atnentose0. Isendss Ork. Owes 21016)

_

IS I

4 12 IS. COWES A-LONG $am CarnMei.(3. 10/11-211)-A3CAP

1 is I LAUGHED AT LOVE S. Gab Vilare•DRa. 1,11511,71M-ASCIIF

a Amalfi, Deena II. Ferrell, 11101•1 11M.It I. Anm. VIFIUf »ICI

9 12 IT. MALE« TO MISSOURI S Save .CnICHOMSO. 14514.1PHO-A3CAP

Mum Morgan Uri °ewe WM; t. OrlIfts. Columbia 1.1371

2 19 là. TAXES TWO TO TANGO... .P. Salley Cook/10,0817, 100.401.17-AICAP

Mottle (1.11, Merin, 590, F Nerren. »GM 111lai L Aim. seem Deere 211.: J. Gayle. Cannel 21221

2 2.6 IL SECAUSE YOU'RE WINE N.Y IIMM) Cal ..te M7111212, 11.1F-2211-AECAP

lN. Werne. Monad, 38•7: 1. Rant. De= 21337, B. EstatIne, MOM 113011

3 U 20. JAMIALAYA Halm »Oar • 1101.1,11>M7Alt 10/E-M2M-IIMI

1 - 20. VORIS 7 00ditrit1261, . 1010:1261-ASCAP 2 23 la. SLU:S. IN ADVANCE D. Shas

vosgbagra; puirldrodr,-0M1 Krfillan 001. lAin 1101

- 22. ERVIN THE WOODS ON r•E J Safferd-P. Law

CrdrEIMMT; ta1m.MMT-01.11 /F W•rren. YIGIA 113.14. M. Milner-G. Marton ort Deena MMIE P. Wa(oner. Victor MAIM, FL WEllarrta MOM 113111

- 27- THREE LETTERS IL Sara C.01)12131 013111-2.113-3M1

AI bows. Paladin PM

IS 10 2E. AU? Ur 1a. SWEETHEART

16

It

25 .1. RECAUSE YOU'RE WINE

- EL WY FAVORITE SONG

V Lam .LondraCHA227, (43)41.1217-3M)

SI Lana ..V(71/10-Mle, (43)4,1114-A1CAP

G Gibbs Marant11113011: 14113112X0-ASCAP

Oaelear Ott. Cletil 226r. E. FOrmeald. Oeeee :ISM; O. Maclean., Capered 22%; C. lord. MOM 113101 Awn liveraa. Pluck Ort. Con, MAIM E. MeGebf. Jublls• Gilt Lily Ann Carol. Timm 2.0-491110 M, Came, Deans ISM/

II " BOTCH-A.61E L Cleary ....CM0111910, 1.314,11151-EMI

23 n. SOMEWHERE ALONG TM. WAY N.Y (OW Cale

..Cap(71,2001 lethF-20611.-A3CAP

- ZS. MEET ML CALLAGHAN.. .C. ' velars (430.11373-ASCA7

I - 21. SLUES IN THE NIGHT R Cleary ..Coent).1011, 14314ISIALAICAP

Il lue,rforol Oct. Decca 25441, C. Flaitatittian leerlea 1310, I .1101110. Omar roe)

OCTOBER 25, 1952 BILLKDARD MUSIC 65

America's No. rL

It

AND STILL RIDING

THE HIT PATH .. .

"LITTLE GRASS SHACK" and

"COCOANUT GROVE" Dot #15020 4s-15020

DO:85,5021 Over 50,000

the first 4 days

RETAILERS • OPERATORS • DISK JOCKEYS

Here is the complete

Dot JOHNNY MADDOX Catalog Crary Rene It, 51 140.. fickle

1005- 43 1005

11164, 1 G.6 11.1 Blue. When II 01.11

1012-431012

44•4145,• Il... £1666.64 141.614.

1023-43.1.223

Sete Geles.o 4646.6 0.111,51.6.

1037 43.1037

Sep AnteL64 8.414 .• TeL4n

1300/ 45.15001

DevILle 54414

13804-45 13804

Plena Pst. 140.4164.

15006-43.13006

L.LALLny 1.1•4144. Mims 50W

1500.-43. 13008

Lieu. P. Ilse Module IL.rd • 00.4.4.6

1301$ -45 1501$

84ceento Glar• latle GroLL .04k

13020-4313020

36.66. (Ay Sue J. AR SpecLal

15021-43.13921

AUTHENTIC PAGT14.18

D1, 101 4304-102 LP-102

AL 0 .040.66. Cony 16446.40 • 16644.6•644

15026-4.5 15026

5.4.110... Law Oro.

13027-45-13027

3144.6 lidaey AMC. Poi

13028-.15028

Sipoéer Lash« nand 14614.

13029-45.13029

ire% 41P

• • • • • • • • 4,40,01-- RECORDS • • • 6 lifi BItSS I • INKNIk

66 MUSIC THE BILLBOARD OCTOBER 25, 1952

THE BILLBOARD Music Popularity Charts For Revirner wet Roang• of Radio end TV Shoo" Sent The Rill:board Roan - TP Slum Chaela (Rae. Section).

111111111111TIRTIMT1O11/1.1PITIIII Oil U'I 0 I 11,1 1111111.470 ,9 111111 9011111111111MMINIIIIIIIMENIIMMENNI11311111NMENNIZMIIIIMINDIMEMMINMEIREIRMIIIIIIIIMMIIIIIIIIMMINIEINNENINEININIMERIMPUI

• Country & Western Records Most Played by Folk Disk Jockeys

. . . Ilesed a. report. posers October 13. 16 end 17

ea...1411de. Met ift um... ogle .7 Om May« mast t7 the newt. Itediat CuMe ad dio jem,s 1.•el Is bawd on ree,e• /rem wee., tee, ...areal 1.• et wee Me

d mirreuele 6 CahoT me Amino wee

m7111011 Arctic test 1 1IM u der AM Mmi

11 1 I. JAMEALAYA Hoak WIIII•ma ..1.10MITM11313: (471E41113-DMI

1 4 2. BACK STREET AFF:IR W Plasm (41/9-11191-DMI

15 2

IS 2

12 5

d

3. IT WASN'T GOD WHO MADE HONEY TONE ANGELS 11. Walla

...11•4(16112.)2.• (011-21232-BMI

J. FULL TIME JOE L Arreeke VT11204111, (74146.11-Dill

S. INDIAN LOVE CALL u. %Mum

Innerlar11404, (41)4$)13134-ASCAP

6. DON'T LET THE STARS GET IN YOUR EYES L

Pm06w 1414-1110

4 7 7. I WENT TO TOUR WIDDING.Nowb Same

YE11320461111i men-ess_aba

7 I 7. FORTUNES IN MEMOSITS...L TWIs Dec(71)24.1114 037/311310-1110

- 1. SETTIN . THE WOODS ON FIRE Hank WNW»

MOWIto113116 (MAL.1131.-.63Eay

10. DON'T LET THE STARS GET IN YOUR EYES S. MaDwold

tmorIM7216; (43)7,2116-1.61

FOLK TALENT • Best Selling Retail Folk AND TUNES (Country & Western) Records

c-e. 0n 0014 R.11...nt0 It n Hy Johnny Sljeteel

Artists' Activities

Tax Williams and his Wears Caravan have inked a bookint contract with Clyde Baldwin= of McConkey Artists Corporation The office will handle them fo' personals only. Deuce Spriggenr has left the Williuns band to e out with his own grOUP.... 31.414 Cooley has sold his yacht Toc busy with his many bookings out of town and preparing, hi, _ rated TV-er here.... Uesse Autry mulling a larger number of per-sonal appearances. Autry buyiny Into another radio station. KMPC here.. BMW. MeDeriakl (Copt tol) is playing a month of Taxa' night clubs for Steve Stebbins. ol

C&W Records to Watch It It. whim el lit 11100.141 wok

Pan Lee fellemi, evade brae Ile WM eel« 04 pedeefe•aree emeteetel Male {be main •••• metro red. red. MS M I.

NW IWO N. Filet Mat 30C(

Americana Corporation. .. . nap. err and Scotty Swan, WEAL/. Ea, Claire. Wu., report that the, played at the big farm festival Minnesota recently, at which both General Eisenhower and Governor

(Continued on nape Ill

IT'S HOT!

It's . NOT IMAGINATION! It's P 1411 It's COMING 'YOUR AY 1

7...___.... -

s-

f.

See C1.111t0

and his

ROUND-bl! BOY s

LtASS SOO He Wee

on LARIAT RECORD '1202

6631 Sunset Blvd.

178 Cr 415',

For Further Information Write. Wire or Phone

LARIAT RECORDS Phone: H011ywood 9-0231

Hollywood 28, Calif.

• /•••41 ow report. reteireol One., IS, II awl 17

Rose listed as rum, am mute, rermat tan gut out tees amen.. ei no 11111Mares entel Amery wren rue.. O griefs pee et remii tort. tice Atetir ei able mutt,, leiteu

and Wee.... rune

MISITION ante I Let 1 Tit

Meet Mi.

10 I I. JAMEALAYA Nadi Minims Window 9,14.1 ..1110•118,112111: HME-11313.--11111

4 4 E. ¡ACE STREET AMAIR W. Flamm III Many. Ts. Care eV

13 3 1. INDIAN LOVE CALL Nr. MIONMNI Impettallielet36c 146.3511136-AICAP

II 3 4. IT WASNI GOD WHO MADE HONEY TONE ANGELS ..........L Wells I Duet Want You, Money 41310-M331-SMI

• E I. I WENT TO YOUR WEDDING.Heak S•ow Moak Womb FlyI.• Clued VtlIth)-49016 gierfflos-she

1 5 6. SET11N. THE WOODS ON FIRE MPS WIIIIms....... ......

You WI. Amd• sentemo Isle (61K-11118-45CAP

- 7. OUR HONEYMOON CWI $516 Sim Ha • laes ....0•011•11306, 14391-2100-11141

1 6I. POIIYIB Lefty Prfewl1 Lemma Wall• WM.. Mr M• 0/10•120111: tinevert-ssis

1 - 1. DON'T LET THE STARS GET IN TOUR EYES Stir. MIMS Maud Careen Four SemAlt11614. 0131143.1414-0M1

• 11 It WILD SIDE OF LIFE Haab 11••••••• Cron on tan nasal*. Sa . Carl MIMI: (4333.1012-RMI

I - 10. OLDIE AND SOLDER .... I. Armed 7d Trade All My Tomorrow. . V(7,1314014, 141141-4444--ASCAP

• Most Played Juke Box Folk (Country & Western) Records

. Need •• r•••••• /weaved 0•••••• Is. If aul 77

Iletorde Se t.i007 mel Waned new« matt p,are0 It IL. .7.“ K014.1 1..› Do 8i1.1•1. meal net, tune, beNdee a eeleeted edo e/ M. It. *ratan •beee Wet* r00el. bemeey am, 111•Pera etunie

IhM1011)11 Meat I URI TIM •••••Witeli Nei

I 1 I. JAMEALAYA

10 11

4 II

11 2

..MCIMITS1113M (431C-11113-11111

L 11.01AN LOVE CALL SIM WhIlum (43145741131-AICAP

7. RACE STREET AFFAIR W. Menu (4310•34144-11111

4. IT WASN'T GOD WHO MADE HONKY HONE ANGELS L W.I.

....0441M2•232: PISN-31233-0441

I - S. SETTIN' THE WOODS '3N FIRE 114411 %Whys

MOM(71)11)16 143)IC-11311-MCAP I - 6. OUR HONEYMOON imi16

CWW1210011. fM14-21.18-11141 S 4

S a

7. I WENT TO YOUR WED011141.114•4 SwIr . vosanuot (0)164141-111111

7. FORTUNES IN MEMORIES.. A UN oe4m24314; 801141/14-PMI

6 1 T. ILACEBERRY 100011 Taunus» Endo csernINIM 146M-1174-11M1

4 10 1. WILD SIDE OF LIFE L Ives (4111444SY.41141

I - 1. OLDER AND COLDER Anm14........ 115.4.4--ASCAP

• Country & Western (Folk) Record Reviews

90-100 TOPS-80-49 EXCELLENT-70-7o Goop-1.1' 111 40-69 SATISFACTORY-0-39 POOR

Now Wisps 6,4 belernined ca. 'awe tra

The (alegorice

outer" II mceged a ...us Anoer • moue eau Otte sub nee grime le mot

111,emba are 10 me* eel. OW aaw be eerr. ty • •Nœf •OCI 5 0« 01.01e• mu.. See. unbar. Inte,rtatlene.

anon,,.. es. ram alree, 15; Mad eaablily tweed, mnic edellekers III uf enure Monte. It; meltiteleg trgard-on.

sor «Mr -ear aide, It; eumfeureet detrilueleg rantle.ner, elkos/. t.

Each of the records reviewed hem expetwes the opinion Of Ma members of The Billbevd musk 414/1 who reviewed tha record.

ILLINILPe TOMMY Mery

Abel Due Crud 77 RICO 1176-3cou emblea Welt about flee lore of bee It het • Moe Wet a peed slain amen. 160044 do cAa7

EJ. Yoe Rau-

G., boom, tambor Is utd »URI by Sete • Id 04 gelem 9001,1 la the herSr.*.

KENNY MOIMINTI

ICBM, ettle 77 CORAL 64141-Itoberte Um • Cute mint.) Me. NH be IMO M eo.11.• • betalet pmearsteue full re "me end turn, altuld aIrS • 1.•

44•1•7 .Sr 1. nml .oa

A 164C1100 um. nudged • lute, yodel.fdled team feu fee enter me • rhythmic ud .0•1 agt beck-tee

MA•IE •FLL416.1•14l 00*1911 me Wee IWeeel Su Pt..., (Mee Baum ....IA RIG SYLIERI. 100 ..... • hrt.b1. rhythm1, inetrymeretal wad« of the ouue, lea/items • swinge 'nano end bem Mee lump. grid II euld mob loot I. the tauten la MAI Ihe •n..1 pop fold.

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ye

OCTOBER 25, 1952 THE IIILLIOAID MUSIC

FOLK TALENT AND TUNES • Connsued from agog f4

Stevenson spoke. They are set for O number of personals this fall. ... The Hank Garlando welcomed their second child, born recently at Mrs. Garland's home ata Mil-waukee. Sugarfoot is still with the Eddy Arnold troupe. Texas Bill Strength (Coral) bu

released his second song folio and may guest at the national CIO convention in Los Angel. in mid-November. . . . Sonny Jame. Ceara.) has left KW/CH, Shreve-

el La., where he worked with Whitman. to join WFAA.

• Dallas, where he'll join Bobby Williametn% Victor disking band. • • • Earl Bowe. (Coral) reports that he has just returned from a Canadian tour and will tour the South for two weeks and then play a Detroit nitery for a month. . . Artists Publications, Cincin-

nati, I, preparing • new book on the top country music stars for release this fall. The firm put out two books two years ago and these first two sold well Oro d.j.'s on country stations... The Pee Wee /Ong band Is eel for a Midwestern one-nighter tdur thru Iowa. Minnesota and Wisconsin. start-ing October 24.... Clyde Perdue. manager of Hank William.. re-ports that the MGM ace is work-ing thru Oklahoma and Kansas with • show made up of KWKH artists.

Billy Bailey. owner of Ralley's Record Shop, Richmond. Va., re-ports that he has played his first big h.b. promotion at the Mosque Auditorium there September 21. He put on two shows. with ducale front 41 40 to 41.90. He reports that dj.'s in hi. area. Including Cousin John. WLEE. Richmond; George Peed. WXGI. Richmond: Ray Frazier. WRAP. Hopewell. Va.; Bill Still. Jody Seawater and Don Greene. WSVS. Crave, Va.; John Calhoun, WJLD. Va., and Slim Pickona. WIITU. Newport News. Va, co-operated to past it over. He also bought out-door advertising. He plans to put on one all-star show per month. starting in January.... The Mad-dox Brothers and Rom report that Columbia has picked up their op-tion and will cut another session soon. They are currently making a two-month tour of Term and the Southwest. They'll return to the Cooed around Christmas and then head Into the Midwest. Ton Daniels. veteran at various

Baltimore outlets. married Frances Keseinger recent]. Daniels is now doing two TV show, weekly on WAAM and is doing a daily hou d.j. show at WSID. He and his wife are appearing nightly at Harry's Corral. Baltimore's only country nitery. with their band. . . Faber Robbins. manager of Jolusny Herter (Mercury), reports that Horton did 1.600 October 4 at the Big D Jamboree. Dallas. . Wade Ray is now doing a daily

seg over KXLA. Pasadena. Buddy Livtageon and his all-

girl band. with Mary Frances Livingston. bps, Buddy Living-ston. rInnl, Christine Livingston.

fiddle and WOK. Livingston electric, are set for a King record-ing pact. The family act o man-aged- by Day. Livingston- their father.... Carl Story (Mercury) has moved from WCYB, Bristol, Va, to WAYZ, Charlotte. . . . Claude Croy has moved from WRIT, Charlotte, N. C., to WGAC, Auguste, Ca.

Disk Jockey Doings Ray Read last at KULP. El

'Campo, Tex., has joined WMGR, Bainbridge. Ga., where he is doing pop and country show.... Corn Cole Willie, WIUC, Matewari, W. Va., has added a new dramatic seg for General Mills.. . . Hank Soon. RICA, Clovis. N. NU, reporta that Deus Self is the station's lead-ing country d.j., appearing nightly on personals with Clyde teller and his Sonehine Teary Boys. Scott is the pop d.j. there. . . . Phil Marie has returned to the country di field, doing a daily show over WPAW, Pawtucket, R. I. He needs record releases.... Sammy Blood. WCEC. Rocky Mount, N. C., reports that Tal Pollard. fellow dl. at the station, is now booking the Bailey Broth. ere, WWVA, 'Wheeling. N. Va., met ... HI Pockets. ICSEL, Lub-bock, Tex., reports that he and hie Texas Hot Shen are busy touring the vicinity with record names, including Skean McDon-ald. Hank William. and Slim Whitman. Don Owens is leaving WEAM.

Arlington. Va., to go on the road with his new band, the Dixie Mountain =who Include laek Clement. Jones and Bus limb's.... Doe Embree. ICRTN, Lexington, Neto, reports that he and other staffers are slumming at a meeting of the State rural radio org to diacuss radio in gen-eral.. ..Dernas Franklin, WLAQ, !torn.. Ga., has added a half-hour rmon show. . . . A. D. Downer. ICDET, Center, Tex., runs a two-hour live gospel show Sundays front different parts of the sta-tion's coverage.... Melee EIWW/L virrm, Trenton. N. J., appeared at the State fair. Trenton. N. J. . . Bob Lawson is now doing a d.j. shot over WHAS.. Louisville. ac-cording to Carl Shook. RUCvm, Louisville. . . Brookey Millas. IrAWT. Douglas, Arts, is teaching radio operation to Civil Air Patrol groups i. his area. Joe Power. WNAV, Annapolis.

Md., is doing shows over four stations In the area for a used-car dealer. lie is doing 26 hours wrckly and needs retords. , Smoker Smith worked the xiefr, oes oines raton neater Hoak Snow and Faro. Young September 23 to big turnout.. Red Heiden, WRFC. Tithe.. G... reports the station has many duplicate and old disks which they'd like to donate to some worthy cause. PeoWee and Peggy have returned to the station after a stint in the Army by PeeWee.

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60117 Sand Ned. AelOw. CAA Sore S.D. agent UM MIMIC. 11. 144 be S419 fe Yeek.11. T.

* * * * * * *****

tes- es- ee o"oe

7817

"RIVER BOAT"

by Mickey Raker

SAYO VERSED CO.INC. 54 Market St.,NewarIL. AL

IS 9

THE BILLBOARD

Music Popularity Charts, amt. o Rom 4 D m.o.. so Tr. Belhoerd itok.rr sm. a.m. f Mum)

• Best Selling Retad Rhythm & Blues Records

. . Sated an ',ions resale.. October IS, 14 end 17

...as 'met .nr ...a el.., edd tea • dens eon,. W The e, Sort. Neal mody me, amp a senora rem S 19,111 ulna. 0M enagenty al Me Moo. pure. in.. me Irma am

POSITION ..11.11111b S aleWeett *110

12 I 1. MY SONG J. Aee ri 'h a ille Roles Duke 1.-BIAI

7 2 2. YOU KNOW I LOVE YOU. -IL O. Mu. 1 du Old. W. Me RINI 363-01111

S 3 3. JUKE LINN With, Can, Hold On Moth Lodger Ched. MR-.11

4 à 4. FIVE LONG YEARS E. Reed Ilharml Man Job 10117-BMI

I 5 5. DADDY. DADDY Roe Deem HaN • Cad Throe Ana. .13-11111

22 4 6. LAWRY. MISS CLAMP( Lloyd Pelee Madman Illra

11 7 7. TING A IJN6 Clew» W011ekr W9.'.My Rae. OM

s. .»Alle JO F... Dams Mood la. URI. 114-MI

1 - 9. MY MIME Check WIllh Ca. 0.141.611Di (.1.4115-111711

3 • 18. 1110DMITE. OMIT .1.1111e Cower II 1 Could See My IN. . Recorded II ISM.. 1.33-1 1

AtlaitlO 9011-1.11

• Most Payed Juke Box Rhythm 8 Blues Records

1amd en 'apart. received!' October IS. 16 owe, 17

Iaet use re .49 a elearere rum Nur I bra Ito,:10,M In the

(1911111 Wt'lO,t ...he may r.uur edam fine m. Ica mew +Nu moans mesa

MITION Mel / le 11•11...141,..

• 1 1. JUKE UM. Weller peeler 711.11111

2 2.MYSOWG J.

1 4 3. FIVE LONG YEARS

4 S 4. YOU KNOW I LOVE YOU

4 3 5. IM GONNA PLAY THE HONEY TONES U. Adams

Pewee 15111-1110 4 10 4. ROCK ME ALL NIGHT LONG.Revens

Mescosyflielelt .1•291.1-BMI a DADDY. DADDY Rele Crewe

MLA* 673-SMI

WHIN. 410-11.

M.

II. he Deng .101-1.11

11101-111III

RHYTHM AND BLUES NOTES

R 111111 11111 II'S 17.

Bette McLaurin goes into Bird-land. New York, the end of Octo-ber for Iwo weeks. The thrush's latest disk is"My Heart Belong» to Only You," on the Derby labeL . . Dave Dreyer's Raleigh Mu-sic has a number of new r.deb, tunes corning out next week, in-cluding 'Proud of You," with is.. Jones on RCA Victor "Sing-ing My Blues," with Larry Dar. menon Okeh; "Anything You Say," with Joan Shaw on Core .Wanne Go Home," with Benny Cfaiter on RCA Victor: "Salty Tiers; with Cheek WEB& on Okeh, and "I Ain't Got It Bad No MOre," with Amde Laurie on

Okeb.

Melsella Jackaon left for Eu-rope via the S. S. United States Friday (17). . . The Dominoes broke a single day's record at the Lyric Theater, Louniville. on Sep-tember 20, and sit the W. C Handy Theater in Memphis the , cracked the three-day record. TO, Dominoes have assured us that they have no connectior. with The Cheek.., on the King label ... Big Wheel Records. new Indic label, has signed Ethel Davenport to • term contract.... The thrieih was formerly on the Coral and Imperil) label.... Deejay Mitch-ell Helene. of WOKZ, Alton, Ill

Id ppreciate receiving son,

UR Records to Watch II IN ap* el de ell.. ores

stall 115 NM. reer. Irme IS beet som pefwflfl ereleael enua Nyeeen . Men Mae

100411 LIKE A POILI • 711E SAND Clues Diew AbreNn 1151

staling r.Jab. platters from the

Itima et-inat (lotteries to spin over his daily show.

7 -

it 7

1 -

4. 000H. 000H. 00014

9, EVERYDAY 1 HAVE THE

Lloyd

SLUES J Cbeckele 762

1 - 9. PORT OF RICO L Jetswef MmieyfTHIHOlt P15.001.1-ASCAP

Mee

• Rhythm & Blues Record Reviews 90-100 TOPI-110-1 9 EXCELLENT-70-79 GOOD-

Reiner 40-69 SATISFACTORY-0-59 e•DOR

Ho e Dating" Are Determined n. l0l .N Mlle Ill 0t 0,11014205 Dee !Aron hem.« • wood, awe. d ow. anthe

•te01.Vlhl ISo Amur.* 10441 um eue Ia ata se • arra • ••••• d ree n. areal evade. Sou sal. IS M.A.. IS aroma, 1, latO 0100 15, MN really Ma, a I, S. male India, me Named edentat noietatiesvere-oes. 44.4 Is.. Iese elkei em inmdastmes Web*. wooIO ins•ormener, eebenes

Each of the record» reviewed here REDD.. the opinion of the members of The Billboard musk eta« who reviewed the record

De Leeson«

Sf1 CROWNS Vow. My Inaplearbon . It RAINBOW IN-Nrb group re . label makes • arum Mtn Ida • pome.I of an ear.,Ir.• hOC bollad, dIW440IOt II Med.. blur, rule and • urIld bees DWI la pa. ea rah, Nab lod.

A.r.. 73 Boys band la Homy «um • warm

NA Use Muses, le on Ne No ale

RANI. COTTON ..1•7 E0tebet 31••• Il DERBY 111-Sammy ma. P M ea.., of IN pro.. sorrou Ner warm by be pi Ids all ell seep. by she Muth Net I. will tn.., two sort end le Om epearr. An unueed dubal dure 505 crate rant. OM Cm* Balu....71 On We awe • rout. Ma Muted lo lait NM em Cam

LUCILE MILLINDEll ORS Flew he Can. 11 LING 4571 - Illuatype tune tee Peen Pe.« 1.111.0 Ida tat to be mod saute he goes all to IN ads T. ballad OIS teta madly I. could . Oil Ill. mound

landau. re Nero • meDruhra PIM by 41111Met SW Sil Lot. a! Ne Manden ode comes Oars phe some eery fine MU.. mods IN • eta dart

LLOYD GLENN wool* Women'se • Lank Elan 79 SWING LIME LII-Thre aie. e Pee51 emalsen tor the en. • • ouemerrial MIN Oar.. e, du Ma Mead 01,0 lAc gdoio rang our .1111 e .141 beet, Ma the rhythm comm ramllu h. urinal. Could grab It.

Ole,5 and ow Cowen late o11 on • .Oodance effort leen k Ia. abut 11•11 may Neu

Jae Midlime hawlme 71 SWING TIME 314-Molbann eM the eseer tweet S up to • endue anno tens in nte WI ame-sipea tram, Boa Bel e dunce le am tbeir .11 and the bat ir eolith RBI Item rally moat lms lasee CIII lia

▪ ea. 11.0. II Mae00 sermerthle by He ort. era plane MY N.. ult1 Waggly sad the mum. VOlt gold

JOHN LEE ROOKIE 711. TI . .

11,1111.1, AK-Hooke, coma !Ms sun • haunt. Item Our sill repaid la quay eau like the more prlenlau blues A sad Inds

lIey 1.19e Mara ....IS her.. dear Pure is sum sin re, sktion by Hooker In Mamas altar haelil. This wax .1 do bee le the lap Sou.

A new package of Joe Morrie ork, Little Lauxie Tale. Lowell Faison and The Five Keys will go out on a one-night trek sterling November 28 thru December il. The group will play theaters.... The Eddie Heywood Trio is at the Blaekhawk, San Francisco, for a month . The Milt Buckner Trio opens at Lawson's Place. Harrisburg, Pa., October 27. . . . Art Tatum start» et the Blue Note

Philadelphia October 27.

The P'eur Time.. RCA Victor artist.. open at Uncle Tom's in Detroit with the Joe Holliday ork on October 21... . Rose Murphy

starts at Angelo's Club, Omaha, October 91.... HM l.lp. NOR is now playing at Cafe Society. NOW York. . . The Billy Reefing package opens at the Shubert in Philadelphia an November 22.... Ruth Brown and 181111 Jackman start at the Riviera Club. St. Louis, on November 20.... 1lLaa• pie Day. of -he Griffin Brothers. 50500. will cut a few mans for Randy Weed% Dot Records next week

IAA= DA1/140.1, Ow Tow et OLED ••16-1.1.1 IS I MUM entry la NU NM ma b sew bombe, ad a hand". nuldell oidorinsene, harked elver by on. Side is • snail we

The OA. 5 Moe ad mien. be the OM le waleepowere

MAXWELL DAVIE LIM Mlle 1. 75 »MO TIME 30-124914 ea tenor. we SlunInG Royal on elto en • wed lob .11 th• dew, bodied by • eide bey a at nipar eonee Faun of we ma inn wail enjoy tbe

ebe mum one is WO,. hoe I «. De. Oro ama hee....73 Tow.. De.. Itone io .111e bee., OM) 1ee 00,IIfljl o• the ere.inl oldie. ad O.. elt work Gored eflet-houre It dl.

PElt .411TAID LEWIS 1.41. FEDERAL 1710,--Hae% a sa on.'. I Man. Ude .t on. Soap Ne I brae boa ma. has Early...rode deem, gra a gunny lenue rntehr Idre R. ban hoy bead le r ue ar rt Ir.., • ob. Dees lad Then, MO TOO,. but DOD hen.

Oil, el lorka telt.1 frown tat woneinee, to the baba. tot eel elan that mull, .1.•( à1,1•11.0.1.,d11•11111 (Of à bit au.. 'came MIR suaI ,1

ork dl Derievera (CAM !Mug loel

ON THE CHARTS! CLIMBING [ASH

le-4e 'I.

"GOODBYE BABY"

by

LITTLE CAESAR

EIN 23, 0.235

WATCH ... Latest and Greatest

RELEASE(

"Lying Woman" "Move Me"

0111 0134 ALSO .

"NI a Mickel In It.. Me Box" "Sartronia Ida I. Ere."

am eta, by

The FIVE liftilYW000 1111 JAYS

"IA /divan h a loor

She's hol Something and r. Suing Alter II"

ay

The HOLLYWOOD FOUR FLAMES RIM +161

RECORDED in HOLLYWOOD

4111/ So. AnIS. 111. Lee Ai.. 11. CAI. How: AD... 1-4111

On AJI er (hide

RESTLESS HEART 100H.00011-0001,

(LOTE NICE

L,Specidry ........-o, lied. Nellawood a Cal.

TOP AVMS!! TOP ILINDRI LPs - Ir - 11t L.P.'s - 12- - 110‘ IS 1PM (3 record sets) 90i

von at FOR FREI, II PARR

12,^1-r:.;.::VC:e0:LenSeereell ee enters

Obter 1,000 Sabena Cuswinein

VEDEX COMPANY

31

$14 ION Are., Neu Yea lb ed 0. Cale 7•3494

Cemeilede leorofteles •

"SPARROW'S RIM NO. 2" and

"BOUDOIR BOOGIE" by JOHNNY SPARROW

cod be Sea Arrow!

G 284

CIVE TO THE RUNYON CANCER FUND

70 rHJSIC THE BILLBOARD OCTOBER 25. 1952

THE BILLBOARD MUSK

DOES THIS RECORD MOVE!

BILLY WHAMS 13is Quartet And Orchestral Accompaniment

• 'MAD ABOUT 'C

AND 9 DON'T KNOW WHY" MERCURY 70012. 70012X45

2042 .ECO4D S. C.0 AC IL L. • mE4CligT «CORDS Of CANADA Ms TO1101110. CANADA

Popularity Charts Per Raeinat anal Ratting» art Raalieta and TV Shoe« See TA* Ai:lbad Rolio-TV Sheen Chart, (Radio S.tricta).

ennunnumenunennemmemenneuunurne. uunenine

• Record Reviews

IdiIIO 110-100 TOPS-80-19 EXCILLINT-70-79 GOOD-40-69 SATISFACTORY-0-59 POOR

lbw lean Are Delegind

nr tnegore

gre. NW. S ea IN bale si War eise oNr.. c•Iro. Is usered e eNIN Neer • eents elow allai ea. ear Mean Is 'IN

Goa, we N onailmo• "b.t, Mt add be earned Id • ware al ta. ef Pe now owe,. ownereed, SN Nap 1. ettNyteens. IS. Nome.« is; W. la.. 1b rererd reellty (arfact, etc 1. I: evek subronet S. orrterataree pat Nee tine lees wel mew flV lids) It wareameres mew orletrietowt, Napa, I

Each of the records reviewed here expresses the opinion of the member. ol The Billboard music staff who reviewed the record

POPULAR

DON CORNZLL . .....

CORAL IIWN—Cernell sells this one IN Ye best manner. iebeh means • foopuotch di. Non Met ran hardly fell to hit Ifie chelen hew zet mod lyre Neu • well•knuen NNW wed Ow Na.nri as delierrel bens ohNld reed, il. .11..1 pl•tre sales. Worley attd Ittha athh••

Deadens ballad e toen III Ix. C01.11 pummel.. S.L. ther 15; 11.005 le on We other nt.

5.0 PAUL-MARY FORD I,UM S IN.

CAPITOL 2.26S —La Peel pee., ha another in M14 lone lree S Jill. bill Salt this Wed. 0.10« br,tob•-111.81 of the %act, dew. V. Ine Millard Les Paul use te the guitarist mete, his insure. NNW Illte a IN not. He performs the Wee try matt.. ImPert end OP del should he a teal corn.,1.4..

ser flees Ceuta. time . .86 Mgr, Ford tam In • NON «wens, wane end, el . NINO Napa. NN Le• Fred Seas IN delightfully. Del Neild be a bit one for lIlt threw sad melee eke., et

HUGO WINTERISALTER Prawns RI ✓ 20.1•17-11. Mee. .h,Llt.tt dl this lastrureeatal hem remote the la.

befit ereer ehel, lbe ore enas Cml . catch• melody , IleeeM1 ea etch, that could move out law.

Mee Naga.. SI lOut P.Neethalter ant Mr • Prom opus hart rhe Nam Snows And they Perrone. II el. a remain, rlyythre mad plenty or tir.. lu. WM-tehaltet sound. A tn. No of it 5.5.155,111*11

TIRE WEAVERS hue Law 5. DECCA MAN—Falk die eh* the M•Neasents used to eta en..hio feror is pnalected erth tr. appeal by OW *moors A We. tea Nebdl yge mwry Will asheY.

Read, MN the old favorite lit die... Wearers. Nano Aw alley Won Out eat blini plessue to mod lseneers

SANDY KAYE On SOW Ale« a• II COLU/4111A 11118,—A rues. sons Nowt the Ka le ma WIMP by lele Clay with aue choral supra. Ten's a lot of Me ire this one ahiN ne eat, be Iraltalmtd tilla mles.

A unrimeeral dill, e reedmed ear. e.o.m., by the Kaye CNir while Lht elk lapis melodically.

ROGER GOteres, Give Me She RPM 1/SLCA .111-134.1 moue dies fled hands this big NUN • mow IN mesa.. nedisen. dyne. oil NerPol and expresses am or ones On baskIne stront•tnn zetcping. Warbler ...Id bum thou Nal de dint it one emch.

awn» I Raw h toe. le Ou this role ton. Coleman tame la watta orrway..t0 warble. magi . mergron with both mood slid cm ...at The ork showscases the nineet hnh • Italy armament. hth sides are pooh cat manta

AL MAKTINOPODAION DIDDLE ONO

CAPITOL na—Ail new ere putted our by the sinew for this oar II, NNW. tune bud Martino is NO il all nbp may. Oft w000d asaa h load. Tlis one could break thre.

la AR The Works ...le Steno. Ns Wine ai amenher of lit trot,,. number of etas., or'. rise. He Nat ii ably abutted by an mi. cit., sering.fMed back. by 11. Stiles Riddle alt. Man •achues

RICHARD HAYMAN NNW« AWN RI MERCURY 41003—Rshard 11015111 oft load.. and composer. and Mer-cury aneret 501010, AnNnon. bag ▪ Neely raelodk hern here and the ork gull • weakling prnioosllssol. skip. psag atom May NW th•

itttc.rodn cat, hod out il careatn. and tare att.. no dlullhmnllltlec. it.

Inervenctralru, ihn tinc teat Iltn penned el 'layman I, • ....MT anracthe rovmd pine. that shtd re. reer Imeenor • ermagernear and perlornlInce ate good. nos k spool.. enough lor • irk.

SACK RIC111118)11-TIER PlIGHTS11710111 leiwellele herders COIIIAL — Weak, Will. lit sate aPPal at • wag Loan au& at moody ballad • POD mane. Thetis Made al ear-appeal on Oa OW red It might Sep owl 11 preefflope

helmdl taker en No..ia COI el we plabltllt. Otddrenotrpe anted. NON, nedy by lie Chais.

RING CRIONYANORF.W. alefTVALt SNP INepen Sime Panto ..... SS DECCA nelt—The diaieland sic a N. ICI or Itno. it Nked .ru poaerf.ly by Cr.. and fern combo. They weer. plenty of bur. ertitronn. Slid eye plaltef could well I.e... I Neer. Dopy, NM NU, till appreciate.

Cal Weber ..71 The hot evergreen is tilt, a no« pommy.r orrfermeree by lt... e and the Andrews Sheets Tam and heat ere bauMine end . aids weld easily

SILLY MUTE« Cane se ehe Mane Co.. . 71 MGM 11,11-11. ore nos a raped Lade keel fer a light Nutted N. lice of De oldie by Ms IL

Erkelne terns kit rick pipes louse ae IN ballad eith pleasing reed.

UraNia CONERPORD OSA Mew the Muhl (Pert• 583. 71 DECCA 21.1-11. old laragefued waslag. 151.55,1 at ill la has Nee Gated MI and re-heaerl by Ito ery. llIS own UN cdi be nui-», colleen« aad mow cantas el•e. Tap Ns Is MenemeeN Flip has a ne.1 cue. ten. 5 4 alade• performance al du Harold Ailla. loamy Menwe trees.. Tope En ereIrs

DANNY IIIIITOPh DEWEY IMAN On I "wane Teo 57 LINO mex—yel heNdell ad D-ana mete* at thls musette WM la WW1, thel•fdd.11 been W Dildn ad the huh ent add dual hackie NM.. by Dewy &epee«. A god sede dot may mete I «fowl

1newehe le Fab....74 Anew, good warble by list chanter lo an elaborate met...mimeod by tee Drum. form.

PIAN WARREN Aeywheet I Ka* MOM 11 ,52—Tune frees the ha .Kang Christian Anderton- film u Pat • wodunlaawre atenawalha Mil e sparked by IAN Warren's worn. sees ably supported try clanut and at untie, Sale Burro

I Warr, Ida Warta gee* • sweitlYe read. to te11 eirmNeeNI belled whrle lb, opt tesompeles NIlfully

JAN OAKUM On Plade• Sad 57

CAPITOL 2204 — A veneer., laa Garbetodylrd arralfflabent ci she We mews5 nse bosad, att, • nad bp Roy Cordell •ntl Int MO Poo performed sad 0erNr tees et.0 late

ne ThIaa I Walt Dan bah.. 74 Roy COtntil hands IN big effort • warm opfuremeas over • meow. .occabde arrange.. by Ow Garbe.r

PAUL MONTGOMERY Rem RN SI SIG WELEL 100—Thed mallittunt Moamomery males Ilke three Nees in Odt áuncy relidll ton of the Irani. dental dory

Mmbke Rid. .71 Wee el Ow ease b II., ont-man plane Plo cia an* Itililtit olde Isla In nano Nola mesh, IhM both INN ace. eackel atabben.

OCTOBER 25, 1952 THE BILLBOARD MERCHANDISE 71

AB THE BILLBOARD M usic

Popularity Charts Foe Reek.. and Rating. a) Radio

and TI' Shorn See The IDIMeard Radia-TV Show CA•no (Radio

Seeden).

01M11111111111111118111111ORIIIRZIRMMIMMBRIMMIDOIRIOIRY111101111111111811981

90-100 TOPS 80-89 EXCELLENT

70-79 GOOD 40-69 SATISFACTORY

0-39 POOR

• Record Reviews

POPULAR 1170.1311Y I 0113074 Mad ad DI. Ma 74 ✓ lonno-lhis wall« auld Ion Men Ilse Inrush, hat to dale. The lob Mar.' tune is bright. ath ilion forks. and the air•nernont II excel. Mee ono tremble 1. that il,. dash tam II ,n • tcl-so Spanish ace., Need of Insulin's Il • urns. Tatter may .1 oteelee lyOn,. h noon io peentialihes

Ale* A.. 73 «peal. Ire, nceives a •son rOth forme« bum Me ehemnse. and the soknement i• good indeed Inclo can use

GEORGE SHEARING O. Rhea I bles Ait Loe 71

1Ms•-lemm say PleatRCh Ill restful trouumenallou by the Shear. mg on edoels K. many nns should ken

I a., ad Mme of the same use a *y dede hod Itt tbr snide.. New Volt bee spot

FR1.11. CARIE OUR Mr•Mat I. lases: Ire 74 ✓ 113999 - Item•i• soled le det shoo tune man. aid EY mad« • ple•nnt ern... over • •110111.Y. Six al IS ht Me Saylor«

Senel Kb* 79 Lov, rtet.fro, hem pera Mt se111 rad'« of the lose. atty. The ban. larls• a noel, re Me vocal reran. A ena Mere platter

MAUREEN CANNON

• P0a-Mmereen Cann« arne I. • blunt oedemas., as Me have on the Derho la. eel a samyy ten disen «4 the Willard 1111001.6 soled 01111e. hacked In f. Usk le Me teem ad mt.

Ret t do* One ite Tea 69 The ehrue• I. fale na I. new allad. and lb. Oit Win her unes,dedly She CO.. 'Ens better on she flip I'd,

INK NOLIDAY1-TOM 11.131UDGR Nana «ratby Pa. KING 1,202-Tmeful part. bar ly-rks waked so the lee. codpe Mg. paled b. Ill. tide Group gin. Il • IOPPY ndd

Ramey 0041«

Sams pon on this ode Platter Mo. ISO40 1011 sae., Moteam elem.

TONY ALAMO ✓ 1 Red 73 MOM 113, - Balled et *an« nemnina is 'ben • Ms reef.. that &her.. Ina the inleme lo Me lender. for 0 gone enart hy... be *bet

Alre Yu. Lor....0 Aora5r, 53Ntte «Mad IS song here hy An* utle panbl «ear Flip dopes a il. tonta been

Veld PURNINis OTHIAS Peed Rum .73 MOM 113.14-17se Prneee troOrne h.,' int. rhythm ran • moods pee. frame. 'bent M the MM St Ma Bum« arrenir. Ile burl bar themolses Roden

le t. Me Mond re loge.0 lead Meter even the old. • roon reebny Over • hum.s rem. be On Molten Ora« matelal le okay tor nithoshott hut they need eraser ursine..tu tee dl.

LES IMLSCION, LYN AVALON. DICK TAYLOR 0111K

SKYLARK My-Orenler end snug. Yr* do skin lo a Ai* ballad •hout Reno*. hoe

Who Dad I 10 Ire We To.* My 15•••••.. bo and Slel duly. Ma In banterin ale by re resnene. Wen m a lbsaeble Won.

•111111" B*GMAN ORR 1 KM Irma Reel m.oRtoox 1032-Eddie hennas and His Cmanni (Mon On else the adle • bade r reed. son SUint omming on Vocal hy tIny Nee me good our Could Mt stay . Cass

1. Ws mu off la a ahmling earl re bake enotsOh sublease. to bad enter., all the ay III...

OICE RUIN lee • I is«. L. awn, e• SA,' ANN 316-191arele.tempo holm o. about a G I.. Mosadus el lame II. Jere in Insedranesal ale here by the chanter eth some choral sod ere mop.

Ir the Fool. 47 11,1 ..00tely.ers an okay readmg • a new ballad on ma. ode Woe o to Me tirynd- manner

ki.41/111 EAT Lehr MRLF Held Moe TEMPO 1176 -Tus a haled In Cli Ill the tool buoneu rem .. Ile I•no1151 cccccc ten se played la ark. emeacktall.boame .11 bO . KAY

group uhRe Frances Farrell ova* •way the fuersated bees .11 het come-hnher presentation

11se spoon mdary dem ie Mond 1,1M name by the babe.. •11•1 Ibis bas to du selth Me tad ham. man la • bit nuatioaa..

IMF RAT ROY Dr PM Rey% Ilaerso It CARNIVAL X01-11. Innetty rsle ilj nnttl ntetà1 to rose nor Isar so diet The For Rey ait and late b.. Ma pane* with belt dma • Mora

•OR IIARYWALT011 SOOTY ORR Oro L.. Cm I Go Domelme be CRESCENDO 130-Nres rare is • eard no hen be Nelson emus 001y. Orlt empon Is Ira

Tine is • carer roan cl oblen •Irel render le pa AA.. NU sake I.Renew. 500 by doe ort

AL? IAN'S Acarlag Si 1/Yr Areard10lUMP...0 HOROSCOPE 1004--Al, yams ...... Il • me...re mamma. 00 thl• Wear new tune. ever • leltim it,

A Mealy of Ian .. 43 A pent, read... I'll ITC eloger of 210W InInd. or« very lilbe help emia the 0,

HOT IAZZ (1140.0 PAREES Imer. /5 MERCURY 11051-The older f. spun ears 011. the Re* S. added to hrters sperflume Se.m be-hind him ten off his ern Neely.

Drelce S Si Durk...." Meer of she re« on Ire bemoan old elearbed.

BOR SCONISIM Chines TOOT TIME lAi2 71-11se ala-rm? It dusted off ssith a nub* re....1.ny h, ne Yoh, tut ss. Llano. chirp« In hit usual fire onal. Snobs" fat CIII like It

one helm Oren Ilereere *y Mule nanotck Saying by Ill bal. .1111 Il.,n yontilbutI00 S heslal vo. Cal Ihere• • rwell lecher, Iss 199 riddle erns re reran, err,. end slarbet rumblers foe mene roar

KID ORIM ORE Poor IS. 78 GOUT TIME lAri 73..11ee AA a hat tlf tun 0.1 abhemApowe Mo Tares's 197 ei Rome It and lb. boureambelem M. beme. Ca. vocal le •01 rm. AAA roam

Seel 79 "IA AT losai lait. awe, at the old Mn Oyer« eithoue lab mutt A. eI6e• beoseelee

MU. HONRE Lade Rae Greer, 74 TEMPO 1131 -litoirill.. rhythms ad eome ace 111,0. are the stir 1111, 11eTt Sop., hy moue i• Irasmester. Recourse bon111.4 II tofe

le a how . .72 Ursa. Illyle nt p.a.o14 Mel Henke nota across co mat am bad mt. se II« emet reading of the shone Opt

GERI« MVLLIGAN QUARTET L0•54 el re L. re 75 PACIFIC JAM Innun Pas erbeo • ouIti and tan14g read. ol lb. balled. ea • subdued but toady hat. Mallon Won• re semen, Oes MEN lie Irmo«. MI5 Chas Hemiltun is *no, •nd la endo look « bra

name, Tnt. . 44 lira the [OM. been,a Mu. S • 1300011ne huermelerms ale5 ear noon., salsins over for • Reece al solo war. Jar fare rould lIla beth ida or ME plena

SPIRITUAL YOUNG GOMML SINGERS 1 Am 11•010 lele Dan I p r Ham.

St 211.1966 - SRO. try a Mono I,.,.,, lead. Ito Y.. Tos4101 tme On Web a lot et with AA SU ' bouncy Hem. A eleons••• err

Naar. Rorer .71 Ire •10 Imenr• ma dare fte-...11 um. erleb • heat by ON mood troop.

ACRION CORGI MINORU Lord Tebe gee ti M. I/ OKEll 6918-Thil b • Rid da, «II the lemala lad bolosi her all via • Mat tab, lad the lack. Skagen 11.fin• km with doted0101 chant« fennel dab tO, 10.11,14.

I game elm Los. .0 Unlenled *Ear leat Ike preols es.

The 'BIG VOICE" with More Big Sales!

N IN ff.

Sings 2 BEAUTIFUL NEW SONGS

COUPLED WITH

"IN ALL THIS WORLD" P. S.

DEEJAYS & OPERATORS!

NOW is the time to hear

"In All This World" • mmere 100.4115 es" • ̂mtn, bali-(L'o.t,ntest a yogi IT) RECORD No. 2260

72 MUSIC THE BILLBOARD OCTOBER 25. 1952

Su

NEU

WALT fff

IC

THE 811180ARD

Music Popularity Charts ha Maim tad amino cy11.111• 6.18 TI Paw &main all Otano-91, law c& M' attaseinamj

nommumummummolummia (44M4fluilim

90-100 TOPS

"CELLeNT Record Reviews 70-79 GOOD • Album and LP Reviews

40-69 SATISFACTORY

0-39 roexl SPIRITUAL

POPULAR 0E51411E0 FOR DANCING - 1444 78 Tand Sit Ii-LIt 1.4. Dr 170001

▪ vou AOCI alue . 11111W NI, baby B. no. III Flog II Me Mmbeltre Mmearnn LICO the Way. be.. 1 Will la Ver Mtn. MIII 1.11. Candor ISA dedi niabia 05 41141 Id Oa Mr lem peke me LE Ida. lea • a.. W else IA Ns et, reel es pee-all pinS 150144117 dad Ye. Is, *mi. I. rodin st . eon

1. mil MO onaddly Ire 11.• meek ty IS 4•11 la dry 1.010 tei • pee, be Ma M..

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1.0011 Ca. Ut 11 1 1.11 1.00 Mer pee.. Souto. frea ..• Uraidoe. Oren eg Oa Old 111111 St..

ednime h mmairind en NM Cad Ma .1. that h• 15 Ossi an rot.

et.tal 004M TO MY can501 III bin. De.. Weer t. Ill ha.. Cole M OR trdeard bacS4 ty a boall det. CI Oat I Mt dri •11h the a., elan. CI. a tba ban67* oanin tout. tam .11. malty tuder. rea. writ IS at tines he Mahn man. O. one. Them • a. Cod Ils Elee seer le rewUd S

et pre we re it ere ere el ISISeee M.o.*. W fer. MAW.

are Weat we ate sae

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RAY BLOCH Coral 60852 (78 rpm) and 9-60852 (45 rpm)

CORAL RECORDS America's Fastest Growing necead Company

11, CARBOR ladndlao Pert bloonne bree Rrtoult LId, 10.111, - tutu,- au 0040.70* - T. Il. Pea. Le. - Ifeim11.1.• & faiMeree La,

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73

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INTERNATIONAL Cerra ertials-Hers Naar Mk IC.,,...

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leendlert Cr. 611aS5 Saul. le-frart 11..0.0 OW, .01 V 50-40116

150. LOVES ME-111•4. Eman .15 Einar Fdals, tIti., V.S.0.0 ri-iro • 11111 OL 5424

leteten arm ser Wr Der se. .• IlS er. I cr. le Ve relir We to. ▪ eale Lew rt. Mr R. Iltet Onna The •••lila ...re I. ..

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all0C19010 SPECIAL - 4.11 toder. 1.1 Oh 11.101 Onatabia lOi 01.104

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73

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70

• Other Records Released This Week

q•se d.....eord vp re el•dnilio•• lime. but iniewed.

si• lined lure an... le reseed Ode.

POPULAR Va. Id La 114-Cartes baist 10. Moll 0,4135

mid Crud, Mg, 1M-lion ire Ir. Irtattelt 1.110. lot It 1 at. V 21-1521

HOT IAZZ ker-Orale Vecte• Ott lCannuln., Wt. .42

Clod Il Ort L.f1101410 5011111707V 010

CetAtalr-C.111 Veres 0.1 ter1,10 ler11 S'il

datmt-Datar Intem truclorly1 /Ogle I'll 1101 BIR LS,.tr Melt . Mom-. 1.11,0 Pi tr.d Il p.m, It...53

tellia 1.Ii.41 tibeestmore-ltate Veen Ittatel log IC Mt. Mu. Brill

delerhen mewo M.0*7 Ill? ad Adan-leem VO Munn throe O.

514 lereser. Manan 11921

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as, Wen 05. are avreese be. her. Gal a w. Otilo for. holly. U... bee Ls letlet

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1110 WHREI. opre la SUM seleemelly by es erase II sera Mee.11 lined cue u, the term. A III? Olen

06. Wet • Fra.....43 TM weal trio. dith lama., no. .0.1. IS Inn0 II C rod. nolind id • Use teir11.1.

SACRED 111E410511 •EVTEWS - 6101ED MAMIE. CAM. Cr.. Mary re. da 0•InTral. 2,1! - A blamed hr napalm Ls ,010 Mtn.. by the 11... blab aldi ben uf toad ehond •nd • linly rhy11. goner A ined impel le«

Men. Clan. gdoil this rhythm. nand tem. which aid

whdle Ill, rout, hatts bee ho▪ nly. Foe the M., market

TICE MILWANY Tesen Warr 0111.1005 10/5-110.• • le al .11.1 philorophy mud71 nut herr ahem an marn pendr IlIttOl le Cyr Jut11g IA. urn ab the, proles lo 00 on Sura. I, loll probettl bI bedbel

Dr. 111.1 111....14 7.t., •• leltraplanatory. 1110 Sworn Ins Silt, Me worn .11.

THE MGR EOM E. Gomm Walla T. Gel. IMan..13 Din WHEEL 105 - Sacred MO010 hmula thiS but110-t prupel term a ...ant co... femur. ...-ebony C. II sdevidd ha.. Piano 51,1,0. 4 IpIIliIhl7dtflflhi01l0.

Way Or Yeeder....68 Sanot anneent

Big Band Gamble • Continued from IX

LATIN AMERICAN Alem 0.

Mita 10.5.1 Cur.. rante-ten 401.01. 10 Le 5.500, elle 25,107

El Soubrolla - Lm M.O.. Mat.. ran. Etin 20-56F

Cl 1.0.--Camennbe .Rett 00151 T.-1.4.1 00.01

Otra laltin R.I. Me HOy idei Pee Par 1. II Vera E. le..

Traticaln-Cron.11.1 hr. Ill Tr. ide1 Ern 110-50

be Nay Mel the ne Ma Oa rese-Wle JO. re. le.. D. Veal Exh• 50-344

bereo dedrie-11. tAin 11.15571 Mite »MI

Mg the cars ran from $400 to $600 per week. Anthony carries workmen's

compensation, business insurance. $100.000 to $300,000 compre-hensive coverage on his two ve-hicles, floater insurance on the band's instruments and •office in-surance. which he totals at $250 per week. Their Coast office, in Anthony's home, costs another $40 weekly and Anthony spends $50 per week on the road for secre-[algal service Anthony and Ben. son set • $200 Midget for enter-tainment. In addition, it costs Ben-son $130 per week when he trav-els, and he's out on the road five to eight months of the year. The Anthony band spent $7,000

in the last year on printed pro-motion, such u press manuals. pix, apecial flyer. and two pro-motions on sous, auch as the current one on 'The Bunny Hop." They are spending on the average of $400 per week on trade paper ads since January I. Anthony pays • total of S per

cent of his $4.000 weekly Salary Lo is. State of New York and the reds for workmen's tax, which rung an additional $120. Both Anthony and Kenton esti-

mate that their booking coMmis-lions and their salaries to key personnel such as Allison and Gene Howard of the Kenton flack department here run 22 per cent of their total grou per week. In addition to the expenses which have been individually pointed nut previomly. Benson estimates that hidden

costa, etch as the $80 per week they spend sending out free record releases and the uniform costs. are also Included in the 22 per cent total. Allison pointed out that the Kenton office here maintains a photo lab. m that plenty of art Is always available on Kenton, and this, too, is among the hidden costs absorbed by the 22 per cent. Both orksters and their men-

tors pointed out that in addition to the above tangible costs, an-other Important deficit occurs when orkà lake vacations or play only five one-fighters in certain weeks, when bookings are off or record dates interfere. They esti-mate that each band takes oft from six to eight weeks of vaca-tion time and that most of the cost factors continue thru these hiatus periods. What's left after all the above

stipends have been' paid goes lo the leader.

, OCTOBER 25. 1952 THE BILLBOARD MUSIC 73

2 Great Novelties

A coueniireaw ilOViitf SOI• KITS

cerooeu i;e16-Doe,r'

. MILLER MUSIC CORPORATION

MGM GUY

CARSON—MITCHELL A Great Duet

•••*•••••••••••••••ge

'Cause I Love Yo

That's A-Why bei•••••••••••.WileN•14.••••••••••Ai•

SANTLY-JOY, INC, 'al, a.assow It. n Y

• Watch This One!

* "COOL, KIND * • • TREATMENT"*

by

• EDDY BOYD • Ca,., 5, ',is

• 1

CHESS

A Great Song

Moving Along

"I NEVER KNEW I (APED SO MU(H"

David Weinuarlen Musk Cusp.

164 Slim SI, Bridgeport 7. kart

Musk as Written SMALL. MERCURY vertising services.... Carlos Gas-NEGOTIATE PACT... tat planed in from London after Thrush Blasy s,„„n and . setting Billy May's ork to a six-

cury Records are negotiating e week concert tour in May, 1053. inad..aida disk contract, with pp_ May will travel Scandinavia. lions The sin. has been show- Brisions, Italy, Swift...1'1.nd and

France. Jane Christy will be an added attraction on the tour.... Julie Stearn bark from two-week Jockey tour, pushing "Stay Where You lire."

•

cased on the ling label. Mercury has alto signed Zip Hale. new male chanter. EENWORTNY BUYER FOR COAST MAY CO... HOLLYWOOD — H. Men.

worthy. for the lest il years asso-ciated with R. H. Macy Company. New York. has taken over as buyer for the May Company's music departments in their four department stores. These record departmento are operated by the Platt Muais Corporation, Los An-geles HENNIGS, GEORGE NOW PARTNERS... JO George, who has covered the

New England area as 1.t.,rr.ren:; non man for the Frank PUbbery, has been brought to New York as 50 per cent owner of the firm. Hermes is now setting plana for exploiting a new Bendy sea waxing en AbbeY Records RENART LABEL RE-ACTIVATED... The Kenart disk label In Bever-

ly Mills. Calif., is being reacti-vated. The diakery will concen-trate on sacred material and hymns with five new albums be-ing readied for the Christmas market. KID STAGER TURNS TO TAVERNS... Frank Luther. Decca artist Who Hollywood

has been turning out kiddie wax w .ui, for a long spell, ha» a new itern •'•Amenran Music, and hia on the market for the tavern fr.. Ramat. pee., trade. Sides are "Ill Ring You datt, LIP" and -Jig a Jig Jilt" These r... . born here are the first pop rule. by 111. Shorty Sherock has left ny singer in many yearn. Luther Dorsey and le forming a quartet claims they contain the first new in, jaange war, sound since the echo chamber, will tour this season between his

one-per-month TV shows with New York Bob Hope. Brown heads up the

Pacific Coast three weeks in No-vember.. .. The Basil Illharia. of Modern Records, are expecting their first addition to the family.

Johnnie Ray set for an after-noon and evening concert at the Shrine Auditorium October 23.

Irvine Own., former diakery leery who has set up his own ad agency. the Irving Rose Agency here. is business manager for Art and Dottie Todd. who cut their first masters for Victor In New York recently.. . . Jan Gerber may follow Stan Zealo, into the Palladium early in February.. .. Freddy Martin leaves the Biltmore here after three months, opening at the St. Franc., San Francisco, October 28 for three weeks. . . Xavier Comat who was in a hassle with the Statler chain over the chain's failure to open their 1.0. Angeles hostelry as skedded in August b playing Statler hotels in the East to make up for the time which would have been lost. Client at first wanted a cash set-tlement . . This Gayle. veteran flack, and his wife. Lorry BMA». singer. bought • home in Cali-fornia. but are making their head-quarter. at the Hollywood Knick-erbocker Hotel until mid-Novem-ber.... B5111 is sending free disks and brochures on Bay Anthony'. "Bunny Hop" to 2,500 radio sta-tion» (The Billboard, October II). °temple Hormel. the ex-Mc-

Gregor label chanter. has inked with Decca. Hormel sold Deceit two masters he did himself and will eut more with Tommy Mack and Sonny Burke here. . Jan Garber goer into the Palladium March 3 for fo. weeks. He and Lyle Thayer have parted as at-traction and manager. Garber bought out the remainder of his poet.. Joanne Gilbert. daughter of songwriter Ray. makes her pro debut at the Mocarnbo October 2. . . Natty Meek* is prepping a new band. .. Buddy Ilebn has • 21-piece all woodwind and reed crew ir, rehearsal..... Paul Hewett has bowed out of International Sacred Records as v.-p. and gen-eral manager to devote his time to rdnching in Kern County. Call-torn..

yp'oazy ROSEMARY (LOONEY coUlelà

"FEET UP" Will en its M•Pm

"WALKIN' TO MISSOURI" IlAW1MORNI MUSIC COIF.

.111 R,oade.ee New YeAL IC. M. Ir

' LI. RECORD • 3-11tENSING Dries..to el doe NON-SLIP FLEX

Mend..

Research Craft Co stay H. IYCAMOtE IT. LOI AN&fl St. CALIF.

Chicago Don Foremast promotion man

for Capitol Record., was passing out the cigars this week on the birth of Cathryn Lynn. It's the second child for the Foreman's. . . Art Van Dunne and leer Skalinder. his busman, on the sick list Lou was involved in an auto-mobile accident and still is on the shelf. Art underwent surgery, but went back to work lastweek. Michigen'a Gov. G.Idannen Wil-

liams will officiate at the crown-ing of the "Polka King" in the polka battle being staged at the Civic Auditorium, Grand Rapids October 25. Competing are Sunray Madden and His Swim Bum 'rem Milwaukee; Kenny Bea. and the Polka Penney from Cleveland, and Ted Gemlike and his group from Detroit. Station WOOD is helping sponsor the event. Pro-ceeds go to the building fund of a local orphans.. . . . Milton Cornaliue on a coast-to-coast lotir, plugging Ellen Button's Kern Rec-ords hit Chicago during the ele-vator strike and had a tough time contacting the jocks.

opening hour, with several thou- , send turned away from the giant auditorium which mated around 7,000 persons.... Phil Edward tel up his own American Records label, with the Bob Swanson Shag«. featuring Bob Monaa, set for a coupling of "So Help Me" and "Fools Rush In."— Marian C.arneo, who attracted vocal at. tendón with her singing of "My Favorite Song" on the Devoe label, going on tour to meet the record retailers and radio disk jockeys in person.

Cincinnati Lamy Vincent. load TV pianist,

westerner and publisher, has re-turned from a three-week motor jaunt to the West Coast. He was accompanied on the trip by his wife. While in San Francisco they visited with Clay Ilambenn, for-mer manager of the Lookout House, Coviagton, Ky, when Larry was featured there several years ago, and now manager of the Beverly Plaza Hotel an the California city. Larry has just quit his WLW-TV post. A. & , I. Distributing Company has been appointed lora' rep for the 13a

Company.Wheel ery witht headquarters -in li diarlkotte. N. C. The Big Wheel firm currently has the big push on two new waxing,. "Bill Bailey." by Mute Bell. and .1 Get the Blues," by Cecil Camp. bell.

Mack Stark. general MIIII.Mger of Mills Music, is back from a Canadian vacation. . . . Christian, drummer formerli;lb:4

the Columbra Broadcasting Sys-tem in Chicago, is now • staffer at the American Broadcasting Company in New York.... Dario Sarin president of Cetrt-Soria Records, leaves for Europe this week-end.

Frank Lai.« and Herb Reis left for Nashville Friday (77) on an expedition for Frank Music.... Cecil Abrams. Cuban thrush, ar-rived here this week, and Nano Fernandes Porte. Cuban cleffer, is due in the next 10 days. Adrenal and Porte will work together in a night club act here....-Rainbow Records has parted Brooklynite Frankia Vayo to a long termer. The singer's first wax will be out next week. ... Ziggy Lane. for-merly with Deluxe Records, t, now with the Jubilee label.. ..

Nelsdon, vocalist on the new Skylark waxing, "Missile Your Kissin'," was seined forth. Ty-rone Power roadahow "John Brown's Body." ... Derby Rec-ords has parted the Campus Choir, of Cincinnati.

Weller Murdoch, local bead of the Musicians' Association, will be honored along with Bob Lo-gan. of the American Guild of Variety &Nutt for their contri-

tions towards the use of talent for Variety Club charity shows. . . . Geoffrey Waddietirtint has been appointed musical director of the Canadian Broadcasting Corporation.... "Blue Jeans and Cowboy Boots." which has been recorded by Fred Usher and His Hornetowners for Arena,. a Ca-nadian diskery, has had It. Inter-national rights awarded to Peer International by BM1 Canada.... Harold Moon, at BM1 Canada, is holding his hand to his nose fol-lowing the typographical error in The Billboard which pointed out the sale of his favorite. "A Crushed Red Rose and Blue Rib-ber... Type showed up "A Crushed Red Nose

Oit leader Art Mooney has signed Belfastborn Cathy Ryan to a long-term rentrect with the

Philadelphia Billy Hays `wings his Dixie-

lenders to the Stardust Cafe.... band. The songstress is featured Next jazz concert for the town on "Lazy River," the Mooney brings Billy Felted,. and Cotant orles latest disk.... Ben Rosner Bane to the Academy of Musk hag been appointed assistant to November 8... -The BIM. Bill Alexander. RCA Victors Show of 111S2' hist Friday night sales promotion manager. Rosner, 1101 at the Philadelphia Arene, v.ho was formerly advertising with Stan Kenton. Xing Cole and manager of the custom record Sarah Vaughan in the leads, was diviaion. will be in charge of ad. a sellout several days before the

Kanter, Kingsley, Goldworm Set Pub CINCLNNATI. Oct. 18.—Organ-

iration of World Wide Musk Pub-lishers, Inc., with headquarters in the Roosevelt Theater Building, Miami Beach, fia., was announced here this week ticCharlos Kanter. president, who also awns three local juke box companies and Cheyenne Musk Publishing of Cincinnati Associated in the new operation are Paul Kingsley, vice-president; Sol Goldworm. treas-urer and Herman Wolfson. ex-ecutive secretary. World Wide. a Broadcast Music,

effiliate, is starting with catalog of DO new songs. Initially it will push 'How Do You Know You're ir. Lover: "Love, Don't Desert Me." which was co-penned by the partners, and "It's April Again." World Wide branches are being opened in New York and Cincinnati.

Kingsley. a di. and commenta-tor for W1NZ, Miami Beach, for-merly was with National Broad-casting Company and also did film, exploitation work in Hollywood. Goldwonm, a comic and singer for 20 years, did songwriting In the '20's. Wolfson, a songwriter and arranger, was formerly with Co-, lumbar Broadcasting System,_Co-; lumbia Records and Warner Bros. Kanter served flye-year terms as president and secretary-treasurer of the Automatic Phonograph Owners' Association of Cincinnati. He also is a songwriter and years ago did plugging and promotion ea, work for such pubbers as Water- p son. Berlin & Snyder; Milton Well and Larry Conley.

FIRST CHOICE

Of MILLIONS PERMO, INC enleMe.LJ le ILL

MEE 1101 MIAMI) Uneerloovelde 'meld

••1101.0 HE"

b/w -impriran Patrol"

FRANCES eARVIELL Ielmarn Iet•mble

TR 117L.

NOW AVAILAIlet

THE BOOMERANGS 1550$ Ile4YorPIY

5 GREAT SONGS! • TAKE A CHANCE

• YOU'LL NEVER GET AWAY

• YOU DIU111.1.'

• ROSANNE

• THE AGNES WALTZ

gec MUSIC CORP SOURNS, INC.

149 lig A.e

Commodore Music Sues Peer Inel NEW YORK, Oct. 18.—Comm.

dore Music Corporation has filed A lull in Federal Court here against n Peer International. charging that g the song, "It Wasn't God Who Made llonky-Tonk Angels," is an infringement of their 1980 copy-right. "The Wild Side of Life." by William Warren and Artie Carter. Commodore has asked for an in-junction against Peer, as well as ltlltlllililtilllilllllititlttlllllltilllilllll against cera, Columbia, Capital and RCA Victor. to restrain them from continuing to publish and record the song They also ask for damage» and an accounting of profits.

Business Drops at Det. Edgewater Ballroom DETROIT. Oct. 18. — Business

has slumped off at Edgewater Gardena, new park ballroom, which is continuing an all-winter policy of Saturday operation only. The Neel Reid orchestra

ej "HOMINY GRITS" DEAN MARTIN

CAPITOL

AMERICAN MUSIC, INC

,

"FROSTY THE SNOWMAN"

"SUZY SNOWFLAKE"

Are on dn., way . . .

HILL and RANGE SONGS, INC.

Cake.

t1111111111111111111111111111111111111I111111111

drew only 650 people, for a' $1,300 gross, last week-end. a drop of 30 per cent from Bette, earlier appearance there only two weeks before, possibly indicating a too speedy return. In the in-terim date, October 4, the Russ Carlyle orchestra also rode the slump for • $1,300 gross

RECORD PRESSINGS ee ••••—men, •.•. lei, Peen/eye Ire. en,. or lame rammiev.

LameM—Preeonkenee- *Memel SONGCRAFT.

I,..lemanwene men re. te, it •.

74 MUSIC THE BILLBOARD OCTOBER 25, 1952

13416»S

e‘e .TONI 5in,g5 SMES)

WHY DON'T YOU BELIEVE ME

seocs INGRAtiR33C1110

sC U1330011 caztx3=2,3 ete

mooNne • "letr(Rive."Lazcize,z

WY RIVER,

HONESTLY' IC Iuq7cw5

lutist

EPAIAMO •Te-

5;n9\1011 WIN AGIN err

THE BILLBOARD Music

Popularity Charts OF Wr5 Jot. Renee*** tend Resting* nj Rodeo

an*f Tr .:hon. s•imes

Rudeo•TI Case* Ishtar:* (Rodeo

sneetinne)•

'MUSE TORRE MOIR

Dilly Wes.. •••••••••••••1,

A Gee 11131 • The Billboard Picks EARLY AUTUMN

•

Dalen

REGGAE TOGGLE GYPSIES

LETS CALL Il A DAY

•

Frank Petty Trio

S1 LOUIS DUB

COMC.RATULATE ME MC /.1 11101

•

Honk

LAIDALAYA

WIDOW SHOPPING m4 //A 11/111

•

Mani Win,.

