Post on 21-Feb-2023
M O B I L E O F F I C E — A C T I V E O F F I C I A LCreation of E-mobility Points in Municipal Offices
Breaking bad habits – Increasing multimodality through mobility management WEBINAR, 11.02.2021
T H E C A M P A I G N — O V E R V I E WWhy an e-scooter?
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E-mobility in general is a major source of innovation in
urban infrastructure and sustainable development policies.
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• Great for commuting (ability to skip the traffic)
• Low operational costs
• More affordable than other vehicles
• Easy to learn
• No parking problems with the scooters
• Quiet operation
• Impact on environment: reduced energy consumption and CO2
emissions, reduced impact on air quality, reduced space consumption
• E-scooters offer seamless integration with other sustainable mobility
modes and promote the use of eco-mobility chains (multimodality)
C O N C E P T O F T H E C A M P A I G NWhat for?
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To make the city officials better aware of the benefits
resulting from the use of light electrically powered
vehicles and better understand the need to improve the
quality of local infrastructure needed by the users of
active and eco-mobility modes.
In the picture: Mayor of the city of Tczew on the scooter during
our other campaign: „Mobile Kindergartens — AcEve Kids”.
C O N C E P T O F T H E C A M P A I G NBusiness trips
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Aims of the e-scooter usage:
• encouraging employees to make short trips as part of their
daily work duties,
• encouraging employees to use multimodal forms of
transport (e.g. e-scooter - rail or bus) as part of business
trips by eliminating the "last mile" problem,
• familiarizing employees with the quality of local
infrastructure used by users of active forms of mobility.
T H E C A M P A I G N — O V E R V I E WHow?
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Polish Union of Active Mobility leased the e-scooters. E-scooters were provided
to the municipal offices for everyday use. The scooters were offered to
municipalities and other selected local self-government institutions, most of
which are members of the Polish Union of Active Mobility — most of them are
associate partners in the cities.multimodal project. Implementation of
awareness raising measures (educational and informational activities) for city
officials.
T H E C A M P A I G N — O V E R V I E WParticipants
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GDAŃSKGDYNIA
POMERANIAN VOIVODESHIP
• GDAŃSK
• GDYNIA
• PRUSZCZ GDAŃSKI
• TCZEW
• NOWY STAW
• NOWY DWÓR GDAŃSKI
• CEDRY WIELKIE
• TRĄBKI WIELKIE
• STARE POLE
• GDAŃSK BUSES AND TRAMS (GAIT)
• PUMA OFFICE
T H E C A M P A I G N — M A T E R I A L SE-scooters
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• EASY MAINTENANCE solid, non-pneumatic tires
• DURABLE lightweight aerospace-graded aluminum alloy
• SAFETY electric + mechanical brakes, built-in LEDs
• COMFORT dual suspension, one-step easy folding
• REASONABLE MAX SPEED 25 km/h
• REACH 25 km on one charge, enough to leave the car for
commuting in the city
• ELEGANT DESIGN suited even for official situations
T H E C A M P A I G N — M A T E R I A L SVisual identification
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D I N C o n d e n s e d B o l dDIN Alternate Bold
CMYK 88 76 45 41 RGB 38 52 76
CMYK 57 50 0 0 RGB 120 127 189
CMYK 29 25 0 0 RGB 178 181 219
CMYK 81 1 99 0 RGB 11 175 77
CMYK 7 6 6 0 RGB 233 232 232
T H E C A M P A I G N — M A T E R I A L SPosters – the mobility point sign
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Dedicated posters for the municipal
offices will explain the idea of mobility
point, features of the e-scooter,
maintenance practices, conditions of
use and data collection instructions.
T H E C A M P A I G N — L A U N C HHandoff of e-scooters and mobility point package
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• Handoff of e-scooters with
necessary accessories • Provision of mobility point pack
(i.a. posters) • Nice gadget for coordinators: zero-
waste self made backpacks with the
campaign branding
T H E C A M P A I G N — L A U N C HWorkshop for the coordinators from municipalities
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• Explanation of mobility points idea • Presentation of campaign indicators • Technical implementation and test
ride
T H E C A M P A I G N — E V A L U A T I O NEvaluation indicators
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• Collection of information about amount of savings of CO2 emissions.
• Collection of opinions about the level of satisfaction resulting from e-scooter commuting and other trips in local area.
• Collection of information about the quality of local infrastructure for active mobility modes.
• Collection of information about the conditions and advantages of e-mobility modes combined with other local public transport modes.
T H E C A M P A I G N — E V A L U A T I O NData collection – results and numbers
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1 405 km traveled
=
~289 kg CO2 emission saved
data for the end of January 2021
T H E C A M P A I G N — E V A L U A T I O NResults
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Did the scooter meet your expectations and needs in terms of everyday
business trips? Assess the degree of overall satisfaction.
N = 44 respondents
SATISFIEDNOT SATISFIED
T H E C A M P A I G N — E V A L U A T I O NInteresting facts
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Did the scooter replaced or supplemented other ways of transportation
used so far at the workplace for everyday business trips?
Replaced most of the ways
Replaced some of the waysSupplemented existing ways
Did not replace or supplement existing ways
N = 44 respondents
T H E C A M P A I G N — E V A L U A T I O NInteresting facts
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As a result of the campaign, did you notice the benefits of personal
transport vehicles available in the so-called mobility points at the
workplace (e.g. scooter, bicycle)?
YESNONO OPINION
N = 44 respondents
T H E C A M P A I G N — E V A L U A T I O NInteresting facts
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Did the use of the electric scooter allowed you to see the need to
improve the quality of local infrastructure used by users of active
forms of mobility?
YESNONO OPINION
N = 44 respondents