The Land Grant Mission:
To Boldly Go Where Rhetoricians Stopped Going 100 Years Ago:
Off Campus!A Pecha Kucha for RSA
2012David Beard
University of Minnesota Duluth
Maria Sanford
Memorialized
Wisconsin Idea
“The boundaries
of the University are the
boundaries of the state.”
4H Impact
1 in 7 adults is a
former member of 4H / 60 million
alumni
6.5 million youth
3,500 staff, 538,000
volunteers
4H and
Rhetorical Education
4H and
Semi-Rhetorical Education
4H and Civic
Education
CASE STUDYCommunication and Civics without
Rhetoric
CASE STUDY
CASE STUDY:
UnAmerican!
CASE STUDY
Opportunity for Rhetoric lost!
Conclusion
The Land Grant created
the Basic Course in Writing and/or Speech.
But it created more.
Conclusion
Imagine current ad hoc work in civic engagement and
community literacy funneled through 6,500,000 youth
annually.
Conclusion
Let’s not just recover the land grant – let’s go deeper.
The borders of rhetoric are the borders not of the campus, but of the state!