MUM THE WOODS ON FIRE

YOU WIN AGAIN

•

STAY WHERE YOU ARE

STROLLING IN LOVER'S LANE 1.1 1.1

1(111•0

•

B.II Ferrell

BRUIN BY THE RIVER

I LAUGHED Al IOVE

I In Me Aslinea M n. 0110.1 nak eat nreash ee. MIO, ase Ann 1.e4$ t• ane. ~easy adese..... am MA WI., 11••• 01••••••emp la405 leaves of It. Dud.

SOUTH RAMPART STREET PARADE... BIng Crosby-

Andrews Sisters

Mom MRYI

I3e ad . Satin owe *MI Val • MO keselltime/

Mena. ale .er P.. the el 041.31cam TY ASA

Stew kIls.. pen. IS be. Mr Ile ft., Mae.

WATER CAN'T QUENCH THE FIRE Helen O'Connell-

, • OF LOVE Giselle MacKenzie....

Mosel 22.

Me asses 0Coneel, . Mace.» le» to le the »e», »mint melt/

dart a Are • in. Shutel eemakenea Iy teee Ca irk Is MN.

Mt,. •.1,4•11111 11111.

•

Skip Martin and ha O,th.s100.

BERES DANGEI IN YOUR EYES,

(RENIE

ROSE ROOM

• Danny Winahall

CAROLINA IN THE MORNING

TIDE GOES MY HEART MOM lISIO

•

Lee Peeper •nel his Caches,.

UTTLE HONEY BEE

WITH ALL MY NMI

Acemn.i.• end ▪ his 0.6.1ra

MT LOVE—MY LOVE

CURTAIN TIME

K.11 •

CM•ol.a• CoPIon

N011

YODEL. YODEL. YODEL .1.1-0./A 111111

111,31,1 •

Merle Nanny

NY SONG

YOU NEVER ELMO A WORD I SA , / 111 1,1.1 11131

1111111

• Arthur (GAM. Seomie, 5,1,111

(Klee Love Me) MARE MI KNOW

RYE FOOT IWO, EYES OF BLUE (Ka leybedy Sees MT WC

MOM 1,11 /11 ,11.

•

6•4 Jena betty Reveal

(GM A LITTLE (TOSER

LETS CHANGE PONDS PA GM 11301

•

The traesasade Pacer.

SOME1100111 KNOCKING

I KNOW THERE'S A CROWN FOR 1.1 MOM 11117

IOW/

•

•nel his Oahu..

BLACK PEARL

AMOHITO CORAZON • k...• 11111

M,C144 RECORDS 17.,•61.1•AINM

Yea M-G-M means MIGHTY GOOD MUSIC

• The Disk Jockeys Pick

Mf mea» Mía, tel eal •e1,1 L., man) 11eril Au, am disk O•tyt 481. tan., nu .1 la

, TRAYS M61111, Nild UrmaGm1110.0.11 791129

2 MIDNIGAT SLEILMMIIIK Ont Meta 20 4.5

3. I Cm Meal Ceal 601140

I. IMM, 06900 SYM SoMmem AM* Ort Dence 2211.5

S. IMAM MO OM Pa Mm-As Lams 0«,• 281.0

• The Retell« Pkk PICOS 1.1 3. wawa Mr Peet 0•••t.tne weeks so aree times veltbln • ...et pals at

eat me.. kelew lewd ket • «MIR art. sew. Am al oh. Y. Me me. Ue.

I PIECE • PUOIlla a SIMMed•FaRkle Ulm ..b.alel• 26.67

2 FORGETTING LOU MMort Saw. 1111.1r• 5901

3. Me FAVORITE 54411 Awes MAMA Call 60646

4 nor, 1.MM Maly Conœ.Luy 111,116•11 C•IuM1,1 311019

5 I Oa Careen Mee, <-0630

• The Operators Pick PICKS 11. S »tee» I. three neeneol.... M. tan •111,16 •...eel en

00 reo.114 wser. 114eS m • watt rnm anus Pea to Mat7M »e ía max001 sa• terernels 11..1 IN

I MY 1.1,10115 SOM Aum Sod.. 0.1 iMM

2 PIECE MPLIDOIM JR 518/1.44... 1M. . 03i3.44 2•1.1

mors AMNY 01137 Casa", 11..3 UR.. 9021

• The Country and Western Disk Jockeys Pick

F.C.111 0.1 aerate ,er tlYee anseulne wee. or tnfte men eted• • leeeb m.ed •r• ,31 Mae Anal 0 e weekly 4.411•1 11. an Mtn the Gamey a. nest. R.

I olDER ANO ROWER Edl, Aread Mete 20-4954

2 OUR 11011eMillil Cal See. C... RUM

3 ARE roe MOM Ili CM 51.111 rtlumb.• 70927

4 FORMICA LM, Fr.. Camsded• 201117

5 IA TRADE ALL Of MY TOIMMOIM em, Anal4 Yaor 20190.0

Every IL:onerivebte kind of WHAT DO YOU

EQUIPMENT. HAVE TO SELL? SUPPLIES AND

WPM Me MI.. SERVICES Mi• 111111•101s...

Has Bers. Sold in The Billboard cenoni

• • • • • • • • OOOOOOOOOOO

OCTOBER 25, 1952 THE BILLBOARD MUSIC 75

PAID egeb mosic, wou ,

The Billboard Picks LADY OF SPA:IN. • y ... Poul• MY BABY'S COMING NOME. Mnry Ford

............ • •• ••., rmAA 22

.•re • roe, SW um...

W./ '.10. H., Co.•. »..e. *a ix., tel.

76 NIGHT CLUBS-VAUDE THE BILLBOARD OCTOBER 25. 1952

Hocus-Pocus By BILL SACH9

ANTON fiCIBU.Las veteran pro. durer and proffioter. now u.

sedated with the Frank Bann« office, Cincinnati. has signed Bob Balean. of the Nelson Enterpriaes, Columbia 0.. to play • series of theater dates with his mental-mystery turn. Billed as Bob Be-ene and His Ghost Friends, the at-traction opens at the Geneva Theater. Geneva, N. Y., October 38, with a string of other Schtne houses in the State to follow. Stibilia also is handling ream J. Polgar, eminent hypnotist, on • number of theater dates in Mid-teettern territory. Scibilia for-merly handled the Bill Neff magic show for several sermons. . . . New York State Conclave of Ma-gician, held in Buffalo October 10-12. enjoyed the performances of Eddie Joeeph and Company. Perey Abbott, Nell Feder. Jimmy Nelms and Danny O'Day. the Randolph.. anti Carlo. and Com-pany. among others. Next conven-tion is set for Rochester, N. Y., next October. with X» Pannell at chairman of arrangements.... At the Annual Award Show held recently at Town Hall. Rush. N. Y., by Assembly 47. Society of American Magician, Richard Burke copped the No. I award, a gold plaque. with Jomph Taylor running second to take the silver marker. Winners were determined by esdience vote. Burke and Tay-lor hail from Rochester. N. Y.... Al Moen. Detroit newspaper-man-magician. has put in the last several mentht cataloging hit ex-tensive collection of magie me-morabilia.. . . Eddie Joseph. in-ternationally known trixster who came from india with his wife to be featured at Percy AlsbotY1 re-cent magie get-together at Colon. Mich., is staying over in Colon for an extended visit with the Ab-batta.... Al Shaape. now operat-

Available for

IMMEDIATE BOOKINGS Ileetres-061-0ae diem

MO•119 LOPle AFRO-CUBAN BMX. BOBBY LOPEZ tatar of White Carpi Lin of t pris tone:too dance, ehaa aperlatheal. KID CRAM lasinwer -oar of Shuffle Alen«, IDA IAMBS 10.55. heacedIne ea, PAUL BAS. COMB ta HIS 01101. Itainew of Pith-ewe [curer National Award-Mereury larding Natal.

A mush hit at 1.52 Cola.° State Fat.

Rea.,d des, comedy. screen layaiNts.

tor 15551905 woe, Wilt. ease

AL SPARER AGENCY 554 lees lanaltai Peron SI. Wish.

wOehaard 14214

When in BOSTON

It's the

HOTEL AVERY Beery • W•del•e•• IN.

The Home of Showfolk

ATTENTION! Comer and Novelty AO, axone Dance, Chow Gala. Most um,» pot in Meant Wow,

JUNGLE CLUB 1690 N. W. Sidi B, wand. Fla.

ou, WANTED 2 CAPABLE .0 CHORUS GIRLS

W... Wire PALACE THEATRE

317 male St. ..11a.

WORLD'S MOST BEAUTIfUL GIRLS Stool - Laos,. - - 01 Atta Cow tan o Was,. Sane Dacca

JOSEPH SI.SRFONE U.S.!. 100 Ga•oe St. Weather, Coo.

Chao.: 4.5677

ing Sharpe's Studio of Magic. Chi-cago, formerly Joe Bme. magic emporium, recently enjoyed a visit from Sigma» the M and wife, who were In the enie; City from Texas on a combined business and pleasure trip.

VRED BECKMAN, Montreal con-juror, who hat toured as • pro

in the United States and Canada since 1925, is now manager of National Variety Artists, Mont-real booking office. He will con-tinue to present his hour's show in the Montreal sector on oc-cation. Beckman is currently scouting for an illusion or spook attraction to tour Canada this winter.... Joan Brandon has in-vaded Tennessee after appearing as grandstand attraction at the South Louisiana State Fair. Don-aldsonville. and the Home and Sports Show at Baton Rouge, La ... Thomas A. Manakin Mumma the Magician) Ii now working his full-evening show out of Birming-ham. Ala., where he recently joined the staff of The Binning. ham Sun. . . . Besot Maeda pre-sented his demonstration-lecture under auspices of the Magic Hob-by Club at Bob Nelson". Magic Shop, Columbus, O., Friday night. October It. Columbus magic en-thusiasts paid $5 a head for the two-hour course. . . . J. J. Sobo. Texarkana, Tex, magician and author of a new book on coin tricks, will lecture at the Barium Hotel. Detroit, November 3, un-der joint auspices of Roy B. Here Magic Company and the Harry Cecil Ring 22. International Brotherhood of Magicians. . . . Mandreke /be Magician has been working Sid's Cafe, Eastside De-troit ',item, as a breather in be-tween a aeries of Motor City neighborhood theater dates. . . The veteran Jame. P. Kane has begun operation of hit new magic shop in Philadelphia, but he'll tontine to work the territory with his Chinese hokey-pokey magic under :he name of Ab Nog To, and his ghost °pry under the name of Omar Caps. He has used the two trade monicker, for many jean on the road. . . . liuth Evans. Canadian magician appearing under the professional name of Celeste, is visiting Los Angeles from her home in Van-couver, B. C.... Dick 011imugh. ne.». who packs his beg With manipulative, mechanical and comedy magic, began his fall sea-son with a recent appearance at the Latin Villa, Kansas City. 240. O'Shaughnessy, formerly active West Coast amateur magic circles, recently turned pro. He is assisted by his wife, Alice.

El Rancho Vegas • continued ham MO, if

being in the Dark Ages. lie en-cored with clever take-off on show "Dragnet" to good band. and garnered much acclaim with a sincere sounding finale on whet show bit means to him. Very effective.

Larry Parks opened very sloW and seemed at a loss on a night-club floor until he was joined by hit wife Betty Garrett. From then on he seemed incapable of carrying on alone unless he was clutching his wife's hand at all times. Their duets were the bee part of the routine since Parks is very weak on comedy, and fol-lowing Gray who is very tUong and fast, the contrast was too much. Betty Garrett with a very expressive face, was quite at home on stage. Pair opened with some comedy talk, then went into C IC f a Second," which unfortunately had pieces of business in it which were too blue. They bowed with "Side by Side" for generous applause. Show was well cut by Ted Flo

Rito and his orb. The place was packed showing that Parks rem-nt appearance before a Senate in-vestigating committee has tall worked adversely. Parks may work into the routine bettet when he becomes accustomed to a live audience rather than a earners, Miss Garrett, an able and attrac-tive comedienne, has been around and know, how to work to oilive audience. Bob Baker.

Minstrels' Costumes Accessories CIIIKIJIBILS Fill

Dome•- COSTUMES-Chlw0F Pei all lib., *on*. 114•0 hi »a e161

THE COSTUMER sta aran n. SCIMMTA•111 S, n. T.

THOMA OPENS VEGAS .NITERY

HOLLYWOOD, Got Danny Thomas unshutters Les Vegas' seventh plush nItery December 15 when be ovens heading a hjg show. Other acts haven't yet been selected-Thomas will probably work the spot a minimum of three weeks. Jack Entreter La book-ing the Sands.

Cafe Strike On 31/2 Years PHILADELPHIA. Oct. 18. -

What Is believed to be the longest cafe strike in this city'a history has now reached the three-and-a. half-year mark, as waitresses ibu cket the entrance of the An-

chorage Inn aLs nights a week. Only 13 waitresses are involved in the strike, which started it, 1048. However, Local 301 of the lisle! and Restaurant Employees and Bartenders International League, AFL., considers it a test tam which could produce an im-portant precedent. .Everybody but the rauticians,

Dick Wharton's unit, are non-union at the spot. Since the room hasn't been placed on the "unfair list" by the Central Labor Union, the musicians can work altho the waitresses have king felt that the American Federation of Moe-Mans could end the strike by showing a little more sympathy.

Stage Is Part of Dept. Store Annex DETROIT. Oct. lg.-Showbiz

may get a new outlet from the Northland Center being started here by the J. L. Hudson Ceti,. pany, major department store. The $22,000.000 regional shopping center, the first of four planned to ring the city, t. scheduled to have an outdoor stage located in a central courtyard in front of the main three-story building, which will house a department store. The stage, designed as a music shell, will be used for talent, pos-sibly In connection with such commercial projects as planned outdoor fashion shows.

Vogue Room • Combined from page 16

Louis Blues." Gal then took the floor and tiptoed thru a medley of popular ballet themes. They joined together in • variety of numbers, and altho the art took only 12 minutes, it was quite a workout. Minute and explosive, Maureen

Connor tang for the remainder of the 45-minute show. The Petite young lam looked more like a China doll than • live person and dressed that way too. Her songs included "Carolina trt the Morn-ing," "Wheel of Fortune" and “Jambalaya." She was particu-larly effective on comic numbers such as "Little Gal From Little Rock" and "Just Mention My Name." Her ability to grate her voice at will gives her a style which is all her own. Michael Selker orb backed the

show extremely well and con-tributed greatly to the success of the performers.

Marjorie Rickard,

Town & Country • Ciantinued from page le

had the throng hushed and tense during her numbers. Sleek gown-ing enhanced her physical charms.

Corey's routines, of which he must have a thousand he can do . without repeating, as multi had the bulk of the crowd hysterical. His "Hamlet. and "However. stand-bys retain their essential quality of humor based on care-fully developed characterization. Corey's comedies remain that rare thing, genuine fun with fundamentally intelligent base. The, show was opened by The

Rodgers, a dance team with a light, graceful step, which high-lights a combination of dances of 20's and some of George M. Cohan's famed bits. The show we. backed by the Johnny Morris' orb, with the La Playa Sextet relieving for the Leiria rhythm.. Sam Chase.

Burlesque Bits By LINO

The Carmen Theater in Phila-delphia changes its vaude policy to burly October 27 under the supervision of Al Dow. with Harry VI». booking. Irving Sel-ig will be the opening comic. • • • Haying broken this seasonal house record the week of October 7. the "original" Dag.. (Virginia Dag. mar Blab), exotic dancer, who has come east from her Loa Angeles home to play several theater and nitery dates, was booked for • quick return visit to Charlie FOX% .Alvin, Minneapolis, after only a seven days' interim. Reopening wat October 21.... Asta Seem, ventriloquist and ballroom danc-er, left the Chateau Madrid, New York, for the Kavakos Club, Washington, where she opened October 20 for two weeks. . . Talent at /ea. George and Tony Ellen Empress, Detroit, includes Red Dulln, who replaced Berney Harwood after an I Aconsecutive-week run: Jack Sievemon. comic; Joe Clayton, straight man dou-bling with the harmonica; Margie Cadet. Amber Ferri, LaFawn, Margo Lane. Jeanne Sagest, Rev uteri. Rae and LeVeeta. Arthur (Sheik) Herman and Pat Darnall are backstage chiefs, end Dan McCullough, M•ItAns•tland Frank Crowe make up the ork. ... Cleo Canfield former straight woman for Binder k Doom is now manager of the Silver Queen Tavern St. Louis. and out of showbiz for the time being... . Harry (Lou) Leave versatile ec-centric comedian on the Hire cir-cuit opposite Marble Barris, is making his first appearance in burly from many nitery and TV

Tic-Toc Club •Continued Jrop, •••• f• funniest guys around. His ludi-crous brand of humor is so highly individual, and he has been in the biz so long. that it is amazing that something really big ham t hap-pened to date. With his partner, Patti Moore, they rate tops among the comedy teams who have appeared here. Mil. Moore% foil work, especially in their opening nightclub patron skit with Billy Gray as the waiter show-cased her abilities to good advantage. When Lessy switched over to

his piano bit, along with talented young Larry Green, musical di-rector for the review, Lessy won the evening's peak mitts for hit terrific comic keyboard work, even pounding out some notes with his nose. Gray had to work hard to get

the range, but did a saturation, job once his barrage of reeks and gags overpowered the ...-tornera. Had his usual host of fol. towels been in attendance, much of hi, opening patter wouldn't have whizzed by. But, heavy re-liance on Yiddishisros missed a large section of the pew-sitters who eat mystified at times. When he finally recalled that he was In Milwaukee and not Mimi or L. A.. the yodel big» to roll M. but hemy. T h e Nijinsky-Minsky-Buttin-

sky ballet final. with Marra Lew and Gray donning appro-priate attire has been embel-lished a bit and still fractures the house each time it closes the show. The Art Krueger maidens

were fronted for this one by Band Box muai cal director Larry Green, who led the lads expertly thrit art excellent backing job.

Ben Oilman.

Macayoa • Continued from pep 16 Dol and volume, 155 fart, the neat show should be built around the youngster's warbling. Remainder of the show is below

the standard let by Reachi in his previous efforts. Hia new tour-ed line need, plenty of rehearse before they hit the peak of their predecessors. The Leone& need more room than this floor affords for their ballromnology. Team opens with • spirited polka. Their second number, ln which they get diners to tap glasses in rhythm with the music, wm better earned to the small floor. Their finale, in which the blond gal dom • ballet, needs mine lifts and spin» to enhance its action. Chu y Hernimdez'à fivesome

leeks the pulsation and cohmion that made Geri Gallen% crew • standout here. Johnny Sippel.

• Beware • Paw-1

• Whew • ram• reeatioe • elf , • Be. AAAAAA 1•• T—

show,, His single specialty is packed with humorous audience. directed chatter.... Linda beet shifted to the Levria•Price unit at the Hudson, Union City, N. J.. October Ii. Dolly O'Day. featured strip and

burly first-timer of the blond miniature variety, is being spot. booked on the circuits. She comes from lengthy nitery engagements at the liver Frolics, Chicago; Paddock, Mime Beach, and others in Tampa, Fla., where she has her home not far away from Jostles Rogers. . . . Anne Xing. Spaniel exotic dancer, is being held over at the Yacht Club, At-lantic City. Handling the public-ity for the spot as well as for the 500 Club, Club 15 and Paradise Club there is Don Rich.... Fe-lten Chicago, currently playing to packed house» with an all-Pari-sian revue, is featuring Lotus Mi-lk.. In her new production num-ber, a bubble bath, which she is introducing for the first time. The me includes Beverly Lane. added attraction: Nore•Ford. Bonnie Monroe, Julie Chem agne. Candy O'Connor, Jean Yaryan Buddy O'Day, who replaced Pat Murreyi Harry LIV•1110. featured house comic; Willie Gordon: Mary Fab. rim., house singer. and Jean Pixie, Wills. Jones continues as ork leader, and Jack Richards. as pro-ducer in chame of • line of seven as well as of the entire revue Al Anger, comic, and Barbara Mutts. strip-talker in the same unit, were married September 29 while at the Follies Theater. Kell-am City, Mo. . Harry Wald, former concessionaire at the Grand. St. Louie, and present owner of the World flicker thea-ter there, is on a pic -buying trip to Los Angeles. . Harry Don has booked Ethel Paul, vocalist, for Murray', hm. Albany, N. Y. . .. Carol LeClair joins the Ma-thlealnehewe unit October 26 in Baltimore.

SHA N'S

waé• tIce AAAAAA o0r Hair coon.

1-- ;114= MYIY • . eatt

Be «FL 'E..car 1 le l'eei • 111.M11•111 • sm.

etrIelialr

ULAN'S Nall, GOODS CO SP N Bea la.

Dem. I Clem. P.

WANTED STRIPS—EXOTICS

Md my ACTS that we go cola in MOB Chiba. goad PHOTOS nod FULL DETAILS ..

TED LITIEETI'

Lean fliglIKAL ROO

424 g, gabimort St. gain». 2. liteesad

Le. by A.C.V.A. b A.f. of M.

NOTIL MILVEDERII 41111. la, Wage .1 arm..., Nye VIA Mama Chula ante • Pi•••• Wolter./earnagmr

Single $14.50 weekly

Double $28.00 weekly PeIVATE eave-stinsno PANTIY

Be • Beetle. far

MILTON SCHUSTER WANTED 11.11. for ••••

ClornhoaN.

Jerk BiOang0.1067. Ng, Club aloe

12/ N. 0.1.INe• 5e. Clakan L. lui

SCENERY Ov• Mops, Flat Sal, Caclasias Out,

Orieiatee raa.eeeee

Schell Seeele Studio Sal

ADS WANTED 01 O.▪ . ma, Met dab, Ihmaar, am- p

•10 V0 TrIte ....", aim /a1 4 BAY A. KNEELAND

ttsi w owes.. te-eefteleatar.

RINKS Er ARENAS

• ZSIM•141.. O ., 311, »Mat 1/1. t terday (10, 11), to prank Souh Pall> /AMU... lleathl. SW« IT. 1211.114ell Chleas • Andrew., manager of Ole Ellison

m. tree...P.. White Bureau. Vincent Price re-.'" °°"" I, .re•eine ° ° I , placed Cherie. Laughton in the INee l• Comas, 'sheen. DKr.« Cast. Laughton lets for movie Tell Mast. Hanna) Claelsal. work Charles Boyer, Cedric

flardwicke and Agnes Moorehead Ice Shows complete the cast.

Se. salt lee aure• Illeaslele Coll- NATIONAL PROMOTES gems, 14•1e1.5 s r. lace mimeo LYNCHBURG EXPO. . . Card Armorel W OO 00.0 a•Se• S.

LYNChBURG. Va., -National Ind.. 3111-3.4 so. leal 3/3410, s. Home Shows, Inc., of Dallas. will

tee eese." • ten, en" "'tee.' "`"" produce the first annual Home ONer. tIlné Wa I

M a See. a Chamber of Commerce here No-el."'" e"'"'"-...• • ..irie• vember 10-1R Jack T. Craig. di. iOgrpol., Detroit PLY.: lertaerr NU< IGNe4. s. rector, said more than half of

the space in the City Armory has been sold. IdILWAIIKEE FOOD EXPO POSTPONED ... MILWADICEE.-Officials of the

Milwaukee Food and Appliance Exposition, Inc., who had sked-ded a food show in the Milwaukee Arena for Octobce 24-30, have indefinitely postponed the event. The exposition was under the

DETROIT, Oct. 18. - Lakeview management of Cceorge Lord, Roller Rink at Island Lake Part, Minneapolis, who is confined to 35 mile. northwest of Detroit, a hospital following a heart changed hands recently, with Dan attack. Briggs. Detroit fireman, taking Lukewarm acceptance of the over from Jceeph Ssabo. who had show by local retailers, who favor operated it for a number of years. a dale closer to the Christina.

Business showed a good spurt shopping season, was given as before close of the season for this another reason for postponement. summer operation, litho the earlier part of the season was poor as a result of factors hurting park busi-ness generally around Detroit

Briggs Buys Island Lake From Szabo

OCTOBER 25, 1952 THE BILLBOARD

Dramatic & Musical Routes

Serahl read« dentine.. 0.48 lam.. Bell, Book • Candle, oChlef è Caen. 50.10W. COID. 2.27 'auditorium, Dearer 21-23.

Illaed Shaw of '51 •AwIllorlwril, rh•tle. la, III V, 21. ,Staallnall Aid.) Tamales5, O.. 33. g tb. 0110.1 lelltasall 34' 'Arm..., 1,;000, 0. a: 11.12 A LW , 1,21 leten. 08 16140 COW.. • L.2,2,1,. 27, eldurWl•al aut1.1 Or.. 4•102 22 OAKLAND. Calif., Oct. 18.-

eetelre Ote: ...rt."' i, rnsna ow. Lin Lueddcke, director of the 23-2L cooeLLpg pep, alpp g..,,,p. Coopp,p Oakland Auditorium, said an ef-Inn«. .PIttaat.. fort to re-establish six-day bi-

eee •• •"•• i.e."... • eie••• racing on the West Coast Dlol IIII for Iturolet: .10olierll wasmeetei cycleDeep Blue Sot, ITIpmegols, Illeaele is underway, Murphy Sabatino Pout Pater. d•reetetemo Chlesea , promoted a successful three-day Pf4 Lest. llbell,n1 Clllea.e. a•alana ..,.•.,. 44,....„ ,.,..„.,, a,.' National Board Track Cycling

•••eo. C./ event at Oakland recently and CNN >NW. Loner iNtIntlel Beelea has scheduled a six-day show at out ,cssi Clnelnnall the San Francisco auditorium to Gen • Doll.. ...ern meow. Beer... 'arum: ito......., o... si start December 7. Lueddeke Glendale Is: Orente na. ee• KlKOoll p said a special plywood track. 85 I me • Cernere• 'astral entreat, ass. demo,. IleKlmere. by 200 feel was built for the Oak-s, eaten., lColalall ¡Limo, o.. fl-fl. land engagement. Ends were .P•Noel Tomusteon 24-24. banked to a height of 10 feet, he

Ottalleme: IrPerlpeon. itaceesre Pala Sour Weeeir Melange/I nat.1, said.

le V. 24-21, rlaellteeleml @tech»000 viNcEin• PRICE guns 24-13

Roller. The: ,Celeelal• loam. 111' LAUGHTON BOLE... Ulmer. Ceentela Ona. le Part. 11 Mewl PORTLAND. or.....-ereon Juan weer. KorleeTeNT Yea, 1121W Carter, Prima., S. J., 23; 1RIVA , Hell" grossed $20.150 with »li-nts., sii.hawns. st-ss: models out houses here Friday and Sat-

NEWS NUGGETS

6-Day Races Return Seen By Lueddeke

la lbw of 11133 ear /anal MI.., and Food Show for the Junior

AOW Speed League Off to Good Start PATERSON, N J., Oct Id.-

Racing in the Northern division of the America on Wheels racing league got orad. way October II at Paterson Arena before a lane crowd .4 spectators that was 15 per cent above the corresponding crowd of 1951, said Jack Edwards. AOW director of speed. Alter the dust had settled, Pat-

eraon Arena occupied top perch with 80 points, followed by Twin City Arena, Elizabeth. N. J., 38; Reeding (Pa.) Rink. 31: Peekskill (N. Y.) Arena. 13; Boulevard Arena. Bayonne, N. J.. II; Florham Park (N. J.) Rink. 5; Mount Vernon (N. Y.) Arena, 1, and Capi-tol Arena, Trenton, N. J., 0

Grant Gene Bell Leave DETROIT, Oct. 19.-Gene Bell.

who was fdichigan speed skating champion for Ave years and now is an instructor loi radar and elec-tronks at the Naval Air Station. Satn pier», has been given a 10-day leave to visit his parents, Mr and Ur.. Jess Bell, veteran rink figures, in Detroit. effective about December I.

Concord Instructing PHII-ADELPIIIA, Oct. 18. -

Concord Roller Rink. in the Frank. ford section, la providing lesson. for beginners. Instructors are be-ing brought in and. In addition. the rink haa set at.cie Thursday afternoons as Ladles' Day, with Wednesday nights for adults only under supervision of the Senior Skate Club.

Denmark Bows First Rollery ODENSE, Denmark, Oct. I!.-

Denmark's first and only roller ralk was opened here Saturday (4) to a big crowd. An instructress was brought over from England ,rs coach patrons on how to skate. The rink has been installed in a

section of the Fyns Forum. Danc-ing on skates is to be a feature at the rink nd effort, are being made to interest other cities is Denmark In promoting similar rinks so that inter-city comesti may acid.

B'port Holland Skatery Carries Park City Title BRIDGEPORT. Cono. Oct s13.-

Park City Skating Club. which was recently organized. lus given several skating exhibitions at Park City Rink here, formerly Holland's Skateland.

Officers of the club am E. Janice Lavery. president: Charles O'Brien, vice.president: Virginia Bogner, secretary-treasurer, and Mildred Blotnev. Bernard Blot' soy, Thomas Saldino and Caro-line Macklow, trustees. Club plans tnclude parties. In-

ter-duet contests with regional [mums exhibitions and participa-tion in New England sectional and national championships spon-sored by the United States Ama-teur Roller Skating Araceiation

Aucoin at Bal-A-Roue MF.DFORD. Mace, Oct: 18. -

Benny Aucoin, veteran rink or-gankt. Is the new Hammond mes at Raoul E. BernIerNi Bal-A-Bone Roller Rink here. Aceording to rink oracles, Atwell. scored an Im-mediate hit with Bal-A-Roue skaters.

Managers Suggest More Office Space

Essential Side Space Sacrificed For More Seatiag, Survey Reveals

Br TON PARKINSON

. CHICAGO, Oct. It -More space should be provided in fu-ture auditoriums and arenas for purposes other than the seating of spectators. That was the con-sensus of building managers. ac-cording to the results of a survey conducted by The Billboard. Building execs in many eases

found that there should be wider hallways, more lobby or foyer space, bigger concession areas, oversize storage space and more parking zones. In some instances. the survey showed, maximum sealing [sparsity was provided at the expense of other facilities. Among the extra rooms or

space which managers found advisable were:

An auxtliary hall, seatIng front 500 to 1,000, for conven-tions and local meetings. Hallways wide enough to

permit installation of over-flow booths during exposi-tions. More storage room for

bleachers and other heavy equipment as well ree for show baggage and «peke ment. A special office set aside the tue of promoters on

the days they have events in the building. One manager speaking from

experience noted that most arena entrances were placed so that the possibility of an addition or ex-tension to the building was too costly or highly inconvenient.

Hire Menem Early The experts invariably urge

that auditorium.arena builders hire the manager early enotigh to hear the manager's advice on details of construction. Only in that way, they state, can the building be expected to come close to the ideal arrangement for all phases of operation.

Pointing this up was the ex-perience of a manager who found the building's loading dock was 12 feet high and showed that all docks at similar buildings in that city were of the same height. Apparently, this manager rea-soned, latter-day architect, fol. Unwed the lead of earlier «ones without learning from an experi-s.;ifu.;¡;1. ,,,,w.hetpheirropeth height dock proper.

Size of freight doors was found not to be adequate in some build-ings. Theft should be large enough to accommodate trucks carrying heavy and outsize equipment. While the managers agree on no definite minimum sire, one stated that • 10 by 10-foot door was too small. The recOmmendations ranged front 12 feet wide and 11 feel high to 15 nr le feet wide and as much as 20 feet high. How to space electrical outlets

for use in exhibition booths was another point on which many

200 Oaks Kids Rehearse for Annual Revue PORTLAND, Ore., Oct. 18. -

Some 200 roller skaters in the. Portland area this week began' rehearsals for the Oaks Skating Rink annual revue, roller extrava-ganza that lase year played le more than 5,000 customers. Dates for the show are November 11)-20 and 23-24. Owing to the turnaway crowds

drawn lut year, Oaks plans this year to increase the number of bleacher seats installed on the skating floor, in addition to the regular spectators' section. said Dean Songer, rink manager. Performers are member, of the

Oaks skating clubs, and eon act is a production number involving cestuMes and special lighting ef-fect. Directors of the show are Dale Pritchard, Oaks professional, and Na wile. Jeanne

Proceeds of the revue are used by the Oaks Figure Skating Club to defray expenses of entries' in State, regimel and national skat-ing contests,

managers had opinions. Sugges-tions ineheie that there be four plugs every 10 feet, that both 110 and 220-volt plugs be placed at 20-foot intervals around the sides, and that there be at least one plug of each voltage for every two exhibit booths. Wiring of the system so that failure of the light, in one booth does not black out an entire line or section of booths was one recommendation.

Receding Boxing Ring Selcetion of the proper spot-

lights for long shots was stressed. One manager was enthusiastic. in favoring a beating ring built to either recede into the floor or raise to the ceiling in order to eliminate the necessity for erect-ing and dismantling it for every event.

Flat-floored arenas should have Some means of raising the seat level when chairs are installed on the floor for stage attractions, these managera pointed out. One, building executive favored a floor equipped with hydraulic lifts which would move the entire sur-face loe an angle when elevatIon of seats was needed.

Installation of proper hardware for handling circus riggIng is im-portant for both new and estab-lished buildings, the managers agreed One suggested that re-movable tile be used on the ceil-ing to permit installation a the hardware wherever needed. An-other recommends the concrete floor. Circus rigger. frequently have found that no expert has been consulted, and they urge that non.crystalizing types of metal be uced. Eye-bolts should be flceh against the surface, they stated, making sure that none of the bolt shank is exposed. One manager advised that no

auditorium or arena should have an overhanging balcony. A sec-ond advocated the installation of ass electric organ at the time of building construction. Build an incinerator with a 24-inch flue and an ash screen, another urged. Ramps should be fevered over stairs, in .he opinion of another. Plumbing outlets for home and food shows are needed, display splice in the lobby is good for extra revenue, and • kitchen es a must, according to another manager. He also cautioned that seals should be chosen for com-fort rather than rapacity. Ade-quate directional signs inside and attraction signs outside were among the suggested facilities. Whether advising that build-

ings be air conditioned or that cans for discarded cups be sup-plied, the suggestions, managers declare, add up to important savings and advantages for oper-ation or `suildings

L.- on (hep- ,F,re t'.`mburd 3 20U-

WE BUY and SELL

largest ad silt'. gate

snarling, ta slie egnetry

NEW and USED RINK

ROLLER SKATES fewest priori lowlegmim12,-

...wiry bad wow.

.22.-w 41Wal 2« .1w2..

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JOHNNY JONES, JR. .••• . • CHICA00

43. *

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WE SILT AND au keen el eee•nowee •214•1.•••

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: 1.131ES' 0011810f SESH : MN ROOD gliEELI. $10.50 a pats l ... ...... ,,,V4.:,11.: ',Ivy 1.01

4

: mre.-........àv. ...:‘'e.. . : • Ma mums a sow In : : '"' --.1t,- ,.›:::••• - •

CURVECREST -RINK-COTE 43,e aa, •,„ „, Onaoal• floor, TISa ell../e r Orb"-'..en end oxoan.

MIRY a. COLD. P.O.. Goereese loi Ilheibegoo. •fireépea W• mewl. ,s, lo Wmg wt. Wean Se

Curvectese and see la vOtpull

FOR SALE serrerne Av. 40.100 para. ••444

440.00210141 2.0012 COM111.72, ores, sorer

FORM CUMMINGS generai 0sli..n Co.. fee«

FOE SALE • Tao Sae PeneMe eras, e4retatnir needed ...a.. nagen reedy se owe am,. Mal all el • •••••in au Nab War Rea aria Ta. rare neu I« new o, wanwete, 0.0 822.2 ••••••••

IIIYEItS RINK o. Teen.. relleprème a., "MO. ee eNeolowN NNW.. Oro let.

Maple and Fibre Wheels Reek Hard Maple 875 Standard No. 87F Figure

Na. 86$ airing-86F Figene ese piece. %P.M See. Bashasig.

Ns. 171X - N. CIIL - N.. ISM Laminate/ Maple ere-piece Isndring. Keep all Maple Wheels in a dry place

Na, 78 - Ne. 785 - Ne. 79 Fl.key Ne. Lens Wearing Fibre Wheels

Rink Repairs-Order New!

lee, 3.333 400 • Held Furs" sod Wk.. Slime Sea.

CHICAGO ROLLER SKATE CO. Konen fee QuWily Pewter.

4417 W. TAKE inter CHICAGO 24. ILL

EQUIP NOW WITH and

Eliminate Odd She Rental Stock

meo ADJUSTABLS(PooTiv-14)CLAHO

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KINGSTON PRODUCTS CORK. wee. ei• ce-tt• sssoce...1.

78 GENERAL NEWS THE BILLBOARD OCTOOER 25, 1952

The Final Curtain Mansea-emlnias F.. M. theater manaue. •noclated Ma Los,. anel Mernera. Ott*: It In Onion CM. 31.• He itad keen trite Lee., Cet fi years tad am Mee a diatnet man. mar. At Ms death he wee maimed with Var.. In Mau W. J. RI. •idete. two dalailhare. • ma nod esmea

emniew hula wu IS Ploainy. Il. T.

BATT-Outs il. Ose et Fraden'. Ont OnIOn Ola» atrial procimen. October 13 In Alteng-Pretense, Prange in IN be au muted one al the protium ed tbo Cue.. &&&&&& Ire tad had wrInerg tuna *ten nnagnetloa. baleen. •TrIene •nell Fwar teener. end -Madame Mean,

al 00M-Teerey I. 31 ellgrelor be pantie., for MOM. Can-ada. Maser 17 at Toronto. net. Lo Harman. On, he voted ta restemunam or the Ron, Threat be-fore setae up be. owe Neer Vert gamey. In len he moved to Mean& wan he gem•erd euelleer leas the late Owe-... Lamence end was intl. In ..11-Metter Unease r•erea ill Canute. sle Joined MOM In II]?

S.. M. former Meat Semen comedian gr. fits loam moreaelownly Prrg been., be eilent filet dare reeently In Rally.. 11.1 • neon Mtn... Re was • ea.. or Pueblo. Colo. led had made his home SI Cahfornl• lor tee met it yen.. He made his tart Metter In HIM Menem Ocoee, 17

taooms_t u,. 11. Intel tedeater tor sanesa carnivals la recent years. la Franklin. III., hat. Milt 1181 ln5 ta chtmsed te Ville. Me beta town, tor bon.'. Meta. Is Camden Depwr..1../

IMM-Lase• • IN. accru Sand endow •egor Seery Iltentord. Mabry II in New PS. Been On Um tale Ii Mite. Ma lads her nem libel la . Other Mum a welch Ale al... term -Blue Jeagu.- -In OS ...gala.- -Ile Cheletan. -Me Mare of Ow Mae.-wlbretnr Vernon of henna Kali.- -Me Wane et heads,. -Wee. er the 11:14.-ellte..• "A bine,.., Veld - a -Dam-tied Goota- Me smeared ma Mr Beery Serti, h. lase Or and Marred opputte Mat In -taste.- Recently aloe Mel appeared a Use Wan. Mama Pemba,. Ma was acne. IS thennal club work a au • Lamm editor be

Amman. Academy It Drama An. memene

COMFIV-Juk. en. raws dlyeelar and Ionian arise who played tee .41 la Mal Il Delmed a re blatlemeda Sirat mule, "Her Indlen

One. 12 la Peel. Palma. a.. of • meheocary alarm. A• • 04 rent« he wetted la :be predwdlon of awe Mau da •Mone Town." -Vila Vt.>. -A Tale at Teo Mlles- and -The /Menage, hats ream Mar lotetne MOM he made that man. Pest talkie -allae Jimmy Varettnee Conway flee la Callorm• with • etock compeer in 1M sad her•rne • star in lise la Jack renal.. .Veil., of the Moon Ma ne• las sever raged three years later when la racee, to enter • ea. a Mtile • hon. He le swelled by hi• VIraInO. twe we. Petrie% sad Micheal. ertd • aurae, are. enema, Pain. all V lea names. Seen. October IS

▪ ss-Ma H. Yarn,4 potettar am composer end lyric •ettry Csel.e 11 in ',reaper& Cone (Me Ma. Onartment Yee strata,

12101--•••••• t. M. former uller and ache., slam. of -Mgr Oars- I. remedie.. Orlaer 12 la lent heath. Call. it, ma me

Itualle Inseam. t aaaaa termer MOM men anthered Slid re-erected ter rho 51.405 ItIma Molews OrIeber Si

VOnSTFL-Fudeark C.. M. Mead., actor loam to the Mgr me 'Telenet Meaner. Maher it le new lark. Ile >teen he omen. es • bey with • laakeeleme. intd PMM pan, and dui« Wertitt Veer I •meaued la in. AsaleaMora Corm au, -mat Gee lee later payed la nutmeg. and it., Zealand lu MIsite Calte.' Mtn rrrrr et Lawrence la •111 Road te

Nam.- tad M. Judith Ancient. In 110•5.5, prentnelan• it Ms

oredit awn "O•ys Illthent Rad," -The An.. Muscles, and 'The Last Mile -

Ma arcane end a tamer melee

Olhan-vent t. nutria» end mama.lrt wIth ir' .1.51. end onto«. Me.. the Norte • Clot. asel tibia • Carry Man eel Chills .1.21aene M.& October 4 a lama hum Cory. Christi. Tel Rom/ au in Raggedly Ta. nit •lcloe. Ada, or Mnermlle. aisd dasubur. N. L. Datge, Sag Anlwolo. melee.

O41.}--alre Me•. at the red sand..iis aerobes. teem e Censer and Mr.. September le la St. Prawn. Roane. Olean. I Y need ky hoe Meerut &remelt Oilier, 3 and aural In 1St Barmen,. Ceme-tery. Came

R•111•11-R•beet C M. totems amtlme mee•ere editor at Mee Clnelaneil TOors.Slar and widely 'gnaws Se Ilse a.m., teed. October 12 in neaten Hems. Pinata.. alter an 1Cnese el à ate Here. mse went September I. Md. te floraelll and o.. wane known et an amateur near to Oh Meth He was Clore friendt ash sorb !emerges, gNe•-•aCee as the late Harry 211.1,14 wee woe farm as • tam director la Mani entire deal us« ib. late Walter Cunene,. • litas alar.

Marriages Cle0•1111,4100tellg-

Palrel [Seery Jr. WOW InJutriallet ebb mu armorer prealeoat of the ere.-lero Radio Cerporarlon, erg nuseastneer ••4 119•1%., it red., start» 111.W. Cleselaw41. end It. Mrelgaw newer*. October le sa e•elmle. .1.

011ole.4•11SIMAX-itrua erlgregn. a.m.., and Mint hem ham. meant Manta al Ow Parente Coteau. Mane Stnellm. Pleadelplala Musser le in that clew.

GRILCO-IMARIni-Cart Ore. pleaMa 604 Bum Warr« • rtawaihnis newt« ti.

•

finesse feet etemewur »a Mal relth the Mel Commernal-Traum in 19011 Ile treat to The Macau.. Put •nd la lilt lotned The Tam-Mu. Ai a eldella nalfli tad ay. •• Pau. •Rel Ial the Ore. Oner• Mettle awe Center Pont In mums. P.M ave. The Theme-lher Seams •Mor. unman rIty Mar. rite ram and Onally aseoel. mean. enieer He ea. beat teems In the thealereal Inai, fee hit reMen et Inn Marghera Ilegaturty sarm nas Oven Neon. member It She Caner Press ala nr Cara., and a Hewn Sere,,t we e• held Oct* IS lid

S1011111•071-Cae. S.• OR. Penadelpals. enets1.0le Ofteber 10 la • tie, all Children, 110.110, onww.whow• U. led eh own dame hand bee many year, and also Me. Met Sal tor litter mine areantra.Surratne Sen Ith veldt.. Vint e demater add tent *me belle. October 13 te dettrIne and hur1.1 In Mount Mr. Cemetery.

.10.11-Frea• le lo. former mmitn•te Dilater • III M. Mon 1M. I fatua! In the Phdadelphie Ortheatr• SO ¡ten Imo when It eat fall oreallihd. elnne are hte wt., Metre. T.: e daughter, tee heathers and two Mane.

Ortekeer till Ardmore. Pe.. And ••rla.1 in erestreltuter Cedar, Lem

ULLY-11. Mau Ire« Peed.. IS. comer. Myer and choral M.O. 01-00er 121 et hr. hem, in In•r.nn /1. J Wes tared the counter • vensteely before ma..n, her bete. In the stsalrMa Ulantle Cltr amen •here air • number el years she cordhened the TrayMetre Hotel Cher. Her. husband. Jana Mall Lay, an ma., serme Smote« Or• tuber II la Aglaatic Cli, all bleat la Gina Memorial Part rue.

MltAl1l.al-b..fla s. 64. theMer Many men•der. ortmer II le PP. VOit. Ola Ola 1h. fllnteen.! al tee Nth Street TheVer and had ales beta /ensurer. it . Morsel end Am. Imandor theater. in Re• Pert

1110Rhaa--Reefe. M. termer ettageertan tea... el the Mete... recently to Reltech German blotted her gibet la Mmugy ln lilt alb easse el also Wet from Ifit u 11113 and aggro dories ti.. 11121.114 tea., nee anse In Rana.. Span and fuels ma well as .0 • and Oetemny

P1eler-Itaega.

egpsasu p rector of promotional act vales, and John K. Frazier. director of mod merchandising for AM and

TV. Robert Williams will direct

the AM and TV merchandising drug department. WLW. pioneer in the field of merchandising. has offered advertisers 211 regular

product promotion services as part of its normal facilities for more than nine years. In the new plan. Dunville says, seven new services have been added which will as-sure WLW -advertisers maximum Point-of-purchase effort. With the new plan, WLW will

establish three zones of operation. Each will center In one of the thrm major cciittiiesserviced by both the Crosley radio and television outlets. Crosley memhandising men or ou e I to sert-ice Southern Ohio. Northern end Central Kentucky and South-eastern Indiana: Zone 2 will be anchored in_playton and service Central and Northeastern Indiana. Central Ohio and Northern and Central West Virginia. end Zone 3 will be based in Columbus and service Northern and Southemtern Ohio end the Eastern counties of West Virelais.

New was In Jamaica. I' Ile hed beet tweeclated Inth the Row Perk Water Cor HI rev n, tomat s. eon,. Il o! ter awls moducegs a• 'Perk Law, ad Hurls Mar Orlamm ad Anthony Brady Parr._ Leat Sr Isle M. the Use.. 1.b•e.1 ad....er•-baasmtrelee semen he It 111111,,11000011tt h, flit rus a. • dettentlatr. Mahn

TOWN6l4T-111n. S. W., U. Mee 01 Lee president Si tee an. Waa H l, Zoo. October If le elmet nee

Ctnetnnell. area« Oetuorr 1.• see burial In IferMs Oran, (m , eet. Bee.d. aer Inoband. ahe le euesleed ar a dater.. end three bruit:vs

VI.MIVONag-lamaud. te. .11 known ta showalk who puma aver end a member or ttet es,, ft. SelterIment. ...et IS te 5.107 Buret] La Mat stly Oetober

le. &enema known in Imam. RR as RIO L. ae,Heelthehaler, OctoVe 111 ROO-

. •••oeteled Pith the Cherry Love Me Turk, tram tea to Ina and verewlersaIlw le 1.5.5 mednettem tee -.Iles tbe 'TV P.n.s.. and -Meter Gantf,

In Meteors 011 Me Mee Res..

6EORGE YAMANAKA flied Ocleur SONI

Columeda, C

1.11- 1( YAMANAKA

VOMIG-C. abereaa M.. 114. Were etectetrien. Orleber 10 Ir. UMW, Harter tPa t Mutate fle wee • Charter member it Ow Internet*, 4211ence of l• modem, 1116. inaplorwo. Weal Pheadelselha. and a former ruler .1 the alone ...rear. neon.. daredevil ere ale el n011. MUM: two son, a annn a. a agar Mr.« Mabee t3 Pentenet.s end In Manned Ceti e

WLW's Plan • CentinUed from Me 9

M. veteran Maws,. enneeenenatee Oero• was prepared by Fred Crete di-,„ eàg ss ..., ga sIt et

IIs. Woomera of °JOHN, "SPOT". RAGLAND 0

ve et Ose. 24. URI

Reno & Rorie

asocurrs-lan. Cera. el. termer Irlea-shot area ot the Ban. •111 and nude... October 10 in Mates. Manly Swale. Hoesw,Res. Groot III. In .011101 te Polka Inlet Mennen wielder Imobaml.•naggr Mrs. grade:Ole had Oared 1511es,. aed made seine SIS tIUI,iltl. p.m. She Rh ber honte In flterlIne. III. Chao It mere gad ter • theatrical carver In Clone.. For threw teen she me no utrem sa Pentoddree predernon gd nnie li Peremell.• When n she resoled art., C h•irkfte. who owned • moue-see asow eId feat.. trick obowlee Radellne tmaht her to be • Itist•ezat earl Sad later bollo went eel thr mud. WOW. •• • le•re. Redellfle Seel In IN Mt It. wife metaMed Vane tel ••ttele After retie. term ace business else mob Prune asocarancre ter slege wleehe all Western Central.. aselleentes den. Ices October 13 and Serial In Rleer.le Cemeteer neerhne

.1.61414-Lloyd 41 teleran st omita., aus meta.. °caber 3 In Pinataelt SS the resale 4.1 a seull ',mare suffered tar pacedlitd day a • tall egg a eV.. Remo had vinal most ef his Itre Iss phew MMus,. •.1 h 3

THE MILLIONAIRESS Kneen. erial'. OeloMr 171

ITS. Heaters medirine show. When 13 tauten. to rrrrrr end earn, Shubert Theater eels In the earls "Ms tIc te. •141. Jahn nreemai Retest ilteht Rhotel and the Roy OuvInte OM.. St advnee •sent

Pen eV. Later he ned been • ell. Pester ler tee Oyer era.. Canna Brai' and Maley eau' mean aml Pre. Penner. 4.11.8.• es Shesrs Ind Al Mau. Cert.. of Ansurments Reese left the read In 1.7 OmInd• Of Ill Vallli eh. mgr. us • lentaureli WM.. Mamas are hit maim. ✓arrolt• Z tee brothers and • deter

in•AFT-Ilage t. el. en..., manager al sbe Thee.. Rotten national Minna alime•ne tO -0,010111n.- October 11 at Chicano. 1Cle

Everywhere I Go •Contineed from pogr 14

Chinese junk on Long Island

Sound. The father had • slot of

interesting data to offer on the

aettworthiness of his exotic boat.

Seymour. of course, carried off

the interviewees very smoothly,

tho too often he seemed to regis-ter astonishment at the informa-tion revealed. But the most noteworthy aspect of the program en 'the very effective way the scene .or each Interview is set thru sound and picture. The whole thing is obviously a

variation ran the old "We, the People" format. But it may very well be that under current con-denim this is more suited for afternoon slotting ITuesday Slid Thursdey), when it, potential au-dience is not drawn away by more high-powered programing.

Gene Plotnik.

•eller COMItanv lime.tr. Peet Dena. State eau., Judah illearnan. Pm. narnent Tbcttte ailla In eutflall.t

atIve. Mt Lamm. raiment.

lilt Jot. Ilammere Cunneen Cotte CO, Lail Lathar. Ifltl Alastair Pluruams••• FM« Dade, Panne Smith_ . rrrrr Gen. Oreasm

Iftenderale. CR. RItelmed

peRtRS gown Ifologuann TI. Idan Mutant Sbuttlewoca. The Worn., Vera Mcluleoe The Mud. Urn. Oren.

• Continued from page J

that he has fulfilled her financial conditions, and makes him con-sent to marry her,

Its still a guess as to who is

going to be boss, but most pew-sitters would bet on the medico.

Rrilliant Support The star gets brilliant support

frnm lust the right kind of east. Cyril Ritchard Is delightld as the Mayfair morning-coater she throws downstairs, and Robert Helpnumn is excellently helpful as her doctor. Campbell Colts builds a reel character as the law-yer. and Genie. Graham and Peter Dyneley contribute sharply In tearer usignments. Mentioned also should be two outstanding character bits from Bertram Shuttleworth and Nora Nichol-son Michael Benthall has paced them all with easy fluent direc-tion. Whether you find

owe shallow or deep, Mire Hep-burn will get you, If you. den% watch out. Sh• makes it • show.

Roadshow Rep rrHE Selland Caroline Schaffner who has been In Ill health for a

Players, with Toby sod Swain. fortrught in Logan. Utah. will

closed their 26th consecutive aum- Spend most of the fall In that area.

met tow at Kahoka, Mo., October He plans to store his roadshoar

4. Show opened the season, as and make school datm near by,... usual, at Wapello, Is,, May IS and J. L. Johnson has had three pro-played the same towns and eities motions of hobby shows In Essex

that the company has worked County. Massachusetts. and ha.

since it. origin in 1926. Jack and some booked in Southern New Lentil. CWIler and Margaret and Hampshire. He worked New Eng-Den Doris Joined Huey BM% land resort spots this summer with radio unit at Watertown, S. D. a puppet show. Dolmas Haft spent a few days at her home in Chicago before lest-,' for Nag wood, w here she has LELAND SIMONS is readying a contract with Merits Grommets ha promotions of amateur for film and TV work. Cheek New Plays and minstrels and will and GeOle• Nelson returned to make his first presentation in New York, where Chuck experts Pomeroy. O. . intensely tan into a musical show : George interested in the news of old-will interview actors for his own timers that I read in the Collanli. company, the well-known Mars. mpecially ahnill Maine troupers," hallan Players. Jay Bee Flamer letters George L. Varney frorn will tour North Dakota with his Bangor. Me. 'I'd like to report hypnotic act under auspices of the that Thomas E. Shoe. one of the univemitv a North Dakota, Nor. limt of all 10-20-30 actors. passed IBas oaakaa joined the new eeene bis last days in Belfast, Me. Shea group in Washington. lee Dexter seas known for a fine performance will play club dates around of Mathaia ill The Bells.' Maxine Shreveport, Le, rack ftennaeontb CUSH Was born in Rockland. Me. will .winter at the show's eon. I &Bo remember well Al Mars's struction quarters in Queen City, corning to Norway. Me., with his Mo. Mr. and Ma. Crawford Eagle. show that traveled by wagon. My with their Van Winkle Marion- uncle. Clarence Varney. was agent

enes, have winter contracts It. and manager of many small shows department gum end expect to that trouped the East. Among

make some TV films for Moritz them were the Tom [bows of Bin! Grossman. NMI and Caroline Lincoln and Joe Cook and the Schaffner will spend the winter at Perry and Patton Show that their home in Sareaola. Fla. hailed front Attleboro. Mass. Schaffner reported business on Where are Roe Nero and the Craig the season as satisfactory. Viai- brothers who hailed from New tors during the summer included York? Are any of the Dellue M. and Mrs. Bud Railer. of Fre- brothers around? No one Pet= to mont. Nets. with whom an order know where the old favorite Print WM placed for a new outfit for Webber rests."

next mason. Morin Grommet. and Vence Johnson. San Francisco Chronicle. The last named con-ferred with the Schaffners re-garding their forthcoming novel to be titled "Ladies Free."

. . .

ARLEY KNIGHT u promoting amateur shows »round Tor-

rington. Conn.., G. G. Farring-

ton pens from Alexander. Va.. that he has had a good summer playing fairs and celebrations and that be plans to tackle school dates immediately. Farrington does a chalk talk and musket show, while his wife does a vent act.... Don %idler has been working an out-door merchandising show In Flag-staff. Aria-, but plans to go indoors soon and play one-day stand at

dates which he has nmde previ-

ously. He says be has a tie-up with • national advertiser which gives him a good lift. . Gilbert La-Forest will make some Northern New England territory with E. F. Hannan% "Uncle Josh." with ama-teurs filling the rolls. He also may go 0120 Canada for e ape'. . . Dr. H. J. Has.« I. on his third week-of all East•to-West trek with his wienee-hypnotle one-day stand show. Mon of the dates are for auspices. . . Fremont Turner.

• • •

e e •

TTAPPY AMWAY, old-time

minstrel man. Is still at the Will Rom« Sanitarium, Saranac Lake. N. Y He's been them for the pest 20 years. .. By.... Goals. flamer-operator of the By-Gush Tent Show. reports thot the ',n-un, Mat closed was 20 per rent better then last year's tour. He say, that be retained his wo-man stageshow featuring the

country store and In,71 contest

revues, with admiesioris cet at .15 and 40 cents. He also used a tend. pitch and ladies' contests which went extra well. Gosh went. Into Lb regular route of

theater dates at the conclusion of

the tour. He's mirrentiv in Lake

City. Tenn... Jimmy Gale. who

if mnflned to ht, bed in the Lotus Hotel. New York. with cancer of the right foot. says that h» tyrants to publicly thank Dec Weise for the many kindnesses shown hire and the many friends who have sent him get-well cards and let-

ters of gond welshes. . . Doane

Musical Family. which has been

active 411 the Trinidad, Colo, area. has added short cast bills to its lliltsical.t p. entation. . . . E. X. I. hobby shows aroundlr. stingPean.

Drivin' 'Round the Drive-Ins EDDIE JOSEPH recently opened

his Delwood Drive-In in Aun.!

tin, Tex. He operates Several

other drive-ins in that city. His

newest one is located in S new

neighborhood shopping center. Clia

opening night free ice cream bars. «ere given to the kiddies and' free popcorn to the whole family. . . S. H. Mailing tras been named manager of Seymour Drive-In Theater, Wichita Falls, Tex. A new stew crone and ire cream unit has been added w the snack bar A new. hard-surfaced balcony has been added and spot's capacity has been inereaaed to BOO ear.

. . Bob Chambero has been

named manager of the Belkup Drive.ln, Fort Worth. He for-merly was with the Circle Drive-l. Waco, Test. . . The second phase of the extensive expansion program at Twin Sheppard Drive-In. Wichtta Falls. Tex., has been announced by Chutes Weise.> berg. This will include construe-lion of a modem snack biu ' increasing of spots capacity from 600 to 1,000 cars.... G. A. Lock-weed has purchased the Riverside Drive-In at Smiths/3Se. Tex. from Joe D. Blink. He also Operate>

the Texas Theater there. . . . Claude Thorpe Is scheduled to open a nevi'drive-In et Henrietta. Tex. He is conducting a contest to name the drive-in.

• • •

CARLTON It WEAVER JR..

'-• manager of Hi-Park Drive-In, Sall Antonio, is in Mayo Bros.'

Clinic. Rochester. Minn., under-going diagnosis and treatment far an ailment. . . . Guy. Moue ha,

taken over management of Trail Drive.ln, Fort Stockton, Te....

Jerry Stout has opened • new 300. car-capacity drive-In at Denton. Tex. . . Sharma» Hart, former ovener-opentor of the Stan Drive-in, Comanche, ley., has purchased the Grand Theater at Grudview, Tex.. . A drive-in theater, which would be built by Statewide

Drive-In Theaters, Inc.. San An-tonio. has received a sel -back by residente of Aliene Village. who are blocking the construction of

the drive-in near their homes. A group of 200 appeared before the Munwipal Planning Commission requesting rezoning of the pro-posed theater site. I/ the area is remised, construction will be pre-vented. The site was purchased ffI 1930 by the theater circuit when the site was rezoned as a manu-facturing area. The commission approved the request for changing the rezoning to • residential area but referred the matter to the city enoncli for officLal action

OUTDOOR OCTOBER 25, 1952 Coramainearisas ra 188 W. Itandoise M.. Chicago I, M. THE BILLBOARD 79

Entertainment Outlay Big for Peanut Fete DOTHAN, Ala., Oct. 16.—Seas 1

Swicegood, of radio Station WDIG, and Carol Bailey, execu-tive secretary of the Chamber of Commerce, who head the en-tertainment committee of the No-tamal Peanut Festival which gets under way here October 27 for a week's run have lined up an en-tertainment program designed to appeal to everyone. Topping the list is Johnny J.

Denton's Gold Medal Shows, along with Morris Lipsky's con. cessions. which will be located

RA Nominates J. P. Sullivan For President Veepees Move Up; Ned Torti Named For Third Spot CHICAGO. Oct. ii — J. P.

(Jimmy) Sullivan. owner.marag-er of Wallace Bros.' Shows of Canada, was nominated for the pnesidency of the Showmen's League of America. who served at first vice-president during the put year, was named at a meeting of the nominating committee here Thursday (18).

C. J. Sedlmayr Jr. was nom-inated for first vice-prudent: Al Wagner. second vice-president Ned F._ Tort], third vine-president and William Carsky. treauner. Joe Streibieh was again named as the nominee for secretary. Ed Sopenar will ma for trustee. • live-year office

Nominees for the board of governors include Max Brut. man. Fitlie Brown, Elmer Byrnes. Valliant T. Collins, Phil Cronin. M. J. Bolden, Herb Dotter,. John M. Duffield, George a Flint, John W. Gallagan, K. H. Garman, Harry (Irish) Gaughn. Joe tatur-

G..cer, neL,°..2';,...1.,-Tel Harris. -Thomu D. Hickey. Ben Hyman, George W. Johnson, Wil-liam Kaplan, Rube Liebman. Ed. ward Levinson, Dave Malcolm,

(Continued eta pose IS,

Haynes Readies Chariot Races CINCINNATI, Oct. 18.—R. IL

Pleynes, active in the outdoor show field for a number of Mears. has been busy here an recent weeks putting t h e finishing touches to his Royal Roman Char-art Races, which he plans to launch in the spring to play cele-brations, special events and fairs. The thereat race idea. u

mapped by Haynes, gallows the pattern of the chanci races as re-cently revived in Rome. which drew much favorable comment in the Italian press. as well is pictorial spread in a well-known American weekly. Unit as planned by Haynes will carry a dozen flashily painted chariots reminis-cent of those used in the old Ro-man chariot racing days, with the horses bedecked in U 'ng harness and trappings. Roman. styled wardrobe for the drivers and aids will also be carried. Haynes says, tu add to the pomp and pageantry of the presentation-Stroblite lighting will be used for night grandstand perform-ances. Haynes reports The race. are heralded tied's the

faring of Roman candles, with • shot born a cannon signaling the atan of the race. Haynes plans to have movies of the attraction ready in time for the outdoor showmen's convention in Chicago in December. He broke in his unit with •

showing at the annual RUM' Club picnic at River Downs Race Track • here Wednesday (15), with the idea pulling much favorable com-ment front those present. Haynes plaras to add several supporting acts to the unit when it hits the road.

at Wiregraes Stadium, focal point for most of the events slated for the Chamber of Commerce-spon-sored event The committee also is bringing in • line-up of acts which includes Al (Furry) St. John and Whip Wyatt. Wetter', film players; the Great Kern, the Tennessee Ramblers Jam Up and Honey, and Heals Beals, Austral-ian variety entertainer. For sports-minded people there will be exhibitions by Art Price,' Southeastern plug cuter who is • contender for the national title, and Out Gilinwater, former St. Louis Cardinals baseball player. Another feature will be a Miss

Peanut Festival contest with par. ticipants from le near-by com-munale, which are now conduct-ing eliminations. Miss America will fly unto Dothan to crown the winner. Organised six years ago, the

Festival has attracted attendance ranging up to the 114,000 of last year. Because it is supported by the city and all civic clubs, it has been able to take advantage of almost unlimited avenues of ad-vertising and publicity. Twelve newspapers and It radio stations in near-by communities ate being utilized to publicize the event, along with 110 outdoor advert.. log s. 2,100 sheet. of post-ing and lithograph paper and bumper cards. Many national firms engaged in he peanut and allied produits field are expected to participate in a festival parade.

Conover Acquires To Stage

DALLAS FAIR BUCKS COLD BUT GATE HITS PEAK PACE

Receipts Up in Most Depts.; Sunday Pulls 281,228, Barely Misses Record

DALLAS, Oct 18.—State Fair of Texas attendance was holding up well, with • alight edge over last year's record-breaker Thum-day (16), a, the expo went into the 13th of its 16-day run. Two cold snap, pared attendance only slightly on • few days. A Norther' struck in late after-

noon on the first Sunday (5) and cut crowds considerably on that ordinarily heavy day, but weath-er warmed up by second week• end, the big one. Another Cold front moved in Wednesday (15), but forerun MU for fair and warmer for the final week-end. Money was up in almost every

department of • the fair. Rides. major attractions, gates, food conceesions—all showed increases over previous year. Midway Shears and Manes were slightly

off; Variety Club Circus (Gil American Royal Gray) and St. John Terrell'. Motor Music Circus. both debut- mg at fair, was having a hard time. Fair itself will register th u B. thumping increase in receipts due Racks p to fact that it is getting all of the 60-cent front gate admission

I fee. whereas formerly 20 per cent of the fee went to Uncle Sam. , Attendance thru Wednesday (15):

1Saturday (4) 172,325 181.258 I Sausdaj 183.478 189,175

1.51 isei

Monday (8) 49.673 47,791 1 Tuesday 17) 50.897 52,084 Wednesday 181 181,3es 176,885 Thursday (9) 82,265 31 975 Friday WO 227.805 215.401 Saturday (Il) 263,884 254,801 Sunday 112) 281,228 278,385 Monday (19) 184,751 182,347 Tuesday 1141 105.890 101,817 Wednesday (15) 78,170 77,343 Totals I 1124,437 1,787,158 I Friday (17) w. High School Day and crowds tit usually free-:spending teenagers were expect.

Name Wirth

Grace Collection XENIA 0.. Oct 18.—Richard

Conover, circua fan, said here this week he had purchased the Grace Collection of circuiting. from the family of the late Jolla P. Grace. Kokomo, Ind. The col-lection includes one of the most complete seta of antique circus route books. Also included are heralds, programs and files of The Billboard and The New•York Clipper. Conover, a longtime col-lector. said he expected to corm plete an inventory of the Grace items this fall.

'53 Shrine Show NEW YORK, Oct. ZS. — Prank

Wirth has been named producenl of a planned mammoth spectacle that will highlight the 1953 Im- I perial Council Session of the Shrine to be held here July 13-1 17, inclusive. The New York booker staged

and produced "resemble." a pageant that won wide acclaim.

(Continued oat page St

PROS PROVE PROFITABLE

Portland Expo Credits Shows For Big Attendance Bulge

PORTLAND. Ore, Oct 18.-T. B. Wilcox, chairman of the board of the Pacific International Livestock Exposition, this week credited the sizable increase in attea.dance at the 1952 show to the return to professional enter-tunment The expo closed its eightdcy run here Saturday (II ) and reported paid °Wilde gate attendance was 129,889.

Money-wise. receipts from ad-misions totaled 3158.381 Com-pared to $86,155 for 1951. Prices Of .1.80 to 93.00 included the 80-rent outside gate aamiesion With Wilcox in charge of arena

attractions, the exposition re-turned to its former policy of • rodbo and hone show with the added attraction this year of the Royal ".'anadian Mounted Police horse drill.

"There's no doubt that this type show appeals to the public." said Wile0Y. "Last year's pageant ap•

parently did not have enough blood and thunder. However. the Grenadian mounties were a very good drawing card" The 1951 arena attraction was a his-toric pageant and arena attend-ance was down some 30 per cent from the previous year. Wilcox said that if tht livestock

exposition is staged next year. a rodeo end horse show will be the arena attraction The 1953 expo-sition hinges on whether the U. S. Air. Force leases the Il-acre Pacific International Building for warehouse purposes. If the lease goes thru the 53 expo would be canteled.

Tied in with the lease issue is a project whereby the city would erect a aporta arena in North Portland. Pacific International would teintribute its resources to tins project and stage its expo-sition there each fall

Advance Sale KANSAS CITY. Mo.. Oct. 18.—

The 54th annual American Royal Livestock Show opened hem to-day, bolstered by • record ad-vance sale of tickets and the sale of concession and exhibit space that was estimated at 50 per cent ahead of any previous year, W. E. (gill) Preston. m•nager, an-néunced• For the first time on re-cord,

concession space outside the big building was wild. Most of the ford and drink spots will again be operated by Bush & Laube, this city. Recent lifting of the Midwest

quarantine on hog shows will make this the first swine show to be held in the area since last year. All traces of the '51 flood damage to the building have dis-appeared as the result of an ex-tensive remodeling program ear-ned out this year.

Louisiana Seeks Aid of 16 States On Purchase Cele BATON ROUGE. La.. Oct. 18.—

Gov Robert F. Kennon of Louisi-ana this week asked the govern-ors of 18 mid-continent Slat« to appoint official groups to 03-operate with the Louisiana Pur-chase Sesquicentennial Fair Com-mission is. co-ordinating celebra-tions of the 150th anniversary of the Louisiana Purchase next year. Plans call for coordinated eel-

ebrationa in Alabenut Mississippi, Texas, Arkansas. New Mexico. Wyoming. Colorado, Minnesota, Montana, North Dakota, Kansas, South Dakota, Iowa, Nebraska, Missouri. Oklahoma and Lou-isiana These celebrations will culmi-

nate in a variety of activities in New Orleans. Among the major activities planned will be • revival of the old-time flatboat voyages to New Orleans

Corning November 29th-

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OUTDOOR CONVENTIONS. CHICAGO,

BEGINNING NOVEMBER Mir

AND THE itsi

Cavalcade of Fairs

eel to boost attendance to about 150.000. The fair brought in the Koshare Indian dancers. talented Boy Scout troop from La Junta, Colo., for four free performances in the bandshell. sterling Thurs-day (16). Dancers gave two shows Friday (17) and a final performance Saturday afternoon (18). High school football game was ¡heckled In Cotton Bowl Saturday night Olt

Dallas Texans will meet the Green Bay Packers in pro foot-ball game in Cotton Bowl in. night (18). This probably will not help attendance as much as might be expected, since pro grid attendance here has not been so hot. Only about 15.000 saw the Texans play the San Francisco Piers on the first Sunday of the fair (5). Radio Station V/FAA will present the third four-hour-long "Saturday Nit. Shin-digs," hillbilly show, in the band-she Saturday night (18).

