USULAN PROGRAM KREATIVITAS MAHASISWA

JUDUL PROGRAM

BIDANG KEGIATAN:

PKM KEWIRAUSAHAAN

Diusulkan oleh:

I Wayan Budi Darmawan /135020307111030/ 2013

Muhammad Rusydi Aziz /125020300111040/ 2012

Pradityo Irshadi /115020200111047/ 2011

UNIVERSITAS BRAWIJAYA

MALANG

2015

DAFTAR ISI

Halaman Judul................................................................................................................i

Lembar Pengesahan........................................................................................................ii

Daftar isi..........................................................................................................................iii

Daftar Tabel....................................................................................................................iv

Daftar Gambar................................................................................................................v

Daftar Bagan...................................................................................................................vi

Ringkasan........................................................................................................................vii

BAB I PENDAHULUAN

1.1 Latar Belakang Masalah...........................................................................................1

1.2 Rumusan Masalah.....................................................................................................2

1.3 Tujuan.......................................................................................................................

1.4 Luaran yang Diharapkan...........................................................................................

1.5 Kegunaan Usaha.......................................................................................................

BAB II GAMBARAN UMUM RENCANA USAHA

2.1 Gambaran Produk.....................................................................................................

2.2 Target Pasar..............................................................................................................

2.3 Strategi Pemasaran....................................................................................................

2.4 Analisis SWOT.........................................................................................................

BAB III METODE PELAKSANAAN

3.1 Metode Pelaksanaan Program...................................................................................

BAB IV BIAYA DAN JADWAL KEGIATAN

4.1 Anggaran Biaya........................................................................................................

4.2 Jadwal Kegiatan........................................................................................................

DAFTAR PUSTAKA

LAMPIRAN

DAFTAR TABEL

DAFTAR GAMBAR