Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
66%
The Mission, Phase 1:A Study of Shanghai and its People, concerning the sphere of interest of the client company as defined by the brief and other info;
Summarized in a PDF document, using a provided cover sheet, uploaded to Virtual Campus, by 17:00 on April 23; suitable for printing as a book, to be shown as a presentation, and for emailing (under 5MB);
66%
Till next time:A) Complete any additional research
B) PDF document, using a provided cover sheet, uploaded to Virtual Campus, by 17:00 on April 23; suitable for printing as a book, to be shown as a presentation, and for emailing (under 5MB); C) Jury, Comprised of Supervisors
66%
Jury April 24 (25% of Project Mark):Jurors: Christine Biancarelli, Thibault Poyet, Adrien Nazez, and Chris Ebbert, for all students.
09:00: Cotton Bear. 30 minutes presentation, 30 minutes Q&A with jurors. 10:00: Burger. 30 minutes presentation, 30 minutes Q&A with jurors.11:00: MMACAK. 30 minutes presentation, 30 minutes Q&A with jurors. 12:00: Lunch.14:00: Marcassins. 30 minutes presentation, 30 minutes Q&A with jurors. 15:00: Shake. 30 minutes presentation, 30 minutes Q&A with jurors. 16:00: Final Deliberations.17:00: Jury Day ends. Forms collected by Chris Ebbert, processed, and published.
Mark sheets and marking criteria available now, ask Chris.
To Do Today:A) evaluate your research on a final note
B) What else do you need to complete this phase?
C) Strategy to visualize and present
D) “Start finishing!”
Use your supervisors to establish all of the above.Good Luck!
66%
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
The Mission, Phase 2:Concepts, as defined by the directions;
Summarized in a PDF document, using a provided cover sheet, uploaded to Virtual Campus, by 17:00 on May 22; suitable for printing as a book, to be shown as a presentation, and for emailing (under 5MB);
Till next time:A) 3 Ideas per person
B) No duplication, please
C) Create one PDF document per team, 9-page PDF, each team, email to Chris by 17:00, May 22. Use four illustrations and half a page of text for each idea.
Innovation Workshop
16Chris Ebbert
« Development of new values by meeting new needs »(inarticulate needs, old customer needs, market needs)
Innovation Workshop
17Chris Ebbert
« Development of new values by meeting new needs »(inarticulate needs, old customer needs, market needs)
• Unrecognized needs by your client
• Anticipated, future needs
Innovation Workshop
18Chris Ebbert
« Development of new values by meeting new needs »(inarticulate needs, old customer needs, market needs)
“Established values and requirements”
Innovation Workshop
19Chris Ebbert
« Development of new values by meeting new needs »(inarticulate needs, old customer needs, market needs)
“According to new regulation, toilet paper must sold be in a sealed package now.”
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
21Chris Ebbert
“We don’t really know what we are looking for”
“We know exactly what we are
looking for, and have a clear goal”
“Let’s try something new, see what it does in our
context.”
“I have a totally revolutionary idea.”
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
22Chris Ebbert
Project X
Client Quotes:
“Our products are famous for …”
…” our products seem to have the following weaknesses….”
“Our manufacturing setup is… and we maintain the following relationships with manufacturers…”
= Needs?= Values?
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
23Chris Ebbert
Project X
Client Quotes:
“Our products are famous for …”
…” our products seem to have the following weaknesses….”
“Our manufacturing setup is… and we maintain the following relationships with manufacturers…”
= Needs?= Values?
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
24Chris Ebbert
Project X
Client Quotes:
“Our products are famous for …”
…” our products seem to have the following weaknesses….”
“Our manufacturing setup is… and we maintain the following relationships with manufacturers…”
= Needs?= Values?
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
25Chris Ebbert
Innovation Management
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
26Chris Ebbert
Innovation Management:
A) Product Innovation
B) Organizational Innovation
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
27Chris Ebbert
Innovation Management:
A) Product Innovation“Changing a product”.