Fair's second annual religious festival was expected to pull about 40,000 into Cotton Bowl

(Coatinard os page !A

11-Week Tour Gives Horan Banner Year RALEIGH. N. C.. Oct. 18. —

Irish Horan and Ilia Lucky Hell Drivers will wind up a 21-week season tonight at the Elimbeth City (N. C.) Fair. The thrill shove impresario reports gains in fair attendances and grosses at be-tween 7 and 10 per cent for the events played last year. Since several annuals were added to the route this season, the over-all takes will be appreciably greater. The still date season wet gen-

erally poor, and altho losses were recorded on a number of oc-casions, the season's take will ala, be up considerably. indicating the consistent big earnings al fairs. The °malty good Canadian

dates inked in for the org were off this year due lo the political situation prevailing there at the time. Horan said However. with Canadian money now worth more than United Slates currency. • big percentage of the losses were erased this, the more favorable exchange

New Eyelash. A number of dates proved ex-

ceptionally good, Horan said. New record» were set at several events. altho the patronage and business at these events was off generally. At one or two events where It was believed that the Saturation point had been hit insofar as pa-tronage was concerned gains in attendance were actually regis-tered and this created the need for an entirely new evaluation of the potential. Horan said. Apart from crediting the over-

all performance. Horan said that the 'et of his rann. .. a unique part of Iht performance. had rnueh to do with the building of crowds. He said that he planned to rebuild the unit this winter and In continde featuring it next year. Nona this year is playing dates

in the Deep South for the first time. He reported them all good and said that lw would strive to increase his bookings it this ter-ritory next year.

Candlelight Skeds Sunday Races BRIDGEPORT. Cc., Oct. 18.

—Stock car raring moves into a daylight spot at Candlelight Sta-dium Sunday (1)0 and will con-tunic every Sunday as long as weather permits under direction of the United Stock Car Racing Club Races were staged at the sta-

dium on Friday nights thruout the summer.

GENERAL OUTDOOR THE BILLBOARD OCTOBER 25, 1952

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OCTOBER 25, 1952 THE BILLBOARD GENERAL OUTDOOR 81

3000 BINGO Na. 1 tait. been Ube. hile. NFL 514.7% Na doplkil. itdt rene tea

TNY Care. as re... New .0 Can, n rend. w.eal .03 eanir. 16.60. Ao aerd• hoe wi to NCO • DI peel. cane t's'ilns Number... MN Woad rellingli. • ed ',reed Telly Cud. MI C•Iered Ilea. (Ards. ea. ea.euelght u el le Green. S.d. Trine • Se per 100 ',P. elt• CASCO. na. I ASS. Onalek. IOC

2000 RENO Made It en red nt ....au,. PI...

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Veg161. SI 00 CAROS tn.. I.,..,, Yellen Tenn N_SOi rare therNen ran or neatood er Olaranal Jaw. Jae ill, per m. tote of

N Per 100 Gehl. Mirlar. 11 ranee /St.

14.1mbered pint Pons NM ...113.0.1 lewerarienta Itunt.rel sellet es JO 3.0 Isels PM NOR linele. of O0.00erel Per • ,,,, . 1.21.

teseinves.el•t Sehenei Ono. craen. RN. •••• Per 100 ea

3.00•Snall.11do OWN we.. rolors. keee only. we

ene 4.3. Id t-SO Pour Herten. Red or Cleo, roue or ere. eien Olamelor ••• N.M., Uwe; Geoe• RAN. RAF Smeller Mee, N Y elan. Ind . Green Pled.. el eoe A. Moony Pr.erS, Utley». IN II

•olderr .Clotereelletee= "we " Chose. wc....n Inithery. Ube ter Beard hplue lust Ur then

/NM. Treeenenuot Plelitlehlegténe treern. Per la 1.0

r.. OS Th. Oboe Pierta. W. Set.. ten large smear. S edam. lose. not tebbed. M 4 re

Nund Una led CS Nark.. else., Ii lace earn. 1050 to N.. Lauer Dee. ee 011,15. 1006 to th »bur AS. 11.

Cannel @Mae ninon. rentrk now elert. wont. Roth IS e.o.m. Pine Pant Balle. N.A. inn Jer. For .13...nat. rinne. i, I4ODS

All abave erlre• are ininuertellon erne C..« and MM. Patna free No Pereiten Neelb anwirted latandIan

J. 31. SINIIONS & CO. SUL Deer.. Ot C.a.. ob..

Luce Pro. Chopin. Iwo., II

sa. tII. lorp•et I. the cunt,

0. LUCY olds. •re bloody

keened to I*.... From,.

tine e•Vereae el hi• city eed

grow Nets aawap.PepS. daily

ued

lend Dodoes. udelleoliees-

periodical you No.

WrIte Oar Oetellt of /We

New. Law-tea Service

L (iINPINO

AVUBTAV

21 Our. Street Nee Porli 6.31t

OF Ye L... L. Una. *1/ te

JOHN BUNDY Pormerly MIR

HAUSS-STANC/4110 CHEVROLET

co.. NOW PRESIDENT ANO

GENERAL MANAGER

TOUNG1UNDY MOTORS, IR(. CHRYSLER.PLYMOUTTI AGENCY

several ang maus. of

NEW AND USED TRUCKS

tSPECt•I FINANCE PLAN

POR SNOWMEN -

IOUNG-BUNDY MOTORS. INC I. is Lain Are . feu It. Las... III

lino.' /ridge 5113

WANTED water Nu nun Log Rollers. Dd.. male ami female. and any unable N.-1 ler Water 311.e. Send sesele. duerip

lind entire. Ulan/

CARL BRYSON neerbere Chita. III

RESISTANT to FLAME WATER

MILDEW

WEATHER

Carnival Routes Send Is

2160 Patterson St. Cincinnati 22. 0.

TENT FABRICS

thuelod 1.1 isibeei are approved by

doe C•lilernio Fire Atornitl. ihe

Under...Mere Laboratories end Other

lacidIng lea pretenders clothed...

Aroilable in 6 brilliant par rune. col..

See your lent supplier end eend for

Mourned bootie "Flute Reside.

. . . theie properties rend

newest spesilkolions.

5,044.17. aeig

. Oh. reed.

PHILADELPHIA

TEXTILE

e FINISHEFIS. Inc.

n 106 Lolayetee St. PlorrIsecnen,

earn ee - ry DAM RECUR 0111ECT DRAW

TINTS-SIDESHOW BANNERS CONCESSION TENTS

lot weevil/we IIelleer.

FLAMEF011 FABRIC

.. ..... temie Mendelton Charles Dr'

Qj-lenrLj&win co.

TENTS ALL SIZES-ALL TYPES

bieterlals ea band te make tar

eAlicr dyed le colors sr

FLAME" Underwriters approved

%a.. water and nilduw-INANd

deed, NOON TODAY

1 I. ITZOP EEO. W. 106111011

UNITED STATE'S' TENT Cr AWNING CO. :115-21 W. Moron CICCACO I/ ttrego, Se Tent »bane lure 1110

ANIMAL

INSECTICIDE

A sew. sale. last actin. insecttcode

deteloped especially Iler bee Rep-

bit Inst.ere. new ready foe dis-

tribution. 100% Sole toe animals.

W.. us for mica. Dealen

solicited.

• ROSS ALLEN Sliver hp

Aalowl.e• M i. MU./ Dere

0 L L 0. MIR MIRE FOLDED TICKETS SPECIALLY MOO CASK 11TTII MD 101.5111•••11801TIONAL WWI AT SAID ORDet. 12 Mewl roc« roe env martens awne4, for lads Ownee of eondna ono to or add U. I. For ann. et color onle.NO154. elsr. Ninon melded« of IO.COOtkeentl•lund and Wm

STOCKnc.trrs IO"' a MOLL 111.0 Non MUDD ND UM MIR II ear ase las

WELDON, WILLIAMS & LICK FOOT MTH AIIKANSA•

/Nu e Tim 1. nee Sue el 01.1.1. Om emir mew*

ONE STOP SERVICE POPCORN MACHINES FLOSS MACHINES

BOXES BAGS OILS COLORING SUPPLIES REPAIRS EVERYTHING FOR THE CONCESSIONAIRE

EIINCESSION SUPPLY' COMPAN1 inlr OM K11111 101 1.110 i I. in..

• . . .EirgerleE. SUPPLY AND

41e . HARDWARE _CHANC. netolold 11.1111.11. 4.1.1 P. O boa en .....01. PLOalgell

Mtn Ii Nee Noe.. el Ali Itinu ....eery *been. ..... . Iterenes. Wire One lent., TreeS, ren. prinu Nut. Conned semi* Wine. rec. Cennewon Oevement sere one memos. Coll. COON machine. .er. All me. a.. Phe. [di. It., Sat ••• WU •11.1. Neel

1.1131. SI

Iles. en ta, terml we., eh. Se Ntre an One II sue Imitanem. P... eying pale. an Wendel

SUP: Motored Pain Orentelle. • a: I flirt 04. Claque nitro. I

slue Use.: Altaudda. All Natty' Abu Tu. UN; ItsfaTeds

30.alcif, American Wales, 'shin Nekhan. 'NOT

'Pak, Sea Antonio 21-11low. I. ete mate: Yoakum. Tee ewe Oeses: trust Tillledemille. 0.1 teem LaYernr. Alan st-nes. I.

0 • H Am' ICInglaneo. D. C.; (Tani Santee so-uor I

Punt. JINN. Creek, Lis; Doe Orleans /. rContineed ors Pape AO

wee" foe tale InFOeulatION

GENERAL EQUIPMENT SALES, INC. 501 5. Wile If • INDIANAFOUS. 1111.

SHOW TENTS CE LU,

116318 BAH lInte ST

car« cii, S. emiewee None, Marne. WM

MAPAT SOMISHIVILLS

SERVING SHOWMEN IS MY BUSINESS...

POS ovrie Tv WEARS

SI4OWM?N HAVE CONSOLTED

Mt Po» tenie INSURANCE

•

CHAS. A. LENZ M.,

1492 fourth SI. R. SI. Pelenburo, Phone: 7 5914

headquarters • RAW POPCORN • SEASONING • SUPPLIES • (RETORS POPPERS

FARMER BOY COIN • tOUIPSONT CO

CIFFC•00 WOW 'CNN e 1 ren tI

1 n11. LW Noe

INSURANCE WRITE FOR SPEC/AL PANS

SAM SOLOMON ••41e4S. SEW» FOI,Sii Ss'

VtiCEL4NCE MAIN"

5131 N. 'Kenmore Aye.

Chiugo 40. Ill

Phone: Sunneside 4-6866

Shooting Galleries And lute. for Easton an" WM..

Duo Gancas Write In row an-

a. U. TERPENIN6 111-1» Marian ,» Ocean Sark. Can

SPECIAL DISCOUNT Per tha Mouth of Ocliale.

WrIN Today

ocRrs ELECTRIC AUTOMATK SNOW CONE MACHINE

we dse own. sneer sum.. P. 0 oos Teca. Fair Part. Dap,. yens

CONCESSIONAIRES FAIR

... and people desirous of being

Concessionaires!

MAKE MORE PROFIT

...selling the heavenly drink!

"ORANGE SUZIE" ... the best refreshment you ever tasted!

* * *

We are aria. opred to hike new seders Irons Pair Cencession.ures. or

people desirous at ke.ne concessiaeaire.. with ',se hied', profitable demk. Both “Oranse Suri. " and . PineaPPle They're neliciees,

nutritious. healthful. and tantalisinet The price is $6 per pound ... il

...II mete 440 to 480 eight em.re drinks.

* * *

A valuable Iralichise EN diatneurion and chain store opera... e Saw

OJOS It we« r•rroonel in the United States

* * *

for loll intormafien TODAY w• swill also include e sane.

of "Su..." Compound with lull in...ursine. •n how le main this del.*. *Mk.

* * *

ORANGE PRODUCTS ENTERPRISES 1122 South LaCicneca Blvd., Room 107,

Los Angeles 35. California

PEANUTS • POPCORN • SUPPLIES 10.4100 NTRAIO POPCORN CARNES a ee0Nel OACR OIDULAHEff

Five Sizes Boxes - Complete Cones - Candy Apples Equip• iâne of Supplies - Midway ment Sr Sup p lie. - Fresh Hamm' Csndy Floss Machine- Roasted Peanuts - An:active

Beg - Ail Circ S - Gandy ElMakes Ice Shavers--Ster Pap.ISuppiles. SEND FOR FREE Snowflake Snow Cones us s mo

corn Machines - Cotton Candy CATALOGUE'

CHUNK-E--NUT PRODUCTS CO. nc ZOOM TED 91113 ED MS

131 N. »toed SI 2,011-11 Wellman SI. 1261.63 f 4:111 SI. MilookOhle 6. Pa. Pineal* I. Pi. 1. *119.1., 21. Calif.

dialdplex tenon (.n.,, erreng Ihe Trude OT Tea,

311 hom N a Se saki ROOT BEER BARREL

me, 8 GAL. 17 cm. 45 CAL. 60 GAL Ashen.. ke Cold Row IN. to aura. • 'arse NW. of sales at an Excetnonally new Pro. Capture S.abutl. eosin. ard prof. ebb Ahltine.

Xeigaieet MIS ArMS a..

lover ell-10 to r, Draws declaim Wed reth Wet amount .of Non when handle b newel to ore sela and a cesse*757 onek town turned le ethin sUe •do il, 45 end 60 G.. Donal§ Two fames tor two entree,' dtinn. lkbee Oboe.» tor COCA-COLA. 05415CC CRAP!. DO. noose. CINCIOULL 11111-COLA. VeRld003 wed Not N. S. MU. RICH/UW.0D ROCIUSTER. SUCINTC. earn, Lyons CANADA ze.. "10U e

DRY NIPU ••11. MENLO. /DWI', NUN./ NMI,. ni/31.1 CAN

MULTIPLEX FAUCET CCI. 01C-L'h"rne

BUYING A NEW FLOSS MACHINE! FAO. en no ree get Ue nee NINIPIIV11.1 II* C.. Can. tun.. main All ni..deene. Ill eliminated eilli the Dhirletorl.-?tetere la " nowt •••... .1. to it «hen rontr• . tn.'« raw or Duren. and need., renrn oreeidneme. `'‘'nu

wheitina write IA eel I.) it WI\ and . o .. ney u need to niebee ean Or

•"..ei mime/

GOLD MEDAL PRODUCES CO. 110 è noR0 STONY Cleicirou. I, Cilio

PARKS-RESORTS-POOLS 82 THE BILLBOARD Cenueonioatioes to 181 W. gamble St. Calm» I. 111. OCTOBER 25, 1952

EMPHASIS ON SELLING

Steel Pier Tops '51 Gross by 8%

ATLANTIC CITY, Oct. 18.—An all-out selling effort inaugurated after the poorest early elan in many years sent gross earnings of Steel Pier • full eight per cent ahead of 1951, George A. hama, president, announced here this week. The bad weather which pre- !

veiled during the early weeks of operation kept thousands of pa-trons from the resort and so rut deeply into the pool of potential pier . The steel strikes

came on top of the bad weather and many additional thousands of , annual visitors failed to arrive from the struck areas. The tightening of operational

costs held loases to a minimum. throunut this period. Afterwards, Hama went in heavily ter top at-tractions to restimulate business, ! and it worked out.

SKEE-BALL Rea J S Pe 045.

recioes 11,111 Germ go,

PACKS, 550ORTS. ARCADES

AND tocanorca

PLANS AND E0111110111 Fer

COASTERS—RIM RIDES

STUNT, fw

ood. Rides wed Fen Mee.,

PHILADELPHIA TOBOGGAN CO.

Ito t DeI p. o P.

SALE OR TRADE ar eal.a.VenY. perch... see Mel

yea y yids: rt. le nay ne, am. Hem.. Lame ir co. YIA wow.. owror. nurrhennl ei ree• Sea ...Inn Fats non... Key ere oinelut. erne

JAKE GROSCOP nu N. lase sr 11.11Mme. game

Fon s, LE

12 UNIT METRO DERBY owe lair,' eons, wren S.T1 a% eoue erne Must clinrne ell to make.e.arg For aneth•r game "Lee se •eer. rnree Pa. Illeblande Mn

V. ti. VAMY•OTO YU MO...1W II. tesede,MY

Tractor Ride Wins Dallas Kiddie Coin DALliaS Oct. 18.—Fred Mc-

Fall Jr., ride operator here, has scored heavily during the State Fair of Texas with a new tractor. trailer kiddie ride.

McFall used a U-Drive Minia-ture Automobile layout but re-placed the cars with small trac-tors. Each tractor was equipped with a trailer and patrons could either drive the tractor or ride in the cart. Adults as well as children patronized the layout. It was reported that 5.300 children were carried one day.

JEEPMOBILE KIDDIE RIDE Sensation of the Kiddieland fer three tears at Playland. Gets DOUBLE the money of any destilar ride . . MORE REPEAT RIDES th. all 10 other rides in the Kiddiel.d put together.

Over 51 0.000 GROSS per season al Playland. Rye, N. Y., and IN-CREASING each year. Because of ite peculiar appeal to kid. oser all other rides. KIDS REPEAT up to 20 or 30 times in a day. The present record is 140 ....Bye rides in can day.

The Jeepmebile is the best drawing card for arry Kiddieland. /I PULLS KIDS 50 MILES. Mother. say shale kid. give them no real until they teke them back to Pleyland to ride that wonderful ride and often they will not ride .rlhing

Thia is Ihs best ride that Harry Traver has developed in SO years of ride building.

Gel your order in Mr 1853. Only • few more orders con be filled. Send lor lull :nfonnation. (Nol yet built in porteble form.)

HARRY ¡RAYER ENTERPRISES, INC. Colonie Place. Phone New Rochelle 2-1.80. New Rochelle. N. Y.

High Quality

KIDDIE RIDES ROTO WHIP—SPEED BOATS—PONY CARTS

GALLOPING HORSE CARROUSEL II1•droted Ches.,, Free

F. NIA NGELS CO.. Coney Island 21,

FOR SALE

WHITE CITY PARK

a.bs,yis sysz. team e 'Snide La..

e- end* Coady. come. 11.de. Dodnern Can and Recker Mlos

• Fe, al weenie. en ee.ee co .....

GEORGE A. HAMID à ▪ 10 Onae.ellar Ptflt Mee Ye. C.,

taratoetwo twm ww le arranged.

M Only reomenble moan, need yply

New Equipment Set Up for NAAPPB Show CHICAGO, Oct. 18.—Paul R.

Fluedepohl, secretary of the Na-tional Association of Amusement Parks. Poole and Beeches, indicated here this week that several pieces of new equipment for the park and ride field will be introduced at the NAAPPB Trade Show to be held in conjunction with the auo-ciation's convention in December. He said several manufacturers

had told of plans to display new items now on the "secret het, at the Show. At the same time. Hue-depohl said that ride manufac-turen in general are reserving more exhibit space than • year ago. Some makers reduced their exhibition space in 1951 because of shortage of materials for build-ing their products. Remodeling of the Sherman

Hotel, site of the convention and trade show, is expected to be corn. teed before the convention, but he new exhibit area will not be used by the NAAPPB this fall. The remodeling is to include air conditioning.

Title Selected

Radio programs emanating from the pier did much to sell the fun center. WCAU, Philadelphia. in-eigurated • popular all-night pro-gram from the pier and Hama credited this with considerable impact,

AU in all it was a precarious season with the winning or losing columns reflecting the efforts of management more than anything else. The etrike induced apathy had to be dealt with at the mo-ment. As soon as money again began to flow in the Industrial area. new policies had to be adopted immediately to take ad-vantage of the opportunities to build up business.

Hassid said that the answer to increased attendance at the Steel Pier was in the tue of the best possible attractions and that the policy of obtaining them would continue. As an example, he said that Steel Pier was the first spot to book the new Sammy Kaye band. He said that he reasoned that the public w.ld be curiosa to hear the new unit and that in the way it worked out.

Motion picture. are still a big drawing card. Harnid said. This season only the very best were sought and this polity erül con-

that the mediocre product woul rinse next season, he said, adding Funspots not do the hab. !

History Tome CHICAGO, Oct. 18.—Final

choice of the title for the history of amusement rides and parks being published for the National Association of Amusement Parks Pools and Beaches, has been made. Paul Huedepohl, noretary of NAAPPB. said the volume would be published on or before November 15.

"Outdoor Amusement Indus-try. From Earliest Times to Me Present" will be the title, he said. Cute are being selected and proofing has been completed by the publiahing company. A Page advertising his annual

manual and guide will be in-cluded in the book, Huedepohl said,

Plans are being discussed for bringing W. F. Mengel', the author and historian of the NAAPPB, to Chicago during the NAAPPB convention to auto-graph copies of the book. Other promotional plans also are being made by the publishing com-pany. NAAPPB is underwriting the publishing of the book.

Rockaways Plans Hallowe'en Event NEW YORK, Oct. 18.—

Rockawayee Piayland continues its policy of operating week-ends and ye thru the fall and winter, with a Hallowe'en promo-tion slated Sunday (28), it was announced this week by A. Jo-seph Geist, preside,. Boys and girls, 14 and under,

will parnanate in • contest of beautiful and unique Hallowe'en costumes, while an apple-bobbing contest will be staged between teams of girls and boys, with prize awards to the winning group.

Highlight of the day's program will be the selection of a Hal-loween king and queen.

Weatherman Nips Chicago Kidspots

Most Post-Season Operations To End This Week-End; Slight Increase for 1952

CHICAGO, Oct. la — t74ipy weather is expected to close most of the Chicago area kIddielands after this week-end. Several of the major spots have been operat-ing on week-ende since Labor Day and most of the fun sane. report some increase over 1951 grosses. Arthur Fritz said his emporium

would unlimber the cash registers whenever weather permits until mid-November. The spot usually operates on • Part-tiMe nails nn. til the first snow. Mrs. Rose Kleero reported that this would be the final week-end for the North Side kidspot operated by her and her husband. At Dick Mil-ler's operation, it also win report-ed that Sunday (19) probably would ring down the eurtain on this yea?s after-season business. Some of the other Chicago kiddie-lands already have shuttered. Weather has been chilly and,

altho Brookfield Zoo had twice as many visitors Sunday (12) as • buwee.ekenearonlliery, thu ir.kidaPota found

Fritz said that his place is run-ning somewhat ahead of last year for the season. Th. Labor Day the increase was greater, but colder weather this fall than last chipped away at the figures in the last weeks. A high point in the Fritz season

was July 4. when he staged a large fireworks show. About 40 set-pieces were fired late in the evening. Rides had operated at ca-pacity and concession windows were swamped thruout the day. Time allotted to the pyre show re-

Atlantic City Buys Land From Noon ATLANTIC CITY, Oct la—The

City Commission this week voted to buy a plot in the center of its own famous bathing beach. Under en ordinance passed, the city will pay J. Gilbert Noon 18,200 for land seaward of the Boardwalk near Georgia Avenue, with a frontage of Se feet.

Noon, cho operates a Board walk shooting gallery, bought tin-property several years ago, and since then has been paying taxes on it. The original owner nevi,: signed over his rights under the

public park easement deed, which created the resort's bathing beach many, yesca ago. City Solicitor Murray Fred-

ericks said the plot was assessed at $10,400, but the $6,200 paid by the city represented about what Noon gave the city in taxes. How-ever, Fredericka admitted that if Noon wanted to, he could have roped off the plot or even put a pier on it.

Zoo Group Elects Philadelphia Man PHILADELPHIA, Oct. 18.—

Freeman M, Shelly, director of the Philadelphia Zoological Gar-den has just returned from a tour of Europe durinr which he attend-ed the International Union of Di-rectors of Zoological Gardens. He was elected secretary and

thus became the first American to hold office in the group. R. Marlin Perkins, of Chicago's Lin-coln Park Zoo, and Fletcher Rey-nolds, of the Cleveland Zoo, also attended the session in Rome.

Operation Snowball Working For Rockaways' Playland NEW YORK, Oct 18 —

"Operation Snowball." a pro-

gram by which R.ka ways' Pleaded plans to remain open week-ends during the fall and winter seems to be working out, according to Dick Geist. Sunday (12), according to Celia,

75,000 persons visited the park. October weather has been warm and sunny here, and good week-

end crowds have been the rule. Currently, all rides, with the

exception of the Cuddle-Up, Rock-O-Plane and Caterpillar, are in operation. The greatest business is being done in the Kiddieland section of the park. All 12 rides there are in opera-tion end Geist said that two more would be added within the next two weeka.

duced ride operation time, how-

ever, and kept the day from top-ping other big week-ends during the year. The fireworks probably corn riled one of the biggest .eh displays ever staged by a kiddie. land. Some of the pieces had ape-ritif kidspet significance, among them being displays showing a Miniature Train, Ferris Wheel and several kiddie ride, in operation.

Masco Samson Up Mrs. Klat.o said that tate-

season business has been fairly good, with several of the Sundayo bringing in about half se much business es a mid-season Sunday. The season as a whole will show

an increase of 10 per cent or more over last year, she predicted. Books have not yet been closed. Rain on the Labor Day week-end held down the gross« then, but she pointed out that in such cues a kIddieland makes up the dif-ference in subsequent days, since parents are pressured by the youngsters into making the prom-ised excursion as soon as the clouds clear.

Mrs. Matzen stated that she could detect no effect attributable to polio here. A statement by health authorities that there was no reason to delay openine of schools because of the polio prob-ably helped, she said. The Kleine, will leave soon for

their annual trip to the South-west during which they will visit Harry Hennies at his Houston k idri le land.

oaor moon 111Mt• 1.11% wean maim win ...run, Ca4O. 9.01•111..«.1*

•

sy 0 OD 4;1 effll

tdiy: ep"-Wetele,

•

ageTgent A e.

Cella ao nu to Van11 WAS. 011100.4

ererangeertefiain".neára'Fle n's

rente".71.1.7?.•=en'''""7:1e.r.i..""Teinee."'ii ... I ee Dye

MoLterrotio SPOtailirg CO. OF•111 Ian ,Fe 146 1, 0s4. o elf b...

AVAILABLE NOW New-Scooter Ride-New Available fur .1 ostoblished

location in the South. Con-

tact

'MILES AMUSEMENT CO. Box 123 Coldwater, Mich.

Phone—I185J

WANTED LOCATION FOR 1953

Se near El. Fenn PrImel In «taw....

Perk ea Bead,. Pryler Midwest ey

melt MMUS:

BOX 270 «Mll Mimed PSI. Cm.

OW Amodio RM. Sr No.

LOCATION WANTED Ii Pads or amen lor 6 All.,, Her.

whall Beet Rides.

GEORGE KEMP Monet Mos. thcrin Wand I. N. Y.

IMAGINATIVE GOLF Der nee. es.10004 a...Mature In. be let runt toe rear Piem ro n-o., or are could h. ye an ecelniere

eer

HILMB COOS MIIIIARBI REF CO. ts eye, St Mber CIO.

RAILS us—ur—aer

wan h., tan, F Net ana Tom for le Ulna. Alta too:m.21nm Cam mar Emalornom carom

IL E. FRAME Lenneen A». Note Ye. IF N. Y. 10 la. erne. tier. (layada

050 Pert @Me... Ara easseuee flee

CIRCUSES OCTOBER 25, 1952 Emerninicatioas to 118 W. Ramada&la St., Change I, 1111. THE BILLBOARD 83

Turnaways Mark RB 'Cold Weather Route Thru South Catches Up

New Orleans Strong for 2 of 3; Tabs Turnaway at Air Force Base

IAERID:Ati, Miss.. Oct. 18.— Singling Bras. and Barnum Its Bailey Circa., with a helping hand from the weather man. con-tinued to do excellent business as it moved out of Louisiana and into Alabama and Mississippi town.. Patrons overflowed the big top

at Meridian, Mos., Wednesday night (15) after providing the show with almost a full house at the afternoon performance. Date was played under Optimist Club auspices and wita bolstered by • big advance sale of tickets. Matinee turnouts at Mobile,

Ala., the• day previous produced only • half house but the big *ow rtrawed 'em that night and turned away several hundred would-be customers. The Kess-ler (Miss) Air Form Base stand on Monday (13) produced another tumaway crowd for the night

WANTED CIRCUS ACTS Af All Times for 1953

• INDOOR CIRCUSES. FAIRS PARKS. SPORT SHOWS. TV

AND CLUBS

•

TOBY WELLS AGENCY

4543 N. Clark it.. Chicane 10. III

WANTED Cana me Vaudeville MM. all km., NO. Ca smell, foe comm. otmt.... Saaten. adene. DM& I WEIL IIIRAGIORS

Itarnaelow. laws

PHONEMEN Te sa U.P. end MMts Cies1m4

JACK SCHENCK. COWIN Motel lehnnetn. PA

(Na Mlles, calls. Om,

AGENT WANTED Om Me ea, book wageless date. Men Wel Inereelnee On erbakettom Alm r=1"1:::20‘7,117101=reeld. Deb Marna. •nmer

JIM CONLEY •so.s if. Salmon able /bone Mel

MINOR SIMMER AM.. SIgn beard. Nemmoor m mm. wild le riles, CC,". Arts va. Cole. Iten m d• mu •aper Yo., 5,05,5w tel. Need mer in.Mr1.1— top de, open,. Meyer. Net Id 'Arne J. IIANKM10011. MeMletwer Ctemm ee MAX SIOTLAMO. 241 PM. caw

PHONEMEN Nab ann. our Annual cervicis• stonsti—setr LABOR NEWSPAP011 la tioutl Mee. Ile:near. nab te b ratted trills b the MM OM ea Me

rose tsit suld dany MACK WITZER

IM maw St. swims s Cemeleis L. New Nnav

WARNING

BAILEY BROS.' CIRCUS 'Tie Mend 040 Mont-

h smoil In BM 'Amen. tiSpalee .4131137. Aerobe as.. OM title 055. out perm* M money... ✓eally worm. CI°o I,. wanted tor 1133

AMIness: 0•114•11V11.1.1.

PHONEMEN-3 lo• Mend, Menial,

0.0100. Vem end teskon Smneured Flub. Ileetbm 01,1er. ben — mud be slenM•kle

HARRY F. KEBOE M. Man Se IMeme CM S. Me

PHONEMEN 5550000 AUMICM 000C—T1CK•11. TOO COMMIIMICIN

FRANK CBI:VELLA NU St Men SO Mn MOM. <Ma

uNISSIIIITY HMI

show after playing to an esti-mated 4,900 that afternoon. The New Orleans three-day

week-end stand started off light on Friday (10) but picked up steam the following two days and produced good business on Saturday arad Sunday. Baton Rouge came up with a three-tarter filled tent for the flor,.

matinee with almost • full house that evening. Show was in virgin territory

Wednesday (8) at Alexandria, La., being the first circus to play the town in two years As a re-mit crowds at both performances were big and standing room was the rule. Following the night show at

Mobile, E. E. Evans. giant an the Side Show, was rushed to a local hospital after an abdominal hem-orrhage. Following treatment arid a night in the hospital, Evans rejoined the show the following morning.

Fairs, Football Beat Wallace To Texas Cash LUFKIN. Tex.. Oct. 18.—

Wallace Bros.' Circus, playing territory that has been recently drained of entertainment dollars by fairs and football games, did just anao business this week. Show played here Tuesday (14)

about two weeks after the local county fair and had less than a 35 per cent crowd for the matinee. Night performance was an im-provemenj with about hall the seating capacity filled. The pattern was similar at

Tyler, Tex., Monday (13), when the matinee performance was de-layed some 40 minutes to wait for school closing.

Swedish Circus Season Ends HELSINGHERG, Sweden, Oct.

18.—Swedish circuses are winding up this season and heading for winter quarter. Circus Scott and Trek nodin's Zoo Circus Played here over the past week-end, while Circus, Altenburg played m near-by Malmo. Both Ciscos Scott .ead Circus

Altenburg winter in tide section of Sweden. Scott's quarters being in Malmo sad Altenburg's in Landakrona. Tr olle Shorties headquarters are In Stockholm.

With Mills FAIRFIELD, Pa., Oct. 18.—

Mills Brus.' Circus has been hit-ting chilly weather on its Penn-sylvania jaunt, which has held down business in some instances but for the most part la draw-ing at least half houses Matinee here Tuesday (14) played to seats that were half filled but the evening show was considerably better.

Half filled stands were the order of the day at Harrisburg on the day previous due In part to considerable polio publicity still making the munch. Despite rain and cold, plus competition from a number of football game, after-noon business at Phoenixville, Pa., was good Saturday (ID. At-tendance at the matinee produced almost a full tent but the night show was marked by meager turnouts. An unmated 1.800 customers

showed up for the Quakertown matinee ?Ada) OW with 'about 700 corning out that evening.

Hill Readies Plans to Bow Indoor Show WICHITA FALLS, Tex., Oct. 111.

—Plans for the launching of Hill Bros. Indoor Circus in West Texas November 4 at a site yet to be determined were completed this week, It was announced by Dan Caswell, general agent, from headquarters in the Kemp Hotel here. Caswell said that Will H. Hill's elephants, dogs and ponies will form the nucleus of the show. Other acts are to be added and

the now i% enegotiating with a

group of Pliilighat'sfeeancen7einel trainer for over 40 years and Casa. well joined Hill after spending the summer with Ben Davenport and Bob Stevens, in the operation of Wallace Bros.' Circus.

Hill's staff is being organised and current plans call for tele-phone crews to be used at some stands. Still another plan will be used at other engagements. Cas-well said. Show plans to play un-der auspices, and some dates in stadiums and grandstands are be-ing worked out in addition to In-door engagements.

'Inotqr the Marquee

Cotton $$ Blossom For King-Cristiam

Most Mississippi Stands Produce Strong Business; Parade Pulls

GRENADA. Mi.., Oct. 18.— King Bros. & Cristiani Circus is racking up thumping business on its trek thm bfasissippi. Good weather plue an apparent plenti-ful supply of amusement dollars, la bringing out crowds.

Stand here, Tuesday (14) yield-ed two turnouts that almost filled the big tent. At Kasriuskr, Miss., Monday (13), canvas was laid out for the overflow crowd at the night performance after playing to almost • full atand at the matinee. Strong business was racked up

Saturday (i1) at Louisville. Miss., where the stands were three-quarters full in the afternoon and slightly under • sellout that eve-ning. The largest crowd in the towns history turned out for the ever-popular parade, according

M. F. Goff. veteran circus man. reports he greatly enjoyed a re. cent voit with folks on the Ring. ling show at Lubbock, Tex. He planed in from the Coast to catch the show and was hoping to visit

(Continued on Poet 98,

Kelly-Miller Average Holds Up in Missouri MARSHFIELD, Mo.. Oct. Ill —

Miss un i b Riess continued good at most spots for the Al G. Bally lk Miller Bros! Circus. Night

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houses generally were near-full and stone of the matinees were almost as strong. But of the Jeri. was Rolla,

former quarters of the old Rua sell Bros.' show, where' Kelly-Millar had • good matinee and full house at night Friday (10). Low point earne the lest day at Salem, where the matinee was light and the evening perfor-mance drew slightly better than a half house.

In nenr-frceaing weather at Hermann. Mo (8). the show had a half house in the afternoon and • neariespaeity at night. En mate to Hermann, the show's red ticket wagon was turned over. but damage was slight. The con-cession diner was put out of commission by a wreck on the same jump.

Marshfield was the Wednesday (15) stand, and there Kelly-aldier scored a near-capacity matinee, with schools being dismissed for the event. At night another near-full house was on hand. Chilly weather at night prevented larger attendance.

Capell Plans To Hype Bally Next Season RAYVILLE, La., Oct. 18.—

H. N. (Doc) Capell, convinced it "takes more than • three-sheet and a phone crew". to do busi-ness, read his Capell Bros.' Circus next season 190121O /WOO up with additional advertising asad promo-tion ideas, Including a pende. At Hamburg. Ark. (10), the

show canceled the matinee for lack of a crowd but the night show drew near-capacity. The show day and dated the opening of the Haywood carnival, which had an auspices but used no paper. A grass fire near-by reached the

edge of the showgrounds but was extinguished before it caused damage. The day before (9), Capell had a half house at night in Fort Hill, Ask., and no matinee was given.

After its regular season, Capell Bros. plans to take an animal show on the road, using echoed tse -ups and advance »lea. Cur-rently. It la tong local lot asad license auspices by no promotion. •

to land pollee estimates. S. T. Jessop. of the U. S. Tent & Awning Company, Chicago, was a visitor at Louisville.

Dcupite competition from • football game in Philadelphia, Miss. Friday (10), both matinee and night turnouts were just slight'y below the sellout mark. Andalmia. Ala., played the %tuck previous. pulled • three-quarter matinee and almost a full home at night. The latter spot was played

under joint police-firemen-Lions Club auspices and merchants were highly elated by the large crowds who came out for the parade and to see the show.

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FAIRS-EXPOSITIONS 84 THE BILLBOARD Cremeeskeeteet te 188 W. Reed.I« Sr., Caksge 1, IN. OCTOBER 25. 1952

Huge Week-Ends Put A BOOKERS, ie t

Dallas Ahead of '51 TTET

Despite Cold Snaps Receipts Rise in Most Departments; End of Gate Tax Swells Expo's Income

from Page 79

Sunday night (19). final day of fair. The expo pill have a free gate after 6 p. m.. preceding re-ligious festival at 8 p. m. Dr. Daniel Poling of New York and Philadelphia will be speaker. A 600-voice massed choir and a 50' piece band will provide music. The fair hes extensively prom«. ad festival in publicity, adver-tising and direct mail to put«. Given • break in sr«ther for

rest of rim. fair execs believe total attendance will exceed 2,230,129 chalked up last year. The fair had its second biggest day is, hie« Sunday (121. the 281.228 attending on that day falling only 8.079 short of 280.30'7 rhalked up on Saturday. October 14. 1850, when fair had double sellout in the Cotton Bowl. Big day Sunday. traditional day for the country folks to visit the fair. was accomplished without any special attraction whatever. The :melt own Martin and

Lewis renie in the auditorium played to 51.000 persons in 18 performances thru Wednesday (15), and had notched up five sellouts. And Manager Charles R. Meeker Jr.. said the show was running right along with last year's "Guys and Dolls," fair's second biggest grosser in history, and would probably gross about the some for its 24 performances

"Ice Cycles 01 1953." playing in the 5.780.seet arena, was run-ning far ahead of last year's ex. relient business Show had about 80.000.85.000 persons for its 17 performances Ono Wednesday 1151. with eight sellouts and near. capacity houses nightly during the second week. The Agi Swenson Thrillcade.

In the 4000-sear grandstand, drew about 48000 in 18 performances titre Wednesday (15), with six sellouts. Show got off the nut Thursday 10). Swenson also an-nounced he would transfer win-ter quarters front Minneapolis to Dallas, leasing the Dallas County Fairgrounds at near-by Mesquite. Show has contracted with Kaiser. Frazer Company to use Kaiser cars instead of Fords and has been wing them for entire Dallas run.

St. John Terrell's Motor Music Circus- presenting "Showboat" In a one • hour version "In • the - round," failed to pull and had had only about 10,000 for 35 performances thru Wednesdpe (151 in the 1.600-capacity, tent. Show did have three sellouts over big week-end. but patronage has not been consistent and a number of performances were canceled. Terrell had considered pulling out after Monday (13). bet finally decided to stick it out «re the lair. Show seemed to be having more than its «are of trouble.. Union hassle Tuesday (141 forced troupe to sing one performance a cappella When Terrell tel orchestra go and union wouldn't let organist serve ea accompanist. The trouble was finally

straightened out, however, and show is going on as usual. The show has been well publicized, with Max Eisen, Terrell's Lam-bertville press agent. on hand until Wednesday (15). Consensus, however, wa - that the show was out of place on the midway and should have been presented as • major attraction, with reserved wets, full-length show and higher ticket price policy, if at all. Fireworks displays — five of

which have been presented, meet-ly in connection with other shows in the Cotton Bowl — pulled about 30 per rent more than ever before. There were about 30,000 kids in bowl for the fire-works Friday night (10), follow-ing Hopalong Cassidy's appear-ance in free matinee which drew about 35,000. Fireworks show Sunday night

(12), fleet time tha PYTO show was

given on the big Sunday. pulled about 35.000. East Texas Day' Show (14). with Margaret Whit-ing. Liberace. FOCI' Area, Apache Relies and fireworks, drew about 25.000. cut somewhat by predic-tion of a norther' which struck just about lime entertainment part of show teas winding up., Music Festival Wednesday

night (15) had Paul Lavelle, Cit-ies Service Band of America con-doctor. leading 23 high school' bands. 10 orchestras and 16 choruses in a spectacular show. , followed be pyrotechnics. Cold weather held the crowd to about 10000, still • fair crowd fee this particular show which has never pulled sensationally. Art Brime, of Thearle -Duffield. presented fireworks.

Indication of the crowds at the fair was the attendance chalked up at permanent fairground mu-seums. Mead= pulled about 125.000 thru Wednesday (15), ahead of but year. Saturday (4), Saturday (Il) and Sunday (12). were the best days, with about 21000 each da?. Kids Day (10) drew 15,000. Museum of Natural History pulled about 45.000; Health Museum. 70.000. and the Museum of Fine 'Arts, 50.000-Hall of State also reported in-creased crowds.

Natural Gas Building has had about 125.000 visitors and Alcoa Alumilodean free show in the Science Building pulled about 1.000 people a day. About 175.. 000 have gone thru the Women's Building Southwestern Bell Telephone

Company, which is one of few exhibits that keeps exact check on attendance. Pulled 359.663 by 5 p. m. Wednesday (15) and ex-Meted to exceed la« year', to-tal of «2.000 by Thursday night (16). About 35.000 cars. at 50 cents

each, entered the fairgrounds for parking during big three • day week-end Friday theta Sunday (10-12). Fairgrounds'were full by 9 a. in Sunday (12).

Rain Cuts Tupelo Gate TUPELO, Mis.s., Oct. 18.—

le.....fissippl•Alaberna Fair and Dairy Shows closed its five-day run here Saturday (11) with at-tendance down only 15 per cent despite rain on three days. Grandstand attendance. «Peed by 'tightly giveaways, was up 10 per cent, according to James M. Savery, president of the annual.

Good weather on Friday and Saturday helped to swell the total turnouts and also aided takes for the Royal American Shows, the midway attraction. Attendance the final day was 43.000, Savery 3 id

CHICAGO, Oct. 18.—All booking offices that sell at-tractions to lairs or amuse-ment parks in the United States and Canada are urged to submit their names, ad-dresses, and the names of their sales representatires for listing in The Billboard's Cavalcade of Fairs issue. To insure letting, booking offices are requested to mail such information to the Outdoor Department, The Billboard, 188 West Randolph Street, Chicago 1.

Gastonia, N. C., Maiden Run Pulls 72 381 GASTONIA. N. C.. Oct. 18.—

The first annual Spindle-Center Agricultural Fair. which closed its initial run here September 27, drew a total of 72.381 patrons, according to official figures re. leased this week by William H. Robbins, secretary. Grandstand attractions also did

good, he said. Buddy Curry and his auto thrill show were in for Monday and Saturday night ap-pearances and played to sellouts. Hoc,. racing was the feature on Wednesday and Thursday night with midget auto rares by the Southeastern Midget Racing Assn Medico on Friday evening. AMA motorcycle race, were held Satur-as afternoon. •1n addition to the recess arts

presented each evening included the Henry., Liberty ponies, roll-ing globe and dogs; Arthur Smith and hie Craekerjacke; Fred Kirby, local radio-TV performer; Judy and Jeanette, high act: Julie and Jim, unicycle; Gingham Square Dance Team and Jesse Griffith organist. The show was mimed by Fred Bumgartner. Fireworks were displayed by Vitale Fire-works Manufacturing Company, New Castle, Pa. Betty Furness, Wesfingimuse TV Commercial-jeer, was a fair visitor.

Distribution of 27.000 special kids' day tickets boosted the turn-outs for the three days with at-tendances of 7,200, 8,100 and 3,000. Johnny Denton', Gold Medal

Shows did well on the midway.

Tab Record Gate At Spartanburg

200,000 Attendance Likely for Refurbished Carolina Annual

SPARTANBURG, S. C., Oct. IC. —Chalking up single day attend-ance records Warne o habit here this week and Piedmont Inter-state Fair seemed assured of an all-time gate mare In excess of 200.000 by tonight's closing. On opening Monday 03) the

week's smallest erowd. 10,000, was on hand. Tuesday there were 45.000 patrons to make up the leggeet gathering titre yesterday. Wednesday (15) some 40,000 were on hand and on Thursday. a traditionally light day, the gale hit 25.00G

President Paul Black, who tees up the Interstate, six-county annual formed seven years ago to succeed Jte e'e Spartan-burg Fair, said that an attend-ance of 200.0% or more actually taxed the capacity of the present p ant sod that it wouid be diffi-cult to accommodate many more additional thou.«a until such time as fences could be moved bark

Avian« !minted • On Tuesday. Wednesdas and

Friday the view from the second-story administrative offices was dominated by the closely pecked thousanda of patrons. Two per-formances of the George A. Hamel night grandstand show were needed to accommodate the crowds. The Cetlin It Wilson Shows on

the midway are running well ahead of last year and a possible record gross is in view for ibis department also. Reasons for the event's thriving

attendance and business thls year has to do with the notably high prosperity In this area, Presideet Black said This Is the !went center for the shipping of fresh peaches in the world and the crop brought a top price. The mettle mills are all on three shifts.. Cot-ton is upon to 40 rents per pound and just about everybody is riding high on the economic «ave. A number of improvements have

been made to this event In the seven years that the present man-agement haz had charge. Except for normal mainemence costs ill

VOTERS TO DECIDE

Proposed Mutuel Knockout Threatens Oregon State Aid

PORTLAND, Ore., Oct- 18.— Revenue for some 45 faint in Oregon will hinge on whether voters on November 4 approve a proposal to eliminate pere «duel racing in the State. The measure would invalidate a law enacted In 1933.

The State, since that year has received $5028,000 from horse racing conducted at fairs thruout Oregon and at Portland Meadows and front dog racing at Multno-mah Stadium In Portland. Of these receipts, 40 per rent Its, gone to the State general fund, and 60 per cent is apportioned among fairs.

Annual apportionment to fairs follows: Oregon State Fair at Salem and

Pacific International Livestock

Exposition at Portland, $35,000 each; Pendleton Round•Up and Eastern Oregon Livestock Show at Union, $7,500 each; KlaMath Falb Round-Up and Mid-Columbia Livestock Show at The Danes, 85.000 each: Turkey Shows e Oakland and at Me-hfinnville. $2,400 each; Spring Fat Limb Show at Canby and State Be Corn Show at a site designated by the Director of Agrieeltere• $2.500 ' each. The remainder, whirl, in 1950 totaled 5243,000, is apportioned among the 36 come f U

tsea f p at Gate

profits are being poured back in lo the plant. A number of improvemeets have

been made to this event in the seven years that the present man-agement has had charge. EtteePt for normal maintenance costs all profits are being poured back ill

to the plant. Many Improve...mate

While many major jobs remain to be done, the improvements added each year are winning fa-vor with the p'i ,bee. The 400 head of cattle are well housed. but more buildings are slated for this ever strewing department which reflects a new big Marineu in this area and serves well to point up the value of the diversified farming which has changed this region from its former dependency upon cotton alone to the present blending of industry and farming. The event has long been noted

for the high per capita spending al Its patrons and this year is no exception. The grounds are liter-ally jammed with concessions, and while some few reported business slightly under last year, many more reported substantial gains An arts and flower exhibit

teased by Mrs. Margaret Moore is deservedly one of tthe most pop-ular features at the fair. A unique flower display adopted the United Nations for Its central theme and dozens of exotic tropical (lowers were flown In from Hawaii to form the central exhibit.

Exhibits %Word Mre Moore has been winning

considerable regional fame since 'taking «Ls department over a few years ago and fair execs from distant pointa who have eeen her exhibits praise them highly for tectr originality and freshness. That the event le gaining con-

siderable stature was exemplified here Thursday when a special luncheon on the grounds drew every top political figure in the State. This annual event, which had been staged in a downtown club In the page this year was held in front of the grandstand in a special tent decorated in midway and fair fashion. About 200 in-vited guests attended.

Six radio stations in as many counties seem to have adopted the event for the week. Their air tinte Is liberally spotted with news and features of fair events, and it is safe to assume that there is not • person In the Piedmont area who is not aware that the annual is on this week.

State Rep Herman Chingren, former president of tlee Oregon Fairs Association, has taken steps to seek legislation next January that would provide other revenue for fairs should the raring law be approved November 4.

Coming November 29th—

THE littgOARDS IOND ANNUAL

Outdoor Convention Number WITH SPECIAL DISTRIBUTION Al THE

OUTDOOR CONVENTIONS. CHICAGO,

BEGINNING NOVEMBER /Ole

AND FEATURING THE leS1

Cavalcade of Fairs

aumont Fair

Off on Midway BEAUI.IONT. Tex.. Oct. 18.—

South Texas State Fair today en-tered the last day of its 10-day run with attendance running 10 per cent higher than last year. Receipt on the midway,

where the Amusement Company of America holds forth, were 5 per cent under '51, Karl B. Schwertz, fair secretary. said. Other amusement attractions

include two free acts—High Div-er Sam Solomon and Trampolin. ist Larry Griswold, plus fire-works by Thearle.Duffield Fire-works Company, Chicago. -

Conway, S. C., Chartered CONWAY, S. C., Oct. 18.—

Berry County Agricultatral Fair, with office, here, has been Char-tered by the State as a non-profit oreanization. Mrs. Pope Watts, «a city, is lilted as assistant secretary and treasurer of the organization.

OCTOBER 25, 1952 nis BILLBOARD FAIRS-EXPOSITIONS 85

Nunis Registers 10% Gain With Big Cars at Annuals RALEIGH, N. C. Oct. 18. —

Gains ranehe from 7 to 10 per cent were reflected at all et the big car auto rares stand by the Sant Nuisis Seeedw•ys this year, promoter Sam Nunis reported here as he staged the final event at the North Carolina State Fair today. Hunts has been exceptionally

leeky this season, lasing only one fair race date to rein. The mis-• fortune occurred at Eastern States Exposition, Springfield, Mass., on a Friday. However, a Saturday program was akin carded and the crowd that turned out brisk.' si: preview, rectories. Dates were added to the route

this year and these provided an additional Increase in the year's earnings. The expansion program inaugurated several seesaw ago Is continuing, Munk said, end every effort will be made to add reeks, dates in his mint Midwest and Eastern territory

Nara Weigel

Mullis repel( d Increased In-terest in Fir Cr rating among fair managers wai attributed this to pressure from fans According to Nunn. storks, roirSI,r, and thrill shows have never cut into the large numbers oif big car racing fans. On the contrary, he said, these events have actually con-tributed to the group interested in the big cars since they have created • whole new audience for motor

Running under the sanction of the American Automobile Asso-ciation has assured the nucleus of a good crowd at all events. Nunia said, Another big aid in build g crowds has been the prtoentatim of Indianapolia drivers, including th, winners of the 500-mile event in all but two years since resump-tion of the clasaie after the war.

Figures available here showed that more than $70,000 had been paid to drivers in prize and •p-

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pearance money this season by Sam Nerds Speedwaln. The total for UN season will be more than double. Notais said, since less than half of the dates were included in the initial total

Big Names Aid Muni, said that the use of big

names in racing, the develop-ment of better, faster can and the growing co-operation of news-papers and radio stations were all [anon in the increased busIneas The publicity outlets are a-Gown-ing up, he said, after a partito-larly ,ght post-veer peeled when newsprint shortages mixed the passibility of big or consistent cov-erage in building events. Simla was not so lucky in Stag-

mg his still dates. Three of the promotional events were ..-st to rain, including Trenton, N. J.. which has attained somewhat of a record in this reopen. The Tren-ton rain date was also lost Even so, still-date grosses were

up, Minis reported, thus rounding out the best season be has had One mere still date remains ...a this has been tentatively sel for November 2 at Ati.roaf Mi Male dater were staged at

Atlanta, which had five; Cedar Rapids, Ia.. and Trenton, three each; Raleigh, Richmond. Va.; Reading, Pa and Springfield, Mass., two each.

Fair Dates tn.s...Z12".Z:nr,"

Wirth Named • Continued from Pear 79

for the 1951 session which also was held here. New show has been titled "hleccarabia." Wirth said that John E. Loner.

gen, who directed the 1951 ex-travaganza, has been retained to stage the 1953 show. The spec. tacle has been Inked in for the first two nights of the conven-tion. Some of the features will be held over for presentation in con-junction with the hone show on the third night- As in the past, all show activities will be staged in Madison Square Garden.

Oriental Tem. Show again will be built around

an Oriental fantasy with a large number of professional acts in the principal roles. Many of the Shrine's uniformed groups will be included in the cast which will number about 1.000. At the afternoon seraions slated

for the Garden vaudeville acts will be presented between appearaneee of Shrine bands. The deal was set early this week by Gen. Walter DeLarneter who is again serving as director general. Mecca Temple is host. 'Royal W. Ryan, of the New York

Convention Bureau, *gain will act as secretary. Charles W. Folks is assistant secretary. Arthur H. Dia-man!. treasurer; Russell B. Kan-tor, first vice-president and depute director general, and Melvin L. Craig, second vlee-president and deputy director general

International Association of Fairs & Expositions, Hotel Sher-man, Chicago, December 1-3, Frank L Kingman Brockton. Mass, secretary.

Fair Managers' Association of Iowa, Hotel Fort Des Moines, Des Moines. December 8-10. E. W. Weak) Williams. Manchester. secretary. Indiana Association of County

dt District Fans. Hotel Severin. Indianapolis, January 8-7. William H. Clark, 360 Walnut Street, Franklin, secretary.

Wisconsin Association of Fairs, Schroeder Hotel, Milwaukee. Jan-uary 5-7. W. H. Eldridge, P. 0. Box 2138. Plymouth. secretary. Hansa. Fairs Amociation, Jay.

hawk Hotel, Topeka, January 13-14. Everett E. Erhart. Staf-ford, secretary. Maine Association of Agricul-

tural Fairs. Falmouth.Hutel, Port-land. January 1445. Roy E. Symons. Skowhegan. secretary. Michigan Association of Fairs..

Fort Shelby Hotel. Detroit. Janu-ary 18-20. Harry B. Kelley, Hills. dale, secretary.

DIlatais Association of Agricul-tural Fairs, St. Nicholas Hotel, Springfield, January 18-20. Clif-ford C. Hunter. Taylorville, secretare Nebraska Association al Fair

Managers, Hotel Cornhusker, Lincobi. January 19-21. H. C. McClellan, Arlington, secretary North Carolina Amociaticei of

Agrieelteral Fairs, Si,' Walter' Hotel, Raleigh, January 22-23 Mrs. Clyde Kendall. P. 0. Box 5127. Greensboro. secretary. Oklahoma Association of Fairs.

Biltrnore Hotel, Oklahoma City. January 25.26. Vera MeQuilkin, P. 0. Box 974 Oklahoma City, secretary. New Jersey Association of Ag-

ricultural Fairs, Hildebrecht Ho. gel, Trenton. January 28. William C. Lynn, 1 West State Street. Trenton, secretary.

Arkansas Fair Managers Asso-ciation, Hotel Marion, Little Rock, February 24. Sen. Clyde E. Byrd. 2601 Howard Street, Little Rock, secretary. New York State Aesociatonn of

Agricultural Fair Societies. Ten Eyck Hotel. Albany, February, 2-9. James A. Carey, State Office Building, Albany. executive secretary. .

Western Fairs Association, Pal-ace He tel, San Francisco, No-vember 18-20. Rose E. Links, 101.r. 24th Street, Sacramento. secretary. Kent-cky Association of Fairs

& Horse Shows, Brown Hotel. Louisville. January 11-9. Ray P. Weller, Shelbyville, secretary. Texas Association of Fain &

Expositions, Salter Hotel, Dallas, February 8-10. Ted Overbey, Texas - Oklahoma Fair, Iowa Park, Tex., secretary.

SLA Nominates • Coetateed 'eons page 79

Bernie it nodes ri. blaurte (Lef to') Obren. Paul Olson, Buddy Paddock, Harry Ross, Jack Alt-hea. Also Robert Seery. James E.

Strut., Al Sweeney, Harry J. Taylor. J. C. (Tommy) Thomas. Neil Webb, Ben Weiss, O. J. (Whitey) Weiss. Charles Zetneter Sr.. Arthur Morse, Edward Mur-phy, Arthur G. Peets, T. Dwight Bennie, John W. Wilson, C. C. (Specks) Groseurth, Lloyd I. Thomas, Jimmy Stanton, Eph-raim Glasser, David B. Endy and Edgar G. Hart. Nominating committee mem-

bers on hand included Lou Kel-ler, chairman; Pateo' Pivot.. Sol Wasserman, Lefty Obren, Char-les Watson, Charles Zemater Sr.. Jack Kaplan, Al Sweeney. Ed Levinson and Mel Harris. Annual election of off icen was

set for December I in the club-rooms at 54 West Randolph Street. Polls will be open from I p ni to 6 p. m.

Refurbished Raleigh State Event Attracts Near Record Gate

Ultra Modern Architecture Proves Big Attraction As Crowds Build

RALEIGH. N. C. Oct 18.—En-thuziastic natives flocked to North Carolina State Fair in record num-bers this week to vkw, among other things, one of the architec-tural wonders of the world. The new Coliseum. or State Fair

Arena as it seems•destined to be known, uncompleted but in opera-tion, I, a 23.000 square foot struc-ture that will contain 5,200 per-manent seam and have s seating capacity. utilizing portable chairs, of 9,500. Ti is an ultra-modern sirtielnre supported by two 90-foot parabolic arches. A roof, which will be added by next January. will be supported solely by these arches. Not a pillar or post will block any spectator's view. Every seat in the 1.500.000 Structure is on the "50-yard line" as Dr. J. S. Dor-ton, fair manager, puts it Other new structures, not yet

completed but In operation, are the mine building. a hanger-01)e structure containing 23,814 square feet and accommodating 400 hogs and pigs-50 per cent more than were ever exhibited here before.

Now Youth rout«

A Youth Center of four build-ing, contain two dormitories with all modern conveniences and housing accommodation, far 121 youths-64 boys and 84 girl. Former State highway shops

have been transformed into a live-stock area. 4 U-shaped building and a 50 by 300-foot center build-ing can accommodate 700 head of cattle. The all-metal, fireproof quarters contain 46,500 feet of space. Other former State high-way buildings were made avail-able this year for the housing of poultry, pigeons and rabbits. The former 30.000 square foot

State highway glass shop has been converted into excellent quarters for the educational and commer-cial department,

New Gate System A big improvement in the han-

dling of the 400.000 perions• who annually visit this event was the enlarging and landscaping of the parking areas so that now 10.000 cars can be handled easily and row eniently A new :meets road

wsi built from U. S. Highway No. 1. Fence, and gates segre located so that natrons now pay only the parking fee while in their cors. Admission tickets are bought et the gates after the cars have been parked and the entry of patrons is considerably speeded. Three new lakes have been

formed by the erection of roadway dams. All are in the infield area and are designed to become wild-life areas in the future.

Since ground was first broken about the first of the year the im-provements are almost unbeliev-able. Extensive as they are they reflect only the initial stagen of a gigantic rebuilding plan which in-cludes a stadium with a seating capacity of 100,000.

Big Opening Crowd On opening Tuesday (14) crowd,

estimated at 100.030 turned out. Os Wednesday (15) the gate ran about 80.000 despite some light rain in the afternoon.

All -how units have done big business. George A. Hernial', night grandstand revue has played to capacity houses nightly. Joie Chitwood Hell Driver. peeked 'ern in on the open-ing afternoon and Wednesday the Jack Hochman Hell Drivers played to a packed house despite threatening weather which in-cluded • little rain. On the mid-way the James E. Strates Shows are heading for a banner week. The added housing facilities

made it possible for the fair to greatly increase its cattle and poultry exhibits. Sale of com-mercial and concession space ap-peared to be greater than ever before. The eating stands alone would have to be counted in the donna but they all seemed te he making a buck.

IIISPI.AY FIREWORKS ei Dialleareleas

Inr•troo your iltir rearrootron or Axon, .rolir Inc • OW aroolas or s 111001 ...Moore wo sill INa CONTINENTAL wows pone.. I r nnnnn g say I be Moog and ton for row inn... , vreetory

relerloNe..erte. 'Wee o'no•

CONTlei n . • olr exell or roor

ATTENTION!

FAIR SECRETARIES! AM NOW CONTRACTING FOR 1953 FAIRS

TWO NATIONALLY KNOWN, STANDARD. RECORD BREAKING

GRAND STAND SHOWS

ERNIE YOUNG; j S 1953 REVUE THE MOST LAVISH NIGHT SHOW EVER OFFERED IN THE

HISTORY OF FAIRS

N0. 2 SAM HOWARD'S ACIUA THRILLS

A NEW IDEA IN A WATER SHOW

(CAN WORK RAIN OR SHINE, AFTERNOON OR NIGHT)

ALSO THE FINEST LIST OF TOP FEATURE ACTS IN THE OUTDOOR SHOW

WORLD. EVERYTHING NEW, DIFFERENT AND OUTSTANDING.

WHY WAIT? BUY NOW!

ERNIE YOUNG AGENCY 203 N. WABASH AVE. CHICAGO 1, ILL.

1697 BROADWAY WERNER BLDG.

NEW YORK, N. Y. PITTSBURGH, PA. EDDIE SMITH, Rep.

CARNIVALS 86 THE BILLBOARD Cosseenteetion. or lea W. asisslolpis Se.. Clacssa I. III. OCTOBER 25, 1952

Dalas Rides Top '51; Shows Mixed

Rotor Scores Big; Betty Lou Williams In Surprising Pull; Claxton Wows 'Em

DALLAS, Oct. 18. —Midway operations at the State Fait of Texas. which alms its 18.day run tomorrow. has produced mixed business. Ride grosses have been topping

'51. games concessions have been down, eatand-drink business is up but grow, from shows In off. Drop in game concessions and

show receipts stems from a re-vamped midway policy. There are ao bingo games, nor wheels, all of the game conensiona being hanky junks. This has slowed up play and also has drastically reduced the amount of merchan-dise normally handed out. As for the shows, there are

about half as many Sack-end units this year than last and those offering girl talent have been toned down to the point at which it hurts. pritrawge-wise. The Max Sayers Roffoseister

Rotor Ride was registering whop-ping business, riding about 75,000 thru Wednesday (15). The ride pulled sensationally on heavy week-ends. On one day, Sunday (12). about 12,500 paid either to

Gold Medal Given Contract For Gastonia OPELIKA, Ala.. Oct. 18.—The

contract for midway attractions for the 1953 Spindle County Ag-riculture] Fair at Gastonia, N. C., has been awarded the Gold Medal Shows, it was announced jointly by Johnny J. Denton, owner of the show. and Howard Robbing, fair manager.

The Cantons event was held for the first time this year Sep-tember 22-27, and drew a thump-ing 72.381 for the six days. With 10 rides and 15 shows on the midway, Gold Medal reeked up hefty grosses.

Denton bought a Caterpillar at Shreveport, La.. and will reloin the unit here. Attar playing two weeks of fairs at Panama City and Marianna Fla., the organize. Lion will close its 1052 season at the National Peanut Festival Dothan, Ala., October 27-Novem-ber 1. The show will winter at Napier Air Base, Dothan

see the ride hi action or take a whirl on it. At the end of the first 12 days of the 16-day event. the Rotor ride had hauled 75,000.

Schmidt Lend, Hand Bin Sehriildt of Riverview

Park, Chicago. where the ride paved worked this summer, was on hand to give a lending hand in

OPERATION FRIGID THE PAS, Me, Oct. 18.—

Ride patrons at the annual Trappers Festival here ID

February, will figuratively thumb their noses at wintry blasts from the comfort of a winterized Ferria Wheel this year. E. J. Casey, Winnipeg carnival owner, will have one of his wheels here equipped with plastic canopies to break the frigid winds and special unit beaten in each of the ears.

Midway Use operation of the Rotor.

Velare's Sky Wheel registered At Shreveport big business. .11 carried about

ren rsfe'iverldeEihealrefarelfr'i, .b.a=ieil:shrsuveel: Sparks Praise fered a break-dr wr; era. was ai-led for four da;s. Ray Stinnett's Merry - Go •

Round was enjoying the best year in its history, Stinnett said. Thru Wednesday (15), it had car-ried 75.000 persons and Stinnett figured the total would hit 100,-000 by fair's end, providing it were given weather. Sammie Bert's Roller Coaster

rode an estimated 70,000 In the fair's first 12 day. to top last year. Ride's biggest haul was Negro Day. Contrariwise, the Rotor had its lighen busks.. on Negro Day.

Surprising strength among the back-end units, all of them pro-vided by Rey Marsh 1317Oon was shown by Betty Lou Wil-liams, four-legged girl. The at-traction played to 80.000 persons at a quarter thru he first 12 days.

Blanes! Money Getter Biggest money-getter, however,

was Sally Rand'. "Happy Roll-day." priced at SI. On Negro Achievement Day, Leon Clax• ton's "Harlem In Havana", fea-tured show with the Royal American Shows, took over in the Rand top and did tremendous business. By far and away the best Negro show ever to play the midway here, the Claxton wowed the all-Negro audience.

Visitors to the midway this week included R. C. Mc Cullum. newly named general manager of the Canadian National Exhibition, Toronto,: J. W. (Pane') Conklin, Canadian midway Mimi.; Pete Baker, secretary, and Bo Belcher, staffer, of the Oklahoma State Fair, Oklahoma City ana Jack Ruback of the Alamo Exposition Shows.

McCollin Org Moves to WQ SALT LAKE CITY. Oct 18.—

State Fair Shows of Utah are in winter quarters here after a suc-cessful tour of Western States, Freedman Biz Rides and shows are stored In a new cinder block building that also has a workshop, according

Up 20 Per Cent - pe,.."." tedocC°Ire "'I" iv ere pain all tractors

FRESNO. C.Iilf (ici ,8 Freedman Novelties, headed by Olivia and Alex Freedman, ie running about 20 per cent ahead of 1951 on isles at fairs and celebrations. Season started at the Riverside County Fair and National Date Festival at Indio 0,5111 after fair board 'nag

in February and is slated to end in Utah and Idaho. Plan, at the Arizona State Fair at"""'"' . cut ..„„„,„ on iravel thiscom

Phoenix in November. season by more co.ordineitj

Freedman has the novelty booking' concessions here at the Fresno District Fair from fence to fence. The firm is using 11 stanch, for merchandise and monogramed bats.

During the pan few months Freedman ha streamlined and uniformed his stands. Using stands with fronts eight feet high and tapering beak taut feet to • six-fool height, the exterior of each is panted a different pastel shade. Interiors are white with blue trim. In addition to giving more flash, the stand, can be put into operation in a few minutes and stored away in less than five.

Freedman also had the fence-to-fence contract for novelties at the Santa Clara County Fair in San Jose. The firm also operates on the midways of the Craft. 20 Big, Crafts Exposition and Crafts Fiesta show.

and semis in new colors of alumi-num and red. Show's 10 major and three kid rides will be torn down and repainted. Altho • number of dates have

been re-signed for next year, regular bookings will be held up

Showmen Rate Fun Zone With Best In U.S., Canada

SHREVEPORT, Oct. 18.—New-ly paved midway of the Louisiana State Fair drew praise from per-sonnel of the Royal American Shows and from independent eonce.lons here as the fair opened with a prevue Friday night. (17). Fun zone now rate, with the

best in the U. S. and Canada. showmen agreed. Paving job, to-gether with much new paint •p-plied to the Royal American Shows on its four-day lay-off here prior to the opening, gave the midway the finest appear-ance of its long history. The Royal American pulled in

here Monday (13), following a fast run hero Tupelo, Miss. It was well on its way to a com-plete set-up by sundown. The Royal American Shrine

Club Thursday (18) tossed its annual party at the Shrine's Crippled Children's Hospital here. Talent front midway shows was presented and the yuungeten were gifted with novelties and goodies.

'Visitor, to the show included J. C. McCaffery, of the Amaze-ment Company of America, who was in for a day, then flew to Beaumont, Tex.

Georgia Fairs Good for Drew METTER, Ga.. Oct. 18.—James

It. Drew Shows moved here to the Candler County Fair this week after one of its best stands of the »aeon at the Emanuel County Fair, Swansboro, Ga. Be-fore leaving the latter spot, Earl M. Varner, fair manager, and James H. Drew, show's owner, signed a contract for the '53 fair. Franklin County Fair, Lavonia.

Ga., played September 29. October 4, was also • winner with attendance up and groaes show-ing a 10 per cent increase over '51. Show moves from here to the Ocmulgee Fair, McRae, Ga. and will wind up its '52 trek on November 15. Mr. and Mrs. Bill White and

their daughter, Pain, are beck with the show. Mr. and Mrs. James Zartgo have rejoined and Bill Stephens lias his issekhouse on the midway. March 1.

CANADA BIZ BIG

'52 Season Up 25% For E. J. Casey

WINNIPEG, Oct. 18.—E. J. Casey Shows, with a big assist from the weatherman and aided by excellent economic condi. lions, moved into winter quarters her, after one of its best tours on record. E. J. Cue,, owner of the organization, said that gnaw. at nearly every stand averaged a full 25 per cent ahead of '51.

Despite the ban on livestock exhibits at most Western Canadi-an fairs, due to fand-mouth disease, attendance and spending was maintained. In some cases. turnouts were even stronger than normal due to exploitation of auto and horse races and special kid-die events by the various annuals, Casey said. Casey org covered its usual

5,000 miles, being managed this year by William (Bill) Sorrell. It experienced no 'erica, accidents and had few ransouts. Work on the equipment is already under way with Sorrell. RaPPY Chaeh and Nippy Rondeau overhauling the kld rides. Three of the latter are already booked for local stands during the Christinas holi-day, and indoor dates are expect-ed to keep many of the other rides busy for the balance of the Year

Hisniat Dale Biggest date of the winter sea-

son for Casey will be the Trap-per's Festival at The Pas, Man.. in February. In addition to some indoor rides, a Ferris Wheel will be winterized for the event and will be set up outdoors.

NSA Ladies' Send 100 Kids To Camps NEW Ylat14., Oct. 18. — About

100 underprivileged children were sent to summer ramps by the Ladies Auxiliary of the National Showmen's Association, President Bess Remit( announced. Mrs. Herald said that senile this

program had advanced rapidly in the past couple of years the membership was Intent on caring for even more children in the years to come. She credited all of the association's many friends in and out of show business, whose participation In club fund renag projects made the endeavor mssible.

Laredo Washington Cele Extends Loos Contract LAREDO, Tex., Oct. 18.—J.

George Loos, owner of Greater United Shows, has had his mid-way contract for the Washington Birthday Celebration here ex-tended to 1957, Radcliffe Killian, president. announced. Loos, who is a member of the celebration's board of directors, has provided the midway attractions here for the past 30 years. Dates for the 53 event are February 18-

Coming November 29th—

THE 1111.1.80ASOS IlNO ANNUAL

Outdoor Convention Number WITH SPECIAL DISTIIIIIIUTION AT THE

OUTDOOR CONVENTIONS. CHICAGO.

SISINNINS NOVEMBER Mk.

AND FEATURING THE its)

Cavalcade of Fairs

The veteran Casey, who cele-braves his 20th year in the busi-ness next year, remained off the road this season to manage his Rendezvous Park in near-by St. Vital. The permanent spot had a big season with 39 picnics spon-sored by veteran groups, Lions clubs, retail stores and churches. A good perceistage of the Organ-izations Indicated they would again hold their outings at the (spot next year.

Casey, accompiinied by Mrs. Cu. and Sore Plats to be on hand for the outdoor conventions in Chicago in December,

H. P. Hill Gets Share If Cotton $$ . DEL RIO. Tex, Oct 18 —Hill's Greater Shows are getting their share of the cotton money here and business is considerably up over last year, according to H. P. Hill, org's owner. Shows moved here this week

for their final stand of the season from the Hale County Fair, Plain-view, where money was plentiful and rides, shows and concessions came up with big winning. The fairgrounds were parked each day with cotton pickers possessed of plenty of the long green. Bulgy the Whale and Midget Auto rides paced the midway altho all seg-ments shared In the takes.

All records for attendance and wending were cracked at Peros, Tex., where three ticket seller, on the front gate were kept busy thread the date. Mr. and Mrs. Dwight Pazinet scored big with their concessions at Pecos and Mrs. W. C. Johnston reported big earnings on her Dipper. Show made one of the longest

truck-show jumps on record to get into the cotton country, trek-king from Kalispell, Malta to Lamesa. Tex., without mishap. And the trip was well worth it, Hill said, as all departments racked up sizable greases. Mr. sod Mrs Rees Joined re-

cently with Bingo. H. N. (Fools) Reeves came on with four con-cessions and is also serving as legal adjuster. Katy Reeve.. working the fie pond. Mn. Jeanie Haded left for Shreveport to see her ailing sister-in-law. N. L Dixon cloned the season as leg- , adjuster at Lamesa due to Ill health. Ora which will again winter iii

Aransas Pass, Tex., retained its staff during most of the year. In addition to Owner Hill, Mrs. H. P. Hill, is secretaryareasurer; Cle-one Johnson. assistant secretary; W. C. Johnson, electrician; Speed Johnston, assistant electrician; Glenn Joplin, ride superintend-ent, and Cleone Johnson. front gate, mail and agent for The Billbnard.

OCTOBER 25. 1952 THE BILLBOARD CARNIVALS 87

Midway Confab Johnny .f. Denton. owner of

Gold Medal Shows, bought • Caterpillar at Shreveport. La., and will rejoin his show at Ope. Ilk., Ala....Fred hieurice recent-ly joined the show with a Glass Houle and Miniature Train Morris Lipeky joined with his string of concessions. The con. renions were under the manage-ment of Joe Saab.»Ho. while Lipsky looked after his conces-sion apace at the Atlanta Fair Bertha BanS continues with the Side Show.... Merman Ander-son's bingo had winning weeks St Gastnni• and Cherokee, N C Denton recently added a Skooter Ride to his line-up.

Billposter C. P. Irene/ has eland with Vivo» Bros.' Shows and is en route to Miami to join his family. . . When the Cold Medal Shows played Panama City, n... recently, members of Bertha Boot'. Side Show gave a birthday narty for JacIde Lynn. presenting him with six antique swords for his display and act

Ernest and Floosie Fltsgersid have purchased e home in San Lorenzo, Calif.. which they will move into when they close their season with Foley & Burk SI' rns.

Joseph Lehr, spot worker, re-ports from Philadelphia that the spot-the-spot game was brought to the United States from England in 1007 by a man named Jew English and that it wa. first played in Philadelphia on the Barnum de Bailey Cirrus lot at 19th treet and Hunting Park Avenue. Lehr says that h plans to make a number of bazaars this winter with the game. He adds that Mr. and Mrs Roy Hunter. who played the Petersburg, Va., Fair had to close there earlier than anticipated when Mes. Hunt-er was stricken ill. • They re-turned to their new quarters in the 11,1-Dave Apartments Phila-delphia, where they will winter. Lehr returned to Philadelphia re-c ntly after closing at the Fred-erick. Md., Pair. He says that he saw Welter (Dabbles) Ty»kl on PreII's Broadway Shows' midway doing good business with a jew-elry layout Lehr also met an old friend, Lew Stockton at the Bloomsburg. Pa.. Fair

Showf nlks are beginning to arrive et the Gibsonton. Fla., po ular winter resort. Harry. Wilson. Dotty and Tommy Black. hall. Mae McCarthy,Maude and ,annty Allen. Charley (The

Groan Leroy form the advance guard ... The Great Leroy ts planning another winter tour of schools and theaters with his magic set ...The Community Fire Association, to which most showfolk belong, is planning big things, with Al Temaint circus

u chief.

Zeke and Virginia Shmriway. with the World of Mirth, report that business is picking up, and they have • couple more weeks to go ... Joe Hilton is on the road this year and says his coffee business it doing okay.. Roger and Nancy Young are also on the road, doing pretty well with their fix-It business ...Scotty Broach is under a doctor's care.

William W. (Billy) Madden, formerly with the Marks Shows. is confined at 1134 E klarket Street, Charlottesville, Va. He is paralyzed and has het his tight and is being cared for by Betty Walsh, well known to outdoor showtolk. .Mtke Brody, head of the Chicago supply house bearing his name, is skedded to return to the Windy City soon after a two-we k sojourn in Hot Springs

Ray Bunigardner scribes that he caught the John H. Marks Shows at the Catawba, N. C., fair where they were doing strong business. Bumgardner also visit. ed the Ross Manning Shows in Statesville, N. C.... Mr. end Mrs. Ray Oak«. Lyon HI., games manufacturer, have returned hotne from a combined business and vacation trip to Hot Serings While away, they stopped off at Little Rock to visit Royal Amer-ican Shows and while In Dallas were dinner guests of Jae Murphy.

It was recently reported that proceeds of a jamboree held on Royal Crown Shows at Lincoln, Neb., vrotdd be divided between the Showmen's League of Amer-ica and the Miami Showmen's

Club. The chow was held for the benefit of the Showmen's League and the Greater Tampa Show-men's Association.

B. Nell Altenburg. who has op-erated animal beck-end shows for years, has reportedly sold his animals and equipment and plans to take a position with Midwest

Mrs. Bill (Beetle) Perrot left She Royal American Shows at Shreveport to fly to Tampa, where she was to open the Perrot boina and prepare for the return of her husband at the end of the Royal American's tour ....Mrs. Frank Morrisany. wife of the Royal American press agent, and son Tommy joined Frank at Shreveport and 'planned to drive to the Royal American's closing spot. Pensacola, then go to Coral Gables, Fla.. to open the Morris-sey home there for the winter

Freak W. Babcock. owner of Babcock United Shows., is plan-ning another flight to Europe Thal one may be made to Spain by way of Brazil. The time is tentatively set for the first part of November. .. Je and Jimmy Lynch. who recently played the Fresno District Fair in Fresno. Calif., will loon end their season with the food concession They are both looking forward to fish-ing in the Sierra streams

Dave Friedenheini made the Fresno D' s re Fair and will go to the Arizona State Fair in Phoenix with the Crafts Shows,

Haruki Harper. who operate. the "Lost Child" car on the fairgrounds, made both the Lee Angeles County Fair in POID0011 and the Fresno District Fair in Fresno, Calif. His nest stop is the Arizona State Fair in Phoent.

Ray Smith. ride worker with Royal United Shows, was over-come by carbon monoxide gas, while working his device at the Dairy Cattle Congress, Waterloo. Ia., and had to be revived by • fire department inhalator squad The fume. came from the gasoline motor driving the ride

Jew& Lelar, spot worker, writes that he recently met Joe Boss. former Tip Top Show con-cessions op, who now has pop-corn and candy armies on Frei'. Broadway Shows. He also vis-ited Frederick, Ind, where he renewed acquaintances with Mr. and Mm. Berl Pyjama and Buck Suter. The latter, b, addition to running a tavern there, has 10 concessions on the Marion Greater Shows

Tennessee s governor-el e c t, Frank Clement., was a visitor to the Gold Medal Shows' midway recently at the West Tennessee District Fair, Jackson, where he posed for photographers on the Merry-Go-Round with Johnny J. Drente, show owner. and Art Freak,. the shows' business manager

Pat and Ruby Pm». were recent visitors to Chicago while en route to Houston, when they will winter. Pat had the age and scales on the James E Strates Shows this season

Harry Wilson and his wife got in some work at the Allentown and Bloomsburg. Pa., fairs after closing with the Morris Hannurn Shows. En route to Gibsonton, Fla., where they will again winter, Harry signed with the Vivo» Bros Shows for next year. On that sat he met Happy and Mickey Hawkins. Mr. and Dr. Tommy Carson, Slim Cun-ningham. Johnny Ryan Mr. and Mn. Don Cram,. as well as all of the members of the Vivo» family.. .. Eddie Mine is back in New York after making a number of fair dates with the World 4 Mirth Shows

• Notes from the Ross Manning

Shows. Joe the Grinder was a re. cent visitor. He plans to make the winter tour with the Bernstein group of concessions. Concession-aire Nelson Wl/kenson purchased a new treiler. Lucky's concession had a banner week in Laurinburg, N. C.

Jeme newel, annex attracuon an Vivota Bros.' Shows' Side Show, reports from Camden, S. C., that Vicki Lynn Milano. of New York, visited inns recently. . . .

WANT FOR...

•1111111Mali .011011

DOTHAN, ALABAMA NATIONAL PEANUT FESTIVAL AND FAIR

OCTOBER 27 TO NOVEMBER 1

Limited space for legitimate Concessions that work for Mer-

chandise only. Eating and Drinking tands, Pop Corn. P

Hanky Parks, Demonstrators, Novelties. Derby Racer and

Photos.

ONE OR TWO GRIND SHOWS OF MERIT FOR

THIS DATE ONLY.

NOTE This ii see at...sided with my in». geode. eve* I. Dade..

Tbe NATIONAL PEANUT FESTIVAL ha. been held anarelly a. DOTHAN and het year smarted 514,000 seggelime. Semesied by Me CHAIRS,. OF COMMERCE and toweled by the CITY OF DOTHAN and all CIVIC CLUBS.

Tbi is TICE EVENT of Me yea. it Dothan and eer of the bag» eelebernom In the lewd..

W. log ear 1953

season at scram dates. celebrations and lain. 11.11

Chalkras—sontara sal Want se beer (tom e.g....-

lensed ice Mow peritoneal.

JOHNNY J. DENTON or ART FRAZIER

GOLD MEDAL SHOWS MARIANNA, FLA., OCT. 20-25

.1/ eheeee,,enuereeeeeeeeee e //M.,

EASTERN CAROLINA AGRIL. FAIR OCTOBER 27TH TO NOVEMBER 1ST INCLUSIVE. FLORENCE, S. C.

SUMTER COUNTY FAIR NOVEMBER 3RD TO 8TH INCLUSIVE, SUMTER, S. C.

Can place all Eating and Drinking Stands. Can place •II legitimate Merchandise Concemiona Can place all Hanky Pinks. Wad Caterpillar and Mule Drivers to join Immediately. Wire Charlie Sheesley. Want experienced Ride Help and Men In all Department.. Wire Whitey Hued. Can place any worthwhlle Attraction for the coming season. Nothing too big for this Show to handle. Opening Petersburg. Va.. May 2nd. 1953. All address:

CETLIN Cs WILSON SHOWS MACON. GA.. FAIR Thl. Week

./M,I/»VV.Z,e,,'AVAVNVNV/,,,,eeAVIV,/,,V,W/FV

LIT GRASS SIIWS FEATURING THOROUGHBRED ENTERTAINMENT

WANTED •ot FOR (RENSHAW COUNTY FAIR, WEEK OF OCT. 27, LUVERNE, ALL

I Leukaemia Stack Cimeeralora and Mucky Pont.. el all dads. El Maker. &a I CONCESSIONS GranebSollean Dan. Duck and Flab Peed. French TO.., etc.

SHOWS

HELP

Can plate Shears tak all limelai with raen transpostat. end ecralpment. Side Show. Snake. Iliasior.. )letrealrame. Cried Maras. etc.

Co., place First and Sanad Men on sil Maio, alder. Must elm, semia and be Ileaeced.

Vddrem C. C. GROCCII NTH. Milledges lily, Ga., skis week

FOR SALE 13... Mc. Su. Callvre 11.113. C.. Se.. beek

eve, jed 11.07.e. magie.

MAD CODY FLEMING Oa, F... el. we. 0.1..

CM. SI . fin. Si .333, 3103. 3 la t.

5 RIDE CARNIVAL FOR SALE No S ti 1..1 S. • CI*, parlur Massa Illerr,43-11.3d, rod ealp one

•ery 033•31 e•••31.1., 15,05. 1313161e KIM is-rest pas ca flaira. 5.41, anoneeeo 3.3.3.34313 Mat ram Gramm c mga .0 mu.. le. 3 Va. 1 101.1.1 a. I revile. Tub equipment A.1 *HS. te rell

ROIL 8.117 era TIra 0. o.

88 CARNIVALS THE BILLBOARD OCTOBER 25. 1952

Î - • OSOOO. tO

tbocits , , , , • •-• •

IMMEDIATE DELIVERY-MO WAITING for

ATTENTION-SHOOTING GALLERY

OPERATORS!

rr VOS wee saunas ACT NOW!

Dee W ww11.104 wean*..l end wee* wends tom fee* ewer*fl medal» eo avow newt. woo we woe We le We nor N. toe fer two lene noel ato a May Meta«til anretere de . . ••••••• Weem Mere eeC Zwan..... In, WM It WO.

Cesurleee UN& la our

FREE CATALOG

These EVANS' Qualify Feu. aed %Wes 'eeelieMe

LONG RANGE GALLERIES sert.. ruby m^-11 0. h W. te ft.

tew Oa. ere. nos. Ned •••••••••••1

M.OIM..."....."'1.1*'. 1ele sr *Mee.'" 0«.....0..71=Wli:

OALLÍSV elle-If A. Mete TIt ewe ewe of IS. mona meal.. OM al. MaCs /11 terfaIs a/ rem 11.1 IV MI Mean WI. at _M. mt. •••

R. C. EVANS • dlk CO.

15511 W. CARROLL AVE. »KA» Y ILLINOIS

VIVONA A* BROS.

alketed SHOWS

WANT FOR LEf COUNTY Flit B51400YILLE. S. C.. OCI, 27)0V. I, old INDIUM LEGION FAIN GEORGETOWN S. C., TO FOLLOW

CONCESS/ONS--Opan Midway. Hanky Panks of eeeee descrip. Hors Ealing and Drinking Stands. Swinge.. Buckets Nev. open-ing for two choice Wheels for balms« of season.

SHOWS-Any worthwhile Grind Shows. Man to handle Monkey Straw for balance of season. "Tars." Bank.. contact.

RIDES-Any flat Ride not conflicting with what we already have. Contact this week, Lumberton, N. C.

VIRGINIA GREATER SHOWS Want el once for Scotland Neck, North Cerolina, Fair. October 27th.November 1st, Ball Games, Hogg Outfit Jewelry Spindle. Cuter& Coca.Cola, Fish and Duck Ponds. Novelties. Hoopla.

Want Snake Show, Unborn, complete Jig Ekes, this in very blip for Jig Show. Windsot. North Carolina. Mis week. All mail end wires to

NIL C. (BILL) MURRAY

CENTRAL AMUSEMENT CO. Weals N. N. Caw. WM Fate Lode S. C., Oct. eNey. I. Thu. Is • seed bh. We

owl WWI. Mod «reed only IS IC. StWe IWO la Newer...

Can Wane Olney Patio el bind.. III and *Ink Hard. P.C. re. haw Sher Cane*. VOW Owe how te wre if we wane en: will that. kes. Ne gift e Id.. Want Shwa ess au.. All eentwt

CENTT/AL AMUSEldWIT CO.. Taber Cale N. C.. Pee. Nate weeks Led, S. C.. OS. Eht Nee Ii Wee an we nabs

WANT FOR HOUSTON COUNTY FAIR DOTHAN. ALA.. OCT. 27-NOV. I.

Coroe..• el ell loodo wmt Cookhowe. Cwt. two Rave. Cwelle AWN. Woo. Fast-Lone Not Dep. Cana* Ansoment Cent.. en Mae. »WWII

MORRIS LIPSKY r/o Owned Swum* Co. .eakerowdot, Meow Ca.

HARRISON GREATER SHOWS Went 1. Ine OM. 010.5 Ceunly Asrlouleoral I., to It,. Ire. et Mee., 0. 114 new. I. 011101%... C.. Oit Per .4.1 Cmanon. M.. Few M.. 5.11. So. 11.011, N. C./ Wk... •Manee Pal, OM. Wal1.11.. N. C,,,. one we Nora II,.. W pl., WhaerIne 11. tee, Foam/ by 1.11.. 5. C.. horNean Lwow

Mo. IOW. Ilattag we WNW. Wan. own. Womb ea. Wow Peewee. Awl.

Norell. end leele. al. • row We. Congeners., wee. A▪ ll Pereent.e own P.» to /11 ... /...1 ller...1. ...tadof..ai il zr.t...,= .e.. ..11 ear C.Ond 101.4 IO .. . C

1.1.11( 110/1.11•014. Cm., I. C.. Iato as II. MI.

KIDDIE RIDES WANTED Loom itretkow lflsiailktl chut irde/.1.1 In teMectIn• newnelble Noway« If well kiddie rides word rhea. wow "WNW Plemellee ml way Oetwelow.

Wow of Cdt

J. II. WALLACE PNOW 3-3571 a 0 »X III, »WWI& S. C.

FLOYD O. KILE SHOWS wee her Noma own* Se/r Loeteana. Tamara... Porte coNne Feb, vows*. letdoleno. ON. Hag.. Ii We. Feloome. Oerbel, COW/. Coi.. 14. Iresearille. La, 114.. 4i, lb. Ib. las one, ...Ogee Ce.rel.n. Moo.. Le. Owe., ben. M. C. Met .11 91/ reto Penny Poch. eta. Orlad

• resod., oedemas,. wa. Conan« .St., FaMemille, Loulearon, Pew, Me sel till Carle..

WANT-MIDGETS-WANT ywe iti ,vrei in wends ir,terr ...newer owe ma win 015 roues weneseema weed eeeeee Hideo. No death. AS Nebel. We Ike ISM or we« eudget em.on. Te.

CHARLES H. IRODISIES 005 235 P1•01.10 1185-1 COLOWATIR.

NORTH FLORIDA FAIR TeLtweansatt, nA., OCT. 27.110V, I

W•111 Sào10 910W. EMOM. 0.4 yau. Cebo. Pm. We Shaw W OW »WI» con/110M. All NNW.

LEE AMUSEMENT CO. NW M. fah Ito., 0.1. le re 251 Mee Todoldewo. Ha N. L. Cow«. Owner..

Midway Confab • Ccratieued frors poi» 87

Homer Paid Bharat. who closed with 11111 Chanties cookhouse in Wharton, Tex, has resumed his duties with Food, Inc., San An-tonio. his sixth year there. He saya that he plan. to retire from the road.... Mr. and Mra.D•Whe Puteiln. of Vivons Broc' Shows, report that their grendaughter, Vicki Lys». Milano. visited them on the shows in Camden. S. C, recently,

14»vey (Doe) AdiAgi00. of Ne , Janie. IL Drew Shows, writm that

Vivona Books Fairs for '53 CAMDEN, S. C., Oct. lg.-Mor-

e. Vivons, co-owner of Vivo» Bros.' Shows, playing Camden Fair, ennounced Met he has started booking for 1952 and that he has already contrected the Leh,chton and Lock Haven fairs in Pennsylvania. At Lehighton the show will

have it fence to fence, the first time this privilege has been ex. tended. A Tilt-a-Whirl and Spit-fire will be added. Vivona reports that the fair season has been good.

Crafts Pacts Two '53 Spots NORTH HOLLYWOOD, Calif..

Oct. 18.-Crafts 20 Big Shows have been signed to play the National Orange Show in San Bernardino and the Elks Hell-dorado Days in Las Vegas, Nev, in 1953. The National Orange Show

location will be the same as used this year. However, Orville N. Crafts, owner of the shows, will also supply en 80 by 240.foot big top Contract was signed the latter part of August. The Crafts shows return to the

Las Vegas celebration for Ne second year on the contract for next year. A Ferris Wheel will be located in the downtown section two days before the start of the week-end event. The lot is being made 100 feet larger for the 1953 run and Crafts will supply more ride. than he did that year.

Dates for the Orange show me March 19.21 inclusive.

Season's Spotty For Gem City ATTALLA. Ala, Oct. 18.-The

'52 season has been one of mixed business for Gem City Shows, ac-cording to Owner Thomas Hickey As a result the show will close earlier than usual this yeer and head for its Theodore, Ala., win-ter quarters. Hickey and Don Greco, con-

cession manager, said that a number of new show fronts have been designed and will be ouilt this winter. Fairs yet to be played include those at Centralia, Newton »d Martinsville Ale. and Pulaski, Tenn.

Death Takes E. H. Broome FRANKLIN, Ky., Oct. 18:-E. H.

Broome widely known legal ad-juster. died here early this morn-ing. Details of his death were not known at press time. Popular with outdoor ehowfolk. Broome, In re-cent years held the legal adjuster post with Frank W. Peppers All States Shown Prior's Amuse-mente Gold Medal Shows and ;Page Bros.' Shows.

His body was shipped to Knox-ville, his home town, for burmL

Ralph Piercy Dies ICHICAGO, Oct. 18.-Funeral services were held here M today , (19) for Ralph Piercy, 54, veteran carnival concessionaire, who died Sunday (12) in a veterans' hospit-' al. He I. survived by his widow. 'Marguerite, two sons, Raymond i and James, his mother, and two I brothers, George and Howarti ¡Interment was in Milwaukee.

it bus been necessary for hire to deny reports of his death which had been circulating In Muncie. Ind., where he had formerly man-aged a theater. Doc, altho 73 years old, la very much alive.

Ken Maynard'. mother .pent a week with Ken and Bertha NM, nerd while the Amusement Com-pany of America, on which Ken presented his Hollywood Western Show, was playing Iowa State -Fair. Des Moines, In Birmingham recently the Maynard. served • spaghetti dinner outside their new trailer to 20 people with the above The Maynard. were slated to close their show October 18 in Beaumont. Ta., and return to their home in•the San Fernando Valley of California.

&web Lehr, spot worker, re. that he recently et Jo.

C: m e. oft the road for the past eight years, but who formerly had concessions on the Krause Great-er. Dodson, Matthew J. Riley, Tip Top, Benson gt Berger, Lorman & Robinson and Rubin & Cherry shows. Slone who started in Ne business in 1902, live. at RHO North 11th Street, Philadelphia 33, and would like to hear from old trouper friends.

Season Okay For L. J. Heth COVINGTON. Ga., Oct. 18.-

L J. Meth Shows wind up their MIMI. November 1 after a spotty but neverthelou profitable trek. Owner Heth announced here this week. Show, will winter in Birmingham, he said. Line-up here included 12 rides,

34 conceseions and 8 back-end shows. The latter include: Roland Porteea gal unit, Jam» Ayer's minstrels, Crenshaw's snake., • Side Show. Fimhouse and monkaye Flying Maher. were the free attraction.

SLA Legion Post Elects Al Sweeney New Commander CHICAGO, Oct. 18. - AI

Sweeney. of National Speedways, Inc., auto race ograniution, Inte been elected post commander of the Al Sopenar Showmen'. League of America Post of the American Legion.

Dr, J. M. Dugan was named senior vice-commander; Mel Harris, junior vice-commander Jimmy Stanton, adjutant; Earl Shipley. !Man» officer; Bonne Mendeleon, chaplain; Sam Arens. sergeant at arms; William Glick-man. poet historian. and Randolph Avery, entertainment chairman. John M. Duffield was appoint-

ed service officer by Sweeney. William J. Glickman was named judge advocate; John P. WWI, delegate to the Cook County Council, and Manuel Blasco, dele-gate to the 2nd District of the Department of Illinois.

Following his election, Sweeney announced that he, assisted by Shipley, would launch a drive among SLA members to swell the Post's membership.

Pat Treanor Marks 44th Year SAN FRANCISCO, Oct. 18. -

Pat Treanor, veteran novelty concessionaire. ends his 44th year In the business at the Kings County Fair in Hanford, which closes its run tomorrow. He operates 34 weeks during the year and start. with the Califor-nia Mid.Winter Fair in Imperial the latter part of February. The firm is Pat Treanor & Son

with Raymond Treanor being usouated with hie father. Patty has had the merchandise contract on the independent midway at the Los Angeles County Fair since its inception in 1922. This year, for the first time in five years, he had the novelties fence. tofence at this event. There were 34 stands on the ground., includ-ing six on tea World'. Fair midway. The elder Treanor said that per

»Pita spending during the year was up. He estimated his busines. 10 per cent ahead of 1951 and credited mwboy straw bats, Be. Bop capa and rubber horses with much of the are» revenue.

eANKY PA N KS We Awe Two to raw* newt

TURKEY RAFFLES We men...re • re. nve /lee I.N1 .4eAnn WM.]. Blade Of

atreZeOrIO::ift"S;reM':

tee. «e▪ el /e. iemner mew mob.o, hoiler end

V" W... se Ms OM NC eel. uflflLwaoA oeool . el eny •od‘o SellaaL Ob w

lawedhere Madmen. Out I» Gene.. an. non Wm.- BM.. Send Ile Cale.

lOAl 0.AISES & SONS 7711 000.1e •V, LYONS. ILL

Die eeeee eeeee 144.32 /1. •O•ne: argoaloris 5040

;

JOLLYTIME SHOWS Peet mall Cook Hera. Custard.

French Fats. Hanky Fwdl a. el »ode Shame-Snake. IlloNn. Gook

el any Grbd Show Pan Game SW

Cate ...eke, Seel I. Spot Want

Coat Stow Spend. »idle Merry.

GeRoweel, any Rel• sot wellictlate

»Steen. S C week- then ae

y., mute All mellow

WES PRICE

WANTED MESSY .G0. SOUND AND KIDDIE IIME Fos »con or ONE or THE SOUTH'S FOREMOST AMUSEMENT EVENTS IN CITY OF NEW ORLEANS, NOVEMIER 2140. MUST BE IN A.1 CONDITION. OF NEATEST APPEAH ANCE AND WELL LIGHTED. EX CELLENT DEAL FOR RIGHT PARTY, REPLY WITH PAITICUIA» TO BOX 2112. THE BALBOA». AIGADE BUILDING. IT. LOUIS. MO.

OUT UNTIL CHRISTMAS

la "Cane and Palate' la Sauthwo Latdataota.

Want Fin? and Second Man ten Nvt...1. A In Hanky Panics ores. Gan we seed Atlanta. For Sale 10 Itw. Light Plant

A. E. RAINES ele RAINES AMUSEMENT

Ville Made La.

PHOTOGRAPHER CONCESSION

To make all kinds of pic-

tures In Ft. « Bragg, N. C..

Reservation.

GEORGE F. MeMILLAN Fayetteville. N. C.

GOLDENBERG'S OW 1A111MORI MUDS

Rieln, Getter Anweenono. etc.. We Veenio Iwo menthe Sala Toy.. Noreen Gewgaw:err, M..

ALVIN CAPLAN C.idltèlfl'O. 4000 latta. Loe.

Ulnae OlUeere SUS

MOH *MEMOS

.••••• eeeee SL aelet.

eeeee Deed mold.

Me Si?. .ler .4500 Mt,a51 thee GINN.. ...a SASS/. CY•10•171 SHOP 1.• I. Von ant.

Pheelelx. Ile, »erne

Sure wee Hem» Hew RCICIE

settewsoft WtWor Two won to we

r: Mo.= go:ke' rà 4:Cie« JOHNNY CAM..

Worms. PA P.. Mt

FOR SALE I alaelle alae salt ••• an ead lei m.o. I 01.00/e Club 11./. Me. Ce Bola le ..11.1 1*1000 Ma* each I dells. elve Mean, /Mal./ 11.3.•13,

DAVID V. WICHF9 1.1.•

NOVICE: •OoPpery kodowoett 1St WhorobOole•

MRS. Itilf JEAN MERMAN lea even or. Ogya. nowewan mew.

WOO» Cenfee•

NHS. B. E. STE111111OFF

Ite▪ sine. Cm.

OCTOBER 25, 1952 THE BILLBOARD CARNIVALS 89

CCIW Earn Record Take at Spartanburg

Top Attendance, Brisk Spending

Assure More $$ at Carolina Event

SPARTANBURG. S. C., Oct. 18. —A record gross for the Cetlin dt Wilson Shows at Piedmont In-terstate Fair seemed likely as to-day's closing session. got under way. Farr President Paul Black reported that the midway organi-zation was registering gains daily thru yesterday. By tonight's cico• ing the gross earnings are ex-pected to be close to the $70,000 mark. The earnings actually .epresent

five days of work rather than the full six since the show train was late in arriving here on opening Monday (13) and only a few unit, were in full operation by night. The day, however. Is the least important, with many last-minute preparations still being made and only about 10.000 patron. an the grounds. From Tuesday on crowds rang-

ing between 25,000 and 45,000 gave the midway units capeeltY business for many hours. The big midway outfit is cramped for space, as always here, and at the height of the action les strictly a one-way traffic proposition.

Bain Reboil!

Owners Jack Wilson and Easy Cetlin have done a remarkable job in erasing the extensive dam-age to much of their equipment caused by hurricanelike winds some six weeks ago at the Sedalia (Mo.) State Fair. Fair officials here were liberal in their praise of the job accomplished. Since the

e occurred after the shows eirrrin their fair season num-ber of fairs holding contracts naturally were concerned about

the welfare of their midway group. However, Cetlin and Wil-son came thru in the tradition of their businem. While the show could definitely

use more space here. there just isn't any available at this time. Concessions range right from the 'main entrance and executive of-, Dees straight back to the and of the grounds. The set-up provides :an excellent opportunity for dis-playing the shows' spectacular lighting effects which, incident-ally. appear complete despite the • tonas damage The location is ideal in still

another way for a railroad show , since trackage for unloading is ' located right alongside of the mid-way area The haul is perhaps the shortest encountered anywhere.

Concussion. Do Okay Bill Moore, concession manager,

has his units looking snick and span and prosperous. Hanky punks prevail and the report from most operators was that business was comfortably ahead of last year. The spot, long noted for the

per capita spending of patrons. needs only good weather to be a winner. The weather has been kind and promises to continue good thru tonight. Benny Weiss had hie new 300-

seat bingo in operation here The stand is a beauty and an attrac-tion in itself. At mid-week Benny was operating until after I o'clock each morning and enjoying heavy action for some two hours after the real of the fairgrounds were blacked out. Benny also reported bouMe,. up over last ven.

E> LAST CALL — LAST CALL ARIZONA STATE FAIR

PHOENIX, ARIZONA Last BIG STATE FAIR for 1952

Get Your WINTER BANK ROLL Here! FAIRGROUNDS IN CITY LIMITS—PLENTY TRANSPORTATION and PARKING

NOW BOOKING CONCESSIONS! (NO P. C., FLATTIES or GYPSIES)

cce CRAFTS 20 BIC SHOWS

7283 ilelaire Street — Phone. POptar 5-0909 — North Hollywood, Calif.

it itele l

4

WANT FOR FIVE TEXAS LARGEST LATE DATES Southwest Festival and Sport. Show. Cornrow:Lobe Pmk, Oct. 29-No.. 2: San Anionic. Interne

rional Fiesta Nov. 4-9: Eagle Pass Lions' Carnival and Exposition. Brownsville: Mid-Winter Ex-

position. Harlingen: Rio Grande Valley Vegetable Show. Pharr. and others.

Can place Demonsirators. Also Food and Drinking Stands. also Custard. Have openings lar sev-

eral Hanky Panics. Will place Shows Mat are outstanding. Will book one or two major Rides.

Address: Lockhart. Tax. 1Fairgrounds). MO week: than San Antonia

Purchase Plan Set For NSA Quarters RALEIGH, N. C.. Oct. 18.—New lit is likely that the assmietion •

quarters for the National Show- will be more than a tenant. II the own's Aerociation in the Sharon building is purchased by a group Hotel on West 45th Street. New the association may take over York, in the heart of Times the operation of the building with Square, were assured this week, an option to buy the property. In

Final arrangements for the pur- this capacity it would negotiate chew of the seven-story structure for the lease now held by the were completed here last Sunday present tenant and pay for the (12) at a conference attended by building out of profits. several of the trustees and other Several plans leading to the members of the organization eventual ownership of the strut-The group Yeas briefed on all lure by the association will be

detaila of the purchase plan by studied and proposed, Humid said. Max Hoffman, club attorney. who planed here. George A- Hamid. ph ., c k T president emeritus, advanced the $10.000 necessary for a down payment. It is expected that nine other members will contribute • 11.000 each to this amount Al-ready pledged are James E. Strates, chairman of the new home committee; President Ber-nard (Rocky) Allen, and pan president. Frank Bergen and Art Lewin

Too Nany Holding, Spokesman Bernal again em-

phasized that he does not person• ally wish to purchase the property. either in partnerahip with others or as an Individuel. His holdings are extensive and he is not in-terested in additional investments. he said. However. Harrod again sard

that the club would have Its home members. 11 .400 came from dises and indicated that he would fol- • from 140 members, while the re-low thru on the purchase alone, "...rung $770 came from ads for il neccessmy, and then make mine the Vero Book. arrangement that would provide the association with permanent and adequate quarters.

Royal Midwest Org Pacts Brady as PA 21NI)LAY. 0.. Oct. 18.—Patrick

Brady, veteran press agent, has been signed to handle public relations and advertising for the Royal Midwest Shows next year. Manager Bill Harris announced here this week in the ores winter quarters. In addition to signing the contract., Harris and Brady huddled on promotion plans for the '53 season which will include ballyhoo stunts, nightly give-away, and special kid shows in addition to newspaper and radio advertising.

- • . •

1 00 °Ur

is 14 States

S. C. COLORED STATE FAIR

%ow Comitraseilas. NEW YORK. Oct. 18.—The re- à cent two-month tour of Phil Cook. 1r executive secretary of the Miami ,11 Showmen's Association. covered P. 7,025 miles and 14 States Cook E visited 31 shows, parka and fairs and signed six show owners as P members of the organization. Cook revealed that the season's

income for the florida organiza-tion was $8.321.50. Some 11,981.50 of thLs came from jamborees, longos, bank nights and games; another 11.370 came from 197 new

BROADWAY SHOWS INC. 50 CAR RAILROAD SHOW MOTORIZED

BROADWAY AT YOUR DOOR

Oct. 27-Nov. I

Colombia. S. C.

To

Follow

EXCHANGE CLUB 5 County Fair

Nov. 3-8, Brunswick. Ga.

Amerman lesion Southern Georg.» 51e, Fa, No.. 10-15. Valdosta, Ca.

GONCISSIDNS--111avaltias, As. and Stile, Fanny Pitch«. Hanky Panics el all kinds. tat and Drink for&

SHOWS—High Paong Si.ao itarring Inaniakl.. Ca

*II seater SAM E. PHELL. Charlotte. tr. ('.. ride sseek

Among the shows, lams and parks visited by Cook were Caro-lina Show., Bolt Exposition Shows, Fun Land Park. Augusta, Ga.; Eighty Page Shows, Willow Grove Park. Mladelphia. Morrie Nauman Shows, Page Amusement Company, Lawrence Greater Shows. Wolfe Amusement Shows. Harrison Greater Shows, Dumont Shows, Palisades (N. J.) Park, IT Shows. Williams Grove (Pa.) Park, Pioneer Shows, George Clyde Smith Shove. and Prelln Broadway Shows. Also Eddie's Exposition Shows.

Penn Premier Shows. Model Shows. James E. Strates Show'. World of Mirth Shows, Thomas Joyland Shows, Hagerstown (Md.) Fair, Collin & Wilson Shows Blue Grass Shows, John Marks Shown Rom Manning Shows and Vivons Brae Shown.

RIDES • SHOWS • CONCESSIONS • For our 1953 Season

C. P. 0. Box 1488

Detroit 31, Michigan

John or Herbert Walsh Imotaant that sao ge 0,0,05 um.

Blusers 434 S. Deaelern St

I Reese an.. 5. or

FOR SALE gsgssay, ...nag., iota urn tan. in mod emene.. cas erreein No rout mottle ofter rand aka Melle Ten la, mi. All replier IS

KEN SURELY

'Ms "- tr.".7.,•Jr."*- 5,"

ALL VALLEY SOON WOW 111•11N-Go. Neu* lad LI. try Help Mt su winter Conretalone—rolt• analo trs'erk mangey;mi. 55.5e tio tuai Sas,,, NINO. Oat. MO 14 101.5. 04ne Nets. Tetot , Oct 1101. 14 Net 411.

MARRY 1. *YE All., mg,.

GIVE TO THE

RUNYON CANCER FUND

C. A. Stephens Shows WANTED

For 6 more fairs. Estonian. Ga, this weak: Warrenton. Ga., Fair. Oct. 27-Nov. I; Bradford County Fair. Starke, Fla, Nov. 3-11; Hardee County CueMnbar Fair. Wauchula Fla.. Noy. 10-15: Hills. borough County 4-H Fall, Plant City. Fla.. Nov. 17.22: Thanka• giving Week Festival, Avon Parlo. Fla.. Nov. 24-.29 and closing al Orange Fair, Cocoa. Fla., Dec 1.6. First limo Shia year for mnces-aims. Fairgrounds on Merrill Island.

Need I m 2 major Rides for Florida mots, Octopus Rolloplane. Dark Ride. Scooter. Little Dipper. CONCESSIONS--Placing a limited amount_ BHOWS—Alwaya place worthwhile Shows,

Mumma Ga. this week.

LEO LANE SHOWS W *INTER)

FOR NARIIIIIISYRIE. 61.. ET. 27 NOY. I. MARNE% 180116 NARY. SHOE/

LARGEST ATTENDANCE III STATE Of sum* IASI YEAR. All Hanky Parks. Open midway. Can always use good. reliable

Ride Help, A.I Builder: all winter's work. SHOWS—Sideshow. Monkey Show and Mickey Mouse.

All address Crawfordsville. Ga.. Mi. week.

WANTED he Ilethel. N C.. Femme, raw. OM*. 1045; *540.5., 11. C. CM* Fat.0,055.5 17-Noneeler I; Pie*. N. C.. heehaw Wee. FM. Nowebee 841.

CONCESSIONS es all kiots ,ner Apple Popcorn. ComMeme Any Cldw or Pvt. net. onn rragnonaar.nn POe 11,o Ana PC De.alme pinny. Cast, Many lire> oo see,. L.« ...O. get Math ...on IS. Gear, opening tor Caw. Gol lakon this ow* a out an 5,..ra. tssaaay Meets

C. W. (1111.1.) I'ON, COASTAL PLAIN SZOWS th hemmed, Wertrel, N. C., Me wit

90 CARNIVALS THE BILLBOARD OCTOBER 25, 1952

Strates Passes '51 Earnings at Raleigh

Gretsés:diee Well Ahead of Lost Year As Event Enters Final Day

RALEIGH. N. C., Oct, 18.-A

gross well ahead of 1951 seemed

assured for James E. Strates

Shows on the midway of North

Carolina State Fair here as Um an-

nual entered its fifth end final

day today.

A big sinner was in the mak-

ing from the opening Tuesday

(141, the first of two thriving kids'

days. The second, end usually

biggest of the moppet sessions.

. scheduled for yesterday, promised

to top the opener in every way.

The completion of the first

phase of a multi-million-dollar re-

building program that will turn

this event into one of the nation's outstanding fair plants had the

regular fairgoers and the curious

turning out n the thousands and all fun zone units benefited great-ly. On a number of occasions ca-

pacity business was registered for

a Long periods and • wind-up .n

clear weather might mean record

earnings for Strates.

A little rain fell Wednesday

(L5), but the crowds did not seem

to lessen, either in number or en-thunann, and all unite had action

up until midnight and even later.

?Mho the planned rearrange-ment of the ground, le by no

means complete, the midway area

From the Lots American Eagle fTTA SENA, Miss, Oct. 18.

Shows had three successful weeks

in Mississippi, but a sudden cold spell kept them from opening

here. An auto wreck while en

route here from Europa, Miss., put

Mrs. Jennie Hackett in the hos-

pital at Greenwood, Miss. She sustained a broken arm, broken

leg and roruiderable cuts and

bruises The writer had a number of stitche taken in her head and

was released the same day. Sun-

day (5). The Hocketts' car was demolished and considerable dam-

age was done to the house trailer. Glen Hackett's new Roll.-

Whirl has had steady play since its purchase five weeks ago. The

ride Is operated by James Cook. Danny Amatis Snake Show also

has been doing capacity business.

Richard West has hit an all-time

high with popcorn, peanuts and snow cones.

Mrz. Lee Palmer'. memorial

dinner was a success with the

shows' personnel attending. Glen Hackett was guest of honor. Stan

Western retired for the season

after his truclt was wrecked two

weeks aga. J. W. Western also

leaves for the season after the lo-cal stand.

Recent visitors included Ray

Williams. owner-manager of the shows bearing his name; Don

Prentice and Brownie Cole. Glen

Hackett lue taken delivery on a

new car to replace the one that

was wrecked.-MIIS. DOROTHY HOCKETT

BINGO FOR SALE /11. NEI Teel. awel n h FrOISSaI Tr.. Sinop now Sad ant ase..4 .14/. an. Munn erm larree mama 5 files MS rear ana keno al le. net Mal mew a.. b.. MN Ina TM I. e •rarren Co. rearm IS, eell. Cot In wan In

we.. Lambe... N C.: .1.1 week, C

Comm. E. N. HAWKINS

GEORGE DENNIS

WANTS VOIR

GA, NOW REP CATE SIM STALL I.e »lag. et ma. anci /NJ »Mier, work la ..... a WC. aml »omen aleo G1. SilviO... Alto. Inner .1

me. Wt.. W ntølel Sa..oSah, Ga.

this year it better arranged. A principal improvement is the

elimination of the bottleneck at

the entrance. The structures

which previously encroached on

the entrance to the midway have

been r.rnoved. Easy access is now

possible and the fun zone ià aided.

There is still no spaciousness to

the midway set-up. Some areas

are crowded and cramped. as in

the past. Hanky peeks by the dozen, were placed virtually beck

to back and used to create new avenues. However, patrons have

a better view of beck-end attrac-

tions from afar and the lure of the colorful fronts paid off

Art Las. Active

Busines) Manager Art Lewis

had a large area to cover. He re-ported business good. The date

is one of the big ones on the shows' roule and its success, tape. daily in view of a generally good

fair season, should round out a

good tour for most of the per-sonnel

The heavy rains which blan-keted this area last week left the

newly worked grounds mated and soft, but midway crews had their

zone in pretty good shape consid-

ering the damage that had been done.

Last week at the Danville (Va.)

Fair Strates was facing a near.

total blank by mid-week solely

because of the heavy rain. The

weather cleared, however. Friday

was good and closing Saturday (II) waz a big winner.

DOG SHOWS Alabama

✓atala-on n ono. num. MIS.

Arizona

Phaen».11•• 34. I.e.. Lamb. Temp» A.

Presno-riee LS. Mrs U llamas. 1.1 If 1.11 ai.

larà ,finewies-Noe ro.n Mn la» Brad. a.w. less W lath ti

Ge0118.1

rabem-ilen I It A Mesa 0....e.bora.

Allan.-1o, S It A MA's Greemoor,. il C.

Alreti-lem LS. E. A atema. Vireemuoro.

Illinois atreeee-Ilet Ce Malt Neon 101 a

Ontlkard at Cale...»,• Ia, Rouen IC•unterro. lilt W. Vila At.. rentetIlle. 0.

1.1.111e-Ner. a O.l,etii Au.rn 1. Iteettomel-Nor I Clugera. A.M. Ind

Kentucky

sn»iu16m/.en1--Oct 8.6 W Soda.. 16. camaLOMmIa.C. » Sr, C Prom/

Merlin 1.

Louisiana

" • “" s Cet Priem, Moe s Meer. Meat, lieu.. Car. Me.

Roe Orleans -Nor le -Cberloo Moe.. WM err. Bi

Mene•Cbtlee/be

imban-eu•. e I/ Towner Z... 11.0

»mewl, No B enone. 1.01 R.. Ate

MiMietipp1 loeMm-Oct 23 Clell OMIT .1.1.

Mizrouri

11 -conga, anima.

Nebraska

0.1.- Now It T Clreenet. 110 111. 11.1h st

New Jersey

rnenraa-Oet 3. Siate cue, ea ne. Ser.. PI J

lalnaboth Ono holey. Pree mime. Ilt Palleeelph

Mon. Foley, 20. Renato. St.

New Need=

Albernerore-Nor I Wm II. Adman, Ille IN Van. St

New York

5.,,-I0a...t P010. WM Ran.. al. PlulaatIshis.

arenz-New I. Pole,. MP Renate. a,.

11rooklau-Nov PI. Pater. WM Rartate•d

FLORIDA EXPOSITION SHOWS AMERICAN lane fAIM, IAINWELL SOUR UMW

«STEM Of BRIAT II BOMA PW11, IMO 27 TB ROOMER 1 RIDES-Place set of Kiddie Rides or any one Kiddie Ride. PO.T Ride. Tilt. Whip, any flat Bide. SHOWS-Want A-I Girl Show.

Colored Girl Show. Vern. Brow... contact. Place Sideshow. Meter.

dream, any show with own outfit. CONCESSIONS-Age. Seal& Novelties. Palmistry, Ealing Stands. Popcorn, Apples. Hanky

Punka. Percentags, Grind Store.. Wheats HELP-Went Foreman bar Wheel, Octopus, Flying Scooter, Relloplane, Second Men. Semi

Driven. undul Carnival Help. Be In Barnwell Sunday. All address

FLORIDA EXPOSITION SHOWS. Charlotte, N. C.. this week.

P.S.-Place Bingo. Give you 8 weeks' work.

COMING EVENTS Carnival Routes Alabama

Roberlanale amoun Co Pau, James A 1101.1.

Arianna

Glenntle-Llonar Club Rodeo Nat 1-1

Calllornia LOI 1.2el»-Ia• Angeles Intl runa Shit.

rszs Mite Rem Mad. CIO. Celt Lot Angelee-oroAt Wortem Lirettent eh,.. Moe. M-21. FL W. Lam 21. Senora Ayr

Awn enemas-ors. Kill Llmoteek Pre* cut 31-Iim Ine Wilson news Ave. k Rte 1Wee as

Cobrado

cinevr-reea Paw in Contemn Pow. ne.

or ne

Florid.

Cl;, -.honor Asa Pale. Noe .23. IN111,20. 11 Barbour. Bow n.

Virocnn. -Aso report Raide Ce. da-,arat,e, Rapo nee. 10.10. galA 510.1,,

Georgia

Manne-SheMe Char. CM. Macon A.Uarluin Nov to.” W. C Rolm

Minot*

Chle•no-lem•I Al.;; Ommernone Nett • Beeches Coprenneenrode Show Bee. n-mo t P•81 H. 1.11.e.111. 301

Sr,Il Waaab Chlemro-4, 1Liweiest Knee. mos. »Axe. e «Mum t Celino. Delon Meek tutu.

Indiana • ..•111e.3.1. Ore». Nor. II-30. Lew. L

Kamm

151.110-Pnwint arm. Nee. 1•17 Jerre L Yea. Ill Or Towel. Are

IreoluckY

teimmto-no cent en.. Noe 12.14 Degree t TM» John5*, Pi nu. en

Umiakana

eaua wiiin-ann etin Colpurla or• Jr Clumbar ii

Cornmene Crewloy-lol Rte. Menlo Ott 12.22

Plot emeson CIty 11•11 New Orlmn•-•MItie anon Nov. 31.211

Maryland TImonlum.-Zaeleres 5511 Llma6oeb Man•. Roe 11-20 Jos WM.. RAM. eL

IatiSfli Nlebigan Moe% Moe OM M. 1.161

Webb Parabola.,

IM/ssouri Ranter Cne-Ilbelne anus Now 1141 Romer. • 'Mormon Hotel Ceanwolel

New York Nit TOM-Netonal Maur« ewe. Citad Central Palau. Crel

Sew Turk-Mal 1 Ilatel. Cape. Grand Cen-tral P.» NO, 10.14

North Carolina nutout-chnuit. Sue Si nea Oboe

it.. 1.1 Joan • Veer. 11•0 Meriden. Road

Ohio Ctrorr11.-Merpon Ill,, On Wed R Ore..

T01.0.-Nanemater beeve la awls Ands-tor.m Opt Inelor 2 Paul Sere Jr. Dho blds

Penneylvenla Oh Cur-Vt.,. Ce INNW Mwer 0*0

211•24 Ch.« W Pletar Na.relh. Reran. Perm Shaw. Na, 1,-

11 Paul It aelterl.

South Candler

abow Nee. 11.23. 116M Wile,. Ma Chamber

South Da/cota 11.0. Palla-Mat• MOE Ito 27-2,8

Terneareer erme,050er O.» Pam

..12.

✓ot Wort» Panne Clatua Not. II.» Reber, Ii Ilan. Buz 13»

Poli Worth Ranch e Pa rm Show Nor 3..21

Reuter. -Canoe CIrtuà 0,5 Mawr II Wan Mann.- roam, lk Sport. en. Oat 11.5e. 1 Ten.. Menus II) Rms.* tee

Utah Owern Cleden Llwesreek Mow Nor IS-

SU • a Pie.. 5« lale.1 Ode

Virginia 1115. Oet 21-W, Met

t Crut an mu inlet,. V.

. Pededelpna Wlerentadr-Now. 31 lorry. 2808 Ms. mode Si..

Ilyrorune -Noe • Sall.. Ilya... Man. ven-nn, n usa anew. Si.

Plalladelebla

North Carolina wiloinsies- Nor ». I A E.. Mutsu.

bore. N C.

Obis ClatInnitl-NorS Wm X. Roe 5161 'Stew. Road

Oklahoma Said sa. II. Mrs L Carn.ell tr.lotem.-.111. a, t A Mom OrMno Om, Il C.

0111•Trrna Clty-Igar. 8. Mn W Wyman Jr, 406 N W te.

Oregon a.maaa-oat N Co. lowta. Ore

pornwne-Mor 1.1 Mr. Rolm Ietnee

Permayloanla Pstrolnren- Moor Ren • Lon. Oboe • Sale. Ile. to.od 21-21. C. L Ar1.61, (Mau.. at Comae,,..

Strinton-Ort 21 ro. 30» Slane. 1.011aavol.

Rhode Island Cranuon No. i etel. Oman,

Bomb Carolina Andermn-Nur. 14. E. a. Maele. °retortion.

Cbewlenon-Mow 8 Mr, I. Claim. 11 P.m.«, An.

Colneele-rrow ii. E. A. IMst, Greensboro. N C.

Plorente-Nor. It E. A Wou. C

Tennessee

umenp,..-Ner. I Mo.. X Oar» 381 a Roo.. It

Texas

Anon-M1 12 eara L. Garner. R 11, Sou 113

Pemmont e him 5. Sher., II» Pun. Cure.

12.. No. 2. Edna (Imo ITO Ole.e,, Ale.. Mal VialS,, Pl V.

loolar-Mv. Ii Clot DIST BMW. SW.

• Continued from nam Al

Senn It Walla.' Wewmeralt Berderload; artor. Tow anrotraw Or ..... Morten Ten

Ilmtbart, Arleen Att. CataNade It AstrmamMalsa 1.181

Coaster !Wm Merl. C. C.;

Culttol City: onto Manna Os. morel Am CO.: non Saber City. 11. 0.1

'Palo Mr. S. C. 21-11eir. I. Ceillu • WM.., 15tode Pelr1 raem, On; 'Mtn Morrow. 5. C. .••••. I.

crane Wee; Mewl.. ha. Demo Ornate, Watt Reiman Art: Wan linaphls Warow. t.

Drew. »Mee R., 11,», MeRit. CUT Irai,, Haalehutat 27.Nrar. 1

Dumont IJ. C. Pmrla. Carl •narewli. S. C. Pleaal. Wad C., ifll,l Moulti., Oa.:

,C11504 Palm Dublin MS., I.

Plena asse Char». P. C., diets , Himself s C 21-Now. t.

Prank., Don Reign Vet, 11-22. te. •ille ».3/: 011e. 10-Wor

Oladelone ihrio 'Cam. Palo Ceeto NW Watered Pm, Maim 21-3m.1.

ono anon Woo Madam.. rb.:

dent. Am. M.. Mtn Pro... era Orowet Pirreler• (PM. Cann la.. Alex mule» ',Nor I

00001. Am Co., lem arMelbr. Oem Cln antreert..01 Oentatin J. A., Idenaolne Ulu Chore. Me Ca. Proretbn. On, Some no te Wak 1 e.

Marna. Calm; rretro wens I. 'Palo Palm 1nRate. I

Roth. L .1.• natel Cordele We., not.

Neiman Mated. P.M... La.; Mann Tinow 1.

lemnrooM »am» la FM, Orettem roam. Mat. Tex 111,1... burl Na I: 0111115. 1m Bultle. Burl N O. acuieslur. La Ideal NM». 81.50, UIJi Interatate IF.r. SalUbel.180. Cie, lent

Johnny UMW: Oralo anemia's, AM. inno intern". PnrIer 1

aSopimp 111111nen a. C. ICIle. Meed 0., Into Ferment.. La Sent.. le-Ras. t

4ratritie Atten, M.lea. Va Lee an OS: Porl *net /se. Pta.. 01.1 Tallehmme 11-Nor.

Lam. Lin Ihurr Croefordsville. Oa.. ;Palo /MOrtmetlle Mne. I.

Lem Mar . ...tine, ob.: Denise.> It.Mpr I

liana... Roe. LANIfflter, IL C. 6415510 elentedestrer team, intro BIM..

Ir. Os.. F51,1 Intler 11.1.e. t. kifllr Peee• nor; Tor... It, C.. tram Tree., 111.1... 1

blarSa John H. 'Pen Moir«. u. C. Usar,'. Modern .Paler J.C...11S. Trt Model oltaier Vial... t C, laymene. Oa.. 11 -Mer

War. Cramer necomen. & 1.11411ear Of 1E1.1 aleelt. MO. Mole elate renew. Pain Woe.. Or. Snit.. I

Preens Al Mmes. Jay. FM. Preirs Inwedway: 'Cam. Palo Cbanot1e.

Ii C.; nolered Palo Cli.nbi. e C. Tarot I

Pep AS, Cs Wain Mauro,,, II. C.: non «ono. e c.. 27-New. L

P.m» Emm. ,Calarml Palo Mne. town S. C.

Moo Prom., nee, Cart... II C.. N.bellle n.isto

PrlerS Mbrmrpoi nob, P.m Caletlan Miss. Ou1rmarl 31-Nee, t.

Pon Amerman Am.. Mermen, Pate. 0.11 11-21. Camp C.101 .30-Nar

Rant.. Cruel.. OM. Royal anima. ,ionix no. ',Maury..

,Pnled Permed, na.. N-Ifee. Moral Rem 11.18/ alat«11.0. OIL: I Pain Alma 27-11or. I.

Ireton Am. Co, awe PIA.. La ...ern Waller nu. Penick". Lt.: newest mew. I.

etrown Aimee 3.. Rote Mil. O. C., 21.0«. 1.

George Cl?.,: Metered Palm Mar 1115, Va

ati7prisits. C. A., Reteere,. Oa, Palo Wmtontem lenon I.

9.01. cam.: 11.1 MIro,. UN. afar AS. 05.1 3.111.11. 11., Waal Porepor. Menem bluer: Allootlatile. Ill

[Renew. C. A.; 'Palo Mermen. tbi MP Carmen Puerman Tn. M.1 Baje.; (Pster Manna AIS. Tome. Yemen Masson N. C. Teener, Johnny T. 'Polo cestiterwere Me.; nab. new.. Oa- 11.1.m. I.

VI • . raie Lemernae. 11 C.. nalo S. C. PLIferr. t.

"lee .1%.",e:::". 1'.• I' World el MP. Alhele Petri ...MM.

Promo (Mate, Ceolleee. SOIS. Went emit: Wm*. Cald »Name ».

arse. 1. Wes Caen ergo.. Pots», h, CML. 21.311 WWI, Ma. Ca.' aerme a, C.; nowt 21-TN t.

Onus Routes Send to

SIR Patterson 51

Cincinnati 22, 0.

Cluaell Bro. - Nonage. La. II Cole it rocunc Gran.. Ma.. IR. Jam. Tarr. tins mn. a C.. WSW Curl.= 1.1.0.. 1.

.11r. Al 0., 11. Soo., Carta.. Me.. ». Am. CsalivIlle ra »Ma. 33: Went. Otte let Mein ta err« Ili »ruin, 21: Menere Meth.l, An M1eenenne /8, OnerWee Si; runner Nor. I

16.• ara. Parego.11. Art. 33, !meeker, Si; as le 1.0 - . Het Apr.86 31. Arkadelphia Ur Tun... Ar13.2«.. in Mayne,. 01k.. se; Cues .31. al pare. ma. I.

Inellyneentr, Feat ate..

NUI, Bryn 11•••Weton. 0 e. el; Molest Reinter, Md.. en Werblerenn. 11; mlienote. Va.. 24; Onem Peed-erlenoure 81, MAMM 38, Iltaltramd 11; Newport On.. 31/-31: Want Roe. I.

Mlart Aron iz.nioniz unworn Once it, T.. ea-no lame, Panetta maa: Intr../ aeon«, orts. III. t.e.

Pnore Moe ...tern, lane Araltenome IlerlInee,. Tee.. II-21; 'Column> 11t. Roar. Ark . 28-31.

ItIng1Ing Inn. lad Ramon t Boller, Jentson. Tenn. II. 0.1.11. 23. Chang. nouns 31. Knox.. II. Ern», Tenn .

25. limn... VA. 21: Lynchburg ht. 11.1rumood 11-30, Ronde .11.1.• I. .

End of Bingo Ban Sought In New York NEW YORK, Oct. I8.-A reso-

lution introduced into City Coun-

cil Wednesday (8) by Councilman

Edward A. Cunningham asked

that the recent banning of bingo

here be revoked so as to permit

the continued operation of the

game by religious, veteran and charitable organizations.

Lane abjection was raised by

Stanley M. Isaacs, minority leader, and this prevented an im-

mediate vote. Resolution was the

aftermath of a recent polite de-

portment order banning operation

of the game.

According to the resolution oneny religious, charitable and

veteran organizations were "de-

pendent on the proceeds of bingo

games to carry on their laudable

aims and Puneases. " It also stated that discontinuing the bingo

games "will smuse great haniship

to many who were and ere the

objects of the charitable work of

these institutions and organiza. dons."

Beers-Barnes Sets Closing, Tabs Top Wk. VALDOSTA, Ga.. Oct 18.-

Beers-narnes Cirrus will close

near here October 25 and eo into quarters at Valdosta Animals

again will winter al the Crandon

Park Zoo. Miami. The Beers and

Barnes families will return to

Miami and General Agent Gene

Christian will winter at Braden. ton. Fla.

The show became the fine to play New !Menton. Ga.. the

"atomic city" near the new

Savannah River Atomic Energy Plant, on Tuesday (141. The town

of 8,000 persons is new. Only one

lot large enough to accommodate

the Beers-Barnes 80 with three

Ms remained, and it was ached.

uled for sole soon Police spon-sored the date.

Best business of the season was

scored during the first week of

October by the show. On the

wason. 1952 business was alight.

ly better than 1051 but.consider ably under 1950.

Buster Keaton Headliner at Cirque Medrano

PARIS. Ort. 18.-Buster Keaton

and his wife. Eleanor, top the October bill at Cirque Medrano,

and are clicking solidly with their pantomime bedroom farce. Also

front America ij Bobby Brandt,

acroslancer, who scores with hie novel routine.

Real circus fare is previded by

Eris. Schumann who puts eight Holland ponies and six dray

horses thru their naces. Suzanne and 'Philippe Ricono also appear

in a good riding act after opening

the ,how with Sultan, their lackey-riding dog.

Only high act is that of the

Indian 'Thunders (4). in a medley

of aerial novelty bits. Ground

acts include Peter Woodrow, jug-

gler, whose act has been men in New Tons; the Whisky Trio,

comedy trampoline; Tipey and

Brew, acro - comies; Mary

Matonel. young contortionist; the

Two Gambys, perch, and the Two Thornons. In tumbling, acro and

cm0 edl gate.

NATIONAL SHOWMEN'S

)ASSOCIATION GREETS YOU

are elmoble to Membership le

Its;. fastest growing showmen's

ageniastion if yOi, are S showmen or affiliated with the Menternent

bonnet,. Clubrooms in die center of the arourwrnewr work'.

Meanie.a teel end irk

wedneedsp sash new* Pelee. Mee». eeadlete

lies aeisedwee

New Verb it. N. V.

Almost every one of the Eastern

lentnemen larmly Is a member. Are you?

Write ter Infeeeenertew leitkreiere

Dee. 1110.00 Yew*

OCTOBER 25, 1952 THE BILLBOARD

Club Activities CARNIVALS 91

FOR SALE National Showmen's

Association 1964 Broadway. New York

NEW YORK, Oct. 18.—The flrst fall meeting wat held Wednesday (8) with Phil Isser, first vice-president, presiding. Other of-ficers present were Joseph A. Mc-Kee. second vice-president; Harry Rosen, treasurer; John S. Weis-man, assistant treasurer; Fred C. Murray. chaplain. and Max Hoff. man, counselor.

The board of governors elected the follovalm. for the nominating committee. David Brown, Irving Sherman, Dan Tinder. Stanley W. Wathon, R. Shep Blumberg. Jeff Harris, Jack Alfred, Henry Kauf-man and James Corcoran. The nominating committee will bring in the regular ticket of officers and governors at the next meet-ing. October 22, et the Sharon Hotel.

Semi-annual interest eheeks have been sent to all who TAII, based bonds.

After a long Illness. Tn.( O. Perkins died in Staten Island. In-croient is in the NSA plot Fern-lIff Cemetery. Hartsdale, N. Y.

Michael Goldberg CAME here for medical check-up. It ovas hie

first trip East in six years. Ben Rosenberg spent a week in Chi-ago visiting relatives.

Still on the sick list are Jack Lichter. at home; Jack Row, Vet-roe Hospital, Coral Gobies, Fla.. nd George D. Hensley, Pilgrim

Hospital, West Brentwood, N. Y. Recent visitors included Harry

A. 13ouck. R. Shop Blumberg. Frank nappaport. William A. Mariash, Louis Weinstein, Martin Ronne, Charles Buchbaunt Max Seattle and Max Gruberg.

FOR SALE Chevrolet Panel Tnirk trith two 100 Ew. Translator*. God oil amticiiIN for torero she',.. Peke ELSOILEO,

Caterpillar Ride. price M.SOLSO.

Flying Scooter, price $3.$01.14.

All Mee newly petaled. wale re. vphoietered. °email coedit.. Ma sew. Troneportaton <mailable II required.

Will bey rend, gm Co'reptile, Otead Light Plante.

W. O. KING 11 Orchard SI. M I. Geom..lels

Streamlined

CATERPILLAR For Sale Cheap

C. W men H aperelion Mamma

Flo, Due week. lbw Caen. Al.

Will trade fce Lamm d any ed. Leo

roe• cemicing

10100111 I. DENTON

GOI.D MEDAL MEOWS MARIANNA, FLA.

FOR SALE 001. 0.01 AMT. TORO TAT-TOR AND yocirest ao fit . rue nuneew. ttene, in a • irel 0010 connate. odour ndb Can be sen ln seermion .aL.LH.S anew., rem.. now: Ik,, U. nee week

1.1.0AD R. 11E71

TEE A OE OR Si I I.1

POPCORN-SIM-KOK MAD 1 Ueed tee mewl.. A I enntlInan Old..

rei7.17:7.1 tri..ree."""re'd•."«" 0. Weal

lee• ()MINN, are. wade.* II. M. iThene StedIng

FREAK BABY SHOW FOR SALE p aiepep.. nu.... To ...eye,

sue mom mouse. A. ada.

S.l., 0.5. 'inrrobr 115.5 ...I to U . flee, St, Tamp.. PW

MO. B•11.1

Thank Ida

LUBA MANOS Of C•11.161 • WILSON 111.0151

ier V.Idr Wick ITeioni

Miami Showmen's Association

236 W. Flagler Sr, Miami

MIAMI, Oct. 18.—President Leo Bistany will arrive here the latter part of the month and will be present at the first meeting on November 4. The pusibility of buying or building a clubhouse will be discussed at that meeting.

Application forms have arrived from the printers, and all pros-pective members are asked to get In touch with the office. Initiation fee is $10. Dave Fineman, of the John

Marks Shows, announces that a jamboree will be held by that organization for the club.

Recent visitor. included Conrad Weiss, Fred Conti, Louis Heiman, Harry Lewiston, Harry Edwards. Bucky Woolvertort Cyrus R. Hey-

worth. Irving Zaltshik. Al Cher-nec, Frankie Hamilton and Dave Graver, Hom Zolum recently be-came the father of • boy. On the sick bit are Jack Rose,

Pratt General Hospital, Coral Ga-bles, Fla.; Tommy Fox, Veterans' Hospital, Aspinwel, Pa.; Max Kimmerer. at home, and Lou Leonard, Fox River Sanitarium, Batavia, Ill.

Mail has been received from Mark (Curly) Graham, Ben Glass, Ben Lanier, Frank J. Brady. CBI When, Arthur Touhey, Harry Schreiber, Max Goodman, David Lithgow, Doe Dyer, Claude Sect, rest, John W. Chapman, Bill Car-ey. Vince Anderson. Frank E. Taylor. John Paoletti, Tommy Arger, Frederick A. Boudinot George A. Hamid Sr., Joseph A. Rowan, Mortimer Hertz. David Bloom. Tommy Carson, Dave Fineman, Jim McHugh, Sp Glas-ser. John E. Blair, Briggs Banning. Herman Frankel, Fred Silber, Jake Shapiro. Raymond MacDon-ald. Fred W. Wright, Frank C. Pope, Jack Stone, Shee Binntberg and Tommy Fox.

Applications have been received from San, Soloman. proposed bY Harry Schreiber; At and Jack Wish, proposed by Claude Sech-rest, and George D. Lester, pro-posed by Lew Lange. There le mail at the office for

Michael J. Re, Michael Karr, Les-ter Tate. Eddie Horowitz. Sam Borden. George A. Golden. Robert F. Guadaynino, Morris Lauer, Joseph Baler, Joe Galvin, Jerry Cohen, Maurice Levitt, Harry

Mallsoff. Sam Spielman, Harry Newfield, Paul A_ Peterson, B. Morris. William Wolper, Sano Roth. John Biondi, Charles Ge, erd, _Harold John Rooney, Daniel J. McNamara. George H. Lewis, Harold Fellman Douala. H. Cov-ington, John J. Combino, IL W. %thee, Henry C. Sylow, Ray Gallen°. John A. Ryan, Hom

Rohm. Benjamin Levine, John Campi and A. J. Romanaskis,

MIAMI, Oct. 18.—Members are

now returning, having concluded their seasons. Consensus' is that business was not too good for most. The building committee con-

linnet to search for a suitable club house. All agencies are aid-ing and a remodeled structure on West Sieger at 21st Avenue has been submitted at 4120.000. build-ing contains 10,000 square feet and is large enough for club pur-poses. It will be studied by Clif Wilson, building committee chair.