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
28Chris Ebbert
Innovation Management:
B) Organizational Innovation “Changing an organization or
process”.
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
29Chris Ebbert
Innovation Management Tools
TRIZ – “Systematic Innovation” (Genrich Altshuller”)
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
30Chris Ebbert
Your ClientNow
Your Client’s Future
You
Wall of Fear
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
31Chris Ebbert
Concept Innovation Selection Matrix:Concept A Concept B Concept C Current Product
Need/ Value 1 (e.g., better safety?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same SameNeed/ Value 2 (e.g., better lifecycle?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same Same
Need/ Value 3 (e.g., better aesthetics?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same SameNeed/ Value 4 (e.g., better ergonomics?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same Same
Need/ Value 5 (e.g., better hygiene?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same SameNeed/ Value 6 (e.g., better … X?) Yes/ No/ Same Yes/ No/ Same Yes/ No/ Same Same
Yes-Score ? ? ? 0
Innovation Workshop Types of Innovation – Innovation Management – Judging Innovation
32Chris Ebbert
Thank You.
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
The Mission, Phase 3:A Fully Resolved Solution
Summarized in a PDF document, using a provided cover sheet, uploaded to Virtual Campus, by 17:00 on June 18; suitable for printing as a book, to be shown as a presentation, and for emailing (under 5MB);
Till next time:Start creating YOUR OWN solution, based on what you now know
• Choose anything you prefer of all the work done by al the teams
• Choose wisely – you have to understand the topic fully (OK to stick with previous topics, too)
66%
Jury June 19: Silent (= Exhibition)
(25% of Project Mark):
Jurors: Jing Rong/Damien of ADEO, Fabien Gregoire/ Tomotaro Koiwa of JVC Kenwood Tokyo, Adrien Nazez, Marc Rambaud, Chris Ebbert
Mark sheets and marking criteria as previous one. Presentation Template:
A3
Philosophy, Argumentation
4 Images illustrating your solution
Implementation (Business Model, Marketing, Intellectual Property)
To Do Today:A) Choose your final direction
B) Start creating
C) Consider Philosophy, Argumentation; 4 Images illustrating your solution; Implementation (Business Model, Marketing, Intellectual Property)
D) “Start finishing!”
Use your supervisors to establish all of the above.Good Luck!
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
The Mission, Phase 3:A Fully Resolved Solution
Summarized in a PDF document, using a provided cover sheet, uploaded to Virtual Campus, by 17:00 on June 18; suitable for printing as a book, to be shown as a presentation, and for emailing (under 5MB);
Till next time:Finish YOUR OWN solution, based on what you now know
• Resolve Your Idea
• Build Your Presentation
66%
Jury June 19: Silent (= Exhibition)
(25% of Project Mark):
Jurors: Jing Rong/Damien of ADEO, Fabien Gregoire/ Tomotaro Koiwa of JVC Kenwood Tokyo, Adrien Nazez, Marc Rambaud, Chris Ebbert
Mark sheets and marking criteria as previous one. Presentation Template:
A3
Philosophy, Argumentation
4 Images illustrating your solution
Implementation (Business Model, Marketing, Intellectual Property)
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
Long Project Phase 3 Presentation Template
What inspired you to
create this particularsolution?
1 2 3
Why do you think it should be
implemented?
GoodIllustrationsGood
IllustrationsGood
Illustrations
How could this idea
be implemented (business model)?
Describe what the user will experience when
using this solution
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
Kick-OffPhase 1 Meeting 1 Phase 1 Meeting 2Phase 1 JuryPhase 2 Meeting 1Phase 2 Meeting 2Phase 2 JuryPhase 3 Meeting 1Phase 3 Meeting 2Phase 3 JuryDebriefing
LONG PROJECT
Today:09:00: • marking structure of the program • feedback sheets and marks• 10:00: • individual debrief on work with Adrien and Jeremy about
Long Project• Debriefings with Chris on all marks and work• Tidy up studio (last day of classes)• exhibition to stay up and stay as it is now till September