St N FED

WORKING SHOW FOLKS Doll .1 .104 I II

. animals 1011, IQ hclp In 0000e. de) 1•10-11 only A. !IR. I0/0 Palmer mmHg amih. awe. Amon. will, Coale /Tow eontaet WIII bile MMIalure Ciel-5. Wager Same Lernlen If >ewe ReEneuee—Oun • erabbbet

WELD ANEIRAI. FARM RICIAMONO NIL, PA

13 Sedlli *I ...eh en Sane II

1 OR SALE

KNIFE RACK oort.F.rt.

ALSO AST AIR RIFLE SHOOTING

GALLERY. IF INTERESTED, CON -

TACT

Showmen's League of America

54 WWI Randolph Street. Chico»

CHICAGO. Oct. 18.—In the absence of President S. T. Jessop, Lou Keller, past-president, was in the chair for the Thursday (18) meeting. With him at the table were Treasurer Walter F. Driver, Secretary Joe Streibich and Morris A. Haft. League coun-sel. Lou Leonard recently suffered

• heart /Mack. John Klippel Is ils Alexian Bros. Hospital here. Harry Bernstein is in Masonic Hospital here. Jack Menfarnin re-ports he is recuperating at home. Funk Shim. I. also confined to his home.

George W. Johnson. chairman in charge of registration during convention week, announced hic committee would include William A. Hetlich, co-chairman; Walter F. Driver, Arnold Maley. Joseph Pave», John Galled», Nieman Semen, GeorgeC. Olson, Whitey Lehrter, George A. Golden. Sol Wasserman and Rube Liebman.

Jack Kaplan has been busy working for the house committee as well as on the banquet pm-rum. George B. Flint is back off the road and promises an early issue of News Flashes. New members added to the

roles include John V Dundee and Leonard Sack.. Members attending their first meeting or the season included Nat S. Green, Sol Wasserman, Charles C. Wilson, Nieman Eisman. Eddie Murphy, George B. Flint, Ray Oakes Jr., and E. Courtmenche.

man. President Leo Bistany will hold a club jamboree u soon u be opens Ins Orange State Shows. Claude Sechrest membership

committee chairman reports 290 new members and 105 members reinstated. Maxie Sharp, year book committee chairman, reports that $1.500 already has been re-ceived. Harry (Butter) Westbrook, ways and means committee chair-man.. and Seep Blumberg, ED Glosser and Lou Lang, co-chair-men, report that all the jam-bore., bingo games and other fund-raising plans are not yet completed.

Early arrivals, here included Louis Deloseph. Hank Palmer, Johnny Applebaum, Harry Mo-dele, Hurl Deemer. Louis Stone, Dutch Holtzman, Irving (Stash) Goldberg, Harry Ross, Julius Wagner, Joe Vernick Pinky Sil-verman and J. D. (Eddie) Ed-wards.

On the sick list are Johnny Ap-plebaum, who is recuperating at his home following an operation; Oscar Miller, in Beatty Memorial Hospital. Weetville, Ind.; Max Kirnererm, at his home . Lou Leonard, Fox River Sanitarium, Batavia_ Ill.; Jack Rose, Pratt General Hospital, Coral Gables, Fla.; Tommy Fox. Veteran's Hos-pital, Room 9074, Aspinwall, Pa., and Mrs. Frances Deemer, who is undergoing treatment at Jackson Memorial Hospital, Miami. All

would like to hear from friends. Applications were received

from James C. Vitabile. proposed by Guy R. Markley; Harry J. Alba, by Hank Palmer; James Devine, by Max Shapiro; John Dempeey, Jae Schuman, George Fox, John V. Fink, Frank West and Robert Micherser, by Claude Sechred; C. Guy Dodson, by Mel Dodson; Truman C. Lord. by Frank C. Pope' Carl a %I.., by Bill Rucker; Salvatore Dandrea. by Larry Osborn; Robert Presta and Salvatore A. Ftossitto. by Ed-die Horowitz; John Kramer. by Tommy Carson; Louis Stone and Lawrence Hazen. by Ep Gloster, and Charles B. Cuthbert. by Patty Finnerty. Mail was received from Sid

Markham. Al Wagner, Edward C. Wagner, Mel Dodson, James M. Gamble Robert Glotlo, Victor Link. Clemens F. Schnute W. H. (Splinter) Royal. Frank E. Walker, Larry S. Osborn, Oscar Miller, John S. Weisman, Ed Horowitz, Arthur Touhey, Tommy Carson, Frank and Billie Pope. J. D. Fria. bie, J. A. Morton, Tommy Fox and Harry Myers.

SAVE MORE MONEY—

MAKE MORE MONEY

• RIDES AND SHOW PROPERTY FROM THE

KING REID SHOWS HAVING WICINTLY PURCHAIIO ...SKY COMPLETE CARNIVAL ANNOUNCE-MENT CM WHICH WILL RE MAIM SIIORTLV, WI ARE assume FOI SAL. TN. FOLLOWING FIRST CLASS SNOW PROPIRTIES. ALL RIDING DIVMES HAVE REIN IN OPIRATION THIS MAWS AND MAY. RIMENTLY MM. CHUMP OVEle THIS ARE Now 111(111 ANO can It AAAAA TED ISERE AT OUR WINE. QUARTERS. ntIS AAAAA TINT DISMICATI EQUIPMENT NOT Hamm IN 01.1• GREATLY EXPANDED PLANS 50* A NM AND MAGNIFICENT SHOW IN IPSO. ttttt sumrcr TO moot MM .'S EQUIPMENT REPRESINTS ElTRMIFLY

GOOD VALUE TO TOOSI INTERIM" IN A $OUND INVISTMENT, TEEMS. CASH. AND WE URGE YOU TO COME NEW AND CWIFLILLY tICAMIINS THIS SOLIN. DID LOT 01 SNOW P•OPEIITY.

1-40 lee Spillman 3-Memst Meery•Go-Pot. Truly a enegnIficent Wee *Vie IleetredrAy deceraled arel can.d tca,e, ...as cmorng wall le horses end wo aironirkeril shared.. Oand new elm& Ekre Tap mud one peek. A feature lid. an os odd... Complete teak Sono Costee, Tick« boa old Casal. Ermine. Replacement east SIS.M30 nos unusuelly OT.11.1,11 MP • bargain ar 1.1.500,30

i—Sit Ode. Ow HaMest MHO ride on the road. Add. She 'Rid Luanne' 110Pear-once le ow midway. Oelered complete with MC.> Onioned specml mm-traira• Ines In perfect cow:Hoes Cot W Fed rather.. or ramilin• Morement hennal and evader for $3,150.00. If fluerement DOW ere not wanted can be had welfl Er' ertu set ten new II•ndaad POO stripe ref mar Deno fee $0.250.00

I —Iteddre Awns whew. A lane pen Met conesteraty WPM Po own in Am E.' land. Has • all-meet smemerwme seat.. Elect. 110 roll rotator. Rosen for be)e, we ham two Kiddie Wlwel. Peke 1110 CO.

l— CAlPDAttemelem with MorPOS aqsepptd sanIE trailw will, winch. Thu la woe., MOW. Ada H 1.0, emiciten. A wed standard unle at • rock Wilma PM* Complete WM Fence. Ticket Cori Ride and Trailer. 14.2e3.33,

I—loins HI.Stedub. [NUJ,. medal olendid cenditlart A real conWtane money rm.< Cal me. 1350.00. Suede tee price 1125.00.

1—Pleaceen and Candy Apple Tr*. [Wrongly Me cratere-lxillt model. ha, bottle We connection. Mend news jumbo Gent large cepeoly POppeT Also Wand leete. CAWS APCM Ebeduenunb end Obalt.in cabinet.. A btaae at

. Used only pad of Mil «an Cat Om SI ACD.SO. Our hers..n arse. 0450.00

1—Wierreser riderair•Cw•ound Organ A IS. model ire peeled working conektran Flectre Wye and motor. Musk rolls OH abadatde. So and Isole MP line argen. loge. mice 3470.00.

5-5.111 Er Smells Airplonee rot Itiade OM Complete wait Men. NO esofort Cad •erncoble cenc...or, $30.00 emit

1—Electric Islm Piano wile. lee Arcade re 0110/0 hon. CAbonet rneciennee wed Hipping case all perfect r nui way Pnce 1150.00.

KING REID WINTER QUARTERS MANCHSSYEk. VERMONT

PAGE AMUSEMENT CO. WANTS

For Marion County Agricultural Fair. Marion, S. C.

Oct. 27-Nov. I, Concession. of All Kinds.

Also wear Shows of Merit not conflicting. 1 Girl Show

with own equipment. Can always find place for good

Ride Help. Two more f airs to follow. All address

ROLAND PAGE Beaufort, N. C.. Fairgrounds thls week.

INTERSTATE SHOWS WANT FOR ISE ANNUAL COFFEE COUNT FAIR, ELSA, ALA. COFFEE COUNTY our soma nos FAIL °cr. .7 TO NOV. I. TWO MOMS MADAM^ PAWS TO FOLLOW,

SNOWS' o.ro or ...Do orn equipment wm omit tee Of Ira Gal Shows, eiM 0e iwitima um. puma* Want Is Pout Wild Life, Fun 1.11:mw. Gen Howe. Mow Drowns Penny Arcade, any nonconfleling Grind Shows. RIDE NEW- Foremen and Secora Men en at• snow wow Sem Orman, CONCFSVONS Ccevesiorn own—opeei da v.—no 1O-E 1. Ail WSW, mo Owinking Stand. open. We ma new nocerne and contracting to. Me IOC3 memo Wing up ors of tHe strongest re.*5 Celo biased by Ma Wow All rimier

N. B. ROSEN, Mgr. MCATu, COUSIT Fall, anisluuDGE. CA.

LONE STAR SHOWS Comm**. Ca.. Oat. 11-11: Deublarenab. Ca.. Oe. 2.7.11ey. I.

enacts...4s 5rnail Cam..< se Grao. Age mil Stile.. Neseltro Cok Lowy WM., App.. Harem Parka el all EA., cone on, ,,ft pbs. eats. No Nat.., to,>.«.. SHOWS: Any worMiesrle lino. will own «pigment. Mareved. money cane bed. Cent.. HELP: Can Mace ao.d. Hem on an Rime blw• 50 wt, to dow wow

Adieu HI mail and Ideas be I. IL ROUSSO«. P S t Out III winter in Fwd.

FOR SALE-RIDES-FOR SALE 7-CAR eACTORY.IOSLT PALTER., DARE RIDE as n. Derr em mews won IMMIne wodernent 15,. me rum Is., awn.. All wee., *wind A mere. ride. TLT.O.PLAMEF-No elk., ewe like II In 'he .1100. be...en Seth 1..elaa• tenth,. Verne. ma eellee. PP. 6110.01•0 11 1, nu nave cue% bed Inlere nee In rION. lave hi an apperlunny to buy real niaMmeni %Pm OM s.. MI in • 00•001 and we. sou 0Pfl4iL

CHAS, t. DOSS, 154 11•0•••ET, NOT SPÉIN•S

lwrinellere IN Ore, It Yew.

ROLL TICKETS PRINTED TO YOUR ORDER

100.000

$29.50 JOHNNY CANDLE

EINIC« Menem.. PI ttttt •31. Allw.. P• Plm. TNT

hiARYIN R. HOSE

44 Navy St., Valais, Calif. »Mho Is TO Inboard 10051

. . . ••• page 3 Ire raw

Keystone Ticket to. SKADMiOptilNi

Se. Cie, \Yak Order Slosh 1,ebefi 522 50 pee 100 000

¿i.e.. to.oe

92 MERCHANDISE THE BILLBOARD

OCTOBER 25. 1952

0 re;,ror. • •••••••••••• jreenseeCtrewelea Eire 254 0 tNt "*". 04 """

«JR Noes Send Today for your FREE Copy

BRAND LINES

INCIUDE:

Ournwer

A. C G.Wer

Oshe

Anew CIMVO,

ilmnonglan An.

SeWord

Elder/wed.

Infutotred Whew

Horn», 'tha-

w.., lend

On,.

ParInd

A S. R.

Rerun

lacelue WW1

Canofiela

-WSW»

(»raw

Shear»

reword+.

Roden Ewa

Wm. Roger

Wroo

TEMPLE'S 1952.53

CATALOG OF NATIONALLY ADVERTISED BRANDS

52 Pages • Wore hem, • Greater Value,

Typical Elgin-American Catalog

Sperird Valencia

.50 Lu Hr. Lune..-

hwrn RETAILS 525.00 AIlS WHIN IT Krung I and 2 ' Seri Ahn

Drzp I lo tot mit enlarged showroom when in Phil -delpli

708 Samoan Street

TEMPLE COMPANY Philadelphia 6, po. MArker 7-8242

lowiumi go moue P . MORE SPARKLE

THAN DIAMONDS mk ••••- •1111,TILIT WI While Ow •`•''

- Nara, • earn Ind,. 64 clearer m aMer /OP>,

0 0 $9.95

N W 'Meer ...Mere« rele wrung

evallable le WINN Ile. agne mg. We. WNW», 611.61 and ups 11. 0

env Iliro I unfurl es Par cur

ELGIN • BULOVA • RENRUS 0 I JUST OUT! 0 .212."11«.,M.2.: $995 ....... ,,n •••••••• I

DISPLA Y-CLASSIFIED SECTION A MARKET PLACE FOR BUYERS AND SELLERS

REGULAR CLASSIFIED ADS . Set .• wen •ww snle. Orie

paragreph. es display. First line regular S pt. caps. RATE: ISC •

Wed - Renewer $S. CASH WITH COPY.

D ISPLAY-CLASSIFIED ADS . Centering larger type end Wile

spate Io Charged for by the agate lino. 19 Gets te the inch.

No Ill tion• or saes can be used RATE. $I a lin.-Mini..,,. $6.

FORMS CLOSE

THURSDAY NOON IN CINCINNATI FOR THE FOLLOWING WEEKS ISSUE

Vs n_s Piblialls., SI ewe Ire the roller Arable j.... » he. were. weir eubflaWne WI«. 5160 Parer». St. Onthord 11. early le Ws wet.

ACTS. SONGS Er PARODIES

iffflCre.• 14AGAEINC - CONT.«. INled Nave., Weneleog Cu.

agina Wes. Wweristre. EL add Ea for

E"'% rot "elte."Ulet,:g• 1d1"'m .."""erti

MUSIC ITIE WAV NOG WANT rr-aurce, dew. »ewer unit» neweIene Pad» e. New's, tor Ilue Wernable. a.»

ebbyrirbryrf.y.=.yy .7"...enrey.

0.1e PIT. LONG OTTE., AND CODEIE lee ame ANIer. UN. eMlem. ..11 le

Young. INS N 710 N .

ItiCORDINCT IWITNO TIVI New WW1. en a nut wy.

bers.* Lee», Curet IOW 1.1.• Co.. liai Wirwood CI., Kentwood, COIL

RAL1117164. DISTIUDIer111.1-.EAST...663.1,

...endow etudlo. Pb.D. Ewa Arnim, W W. Ira Warta. Ile °,1;.2,. .":.7,,, .%. ,,,,:.rie."1,17:.•1. I.

SNAPPYId ElferZ DI liew Egmerre-EnT

wathetelaw. V.11.4 Jobe Nuevo, n. EL. Ewen 19. new

WisKtypeZTIO-yettimsta. 4.1315 re,

E7. not Wm: mro181•14e. neN. semen tier Blear.. 1•11 'Ion mires

Noma Clty. DIEN. "n nor

M.1.11 PROFITS-MM. STYLE Writ I Weer» Pen and Peer, W Ur

Pent:en""reani;. IT= Ze..'er. WI Wore.. »ere. 40. III. »LEUNG SILVER N.K

13 reen Sample el". medal. gennleet hrorlu. ». ni 1.1•Selve. w2 Nude». Ewer.. NV

or» in Noe traon• CARD. - -BALER mew rifle tole. AI.. InWr, »Hdqrs.. la 15.

r0.W Ill Alba ▪ saw, an-c. N. 53101511.. de4

TAVEeN corn». OWE - GIGANTIC wed» Mule Star testa Wee omen,

mimeo. nee me» eneald WIMInt Wu.» Er. Lug Wee I. Call.

TIV SANPLIE ICIT-fi orPTIMENT VIALS et ememne4. all far 60. Arent. weed

E wehiret. sew Muth ...e-nc.

IVOR.. wore evamitriur. I:/FF SIFF

..:111.1r4Alalr".. 're., b..: Welek fl feel» Tuianreat 'Derner "ad 05. eel

MCKEE • see: Ion WINDBAGS` GREAT;

TenlInnfs".1 '''ewest.flin.'""‘:

Wert Wed.. WIEwo. OIL Calif no /rare: - nosn Wrilfs1111

EINS1140 awerrar-enecne ecerem•

pernefer-er re- - ree •PMTIMPI. Km. eel

AGENTS 13 DISTRIBUTORS

APALON. PWRI. SEA SHELL JEWELRY 11•11en Wald. M..... mel lei Coral Jar.

Weeenne. Nerd.» Ana "Cu . Jorph elelrelruen Tu. W. Terra en

A ISCITEe DWL-1111.» DIRGE/ TALKING, Card. .11 .1 of urolea 11, ulle for

*Welty brew .0.101 Card, TM WI-wee. Las Aneelea itS. Calif

A CATALOG OF .CLOSIVE GIFT TM. sale .. for Clot... la re., rwri.

Nonnaadle Inadear Wnlee. seer eerna Lo• And*

Wh s Only 0 A EWE CATie II ET Wu. On»

WITH W0ol.IYS , boviEsi WATCH hi o . / tr2: ef..11't etee.

MAKE BIG MONEY WITH PLASTER SANTA CLAUS BANKS

in Pinsky Natural Cab. strew leer, en.» 3,••••

$3.60 Doz. r $4.20 Doz. I.1 deport el,, onto, Wu» 00.0.

Mad SI» fee sample of •aol. Nareme

G. C. J. 414TTC.I & CO.

TO Order Classified or Disiny-Classiffed Ads

USE THIS HANDY FORM NOW I free es pet» enc. sepr In re space.

2 Check re burr Woe .Mn* wee wet roue an pos.

Ars. Wm. Parodies Aerets eed Distelburei Armor 5.141. Pre

gWren °rerun* Cesium». lingionns. WNW« heed nod Drob Cow* Ewers

WNW. aT..Wr Sale-Dowerrged Car TI Feu Sale-Seeoadlund

Weed, 1:i trap Ward

Ilarrectiese, We». Car... Maelcal Apparel.« Ulm bleskaa leatmœbeeN. We» Pure» WM. Perm.

Ph.,. Sere. ale oteeweetles Per,

.. Edw. Vietred kw., Wren Tatwage fievrews Wrested I. II»

3 Wane. We. s.. 11.4 O. la you Wh. IIEGSHAR CLASSIFIED AD-11. • wet

.01:01SPEAT•CLASSIFIED AD-il pot ado. We

114 age» Wee le tho lade

4 Lawler OW unsortirro Walt all mall errete4rs...ealfted ads rut

bid II reedit Isboon WWI... .e."' ed. *.

The 'Mee»

2160 P.n.». St. 11. Ohr

Waft dur iSle aboyo ad In Wee

I Wearer Nedrafl, Of S

Neme

5305

REM

a

AG.NIN AND DISINWIOTORs-ACT NOW

money kris-ten nee, and (NrIalreat Hares • prod.. Mal me reaki11111.

Weile Trend». »Weer Wes »ea e.±7,7 • we» ea•a'e". Err:eerie. Woes 03.1705. lea 11344e Negindee, Nara WIT

AGENTIl APT NOW, eligalls SOCIAL

lure free. Genes,' ...odor., II no Pearl

leafer'ear' dirni,e':reráte'» r"lere

• DirnieÎZaa7.... ere: Ide•

VALUE W PRIER PACE.. - Cr. res.eel •yrjeerree ... icy fee andbereoets.

Maw. In. Erna 0. Wi.. Will

DIGGER Plsolerre-OELL KOEHLER Wel owe Ranee wee IWO ,erre• eaN,

lit; il ..40„.e•fai...S.:amteattl Kee I« e et, ijr-.Z.SALE ainerm-wore mama:

»wear.

roine ̀iVanrg....LoU'reeterm'L ' ;sreti NY C. EL no

deTific- eare Noma, NOW Gans 13E11. Wet NO Wm. Vela in Bert. DM

su`• ,"•,`&1; Per.' re. •

Ileklne Co 70. VW» Se. Cltr. Pa... ISECALCOWNIA- TetANSWRZ NOW Or. Wed in well owner». dekleerva

a. .510.1,1.."„ „0„„ rPedid la the be. ady•nnewaret Side line wW

Zed& scan a noviirr co.

MOST ATTRAUIVE!

MOST SALABLE!

MOST PROEITABIEL STATE and REGIONAL

seam.. GIFT SCARES' Wastains-kodece-NemrWm

See Pour Jobber

Or Ws,» Our el

• with it since 1907

ENGRAVERS NEW OUCH (»ECU,» NW I. PM

+à • ....iv-.

few» new S.: :ii$13CGI?

KIEMDS311Merlra

Pr n‘onso, $780

leed tee lia. OS? C. .490 ed Co.. Fe Oa • POSIA •••••10 ONNEIE

I OM deal see megada Mee.»

Phone. t n• nn tt

MILLES (1161110.1.1i " r,„el ..... OAT • NICK/ SeNVIre

ANIMALS. R1RDS Prrs

a BETTE. Bilher, r ACE

ROSS ALIENS REETRE natiturr SILVER SPRINGS FLORIDA

.erunen end leMurent ea are always • eallable men. &temple theeman. Iwo ea If ewe ewe ...we no erri reelill ter

lej•.%.; „U. V.LSS"glairfl ..'S'el'ISI.'ASS;.:1'.1.."'eraZ.11: ems k• -sa- mra al: NIll, ea sae» ene,g.IIflTV 7.505 ere".

serrEnt BIG eFLAII. PATE. SELLER t PUN, lea wele. old AD,.. /Jon Cob, II....

Neeklue, new», Pr, E.rrImi month. We. Maw Wild Onlonal Eare now...h... wilt Imporlele„.1; F./Nst, Nee, orTI blln• •Ionen ba•u,Bul ryealInn In sev•red menu. pnetel beet Relallà.41.,. . ALIT. flrlTnlcrlc 1.1,01 ,INS - ..T..

;:m4,1o. 50 It Lender, 1437 •Taudeal. Olen .11 1. II' •er, eneOre, exhibIlmn. 414. NMI ere, I .1. nu. Aulge. Park lillerng Inn. a Uwe

es._1g -WE STOCK

•aZir: .1,11-srà 144:te ear,' »Wm

Leo. T•eree Sn"Tle•A Ile . •

BAII0ONN WAYL. WOI MILDILW. Wye. OW vre »Ira eery re

»wile. »ewe,. few. MSC run; ramosnrer. ehlla fee. male, ran Inge.. Zen, can almost Ielk 144•0 relea

Le•kes.gaa "." ;;:i. W.t7""

CALIFORNIA AKAIA. SEA 1.111,411 .-W11.1, it Inleed Ver tea nu. emoltem ?OM

a. Uwe. Ihruew .51141. laarkm Enter. TeNea. W. MINA.. Boar, fall, dell

roam.. Twee-roomer REED. OeZE

herleunted Python.. Ill tor. SSW ter geed feeder. eie•n rev», III bodimg I .N.M.IfIaMaa • feet Webs INd r•DIKa rune Ewes. 3 Et Woe OM. re.

• WE. WWI».

F0$ nor.e-warn. woman Enron. ACT Un., Poet.

1122.« Leseig 111.'""""

POR 1A1C-EIE come WOKE sea,»

EARN 401144 SELLING 1.0./ MUCCI) AT. NW» Wren» Few wren», w.

St.; A Warr W. WO PACE I'llEON. EASY WC. LARGEW

E Setalfil."= "1:ano Ire'Arr' ead werarterre Per» 00're•' • e slow Ctle. Sew eer

60071.1.1. CONCEISIONAIEL - 551.4, emu:in? Ze•Al-yre.14: COA. CAPE.:rarer.. WW1.

eat re » di» 00 Later iglu new, Illy

:Arr. uatu 1.4

biwro name INDIA am AIII-MILIC gooier. Mr; Jade. Marne or Calved >Mr NaTOSS. Iii te-

N•NbEee Tarr.... IT: Iwo» Creek fis. doe, Hera. E. Jere Wee. ee Wet zee:. 14,r3...ilote'dea".*=1

OuickPhoto Invention! Fil01141618t

nilie rsle !en

Illohlond Photos Sen.S.1'

le S MInern reraV•le'n•Ctorn.

ale owletblo, photo alugelerem.

%:;;.e.1.11/4e.e"- •- "e.r.:% PO4. CASSERA CO.

Ilel N Glee.« A». !haw le. II.

beelr deer. Wale WY deer IS..., roe We bull elk. year... boreal* WI, law

en wed We bores. »nee »ha's nee.. bream bear mala. four bicot nee»

In. beW 151.1, Gwn•en. pair Of WU» heave Why Cluenece. roller lerWe »wear

Bent adult male e.

reunIr :fleate.•..-er.:uve..711. '1151 NO Own». OM

GREn TER INMAN /JILL NTNAIIS. WI 60 ge hued' We WWI. IOW 3 elan= 01.1 erased. rc alim .•lae All k,...

bird. nee rWala Brown Termite, Ihne Avlarlà, FENS Amslerdee Ave. N.V C ee113

11.11.111, TRAINED EKALE--laWilr POE Freer t ywn1 nenut• Handled »Igor.

ft. 01.:. • nol

waxtrow 11.011015 EDONK.VS)-111A.1.• IMPORTED S OCULARS S GAMS SINEBALE es: iret4t4t irree174'.

rn Sellable ter Cforlàleuà end (Apo. Yew Write C. C. SOW. »rosier eClete SFr. elm .1 Info/mall:L. Antaelo

1022 W. pi•In it 5.5515. en.. carat» L2le ane Eduardo A».. Laredo Tea deal

Lt. 01 TEE PAR., PIECI.GEM nee», Irele au well., WI

FaS ta ,Sat.etZ ▪ enc.. ewe. «es

MAKE $300 FIRST WEEK ON NEON AD CIOCII

rb..r.eesyggly It tor • .1:1.1. new. 511.115

ELECONIC AD [LOCI CO. %steer

Ar4Frrs- pins. NOMI-.11116--

Pun' reee'teertal 'a'iWaIIT ,f,uater wawa regn eenceuzie,

Seer- OLVER- 77» Omer AEU°. art-err, Sbr derommIrat ore Oma n, replat••

W. Cruterdnve, POEM 33, 111.. PURE ettor-waer maim-mr• v6ItersoL.

wriweri: Ms'enrrul7 ire'LZ Federal . V at

391(.....11,5 ',F.U.N..S,Irr.1..„,r‘.1..1.1..u.le...OjTot!.... .-. ...,,,. ...., ,......,. In Wale» Caen saamia, Co. . r,-,,,,:,...,,;.à.,1:.-5.-. n- ---,•,• er Aker en swan .'. e'er T,4.. idetarT'ra;Niteri:Neskelà .10.661F.., PRINTED n 0 V • LT I E 4 ern.. or Nome in/ wee.. ONer

firet."1e' S'ea.tia..:73t.• IVIS '‘ :•1 City. Cold. no»

POST ARDS lOr ELMER ANDERSON(

91 Snappy Numbers in Full Color!

OCTOBER 25, 1952 THE BILLBOARD MERCHANDISE . 93

"MEXICAN JACKETS" 1.»,n, Wool 10 AD GIRT

•nn Dames, dun 34 6 W-C 75 ma. 3.1.01•166. awe 34 ta N-M. 6 I•lat. Re •••• ••••• 40-600 earl.. (Ala •••••••• foe .0. Wen al. 4.116.6 Morn aael 6•61 Irk.. Pr 4.611, 5.4 la 100 leere. Amount. ept/ned for .11,r•ted firm. W. numdarture Br. ILn.r.. SD 6 al1n aide ornament.. 11.41,10aled 616 Lemher Pur•e• sad man, Lamer Ise. and Wall.,. We Oun't 1•14.1•••

6166 11.0 0.

UNO TOR FREE CATALOG

PEARL SALES CO. P. 0. M• 673 SI P.m. Irma

5M10 $10 KIE COMPLETE LET OF 25 SAMPLES, POSTPAID

grada on.,

r.""Yelame . CC IC Lam W•1141•6 646•114 *ear os 4.24

36.00 3. 661., Moled.N.41 39.0* 320 Per ONO. 64.1 33.011 1*0 Perforrffing 66611401 64.04 400 NadiO4, T. Dewar . 40 04 46 Coalue T.1.16 L•ele• 10.40 1,00 Conaber an Junuin• 410110.

min Law ad. ..00 3.10 MenItes (.60.9 Nair a Twirling Tall 31.04 3..

Gone.. Fro• 14 OA III Sad.. Cane, . 1304 3.

1*110111 shorees III 191142.6. 25, .461 lilt. COO. erder.

KIPP BROTHER 70‘.4414 Suot /re; 240.42 SOUTH MERIDIAN ST. INDIANAPOLIS 25 INDIANA

•

Yon Can't Beal BRODY

Pew Merchandise ... W. Limy • Complote Roo of

TOA0TERZ-10.A. 1.1.66- Mow 616.11E-1•06-011100L6.-Ir.-BABY DOLLS- Bead. 13.1. -PLU. ANIMALS - 6.66 Geo.

OCES-Della- C.

LOOMS mien O0016 - 1361.116. - WATIME0 - 016.6 - AZEORTED NOT6i16 16.10•1416.--.TR-L6. W•O• l'oe ow free 6.0•Calailea

umuu Catmsai Trel• . ss years

Write Por our on 28 pay 1066 166 and Mew Tear 66.64.

Cempiefts Una of ifonu

M. K. BRODY 1116 5. Ilolated SI, CA•c000 7, III .

L. D. PEO,., IROnr.,, 6-9520

Ile Rumness in ENiragn for 25 Veers

RINGS ARE BACK! Carl ke a NaIhmat Ao I Fuego» •oo ma am grill ore.- 00. e. •rade Marled rum 7.11121,:411(..120 III

.eh....,,,„ run o a it elms 0 ;its ', 1/34 lilt. R. O. •

( Ch..• of 10.6 E.

O '‘ '' €I,s dal, •••••614.

eel,' tle::17:e'C.41:1 •••••I uo. «ION

r ' Veigei .ona O.

Fiet6G*2tae;los Numme le rm.

mosnandm seNne Ill reside ore DIM MOINES RING CO. Ellt Mr. It 164 Man. IL dew.

001 finotber 114 beSo 11616. 6.161rie O▪ M SO.6 mothar 61 rum.. rs con.

ruam Cda 63 rePtarla1I .6.. 114i Canuelnan 1111nat•Ils. 65 ma. 116

st...7nonit.reevr.rm " ALSO • Moms WM. sewers Aroolla 6.6. Tame Female • 10.11.6. Parma 716, Coallmundia

talat:e1.1.12%..24.ernie Salgjetk Parraluwa. Plan. Osto Reareln Lam. • Brinitaele Twe

1.4-311AINED OR RILE.. ANY 5611 or we Lon.. arae• Sealtuirl.

• Odrich Earn, .1461104 esal MI A

PIONIMETE - ¿Ant 651 51.656.5e, PO, B. leeLt1314/11E ERA. ro• . laan Re. . 14p10&,iflld lIlt 1111040

/P.

FAME & ANIMAL, SDOW-04 NUISAiS 1116.46,11.1.1a 444 palm

104001* 11616 60 eamla C. Ent, mem. m.

6S3e.4eT •108- 11031. amen, 3. foot •

JaWes Tmla. 204 10 1110d. aid LONG •ANCIE 511001110 GALLERY 6111 Into 116 end of peam

eelaW.t.iltheei: 'ea.

BUSINESS OPPORTUNITIES

EARN stsolessaaoa ANNUALLY. EDAM, marated. 0.036•41 ealmum

er tamer Imet. Lm at h.0. No mweluradlue to buy Sdf amPio. on. W mad 4•01.1.1 and manaompe.•

tri:T".'.UCCTnr 66 NM r•torned 160611 A Ca. .56 I Aid L411111110. III. 10015

A- MioLuTeT FR110 -BOORLET- 034 -.104 W61 la 01,66 iv 1611 7 A 6.6

haw d inanauler prant. Ford .06 413. Mem,

EAST MÔNEY IN YORE SPARE TIME Ill bum.« ler 66.11. We .00124:gi 01.11. 1.61.10 Imam 1611.• for

C.7,r; '1704;e1.719. Will " HOW TO RAISE CAPTAL-TRUE _A=

MANUFACTURE COYEI, JEW..L BY-'emend.. o.Ite Genere. 010 66

41 4:reamr7,1* :tne rni 'net=learrea il":0 ali711reImel 611116. AWN; fle der'. Prods. Ma 174 C11.1. ct. .V.Cl Ell

NEW erra-rnic ..ACIUNS • madam ...ate Mira. eraw6

7.11 rein money mt.( Mal (1.1.1.

Zer4..f..crrIiInntn,-te 1.c.rrei LT. 0,

TART A ELNCIIAN •L1ND LA06111,-horn

1;:e. Igateir er, "' • .1

661120,6 IND66.1JENCE: OPERA.

nat.-, Um: Znn. .1 'emir au: -rota r°" CAN TO. AU. OC

'llera•w'Ze VeFte,

wan. TO eur AliOLISALi-rt ne-r-ïiï ate

Wr6 131.1.tore. 1130 Br d aw. 74

L000 1.1411NUS OF AUCTION ( 4. Goa, mum, iiera. In an Rut..

das• [Ivan, tz •inusne. 1706 Jule. S, Jaw.. Mo.

SHORT 03(1_,T1.11-64,

re'lree teme.à1Zet•Uar",1U Il 11111 «04ltlla LaSalle 1.140 Walan

eery mal 66110.. All prIe. aell e ono, k Worth Ase.. Cleman N Y.

.7111,TER FOLDING C11.6110. 'Tool.. SIdootti. 1177171+40

diet»•«.r 5 1731. 001144, 710.

rí.• ',1.97:.ilf.`ftle'siejAetie.' T.. Wailes • •••••1 Arthur Am... 10710 Avenue - 11.- Me«. IE III

I-611111 SOUND rnGas-soLo. umlled. Erne 60 badger, lea, 1•0:,:[,.

Larfalfard. III

11/41. -611N11 PROJECTORS 899 30. VIC 116 Afame, 3.66. G.( 4.6 one NM

FP. , ••• 6tala•er• 14n. 66( Illeran Mine Flhes. 6 Mel.

Rae.. Maw.

UMW SOUND 1109103 POE IIENT-LATF

'S1 1p.l7IL nuatailla nob, trat 16111 1.11,115 FEATURES AND WIT

prterr. le: Cater burr!, **r.t .....e- e.

INSTRUCTIONS, BOOKS er CARTOONS

INTPNOTIND. ro.1101. 1101 MINOR OE ellawd Enu016 adlt nreinntltrn

1110644117.lI.f.. los 1113.1. CII 1,10,11. t,

TAME 6 STOL OR WOOD

CHAIRS Es.166.6 or Neo-lordi,

nrompe 4•1160y. Mlnirnum order 4 46. 016 for p•i.c••, Inn ....ate

11"•°. ADIROLIDICK 01I1R CO. ,17 61. Denet 0.04.540 3136

FOR SALE

SECONDHAND GOODS

MAGICAL APPARATUS

41.1ANOEW C1t11.04, 4_15+1 17.0114 ./6. 4Pooku lOpaollan.

0.11111 ..,T. it. N.. h410144...66 I 111.411 gab.. 016 not3

bia%ie ner.uantrens mu Amara. 41 tremadmaa. Tem.: for Paalrel. Pa.,

saare 166.11. and 0.1.6 user. M

.1 ee Weams elerm ane See meet ala P My.. I.. ',new

5 a ems

4130.1 ALL MAKES POPCORN I. 9US NIWATIMS •AD10606 non 720*410.. re,Ct n. WATT To gnL -To îcntn. no ten 136 sr. John F Roller, It 11 •cA L ILMILOQUIST MIL316 CA•VEID Of

00505.4 0 .04.. OR. Das ere terpra•-rere 001,114

st ues Inure novas-sr PIrs TASTERS ASRA. meat. Dud ena.M. damp lor 11•1, La

Wala, 16 S 6. RI . Mammon., III FOR SALE-SECONDHAND

SHOW PROPERTY

• 10510 SOUND-36 •LEIJI, PLA-IS,..

Melee. 'er..."Sle....k e.C:** e**7. • 777 " s' " Ills elreular 10111...t

EEL Pew., 111

rria- iaLe - 51151310 11 Salta. 166110 .114. WIII 1511

Le.r-t Uter ll5110*P IA •• FOR SALI - CMAIRC.:APIM Pao Immr. STMT..* melee alm ma. P.13.4

Cawera GIN •416n, Cu., D.

WORLD'S HOTTEST PROMOTION ITEM BIGGEST, FLASHIEST VALUE EVER OFFERED!

•

• MWELED WRIST WATCH WITH

SWEEP SECOND

HAND

COLD PLATED

STRETCH BAND

• STREAMLINED FOUNTAIN PEN

• MECHANICAL PENCIL

• CUFF LINKS b TIE SLIDE

• FULL LENGTH KEN CHAIN

•

EVERY ITEM IN SET IS

GOLD FINISH

7 Pc. WATCH SET Only

warren, er, ••.•••• 25% em•r• 016, I 66, fl 66 DEPOSIT WITH

1 ORDER ron Row too, E BALANC C j

Write for Our Big Wholesale FRErCAT-ii113. -

GEM Sales Co. 533 Woodward Detroit 26, Mich.

Panel Work Dranaboatratora

"Angelus Bells" OIRLSIMAS SAIES APPEAL

IIll7Illlll.,OIIIIOÍ rap an,•••• One rpm.. rn-

ro lor 40,1 earee eamG461.4 16.1 .110 DM Tat II ellttemni Inne. Sit-1111740 moon.. 100 any ladst ea

earl. loariaa4110 Heao1111 lad 6 re1•111.

11.1RECT FROM MANOTACTIOIER

56.25 $6.00 II' 651 wRee 9••••

6^1 •,10. order- Edw. CO Inemedtala 3317menta

OAK SALES As...on If 66/661. ram

Simulated PEARLS

KIL I STRAND Z STRAND LK 3 STRAND I.50 DROP EARRINGS (Ale 2.00

25 na 0,94411. kwao COD • 0.1 loom. CO. aoioaa *104.40

ELY" MANUFACTUROO CO. 65 51E111 AVE NEW SOU 1

MUMaI DIN 4.41/74

MERCHANDISE \pr c ed ...... . r•

/3116.6e. Clarlta Paean, NO. •111. 11061 11.11. I. yowl WWI 6141. /RP 60. 101/

morn uus DOS& prOfli S.. C.1110.. 01.1. • Nee WNW N. V.

MISCELLANEOUS

MUSICAL INSTRUMENTS, ACCESSORIES

Poe anLe-ma 0.00N ORGAN 17 deuldo 699 NINE 4h Il euallent

'

CUITAI - 110111034 MODEL OA.? .114 .116 Denim. llau • A.

▪ Ilue 11.6. Maples 11,11er. MP VEIN. CorInglon.

WANTED TO IlUT-A SET OF MUSICAL Nand enala• 11416 mama la ems..

r mums P O. Ma 334. 6.1. Mr. N Y

PARTNERS WANTED

OWARP-111,011. CRANCE TO 01-r ri AG/dar 24 Meer. R. 1.411 174. 11.16

I

+=l)cgiaa.

V402 ran may• 1e0R• mono, .111. ear PE•FECTIO AIT NreoLus.

6 ...sal laaider and 4 661.. 6100 Pee pI•16 deel Oih•• pan.

vath 1h11.66. T▪ erms- /6", path order, lulaner tap., o.•

tn.... nuke 14,11,4 1,116 .44 Cd ared 111.41-, Rua Pattern., Eml•roialerg Mao. ▪ rumen. Send. Eat. arid otn(r arer.rem

HOME AR1 and NOVEILTV CO. 16 FAR61.• AVS. Ce410A6 6 ILL

PERFECT GIVE:TWAT

CHRISTMAS COMIC BOOKS

B. PALMER SALES .4 I Wee 5.101141. 1440 1413 1.1012 ••• Pan, Ve•••

• JUST OFF THE PRESS!

NEW CATALOG • Mr

Engravers • Demonstrators • lair Workers

• %MIT FOR YOUR COPY OF

. CATALOG No. 107 300 11URT. TROUBLE MBE._ CAIT.J11/14AL. Tr•n•peri... TraRrie Dove.11.

Dosenaroahl • .... and rowdy la Part awe maimed Dr 1106.4. III sta•enn

. Le. a•

PERSONALS

• •".0, -0- - ..... .. L..114....,.. It.

PHOTO SUPPLIES DEVELOPING-PRINTING

COMIC vnnrnnousgon. •ACIICIROUNDS AGE« PoGlive Car.. P.W.

7.7.• rtir.r.eiresn ATrIerIVe. St Lau. 4, fle

mazer roarrIve encerocaamene_ W guard rerothing em ram rearm

ablee mire., Eastman DP «mattes. Dams. aacaroueo. .003e /0OWV04ldt. 05012 *15 for 'odour and wades, enamplale

*5 lIt lI sad Ppeo Boo., et free lidereul. a.

n7"tee.15,4 Aeirà -

DIRECT PORITIV• 01.101ATORS - ALL mmIN's needed Cubans and meneMe

T t serstes. Lem Star

Nye, Co um 131n. Datlaa Tar In

1104441 40W ?JI..0 Ve9"5:0""Irt7eti;r:Le 2.4 ImItaramem eau 1.1., CIIIIIIOII. 100 271l. 7e:.7!* c1"let Kan. Clly 4. Me

PIlOTo 800. OUTFITS CIT.-ALI da•M 4700 6 and ••• Dam lated

Ur »ET cree. -r• 00t.1

A▪ N T ooN, 21048 NW Am 1.III.00 10. N. T.

Cenfainme elimplare Ideation 01 W.I.,

74071,41110 70.14. 1666. dean.,"

2.04 1,.•

Also CATALOG No. 56 Cont•in. ment ••••••Aeng én

.• 16.01/1.

•

ISTATE YOLUI 'MMNISS,

• • III >Ian SEIOOM Sou Id, lEodud

BIELER-LEVINE . 64.16 emus (snap Z. HMOs ALI. PHONES- 01,161 6.79.

BOYS! a.r. ram ruar and last

111111•1•1. me inalte • etleat aggleglift111 116' name •nil Ven INKY. 60.6161 ea

Me: irmr"W =e •▪ Clarietn... /Lonna,. er (1.1 a ere.. 067 Mauer,. ewer • nr 0.6111ear. Ord name •6 10,1 11.11 Is. 1.11141 anounled on ewer wed • 116e1 dreun on the I.. at 0.11 PrIte 1151. meow Oraar 1110 0.145.

FRONTIER WORKSI101. 140 W. 641. SE R., P..

Mgr Man

Mataft•OMMEM111104.41. 100 Slaal\ 1.11./MIdlel••• 106 111006111, CO« (21111.1111 OM. set MUMME IL 11100911 IR. 6 061. COLivue

asensouum

55.00 ste, NACII SAW IRANI!

AMse.1.14 Tamea or.1 kw. ear. Wart PIN. 0.61 sm handle

$6.00 NEW MAGNETIZED DOSES SCREW

DRIVER 1E11 u n s ..... 511. sneak. p.n.. PM. trl anare•ed handles Tam. Owed a. 60 hue Meer Wade.. • er. »I ef 1.1.••• •••••nerivor. 111,2, IN4.1•1 .00v. Et. alliti• biaeon Gabind Min S. 3.14,, enachMid (v. 1,...,4', .16 WM. 1,16.. .'• 51•de, ..... nor, ...sr, *urea. merecas. Inereaually 66•41/0 wts

eadon din... 4 so•-ne lelo M. II F1 mr .41

1.. . 1174371-4 no. maims Meaeni Mar..

us, DEPOSIT-.ALANCE 0.0.5

COOK BROS.-.e."...I.Tre.

ees' WA6911101-EISIBIUKKI 160115-CINYILLOS

* Nam 1.41 Petme-ers • NNW. W. Complde Caul. -

itrellfaes' • - Card. •46111-0.4g-6441•16 1461161.14 - 146.•

,ncl*LTv CS. Soelad 0410

014 coma lae

Send fe.

Cetslell

Fin"'

CM. Mt

FltE1 CATALOG ere. Wadchea. Costume Itstelry, CIII

Item Ms

CASH SALES CO. 1041 MIS An. PINIM.0 II, Pa.

94 MERCHANDISE THE MILLBOARD OCTOBER 25, 1952

THE FASTEST-SEIZING PROFIT-A1ANER for GIFTS, PREMIUMS, PRIZES, CONCESSIONS!

\le SELLS ON SIGHT to Motorists, Truckers,

\ Campers, Sportsmen, Cab Drivers

EVERY MOTORIST wan ts one--needs one% Stu rdy, hondsorne spotlit. perl• sd for flot tire repairs. engine misolrs• lRaelln9. other night emergencieshuse numb Powerful beans lights up road signs, oers. go. role •ntrance Compact and easiy

l carried

fits in gloss, compartment hangs ony• where or stands bY itself NO *WALLA.

Plugs into Gigot Lighter Socket TIONI Long

extension cord toducIod

DISTRIBUTORS! Cash in now on

111818E '7d0111IS

$110

SPECTACULAR SUCCESS FOR ACENTS,PITCH-MEN,DEALERS, DISTRIBUTORS!

NATIONALLY FAMOUS

SEALED BEAM

PORTABLE SPOTLITE

PM. Mo. 52%0 tow . PORIA-IIII

Sells Ilk* wildfire% 5" Sealed Seam throws light 500 feet 3-oday grits for

SAWN-11.2.95

RIND

this opportunity for fast, easy sales! WRITEfor PRICES TODAY

AUTO LAMP8E8T 2909 INDIANA AVE. CHICAGO 16, ILL.

•

1

BRAND NEW

WATCH SPECIALS! MEN'S

141 SOLD PLUED SNOCEEESIIARI WATCH

$5•00

• .,;,...torit:•: • 1/41.r.:71th • Slenk•Ittetow• • Antl-Ateenefe • .4••••lee tee•e. awl Imcree•. Sere of Cane • Mouteen• • littree/Wel • F.to Won,. tofeneW Se. • ..... Wens New In, Dee Cep.

BURTON SALES CO. erm ed. ma.. Se.. Cho.:

orwerserompodeoweetree.bed.rbred.rne.

PHIAL Off El a SWISS WATOD Order lode, end robe wrivelle•dpe

a Mee* Sew writ. ClredeledieP I wee It to t • n It . 1 1... Shrew. MRS ea/ Sealtl ee......earlded el eer Metle. artroh.___m;•/ . 11. t.1) lewee=1M DATA I. 0 0. Melee. 1SI .M. kW: totter,. DOI., Ser re We we real.P.oll

c=zr E.•••• ••••• 145 Sek Are. P.T.C.

MAKE S2HR.SELL RA GLO SIGNS

I Tileini.-=':1'..'''tir'''"Iii%i. "*".'eq'.-. Mood.. 110 den. MAOhiel,I.... _ _ _ Mot elot:oet ...q.t... ea sou Me red/ C 0.0 eel.. Leed for free td•rehare ALL ART SIGN CO.

Ile N. Wells St. DeM. U. CAW. S. M.

GELLMAR BROS

Famous Make Watches ewe.. 1952 ngot1•1 eate-e. b. lold New owie et

this arraeleisly bast p.e

e.g.,. web se.,

lb. 14h el three ea ewe MOO

esto Sr.eb Sled 77. Peek ben 75e 27%

We oor boll COD NATIONAL

DISTRIBUTING Ill Calmat Mod Reddi

HUNDREDS .NEW IMPORTED.DOMESTIC NOVELTIES •, YU oà.VII sa. 100.5. NM. WWI St DOM L? WAI,NOCI ION MK. S

Ors •ATORS-AUCTIONS•SS-STIt•IT WOIMS RS 1••• Weer fee woe ltree <ear ' dooms/ Crewe, Illveret. Ho rentenetone. 1W el frernival e."

Sed ›'"." Veta eve at .le eti If to •

It NORTH rOORTH SI • MINNEAPOLIS ',MINN.

Merchandise You Have Been Looking for Lae, Clerks. Snane re lwa. Il vra emeere dierrame ere Detalord tomare. Tees Me. kind el Clerwere. blankets Pampers Wm.., PE.. Bate nee., St.. Whip.. baleen Haw. Case Sall Ca. Specials. BM. Iderekandue.

Catalog Now Ready—Write for Copy Today --:2 nut. 1111, cr.:017,71.W55 e: r:,..571.711...f1tt• In Cel.ell red lestnea

PREMIUM SUPPLY CORP.

BIG PROFITS! him Om Rompforo

CREWING GSM UBE

*C•lboloor WrMeed *Pmet W. S.teet Al Mews and Types-PLUS gobble Goer le. S.. Se Weed

Half of Standard Brand Prima! .140. All Ms. Sael eel Yeee Molt.

re.wirttrbe Zee .Tprz

oreces ow lb. Pere14 N. le Cerro en 2111 le•

0 MOM»! (HgVITNIO 110011(1 1 MI. Meroono • eletwoe I, N

SALESMEN • DISTRIBUTORS wr.y.ein- was rms.. ] apereetleare. Me wereee P

ern......-... .......tter. ..t.r.. we me parr in is. Pel es

r....t, 7.v . . . ; , ..z.., e:...'',''..."erob .."•'"a: ( em.a war reet row strà

nip *I ...tee/ tolt. Ih• S ee Nre. nainealle. . 7,....o..........o.,:tot,..... . ItuWel• of ...We., Won,. OM,

::a=errrre.ere.".'."1"rsr."1:e. C.9 •95... .4•••••••• my. N... WWI. TODAY.

re CIENSIPPL MM. • 011IT•: CS.. i .a. onn • Kooeme.rdomsne

I 0 ejuo.oZ.r:Zierion"e"C"..•?"*.e

II N'IN.T'''' Lart—rtalble_STASS—r I

- PRINTING

ALWAYS W.Y . KELLAIILS AMMICL, te. re.e.• 11W etWoo, t•ed• for »LI ne., MOO see, enellelent. Ind SICSMO, esersa senerbs ISM odooder •n

rel t. rap'. C1111IsTYAS C▪ ASON blsJ

rutnenrin. 1.• " BAS.GLo STICK ON Brenta 1/. enlàISN,1111 per 100. e.g. man ..aer,

eam

Olostratheta 01t0.44.SIl ,o"er.

PERSONAL 8. BUSINESS CARDS oeoee otter[ne. sautount steak. en* or ore •••••• suede Mel on wow. N Prs UM ...le

THE SEAVEY COMPANY, Dept. H • 5211.011 Per.. Melee

brIlipow esene-lwer AND nut sac _IWO Me.. Wanted. ft• ••_7i1irdleardraer. lee WrIVICIWPow. •

re Wetmore ere.. /.

...▪ kermseed pc. bervueOPPli

mrt bIle 1411 rsr..

SALESMEN WANTED

ARMONK CAN SKI, HOOVER borofl Nylon VoIlereta for W. t.

weep dock. . ew swia»,,, ren.om 4,!„` ran. Le intf:

on New «di 11.111e.rd •DOSTRA11-10.KAL INSATIISRS flutter. .^. SC nr•,. -rt.= lo seat

SOLARI • CLES I MS .1. root SoltonEoVn to .11 "."""' eCtinerler: ..5IIIl010 fiel.,

1..1. Veer- to. Iteeed for Sr wroRtnItIrOntr.re;',;>1 zv.e oen,..nenn. tlentand rn'

ort7ole

11.110SZST IPOSIT011e WANTED IN VOUS

firm Cordes P. e sermon. salet %tom berece.rart. P... Ce.. Des le. Wed

A ILL wooer maker. :": S ALISSIMN-W1 S nl. t Mete...net, eon ot POINT PE.'"

TATTOOING SUPPLIES

SIACMINICS-DMIONS. P.O.,.. ICE, tee. '2liI - SCSI J•iot

fl

Mew. Tel.I.R.T. y0c 1•1 CrY i 11 MSS TATTOOIN G arm, TrOIIl Law,N. afleftde. 01 ."« ."""là

WANTED TO WY

DODGEM MOLDING-POST. et ...eel We Sleet., Al". WITH se.tm. nwsieww. Clod. ̀rr

OR WANTErDide. .ro IVY-YOUNNGG PNO. MR Yowler. ow.. Do. WANTILD-ISIMIMNICAL ROWS DRAWN .1,e• Moto It

eli er%7i.ILL P"..AT'C'ne'"1/I0"•1.C1'00'1111f WM. We Wee« Cop. Wo end Lie,. seo. IWO MIllen. roue:. amino Kw. vne. SU? LONG n.sNire moanno GAL Mena SI ..tren-e ••• O_lilA. Old,

SUPPLIES

and EQUIPMENT

IO Color SpecIale 4.5.6 6 7 ope MIdgelo.3.000 eariee-7 color.

Paper 6 Mamie Marker. W.M 6 Rubboriaed Penoela—C“yone—Chpo .5 a 7 Hearywelphi Coda Electric Blowers tf. Elamkkoweld

Lope:lard. made to order

JOHN A. ROBERTS .Ç.° 817 Broadway. Newark. N.1.

BIG PROFITS MUMS MIMS Of 1101 >HOORN

PUKES SOLIDI TICKETS. KISM (AM

WRITE FOR FREE SAMPLE. FASTEST AND BEST DIM ON THE MARKET.

rammtre "" rem., • 7.Te

BENMAR SALES CO.

OCTOBER 25, 1952 THE BILLBOARD MERCHANDISE 95

HELP WANTED DISPIAT-CLASSIFIED ADVERTISEMENTS

REGULAR CLASSIFIED ADS . .. Set in entel wart nd sty!., tro. Posegs•Ph. oo display. Sint maul« 5 pl. caps. RATE: I S. a word-PlinimPro $3. CASH WITH COPT.

DISPLAY-CLASSIrl En ADS , . . Containing larger typo and rirtiite .pan• charged lot by Hsi cc', line, 14 bees IN H. inch. No illestratioro o. gee can be used. EAT!: $1 • line-Nommum $6.

Form. close Thursday for following week's nul

tight not ementlal. eppertœwIll

far lean rooter. Oeeleealra Lerida,. St. C.1•R. CR 111110.rel, Chienanall n. O.

NI III CON ANSI 1 F.ADIDDI TO OR. ..... eenisea «lee e•te. ereffl

Tgr:1 rrp.. Claelematl U. MU

PIANO NAN POO APCOUTABOOT IN glen* wow. mart N.. bet Melt

Wee Reel, June. Mr P1/ P. 1.. Nutt be Nil re* ablio t• ewe Wino.. rennie. rue •ne oi enararter state

leper Nnt woe. corp... ale flo.te ***** o, •731. so Wasatnelaw.

PIANO FOR 1.11eIDORICIAL COMBO-MLA% falw. eel •oad Now.: ••

ammechum Pre. Me The

IOW" I.. eleht maw rantierl Orelyeeer• Leader. /Am coo. Slave Glte.

PIANIST-TELL SoclArll STSIA SEAM e111 Men', 105, reVeteleawf, no char..

men p.m.la en,. Ils' ere..., Wee r..relemerre RO. LISO. OS 0410.

PIANOS, LKAD IIIIVIIPET TOR RATAS Isla remniertial .nd. Ns.

cLou• hand.. oew, rho, If mortared. ewe. RI leReleraa Roe An. IhIlleoenI.

Clare.. 1. Ill. revue, AWN AND TIGNOR MAN FOR

ad... t. slob NA, NNW.« eal-.7, no Wrong CNN lem Gann ;40S tn. N or•nd Wand. Ne. WANT TO IN.. FOR FEW DAYS-EARLY NaNer owe ea four too. eon.. that

WANTED-TROWPOT. TENOR. ALTO I. eU. i CY1771 rue1.111: WANTED-COUBOS. DUO.. SINGLES. Oa-

ulir 112.'1* e«. .e.tore' leeerlmad Agee, int., 777 1. 'mac.

AT LIBERTY-ADVERTISEMENTS 5c • Word Minimum ST

Emnittanco k, Isdl must «comp», 50 ads Tc• emblkanon In 12111 column

No charge AoSent•

Forms One Thursday For the Following Week's Issue

RANDS Er ORCHESTRAS MUSICIANS

AT lang•wir-d pc rosuso mum. ACCOROIONIST - STROLLPII. 011 WHAT Neon. in leers •na thealltlee lear• erne. seam: all mt.» e•lem

.tertelIlla. •1)411. rroOrrn eenl: N•roa. CNN P. O. N Boilyore.1. location or Wire. WOW. TY.

Menr reneet filO Cheeenr••••a toe ahoto, .... . TIC,15011. ALTO. CLARINET Phone Ono, ".”.oUI ..e.neeen

W . rue A .111 .01e2 • Slamone Jr.. PA 74. 4•10. II.. N•teliN

MISCELLANEOUS

Al morn - comonio‘ ZINORIt. beNe. elnetar elf IA IN

Rheheepeer to minicar; le m«, Mow, tree.1,..e. NO of erne: wa=r moue ye CIAO. e/d$111=1. Zemeess

ATWERTT -

NAN.WIFE-LIESIO• Im occ r:. er...,

tg."`:: “re.re e.i; 0ZZ: II 11.10. etrecione• lo riot NW. RN

re11,•••••••O'Gree.'è..r.r..elre.,,r..

&gem". . Roo, le.orthlneten.

Viettllei:**" .eerntret*L_C_p_er_'''''

',MALL ORI1ASIVT-cld ruder NINE

• Pe •r ore: AMNIA Math.. for well run rlaIl 01.1= C.100. e o Pill

01.04. CIII.11lft.11 U.GI;gâj.: --....VireT•F LEAD 1:11.1

•••• eltr ter 'en .... ONG eulawleeiler Blvd . La• Arc rel. 31. Cali RAINNOND ORGANIST-PIANIST. VOCAL

Non tree« al• a reelà,.2 er • fee' he

Cu•Mirinalrg.terlr '•1••'• SPONSOR WASTED FOR

ow. mile: prefer NI. rem...?Nr. "arlier. your. - W. DRAFT age, 1711no...lc...lu. r•Ml, * • N .

.054 1311 maelbell; till. 0111; OILS.

Il 401115.0 est.1111. .,":10146..Lgebe. Oil

PIANO EAR AVAILAOLO - S01.0 OP Idead. Maw N.. fe.

en. k•'" " ea • semmeneiny primer Outten. Write ed 4134. e • BONN Cbrepivalt. Oh. .1

ierce World Famous 171

WA fain end Ensembles '

All artneeoliog Ile plObt . one etw last rille laIs

DISTIIIIITOES-10111411 A.., le Doloel. ad 11101.1111

PIEICT WATUI CO.. W. Cilie t. Ihir NO 19 b

here 7.07.1

>WORMS ROW MOO KrIBIR lheid

PARKS 6, FAIRS

IIAL1.00.1 ASCENSIONS. rA•ACIIUTS Pimply fer Airs eneenelena.

L Shafer 1.1 • neeekon Indon. amen ZS Ind * name MARL,. GA PUN - OUTSTANDING

doterrefir: •YretIV. Iiiraàidette SlId Ver erlee. 11 ...... re nortlealera whereo gm.. be crone. COI 1.0010 Methane. Po.. [Nana isin sm -rsteue. re‘i«.--vaLsorei Canoed, CeNnes Anieriree emmendin•

einnedr dee Prrwoled b. Paw 1.011en.

Kees fierd •remiune• G It Were.. jt.o4 ION 1. JeSay famous arryn Elmer'

Olalanto• n.

BUY DIRECT and SAVE HEATH DEFIES COMPETITION!

3-Piece Hamilton GOLD-Plated Sets! NMI@ wog be woo a pie

SAIIM LINO 6117

$11 000 PH TB II OM WTI

51* et Assl.)

UNBEVEYIJILE! NAN INN Ilk, a One Jewelry. NO PASTS

NO Olga ISO WON. PROPS OUT!

6 Entirely Different Styles lenal 21 00 f., 1•11sile ALL Ill STYLES

We are geared re sell 30.0110 el them let,. aBipPed in 24 Iirs alter receipt d order!

Write lo• Illoofootool torah,

HEATH DISTRIBUTING CO • 3253z:M".. Ph••• 5.6565

Coming November 29th-

THE BILLIOARD'S 32ND ANNUAL

Outdoor Convention Number WITH SPECIAL DISTRIILITION Al THE

01)00001 CONVENTIONS, CHICAGO.

BEGINNING NOYEMIER 3011r.

AND FEATURING THE 1911

Cavalcade of Fairs

JOBBERS! DISTRIBUTORS!

32" RAYON PLUSH BEAR $24

113° No III Now IN

FLUSH merry. Ant 511 CPAs 26.34 See In trou NM • •

.11. NOV RSA. ..... /n S. III •••••• se Ike

10. NMI POLAR 111••• OM NW INN/ Ner.l. NNW $30 le

ewe. Pree Plienoo . mu On

en«

2.- ION RAMON PAcueN s•A• s moo r ».1/•• OW SO el in . left

Ale P OULrr• PLURN•30 nip OSAR Cow. NW.. wed) 1 AN

SAMPLE AISORIPROT 17 PIECES FOI $16.85

se. sooner a am. •I Ott erne, omise snlen1

CCIII te C. SAN Me.. COO If net rm. 7e remise PRIM CNN Clowo. LIII ••• Ware New of eavr Nero

ACE TOY MFG. CO. WN 1F RI New Ver• 1. N

Ingested bass Ito

VOCALISTS CHRONOGRAPH "r7Tiifl_ Ii 0 9,"...e. , r nw 1C,TS. 'le

0 0 FØ Ø 0

Lob cd IT 53.25 ea. VAUDEVILLE ARTISTS lei 01 6 335 ea

d .............. " • ..... .

0 ec.•:......-..t...« exe...,r,r4. 0 04 SPECIAL ZS 0%. U.C.1111; WI elf d r u.00 MER 002619 DOM r 01 07151 SINSAISONAl MIMS 0 4 on. loe.,,. sert. UM per 0.. 0 F,r P. N 10001....... I•l• of, ee. o

P. NW 11... WI, per

A Ace per NA Peens smétrineatten aerd

4 .6.01..., SI DI 711 Pm 6.1.1 plop, i A 0.5•1,14 •111l. Sloe Aar I.. AI

0 --. A ......• ow... Plefief ANN IS p on, per or 1.1.1ace Neal. p A Farr.. Se, 1115 one 11.30 reeh A r Bonet RM. NNW. ND N. r 0 :'::.*111:12%. 11 11111. 11.00 .I.,.:..: 0, • Inane, 5424 oel al. eitt rte•N •

0 iresr•Ze. re'ergernli roe:: 0

0 :Ire 'I= 1:::' mi.ze ::,.?.. 0 4 0071 N. L.... end man, 0

r née? isi:111 i rreerre • :V n .1.::. p -.1...::,•„.."t....t.: •

•........... •.,.. UPI per Pot Al aaANT.. PINS SANG lor r

d NM lows. 19f1 Id CATALOG, 0

0 . PUMP »BIT UT oz. NM AN MN TN. le V. 4

FOR THE MOST

COMPLETE UNE OF

*COSTUME JEWELRY

*ApPLIANCES

*DOLLS

*CIFTWARES

Send fer paw

FREE COPT OF OUR NEW

CATALOG NO. 200

RAKE 609M SPRING GARDEN Sl.

IMMADLUMIA 23, PA.

lIMMARD 3-2676

I • 54 rweidoed etenwern Le redss.IN•61.• a Nara !Ore Ialnur• P.N., We NAN. ..... And ebearome•d

New 111.1...111•1. prolobla < 0.0's-iworme news

On o...• on.. 45050Mb et. RIJO eaL SARO WATCH ...now

W VO 41110 fa ..I. V. LAI "Ide

Rig Prethe •••F Rea

*New Note. ow.

1,1 ROUI efarot..f.lewee.

S le erth •••111. sae op. N . ow

Nan Nig.te 041 5•11N II

..... len I. IV V

ir;;;• POSTCARDS

i ,.re.r.l.nr. e..,...= v.".;:71;":„1;':7,:."::.?:;M:,',`;:n

+ 1...':',.12 1̀ ". . n.so coc loco

I. «.° 11 Z::::: r :.;...r..: ILI 1 The RIATFIOST T.. . eel Pewee. AN. linden...A I.

- - /

DON'T MISS THESE TERRIFIC BUYS WI NEW AND.OFFIng 111KIGONIE FOR FR UMW SOSO

#1 Deal-TOTAL COST $25.00 14 !encl. Old An Fhb Lamps 14 dOterein .1,151 1,. bed

Nee Mt) .1 1 LN DA el Derweled Aquae... RETAIL VAL« 1“..S0

e2 Deal-TOTAL COST $50.00 11 41.1....1 neli Ionise le IS MIN* mylee, Ines. Inad.

Et.. hide., 4 1411 Ada Trays. I on. SINII Salt b PonIt4r4 1 Nand Peleted Cameo Shells RETAIL VALUE 41.00

#3 Deal-TOTAL COST $75.00 SO Colo!. and Star MA Lamm Is 10 M..« shim. i,ds. Nd. Feet

I Selig* Swain I Mad FN. Cp.. Shell, I Pe1iten Shell 'Asa Teem I eq..» le Pomen. I SNP Pleeelry. RSTAIL VALUE $214.00

#4 Deal-TOTAL COST $100.00 It Con/band 11OCt40 Napa, IA CI .411.11 ,1 1171.1. New MI. Frm

Mate.: I p..1•11 5 Peppin. 7 met. $5•11 Mk Trays. I MINN« Poem.. 1 Need Painted Cenci. Sheik I nand 011.661 StIll . we,•lits •tron. VALUE $215.00

D•67 061,-Plem Your Order. Now or this Wonolorhol Now gad ...olio., Foy. S.11b. AlgertImedlse.

I•rra , 1, 0.0.11 W.. Ordœe Balance C.0 O.. 7.0•. factory.

LOS TROPICALOS 1610-946 NINO. Mood Avenue Miami, I/wide

ELGIN • BENRUS • Gs ll• BULOYA • WALTHAM • • eunif-te "Nadi" i $1).95

teem 6.0111 RAILLIONS THAN `1..W°....M r1 1.71111.

DIAMONDS rettiten•c'en't era"r MI«. Ill" In • IV COMM.> wt. Nave

. MEWS NEW IMPORTED r Iran WATCHES

N.., NW • .1.1, 111••• 'Asia, me an venenen

''ffS1.11‘..;\ r eterni."1...danimay. iSalebl e5r #,eg • .1 hoo row ce.e .7J theme • •• ....ire •

frit re11••••••• Core p rn • r • INN. NW welt arr. d

WAN itel• MIN. AMU 4•001 . 0 mom r 06147.0:: woe »enc.. NJO FR1TE e1.2. „..11 d • mum C

me NANNI

d •••• overeat« o nor ...et. 46 -7. wet. NI OW.. Owe, 'SA

NEW! LOW PRICE!

ONNKI•e•

is. /rah eown• ...... tee awn. IlSIlIlIOS lIn

Ineler.ehmity

SLIM MODEL - Press Top

POCKET LIGHTER NO. 11“31000

4 .00 DOZEN

fall AI CatA/ral 1,91.11..4 won.. NEW CATALOG

Ped/WWN

200 1N Allie•P1S SIDIII

N.SHURE CO•

96 MERCHANDISE THE BILLBOARD OCTOBER 25. 1952

PAPERMEN!

BEAUTIFUL CROSS

MIRACLE (lt15

1.011111 PURR ss.

(prams eml OW I ténelle

«cress up ro $s.ss EACH. OUR PRICES TALK 1 I ••••.11 set tat5 11 Prilllent rue ersme. ana crate ....ow • Inh.

$4•M $48e

$6't 66.13° ere.

116. 185 Fel

el UM Iliti

Non

$/35 dot

Sidfl,.hP. wse. brSib.. $45.00 [ante. e•el

v." but ••••• «ce, C 0 *ram r •

P,e. awe.

Providence Ring Co.

Pipes for Pitchmen

BEARS

PROFIT

EASY

Seeerdei eleyonaffecloi CreeMne .045 ne.rel.1.561. eya deal lapel e erne •ul.

The BROWN Bean hive tleelt /vet end no., T. BLACK lears new pink Mel bed numb

Lame 5,1 Pew 22.25

See ø1 kw,. 3t,, Ammo lee —2 fer lerle 1.70

Dew, Ileea—Peire.1 .40 Pea. Meaa.--Flocluell .65

Ileree Ash Tray .50

•aym TImleed Oaf jO

AO rats kite,. Real 5,01./1 Maker, Chpote el BLACK ta BROWN Beery All antes De.-..

Cemelele Sample 541 et all .0 ebem 55 00 postlee.

ALLEN CRAFTS IOU 5errIte 51 N. Pr Grand Rapids 4, Mi..

DEMONSTRATORS artrunosa

saisanow

ARE VOl, READY FOR THE FALL BUSINESS? We urn twee you authority On 'nod rural putdicationt tor antra...re in Ow Unit. Somer. If you we p'.. 545515 W. hew the very taint maps end enures. Write or vent tor deb,.

IMF PUEUSINIS SFINNIF P. 0, Om 74116 O.. 10, /ten

PUNCHIBOARDS sew w maw Knereey Prof. SIP e. ION WI Cherie, 114

PM Ea Lela, Jr Pee.. /1 Ill MN Nt inn. ile•re la. Sr Lulu %T&. Pref. IS 516

MO nr?Pc?..../.T1,. Pref. 551 tale 1••• it J.P. MeMe PM. 1? 1.6• NM. J. • . WM, Pref. it 1.. 111114 5.15P Okla Pref. 11 ill

PE LIRE SALES (O.. BLUE FAIIIH. MINN.

CIVE TO THE

RUNYON CANCER FUND

11 1111 1

TOMMY NOLAN . . letters from New York that he read the pipe in the October I' issue from Margie Munits about certain people hammering the new fir cap manufactured by K. Morris. 9 heard the same! story," Nolan says. "and after • reading Margie's P,PO• I O'Tkr‘Ti two gross just to convince valued I'm pleased to advise that the fin cap is sensational. From now on I intend to decide for myself whether an item is good or bad and not listen to phony rumors." JACK CLEARY. former chief of police of Hollis. N. IL, and sheetwriter of note, is back on the road hustling paper, W. F McDonough reports (rem Gardiner. Me. Cleary reports that business has been good. Mc-Donough say..

CORA RADCLIFFE ... old-time vende trouper known professionally as Nevada Belmont and who, with her late husband. operated Dr, Radcliffe & Com-pany's med show for many years, died at her home in Sterling. III., ()Haber IO. Well-known to indoor and out.door ahowfolk. che had made her home in Sterling sinre she went into retirement shortly after her husband's death several years ago She and her husband traveled for Western Cartridge and Arms for several years as ex-hibition sharp shooters sander their vaude name of Belmont and Radcliffe.

REPORTS . that the fair and exposition at Huntsville, Ala.. proved a red one for Frank Earle and George (Father) Lunsford.

RAY C. HERBERS. following a lengthy silence in this corner, blasts born Henderson, N. C, that he's still anions the kicking. He says that he and his wife, Madaline E. Ragan, have been working out of Reading, Pa.. to fair business. They are look-ing forward to tleir planned visit with Doe J. D. -and Eunice Lance and their movie opera down In Georgia. They also plan to play a number of Negro fairs in Georgia until Thankagiving Day. Then they will invade South Carolina. They want to know what has be-come of Willard Griffin, the Mis-aiS$Plal Kid: George (Kid) Regan. Teresa Sidenberg, Al and Mabel Rice, Tom Kennedy, Steamboat Bill, Myrtle Hulk Benny and Louise Rankin, Billy and Ethel Beam and Me rest of the old. timers. "We read with much re-gret the news of the death of Chief Meses Every old-timer in this business will miss him," Ray says

THE HALSTRUMS Tip and Lillian. are reported to be corralling the long green work-ing North Carolina area.

AMONG PITCHFOLK working North Carolina locations to reported successful business are Hermaine Keller. Chief White Eagle and Palsy Wright. of hill-billy note.

BILLIE MARTIN . . was cited in Fitzgerald. Ga . re-rently collecting some fast orders

AMONG THE BOYS... who made the recent Fentucky State Fair. Louisville, on the sheet were E. A. Barrette, llorare Bra. niel, Jae Doreen, Frank Earle, George Fisher, Creage Holderness. Frenchy Hebert, harry L. Stringer and Father George Lureford.

"I NOTED, what Tom Kennedy said in • re-cent pane about the fairs and 1 agree with him," pens Prof. Jack Srharding from his Long Beach, Calif., home. I quit working the t y g I'm now re-tired after 45 years in the pitch business. I now have a mailsorder business here. My feet started to

It Whit

itch last May so I motored to Ohio, Indiana, Illinois, Wisconsin, Iowa. Missouri and Kansan on a three-month trip but didn't make • pitch. I also noted in the column that pitchman from New York was seeking information about pitching health books. I've sold them since 1928 and they still seem to go as well as ever with the right pitch. Inc also sold horoscopes and made many pre-dictions which came true. Busi-nes. on the amusement zone here was good the past summer. I'd be glad to give anyone wanting to go into the health book pitch some information on the deal."

HENRY H. VARNER... queries froin his Akron headquar-ters as to the condltionz existing at the fairs in Texas. He'd also lake to read more pipes in this corner from Doe Wallace, Harry Hammond and Peggy Morrison.

HONACE BRAZIEL sheet worker of note, reports that he South Georgia and Florida to-bacco markets were not as good this year as they were in 1951. "Statesboro, Ga., and Lake City. Fla.. proved to be the best spots on our route," Brave) pens. "E. A. Burnette and I worked Statesboro and Lake City, where we met the society team of Sen. Ben Dixon and Hon. A, J. Howe. These two Southern gentlemen are truly a credit to the sheet fraternity. After closing at Lyons, Go, August 28. we moved to Louisville for the Kentucky State Fair. From Louis-ville we went on to the Tennessee State Fair, Nashville, and also working there were Frank Earl and Father George Lansford, After Nashville we went to Mem-phis. where the pitch line.up in. chided George Wilderness. Whitey Singer, George Fisher arid E. A. Burnett. I orked with Bob Gram-nun, one of the best collectors in the business Burnett.:, Holder-ares and I worked the Alabama State Fair, Birmingham. to fair returns. All of the ,hove-men-boned boys are working the Fair A Gan. at Atlanta."

"THANKS.. for the Margie Saunas pine in the October 11 issue concerning the new fiz reps." letters Jerry Con-rad from New York. -I suppose the wind-up Is that every knock turns out to be • boost. I've Wen the new cap and Ian sold on it"

JACK HOLIDAY . . Old-time pitchman, took in the sights and renewed acquaintances with pitehfolk making the South-eastern Fair A Cares, Atlanta Jack is srecresfully operating a furniture store in the Georgia city

NUMEROUS PITCHFOLK turned out for the Southeastern Fair A Cream. Atlanta, reporLs Abe Wisteria. "Mabel and Art Nel-son worked vitamins to good bus,-nesz," Abe writes. "Mabel is an are pachwoman and 'reuse the tip entertained, amused and in. structed about their health. Doc and Verina. old-time pitcheroos and now living in retirement an Atlanta. ezjoyed the jackpots they cut up Al Marks cleaned up with gyroscope tolu and Doc Russell Old a land-office business with silhouettes Mike Welch, former pitchman. worked a pitch•ta-you-win stand to good business. Dick Hilburn, tattoo artist, was busy as a bee in the Side Show. The best stands this year were jewelry. novelties, bats, photo galleries. kitchen gadgets and plastic seal rings. I relieve this year's fair was the greatest ever. I met many old-timers and they all seemed to think that we are entering a pro.. perous era. I saw all the shows on the midway here and all were good and clean."

WILD PHEASANT HOT Chin:rake nu.-ibe.—and

aell year round lar where—

el uba, taverns. etc. Trey all

hre to hoot" eb•rerel.

Chain. II:wonted. MOO ideal>

Woe pod. Caters SIM aPi-

No C.0.0.'s—Fr. L11.

1.1.11131 A. tuns tOS Ilatea SL

Semite I, Rah.

Mdse. Topics Chicago Carrying a suggested retail price

of $49.80. the "Huntsman" hunter's gun outfit is called a "terrific prize and promotional item" by the distributor. Cook Pros., Chi-cago. The set includes a Hi-Craft three-shot bolt action repeating shot gun in 12, 16 or 20 gauge. The stock is made of genuine walnut, has a rubber recoil butt pad, and the barrel is made, under an ex-clusive patented process, of cold extruded steel which produces greater tensile strength, minimizes rust corrosion and makes for greater shooting accuracy. The gun has a full choke with barrel tapered on the inside. Muzzle, breech and chamber are in one single piece. Other features are one shot in the chamber end two in detachable clip magazine, self-cork ing action, independent safety, plated bolt and pistol grip. Each set, packed in indi-vidual cellophane display box, in-cludes five-piece aluminum rato' rod, copper brushes, gun 'Masc. super nitro powder solvent, clean-ing patches and professional type gun oil, all packed in a convenient metal carrying case.

Detroit Gainer Hosiery Company has

moved to new offices at 760 Book Building and is marking the open-ing in the new location by a spe-cial promotion of their attractive nylon hose line. Featured is a special quality line offered •t a low price, with the hose parked three pairs in a cellophane bag. This is specially designed for give-aways and premium ice

From All Around Nu.DmIgne. Kalernamo, Meal

offers prize users its "Seamen," a new tabulating device for Ca-

nasta and bridge players which i itIOW3 the score al a glance with-out using pencil and paper. Made of colored plastic, the item is guar-anteed to last 10 years or more. It is live Inches wide, seven and one-half inches long and one-half inch thick and is priced at $2.

SENSATIONAL VALUES Gold Plated Chronograph

$3.90

•• ::y. tr."er;';';'•7:h • If*. hew • ollthel. hah1v1h DIP, • 11. Mlle 1•• • IhelIvItluht OM, Poe II

S5 slId, 11,15 odi'I ,

• Dena.. leathern,» •In nuren.ne 11•1•111 I 1,1?

m..,1111INESTON DIAL WATCH

$4.25 fn

Case • Nand eel Clem-

one fellowprone

• let:i 'heat

• Pale I.M•11.1 farm

• Co., efOn Wolth

• IntthotN•1111 ten.

• I Yr. serene ...

with week., enla pleb 4.5 ee Pantwen band. et Oe aare.ener

e'en, roemeal for unlales

BROOKS Products et Loon 'Weer MP ye. à rd •

ESiliRPEST MUM

Under the Marquee • Continued from vase 83

the Dallas Fair one day before undergoing surgery on his back and legs in Dallas. Upon his dis. charge from the hospital he plans to return to his home in Odessa. Tex., until February when he returns to the road. Las Clamber. who spent the past

season as boss canvasman with the Finger Lakes Lyric Circus at Skaneateles. N. Y.. caught the Kelly-Miller show October 8 at Herman, Mo., reporting a light matinee but a three-quarters night house. While there he visited with Everett Coniel. whom he had not seen in 10 year,, and Harry Rooks, who occupies a prominent part :n the program.

The Marcks miniature circus 15 on display at the El Cerrito (Calif.) Library during October A clowning date by Owner Don Marcia on October 29 winds up the exhibit

M. and Mrs. James Sellers visited Don Dorsey during the Polack Eastern run in Toledo. Mrs. Sellers formerly was with Milo Linwood'. ores.- They now have a photographic studio in

Archbold, O. Lost Nelson eeports Madeleine

Park, CFA and sculptress, has started work on a 'likeness of Silhouette, high school horse owned by Mlle. Gabrielle.

B. C. Davenport and Bill Moore were visitors at the State Fair of

ilecent ',Wires of Rex Ingham. Ruffin, N. C.. were Gus and Casey Augsburg. who are opening on animal net fir schools; Jack Knoll, Vic Palmer, L. N. Thomas, Tee Worthy. Phats Ad-mix, Ed Hite, Phil and Stella Wirth of Terrell Jacobs' show, and Starr DeBelle. Strates Shows' preso agent.

J. R. Hervey has ended Ili% sea. son as contracting agent with the King ros. & Cristian1 show. He'll winter at Portland, Me., where he and his wife have Pur-chased a printing company. He'll be back on the King-Cristiani show next season. 'This was Hervey's 30th year as a Were agent.

W. D. Bender, of Troy, N. Y.. and B. D. Unreel= deptayed

-ear sun. • (reav sae nre •••• Ia kind sel. orell4* to,ffi e.

grand new! SABRE TIE CLASP

On Guard!

Irod kfully Slips he Mind

• ...... Imelry Pent. Plate M.N. We Fan 15•1111101

Shoe the .

10 ..... I for 51 14 wc er ee ..• Ina

$3.50 Dos—$36 Cross

.14 Mt I

••1•11 rlat• ..... • •

Pearl 14.401.1. Stainle. 51•4

See. ear..

GIFT 00.0-11. Orea, eltaleme otter. erre

STERLING JEWELERS 4,1 1.0 Lem SI. Cialurnbire. 00•WI

od fe, C""er.

• Ar•daéle et-i-el-c-bw-d, le Purr Wet 0 the handset'

fa ye' Mae 74,. OA« Russ« Ca

Oak Balloons P., leamelete SIM*

WM, lee FM Gems

STATE NOVELTY CO. EIE 510 So Coo Clewond 11 0•••

JAR DEALS and

MATCH PAK DEALS PUNCHBOAFtDS PREMIUMS ».

711ake BiGGER PROFITS WITH

labAtikel

OALSPITINI NOVELTY CO. SOU.. .1140 24, MI,

their miniature circuses in ron, nection with the showing of the Ringling-Paramount movie.... Harry and Doris ChIpm•is looked in at Dallas fur the State Fair of Texas. The former circus press snot" and hi. wife were en route to thil East.

OCTOBER 25, 1952 THE PILLBOARD MERCHANDISE 97

Letter List Item Jean D. »err, Tonne Poem. .neee .Pareem. , 5 Yrak., iderMn Tarternah WIIIMm Y MrIte IMIlete II Malyle, 1 W Looramter. r.larenre 1.14.0•.1.1 3. Goody. Pamela Pruitt. VIBIlam Prayly, hire 16.111. leek.. FranklIn bleak

LOOM end peCage• Intalremea to renon. ta Care of The »Unsure Ent ID Weer.. In 141. lIn SW Ma. 001y. /1 1011 ax. ba•Ing malI reldrpeed ta vois la 00 an. 100 owe LAC» WIERIC. 110 Ls UMW abeareln• LO lb. MT. 0E Ter• Drab.rd ea berg It la DOG Cluclanall. See York. Cblem10 De Bt. Lout.. TO be OM» Ds following wee. tome. Mall eallat rasa, NOY Tart. ClaJOHIO Or et LOW by Wirbal.day moruna; Ot GIDOIDDati 0111. Tblawlay tr0•111114.

MAIL ON NAND AT

CINCINNATI OFFICE

2160 Biftenee $t.

Cinaurall 22, 0.

Peace' Peet

»knee, W. IL Si...,,. Loretta. II, Ortoo• Flota %Wm. M.N. Me

Wraom. lie hem. U. Clin. 344 PIttue >red

Llemer. 1.4

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£1140117.

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ST. LOUIS OFFICE 390 Arcade Ode

N. Lomb I. Me.

MAIL ON HAND AT

NEW YORK OFFICE

1564 Broadway

New Yerla 19. N. T.

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rem Manuel

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meet anat AMiel• 0Morn. Derellur

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e:ni"t"intUi' t ayler. MHO Oler. Jerk ft. ore. ID. •

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MAIL ON HAND Al

CHICAGO OFFICE

111 1ed Banded,' Si

Chnage I. III

Arlorrnen., Paul

tItorr .1S1'1-1."". B•111, ere • if Bova barn Med. M Lam.. tomtit C elrerreemaa Jae,. Ourdree, U.

Fe'

EZ'Air.t.ner,1 Verrarda. Jerry •

ri"ft1117* sorssaws no» Charne bull.. De». I/ammo...11110 Harper Lela 1111011, lialeri

ilotimen. NM CI»

rt.".• °

Mow,. eon

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KO 0051k

Illrienge3m1 .../mo• M.,0 •••• %me eai Moe

belner. Loons own,. Oren

'reeene. /1.» Itteetr. »Merl el ItilrIvan.

Verner./

Tall,,... Curly. 1•11

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New Amazing

HOSIERY DISCOVERY Doubles

Wearing Life *men ...are 11.11Muteref Irete.eel

•reres..leuveni IMO.»

erry me« roe» mu me • M Amd• led.. Added Ye qv* er weer arear .r, ledetiew IM • OW el OIL rams ME 111100 I 1 • Drogea.' ',eon . Ambe "eames, g mur DIA darrene «Me.. r. rm. Moen

P11.0-11.1. per IL lb» nor OK» OM ••••••• Mine Meal SI eel.

000111 NOW.

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w »NW ee. en. fer w•Meeld MA milk

Il PlIODUCIS (0111.11111 111 0.1100 sr roe, ts• 1. Ellweed Ote. Pa.

A REAL HOT WATCH DEAL!

1-PC GOLDEN

WATCH SET

All Items Gold Finished-Beauti-

Fully gift booed in satin-lined

velour covered hinged boa - Compare wah sets way beyond the price,

25% DEPOSIT WITH

ORDER, BALANCE C.O.D. WRITE FOR HOUDIY CAULOGI

ONE WATCH SET FREE WITH EACH 25 SETS ORDERED

Jeweled Wrkt Watch

with Sweep Second

Hand

/Gold Plated (opon'

• lion land

Ill. Slide and Match-

ing Cuff Links

'Matching Key Chain

,/ Modern Design

Fountain Pen

Sleek Mechanical

Pencil

SA.50 Ng. PER SET

IMPERIAL MERCHANDISE (O. 893 Broadway. New York City

ASSORTMENTS FOR HOLIDAY PARTIES ASSORTMINT •I twee» .1 1. large mete ..... eon, Our »ewe» me»

»Om hats »d tme »see Mght-ieek trinead how Diorrine wric», le les C.»

Weft essortmear. SOO

ASSO•TOINT ti «owe» of IOC nod. 011.4 mere nesenoken. 96 enamel DA

Y.. resorted shame. lowed ordloard. 14,11 Wed bee •nd 04 aareheard Mee.

er111 'Nape, New Yee, Weeder. ahloolng weft. 10 I». Centre. meant.» II 4 03.

ODD» .ere meet le »Wed ay ram. C 0.0 orders ear err»

eml glee »MO trams *Oka II non• nor Oren la• »I eel. at. 0e- 30.

LEVIN BROTHERS' ItsseblIsh•I lade

1.800 .1•911a. INDIANS

I.

ill .4 fik Yeeemerent elm. 1100 ow Wale.. Neu Il SI $

MI OH ME PRESS-ft WU% eel s'ew.. 4. .• #0 .-40.0trert 4 • A,..,4, j,- - 4 ,. OMMen re Mahon More C.O. 1»erno Omor O. Moo S.»

Ore. »weed taw de, r Pre.e. NM ewe .re. Or M.. Cerra» «ate.

Me10111111E JEWELRY CO.

H. 1 se ts v 10, N.

WRITE FOR YOUR COPY Of

CATALOG NO. 152 Listing-

• IDENTS $9.00 6RO. L UP •

• SPORT PENDANTS • ANKLETS

• CHARM BRACELETS • RINGS • LOCRETS • PINS • FAIRINGS • CUFF LINKS • RH UAW

FREE VIBRO-GRAVER

010 11 EACH 00» •MOUNTINC

TO IGO 00 00 MONI

*FRISCO PETE.. 401-604 W. we. 1,. onaig• 0. S.

Adel.« 2.2$61

Pholograpffic Dreeling Cards Plideeraphen • Dealen • Stadia

Sena 11 90 Fe, C•1•1•1•If let

DAYTON PHOTO LAI O .• to, 011 1..10n, 101o

CIVE TO THE

RUNYON CANCER FUND

Sensational Close-Outs! ▪ ..... Sevommer Peorm. im Ireh. II' wide. The met Monroe O rev

»mewl Intreeleenv ram ..... Celt Al It.. rm../ are •inee au

III •ez SersOrr

Seen Cm.. Tr. &am m III,. tai role. Iry tartatt, siatt hravidvoi, "nails ran wree ewe men. bee wén rowl ta lauy ernhe rem o rho Ian »awn@ »es ImIlleldedly'raceme le renegue. 1,1 1» rho S.. 0 le

•afeetra 1•001 Prefurne-Nreunce »Hie

'arrea" ZD'e".4."

BURKE II ••••.•••...• • C.

Sell Tinseled Xmas Signs lo Nu,» tome, Or III urn 015» L.

rea »loot. •1 Owlet a 0030 M.»

0040,. ll3lwI30l, no an •rd.. rem earge. TWA,

HAKE SICTILA XMAS »0111101 l01111. eet TO flee SELL» 01

1 Mete. Ion Merra streamer, 100*0.10 I • »relay leeld Wm Ell». 700111M LW • P.m.. Weeled Kew 610•11•14 5.04 Il »to B. Emu i.e. Tun .

it va.nr. nr.• i°°"/ II."' Toll 12 Il toll,..SI0o Cm». 1 1» IS 13100 Blue 5,11000 e. 1St I 144

Moo Owe. 011» eeetudà

L. Lowy mere», ":". .00

PREMIUM SPECIALS NO. 2207-KITTEN CLOCK I NO. 2198-BOWLING PIN ELECTRIC MILE CLOCII

tred..11, »WM »CIO SAM

ilerMor Wed ar

• Veaneree

menl roue woe. fully eueraMefe

• ••• ..... ••••••T iehlah 11111.

DAI Mandy • 0 • Pummels Aloo der..

• pereenoble rvé»-éo•

• ere ate In. erale. II Or lame in» IMI Purr. MOM.

• I. sere IS Gym., AC .011

Mee SMI' dederal deal« Tal

• .11.....ne move Ineni well tome Mend hand

• Mrama Decal e•••••••••, woree, ••••,

*i.V.,:sleTe' la new., ••••••1 »I me in Om ea ?We ef

• We..4 yerme• so» red Ole

• Wer Weer, wk. I I IN 0 IsMeht I re lat.

• [nee... Immed E•Cl. •I1

E•611 là de meor

(Plue OM 1.1.1 [rise 7011

Serd 8.. am •••• Helder Cattlepee-Xnue Speciels-Cewee-Ideels. Teen-Delle-Stulfeel Tees-Xmas Deco-

✓etioalm4Ieur Yaw FeVer•-blatiw-tleriel-Noisemakme. State yo., business woken «Muse to enable es re put yew

ea we 11.g list.

1902 N. Erd ST. WISCONSIN DE LUXE CO. MILWAUKEE 12. WIS.

COIN MACHINES 98 THE BILLBOARD

Ceseausekettem re 188 W. amidelei B., Chicave 11. OCTOBER 25. 1951

PROBLEM NOW ACUTE

Sevre Labor Shortage Hurting Game Factories

CHICAGO, Oct. 18.—A check-up of the amusement game coin machine plants here indicated this week that the trade is alit-ferio, from its most severe labor shortage since the end of World War II. Most of the manufac-turer, agreed the situation was due to the defense effort and the

Bally Finance Plan on Horse Proves Op Aid CHICAGO. Oct. la—Reports,

received by Bally Manufactur-ing Company 011 Its datributor network show, the recently lull. 'toted _finance plan on the me-cherikel horse, The Champion. has protect popular with oper-ator,. Jack Nelson, general salee

manager, stated thfs week th financet.progrem is of particular beneelt ro new colnrnen. Ne also poInted,out many old timers in the trade were making use of it. The plan is backed by the Waiter Heller Company, which hes ban-dled much music machine paper down thru the years. Thee the Heller firm. operators

may purchase The Champion with a email down payment and the balance in ,12 monthly payments.

Rotary Hikes Pitch Output GARFIF.LD. N. J.. Oct II.—

The Rotary Baseball Pitching Machine Corporation has in-creased its output and speeded up delivery on its new edit. The • Rotary. John J. Calleo heads the company. The New Jersey firm's unit has

a 9.fnot long channel which feed, the baseballs into the ma- I chine on a gravity basis. It has a Ge

high cost of living which forces production line workers to seek employment in other fields. The problem has become so

acute that factories stepping up production on a hot game have been held back by u much as two and three weeks m reaching capacity output. While most of the distributors and operators have been patient in waiting for deliveries, it has become inertes-lusty evident that this waiting period has been costly for them as well as to the manufacturer. Quite obviously when a distrib-utor is not in a position to deliver à genre to an operator, he can't make any money. In turn the nperator. unable to place the de-sired game' on location also is hamstrung. On The manufacturing level.

the problem is even more of • Problem. 'Naturally, there are times when it is necessary to halve' more production workers then normal. Unfortunately some of these have to be laid off after the' peak of demand has been satisfied. • As recently as a ye« ago, this plan seemed to work fairly smoothly. Most of the as-

trembly staffers laid off periodi-cally were housewives, working to supplement the family budget. When the periodic layoffs came along, they caught up on their housework and got a chance to rest up.

Study Work Today, most of these same peo-

ple are looking for steady work because they need the money more than ever. Only recently. one of the industry's largest pro-ducir. required more than a month to increase its staff by 100 workers. Nohnally. this could be done in a week. This same factory stressed that production costs zoomed because workers frequently quit after being on the job a few weeks It takes several weeks to train. workers. Oddly enough, none of the la-

bor problems stem from the wage angle. It is generally ac. cepted that assembly personpel in- coin machine plants are paid at a high« rate than werkers &deg emepereble job in other height is 53 inches. Other tarci- added replay action. industries. in addition most of figati 59 works jas with a roll-

". 51 inches by 23 1-2 inchea The working condition,, ride can handle a riding weight

Correction In a story which appeared

in the October 18 issue of The Billboard, Sam Kohn was not identified as president of the Merry-Go -Round Manufac-turing Company. Mr. Kohn is president of the firm.

Exhibit Ships Rudolph Units For Rep Shows CHICAGO. Oct. 18.—Distribu-

tors of Exhibit Supply Company staged showings this week of Rudolph the Red Nosed Reindeer, Frank Nreneuri sales manager, announced. The coinmpersted animal ride

is mounted on a base. egelPPed

Gottlieb Bows Chinatown, New Nine Trap Game CHICAGO, Oct. 18.—Regular

shipments of D. Gottlieb & Com-pany'. Chinatown were started this week The new game features nine ball trap holes and several ways of scoring replays. The key to Chinatown is e rom.

Inflation of plays both in the teen hole section in outlying areas of the playfield where most of the scoring bumpers end switches are located. Balla felling into the trap holes score from 100,000 to 900.000 high more points and from one to nine special points. Replays may be made by gulte•

ing balls into trap holes 1 to 5 (one bell in each) or 5 to I. Another special approach to re-

with casters, dime coin chute, Plays is to guide balls intn the jingle bell halter with hand trip. such a was' that the hole grips, jockey type saddle and ad- number. add up to 21. Another justable stirrups The ride lasts way or recording rePlaYa is to go seconds and egg g 1.4 h. p. guide a ball thru the top rollover, capacitor type Emerson motor eanhdenA liti,idbe ”miaLing..boThththL.0

The over-all height of the de-vice its 54 inches while the saddle out feature foarae aha ha. a .9.11 This

the factories have virtually bent mehere width, 12 1-2 inchm• bue button near the bottom

PRAISE DROP CHUTES

Shuffle Game Mfrs., Ops Tell Advantages

CHICAGO. Oct. 18.—Manufac-twee of shuffle games this week defended their use of dime drop chutes on the ground they are a trade advance In both playing speed and performance and also eliminate • mujer location haz-ard. These statements were made In answer to a claim by a New York operator that drop chutes were troublesome (The Billboard. October 41.

The game producers stated that before the development of the drop chute to a point where-by it bemire standard equip-ment, many game operators corn.

speed control as well as a hori-zontal and vertical adjustment to set up the machine for accuracy. The Rotary can be set to deliver 10 balls for a quarter or for con-tinuous play. One of its added features ig it pitches wet balls aceuretely The company supplies opera-

tors with an 18 by 28 inch blue-print to be used in malting • complete batting range layout.

First Distributors

Mails '53 Gift Book

CHICAGO, Oct. 18. — First Distributors started a mailing this week of its 1953 Gift Book which lists several hundred items suitable for both merchandise awards and Christmas gif is Altho. the book is filled with items id general interest. it has been slanted toward the minmen trade.

First's latest edition includes several different lines of appli-minces watches, luggage, smutting goods, clocks. houlewarea'glare• ware. toys. dolls, cutlery, picnic goods, lamps, flashlights as well as many other.. The firm is owned by Joe

Kline and Welly Finke. The merchandise division 11 managed by Mal Finks,

neral Adds Perin to Staff BALTIMORE, Oct. 18.—General

Vending Sales Corporation ap-pointed Herman Perm to its sales staff this week. Perin during the Past 15 years u operator, sa1e. representative and in executive capacities in the industry, has covered 21 States from New Eng-land to Florida eat Texas. General, headed by Iry Blum.

feld, Harry Hoffman and George Goldman. is distributor thr is Maryland. District of Columbia and Virginia for Chicago Coin Machine -ompany, It. C. Evans & Company, Exhibit St pply Compone. Genco Manufacturing & Sale. Company. r. Gottlieb & Company. and Williams Manufac-turing Company.

Speed Clock Delivery

CHICAGO, Oct. 18. — The Electric Ad Clock Company is making deliveries on Its new Roulette Clock for epeciahled locations. The clock has special features.

one of them a pointer which automatically spine every minute and Mops on a number. This feature can also be handled manually.

plainest the slide type had a great many drawback. There cited were:

I. It w a s t• d playing time to set tip the game for play. 2. Required too much physi• eel effort to push in the chide to clear the playlield. 3. Location Patrons occasion-ally damaged their clothing by brushing again., the slide chute. I. Disgruntled player, fre-quently bent' it out of operation. It Was pointed out by one

manufacturer. the fault did not be with the drop chute when Jam-ups occur. He explained acme din.es are exceptionally thin and many dropped into the chute are bent. Jut a little care, he said, would eliminate 99 per cent of the confusion. Meanwhile, several operators

in this area flatly stated the drop chute had been a big step forward and was on, of the key impruvements in the postwar era.

of 350 pounds. Shipping weight I, 215 pounds.

Fully Lleeneed Mencuri pointed nut Exhibit

Supply's Rudolpit o the only one fully licensed by Robert S. May, creator of the ficUonal reindeer. and as such would receive the promotional bricking of May's world wide organization. One of the added features of

he new Exhibit Supply product is that its base is also usable with two other animal rides in CHICAGO, Oct. It—Prices on the works—Pete the Rabbit and used shuffle games continue Rawhide the Puny. Thus operae steady in The Billboard's Index tore will be able to purchase tip cif Advertised Used Machine to three mounts for the same Prices with little tendency tu-base and vary them according to ward fluctuation on models made location needs, by major manufacturers.

Steady Prices Mark Activity On Used Games

D 8/ L Holds Open House HARRISBURG, Pa., Oct. Ii,—

With scores of local and out of town operators and their wives participating, the D & L, Coin Machine Company celebrated the move to its new headquarters at 180 S. 10th Street with open house festivities. Owners Dave Berson and Leon

Takun were on hand to receive the minmen guests and explained the salient facts of the firm's new lines. Food and refreshments were served thruout the day.

Calendar for Coinmen October 20—Amusement Machine Operators' Association

of Greater Baltimore, semi-monthly meeting. Manden•Ballew Restaurant, Baltimore.

Octobit 28—Western Vending Machine Operators' Auto-. elation, monthly meeting. Unique Cale. Los Angeles.

November IO—Wisconsin Phonograph Operators' Associa-tion, monthly meeting. Site to be announced.

November 12—Muir. Operators of Northern Illinois, monthly meeting. Site to be announced.

United Ships 2 New Type Shuffle Games Manufacturing Company this United concentrated on refine-CHICAGO. Oct. 18. — United In the 10th Frame Super game

week started deliveries on two ment, of final frame play. As new six player shuffle games-1 in the other game there is dial 10th Frame Star Shuffle Alley , scoring and • special area for and 10th Frame Super Shuttle 10th frame uoring. It has pro-Alley. Billy De Seim, sales man- visions for the railroad split, ager, elated that parallel produe- flasher lights for strikes and non lines had been established spares and a Formica elm-field. in the factory to move both units Both games are available in at virtually equal output. eight and 9-foot lengths, giving The 10th Yearne tar game operators a choice of four dif-

combines two of the top features feront model, of current shuffle play, the dim -Me matching score principle and extra chats for sharp shooting in the final frame. It bas dial stor-ing strike and spare flasher lights. Formica playfield and a 10th frame scoring area, which registers only the pins recorded in the final frame. Purpose of lite 10th frame is to give average players a chance to catch up by coming thru on their final shots. The matching score on the

game has two phases. In the first. the player tries to match the last digit of his score with the number lighting up on the back-glass. Thia in itself is considered a winning score. However, if the player ran also finish his gene with a lighted star over his matching score he is • double winner.

Among the most «live units in Um past three weeks have been United's Shuffle Alle e, Shuffle Alley Expreso, Belly', Shuffle Lane, Chie•go Coin's Twin Bowling Alley and 8-Player Bowling Alley.

In the five ball field, the grant pinballs have been getting the most turnover. Leader, in this division were Bally's Bright Lights and Bright Spot and Williams' Rayburn,.

Exhibit Supply products rod' Untie to set the pace in the arcade business. Units most ac-tive were the Dale Gun, Silver Bullet and Jet Gun. Other' fast moving items in the same period were lautoseope's Photomatic arid Seeburg's Shoot the Bear and Chicken Sam.

Rose Agency Moves

CHICAGO. Oct. 18. — The Charles Edun Rose Advertising Agency :his week moved its headquarters to 8570 Sheridan Road. The firm handles several coin machine accounts including D. Gottlieb & Company, It. C. Evans & Company, Acme Inter-national, S. L. London az Company. Inc.. and Southern Automatic Music Company. The firm has been in Maine»

over 20 years and is headed by Charles Edson Rue. founder. Bill Perry has been Rose's assistant for a number of yenr9.

USE OF GOOD BODY ENGLISH PLUS PRAYERS PAYS OFF

PITTSBURGH, Oct. 18.—The coolness of a coin maehine serviceman in an emergency resulted in a near-miracle plan.' landing here Wednesday (141.

Edward Savage, Berlin, N. J., an amateur pilot with less than six months at the controls, ran out of gas before he could reach the County Airport. Had it been at sometime other than the morning rush hour Savage could have tried a landing on one of seve.al highweet in sight.

Luckily he spotted a smooth area along the unfinished Penn-Lincoln Parkway and derided to shoot for It. Like an old pro be guided his little ship beneath power lines, between trees, thru a maze of construction equipment and finally down the ruts and gutter, of the unfinished roadway. He ended up under bridge, leas than • foot from • concrete sewer of construction.

VENDING MACHINES OCTOBER 25, 1952 Cownwskatimo en 151 W Randolph St.. Chinn 1. Ill. ' THE BILLBOARD 99

Vending Growth Cited In Wall St. Journal CHICAGO, Oct. I8-The growth

of automatic merchandising; both in numbers of venden and variety of product., took news precedence Thureday 1181 on the front page of The Wall Street Journal. Citing the industry's expansion, the article quoted figures from the 1952 Survey of the Vending Machine Industry by Vend, sister publication of The Billboard, and leading manage. tming and operators in the field.

Ind. Tax Body Mulling State Vender levy

Special Industry Tax Unwarranted— Fred 8randstrader INDIANAPOLIS. Oct. 18.-The

State Tax Study Commission. created by the Indiana Legis-lature in 1951. is readying a decision as to whether the State should impose a tax on venders

It was pointed oc.. however. by eon/mission Mailman Court. ney Johnson that the body has no legislative authority, nor doe, it have the power to assess nr nude a tax of any kind The commission exercises an advisory function, anion upon its nieces-thins Is left up to the Indiana General Assembly which meets in January Fred 1. Brandstrader. lefts.

alive counsel of National Auto-matic Merchandieine Association. to:d the eommiesion that • vender if, a piece of bonne,s equipment similar to • cash register or • munie In • retail store As such, venden do not warrant a special tax he emphasind

Cites Other States The commission • as ask. be

Brandstrader to consider the ex. peneni es of other State, with vending machine taxes He point.

(Continued on oast 1011

Bow New Bloyd Bulk Machine VALLEY STATION. Ky.. Oct

18 -Bleed Manufacturing Coins. pans here has announced a new model bulk voider. the Do-All at $12.95. Vending Mete rem. storming

of nuts. ball (um. lozenge type items and charms "vailable for penny and nickel operation, the unit features a key base. sylinde type gloso with lock on cap and • side coin chute Horizonte movement cf lever affixed to vent:find plate effects prod. delivery

Leading off with the statement that during 1952, Americafli will spend $1.2 billion in vending machines, double the volrme of 1948, tie article pointed out that In addition to on-the-spot con-sumption venden are increasing their volume of take-home Mai. non.

It was pointed out that in 1951, there were over 1.1 million ven-den in factories, against lea than 780.600 in 1940. Machines In military installations increased front 94.000 in 1050 to nearly 145,J00 ltd year.

Credit Cup Unite Much of the credit or the

recent spurt in vending. the Journal set forth, was due to the development of bulk or nip telpe beverage units. Americans drank 1.3 billion cum of vender-sold drinks in 1951 for $61 million: in 1919. beverage vender volume was under 142 million Combining the Vend survey

figures vith those of W B. Eng-land, Harvard lecturer. it was rioted that one of the earlier forms of volume vending was still gaining ground Refer-ing in cigarette units, it was pointed out that 496.700 venden last veer sold 2264 million in single pack sales. In IN. England taid. 250.000 machines sold 8300 mil-lion and In 1930, 25,000 machines moved $15 million worth of gig. &reties.

Rol/eel Z. Greene, president of Rowe Corporation. was quoted, "About one in every seven packs of cigarettes purchased b. Ameri-eans comes from a vender, and about 15 per cent ot the nation's nickel candy bars are sold thru machines.' Quoting Vend, the article

stated that In 1951. candy ven-den grassed over 9180 million. against $128 million in 1949

8.000 MORI 01 the 6. •pitie opera-

tors in the country are small (Continued on pane 10t)

CAR COINS

Tailor-Made Islands Up Vend Value

PHOENIX, Oct 18.-The 32. eerviee-station chain operated by Blakely Oil. Inc, features an nil. vender refreshment bar in each outlet replete with separate metal canopy and bench.

A. Monroe Blakey head of the chain, said the automatic mer-Chandlling islands •re designed as a customer convenience. Each includes three battle venders. flanking candy, cigarette, pop. corn, gum and nut machines.

Placing the vendee islands away from lubrication and wash reeks entices more customers than in the nrstinal plan of lo-cating machines along the wall of the main service station build-ing. Blakely said. Sales volume thru the venders

would indicate that they will play es• Important nth in the architectural design of new »ee-rie stations, he predicted.

Supreme Court Sets Canteen Case Renewal WASHINGTON. Oct /B -The

Supreme Court this wrak agreed to reviro, the Jeicruninatory enc. mg ease of tle Automltic Canteen Company of America Court acted on a wtitior by Canteen. which earlier lost a decision ir the Sev-enth Circuit Court o: Appeals in favor o' the Federal Trade Corn. mission FTC originally ordered the Can.

teen to cease and desist from cet' tain alleged discriminator`, Pme-

(Continued on page MI)

Dispenser Program Progress Report by Fla. Citrus Mutual

No Dollar Commitments Yet, But Inquiries Invited; Cite Plan Details

LAKELAND. Fla.. Oct. IL - Attire olfereig no definite tinge. chit commitments to any one dispenser or vender program. Florida Citrus Mutcal this week thru a prouess report on dis-pensen annuunced that it now has an administrative plan ready with necessary policing and untie. alien of a quality emblem-Ralph M Townsend. manager

of FCM's slit-month-old Beverage and Dispenser Division, emphs• sized that no advance assurance. had ',e'en made to anybody rela-tive to financing, even the «vend manual lispensen have been approved (The Billboard. October 11/. However, he said inquiries for such financing were being re-ceived and would be reviewed upon merits with no favoritiem eithet for the concerns applying or for type, or brand, of equip-ment Townsend .aid that there were

about 30.060 dispensers of all tYPeS tihcluding the Minute Maid Mills' venders which number about 5501 serving citrus Mires. "That total is • yen small frac-tion of the number of locations where we know that dispensen

Florida Juice will tray off." he stated.

During recent weeks. Town-send declared, he had received requests for Mutual financing of dispenser equipment totalling over $2.000.000 This figure, he said, represented locations for some 15000 imin of .11 types

Consider 15•snllb Console-runt,n of possibl. bene-

fits to Florida grow-en will be

CREATE WIDER DEMAND

Charms Mfrs. Using New Ideas to Broaden Market

CHICAGO. On. IR - New materials. animation, colo, and ihe greatest variety of design in history, resulting in more appeal for moppet rtnlomen and • wider are group appeal general-ly, is preying to be the five-point key opernng up new and re. vitalizing establisher; markets for Mann, The five charms, manufacturers

supplying the f.: s and the booming Canadian Pal gui,,op-erator fields have during the nest two years. Invested in new molds and equipment to Intro. duce the -^. glemre et, titter lines In some Instances. thesis dies recresent upward 950.- 000 expenditure • single firm

Venturing for the first time in important volume into the teen-age n•rket, with some releases

Rite Mulls Cold Coffee Drink for Vending Field NEW YORK Oct RP—Wilde

not collet machines are making heavy inroads ir. the rain vending field the possibility of told rah fee drinks for the vending trade is being mulled by Rite Food Products here. Benjamin Spectorrntin. presi-

dent. said Rite research men have been working on a croffeee sirup

would be used an vending machines for either- a carbonated coffee drink or for iced coffee Spectorman sait the research has been ronduetra for 18 months and that the firm expects to put its product on the 'Lariat soon

Rite hays its raw materials nom American Home Foods Inc.. and uses George Wanhingtor oure cof-fee for its base. At present the sirup Is Old ortrnarilv to soda fan la Ins.

Circular Planned Current plane eall for circular-

'Zing the vending field the strut/. Specterman said will differ front the ioda tournait version Pri-marily h density which will be lets tie minted out that it is Dena -nade solely for cold dnnk machines Spectorman said that Items nor-

mally sold solely over the soda fountain, coffee. milkahaltes. malt-eds. etc- sated be dispensed thru vending machinez

ADDITIONAL VENDING NEWS

Additional vsnding news see... on Paige lit The Vending Machiner index ol Advertised tin: Machine Price also @Meer{ on that Paget

pnivine attractive to tilt adult custom, r the charms-maker have broadened the location DO. aentiel of the ball gum operator Qualin reproductions of Popular American items lanion; them phonograph records, mite hub rapt etc./ are taking charms nut of the purely knick.ktuck cleats New color. stronger materials and the new animation make for stroneer "want" appeal

repeat Burls.«

Also repeat butines lOt the operator is seine created by arw, rala cherris: sets of mini-ature 'levier cards offered in four sepante suits. the auto hub caps and miniature books In chil-dren's en« Among she teen-age attractions

are the popular record, tbearing current hit tune titles artists on eetablished "labels"1 n•tion•I magazine rove, remoductions full color cameo and !mks,

'told Mich. Cig ID in Tax Case i2EARBORN Mich.. Oct 15 -

Wallahs L tillak•In • local cig-arette opera's), war ordered failed be Circuit Judge Thomas F ?Asher last week for refusal to ri-iodure his firm', records after he was accuse of withholding 394.000 in taxes from sales rani unlicensed machines Temporar-ily treed after posting an appeal bond, ne is sciieduled for trial on charge of conspiring m es Me the State cigarette in -

charms with singed toP fOr photo*.

Sttelehlet111111£ the wide vari-ety If charms currently on the thtlehet, several lithlt have m• stItuted e aolicy of releasing new lines on a menthly or as fre-quently as a weekly bans New basic designs. &nil adaptations of outstandingly nieces/dui: designs. are IIiis assured the operator

%Nanette miniature scissors (blunt edged/ and Mraitli organ. are new entries o the moppet lines New slating promsos pm vide neater coking and longer

frontinted 05 coot 101'

Auto Photo STUDIO

develops 700% Gross

the key to whether Mutual will undertake setting up a credit fund of a2,000.000 for the first rear's operation, plus further credit during 1951 and 1955 for a three year over-ell marabou. Townsend stated.

Policing action will play an important part in the dispenser program. All purchasers of equipment from Mutual, thus operators of all auch dispenners financed by the organization would be required tu sign • con-tract to meet specified [dander.. These would Include the kind nf juice to be sold, unitary and attractive maintenance of equip-ment and other requisites of mad service. To uphold quality standards.

&manner Installations meeting proper requirements would dis-play an emblem of approval from Mutual Ths emblem would he

(Continued ee men IOU

G. Washington Vending Market 11oped Fivefold NEW YORK, Oct. Ill.-Sales to

vending machine operators Cl George Washington -erne have jumped 500 per cent during the Ian six rn,nths. L C Powell American Home Foods sales ex-eu utive announced this week He COInted out that the firm's re-search men nave been working to briprove the produce sinee il was first manufactured lot powder-type coffee machines It Tenths ago.

Powell said that George Wads. ington coffee t, now sold in vend. ing machines in all 48 States. with the neamest salen In the East and Midwest Two manufacturers nt colfee

sirup for nnhotirded drinks are now using Ow as a bag, he added They are Airline Fends. Elizabeth. N J.. manufacturers of Spar. and Rite Products of New Turk. manufacturers of Old Glom

PoWell claimed that research rnen have improved the taste and quality ol OW during the last 17 months, and that they are now working on to process ri-reduce foam

Distribution of OW to Wes, Coast coffee venders à a fairly remit development but Powell says min are going well then

• Ioalo.Oono I Petro.. - f000t. dn. fis.iht

• andstn1 is 2 ninon - Isis asd stay.mie al.

All ...too At ...AAA lot opotootorl

• AmAttivo Rosily ...... had Saida-wits •ns corium Wide toe, lc lc, vow brothtoo-'t.O• ROtotoll .n eo

Coot...It* Co feu WU... Annoy.

tor,. atukeny operated 26 .6 Auto Photo Company According te State dinstiga

licensed venden in the Detroit DEPT 'Oa • 1444 SOW,. SAN nog° 5111E1 area in addition t,, 75 other ven. den whIch were licensed. ICA anOtit5 raCatirCielva III

100 VENDING MACHINES THE BILLBOARD

411. SILVER QUARTER OPERATION-KING SIZE INCLUDED!

ONO

YOUR

RING

111E 4

CON.

VIRTU!

110•1 Wa Inar•

coawrsINN fan atl

•CIVEZ.1111 G.NIEnt. 4.1.1111O.P. PAIS and NATIONAL N.V.«

mr.crs von. • ah••• ad.. veer C• Sa,

esea weal make a.m. WaIn pry a/ Wye. »OWN

Our PEW, An

VINT/CRITIC Prwents Pee.. WWI. Ihrdong

at* 9. »NW

etr 593 00

Do Own., Inad•I W. • Colt Pwls Cad

585.00

SPECIALS ON C•NOT NACOSOIE/1 Def. Canal.. 13 Cad W44.1 •ea• 1 eKie

oed. •••• 1111.ear Cap.

W. Pau n es Nat I C IV •111. Ii11 En Can IIS

maw-

pa.. bewer.al

• Cris , 1.4 Peck

SHIM $85.00 •11. U.111(endelendally OpardoWed

Pr.ws. I I Ow. a., ca.&

UNEEDA VENDING SERVICE, INC. The Notion a laorion6 Distributor at Vending Meclunes

NEW.. RECONDISIONED LIKE NEW

166 Clymer Stoel, Brooklyn II, N Y • !Vermeer, 7.456E

GIVE TO DAMON PlIbl v o . ' "Nrcp rtiNr

Oregon Cig Tax General Ballot Issue Nov. 4 PORTLAND, Ore., Oct. 18.-

A Stete proposal to tax cigarettes

3 cents per package will be voted

an at the November e election. Approval would activate a com-

panion measure that would apply

feir-trede prectices to cigarette

sales.

The tax measure is a referen-

dum on a 1951 State law that was

, forestalled by circulation of peti-tions putting the issue on the

I general election ballot. The tax

was expected to equalire the ma-

chine price with that charged

over most counters. Altho a EDW machines vend standard-size cig-

arettes for 17 cents, the going

price in venden is 20 cent..

Prices over the counter range

, from 17 cents in grocery storm

Ito 25 cents ED clubs. I The 1951 legielation, however

was framed to link the cigarette

tax with the 1951 fair-trade law.

the latter measure having the

zupport ,if the tobacco interests.

THE RIGHT COMBINATION FOR GREATER PROFITS

VICTOR'S VICTOR'S VICTOR'S TOPPER DELUXE

half •cobine , style

Rei

$14.20 Each-Packed 4 to a Case. Less M Quantity Lots

Len than 25 casos $52.00

t?,Ia.dl F 0 8

25 cases or more .. 48.00

Price subtect ta chancre rrichopt Retire. thew payrnanl plan evoilable-troderine incepted.

BABY GRAND CHICLE TREETS 2 for lc 300 Count- Capacity: Pounds

NOW

VENDING CHLORO TREETS A Del..... Htgh.Qualtly Chewing Cant Feetutims That

Knotionel Health-C..ing CHLOROPHYLL.

2 for Sc Operators

250 Count Dr.,. S6.25 Per

Pound Capacity: 5 1/2 Pounds Appro..

ALSO VENDS CHLORO TREETS 2 for lc, 336 Count. Capacity: 5 1/2 Pounds

eaVe......4.4..4444444.4bAbeabbrelasaber44....i.../

SPECIAL PROMOTIONS rout la easy GRAMM Wes 15 emou at $63.25 CHICLE TIWATS-Tetal

MD II OAST CPAND5 pAw 15 paw& $65.00 C111.0. 1-Tstel

FOUR Ie CIAMOS plus tS p.n.s ef $69.50 C111.0.0 TREETS-Tor.

booagaMes

Write for Our

SPECIALS! Merchondle• !hirable S-

TOPPER DELUXE MODELS RAIN 810 RALl 6UM (In 25 lb

canoe. All dun 21g I. .F NNW n..0 en orders in «PI. lab •r over W..» cash “te...rany.

LARGO P16130(10 111273 (25 er 60 lb carton)

Erin bap SMALL PISTACI110 NUTS

(25 or 60 lb carton) 45c Ft, SPANISH PEANUTS

(30 N. radon) 2& lb

YlIGINIA PEANUTS

(30 lb. radon) 37r lb

lOr lb

73c lb

USED EOUIPMENT FOR SALE

$1.45 1,1111 ITEW Vecto•si.9r

j sack

Complete Charm List

PIONEER VENDING SERVICE 590 Albany A

VENDERS WOOED BY KOOLS CIGS NEW YORK, Oct. 18.-The Brown 8e Williams Tobacco

Corporation, manufacturer of

Koola is making a pitch to

the vending field in a bro-

chure mailed to operators

thruout the COMO.".

A green and white. five-

and-a-half by six-ineh mail-

ing piece points out that the

smoker of Kook will not ac-

cept a non-mentholated cig-

arette as a submitute. It contends that every operator

who doesn't put Knots In his

machine à losing money.

Testimonials are carried from

the following operators: Ar-

thur Well. Cliff Weil, Inc.,

Richmond, Va.; Mike Slept, an, Stephan Candy & Ten..

wapany, Fort Wayne. Ind.;

J. C. Guthrie, Miller Automa-tic Sales Company, Coon.

pony, Louisville. and Herb Geiger. Geiger Automatic

sales Company, Milwaukee.

In that the fair-trade law is ex-

pected to add another 2 cents to the retail prin, the remotion re-mains in wale quarters whether

prim equalization (vender and

counter) would be achieved by approval of the cigarette tax.

With a toted price increase of 5

cents, machine cigarettes would

vend for 25 rents while the coun-

ter price might go only to 22 cents.

The fair-trade law, drafted to

prohibit sale of cigarettes at less

than cost, is aimed at retailers

who make a loss-leader of cig-

arettes. The 17-cent vender was

a partial answer to UM competi-tive problem

OCTOBER 25, 1952

1 NEWER (HARMS

hen Ihe Morlirs LAMM

MANUFACTURER of MARKS

rwermor am.

so.or rem. Locke. WINN no. •nd New Came. 1•..re, a.nes

remammimmm i I We Have VICTOR'S

New

BAlY

GRAND

CHICLE

• MEETS

VENDOR II •

Kalb 100 1

Order Now.

also

IMMINGHAM MN» CO. K 5.1. . No.

INedwiludn 4. Maims

/1"hahkefl (7,-;•cit- C4<t& Axle-eh win.

" SMUESII911

Le. Joy" EVI-LIVIL SOECTOCISI

• 4110 Fmk Capacity Calera.

11,41ar or Kiev Size

Mecasoorn

ne Knot LITTLE Cigarette

Wender Ever Made,

For full &tads

TEAR OUT AND MAIL THIS

AD NOW

• TWTOOIRM PRODUCTS' CO.

WNW... 1.4 IS. v. • own. 7 Viz.] '•

Le_s, Lobe eAt 1

ATTENTION: VENDING MACHINE OPERATORS!!!

-Ana evadable dt an, aostay-1 es atone-Volor ,

-Irii-Cibiace. Toner Delon.: Dale Claw. 11111.5

Deluxe: labs Crands Vandinp 2 Mr it Chicle Kett.

•nd Chia,. Trots: else cease creer-am Babe Creed

vend., 2 for Sc Chlmo rryor fend.. DeMe• at

ale 20 per unit: Bab. Conde at SIS 00 per unit

,sseceetton Try onie case If Isar Team. pekoe titled

meth out Poo pact, at porn lad choos esaS, It Est

a. 110.20 Pet at", Ye•f Sr«. 'pp'.

112.00 per uni, seken empty We also eeery

•amplete lame of Victim pasts. And one-Hurd dep.sit

.56 cadets. balance C 0.D Puce. F 0.6 Oalles

1.11A.E7 ilCEULlei Oistei•OTO* /OR VICTOR VENDING COPPORAE/ON

GRAFF VENDING SUPPLY CO. 2841 WEST DAVIS STREET DALLAS TEXAS

VICTOR'S BABY GRAND and TOPPER DELUXE

BAIT ALM It or St 513 08 peck. eali•sem

612°" IBIPER HUIXF-6101E.STIU

514,10 ....raw.. • M•ote 11330 ttzets tà le rem ire

octane votan. I CNYCIU 1130f nadad

it, le. .SILO or cam* /I Ibt. CUSCO» 1118VES. I

Fer W. tinnier taw at LI.. JO ..... INWS MAO Ow taw .4 Id WA

Phone: PResident 4-5358 • Brooklyn 3, N. Y •

*NI 0•44, tld,171,It0.11 Ms or mew, t., yea tb.

DEVICELlpymynbup co. 1420 N. CallIerela Chicago U. III

Nowt 11•4•111. 11140

OCTOBER 25, 1952 THE BILLBOARD VENDING MACHINES _ 101

Greeted Time-Saving

PENNY WEIGHING SCALE

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t 11150 •••115 Ir•o n WM., .1.151% Is

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Canteen Case Co:inn/teed from setae 99

tic«. incleding "the use of exclu-:give dealing contracts" in the

leasing of the vending machines, and "knowingly inducing and knowingly receiving price dil. erimination. in connection wet,' Purchases of sweets and nuts. On the latter count, the FTC charged that the Canteen company paid from 1.2 to 33 per cent leu than did competitors, and that it re-ceived similar price cuts from "about 80 of its 115 suppliers,"

all e which, insisted the commis-sion, is in violation of the Clayton Act, as amended by the Robinson-Patman Act. These practices, said the com-

mission, enabled the ACCA to at-tain a "dominant position" in its

(kid. with sales thru vending

n.chines expanding from 31,937.. 117 in 1038 to $14,253,847 in 1044. : A spokesman for the commis-

don admitted, however, that the bargain prices offered the vending

machine company by the candy suppliers permitted the firm m

plow back extra profits into the making of superior mach incr.

e Sweets and nuts suppliers recov-ered their losses thru Increased

e sales in theater., feeler'. and other preferred locations served

e by Canteen. The ACCA argues that the

• Robilson-Patman Act, which does permit price differentials based

• on net differences does not re-quire a buyer to prove his seller's rest fortification. To be required to prove that candy. gusts ml nut emmliers made their products available at lower prices because

their costs were less, would 1m-nose on Canteen "an Impossible burden" the company contends, Ti would further deprive Canteen of "due orne-em" and eliminate from the Act the cost-justieleation provisions, according to thc firm

• • FORTUNE WHEEL, • • 512.00 per filemmind

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RAZOR

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An AMAZING

VSNISIN•

1,1 ro,no Trur cad Or1,11 4

Ne youe dleNP.

m P.M Oirii NOT mom rigs W55, seed. I.

Sel. for 1.11 4.151114

National Sanitary Sales Dem. 1. «Of w temmee Ave

C.c.. so le.

ensi 2:20. • mermen.

sm.

P▪ • ••••11111.11•1101•

0 • .0 ••155 • 451,nolo r • 1.I1.111 0 • 0.•

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0 NORINWEIIIIIN SAI1S I MIME 0 a. 4,111014T IT.. BOSTON ••••••A

Wider Demand • Cenlitued frem pane 99

lading finishes for charms calling for bronze, silver, gold and other metallic effects.

Stew Ida.

With production departments busy at all five charms firms, each reports like activity hi de-sWning departments. The output of proven designo will be bol-stered regularly with new ideas aimed at maintaining high inter-est on the customer's part. An important indication of the

thinking behind the charms pro-duction lines is this statement by one leading manufacturer, "Cur-rent releases. In the main, are not the 'hold and throw away' type; instead, they encourage se-rious collection on the part of the youngeter or teen-ager and maki attractive and priced display pie,s in his borne." The five companies producing

charms are Samuel Eppy de Com-pany, Inc., Jamaica, L. L; Karl

Guggenheim. Inc., New York;

Penny King Company, Palm-burgh, Plastic Processes, inc..

New York, and Paul Price. Inc., New York.

COLD 'N' HOT

Ice, Fuel Units Build New Market

DES MOINES. Oct. 18.—The sale of ice in block, cube and crushed form litre venden hu taken on new impetus during the last two years because of • broad-ened merchandising policy, ac-cording to Donald Rove, sales

manager of F. B. Dickinson &

Company.

The ice vender market t1P thru 1950, was static because the r,rle location for such equipment was in the ice plant itself. With

the introduction and successful

operation of separate neighbor-

hood ice-vending stations, the location potential underwent a drastic change. Now, Rose esti-

mates, there are about 1,000 such vender stations in operation.

Dickinson also reported a fairly

recent adoption of its ice vend-ing unit, to that of a coal vender, was finding growing customer approvaL There were 45 coal venden operating in 1951; now there are over 100, Rose said. in addition to sacked coal, char-coal and briquettes, the fuel , venders fro handle five-gallon cane of kerosene.

• • Vending Growth • Continued frets, 1.4à< "

businessmen, ranging downward from. the giant Automatic Can-

teen Company, the article de-clared. Canteen operate. 300.000 venden of different types and increased sales IS per cent the first half of this year over Wee made in the same period in 1051. The article singled out a "typi-

cal middle-sized operator" to provide concluding quote.: D. C. Moore, Rockford, Ill., stated he

had 94 venders in. one local hy-draulic equipment plant mg 800 workers.

Moore said his coffee machines move about 1200 cups daily, while the cold drink units sell

about 700 cupe end can Ma-

chines 800 nickel bars each day. Commission to the plant amounts

to 9175 • month, on the avenge, he stated.

Dispenser Plan • Continued from WPC 99

available not only to Mutual-financed machines but to ma-chines otherwiae purchased if they comply with set standards. The emblem would be linked

to a national education program informing the public how to rec-ognize an installation "where a

quality drink of Florida orange juice may be expected."

Relative to types of equipment available, Townsend said that in each category (of machines) now known, there were those capa-ble of doing a good job and efficient enough to be eligible for consideration for Mutual financ-ing. "Vending machines for both concentrate and single strength juice are aveilable," he stated.

Victor's Topper Deluxe HALF CABINET STILE SHOWN

Ahe wrallable oil* dan slobs

$14.20 I Win... OFPN1

$13.20 sc.. 100.1

We hove lowest prices on

gum and chontis

H. B. HUTCHINSON JR. .0 NORTH AIM. N t. •TIANTA11,11.,

Tee New. 4500

BABY GRAND, it or Sc

sun. Packed go I•• l.•

slVr. Of

ile• POLIANNINO

C.c.. T... stall,. (OWN sIn CnIerm.11 Tree, t No IA me. IN it la

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Chlorophyll 51011 Clea, 1, SL Ile f• 1b

WI 111.5. 4515 _et MINN. .../11Aedi.11111.1,,

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Willis Named To Cole Post NEW YORK, Oct. Id—George

Gruebert, manager of the New York office for Cole Products Corporation, announced the ap-

pointment this week of Harry

Willis as district manager.

Gruebert Said that Richard Cole, prnident, and D. W. Dona-hue, secretary, were in from Chicago. Cole will visit Ameri-can National Dispensing Corn-Pany's Lansdale, Pa., plant where Coffee Spa is manufectured. while Donohue will go to the

firm's Canadian of f ices in

Toronto.

Ind. Tax Body • Comfined from twee 99

ed out that only seven States have enacted such levies—Ala-

bama, Florida, Maryland, North Carolina, South Dakota, Tennes-see and West Virginia In every

instance, revenue "is not aubstan-

fiat" he said Brandstrader also pointed out

that six other States—Texas, Georgia, Kentucky, South Min-ibus Virginia and Arkansas—had repealed per-machine Um. With-

in the last five years. In Massachusetts this year.

that State's Joint Taxation Com-

mittee expressed unwillingness

to kgHlate a vending machine tax, he declared. Platforms containing vigorous

commitments against the impos-

ition of new taxes of any type were adopted by both the Demo-cratic and Republican parties in

their State conventions here last

summer, it was pointed out.

Portuguese Crop Short Shelled almond exporta from

Portugal totaled 3.174 tons for the crop year ending August 91, 1052, compared with 4,352 tons for the previous crop year. the CDMItlerCE Department announced last week.

Portugal's almond crop this year is predicted to be 600 tons short of the 4.800 ton record crop in 1950. Exports of unshelled al-monds were 562 tons in the 1551-'52 crop year and 637 tons for the previous year.

e,tvie FEATURE ' Oa, ITEM from P. A. PRICE Co.

11.100.1 1.1. 11 pl.. .115 cIe. .1.14 5•55.

Complete Ihni al

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IF YOU ARE LOOKING FOR THE BIG MONEY ...THIS IS IT! Tedars hottest 111011115 maker OPE are amazed at tee turnings

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rested Said proved on location

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Nerthwateez 5,51,54.1

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LISS THAN 25 Tm ISO 55,05ta •mem le• 30 diro. If le $11.55 meta I SAPP LION MONTY to il., ret. • .1 ata seINS emu mos.. wire le LW THAN IOC lox em Is. wen. Ys havi $11.15 se.. IS Ime aml WI IA.* pill a.. • ▪ ..111.11«. 100 Olt Waal

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tamest. meraniere ALMONDS...

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MUSIC MACHINES 102 THE BILLBOARD Como...wasloos to 188 W, Itsioaush Caine, 5, 551. OCTOBER 25, 1952

Tighe Woods. administrator of the Office of Price Stabilization. has suggested that represe ta live. of the juke box industry meet with his office to assist the OPS in reaching a decision on decontrol of that industry.

In letters to both George A. Miller, president and business manager of the Music Operators of America. Inc., and Rep. George P. Miller, of California, Woods declared that decontrol of the automatic music industry would have to be considered on a nation-wide basis. He said that Conley Dillon, chief of the OPS Service Trades Branch, desires to receive data from other geographic arena (in addition to California) ao u to reacts an early decision_ To date. Woods wrote. OPS has not received ma additional ¡Mor. .mation.

OPS. Woods declaren, stands ready to "give every considera-tion to the solution of the prob-lem once we have sufficient lo-formation on which to base a decision."

Earlier this month, Congress-man Miller sent the following letter to Woods:

"I respectfully request that /On personally take a look at the automatic coin - operated music machine business with • view to having it decontrolled.

"This is about the only phase of the entertainment business that is still under control. and it is a minor facet of it.

Ops Responding To AMI Contest GRAND RAPIDS, Mich.. Oct.

lg.—Operators froto every part of the nation have already re-manded to AMI', "Write An Ad Contest" the firm's advertising manager, Bat Fitzgerald, report-ed this week. With a November 15 deadline

looming. Fitzgerald mid he ex-pected returns to be even heavier lin the remaining weeks. Top prize for the best ad idea will be a new AMI juke box.

Heavy Operator Turnouts Key Rock-Ola Showings

Fireball's 120-Selection Mechanism Seen by Trade at Distrib Parties

CHICAGO. Oct. IA—Several thousand operators, servicemen and guests got their first view e the Rock-Ola Fireball when distributors held open house gatherings Sunday (12) to show the trade's tint 120-selection muic box. Also shown was Rock-Ola's 120-choice wall box. The Fireball, known as Model

143L will be 'available in either 78 rpm. or 45 r.p.m. speeds. It has a revolving four-sided title strip panel with 30 selections to

the side and a wheel or drum type record magazine. 4 robot-like record arm lifts the records from the magazine and places them on the turntable. Both the magazine and selector mecha-nisms are on one hollow shaft and can be removed as a unit for simplified servicing. A three section plastic dome

houses the top of the Fireball. The rear of the center section is finished in several colors and provides o strong background for

MOA POLLS OPS ON 120 SELECTION LIMITATION

OAKLAND, Calif.. Oct. 18.—Should Musk Operators of America adopt a resolution urging manufacturers not to build Ph...6.PM with more than 120 selections?

That point among others, was covered in • one-page questionnaire mailed this week from MOA's headquarters.

"Seeburg builds a 100-Play Job." the questionnaire began. "AMI builds an 80-play job. Evans has a 100-play job. Rock-Ola has a 120.play job. Warlitzer has • 104-plim job. A new firm has manufactured • 106-play job that will be on the mar-ket after the first of the year, making a total of six companies.

"The operators at the MOA convention felt that the manu-facturen should standardize the number of plays on a phonograph.

Further, that there would be no benefit to the operator in increasing the number of plays over what is already being built.

"Furthn, that the manufacturers should be informed of the operators' feelings regarding this matter."

At the bottom of the questionnaire operators were asked: Are you in favor of such • resolution? How many plays should be standard on any make of phonograph? Do you favor 45 r.p.m.? Do you favor 78 r.p.m.? Do you favor intermix?

OPS Invites Data For Juke Decontrol WASHINGTON, Oct. 18 — -The operators ut automatic

phonographs find themselves in a bind. Practically all for-me ly 5-cent operations such as telephones, newspapers . . . are now 10 cents These Mollie lilike operators) deserve relief.

...I have consistently sup-ported price control in the in-terest of our economy, but now that relaxations are being giv-en on a broad basis, 1 do not see why this industry is not entitled to immediate relief."

the visible portion of the player mechanism. The magazine is at the rear of the player compart-ment and is only one tied visi-ble as it swings to make a selec-tion. The wall box. designated al

No. 1544, has a row of 10 select-or buttons running vertically down each side. The title strips are attached to 20 hinged metal holders. To change the group of 20 visible selections on the wall box the patron turna a lever which causes the selections to move like the pages of a book. Following is • round up of

Rock-Ola distributor showings held Sunday (12):

World Wide Chi Show Just about every operator in

the World Wide territory was on hand sometime during the day to view the performance and study the mechanics of the Fireball. Al Stem, assisted by Len Mieon, Monty- West and Fred Shot. pro-vided beverages and a wide as-sortment of foods which were served thruout the day.

(Continued on moe 104)

Western Mass. Ops Organize WEST SPRINGFIELD, Mass.,

Oct 18 —Soin, 20 Western Massa-chusetts operators met at the Ivy House here, Thursday night '1 7) to form the Western Massachu-setts Music Guild. The ope are charter members of the first or-{animator of its type in this part of the State.

Elected president was halph Ridgeway George Iiatzipetrou was elected vice-president. while named treasurer and secretary, respectively. were Fret: Mielni-kowski and Jerry Balboni. Members of the Connecticut

Operators Association headed by James Toliaano, president, Abe Fish, former president, and Abe and Paul Reichschaeffn. helped organize the Bay State group. The new organiration will be

patterned after the Connecticut grotap, and will probably meet twice a 'north.

EDITORIAL

"Sell" MOA Locally During the Music Operators of America convention In

Chicago last month we made the suggestion that klOA's off leers and directors consider dividing the nation into a number of regions, and that regional meeting,, sponsored by MOA, be held in those territories in the 12 months between each national convention.

The reasons for establishing regions and holding regienzi meetings are far too numerous ..to be set down in detail. The principal reasons, however, are:

I. Establlah • much closer contact berwun MOA and music operators in every area. 2. Keep MOA and MOA's work before music operators the year-around thru Mee local routings( once • year is not often enough for the imodatim to gel it. !Hoer.. rating. Setting up regions and holding such meetings Is not a

simple matter. Great care would have to be taken to make certain the regional divisions follow the industry's natural trading boundaries MOA will have to take pains to avoid concentrating its efforts in the big titi., to the exclusion of the thousands of music operators who live and work in small towns and are not presently members of any association.

MOA'à president. George A. Miller. has already made it clear that the association cannot and should not involve itself in purely local matters. Rut matters of an Industry-wide nature, and legialative aid, could be offered local operators if PIOA had a regional set-up.

State Legislature Aid State legislation is one field in which a strong MOA le

weeded. There WV some m• States with Laws licensing and taxing music machines. Miller estimates better than half of the,, exact unfair, discritninatory license fees.

On its ¡intent, limited budget, MOA could not possibly hope to give direct legal assistance to regional or State groups wishing to present their ease to the Legislature. But MOA might well start by drawing up a model State licensing law and a plan or action its members could put into effect an their own -trees

lli3OA is already considering a public relations program designed to tell the industry's story to the public and to locations The success of any such program _eats largely on enlisting the aid of music operators everywhere. of Interesting them in the dollars and cents progress they can make if they have an active, aggressive national memation.

Much of the work MOA hu laid out for itself, lust simply cannot be done unless the association arid its members begin an earnest campaign to enroll more operators. Its treasury does not ban the money Nor would a regional division of the country serve a real purpose unless MOA can start • constructive program in each region immediately.

As a start, however, we suggest President Miller might consider bolding a series ol meetings in key cities, under MOA sponsorship and with the co-operation of established State and local groups where such groups already exist The meetings could accomplish two goals: To "sell" operators the value of Id0A and to alert them to such industry-wide problems as the threat of copyright legislation.

A Legislative Kit It would be ideal if MOA could have a kit ieady, designed

to help operators stave off further increases in per-machine taxes on juke boxes. During 1953. 41 State Legislatures will be in 'ninon. A number of them are certain to consider legislation with a direct bearing on the phonograph Industry. If MOA could lend its experience to such battles, a big step would be taken in the job of building an effective national association.

Whether tune and money permits State legislative aid this winter, a series of regional meetings conducted by killer and coupled with a membership drive would go • long way toward making MO/i's positron stronger.

(Editor.* note, This is the second in • series of editorials dealing with Muic Operator. of America. Another will appear in the,, columns next week).

A BATTLE OF SELECTIONS?

'How Big Can a Juke Box Get?' Operators Wonder

• Coahneed from page I

Section, would be most de. sirable?

3. Should futur., phono. graphs be built to handle 45 r.p.m., 78 r. -n. or an inter-mixture of both speed., When MOA held its third an-

nual convention and exhibit in Chicago last month, advance news of Rock-Ola's 120-selection phonograph had reached • suf-ficient number to cause specu-lation that the industry might be in for a "battle of selections."

Buell:lion Asked Some members of MOA

thought the association ought to have adopted • resolution during the convention, but Miller con. vinced them a survey should be made to determine operator opinion.

Miller pointed out that any resolution adopted by MOA would he merely a recommen-dation based on th e survey. At ,he manufacturng level.

there were no indicationa this week that any firm planned In-troducing a model with more selections than are currently being built

Carl T. MCKelvy, vice-president and director of mks for Seeburg, commented that a

"race between manufacturers to determine which offers the most selections could defeat the pur• pose of the phonograph Muster

McKelvy declared, "the num-ber of selections beyond 100 is nnt • factor since 1110 selections offers an adequate programing service for the industry. Even tho we have had since 1948 a 200-se lect to n non -coin-operated mechanism, we do not think it fitting, practical or necessary to convert this mechanism to cola operation.

"We do not want to destroy the selectivity factor just for the sake of being able to say w. have more selections"

"Editor. _Me: The. 200-selection mechanism is Sao-burg's Industrial • Commer-cial musk designed to provide background music la office buildings, industrial plant. and .(imilar inatella-tions. II was introduced a year sutler than the Emotion lithict-o-blatic 100 juice box./

The Rudolph W ur' it ze r Company, which makes a 104-selection box, has no plans for building a phonograph with more selectIons, according to Bob

Bear, sales manager of the phonograph division at North Tormwenda, N. Y. "We are not treinli to escot In

the number of selection.," Bear said. "Our present plans do not include any increase in the num-ber of selections." Bear emphasized that mechan,

ical considerations made It ad-visable for the firm to go to 104 selections. The Wurlitzer mech-anism consists of 8 banks of 13 selections.

Just getting rolling sm its Century 100-selection box, the H. C. Evan. Company would be least likely to increase its num-bers of selections. Lester Reick, sales manager of the phonograph division_ was not available for comment Sometime during 1953. the

music machine industry expects to see a new -phonograph from a manufacturer who has not built music equipment to date. United Manufactuing Company, Chi-cago, is reported working on a 100 - selection box using this Permo mechanism. The Perno mechanism, acquired for com-mercial use by United earlier this year, is built in banks of 50 selections so that a 150-selection phonograph would be possible.

TV Scare Out •

Havana Jukes Jiving Again

kflAML Oct. 18: — Tavern keepers in Havana have aban-doned the use 'of television sets and are going stronger than ever for juke boxes, according to May-nard Ross, manager of North American Music Company in the Cuban capital. As a result the musk business

Is holding up well in the island. Born who spent a few days in Miami on business, said TV, tho. continues to ba a potent enter-tainment :orce thruout Cub a, Ro, added, with the country's per copita ownership of sets ranking third in the world. When TV stade its appearance

in Cuba about a year and s ball (Continued On 000e 101,

Ohio Phono Group Hears MOA Report CLEVELAND, Oct. IL—Thirty-

five members of the Ohio Phone. graph Merchants Association who attended a general meeting Oc-tober 9 at the Hollenden Hotel here, heard a report from Fresh. dent Jack Cohen on last month'.

(Condoned on pane 104J

OCTOBER 25. 1952 THE BILLBOARD MUSIC MACHINES 103

«Meo spring

wheel

inclin•d

plane

condenser

lever

"KEEP

IT

SIMPLE"

electromagnet

D-80 mechanism

This three-word slogan "Keep It &mole". is

the guiding rule n the design and engineering of

AMI's mechan.cal and electrical components.

the sure, steady response of the A M'

mechan,sm as a whole results from the

elimination of non-essentials

n all its working parts

Operators know that th,s adherence to basic

principles .n the 'actory pays off with

prolonged trouble-tree operation

on the route

[I .-gicerAzealal

General Offices and Factory:

1500 Union Avenue, S.E., Grand Rapids 2, Michigan

AM l's "Write-an-Ad" Contest AA ,r1 y nd iusstirei bur or: rfoorr ehacol pei outl ecr o. nt Big lise es tbook oo v k1 and complete

prizes. mpleted Ask is, yirocucr

104 siti ,IC MACHINES THE BILLBOARD OCTOL1ER 25. 1952

Rock-Ola Showings Big Draw • Continued from ogee 102

Among the distinguished vial-tors at the World Wide event were: David C. Rockola, president of Rock-01. Ralph Martiale. or-chest. leader and recording ar-tist; Two Ton Baker, radio and TV star: Joni James. singing star: Jimmy Martin, record distribut., and Joe Caldron. music machine exporter.

Franco Open House MONTGOMERY Ala.—

Approximately 100 operators and their families helped the staff nf the Franco Distributing Company unveil the Rock-Ole 120 selection box. Aiding David R. Franco. firm head, on the receiving lute were Morris Pit., Rubin Franco. Joe and Victor Capilouts, Bill Roger,, C. B. ThorneII, Carey Walker. Mrs. Ella Cain and Miss Nell Davis. Jack Barabesh re-presented the Rock-Ola factory at the Montgomery showing. Following is a partial list of

operotors and guests who were on hand for the showing and alzo attended the firm's cocktail party: Oscar Ard, Mr. and Mrs. L W. Garrett. W. L Shepard, Joel Norris, Mr. and Mrs Reuben Kennedy, Miss Dolly Ann Ken-nedy, Mr. and Mrs. Print O'Neal. Miss VerneII Mum, Sam Stewart J. H. Hodge, James M. Channell, 'Service B. Paugh, Mr. and Mrs. Charles Nelson, Mr. and Mrs. F. Taylor. Mr. and Mrs. A. L Kropp.

H. T. Rowell. H. H. Hill, Travis Chmtwood, Max Flud_gins. O. C. Wood, Mr. and Mrs. Ray DnnP-sey, J. O. Gunn, Guy Adams, Mr. and Mrs. Mack Williams. L L. Dozier Mr. and Mrs. Adolph Sutton, Mr. and Mrs. Edward S. Gale, G. H. Stitt, D. T. Goodwin. Mr. and Mrs. Leonard Barnes. Abe Kaplan, Mr. and Mre Na-than Allen and Mr. and Mrs. Joe Allen, Mr. and Mrs. C. L. Gran«, Henry Beal, Clarence E. Howard Isaac Cohen, Raymond Cohen. Ben Will, Mr. and Mrs. A. M. McCrory, Noah McCrory, Mr. and Mn. Frank Walker, J. O. DeVane. Howard Johnnston, Nelson

Daniels. William Screws, G. '. Williams, David Mussafer, Mrs Louise Headly. Las Weineein, Mr. and Mrs. Harold Campbell, Miss Jo - Ann Bailey. Mr. and Mr. and Mrs. Wallace Arnold, Gene Simms, Bill Perkin, Jae Schineberg. James Bookout.

Stewart Bows Fireball SALT LAKE CITY—The show-

ing sponsored by the Dan Stewart

Company was held In the Ter-race Room of the Newhouse Hotel. The event began at 10 am. and lasted until 8:30 p.m. Early arrivals were treated to coffee anedoughnuts. Beginning at 11,30 a buffet spread wee, up. Manager I. Allred reported the

following- operators participated in the Stewart showings Theron Demers. Mr. and Mrs.

Thomas Baby, Ur. and Mrs. Max K Horton, Alvin Holt, George D. Perkins. Lowell Perkins, Mr. and Mrs. Del Fagg. Mr. and Mra. Harvey Brinkley, Mr. and Mrs. Keith Bever, Mr. and Mrs. John H Hendricks. Mr. and Mrs. J. W. Quinn, Mr. and Mrs. S. A. %s-lam. Mr. and Mrs. Dell C. Mur-dock. J. A. Stevenson, Mr. and Mn. C. A. Stewart, Mrs, Nellie Peake Mr. and Mn. Ray Oberhansky,

Mr. and Mrs. R. W. Anderson, Eimer H. Petersen, Sul Stewart. Ur. and Mrs. Eugene Phelps. Mr. and Mrs. Thomas Allred, Mr. and Mrs. Bob Bever, Leonard S. and Jeannie B. Ralph. Rey Sparks. Paul Beck, George Burch, Cliff Keane..

Calderon Bows Rock-Ola INDIANAPOLIS — Calderon

Distributing Company, headed by Al Calderon and R. E. (Dick) Wagner welcomed a steady flow of operators all day. Operator. front Ohio, Michigan, Illinois and Kentucky as well as Indiana trekked thru the firm's Indian-spolia headquarters. -Refresh-ments were served. Among the operators in for a

first look at the Fireball were: Mkrtin Joachim, T. H. Arm-strong. E. T. Harlan. Blanche M. Janea, William Smith. C. G. Sur-bee Bob Carter, Harold Meeker, Mr. and Mn. William J. Roberts, M. Joe Rabin, J. It. Peachee. Rob Robisch Karl Higgins, C. J. Bob. man, T. O. Prentiss, Robert Mc-Duff, Frank W. Barrister, R. E. Booth, William J. Blankenship, F. B. Antrum, Charles E. Yeag-key, R. S.-Craig. R. J. Lounds-bury. John Hall. Roy Snodgrass, Mr. and Mrs. Fred Wallace and J. A. Conley.

Denver Fireball Debut DENVER With J. Raymond

Baron. Rock-Ola vice-president on hand to aid the local showing. Modern Distributing Company played host to operators from several Colorado cities and towns

including Colorado Springs, levee, Greeley. Pueblo, Flor-ence. Keenesburg. Boulder and Denver. Modern staffer, explaining the

salient points on the Fireball were, L. D. Shulman, manager, George Pittman, salesman, and John Noguehi, service manager. A buffet lunch was served Sun-day and also Monday. The ewe-and day of the showing was un-scheduled but so many operators horn outlying points rolled in to say they could not arrive before that Modern extended as pro-gram another day. Among the operators helping

Modern bow in the Fireball wore' C. J. Fendrick. Ed remelt. Ed Johneon, Amos Led, Floyd Helms, Ralph Perin, Peter Geri., Jack Wyscaver. William E. Hal-, Baise Hodges. Otto EntrieS,.

Ben De Gann% Wesley Wiltenon, Harry Bowes. Lee Tiles, Doyle

Asa (Torrington. WYo.)..1-en Ne-gri and Mike Sevin.

New England Debut BOSTON — Music and Tele-

vision Corporation, distributors of the -lock-Ola line in the New England territory, held the first of three Fireball showings Sun-day (12): Prendent J. J. Golum-bo reported a turnout of approxi-mately 200 operators. Tho noth-ing was planned for Monday (13) an additional 40 operators dropped in for their initial dem-onstration of the Rock-Ola 1953 line. Lateran the week, Wednesday

and Thuredey (15-16). the Co-lombo firm sponsored r Spring-field, Masa., showing at the Sher-aton Hotel. The Music and Tele-vision Corporation has planned • program for Rhode Island op-erators October 26-28 inclusive. On those days, there will be also Fireball showings in the Sheraton-Bi'Miele for the convenience of operators in the Northern section of New England,

Arizona Ops Eye Line, PHOENIX—Paul W. Hawkins,

Rock-Ola distributor in Arizona with headquarters in Tucso n. moved his showing to Phoenix for the convenience of outlying operators. The event was held in the headquarters of the Grand Avenue Coin Machine Operators. Twenty-nine ops participated. Hawkins stated that those at-

tending appeared equally inter.

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Info in Other Departments Among the stories of general interest to the coin machine

industry to be found in the General, Music and other depart-ments up front in this Issue of The Billboard are:

OPS STUDY TO CONTINUE. The study launched re-cently by the Office of Price Stabilization to determine whither or not to decontrol record price, may continue for another three or four weeks.

CORAL HALTS SCHEDULE. To exploit fully waxings already put out on the market. Coral Records his called a halt to its regular, semi-monthly schedule from now till the end of the year.

CAPITOL PLATTER JUMPS. Capitol Records' un-usual platter "Its in the Book." with John Standby, is shaping up as one of the hest novelties of the year.

FEWER CHRISTMAS POP TUNES PLANNED. Fewer new disks of Christmas pop tunes are planned by the leading record companies

And other informative news stories as well as the Honor Roll or Hits and pop charts

ested in both the 120-selection music machine and its wall bon :accessory. Many remained to get 'full instructions on servicing the

.Atlanta Presentation ATLANTA — Robinson Die-

trilitaing Company offered some typical routhern hospitality while bowing in the Rork-Ola Fireball in the Georgia territory. Over 100 operators and their guests dropped into the firm's head-quarters during the all day open home. Howard Robinson, firm owner, and his staff were on hand to answer questions con-cerning the 120-section box.

Operators and guests included the following: Mr. and Mrs. Sam Cohen, H. R. Payne, Don and Frank Beavers, A. R. Dobson and Family. R. B. Brown. James C. Johns, Mr. and Mrs. T. F. Hatch-er. Ur. and Mrs. W. O. Powell. Jr., J. H. Sammons, W. S. Ven-able. Lamar Callaway, R. L. Moody, J. R. Doke. Clarence Os-borne- and Family, Mr. and Mrs. Gene Gibson. D'oeil Powell, Mr. and Mn. Robert R. Pompe, Al-fred Friedman, Faye Lang, Sam Cartellana, Bill Anderson, W. L. Groover, W. H. Barnes, S. M. Johnson. Mr. and Mrs. Ben F. Gay, W. H. Weathers, Mr. and Mrs. Sam Wallace, Bill Cham-bers, forte Mayberry, William E. Johnson, Charles M. Johnson. William A. flames and Family, C. H. Ham. and Family. Ms-and Mrs. Jack Lovelady, Clyde Hughes and Family, O. W. (Slim) Scarborough, Jack T. Harris, T. L. Thompson, C. M. Vaughn, How-ard C. Ball, t P. Smith, Bud Wallace.

Motor City Premier DETROIT — One of the best.

were Seacoast executives Dave Stern. president: Tom Burk e. Partner; Bob Miter, sales mane-ger, Charles Reissner, service manager, Ed Adams and Her-man Halperin. Seacoast is the Rock-Ola distributor for New' York and Northern New Jersey. Recording stars on hand at the

Elisabeth showing included Les Paul and Mary Ford. Dorothy Loudon. Coy McDaniel,. Alan Dale, Dick Todd, Judy Lynn. Martha Lou Harp, and France% ToYe. Other visitors were Jack Knaloy, Derr. Iry Jerome, Capi-tol: Tony Benerrier. Cmmt Dis-tributors: Joe and Iry Cohen, Essex Distributors; Barrie Sauer-man, Krish•Radisco. and Mrs. Ernie Krautner, Belmont Ree-ords. In addition Al Denver, Al Bodkin and Max Schwana rep-resented the Now York Opera. tors'

New Orleans Showing NEW ORLEANS — The Rork-

Ola Fireball was unveiled here at In am. Sendai,. The showing u-as held in the headquarters of A-M & F Distributing Company where firm officials, Gaspar Mule. Percy Aliemos, and Ewell Forest welcomed. the coinmen and their guests.

K. J. Meyn, from the Rock-Ola factory in Chime was on band to aid A-M & F staffers in ex-plaining the features of the 120-'election machine. Operators in for the open house gathering in-cluded Abe Fishman. Milton Fayaro Sig Litt, William Spell-man. Chester Young. Joe &ovat-e. Joe Scorlino, Peter Albano. Paul Genets. Tony Miglorie, F. J. Lmey, Pete Roland. Jerome Came. Mr, Ethel Duffy.

attended Fireball open houee TV Scare Out parties u-as staged at the head- • Csidinticil from pane 102 ilarrers of the Brilliant Music'

, opera. operator, erat their ago, Ro. recalled, joke boxes

families arrived from virtually We." hard hit. Many bars got rid r-everY part of the State, and nf automatic music and

were greeted by Owner Joe Bril' Among the visitors were: Otto

Wissner, George Kura B. J. Van-den Bouche. T. H. Katenharo, E. Med.:kit, W. Rod., N. George, James Reluit, Stankiewies. Richard Pinkston Wanda Rhmume, Al Smith, Jack Lyons, Mr. and Mrs. Sheldon, Sid Ketch. em. H. Young, Ed. Carlson. Ted Krula, Loti Fischer, Floyd Mc-Creedy. William E. Bufalino. G. :it Patton, James Julien, C. D. Stravo,. H. Weingarden, M. Boyd. L Weinberger, J. H. Kirschner. M. Goldman, H. Gilbert, J. M. Jeffrey. • S. Caromitaro, W. Chase. R. H. Lewis,'-R. D. Long, M. Linkner. Jake Dumler, Kenneth Styles, A. Weston, Harry Riche, B Mn,,, W. Matheson, B. Groan, Ed DeBell, John Derides, Fred A. Gardella, H. D. Wisdon. I. G. Jones, Charles E. Lamb, Jim SchuPPer, William Fawley, Ed Lesineki, Jerk 13aynes. William Patterson, B. Paull, Fred Chlopen, H. Tate. J. McLean. W. Carey, William Campbell, E. Heeberg, Mrs, Ben Okum, Lil Patton, Henry Solo-mon. Vina Men. Lou ?Bernie. Herman Stalling", Roy Clason, Johnn' Welch, S. Branrolrone Everett H. Watson, Frank Alloy., Frank Antenna, Jack Attis, V. D. Schrieber, O. Bush, Moe Sand-berg, Jake Wiser, M. Gilbert.

New York Area ELIZABETH, N. .J. — Sortie

560 music operators distributor., record company officiale and re-cording stars were guests of Seacoast Distributors, Inc., here Sunday (12), at the first showing of the Fireball 120-selection phonograph Ir, the Kew York area.

On hand to greet the guests

chased the then fascinating new entertainment. Nowadays ire a different story. Experience has proved to location owners that as interest in the novelty of TV wore off, custioners were reluc-tant to patronize places without music boxes. Rows observed that t ...Mole a tough proposition to sell that second drink ta most patrons unless they can be enter-tained with phonograph music. Aitho business conditions in

general are good thruout the is-land, the months of August. Sep-tember and October are the trad-itional slack period before the sugar harvest begins. Rosi point-ed out.

Turning to Latin tastes in re-corded music, Russ noted that the youngsters in the larger cities like Havana go for pop u lar Americen music, while the Guantanamo area, where the United States maintains • large naval base. Seems 10 prefer est. ern and hillbilly tunes Vending machines, too, ore be.

eooaisag popular in the island. Iaccording to Rom.

Ohio Phono • Continued from pow 10'

Music Operators of America con-vention.

In addition to Cohen's report on MOA, the member" discussed hit tune promotion during Octo-ber on Jack Smithb Coral record-ing of "You're Going to Break Sor cone's Heart Scene Day." The members presented a gift

to newly-married Charles Cornet-la, owner of the Cadillac Music Company. Alter the meeting they attended • party in the Vogue Roan held Us Comella's honor.

OCTOBER 25. 1952 THE BILLBOARD MUSIC MACHMES 105

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108 MUSIC MACHINES THE BILLBOARD OCTOBER 25, 1952

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THE BILLBOARD Index of Advertised Used MadisenMeet Machine Prices Breaks Record

MADISON, Oct. IL-A record turnout of musk men gathered

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Wisconsin Ops Portland Music Ops

graph rators' Association, aiding over the session was

Clinton S. Pierce. Brodhead. Wis.. president. On the agenda were discussions of the current threat

sponsored legisletion, possibili-ties of getting the Office of Price St...illation to approve dime play and means of boosting as-sociation membership. Members attending included

Roy Stone. Rice Lake; C. G. Etookmeier, Green Bey: Norman Boettcher, Green Bay: Ray Die-trich. Birchwood; Louis Glass, Iry Goff end Walter Hoffman, all of Median; Ld Bowe. Beaver Dam, Ben Ludwig. Oshkosh; Dosg Opitz, Sam Hastings and Mat Scheeler, all of Milwaukee. Arvid Mode, and Sam Anderson, Rhinelander; Dewey Wright Wausau, and Louis Jacobs, Stev• ens Point. The association's rest meeting

will be held in Milwaukee De-cember 3 at a ‘Ile te he announc-ed hem first program September 20.

Feel First TV Pinch PORTLAND, Ore., Oct. 18.-

Juke box operators with tavern locations are feeling the pinch from the recent advent of tele-vision into the Portland atea. A survey this week revealed results varied from location to location from • slight decline in gross to a decided Ions Evidence of an immediate wor-

sening of the situation was the fact that only a small percentage of the spots have been able to obtain Tv installations. The sud-den demand has found dealers shell of technicians to set up receivers. There was no question of TV

programs cutting into the music revenue. Most tavern operators simply pull the plug on the juke box when a video program is available, it was indicated. As an offset. however, to the

loss of music revenue wart the increase in tavern business, even when no TV program was avail-able. This also sped up the juke box play, it was revealed. Cus-tomers without home sets, the survey showed, flocked to taverns out of curiosity. many remaining until a TV program might come 161. TV enjoys still much of a

curiosity status in Portland. Sta-tion KPTV telecast its first teat signal on September 10 and its

Problems • Coatintied from pape /3

outside producers as well. and we know they too will find it a helpful, flexible working tool-the e0116.613 to many of their programing and production problems We are kept busy bI the

"Camel News Caravan," "To-day," and WNBT's "Ilth Hour News" alone. For example, when the NBC newsroom re-ceived a flash that King George VI had died, we supplied com-plete obituary film material in two hours, and "Today" screened the edited footage five hours later at 7 am. To meet this demand for instantaneous service. the Film Library is open from a a.m. to 1 am., and li.

teace ram Marian, are always on call at 279.19 11901 In addition to the vital prob-

.,. 5130 tern of news (the Service Depart-ment is under supervision of Frank Kelly and assisted by Edna Paul) we meet many other stock shot demands. For Instance: a montage of parades (St. Patrick Day to West Point) to illustrate martial music on "Voice of Firestone," various type. of scenic backgrounds to match popular tunes on Lucky Strike's "Hit Parade" (Las Vegas, Nev., gambling tables for "Wheel of Fortune." shrimp boats for the song of the same name, etc.); cony shots of flag pole sitters and a spaghetti eat-ing contest for comedians Bob and Ray, German soldiers in action fur a World War One drama on "Kraft TV Theater"; and background film clips for "Show of Shows" production numbers and skits. Commercial film footage demand. (usually 30 to 80 seconds in length) in-ended a montage of "keep cool" shou (brooks beaches, etc.) for a Philco Refrigerator summer TV 31201 To facilitate the use of our

library by out-of.town stalk= and producer, we've compiled • spedal NBC-TV Film Library Handbook, which explains our operation and lists a sampling of the 2,200 main subject heads in our detailed croes-index. Them main subject heads are sub-classified into no less than 14,-730 individual topics, and the list is expanding all the time. On local stock shot orders.

producers usually visit our li-brary at 106 Street In New York City, and examine the index cards which describe the footage graphically. Than we show them the film on a hand viewer; they select the shots they need, and the negative is sent ta the proc-essing lab in the same building for expedited handling. When orders are received by

mail, we request that shot re-quirements be explained in as much detail as possible, so we can supply scenes which closest match the needs. Tor instance,

'Stock' Answers this week a station «lied for footage of "horses grazing peace-fully; then stampeding." The "grazing" scenes were no prob-lem. but we had to hunt for the "stampede" sequence. We Malty settled on substitute shots of two horses fighting and a herd of horses acing past the earner., which. When combined, created the desired effect. In line with this, I might point out that NBC-TV Film Library staffers are encouraged to meet the exact demands. We alweu scout around for substitute foot-age ideas which might serve the same purpose. Incidentally the "grazing" order man also asked for shots "showing printing plant being raided and criminals being led off scene." That one he received to order.

Right now the NBC Film Li-brary is doing a special jot for "Ask the Camera," a local LVNBT show produced by Jane Kelm.. The program revolves around a quiz format with film clips play-long an important Part 1, the question-and-answer ro u t I e. Miss Halmos usually asks us to suggest • group of shots which we think would best illustrate questions used on the show. However, when we happen on an unusual or particularly timely film clip. we bring it to her at-tention and she frames Questions to match the new footage. A glance their our cross-index

(including • special index to sear subjects) should give any station hundreds of new ideas for film programs. For the forthcoming presidential elections we have historical footage on both major political parties (and the Pro-greseives as well). Our "Akan "Bomb" atiegorY (evergthinil from "cyclotron" to "secrets stolen") fills the needs of edu-cational shows, documentaries and even adventure .dranas; while our "personalities.' Ole (Acheson to Ransack/ is • per-fed supplement for newt cont. mentary show. We even service the mystery-

crime drama field, via ;abject heads for "blood." "college "coffins" and "mortuaries" Pub-lic service plugs are augmented with every kind of "drive" clip from "bonds" to "tuberculosis." A recent order from "Camel News Caravan" (requested and filled) asked for a shot of "red' corpuseles of • frog's blond.' We ve also received calls for • "microscopic view of germ," and a "front seat ride on a Roll-er Coaster," both of which we sent thru on order.

In view of the extensive sue-ice offered by a stock shot li-brary. rental prices are quite reasonable. NBC-TV Film Li-brary price list (which is about standard for the field) stipulates that the client pays all process-ing costs, with film for TV pro-gram use only sold at a $1 per 35mre. toot and $230 per 16rom. foot for "all film which is usable in the form released."

Owing to technical problema of programing, shows have been on a hit-and-miss basis since. Ad-ditional interest was aroused by the fact that Portland is the first area to have commercial ultra high frequency TV, a feature that has brought unusual publicity to the local enterprise. These factors leave music oper-

ators convinced that more and more will the plug. to their phones be pulled so tavern cus-tomers can see and hear the TV sets. Music men have met and over-

come obstacles before. Piped music is an example. Once • fairly popular medium in Port-land. this forro, of music is seldom encountered in • tavern today.

Miller Holds Six Meetings In California OAKLAND, Calif., Oct. 18.-

Operators In six California cities now have had a first-hand report concerning the Music Operators of America convention lut month. The report was delivered in a series of meetings conducted by George A. Miller, president of the California Music Guild and of MOA. Thus far, meetings have been

held in San Diego, Bakersfield, Fresno. Oakland, Stockton and Sacramento. At each, Miller re-viewed MOA's convention and then discussed local problems. Beek in Oakland this week.

Miller said he had between 250 and 300 unanswered letters which arrived alter the recent convention and that he was just now "digging out." Miller likewise said he had

been advised by the Office of Price Stabilization that a petition should be filed with OPS seeking to decontrol the play price, of the entire phonograph industry. Previously, petitions had been filed seeking decontrol for spe-cific areas. Miller aid he may go East shortly to confer with OPS officials in MOA's attempt to have the play price decontrol-led arrows the country.

*Rhythm& Blues Record Reviews

• Continued from pea 09

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flat. G GA tarelerne blue rec.« an anon andelllables eon" Iran 1.46. Calnalee• Men.01 on seat.

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OCTOBER 25, 1952 THE BILLBOARD COIN MACHINES 109

Miami George Carmelo.. Southern

Phonograph. has amazed hi, coin machine buddies by shedding 90

pounds in 90 days. Rigid dieting brought his weight down from 330 to 240 pounds, and On result a George had to purchase a com-plete new wardrobe. Only his old shoes 81111 fit.

Willie Blatt Supreme Dietrib-

Mors. returned from a business trip to Chicago in high spirits. During his visit to the United Manufacturing Company, Blatt found time to trim his old gin rummy pals, Billy DeSalzn and Herb Ceeninger. It was revenge for the Miamian who lost Lo De. Seim and Oettinger last month Now BLitt Ls eagerly looking for-went to the playoffs In Miami Beach this winter.

AllIOA's program of obsoleting pre-I945 juke boxes with the ex-ception of the 750 Wurlitser and the Hi-Tone Seeburg, is °amine

along in good fashion. accordinp to President Willie BIM- More juke box donation, to needy or-

ganizations will be made in the coming month,. Blatt »id. The USO center in Miami Beach Au-ditorium received one recently.

C & L Amusement Company hat moved to • building where Hymie Darling toed to have hie now defunct Supreme Music. C L boss Jack Kankneas vacated his old quarters at 2830 N. Miami Avenue. and donated six reeon• 'thinned Juke boxes to the Ald0A

for distribution to deserving groups. Kaufman is recovering from a recent illness.

When not taking care of juke box operators' orders, Jane Field-ing. of Southland Record Shop practices her singing. Formerly a member of the University of Miami band vocalist group, Jane hopes some day to be making records instead of selling them.

Coinmen You Know Michael Hughdid. owner of

Michael Coin Devices, reports business picking up. Bushilid, however, s, not happy about the increase in the price of games. Jack A. Spitler, who operates in nearby Virginia, has added more AMI', to his stock. He's hoping that business will pick up now that vacations have ended. . . . Mrs. G. L. Sinclair. Northern Virginia Music. says butine,, ia holding its own.

Marvin Blakeney has vacated his post al the Dr. Pepper Bot-

tling Company, and is now in Texas. G. Haven has replaced him. . . James Bowen. Kwik Kate of Washington. Inc., gets three or more requests a day for his small coffee machiste. Bowen mys it has caught on well, even tito there is still • great demand for the larger model.

Bobert Mittman. Berlo Vend-ing, will attend the Popcorn Con-vention in Chicago next month. He will be accompanied by Mr. lentith. who supplies popcorn to the local operators. Sid Loren-berg. head of Westway Vending, plans to expand his business in the near future. Loienberg adds that lost of outside summer lo-cate» has caused a stump in his cigarette business... Cleland. G. B. Macke Corpora-tion, reports steady business, as usual. Ditto Ern Bohan.. South-ern Wholesalers. local Victor rec-ords distributor. ... Jack Leah. Nelson dr Company, local Capitol records distributor, is kept busy with the pending Stan Kenton-Nat Cole concert. . . . George Gomorra. head of Washington Coin, has taken over • few small locations.

Mango. k Mansion* acquired two small routes last week. With the recent perch.. by Supreme DiaLributora of the Intilk of Ad-vance Music, the Mangan. and Supreme companies are running a close race for the distinction of having the largest music oper ation in Dade County.

Sonny Loraberg. now »avent several States for Dan Gould En tennis», manufacturer, of part, for coin machines, was in lover on a brief visit between trip thru hi, territory.... Dori. She pire, secretary at Supreme Dis-tributors. is in New York on r two.week vacation to visit rel 'dives and friends.

Betty Eloise manager of th. record department at Pan Ameri-can Distributing, believes that Marian Caruso*, rendition of her own number. ''My Favorite Song," it destined to leapfrog in popularity. Coln operators are en. Mustard» over it. says Betty... The Bush Distributing Company's frequent v ol tors from South America are giving Eric Remo.' Spain» a brisk workout these days. Ramos, who was reared in Mexico and Cuba. is export clerk and host to the finn's customers during their stay in Miami.

John Marion. routernan for Southern Phonograph, received five requests from as many lo-

cations in one day for Guy Mitch. ell's "Feet Up." That kind of popularity tabs the number as a sure hit. Marion believes. Before joining Southern Phonograph se"• er.1 months ago, Marion covered 215 States for the Block Marble Company, Philadelphia, =Item of parts for coin machine,.

trip to promote his (WSW/ new Space Ranger. On his first stop, Pittsburgh, he sold a large order to A. H. Emirate» of Standard Rocket. Other stops will be Chi-

cago, Louisville arid Atlanta.

Mesh Gordon. of the New York Automatic Music Operators' Asso-

ciation, said that 1,000 ope, their families and friends are expected to attend the organization's an. nue) banquet at the Commodore

Hotel November 1. . . . Bann Banning. San Francisco Wur-Litzer distributor, visited Young Distributing here »at week. Or-ders are going strong, but de-liveries are slow at Young's. . Hymen Rosenberg haS set up shop at 85th Street and Broadway, where he's working on his con-

version unit.

Harry Goldstein. after an ab-sence of several years, has re-

(COnttnued on page 110)

THE MARKET PLACE for the

COIN MACHINE INDUSTRY e.

Business Opportunities whiesheweewwwwwweeteerwerawewm

Cala redlo• televishown Way dimes Wok mrsufechter end said: steel cabinet. mod-ern Wean, ban Maw. were lee ram and full stow CeIn Radio Ir Televeron Cent . 101:1A Date SL. New York City.

Help Wanted wwwwwwwweedhee-eweweeme.e..

went.- Newmapla Mee*, taw We n tend* with Seam. WOW and WOK Inwneerains: *Ise opportunity la net tenon- Sox M-22. Illarrowl, Guin-n.

ends,Suppliesil. Services

Peen let Venire fe.dasee innlY tb-7ms. pree write la folder i...rend. .6061 52nd, tendu.. Wee

Slay Paden. dime reeeeteawets wlenited puentales. *wan ewe.: • to, raker vane gala C... 2124 tuna. W. PhIlWaphia 3, Pe /-14111

WC Wade Turf shigs Gibe am/ fee wale Newt. se we ewe. ean madam testa went Rumen. 123 wed Rumen It.. Neva. B. N

Routes for $ale

Pet NW New in bulk mean earl upatee mt. toe 1,nararure Gm» vendee Levee 432.1 W Wm] St, New Yak Ilk N. Y

Milwaukee With both Ham Jacob. Jr.

and Don Jamb. up North writing orders for new Wurlitsers and eondueting training programs for new Wurlitzer operators, the Whet Street stronghold of United. Inc., still keeps going at a swift

lite2r. In charge this week is lany Jacoba Sr.. who reports -teak reception by the trade of the new Wu:litter. Disk sales at he new one-stop counter have men satisfactory during the pest ot weeks, according to Al Ro. »has. The operational bug, en--centered in the early phases of 'he record »Inns division are tieing countered, he adds, with oimplete coverage on all hit unes now offered customers.

Nids Noyes», top man at the West Allis Vendor., recently be-came the proud father of a girl ..Bueinese at the Plankinton Arcade has been falling slightly behind in recent weeks, reports Doug Optic. A slump at this time of year is normal, but an up-surge in receipts is expected as the season moon toward the big Christmas period. ...Herb Gei-ger. Geiger Automatic Sales, is journeying to South Dakota to spend about a week with hie wife's relatives in a combination begin»ss nd pleasure trip. Herb also plan, to sneak In • bit of pheasant hunting.

Southland Record Shop opened s branch in Shell's Supermarket with ANN Gregorio in cheese... Maynard Rosa manager of North American Music Company in Havana, flew to Miami on a brief Maineas visit and spent »me time with brother Eli. sales manager of Taran Distributing Company.

Washington Dorothy Brockman. of Nelson

gi Company. local Capitol records distributor, is pleased with the tremendous sales of the Johnny Staraikey recording of "It's in the Book." Bill M•yhugh. di at WPIK in nearby Alexandria, Va., has done such • terrific job plug-ging the tune that his sponsor. Sheppard de Conklin (one of the largest TV and appliance dealers in Northern Virginia) bought copies to distribute free of charge to customers and friends. Miss finakmen also reports that Les

Paul and Man Ford sent • card from London stating that they "met Mr. Callaghan."

ter Ide-15 Enna Seas Clump fief-llobewel etternseser all coup.. in AT reMhon et $45 per unit: Ir. Mewl. bal-ms. COL Central Mue Ont. Co 1523 Cord Ave. Verreae City. ble.

Used Ic-Se Candy. Nut. Ball Gum Venders

Owe,. sold, eschenwel Am perm, can enemas. can caw.. tab wen. penned undies. Cut Ian Haw, top wam for 2 sender. lep piel!, for 3 weans Rea Can-110, I7G 140-14. per lb. Is caw Ws .2s lbs ) pinto Sire Bal Cum-15$ 19t lb. et paw late 125 tel. cwsnaan lie Cue-210, no. 1.0-45t . Il • loti 125 Ihel Oled. Treete-300 counf--454 per la. In ear Ws 125 gat Air prices tub fattier let arose hem«

KING & CO. Oundbulow of Northweetern Ma. 49

Teb Can Venbare POO W Labe SI. Chicadia 12..wela

The long awaited celebration at Hastings Distributors, marking the official opening of the firm's newly built warehouse and show-room additions, is being held Saturday. Sunday und Monday (18-201. Hastings anticipates • line turnout of operators from all over the State to view his fall offerings of premium goods and coin machines. Monday will be given over almost entirely to a meting of State-wide Minut. Bun•Bar.13-0 franchise holders. About 35 "Minut-Men" are expected to be on hand.

Clyde Rehm, General Novelty Company's bossman, reports hav-ing bagged his limit of ducks on

the opening day of the hunting season. Next on Me List for nim-rod Nelson, is the opening of the Wisconsin pheasant hunting sea. son. Business, meanwhile, he mays, has been on a bit of a de-cline, with both games and music falling below normal takes. "flings Mould pick up after the presidential election winds up," he adds.

New York Bob Kyle, of the American

Chicle Company, returned this week from a 10-day trip thru

the Midwest ...Rant Prael, vice-president of the Deco Manufac-turing Company, la on a flying

Foa SALE Ptah. Reene-IAWc and Pinar» Man.. meblished la yews: 132 pieces as keener0.

VALUE 960,000-PRICE 145.000 Los Cads. Teems Aerbew•

BOIS 571. llse 11110md. Chicago I. dl.

Rie bade Ream. tata-10 Phonere.

year" ly" It.'s,roccc.= egt-= Tla Billteard. Chicago I.

cussok» ADVERTISING

ter Sale: Red Het Ratetri-Tal Mew Slat 8.1.0118 6 esse. 1.W. Stoorose Sea Can-ma. 140: bawling Clump. 155: Temaa,

Fear. 940.

eceenol L eisn: $40. Stertne lure. 160. Untad sr.» W-orm, 565: Uni-Nd DamIt Shone. SW; wed, clew city wahines. kk WPM. rwe. Crum %trey Ce. Irm 920 Howard Asw. New Ormant, La Phone Lapel 7137.

pan Sob-4 ean Noweeed gleam& Call Driver seem on- most MI Awe. keraet. 3659 Hamm. Karma City. Mo,

Fe Lb -10 ArateaWN hareem V. Modem known es Per.COrn Si,.,' o. It. meat corn is whir; meddres used ody 2 weer. We me Weed to c.c.:el:me this rawer. due to other iciaati mat,. Isle Mr $796: will men is env reasonable one, ea maser James Teen. 710 Mat. tomi Awe.. Away Pak, N I.

P., Idle-10 ghee Mall Neva, IC ft. Nag. in A.I torkliton: else genee emeement machines. 'ohs I Byrnes Enamels. Wk.

Per lais-ID like new Wm Illee thr NW mew* in maws: fill al Ea -$20 tech Write P. 0 Elos 6187, St Petersburg Sun. Fla.

3 NigMly used 4052 Spam. I 11 Cohn.. Wet otter. R. Hoirmen. Aleardria. Man.

nun Oen enia-ant Ment s. Ian

4196.8n te. r;510 Seeri.gas 'iv,' $ill: 20 post-wer IS. allopet 5-Ralla, each 125. too ecemereareems. eras ox list. Sae. Mummy,. Co, 5225 S. Team Way, Tama. Wad.

10-5alect-lf. 73-ber alee. 1117.561 14-ber We. 117.50; Shipman 3 Caenn IS new Candy aei Wahines. $22 50--cat 169 SOL Capra. Maehlaw. lOiti., opera., linear.. West usWel. SSS, Hoge Vending, 2,17 N. Pa. Aso Philaalplwa Pa

Pee Selo-Rua Imbed ht W. gewerel Waldo and cane ante, 1.0 Owes, 55 1.Als, bol. I wi.s_tres. &la and bingo.

11 no. wk.. 121.000. V. Sean. WI. trueeed le Maple patty. bee 5/5. 11. Mellboard, Owe.> I, IR.

50 star. henna b Ida Yen. Can; ms $25.000. $35.020. unto terms lea A-I33. erliteend. 6000 WWI. Hollywood 28. Chit

...11.1111.0.10.01.16 66.

Used Coin-Operated Equipment

lanele--Casennee==

ani"denitelerti 15.119 Heck Pond. 2952 Ildllwasdiee Ave.. Oneew, le

WPM Node TM Maw 014 rem, fee wwier came. oe any other co. euchre ai18116. a. RUMP,. 123 Weal all11)1011 W., Nara. I. N. I

Wanted to Buy

Cels.on. Mann -Om Wheis he waters end dews: Poirla 150 In nickels, bargain at 165. Kerner Vendors Co.. 3730 W.0.mfias SO., Oeuere 51.

Pa lab - MM. ¡sin.. Fen. %Yams Bells. Spel lelk Super Bonus Belle Double UP. Pattet renoto, grans Rices. $100 Wanted-Win and lawn. Bens. also Pin ese,. Gerrard Coln Madsen@ Co., 225 N bils Se. Paledelphse Pe WAWA 2-4118.

WANT AMUSIMENT MACHINE ROUTE Eamenced earner till rawer say U. 5.

trietIns Cne' 'r'''."Nol're"tele with s. I HAV1 CASH

C.. O.men. Oreette new Weevil. Pe

Weereed-Used Mew V* it Tab Can: ene or amok cheap sat-es' 502, Sandie N. C.

To Order Your . Market Place Ad

USE THIS HANDY FORM TODAY Fleet pant ee type rent message here. figuring five fords te the

lb.. If yew want a "display classified" indicate in the margin

Mt. COPY You want displayed. le owe te include raw newa tied elates as you want if to appear re the ad. 11 bes aural.. Ii

wetted, please figure 6 additional woes.

3. rags ....k Its.. be I

* whether you want if te be

"regular gliiiiried" or 1

the serial. outdone... ' display-

classified" nontionent din I

'Nees your massage extra Pewee

and punch:

n Display (Bullied

!Mellor Bandied

Hew shack eft the class* Ica-tie« yeu want your Ws:wha-m..., to appear under:

o agents and Di:tribe/on Wed»

D help Wanted D Palis. Suppliti and Senoras

D Positions Wanted n Routes For Sale

E Bled (an Operated Etonpmenl

n Want le 557

A ."." And law- complete this autherisation blank and scat rwe the vary me° due of The 1.11board.

Gentlemen Run 18thm rout "Market Plate" t$ indicated below. I

Inn 6 issue, rT Beal 4 IOW, - Merl 3 Meet ": Heil Mee met

Kann

Address

Ott

Patient enclosed Bill nia .."

ADVERTISING RATES • 1103111 CLUBBED W WWI W.I. P P • P ....... ne NMI. 111ne 11N sel 1.11 at .10.

I bellana• • re 1.•161

P.l ta,-i .

I r.zer.‘"ee27:-. ISI ea a..1.111161t .nsert.one, It

• DIIPLAI BOMB Ai, ieittti,iaettt N ine 61.sala• may.. 1N•11.111.1.11••• 111.•• saxe lareween 6641.04 eu1•661 pl. rnee Neel.", None.. only Oa NS Malin. er were

Per Nate Una flee a ar awn CONsetarlve re le

ilasrllas. me aute coreseetrieva ineetWee

Iser Nate 11N woman IS t inch awe!. 14 ma* lire

ICab mat .111“.8111...N oB beder6 to. Ix. tba.I martian Please wile* se widitterl 25.6 ter NC Insertion lee ell ea ef to II bet number Is co••• 1h ost of lawarne and filelea.d.ne al yox

•

ALL ORDERS AND 11•10111IllIS

10 COW MACHINE klAdtittl ti•CE,

trag MCI DARD

ui W. RANDOLPH II.

CHICAGO I. ILL.

•

I 10 COIN MACHINES THE BILLBOARD OCTOBER 25, 1952

111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111

AMI NOR "C' MHOS MOOR "r ....... 395.01 Si Wall BOX 17.50 5/10 WALE BOB

ROCK-OLA 1426 $129.50 1421 91.50

PAOCARD NOR "r $69.50

Coinmen You Know • Continued free Page 109

turned to thz juke box business as manager of Hart Musk Company, Brooklyn. . Nat Ironer. Bronx operator. has bought a cigarette route.... In Holman, of Flush-leg Music, went on a diet and lost 30 pounds.. . . Nat Lenz. who sold his route recently, is manager of Pacific Music. . . . Freda Mehl& secretary for Barney Sugarman. of Runyon Saks is leaving her job to be a full-lime housewif e.

Ls Monte. of Leslie Distrib-utor., attended a meeting of the Connecticut State Operators Mee-Motion at Hartford, Conn. Manes Toile». wedded, spoke on cat-naps. Boorstein reeently opened • Hartford branch, which is headed by Dan Brant. up front the New York office.

Dick Groom New York repre-sentative of the C. S. Allen Com. pony, he joined the New York Candy Club. . . . Bill Mom has joined the candy firm of Dublin ar Bohn.... Judo Debts haa taken on the Concord line and Abe lo. otopimehp is handling the Shutter Itne

Pittsburgh Raymond W. wem. divisional

sales manager, Mills Automatic Merchandising, celebrated hi. 20th year ill the vending business He took over his present position 10 years ago.

Monroe Greene. Eastern Sup-ply has started welling televisica tee. ...Sidrnore Vending, Vibro. Roi Products Inc., and Plastic Specialties Inc., have nearly the 'tame executive officer., yet each is a separate company.

Morrie Vinecur, president, Mon-arch Music, spent a restful week at Hotel Traymore in Atlantic City ...Victor Abelson Empire Distributors, came close to hitting a deer while driving between Johnstown and St. Marys, Pa. The animal ruddeely appeared at the side of the road and jumped in front of the car.

George 'Fermis. president. Vic-tory Vending, at one time pur-chased part of the equipment of Automatic Catering. ...In town were Gene Manuel& of Colerain,

O., and Jack Belton. Washington, Pa., ...Andrew Tech. Leon Mu-sic, has been on a fishing trip into Canada.

M. J. Abelson, general sales manager, Oak Manufacturing, says top salez depend to some extent on being on the spot at the moment when you can be of greatest assistance to the opera-tor.

Chicago Since the death of Charles

Wilmon August 30, Mrs. Wit-.th has been heading the

rousic operation of Tri. County Music Company in a commendable spirit Wilmoth built up the route over a period of years, starting in • small way and by utilizing resourcefulness and good business sense created the present route.

Rudy Kitt Suburban Music Service, H4341311. has expanded loto the vending field. He now includes cigarette arid candy venders hi his operation. Body and hen Kitt were present at the recent fourth annual banquet ol the Mink Operator. of North-ern Illinois at the Dreamer. Hotel, and agreed the affair out-done the three previous banquets.

Adolph Raymond. A h Music Company, has purchased • Willys statue wagon to trans-port his jukes and servicemen in style from shop to location. . . . Jimmy Martin. James H. Martin, Inc., reports operator buying up on candy venden.

Chicago Coin Machine Com-pany had a raft of visitors last week to see Super Match Bowler. Among them were Jack Dolan, of the Dan Stewart Company, U. Angeles; B. D. and J. D. Lent of the Pittsburgh distributing firm, and Day• Fr•eket Montgomery, Ala. Most of the factories reported

they were in the midst of • solid business upswing. At 'United Manufacturing, two new games came off the line-10th Frame Super Shuffle Alley and 10th Frame Star Shuffle Alley. Billy Debates and Johnny Cassia wel-comed • l.eavy run of plant

Sha ais

LAll MOM. RECONDITIONID PHONOGRAPHS

traded in on the NEW

Seeburg 84061gge

SEESUR6 M-100-A . . . WRITE WURLITZER

11111 $181730 101s INSII 1017 99.50 751 49.50

PHI WAR Will BISIS SMUG 5c 3 Will $17.58

MUM 5e WIRRHS 8.95

mum 3020 WI 27.51 WURI.11/01 3020 (48) 39.91

Wan S. 1410doeded ...lee al late Model Phonooraph.

formst ..,.‘• C.00

Colmnb». Old• Cladesal. 015. 1.11465.16. Md. 1 121 cartel Am.

5165556 3571 606 S. He te. 1300 Verove Se

Ira.. 0563 »Air 63 tO

fadosi.• ...... Distributor.

visitors. Among them were Mr. and Mrs. H. W. Vaiden. Memphis; William Confer. St. Louis, and Bob Black. Simon Sales, New York.

D. Gottlieb Pr Company also introduced a new game, China-town. Mein Gottlieb stated early cUstributor reports on the unit indicate it will have a long run. Meanwhile. Judd Distributing Company, Gottlieb's export agen-cy, has been building up its for-eign customer list. Judd Wein-berg heads this firm.. .Marvel Manufacturing thru Ted Mabee. non reporta • big upturn in sales on its Horse Collar and Marvel. Score shuffleboard scoreboards.

At First Distributors, h. Kline and Welly rink. greeted a large number of operators from Wis-consin. Indiana. lowa and down. state nu.ot. Mom of the activity was concentrated on Exhibit Sup-ply's Super Twin Rotation and Kaeney's new 10 player shuffle game. The firm's 1953 gilt cat-alog was released by the printer this week and mailing was start: ed Friday (17).

Jerry Bremner. Empire Coin Machine Exchange, has been re-ceiving a lot of requests for ht, new Ideas on export packaging. Howie Freer completed game shipments to om.1039 in Europe and Australia. Tin= Shay report. deliveries on the Evans Century have improved but he could still use more.

As usual. Al Stern. World Wide Distributors. proved to be • super host at the firm's Rock-Ola show-ing. Among the local operator, in to wish World Wide good luck were Frank Pedula. Ray Conlin. Phil Levin and Den Gain.., Mon-ty West. Len Minn and Fred Skor put in a busy day Sunday (lE) explaining the new ideas developed on the Fireball.

Herb Perkins. Purveyor, leaves Tuesday ;21) for the second part of hi. whiffle stop tour. He will hit several cities between Chicago and Loa Angeles end hopes to be back before election day... Dave Bender, creator of the Little CH/-1y Cliff character appearing in Coven's house organ, received several compliments on the char-acter's words of wisdom.

Over at the big Bally plant, Jack Nebo.. G00194 Amide. and Bill °Despoil were huddling on ways of stepping up shipments of the Frolic, game and the me-e.hanical horse, The Champion.

(Continued on page 113)

Peanut Users Seek End to Gov't 'Aid' CHICAGO, Oct. 18.-The

Committee of Peanut Users, for-merly the Council of Peanut Users representing manufactur-ers of peanut products, has con-cluded a series of meetings in live cities for the purpose of eliminating federal "interference In the industry." Charles F. Scully, chairman,

said the first objective Is to change the statue of peanuts from • basic to a non-basic commodity. The committee holds that govern-ment subsidization has lost and is losing markets for peanut farmers. Another result, the com-mittee says, is the consumer is paying artificially high prices for salted peanuts and peanut candy.

THE BILLBOARD Index of Advertised Used Machine Prices

111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111

• Amusement Games Eirpmed tif price lid.4 WM on Moo he nertisowoh I. la• IlIslod ken 0,

baltakd 101m. All .*Mood ortl maim 400 rim isi land. the. awe Po he tra idsidtml Ile a othamad et On ma /Ph hen, s50 In wk. emir.. h Plied I. pan.1he 43416 ifiner Mee aMMA at.% im ét »1 met ialf be ge,i. asks. pits it Ye in ono &Non Meek esoo1i. el no nerd op. Ilee •• holm. terriers el ••• MON tetes.

40C 1110.1

[rm. 1010•79 bid Sou. 1*101.56 Molar Chomp MM )

..08 tiff ur (.80

them Spot 1.112/

Imhof timLltel)

0.416 1611 14440490 ammo IS Sam 700501.01 Camel *rum Obeid Pm« (WPM Pram Pm.) Cram Canna' Cimare alolted) Comm 1C164.11. C.4.0

3.6144 514110

Clureae 001105e taial

omen. (Gomm Chan Md.. Me.

*Om Out 569111811 Co., 151.1 11.01

C.011 Tyne 111111.851... Orel, rare 1.1.1/

lad tonI Om 11 át. 4 U.S.. 1163.01 »5.00

115300/ 111 03011

49.14 »34

.9» 71.34

19.54 4541021 MOO 44.04 4130

MSS 99 50 64.55 14.51

49.50 39»

4. 40 15.» 7/30

M.03 1950 450 0071 475»

43 DO 4.-50 4434 15.00

64.50

In... 273 04 In... an DO 19500 273.00 77S 00 00.X02

373.03 75-00 »50 73.00 0930 moo w. 69.50 .50 M. 5600 14.50

us.co 64.» 49.50 64.50 4130 64.50 19.00 5903

5.50 5950 4430 59.50 .0.10 40.00 40.00

275.10 210.00 273.00 063.00 175.00 »5.00 3. MU .5 00121 325 MU

01.50 14.. 59.50 sees 74.50

199.50 2253021

33930 39130 2. 00 221.50

20.00 .3.0012I

.130 300.00 30.00 34650 355.00 365.00

34.50 5.0.50 64.50 74.30

5930 11.50 14.50 15.00

193.00 223 003)

24130 211.511 210.0012/

295 00 395.00

213.00 500.03 345 00 5151.00 555 110 365 00

575.110 50 00 0430

74.52

5000 6950 65 00 69.50 44.50 70.10 94.50

4000 es so 50. 13130 210 011 220.00 211 00 220 00

49.50 4150

25 00 nso 23.00 2930121

59 50 14 V/ 35 510 65 CO 89. r 70.00 09.10

60 00 69 5.21 7650

31 50 4150 15 00

21.50 30 00 4150 7130

te se 219.50 310.00 .1 SO 300.00 >55 00 365 Off

315 00

250 00 771.0

Cam tall »Mop CoN1... 18.50 Mdt 210 00

001101 170101.51 31 50 4950 74.50

264. 1.114400 9130 NW. Mold Wu

06111.6.1 11508116.01118 CW111.16) 045440

25000 ono 195 OS .50

Omer MOM» 05.0 99 50 8 0411 (681114041 190 CO CI Pm 111911am1 21.50 4/ 50 Fie» 0191 101501 0914 03.00 10000 rem.. ma 60.00 0..4 $tr 11141•0•11 100.00 110.03

115.00 »4.50 04.1475110

1511.6 Flom. NMI Wm» 41311 301.• Imorr (0m401 F1441011 1064.07 CM) ' 3134 rm »meet 110.011 115.011 115 00 14930

149.0 roe Sun inane! 2161032) 210 002) 110.00 9,33615 wined otse 44.90 44.50 reedy .65,7 'SP7.50 2:95.00 2050 Cneele William) 10.00 100.00 103.00 100.00 100.00 cloffe MM., 11.50 40.74 49,54 »00 030 4930 Gad 2242 Mt» 19.00 59.50 11» »30 55» 5950 22 50 is os

ss.se Gee. Clem lelione C410/ 10.00 0.500 100.00 100.00 Soffdda 13,0111 11.00 Cur amo 100006 MM 49 00 Ham Cs I. (00111951 010.00 Marrs Om 59.50 19.911 T109 10440.1 50.00 169.50 50.00 0 38 50 00521 56.00 50 00 119 rrD

»30 107.50 109.50 39 50 109 50 le•ener 0191110.01 175.0027 195.00 200 DO 195.00 3CC 00 /ate nose

195.00 »0.00 210 00 nee 310 OD 250 00 23150 250.00 210.00 350.00

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ADM OF EVERY KIND ENDORSE 111E BILLBOARD AS A

TOP SELLING FORCE

OCTOBER 25. 1952 THE BILLBOARD COIN MACHINES ill

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Supplies in Brief Here ore 104 currant trends in supplies end commodities whir*

affect vending machine operators. direct Mona Th. Billboard% Wash. lagten Bureau.

Tobacco Sales Drop Unadjusted sales of tobacco

products totaled 9230,000,000 in August, • 817,000.000 decline from July sales and a $0,000,000 drop from the previous August, the De-partment of Commerce announced last week. Unadjusted tobacco inventorim

were $141,000,000 in August corn. pared with 5142,000,000 m August, 1951.

Filbert Exports Rise Spanish filbert exports for the

first nine months of the 1951-'52 crop season totaled 5,860 tons, an increase of 4,492 tons from the en-tire 1950-51 season. the Commerce Department announced last week. An estimated 90 per cent of this year's Spanish filbert exports were shelled, according to the Com-merce Department. U. S. buyers took oniy a small fraction of the nuts, with the biggest percentage of filberts going to Switzerland.

Italian Walnut Price With the United States and

Canada expected to be the chief boyero of shelled Italian walnuts, no price has been set for the 1953 crop, t'..0 Commerce Department

Sugar Distribution Up Sugar distribution from January

1 theta October 4 totaled 8,398,878 short tons raw value rompared with 6,120,666 short tons dis-tributed during the corresponding period in 1951, the Department of Agriculture announce.. September distribution was 741,483 tons, nearly 100,000 more than distribu-tion In September, 1951. For the first week in October 161,944 tons were dLeributed, 21,839 tons more than for the corresponding week in 1951. Total stocks October 4 were 700,980 tens compared with' 956,182 tons last year.

•

. M/Sgt Hubert L Lee,usA Medal of Honor

Foot rums Sergeant Lee's platoon had taken, then lost, the hill near On the fifth try, the sergeant, though

hurt, wu kading. A Red grenade hit him, seriously wounding both legs. Refuting aasiatance, be sdnanced by crawling, rise ing lo hia knees, to fire. Ile caught a rifle bullet in the back. Still he wouldn't be Mopped. Finally, with 12 sun isors of his platoon. he took the hill, then let the stretcherlearera carry

him away. Today Sergeant Hubert Lee says:

"In thirteen years of soldiering, I've seen brave enemies de-

feated-because things had collapsed back home. That's why 1 can appreciate what a good thing it is when people like you

buy United States Defense Bond.

"I'm told that you, and millions of others, con a total solid investment of 50 billion dame in our country'. Bonds. That's good! 'That's ateength! A man can lace a hill when he knows that people like y-ou are keeping our hurneland strong."

* * *

Neu E Renck **re more! 11 All Series E Band, bought obre May 1, 1952 ..... e 3% Intettel,

compounded orn0311111110119! Inter-est am rums after 6 months and is higher in the early 70005.2) All

»and*. E Equal@ autornaticallr .6 on earning after metteity-mul al 1117 moo Iiishor alcre• Today, atarl 9.390•1 in/ n benempay

Po-ries E Bowl, through the Say-nil 2mings Plan!

PeacP is for the strong! For peace and prosperIV save with LS Defense Bonds!

Pa• NS. Guemue &womb, fu Ill nivaleulm. /r 1. beard 1, Mr ,*000.410o M um.» au@ ob. delurubbe email ari al•

Nolpub• INTSIi•Se* gi Pram

"HOT ROD"

-

SENSATIONAL

MONEY MAKER • TM A Mee »mum» mom 64 Me

18•06•0441 (4..s... .S HALO TIM

• •••••«whored ••••11411•••••• 60.111•4 01 nen. 60910*9.

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SPECIAL! "POP' COU SU

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WRITE

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SPECIAL I 94449. 10000 *WAY** Only. Illeeelel. $14514

1110100 Mk COUPLET/ UST CUT? 0001980000 • CHAPLET INV

MONARCH COIN MACHINE. INC.

tors. N. Aw , LIde•••• 1* IN. PIWne, 1.18..In *SW*.

In** LOW FRIG.," 14 0••••1 *13**CER 13Ael .• - 01011.,1 Rex ,r•de •1144,91•164 Takm ta 'Weds 01 smiles

= "e*10=lerejpa. "&•*e?.1 er 06610 et. Yes ,

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• nr". 'I. $2930 '4=-0 .01.14611. MOT 1701.411

Well* DIA*1•LIANO COO* 80111 Am. c6 .mm 98* cl,,,••• A, us.

[COBRA CARTRIDGES W•1•••••1 .... lesur1,4** IS• *eh **411.1•1. eCerCIIIMANCI, 41.1•1* 49.7 1 0 0 It DM* 0•0••• VI.

ELECTRONIC INDUSTRItS P. 0. N. loot Mele....1.4*.

You have to plug if in

or it won't Ii9ht your VOI. Is the reywat that makes Vemocrac,v Barn etady and Bright

Use it Mk 4

112 COIN MACHINES TIE SILUSOARD OCTOBER 25. 1952

111111111112111111111111111111111111111111111111111111111111111111111111111111111111111111111111111 BETTER BUY FROM BANNER

td

o

tO

\BETTER BUY from BANNER

BINGO GAMES NOW

UNITED

CIRCUS ARCANE RCKIIPMINT

•or• PM. • 102116 stoe Peal A. Fee Ye.,

Unit. Te. NOMA

u P.m Wen

. OM. =1%2. N.

W 0014 u

1.1•••••• 0•••re.unint 120 ........ • -

Cr Retractable Casters

1." I... T.. so

intonnoto WM.? AM N.•• M. AIL Mo.

P011•441,640.

LAIN 1.100 MN* Mee..

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IOW IMO.. OM Po. . . vit0.

49416N,N, MA• Ws.

Will Make Your

Horse Talk

Ask Your Distributor

NEW BANNER'S Original Maklialtere

Illreolly Play, 5160

BANNER'S Original Makteekore (Fr.. Play) 210

UNITED !eh Frame Sop SI,. Player. Imendiatc Deliver?. WM.

UNITED lentil f1.101 Star Shelf

Slay. Ifflediale Delivery. ...Write

USED •S

Marraf,A I.Nrs Neye. Nay 4110 '4 OrNInel buto..Scene 14.. Piny MO

CAtese C. Sea Sealer 00 Celt. •Nelar 411 Chia. Cem cut. 20 Oeye• 102441. Tame Snaaree ANN, seen. 110 sinew S.. Alley 0141146.• 00 1.411 Nvall• Alloy 111.0414911 a eeraak •

04661. 1.0% um..., [oath< All. Orel. 4.4144. Ply. AN PM •••••41.

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NAP. Tom .44.19 Mule Ill Unmans' 4.er MN» ANA 31.14e 04 W 111.104 Cam.• Pleader

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T115141TOSIT

C•41.11.1 Odom., Bal.. C.O.D. ea 11/11. P•13 P.m* 121/...6

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BANNER SPECIALTY COMPANY 199 W. Girard Ave. • Phiiadeiphice 23, Pat. GArfield 3.2700

Branch: 1508 Fifth Avenue Pittsburgh 19 PO CSC, 1.1373

all WAN NIW

110401,0121

FIREBALL 120 3212C11014 PHONOGRAPH

It's H. gal..« • IdeMeii Maibk henl. Mt. I ...No. 4...44 le HU 4N. MOM LOOK, AND INTSIÉ1 NV. lutore 249 tuy

VIRLIA80,4 NSW

MUSIC MITE smalery nab. No. tiny Ten NS WM Se.ter. CNN, 6.6.96 Nu, ••utt cro. raNY• Tell M.N. SIAS. ba Pby N. IN. 044

$145 $195 ma

COIN COUNTER A masteresee.

we... m▪ en Ney. COUNTS 14.

.1. $159.50

WILLIAMS 44449

HONG KONG Flat. Groot. never Mo. awe. 1.4. Feat bureau .4 IINNur

5.09! tpend gew• semblelas 0.0.1..out. otot te we.

k. ION peat ene. Werld-W144.

OINIUINE DE IUDS

FORMICA • TOPS •

T. OINV eTINANie "Fee. staaa, •rtetear Anti •Ifleial YINernlee tre.... CANT erait, ye.

evad me. Nem.é. 444014444 4.49 you sr 04 • burn 5. at .4 Sa

w‘one WM, P.M. 114411, m.o. 64 Is

reireNee, beN.

O« 0 Le. 4.1 MI«

$16.95 $15

LATE PIN GAMES WILLIAMS 00141.1121

24..oarrn SI M 4 STAN Mg roe.. nrr •Uft MIS MUNN', .. ...... IC UMAITIPMS . 1.. aa,,,aaa ,...»,,, .......

ay OM C. 111AMMITSALL NAVAU•N•14 MIAS» IA 040•01A I. taraerreh •••• a .11 $0 OALM 04/14 04 ^echo. . 1941 WATC14 149 4041. tla C. 1.1. 0001.111 ft 6.4.474T .. . ...... 10 3 ouna1.0.111 .. a Sally 2001 DM 144 •otT0u . 81 ••81.116•LL IS UNNersal WINNII• 04 DOMINO II. NAP. DO 4.L.él•T IS Um.. PIANO PI es in

SIBRU KUM!

MATTIS

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TWIN SNuesliSCAD4 In

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MIKELIA11112113

EQUIPMENT

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4.2300

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MUSIC .151'1.e•OCUSI514,1.5 1412 IN 111

:::::z .11-1".a."..^.. • IS. I 1 :Mt: rre eie limn.. I-40 MOND AN TM al s•eau•0 .104.4, 1110C1.1.0 IMP Ns a a A p• L moor.. • ms

WLIALITS•14 1100 24 POLIILITTER 1414 IT • • A ra I. MOSS •

WIJILITUS el l i A.KI 490041. D hr. WU. ITT•4 4.61. tWit ... 34 ' AMY: W.O.PA V •DAN . S CO ..... ATION MS '' i MILLS rensré...e.e.. mom tr.,

I-- J s .. J ISessagilynNel-11•11a151.1 Teen. es Des. adarti 0.0.0

soma MIMS -Write ter Lunn Pusher 141....pi C1.114/.0

ATLAS MUSIC COMPANY 2200 It WESTERN AVE.. CHICAGO 47, ILLINOIS *huge 0-1005

Your ticket to

SALES RESULTS the advertising coluzons of

THE BILLBOARD!

WILL TAKE REASONABLE

OFFER

10 POKERINO TABLES Portoct Condition-Like New-Complete

With Stools WIRE-PMOME-1100.

DAVID ROSEN ftclusqe A M I 0,1. Ea Pa

855 N. MAO STREET. PAIL& 2.1 PA.

MOPE , STE 0111501 7 2103

SPECIAL SAVING I I..' • fuothmm ••••••11..0

DeLuxe

Pholomatics • COMPLETELY OVERHAULED • 111212.1.1112 COMMON • Vat 1.110 111

09401811-101114-.11141

INTERNATIONAL HUMOR COIPORATIOI

Wu. 1.614. 114•. 49.01 lIfb SI.. Long S00d City 1,

M. Verb ,P1444 1-51100,

EVERYTHING in IN. S. of

NOVELTY RIDES roin-operittet1

Dig Bronco • Trigger Peter Rabbit • Rieyete Rudolph. The Red-Noted

Reindeer • Rorke. Ship -

TWIN ROTATION SET SHOT

TT, of the 9i1..i 04. 1•60.8. •0,1 ia",•• MI11 •caf *Men Niemen.

Wnall'teel 'Ve=M:a=e7Z: 'bra Agree In Oar Cwt.; 4114•

eereferrer 577 Tanth A••. 141 41,1 SU

Woo Merit Ill. N.Y. It ant 9-6677

40 YEARS SERVICE • EST. 1912

THE BILLBOARD Index of Advertised Used Machine Prices

11111111111111111111111111111111111111111111111111111111111111111111111111101111111111111111111111

• Arcade Equipment I ouiputol mod mat 1421.41 WI« a Wm. 45. 4.04100.40 I. 73. 111114.24 hum u

inisol. AM.. Ill Nines. Es. •010111 ad gles u,, 1101d. 8111011 0101 Aka. 044

adnelitad Ne 1404 «pin.. at it. tau riot 1r1.405 •118 .110 it. or. 100nel Is

12424044 • uro01.0. Moue unlIN 110.05 ir. adroolliel, n ii ru cue loth& endion. 4.1, Mu uroN 0011. pia Is 11.4. Ant price 1.14•117 depends •• trith• of Om 4.1.4011.

▪ it.. •• hullo.. lonNoiry pod 211444 laden

laser Y D. el Wee d in. o Oct. 18 Oct 11 kt 4 5.. 27

Are Som. Menem. .. siso.re $ir. oo 5160 00 1150.00 110 Do 12, 00 ,7, 125.00,31 110 00

12, 702, 121 OD21 All Man rwinuno 101.50 109 50 109 "A 10930 AD Ster WW1 49 50 49 50 49 50 Pi 50 An Pte.% A DO ko....o. ti. 95 00 95 00 4500 15.00 0..0 ember 121.0.81 175.01

1.101•11 121 50 129.50 1.30 , W.A..» .... 17 50 1141.452e, Musa 190 00 190 00 1.000 IN no Si. I.0,3 10010 14950 1. Oa 185.00 115 00 1.00 Belau. 101.511 10000 100 00 100 00 100.03 Ramer. 0•••••••1 0 1 45 00 .5 00 45 00 45 00 ..0-0.11/06 11)../ 2.0 00 290 00 2.0 00 110.00 CNN Op NM., 24.50 0.41144. Min 24 50 29 sa 15 00 T9 50 29.50 00.4 s... wale 1050022/ 105.0021 105..221 105.00121

150 00 150 00 110 00 150.00 150.071 Ogle 204 124000 010001 wt.° .50 55 03 .50 55 00 5.30 6000

75.150 45.00131 19-50 0.00 61.0021 45.00121 94.50 75.0004. 60524 19.500

01 se 75 »en 75 001010 .50 1.000 91.50

beano Mewl .95.00 .5.00 .5.00 05.00 Wen Audette le. 010.71 21.50 2.30 7/50 my:,

llo. e Ti.., 101444.• 0.1 1.5.00 195.00 1.500 145 00

Fla Iletry 10.0 75.00 7300 75 00 75 00 few 54,.. t.tetoun 150.00 00.03 15000 150.00 Cad. 10.94 Conl .. .5.00 4950 15.00 .30 1010 . 50 . 00

119.50 135.0 95.00 119.50 95 00 11950 95 . 1... 173.00 125 03

G. Mutt Dew 140.00 140.00 140 00 140.00 Su 40.1 0411101 315 20121 215 000 195 00 215 0001

125.80 225 00 215 Mrs 215 00

May litter 1150 AA 5021 19.5001 69.50220 1430221 mi Sall Sald11111 45.00 45 00 45 00 45.20 .11.47 10... 000 6/10 7500 44.00 75.00 .00 75 00 0.00 75.20 Ir. esker 05.00 lad 441.4 11..941 4120 I 15.00 1..50 1500 10950 VI 00 10/ 50 95.00 101.50

241 G. (141410.1 215.10 usiai 2..80 24/50 225 00 249. 2.4.50 349.50 3..50 215.00 165.00 115.00 145 00 .5.00

Yates . 041.1 WO 21.80 11.50 29.00 1850 ..00 1850 2400 41s6.0...er 1241.111 75 00 Liu Lem. .30 .30 Lit 01:60 35.00 Lea Pl. 010.0•00 75.00 75.00 75 00 2510 onto ni no am OW Into agisso moo 19030 'as 00 tin. 110.00 1.00 ita 94.0. mu iso.00 Ise 00 105.00 158.00 150 00 Pawn. 325.00 NON 225.00 240 00 2.03 240.00 203.05 210.00 notono. 0400.441 250.002.01,1 250.004,0 150 006.13/ 130. 2.01

150 00 , 01 650 50 150.001100 650.00(4.) 650 00 650 CO'LlIN 650.00 6,50.00

41.1 P. 10164.• AWL 15.00 129.50 15.00 12,50 15.00 IAA 05 00121 12950 12,50

PA* 'En A Mt 00 Odom Mc/ 140.02 1115.20 140.03 185.00 1.. 1.. 140.00 185.00

Po.. 234.11/10 1/.50 125.00 . 50 03.02 14. 115 . .50 125.00 11. Duns (2001111 795 00 NM Tale MOW 75 00 75.00 ,5 00 M.. P•40.144/1 1410./ 13.00 15 00 1500 15.00 or Put Two ID 00 115 00 125 00 125.20 1110.1. Pei 7041e 74.50 111/11•• loe.ce 110 oa 100.00 110 00 1.00 110 00 100 00 110.00 auld Plet (5575 175.80 125 00 110 00 125 DO 125 00 Remo ern.....ssa 120 00 1.. 49 50 120. 64 ae 120.00 120 01 150 00

150.00 150 00 Solle nays RN Om 10500 105 00 105 00 105 00 Smut. Art s.... 49.50 59 50 4,30 59 50 .9 50 51 10 .50 59 50 Pun« (bet 24 50 14.50 24.50 24.50 11•21«, (A•ance) 24.50 04.50 2450 24 50 1100 514 Nu 15.,1 249 50 20500 7.19 50 2050e 221 50

215.0742/ 275.00411 .5.00121 271.004. 215 00 21430 519. 35000 319 50

fix tinin menu 139 50 150.10,21 150.0012/ 150 oli

At 71.4. MA.11,1 115 014101.15.0021 165 01 185 80 165 MI 185 00 12450 115.01 1. 00 195 00 110.000, 179 50 155 00

Dr MO 801.5201 150 00 150 MI 150.011 150 04 SIII IMII 01.12 15000 150 00 IA 00 150.00 Will OM IMO A 50 19 W A 50 10.00 Skill 114111 PUN sae Mill Toti 00.124.1 59.50

125.00 125 00 125.t. 125 00 50.0 Pool .. 60 . 90 03 60 00 60 00 Stand. 1100 Ty. 500 00 300 00 300.00 Sr No.. 201.• be 15 00 Sam 5,400 0111114.1 40.00 75,04 /5 00 100 As 75 07,21 I CO 0.5 75 00 100 01

moo 134.54 131 so 1.30 13.50 S. Om Crum, 125.00 125 00 175 03 121.00 50414. Obeeral A 00 9500 9500 s.,... an. drama 025.01 Too.121•1 11 50 unit kill (4011 19 GO 15. 11 00 20.1..16,11s411 AM 9000 45 00 15.04 1.1014 139.00 169.50 .30 139.00 4430 1)900

161 50 169 50 Ti. 56-11t ifou) 75 Oa 169 50 14 58 7549

numb 000 Sale.. 11,5.15441. 101.04.. 04416.1 Wain 11.441 111, 1., Unik

15 0071 425 80 525 03

15.00

95 06121 425 00 525 Oa

e-20

161. 9501

15 00121 425 04 525 01

85.00

1/00 7000 1500 .4.50 139.00

11A 50 75 00 169 50

A CAM 425 00 525 00

00.00 A 00

• ..... .... .....

OCTOIER 25, 1952 THE IIILLIOArto COIN MACHINES III

• Shuffle Games 2101.01 ad 29,9i 1044 141m. MI. 590 0.10.0013 la 134 Maolld I_90

iwkiled Si.,. lit 40000 mall .111.1 awl .0“ s. 101. M. 1159 IS. a» 1. 01..1 1110s.. 0.00. al 110 Wm arks, Immen eleb Ile Idup same li Isentedu itmegtaw. WIssro panes Axeselo sn admitted. • ii De me el Ye mikes. Mg Me *Ye main arks Is Wet Aay wto *ewe Iispee• se swam el le «Pert set am es Nagai BMW, owl es, rekled Inbes.

09. el 10. 3 Oa, II 00 11

. 110. 00099 010..• 570 00 rm. e.....11 18410 1430 4.50 &wk. (Chien WM 40.00 40 03 0•10 4 Ham 110•1) 8115 00 225.00 NNW. 0801101 74 50 14 50 0011.1 Alle7 (008e Cael. 51.50 49 50 1401. Mkt 0 O. IOW. C01 295 00 311 50 10 00 319 50 205 On 319 50 seam 31930 Nan ow, 1.401•.• 75 00 1.101 Om. 04.1•4 110300 75 03 75 00

1010 04440, 2 19.00 I-

10110% 00.1061004 131101

le L. Lope 0000 11.0) 295 00 795 00111 1115 00171 ra.rom 37930 575.50 7575 50 30 SO 719 50 521 50

W. 13•00 M.

041ece laeler 411/11118•81 .50 49,0 4500 1950 00.44 11100 11.0.57 375 00 190. On 10%11,, Mown. 85 00 85 00

POW Oa. »MY 4141 iteutell 70 00./ e /0 012e/e

175 DO 315.00 (MAN Inane NAIllane) 7.50 45 00 1430 29.50

6000 1500 51500 60.00 7030 9500 6500 7150

Omen SMIlle 1110 0101041 50 10 75 00 500 DM» Mottle Olin Cana

95 OC 70 DO 109 50

NI 50

9500 7000 10050

1530

Imo 01 Oct 4 570.00

45 00 «0 4030

14 223.5450 11 0C 115 50

05.40

70.00 *00.50 0.50

Iner 5011. V 110410

4008 41-50 .340

24 50 0.50

95.03 70.0 101.50

30

49 OC 450 49 50 05 00 0150

05 so

/0 PTO 125.00

2130 3500 45 01131 60 00 65 00 71.50

50 00

Coinmen You Know

10 05/9 115 110

35 00 45.03123 00.70 13.08

't" 50 00

139.50 109.M 13950 IT 50 Fne 114, 50114 Alley Weed, 745 0053/ Z35 00 rss se 245 OW

1430013/ 145 Ma Is. Pli, osava mermen. 185 00 70 P.M, 510114 £.92 lute» 7/0 00 MOO 720 00(11

IS Scan 111041 1101017) , 01 Uwe Ilearker Nelversall 145 00 115 00 11414 I..ifl Sally) (Ism 01500

45.00 50 00 1.4004. lamer 140.1 14300 010.54 155 to 150.40

115.01 twee 143.00 145.00 60111 0•410/. 4 Plare• Ma. 1210 195.00 13950 10130

195 00 Leeem Stew. 4 1500 01.0) . .. ass re 155 00

1440.A5cere 11•89 0148 (live) Ito so

Mace 43re.. 104/0 nee 1511.001 110.00

011091 Shenk A110. 4 Here, 10101 549.500V

0111cal 51.11157 All° 11001 319.50 179 50

4,4 My M. 24.50 24.00 5044. 4110 10.41 211 50 29 00(1) 24.50 293010

501114 410 141.. & 100 11.0100 3415.0 543.00 575.0

5.0 »ay Wpm weft» 4101 0.0 450 09 œ 410 50.0 49.50 90.20

*1000

11040

31”0

105 011 us. 5000

NM 00 130.0 1150011340

17550 19540

M5

140.0

110.0

54-50 22 50 24.50

29 010

Pow 575 000

7750 5580 000 44.50

SO 00 550114 Alen Ineren 2 Plaser 10101/ 0550 121.50 121.50

901111 41.. 0 1110. (004 141.54 10 50

56.01le Alm. 6 1.04 11°011 76S 00511 10,00121 165.00111

WOW la•0411 104.41 0401 2930 45.00 W 00 45 00 25 50 45 0

we. tem. Mad 24.50 23.00 24 50 21 00 22 50 14 50 29 OC .010. 0041 100 11500 10 DO ma... 2 p14•81 50050 55.00

5.4 0001 110121 05.110 um woo 65 al $0•1114 000/ .

510acem Calel ge-gl 11,511 121.40 0210 34.14 104 34100 use 14.30 14 50 3.4 L. 4144.141 assa rim Noe sanii. tn. me.. 9930 70.0 59 50 115 0 9950 "55,

irs con 1.15.00021 113.00111 150.0

5004 50. 01.0 430 70.0 6, 0. 7. no 49 50 65 01 19 50 009 70.00 75.00

75 50 Sleek 180e1 ISenen 90.114 111.08 98 00 119 00 450 vice

121 50 02930 10.00 riess 170 5C

55e0 Saunle A0g 1104. 010. 7800 050 70.0 01.30

.000 10.00 5.. 090 . Wm. 'we. 425.00 mee elln Mom 70 00 HO 00 10.00 110

$094 .410. .191 30.0 4130 not 4150

Sue town. 2 rims 129.40 now 350.00 »0 1.00 .. 4010 59.50 5•0n 0604 10 0•1101

Illnerra/ 950 95.00 5500 Smet 1,10 11094 twe.»

00 00 9950 90 00

In Pm Munn, • • • • Isaac Seel Ilannee CHM.. Igne Tedel tuninnità. taw 50014 AIM .14-11* 51.04 ales ammo 0042

030 100 7150

2. 50 29 DO 99 00 49 50

350.00 811 50

e retaliated from WO< III The firm's finance plan on the horse has proved • big hit with operators (see separate story).

An Weinand and [rank Men. cutl. Exhibit Supply, feel sure the company's new animal units-Rudolph the Red Nosed Rein-deer, Pete the Rabbit and a new mailer horse will make lots of new operator friends fur the corn-pany. Meanwhile. the Trigger horse and Super Twin 11010101 are chalking up steady sales records.

Indianapolis No. Lottie Berme,s, head of

Sicking Company, Inc., is enjoy-ing the sunshine at Miami Beech. Sicking reports the United's Cir-cus game is going over big. , Bain Sartaty. secretary at Cal-deron Distributing Company, is confined at home with a severe cold. . . . Richard E. Wegner. Sutton Sales, has joined the sales group at Calderon.

Supplies in Brief Here are the current trends in supplies and COMmodifilin which

ailed vending machine opereters. direct Irons The Billboard'. Nauldsigton Bureau.

mama

0.500 45 CO 1115 0

175.08

15000 115 M 105 00

13050

nest

team

amie

01.30 24.50 1100

MS» 375.010)

45» 490 4.54 541.0

620630

0030

105.000

03,00 11.50 2100

0*606

43.011 0 a

Limit Spanish LongTons' Next year's Cuban sugar crop

will be limited to 5,000,000 Span. ¡oh long tom under terms of a special agreement between the Sugar Institute and Cuban banks

Jos Flynn. sales manager. Shaffer 741.01C Comperiy, was • visitor at the firm's local branch on Wednesday. Gene Ford. man-ager of Shaffer here, announced more shipments. of Seeburg boxes.... Armstrong Automatic Company suffered • loss by fire when • garage 'seat door burst into flames. The Armstrong Company is busy placing equip-ment in new locations. Res Hauler, of the Armstrong repair personnel. is back on the job after being attacked by hood-lums while on a service call.

More dime vending machina ere making their appearance in good top locations.... Al Eve». South Bend, bet, operator. was on coinrow. buying new equip. ment

Hartford A ,Icrtf ord . resident whe

wrenched a nut vending machine from the side of downtown store couldn't explain his action to Judge Max kg. Sevin. The man pleaded guilty to a charge of theft. "Do you like pistachio nuts?" asked the judge. -Not especially," was the reply._ The Judge Imposed a fine of $25.

Francis Stern, head of Stern and Company, Columbia Records and appliance distributors, to back from an extended trip to the West Coast. . . . Sid Slade of the MUSIC Box, downtown re tad record store, sponsored a one-night engagement of Stan Kenton and his orchestra. at the 33013-seal Bushnell Memorial. 110.10

1450 29 oe

4500 10.50 115 CC

la,.- 6500 7000

70630

45» 900 119.0 1240

10.M MO lece

rem Ilse

Propose Change In Pinball Law CINCINNATI. Oct. 18.-Cdy

council here Tuesday (14) took under consideration an amended 509 ACTOS Ifl 1951- 2.

h 1 i • ordinance concerning te pity mg of pinball machines by persons under 21 years old. It wu sent to council by City Manager W. R. Kellogg. The new ordinance states that

it shall be unlawful for any per-son in charge of one or more pin-ball machines to permit them to be played by minors Previously the ordinance said that it was un-lawful for any exhibitors to per-mit minors to play machines.

Assistant City Prosecutor Ralph Cors said that recently a cafe owner and his bartender were ar-rested for violation of the ordi-nance, but the owner Was dis. missed in Police Court because he was not present at the time of the alleged violation and the bar.

he wet not an exhibitor . [ year.

TOO 49 50

010.0 09.50

90.0

91.00 9900 0 1.21 10 30 14.00121 309 00 000111 100511 105 50 14 50 1430 2430 M.» 119 50 115 50 119» III.»

WI 00 49 50 49 00 4050111 59 00 0.501» 4908 49.3017 . 24.50

105 0211 165.00

Fffle 50/1I• 11•111/01 . 24.50 n.e. Oslo 501111.Cale NOY° £100 195 00

145.100 11.5 00

20.50 25 00 110.00 1014/

14$ 0021 145.011 143.50 10.0

2430 00 as 11010 115.00 1100 195.00

Cancer strikes one in five

STRIKE RACK ---

Gire to Conquer Cancer! - -

AMERICAN CANCER SOCIETY

tender also was dismissed because

signed in August, the Commerce Department announced last week. Agreement financed the reserve stock of 1,750,000 Spanish long tons of 105rs sugar crop. The cur-rent record-breaking crop totaled 7,963,689 short tons, with 397.900.-000 gallons of blackstrap molasses. Also announced by the Commerce Department tau an expected 10 per cent increase In the 1952,53 crop of Guatemalan 31402 from last year'. production. Nearly 18.-00D acres of mum are expected to be harvested corn *red with 14.-

Cocoa Crop Decline This year's cocoa bean produc-

tion in the Dominican Repelic Is expected to be 24,000 metric tons, • decline of almost 8,000 tons from last years output. the De-partrnent of Commerce has an-nounced. Exports of chocolate liquor. chiefly to the United States, rose 653 tom during the first nine months of the current season, with 3.713 tons the total for the corresponding period last year, according to preliminary Commerce Department 101UTCS.

Cocoa bean exports for the same period were 14,572 this season compared with 17,574 tons during the corresponding period last

American Sets Supply Volume Order Program UNION CITY. N J., Oct. 18.-

As a special service to operators. the American Shuffleboard Com-pany has instituted a volume or-der plan. Under the set-up operators cut

purchase a full complement of the company's wide russet of shuffleboard play aids at a re-duced price Among the items are Cleaner and polisher; Nagle Glaze, a dressing for playtield tops: Speed Powder, was and pucks.

Contempt Proceedings Halts Pinball Probe NEW ORLEANS, Oct. le.-The

federal grand jury halted da investigation of pinball activities in this area following the sen-tencing of tom witnesses on con-tempt of court charges. The inquiry will be resumed later this month. Purpose of the probe is to

ascertain vbethar the amusement game business here is controlled by undesirables.

JUST OFF THE PRESS! class 011.0•46006

NEW 1953 GIFT BOOK

1500111 NO0 ocueS5 men. Ineelan mannenclice at 14.005 ..01esele ernes. Affleeen•fe 0000 en en dennt Se0 1•555 100. Uses TODATI £1°510 any n ...... cc •0 0•Nn.

SNUFFLE GAMES

11.04•498110042 .441 Ileauri.•1

I49.4. a. 944 1104.1101005 ..945. new, Wien - nab 118 •111e.

CM1C000 COIN SI. 040v. . ..015 0010 1511009400•11

WILLIAMS re‘tweetre:. • a . a

1301100 •531.00 • SUS ▪ 11150150• ... •••• PLAVIIR 546

TWIN •0101.180 50 O40110 ALLOY

O6.110•81/1 M 99

SALLI seusst• tone me reetretti.ir rs

sowtse 21

Keeney's 10 Player *WWI, Most Beautiful Shuttle Game *Fee lean Play! FM Indlyidual Play! *.leseee UM Up Pins Aid Accuracy! *(ilet', Fall° follow Backboard!

TEAM BOWLER I 1::. 'seer ee

31050 en Ma lenerlaral 1000 g • n• • Mace •••••• Mane Me. 00 IT AT 0001 Iteee• 05140•05 ter III., Nerà 04 10.0

, CORRECTION! Losen was erreneeneh Ornen

et 8110.84 In 0r ed ell 00. 18

MORI $311.00 aCna-InT010.111104al

0101110115001 Nil 11. NNW. 114. Cana. le.

FOR SALE Nina 1./.. 041-00 5.1114 angle pill. repend. 00501 000

BOX 181 Ca. Mn. IL 1,

01.0.Ce.141404- 50.4.434•040.4.101 CM. Cele 001.1.1111 • In

110O IRISH 110Ktr. 015 Il, DALI c.e..*.". Silly ISV 0504 .. 00 cm cow •40110;, m 1•9447 ..... 1.00140 . Se

O0800 000/ 100 •••• , 1100

100*11 ill lIsAIt ro.:si. 1911 •011en 01.10 0002015 111S 11010 111000

111141.1.071 IC I. 1

0.9 *lIl 1011.1 liS

0415 . 185 5 01•11. •ALL SS

EXHIBIT PRESENTS: 0101411-The 450000 •eleTer-erne • ren We re

ease necn eeemeaere 0111 Nye 10 1111,00.04-40.1 mewl. NAT I. Ilse 00550, •111sen/nI

110.7 15104 041 1•0er enel One han.

CEO CHICAGO COIN

1111 PARADE 8.001 New Spe«12.) 1150

new 0000 0o5n 015009-04.0,

1011, 3110110 UsUta CISCOS

0.0 oe 110.01 14114 811101/ 04511 7 51774' Ant 0111C.11115 463

9011 sece• 3.401 4.0044 450. tttie ... tt: , 05040 1.101111 ees

L01110

DISTRIBUTORS Joe 10ine t wells /Ale

12,0 MI 14056 Avenue • Cana•e 21. Dances • 01 ..... 1.0500

-redone beleben I. befell 10d1ao1. Seekers ChM

"The House !hot Confidence Built"

MUSIC COMPANY, INC.

araaussai 1923 7)506 100 Sc. L... 0. 0 1000 1.4.4. 0. 140 n 50- 1.010. z. 3011 C. Km.. Al. 5.744 4. 140

110 W. Ne°14 1.1494.11.

114 VENDING MACHINES THE BILLBOARD OCTOBER 25, 1952

TOPPER DELUXE globe style

SUPERIOR SUPER-SALESMEN $ The Big 3 by Victor

TOPPER BABY TOPPER DELUXE • GRAND e DELUXE

globe style half-cabinet style

Here are the new style Topper DeLurre vendors by Victor, Topper DeLux• globe style and

Topper D•Luxe half-cabinet style The half-cabinet kr • combination of steel and Lucite.

very rugged end durable. Flnialted In red. black mid yellow. trimmed with chrome. The

globe style la finished in red and black. trimmed with chrome. Chrome lop and bottom

may be had on both Wyle Topper DeLuxe vendor. at an additional cost of only 75c per

machine. For the !inset in vending of ballgum. or ballgum and charms. use Victor', orig• inal vending wheel—No. 86-A, which vends 140-, 170-, dr 210- without making any adiunt•

mats. For other bulk endue me the No. 50 wheel. The new ate* Topper DeLuxe vendors

have • capacity of approximately 7 to 8 lbe of hallgum. Both of thew DeLuxe style vendors

have the revolving whirlpool action, giving you vending performance to perfection. Topper

DeLuxe globe and hall-cabinet vendor. are packed and sold 4 to the case.

Illielettla Print I. Operators m III HUM 61•Its Style se 11•11.Caliail She

I le 5 enes al $56.80 per on el 4 F Oil. Factory

6 le II cars al $56.00 per case el 4 F 0.3. Factory

II le 21 we al $55.00 per case et 4 F 0.8. Factory

25 er ewe rases a $52.80 per caseel4 F.O.B. Factoey

All ordure mob tortify whether •'FOI CALL. GUM" ou "FOR MDSE. - One-etékel certified

deoptoit amurt accompany all onion

Victor's Baby Grand Chicle Treets

and Chloro Treets, the right combi-

nation for greater profits and stead-

ier income, Vends Chicle Treets 2 for

lc, 300 count per pound, or Chloro

Treets, 336 per pound. Or Chloro

Trotta 2 for 5e. 250 count per pound.

Cabinet of solid oak and finished

natural. Holds 5f.5 lbs. of Treets.

Baby Grand is packed and sold 4

machines to the ease.

Less than 25 cases (t-e $52.00 per case. 25 sssss or more @ $48.00 per case. One-third certified deposit gnaw accompany all orders. F.0.3. Factory

Victors plialucti, mean Operator's profits; buy Victor, America's finest vendors — the

industry's greatest values. All Victor products are sold exclusively by authorized Victor

Distributors. Contact your nearest distributor.

VICTOR VENDING CORPORATION ° 5701-13 W. Grand Avenue Chicago 39, Illinois

Manufacturers of the famous line of TOPPE,I. vendors

«TONER 25. 1952 THE 1111.1.110ARD VENDING MACHINES I 15

racurnswistitim MODEL 49

$17.35 EA. • on... I) ••il

on.,,

NORTIIWEIT1RN

TAB CUM

VENDOR

$25.95 EA.

FOR INC MOH COMPLUE LENS

y- FREE Copy of

RAKE'S NEW 1952 CATALOG TODAY!

• eunte it effeetem and meneseleel etwaben et one ...ere emblem.

COW meCtON1 NAND.

601 à SPUN! WIDEN il.

Jet Saucer Is latest Entry In Rocket Field LINDEN. N. J.. Oct. 18 -Jet

Saucer, latest entry into the Rock-et ride field. is being manufac-tured by Mars Manufacturing Company here, with the first mod-els expected to be in diatrIbutorsi hands by Monday (20). Dave Braun, Mars president.

said the new ride differs from other Rocket rides in that it has three forward speeds, which may be controlled from the joystick by the rider. The motions are for-ward, with backlashes. Flashing lights from 12 points

are all standard auto accessories. Meehan cal parts are bolted, with no welding.

Speciticenons The body is of 1/4 -inch thick

plastic, with p metal base. Oiling is required every six months as the cams have built-in oil-lite bushings. The 1/3 horsepower Weatinghouae motor is guaranteed by the manufacturer for one year.

List price will be about 21,000. , Braun said that distributors will

. I be announced within the next few NUN. 13 L weeks. LOMBARD 1.106

Didriboers el S yendo Co. Division •...hine. cm/ uppl,es

NEW-Just Out

:AUTO 'FIRES

ENGRAVED PLATED ';L

HUB CAPS

.. hub saes en boob dam TN

. wet . s«.., Law Lacuna«

. v.., mite n . m.mac. sehle 6 1

,, Owe. Mareure.x.w. 1Www, Nam.

ii . • Auto Tire• M. um 1.•Itm. Wm WI o • 1,o,•• h.. 99 t. 051.51a 60 10 1, ▪ oci reinc.

$12." eb. Week. Nee Nee C. At Vat 20011Wer

'''s. ttaw 6XXX'arlred;7!"'" e aloe:1,1.'7. a twee. Us»

aItl• i.11111 (,t Mt tkIak. ej'erst Mee au in. , 1,.., mew.. ,.

SAMUEL BPIL CO, NC 91.1a 14101 Jam.• • m. v.

1 -I....

aquae Bargains VIllYtRY

Al Medowe leme Negro Nammerte14 Pron.-1 ecendebon.

4 bile. Beek U....5135.00 I Eatety BettrIc 195 00 3 Miami 950-25c. 2 Mug CI. 135.10

1 Wand 750-25c. 2 Wax GI. 125.00

6 taw hoparlal 69.50 2 Seek Shop erigisel NN1 125.00 1111YE16111 COIN MACHINE

EXCHANGE "I H-r.,..'enr.-:.;,v,-;:e; -I

CANADIAN OPERATORS! 4lliS&I,l. Ile

«KO

ACORN ; SPOOR flreext in the ,L

• ',ee Indeatre

LEM BAIL 6IM HEW, =mweeldd. gy Pam.. .10.0.49 1,edke Maw,

010.00 Mr M. cement MO .41k. IsV **Cede

• dawned

INTERNATIONAL VENDING Cl. DI • me 4.111.4 It 901 010409.0

•• nwo ••n. ow °maw. evr.

j Nemrem 121, Meow 3.5.1 «v61111Www//14/1/.1011.414.1.1.

Holds Sales Meet KANSAS CITY, 6ct. 18.

-Members of the Vendo Corn-pony's Dairy Division held a salm meeting in Chicago, /11 con-junction with the recent biennial Dairy Show. Jack Burlington, division sales manager, directed the meeting. Principal speaker was T. A. Buckley, vice-president in charge of salm and marketing at Vendo. Major discussion topic was

schools and the potential for novelty ice cream sales to stu-dents thru venden. Dairy-Vend division represem

tatives attending included Robert Lewis, Atlanta, Howard Johnson, Pittsburgh, Richard Wagstaff, New England, Robert Trapp, Kansas City, and Dale McCollum, Los Angeles.

Juice Bar Names New Orleans, Chi Firms Sales Reps NEW YORK, Oct. 18.-The

appointment of two area sales, and service representatives for the Juice Itsor Corporation were antikinced this week by Howard Richardson, vice-president. Many Sloane Sales, Inc., Chi-

cago, will handle sales and ser-:, vi for Illinois, Southern Wiscon-

sin and Northern Indiana. Lynch & Under. New Orleans, will cover the Louisiana and Southern Mississippi region.

11111111111111111111111111111111111111111111111111111111111111111111111111111 11111111111111111111111

THE BILLBOARD Index of Advertised Used Machine Prices

111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111

• Vending Machines Fade..d cad prleu Ilded be. are lame InN. aherlimenit • lit Aillbord Ism es

bake. All adenelmd mil machines end pr. on Neel 011,5. ones Ihne me Ol• divined It. urne «Wpmntt al lb. smo prim, tamest iellb icakh tbn man eared k,' lederled in pron.. Whim quelily ash.tt me adierlicad, as in lie cam al hob air 114 dash aschine price h lisiad. Any price deem*, Wends u meithe ellE. tielpale

as es aid Mew mated twin.

Mata Books Promote Voting in November NEW YORK, Oct 18.-Three

million match hooka with coven urging' the American public to "•getent and vote" In the Novem-ber 4 election have been spon-sored to date by busineses and civic organisations. The books were designed by the Advertiaing Council es part of the American Heritage Foundation program.

Sponsors' n.11122 000 imprinted on the inside cover. Three al-ternate cover designs urging citizens to register and vote were created by the council.

Morrison Steel Names Carty-All Sales Rep. BUFFALO, Oct. 18.-Morrison

Steel Products, Inc., appointed 81100011 L. Davies as Testa, sales representative for in Carry-All Division.

Davies, headquartered at 3805 Frontier Lane, Dallas, was IOZ-

merly with the Ford Motor Conl-in branch managership positions. The Carry-All Division manu-

factures steel truck bodies for light delivery ose.

Itt.1 OcL II

Is Ii OD. 11

hdr d Ocl. 4 SIM •

i

7.16 SSo 00 51.50 157.50 12.30 557.30 63.50 5730 ea

126

22.50 MOO 125 110

135 CIO 150.00 1.51.50

ne 50 lit-54.30 inse 7 45

49 50

149.50 95.00 133.00

125 00 141 00 »owe Candi 110. MI. ,1111.7:

thartnentere 33 1411 . • 131 Nelbeeenn ' 111....ter. &IMO

0V 5t 13.95 laremstera Swap 61.00 ▪ Cm•Sm 6•50 i'mole Owe MOM N all

as CM, 21.1 3

113,« Leman 110 =I I Ne Ellelimet Wm lawn., 10 ,s1 I Om WNW 110 Wl 1000 Rs« evesdeet KW Ste Wee Weal S ot., kw lleral MS 1.4.0 SW.7 INWes, 10, Menem, Sue• *We 2 W./

Sbiemeet s.wrg SIAYR w -

tilo Eere WNW • 151•1la er Si. SW 11.• 514. an.11e Slat. Woe« 14 MU Rem CeMF Mmee Cone Uwe. DM I t MU.... Um& (15 EMI W444 SW. Um. 11100.1 1/05

set ex Ihmet. Sale III

rcan, se. PO 2 W.

UnWe Weeml, 00

60.110

••••

Wellinn as • Tmt Me. Jr

'L-¶0.00

115. ISM 155 00

130 00 140.06 22 50

72.30 1500 125 00

141.30 150.00

165.03 1.15 05 CO 119.50

179 50 183.00 54.50 M.50 7.45

60 00 145 00

141 50 95 00 130 00 145 00

7.43 7.50

13.95 69 00 19.30

115.00 85 00

100 00 155(0 "9_M 130.0 140 00

PASO 3950 1230

. 7.45 2230 se.co

220.00 73.00 50 CO ns re

95 DO

11000 113.00 49 50

22 50 50.00 15,50

'I_00 50 00 115.00

19 50 95.10

110 00 190,00 49 50

8930

1230 135_00 12300

14130 mace

165.00 1.W

115 00 119.50 195.00 54.50 59.5. 745

QS/ 11116 16.01

new VAN

• 6.6 IS OP Us SC 166

Fab 7.45

60.00 65 00 195.0C 3950

149.30 1MM 95 00 95 00 110 DO I0 145.00

.5

730 7.0 730 7.95

13.95 69.00 4930

185.00 85 00

101103 155M

05 00 130 CO 91 00 140 00

1930

7.45 2230 50.01 10.0

12.15 13.93 11.00

3/011 19 SC

11.00 '5_00

115.0C 13.00

00000 155.00

95.00 150.00 95.00 140.00 ,

VICTOR 00 .1,1'f le--BABY GRA1111/1-5,

66 0

7.95 , fir

50.00

25 DOWN

Balance $10 Monthly ALL WEATIVER SCALE COMPLETE CABINET AND BASE, CAST IRON PON. CELAIN ENAMEL», FOR OUTSIDE LOCATIONS

WRITE FOR PRICES

heralded a. Made Only by

WAILING Manufacturing Company

4450 W. MAW R. Chkage MI, IS. wt. TeloMme emu* syns wen AddIS WAYLIN4170. (WM.

75.00 5303 50.00 .

113.00 115.00'

91.00 13.0C

110_00 IM 00 49.30 19.50 09 50

130.0 110.00 las-es M30 132

Pepsi Earnings Rise NEW YORK. Oct IL-Pepsi-

Cola Company earned a net in-come of $2,170,000 for the first nine months of 1952. During the like 1551 period, not earnings were $2,523,000.

LP MOIR TO IC« ,N• be. VENDI116 -LT la

ROHM ,•

VEND

Emery Montt.

ne..

Mr ne v-Sor I ni

Subscription

Mon youtdirq P., is all plus« at 1*0 ledvel are 01Ing ib. snener...1, menet-esekled Was In VINO mr•er eic,..-ec, loalnl prente-te be UP it date ea mary Weer.. dev“prnenl in the field. Leo then • Dem. • day -Mem Idms elkà. (Maid rnean • lertune to wide Jvalge vend, opereors. enanut.turen .ad dNITIWton.

136/1 UP NOVi-PIAR 0111 (011(011 TODAY

rVeR4 Magaelee 1'01 2140 Patten« U. Clulonatl 22. Ohi)

Pleme •ntee w subscription to VEND let ,.

Olp..$4Dl yaan$sS Iew 3730 CPaymettt «Weed 0 Ilemee MI me

Mew

Addrem

011

, thawcal.

r-

IN STOCK VICTOR'S New

BABY GRAND CHICLE

IREH5

VENDOR

• JUMBO I DO

ORDER TODAY

VEEDCO SALES CO. Mel. II.. Moladelohia 3. Pe. Phone, Locust 7.144.

BABY GRANDS

•

Write lot

$13.00 eaeh • fa go. d $12.00 eaela 015.95 ear*.

'sfz!n.2:s.

3 Wee 0

0 di.. fo. .*" Imermen.

Nee en* It Wow OW. 0

wrze Demo NW r Mew. me. » Wm WM 514.30

1438 r, Bernard K. alltierma• r

11/99 t. ar, Ilamis CO, 1, Ms. lid

01004 TO1 DEMME Maw

1... ACORN ALLPHRPOSE

lutO MOICHANINSEA frecwinp 01r me

White flash loom enousimo

COIN MACHINE EXCHANGE 1012 MIlwalsee Ave. • Oskow 22. III.

116 COIN MACHINES THE IIILLBOARD OCTOBER 25, 1952

%e/U

iOperator44! ge klik! §-et entart! Operate reocket Patrol": Yinmediate belivery!

DISTRIBUTORS I Writ; or Call-Sorne Territory Available.

112 IOU MW.Cr;lt"3=0; CIRCLE 6-8464-5-6

WEI EMS I awe MIS Mama

11 n,.,.. el. Numb Mama, Ad féte •

I NOW MS.« ...............

«............ • .... wee" memmed.dme mom me.. PL.

• TI.... ef e KM «Ia fet* er. num.- 11,........... I., 'Fs.. .F... " '" stamp ...,,,, up* ii PM. MIL.* .. ,,, SMOd .,„•,. .....

.....'.... '''''. mourn! Wow t Motor I never fine. AIM :eerrtrd:ey eIMM. nn ...end WO, Mere DM.. IMMIt

••••••• ... df 't ‘.:rf. Iltà • m I ... ......u... a

lame. SM....1.1 M. .... 111. .....oa wears., Ise it memo mum., tea. lee

Duers......P1sal.••• r re tta

GIUM It Ilto CM Doer..

Automate am... IIMICIeMen. mew

Cr.,. le• C r • • ea I,, .., Yen... Me. et.

»mu •il amen 6•••••••••• le... ff..

ele ,••• b MOM linos Spit one and med-n... me.•••• dInacp %mete etem ,nentint at t flee at tell

ARCADE EQUIPMENT

Nam SLISS

An .OS:?:_..01.P1 ••••••1111•••• jr011111) 14.7...

111.01....111.011

tor Mamma MI.. .. WM 0(, 4 . MO . Norf..

e., • - 1 .........e W PM Were« Erie." '''''' :: 0, ...i.i... le.r. le MOMS D

ma. ....sm.

11414 1.1•1•199•• hid

garjeireÑa.ed 112 C.C.101.0 Slue OM Ill. Chateem•••• C.C. INMSell comm. me. am <Pe e•alt Ifidetee Mal • z 111.00 PC emu iem. 13. •• Own P.M... Ill.. it 11. Mn SMOO I. sop., Pultot DI» Prone III MO 1.1.511 Iv 514 Mmere M.

Men. tas.. . Mane/ LIP •••••• tan Men PIM •••••••. 110.•• =qv: Are. MM. TeC

Me•Mln Cllen•er taIN

me lily.

Itleete., early M.«

Mutes Set Shat. nee US tamale« Me IM.M.

OM, •• 99. lameee• • OM lMee

Cliffy

Clef

Says:

1021-2.5 Preseet. Am., Cleveland IS, 094 MI Mews T•wer 1.1710

COVEN SPECIALS THIS WEEK! One Net Cart Sled lot Phan° and Pin ChlrreS,

Complete With Straps . 36.50

Seebuig M100A 599.50

United 6 Player (Formica Top 7.10 Pickup) 165.00

One-flelfel bOoth. balm. CO O

distributing company MI Sloan Chicago isnr.

Mdemnfien. 3,210

Exclusive Distributors of Wurlitzer Phonographs

Me,Ine. M Ott /Meer.« II* Melei Teem ••••• LaMar, beer . M. sl• It..... 1•11. Se*. Mum., Ma Tea. I.••••er • • • • Ten IlteMee

"notice. Penis - it Ilea ealt.•eigmal "web. Nei. ever bee. We hove be«

dulinonni this "pier*" ler men. than a year and d has paanad every

peaset.rnaipag test. Get •• Ma 'Sleeks. Patrol- nIsa.ty-....Int buds,-

Our 'dud... hose bat.. <opted and ...dead Ind never dupficated.

Or Pdp pie.. lee piece, ant for nut washer for «albs, wort ins *re

pill stand up a•aind any other ship dn. market. Dirne for dime.

our "Rochet Potrol'• has taken in pen. panty Ode all othr. rosé,9 sbip•

senb,ned

Oporeors! St Wde! Get Span! Operate Pled treed and ,,,,,,

-Rocket Patrol Othe• seem may ba sued »led ba•• report - -

but wben you operate - Rocket Patrol' ton . ship thee.

Pee. p.,... on location bed erne bat no bugs et n

• Iv eneeemllete •••••-•er

••••• eu ••••• MM.

"ROCKET PATROL"

HAS ALL THESE OUTSTANDING FEATURES! • Mesneniene Come Weleleree•-5 fly •Ir.•••••

• Maw duty efeel me tem. It.,...

• I., HP bapint-raneinu-su. nod-eerier ememettal tme

• Cem reramer bee tomb. feller lame. tnte

• Car hardened eneepleeemee lare•I •

• Led twomert embed en mee n-.rem.. m as

• Cum..* .11.5.51., mmefed ete0 Mee Weldweed

ham

• Mew dull Menee

TO• TWO-M•11 Rube Pore Is identscd la Wands. pd.. Dr • envelutionart new Moe

«dad BA tn. weld Patna ImIltass Onla

és proulostmeO wIldsseIt ter

Det,ened or

Wadd fanyoui telsnufacturte. et

Amu•ement

!be earl.. spe..• centre, dee wee•Mot In. It nem .lemellel a beret. (had t, Men•• e Jet. mere mi. • *It pell lee emus enema.. Me mote.. r• env de•Ired med On, leegt I ...... ered WNW". elMél•al00

10.115..• allow ••• I. see 0 tem.,

iL•••••••••10•1

KING AMUSEMENT CO. Mr Omen's: M.o..

GUARANTEED USED 1 BINGOS ó ONE BALLS teddy ler lorition il Snot Press

BRIDEIT TIGHT. .. .. S//5 00

BRIDIC SPOT 300.00

CONEY ISLUID 310.00

IITANTIE CITY 150.00

UNITED STARS 450.00

SPOT 1.16111 32930

TURF K1116 024.50

WINNER 1930

CHAMPION 71 50 C11411011 49.50

1.3 mews woo all mien.

SICKING, INC. Amermie. 01.4.* Dieribunot

lotabildeeni 1111 C01.11149.. Or Worn 11, TM M. Cm. Ay. 1.410M.M. leet.

• 0,,rnel ternen.-bust.... de, no. •••••••• SM. MM.

• I.,' Iml aluminum bed f almeri. morn ettemmut

• Al elect* trerk 141 bobO It,. barenle.--mes mely k le • we. ••• emt tIteen Knew

• AN eleathel parts es. bete US. ro., el 'mamm y.

• Ended, eutefeellue Imeem MM.

• Mamblered I. beet, enatertal

• Me mono fey 101.1 Plney met mot WHO It. Meta.. -10.1 type reared

• line 0••• kw* ram ame

AM* Mne• 011reee . • 11.90 Marten, 11Welf

801•441e farlmee--MOW WOO

110•1101 Olen MIMI 199.1111 ••1.11.5 Dale Mew TM, Malterem .

fe ProSetel n T.S• Aaron. dlell .

MERU WM On. .11.0 On». 2.0 .15 bleleyer . M•191 f501191. let ineMse *lee.... M. Shuttle Mere... SM. OM, *We blue 11 Shuffla tang. Son, rem ...Dr Na Debvet bee.. lemeder

t mme ON.? •

ansetela •Proole

liiee in sad*. . VOMIT {TRIM M. MUM« 9111•MI a.e•

«Jo

Irene. TeM ••••••.•

WAhOO 1.1.10111•MUL-MM ....... MleMle CM *49/.

...di S., he Bea I

IT'S

POSSevor

Shaelleboard Supplies

SHUFFLEBOARDS

SPEE111.1 erN•

VIRITEfleide

Romela•

TUNICA TOPS lom ed... sae

préme ton.42: cement Ner inawirrips ow WI

LIM« • end • Oat. 11111000 SCOPEPOAPOS MI. Mee Me Men..

P.a. Coen an• is) owes. vas w FOR SHUFFMOSRDS

eesh. Write fee ewe., prime

•Neeilt Geme eu••. . I ae

Peet Wed. Cale Olt fo

1.•••• mot at Se Scone ...seen MP* norm..p on. n se

Med sestaPS• WO efolamr• 1011

le •<

Distribute.. le.

AMER i(à0

SHUFFLE/1Mb ow-is a 5.aali••

151 25 URI

POI• '•Arat.n re.,:. MIC•11

11.10.91.••••••

MlermeemleMZIO. 1.1flaver Muffle CO em•

ATTAMIMMTS

•••••

".0-sr

PURVEYOR Shuffleboard Co. 4321 24 II. WESTERN AVE. PRONE: JUNIPER 0-1014 CHICAGO 18. 1St

S/ (Is PEPEM OP HO FOR OS/LITT 10(011111101112 FOUIP•lit. ' ALL ei•Clf.M•t•T • ...... •SOLICUO URIC... h

CI.... . .MereMwelet 9 79 39 Clem... MIty 411.10 >beer ISOM

Wleeere .... .. U9 SO P.m,, Curl Car•mn MO. Mote PM... . . St O• 1.100e . 01 r " ' CeMme . e 5.«...... ' ' moo 1 v..r .." ' ' "" OM.* 'CC/ MO Amman ar.e.. *ode sassed...Us ' . l".. ' Ae.1 Me, omen tenolorty ihemoyeenea. '''" W• MAW Si ...MCI TO M.» IS ••••1 Mu,

e lemev .•Tere ll•MNOVeU M

2011 )AITLAND AVE. )ALTD40111 RAM moss: IIIHONT 1105

Yo ' i rrzr-

SALES RESULTS elur miterliaing column' of

THE BILLBOARD!

OCTOBER 25, 1952 THE BILLBOARD COIN MACHINES 1 1 7

ORDER Wieffm.i

et» KO»

,fieletà 0 16*

REDD'S VALUES CART BE BEAT! MUSIC

AMI-C 5475

MAIM 1251 . 425

MURMUR 1015 ISO

MEN 14011 125

RR KBE or CALI. COLLECT

LW ! ee-leg,

o ALLIE SAME1.1 4,

SPECIALS

SUPER WORLD SERIES $225

CHICAGO COIN DERBY $100

KEENEY LEAGUE BOWLER $95

LARGE STOCK OF ONE

BALLS, FIVE BALLS, MUSIC

REDD DISTRIBUTIN!!!;/.,,,NOIT. 11.1.10.110111 341. MASS, Al 4.4060

ReedraTeree dIstribeeters S. 1.11.1Y-UNITED lEEKT--EX1111111

e 2621 NORTH ASNLAND AVE riCliKAGO 14, ILL °ENC.

....,.

>te >>>;:%•»>»*:•:«e;>•-•I've:•:ie, - 'A ;..,,,,.t.t.:.:„;«,:.:.:..e..e.:«......,..».•:•:•:-.... .,•;-. ... .., ..........

>N.

DORI BUY luesmurf ALUI4111104 11$13 ORDER 0!0 ,(1 FROM mkounnutei

met, SURE YOUR

METAL TYPER MACHINES MAN TOP 0101111

Oriele•I Path and twee«

WI1171 /Olt P•ICl

STANDARD METAL TYPER CO. 1110 M. Weelee• A. OW.» ILW.

ELECTRIC SCOREBOARDS le....att4-44,11.1.1 .11 le* Chum 14.04 .P010 4. 141 Se er 1111 Hof W • diode erg superb-ever.

OVERHEAD HODELS Horoecollor 115-21-50 pin) Marvel Sono I 15-21 pri.1 G125.00 ea. MARVEL MFG. CO. nu W.

1 WALL MODELS. Neemeut t15-21-50 pez I ...AI kote 115.21 ph./

$95.00 end, Temp: 1/3«eleta bal C.0.0

sou.olyon. crer 47. ILL. IT.. QuE.

EXOTIC!

WE EXPORT • PIN

eV e • I GAMES MUSIC

MACHINES I ¡five

• SHUFFLE

ALLEYS

ME fern .5,9.11/8,5 all unit R. edn. POP1e1e2 epubpasene tee yeare-Rnee etteer Meal you ...quite anew eat of mercturnist and ,ervIce. W Pep eel, It.. 1.P.1 100 ▪ repponeene. rreseedy crate. rue Me Meek.. or, draped mew. me ere err. • » t».• eel elf esp. serves. Sew n hour ...verso. are, will NI 'cur bill perfectly frOir one » In• Rent oprpheee Ito," •r, SA

Joe ilek

IMAGINE! • ANY THREE IN LINE lita

up both top side roll-overs for replays!

MAKING BUMPERS

1 to 8 scores replay and lites both side

bottom rollovers

for reploys!

)) Ng

IMATIES el t DPW 4342 tott WHOM ST. CHICAGO 24. AI.

- -

Mechem's'', overhauled

Worn ports replaced

Ampliher reconddloned

Speaker inspeCted

Toneheod renewed Cabinet profeshonally rehashed

I 14147111 11* 11.1

SEEBURG I We » web». SII0

tit91.1RLITZER v1.4» N.A.» •• el

eig

DISTRIBUTORS 111 ues I NW... Env«, Meer. CIMPL

ROCK-Clie » te Delawate-S. 1»»•-• I .412, Witt«.

S.I. Pewardwri• . •

AMUSEMEN1 MACHINES CO. • Ste, :ate..4

!keep Fee.. 11495 ra. ALWAYS Mate w. »by.-

1.1.1 Nurse

R. I. SPECIALS Stem 11146 5125.00 Letburg H147 15000 Setburg 1141 Mtlal Wind 275.00

WALL BOXES W4156 15-1P25 WireitlIl $45.00

W1456 I5L IL/Delon) 10.00 3W2-136 15€ 3 Wire) . 1730

W. B. DISTAIBUTORS, INC. 1012 ..4.•1141 5.11/111

ST. LOUIS I. MISSOURI

I. $0 • every enne•hrebl• kind el

g EQUIPMENT. SUPPLIES AND SERVICES g . kw be« odd in The Dülberd ,C wiim De Ow WI ¡O MU ono see eareme. UM Hun» it. lisewellS MY

7111S wilts SPECIAL WURLITSIR 4010 51 101. 250. Iteeeteatlee. ... sae so mat Si. 904. rierwearleered 519 50 Were.« 1111S1. Sr. 10.. 111.. Ube Mew 510SO Wedeln 4410. 5.1. 11». 155. Like Mew 54 00 WWI.. 4110. Se. 1•4. IS11. Cemerted II 50 NrprIlesas 301I. Sr. Asere41•14••4 995 Wertetes BOSS. Se. Wtnew. Arrearlelreeel 5 95 Wed.. 244 She.« 40 00 MerrIlezee 214 Sherpa . • ... 11 SO HAW» ••••Lef. ne. 104. 2041, 14/1.1.4. Iteterle......1.11.1ini 1 11 SO Nentre leee•Int. Sr. Int. Zen SAW». Illeneeditiereel. Re...rebel 14 SO Spews Owl 154. Se. 11-Geln, IllezewelleMperel. ArKeIsletel II Of feeble. 110-1.51. Se. WA*. Permeribraer 1......Mer 1.95

SEEBURG

lhonz.rapplehts. sntde beglooa e w

'Lv'a;rlsingildder eTtt.tehle o

pt.ceS cd recon-also be ditiOfled and ,0105i51ed

DAViS 6 Point Cue.. wi:h ee for 535 addilLonal

per machine.

1210 1100 1.11.9

WURLITZ ER

124 AMI ./5 1000 ...

5200

WALL BOXES

995 I

teem: 1/3 DIPOSH WITH ORDell. IMAM/ C.O.D. WI MOMS° IN eXPOW TeMee

DAVIS DISTRIBUTING CORP. 51110110 FACTORY DISTRIBUTORS

738 ERIE BLVD. EAST • SYRACUSE, N. Y. • Phone 5-5194

M:==

rt.

Il s CON MAChirlea THE BILLBOARD OCTOBER 25, 1952

e E

cet.,Eit "IrEST MONEY-MI „"

-- •t;

lOc A RIDE

R ETRACTABLE

CASTERS FOR EASY MOVING Out to front of an Illinois drug-store, • lady rides TIIE CHAMPION. Retract. able "stets permit easy. gliding movement of THE CHAMPION. Simply insets key.wrench in enter key. hole ... a quick turn and nil CHAMPIONia up on 4 smooch casters, ready to roll.

Hase sets solid when caster. are retracted.

TIlE CIIANNON in clgildreges.sear depart. ment of • New York department store stimulates extra sal. of play sarmengs.

Pete si E AMUSEMENT Ise

U STF?y,

• REALISTIC WESTERN HORSE

• REAL • SA WESTERN SADDLE

PULL FE,REINS LOW-SPEED START TO TROT OR • LIFE-L GALLOP

1KE RIDING ACTI • STURDY, r

• ROUBLE-FREE MECHANISMON SLUG-PROOF COIN MECHANISM

• SMOOTH, QUIET OPERATION

-Typical ctn., a ofjunior tomboy5 and cow• girls, easedi. waiting tbe,g turns to lije THIt OIAMISON BlnyhOne in a MarOand

vulety.sgore.

CHAMPION is a registered trademark

MANUFACTURING COMPANY alvls.ON OF LION IN•NUFActuluNG CCIIII•oxwilund

2040 BELMONT AVENUE, CHICAGO 18, ILLINOIS

REQUIRES ONLY

22 IN. BY 44 IN,

FLOOR SPACE

110 VOLT

A C.

OCTOBER 25. 1952 THE BILLBOARD COIN MACHINES

"POP" BUMPERS! SUPER-POWER

FLIPPERS! CYCLONIC KICKERS!

YES, IT'S TRUE! PLAYERS FIND APPEAL—

EXCITING ACTION—STIMULATING PLAY IN GOTTLIEB'S NEW

FLASHING FEATURES THAT PRODUCE TOP PLAY AND EARNINGS!

9 BALL-TRAP

HOLES!

TRAPPED BALLS

SCORE

1 00,000

fo

900,000

And POINTS From

1 to 9

•

REPLAYS for TRAP HOLES 1 to 5...TRAP HOLES 5 to 9...

ANY COMBINATION of HOLES TOTALLING

21... SPECIAL TOP ROLL-OVER,

WHEN LIT BY MAKING BOTH

C and A SIDE ROLL-OVERS

...BOTTOM ROLL-OVER BUTTON.

WHEN LIT BY C-H I N-A T W-N

SPELLED OUT (NON-SEQUENCE) and

HIGH SCORE.

C or A SIDE ROLL-OVER LIGHTS 2

"POP- BUMPERS. INCREASING VALUES

TO 100 000 EACH

HE WHO ACTS SOONEST PROFITS MOST!

ORDER TODAY

FROM YOUR DISTRIBUTOR

1140.30 H. k037.111 LVI

CHICAGO SI, ILLINOIS

There lar ne orrInrinne for Quaky:.

LONDON SERVICE MAKES QUICK PROFITS POSSIBLE!

CooTooindly boated OIrkor-loro• Rennie« Moor •od Und-fop OrnitIly or Sod PrIon-Fonost Mlormarl

SHUFFLE CAMES CANN Coln NON / $4931

•Ilay VANN. room mom

(API

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Nor. Doke.. Seen. Dakota ape Upper nirharoo.

ct. jaden (71115k ea, d r-e. 3130 WEST LISBON AVENUE ""T'

MILWAUKEE I, WISC

DIVISION 4-32'20

2600.7 HENNEPIN AVENUE MINNEAPOUS IL MINN.

PLEASANT 4433

FOR SALE - OMNI ABC INNII more INN INN tally Nat LIPS NAN Oh. LN NMI Dolly •N111 LINN NI Celt 5151 INN MAHN NAN VONGIONIN..... NMI NONA. Ne NM.

.411t .,

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WIN NOW DIUVERIOIM

CHICAGO COIN SUPER

MATCHED BOWLER

CHICAGO COIN MATCHED

BOWLER

CHICAGO COIN 10TH FRAME

FOREIGN BUYERS! lop manufacturers

lop equipment

are your

assured

g,uaranteet

for satisfaction

nnd profit

Remember:

For export and domestic busi-

ness it is International and Scott-Crosse!

Write for Free Price

List and Order Form

We represent the following leading

manufacturers . .

Bally • Williams Gottlieb

Keeney • Evans

We ore now delivering . Williams

Hong Kong Gottlieb

China Town Bally

Frolics Evans

Jubilee 40 Selections Evans

Century 100 Selections Keeney

Ten Player Team Bowler

INTERNATIONAL .e SCOTT-CROSSE AMUSEMENT CO. • • • -••

1423 SPRING GARDEN STREET • Eltienheum 6-7712 • PHILADELPHIA 30 &MIN 906 Capron Arm.. Strome, Po

COMPANY

PA.

• SAVE MORE MONEY \ MAKE MORE MONEY

MONROE C OIN., PAYNE EX CH tbdiGi Inc.

1Tel NNW I.1600

SUbscribe to The Billboard TODAY! see page 3 for rates

IZO COIN MACHINES THE BILLBOARD

CREDO

NSW Dam 09.3e

Ma. .......24 PAIMM• ee

au MAO

▪ MM. M. ri Ow IIN• Pli MA« ',IQ .. NJA I MenateeMen MAM

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121=1=1311 0£11117 MILT. lk. 1111 61111.

• Rem Reml. a CM 1111

:422,1*".t. l. e 0 Ut

• MO • CM lii

WMS. MUSIC 04 MITE, $99.50.

1.2

Nolen ef es9 ... foNst•sere .... !QM te. 11 Mil

Armes. IIATA PM T. V.Areee Mee

TrInIteed 5,1

AI* Nil

ARCADE

n. 45a PO lay u MO*. Veer.

me. M. Wee. Term MAUI

11111101011 125.15 Ondein

▪ let um 149 same tat met les Cm num. Moe Sell

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Vulg. Um. ".M. relent. M Ft. OM.. .9 SO o..,.. 119 Sit JiM OMIT =arm '15.-

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1.011 Tell SOO •• IA.. 21.0 Met. •Wee •re MAO

... Que. 0 over...Is/I Ns

0 5115 ea WMI Mudd 15.11 eh

$95.00 ea. Sr, ▪ Fleet 1.1/10.1.

p (MI 940 1.1.II9 •M. Itto... Ile 15 Pucka eel et di le»

,• C.I. IF et. Melts ✓ Dee d 15...4. 51eaeu • m Puma, LIS. 41.

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NEW a ORIFRBEARD. we, he curie. Crated SIS.» ▪ Side IVIUNS

PT Mal. MOO ImMe• atm. 11.0. 54.011

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Tem. • MA, .

.7.4:el,r, 71: se.s.

MID -STATE COMPANY •

, O. Ill.

wANTED 10 Allan( (111

2D Palm Beall

(oney Wand TO 2D guy 20 Bret Seel

• 10 11te A line

$470.00

350 00

150 .00

240,00

50.0

ATTRITION, OPERATORS d DISTRIOUTORS

WANTED

Veer'

. CHICACiC

lb7.

MM. MOM. ...JO 0 . re Ei.....o.u,..,... ct o es. MM. MR. HO Ins Owe»

1111111 SAND 0

•elly Newt wee WAN eels am

MM. DMialal M. 4 Om.. I. ited 11.1.14 United Dee •imer United . . . . . latil. 4.pliiit .. . MOM

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.... SA Ludem . . LT. - " ON. 1. 0 ips.

.9. Meer Tula 1.1. 9119.15 Mk. aMeter. P.m. 1.11. Maeda mt.* Mena Meet DID LOWeen eewome caem .laele Tree. Mad .I• M. Mu :g.:: 0

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OCTOBER 25, 1952

2 FIVE-MAN TEAMS

LA: BOWLER o

A REAL 7a KEENEY'S TEAM BOWLER

er The only bowler that truly incorporates the two full five-man

team feature as in regulation bowling.

.14(- Player's name and high score may be chalked in

square area under each score

,er JUMBO LITE-UP PINS on transparent plastic permit player to shoot for

readily visible rollovers.

SEENZI=Eie 11111E1 INS MANE STAR 1. 0111T01N 1011 FRAME 111131 1. L. 011(110 MAUI noun. NM. Keener 19 me,. Team winner cala.. UM t.1.,. Su. MM. Om. Me. Seel. td Me... met emu .... Sadao ..... lam Wet.. Wrelt at. PiCI

United's LITE-A-SCORE efew Matte More Lemon. UM MtPisP. 4. • 557 .50 en eel eflue , 9e.•11.11 lIewe

DON ON, lo Ewe Sc. SIOWS

Lui.

IN Nn. fnamde.

Or SHAM

CENTURY $ Am OR bier,

IMAM ij

In AO CDT

SA:SC r 111.1•41 349. Lome 111•M MI.

12 e.

mum brim NOMA IOW

II SIN 318.10 91.4 11930

selelemee Neer-Tem

LOOK AT THESE BUYS! PAM» 115111 INeTh. Na, Nam 11550 00 SlebeN 111100A, IAN 045.œ Weellber 1013 111.00 WIHMeer 15M 31.00 War.« 50019 Mery 35 00 Wme. I.. 41 50

24.10 Come IMQ.11•11 54 .00 1•11, 11,11•11 . 24S0 CM. imhefleall CB... ,995 Went. Mee 50. 54.50 Med. SI. 511011 141 n OLSIIEIN OISE'. CO.

1100 Treadway Alban, 4. M.?.

GIVE TO THE RUNYON CANCER FUND

YOUR DREAM COME HIM

GREATER CASH BOX EARNINGS.

HIGHEST PRICES PAID

WURLITZER 1015 WURLITZER 1100

WURLITZER 1250 EVANS CONSTELLATION Al.. ANY QUANTITY Of LAT1 3 BALLS

CALI., WRITE OR WI« roper SEP» IN COMPUTE USES

fl(15SIVI 5011111111. 1111.1.1AMS WO 'HMG DISIEWOTOOS

Remember

HI 4/1411110

ITS fRIMOUNTI

Brand New?

Buckley (RISS -(ROSS JACKPOT BELLS

5c - 10c -25c- 50c .$1.00

Awe made Ter may seta.

BOCILEY

WAIL AND BAI

MUSIC BOXES

141.1•41 At.. MM...

5. et Ilk Ploy

Buckley Manufacturing Co.

en a. take IT Mee»

BINGO GAMES SRIGNI LICHT $111.30 MIGHT SPOT 314.50 CONEY ISLAND 319.50

SPOT LIGHT INN.»

ATLANTIC CITY 424.90 PALM MAC.. 419.50

ONE SALL TURF K1NC 1119.50

De". Well Order. Menge Y-0.13.

GENERAL DIST. CO. 12.1 N. Creed Ave. New OMAN. LA

Te4.1..e: rd. 5129

du re. la Meet le canner •The cue

UNITED'S NEW MTN FIPASM •OPIt• 011.01.à.• MAST

PROMPT DELI.. UMTTUIP CML511-1190 WhYS RALLY P•01.101--Me. WISIM UNrYRD Stall WISITO mutes:, PlOSPRO11.4•98 1.111 OMIT» SIMIO »MAO .4.1.1 .01 COMM. ISLA. DU: SPOTIFTI etts IMP.M1 WIICU MIT! SPOT W1111111 ACROSS Td• •01MI-Nrie 1/1•11111

WRITS. *MA MAIN

OCTOBER 25. 1952 THE BILLBOARD COIN MACHINES 121

NOW make BIGGER PROFITS with

UNGSTER Here'swhy YOS go tor SPACE RANGER . 3.., • t:.elle.b-tic PO, Moue, teorellot I,

• k.srating Sat...a Ill.,. that t...hetar •ht.

M .,.....,,,,.. • N...ht Let P.Iirro. —

int. teurner.1

• f muOttel. Aol.eneW

DISTRIBUTORS:

Choice Territories are now available!

WRITE, WIRE, PHONE.

SP >CS It ANGER is completely new ride no' o horse

mechanism with o bode con

rocket toining

specifically designed odion features! It os-

cends, descends, tffis, rbans To ‘oyel, e e slow

and losi speeds—on under tho &fed conliol of

the Joy stick! This is the locket ride you've been

dream...4 about,.

SPACE HAMA IS ME MOST ACTION PACKED ONE MC MINUTE OF SPACE RIDE YOU EMI Offil AMERICA'S SPACE HAPPY YOUTISSTERSI

It scum up and down hydraulically—performs foot .nd slow -strato movement."—returns to level-under control of the youngsters! As the ride starts rockets Mss—jets wh0000sh! Al the some time "Jet Ab9lBi" tubes flash—fin lights blink on and off- landing lights in red and green flash alternately— headlight beams!

SPACE RANGER opens a new field of desirable top locations such as Department Stores, Chain Stores and Super Markets. Ito smart colorful hull, all net to take off, is a great traffic stopper; yet its small floor space enables it ta fit into the general scheme of things very easily. Special type casters permit easy moving.

In Amusement Parks and Arcades SPACE RANGER is nothing less than sensational, since a battery of these sleek rocket. pryw the young space hounds all the thrills of flying in situ; dr ont?

Yes. SPACE RANGER is a rnovrN money maker on every

type ol locationl 11 has been coming off ihe assembly lines for six month., but total production was allotted to only a few operators who placed SPACE RANGERS in Weehe•rtb, Kresge, J. J. Newberry. MrCrer> and Et. C. Murphy

dune Mors. tie well es in a number of Super Markets.

>WI fail is gel lull color-sea.

Non alpha SPICE RANGER.

FR sal atlathed toupee and

MAII IT 10011.1

EMI

DEC4I

Alt: Harry Pearl, Vice-P. 947 Lehigh Ave., Ueion, N. I. Gentlemen Please fer,d me full inlormahon abiut SPACE RANGER.

Name

Adrkess

Gay Zone State

122 COIN MACHINES THE BILLBOARD OCTOBER 25, 1952

goo II'S A MONEY-4144,e 4te

leg CAPITOL'S NEW ACTION RIDE

TES CAR IN . CAN SPEED 'ER OP Auger' pacei MU e

RIDS LOVE IT...

JUST LIKE DAD'S CAR!

lY STEPPINO ON TOE COI

A Natura/ for: DEPARTMENT STORES VARIETY STORES 1,1 SUPERMARKETS := „pee AMUSEMENT PARKS *e-- KIDDIELANDS

ANOTHER pRORT dere* •Peip sit•

tee>.

ACT TODAY!. . . WRITE, PHONE, WIRE, 5041E CHOICE TERRITORIES

ARE AVAILABLE.

IT'S SUPER BUILT WITH ACTION FEATURES.'

• Atomic Machine Guns • Flashing Rocket Rays • Flashy Instrument Panel • Streamline Design for Minimum

Space Requirements

PLANET PATROL — engineered with the well-known Capitol dependability ... for trouble-free operation.

CAPITOL ELECTRO PONY CORP. 556 West 32nd Street • New York 19, N. Y. • PLaza 7-8725

OCTOBER 25, 1952 THE BILLBOARD COIN MACHINE 123

PLUS OUTSTANDING PROMOTION TO CONSUMERS AND LOCATIONS VIA...

OUTSTANDING NAMES...

PLUS OUTSTANDING FEATURES...

ROY ROGERS • "TRIGGER"

• EXHIBIT

TELEVISION • RADIO NEWSPAPER COMIC STRIPS COMIC BOOKS • MOVIES

• Authentic Roy Rogers Saddle and Bridle

• Tru-Life "Trigger" Palomino Finish

• Colorful Doubl-R-Bar Ranch and Roy

Rogers picture on base

• Retractable Casters

• Underwriters' th.; Approval

They add together to bring you the greatest consumer

advertising support ever offered for a coin-operated amuse-

ment device .. . Get on the "Profit Band-Wagon" Today!

Get the Facts Today

at your Exhibit

Distributor ...

Licensed by

Roy Rogers Enterprises

CoIN MACHINE , THE BILLBOARD OCTOBER 25, 1952

It I 2: 1 "

I .9 If

»

zefti\ixru, 2V.IIPpitS

• . Ookow o I Ide.• I

NEXT GAME SUPER-SCORES START AT TOP

WHEN ROLL-OVER HIT

Greatest GAME-10-GAME Carry-over Feature ever Created

\Positive REPEAT-PLAY Stimulator

POPULAR

EXTRA.

BAILS FEATURE

More Fun! More Profits!

Packed aid' sensatiOnal new

features that keep players

playing by the hour, Bally

FROLICS is piling up

record-smashing profits irk

every type of location. Get

your share of the greatest

profits in coin•machine

history. Order FROLICS from

your Bally distributor today.

«a4 MANUFACTURING COMPANY O • ON OF LION M•NJfACTURING COPPO"Ill

2640 BELMONT AVENUE, CHICAGO 18, ILLINOIS

• . r.l. go .• g.• .

OCTOSElt 25, 1952 THE SILLIOARD COIN ILAArpo...-L, 125

2 OUTSTANDING BOWLING GAMES THAT ARE LOCATION MONEY MAKERS!

edu MATCH BOWLER

ifeft

9 3

2 1 4

pi a sj 0, 9

12.3(5 E • El JP

SIZE

8 FT. x 2 FT.

SEE YOUR DISTRIBUTOR

71-

reigail

SIZE

8 FT. 2 FT.

L.

NEW 6 PLAYER

.5

LOCATIONS CAN NOW MEET PLAYERS' DEMANDS BY OPERATING .S. .u•el MATCH BOWLER IN ANY OF THESE

4 WAYS!

o COMBINING MATCH BOWLER

AND 10" FRAME BOWLER

101" FRAME BOW ON LER LY

(3t4ei pettICH BCV4LER

4) DELUXE B°14LER CHANGE-OVER TO ANY

OPERATION IS DONE BY MOVING PLUG IN BACK RACK

EASY TO READ INDIVIDUAL SCORE DIALS

•JUAllt0 .FLY-AWAY' -HIGH SCORE Of IN( Wilk •FORMKA nAW111111

-STRIKE SPARE FUCKER OHS •740 snrt nu-ur • REBOUND ACTION 20.30 SCOMNG

edce-49-0 et« d 6 PL AY ER

1041 FRAME BOWIE A

LAW,

REGULAT %ON BOW USG" "WV LIKE.

A STRIKE IN THE 10th FRAME GIVES PLAYER 2 EXTRA SHOTS.

SPARE IN THE 10th FRAME GIVES PLAYER 1 EXTRA SHOT A .

NO MORE "ONE-S‘DED" SCORES

GAME Is COMPETITIVE ROV/N.

'TIL LAST PUCK IS TH

»Pcneale4

• HIGH SCORE O THE WEEK

• INDIVIDUAL SCORE

DRUMS

• I-10 SNIT PICKUP

• EUMBO 'FLY-AWAY' PINS

• FORMICA PIAYFIFID

• REBOUND 20-30 SCORING

CHICAGO COIN MACHINE 1725 DI VERSE Y BOULEVARD

CHICAGO 14, ILLINOIS

rn'N MACHINES

mow Dash -er

ner and Blitz 1, but do you

RU-5012 RED-le

And if you

THE BILLBOARD

NOW BEING DELIVERED . . .

OCT01111 25, Issz

fa-rnous rein-deer of all?

HE'S AUTHENTIC!

HE'S LOVABLE! HE'S

IRRESISTIBLE! HE'S THE

KIDS' FAVORITE!

HIS NOSE LIGHTS UP, TOO!

JINGLE BELL HALTER . . .

GENTLE, EASY ACTION ...

YEAR 'ROUND APPEAL!

4218-30 W. LAKE STREET CHICAGO 24, ILLINOIS

, g 7 0' ¡AB

eirMie Silt/Ara Atine

SIZES

8 FT. BY f7.

9 FT. ElY 2 FT.

UNITED'S 10 711- FRAME

with Extra Play—Extra Profit

FEATURE

PLUS

111-4*PEED SCORING INDICATORS FOR EXTRA-FAST PLAY

HIGH SCORE FEATURE Á RE

PLAYER WRITES NAME

ON BACK-GLASS

STRIKE OR SPARE FLASHER LIGHTS

CAN PICK UP 7-10 SPLIT

FORMICA PLAYBOARD

Web*Wttl.ç..\.\YMI MiNNZt.N6%.'‘

-

O LI Z,_1,,

AMERICA'S FINEST AN

COMPLETE MUSIC SYSTEMS