hotissue - Directorate General for National Export Development

12
www.nafed.go.id www.nafedve.com KEMENTERIAN PERDAGANGAN REPUBLIK INDONESIA DJPEN/MJL/XXI/03/2011 INDONESIA sing to the dawn hotissue What's Inside Animated films have been grown in Indonesia, Creative Products Exhibition is an organization for creative human being to display the results of their creation. Infinite Frameworks Studios had the opportunity to make the life story of Yoshihiro Tatsumi. A documentary film directed by Eric Khoo, the menganggkat true story and short story works of Yoshihiro Tatsumi. The film was first aired at the Cannes Festival 2011.

Transcript of hotissue - Directorate General for National Export Development

INDONESIAN TRADE CENTER (ITPC)Barcelona

Budapest

Busan

Chennai

Chicago

Dubai

Calle Aribau 250, lantai dasar Phone : (+34 934111662) Fax : (+34 934146188) Email : [email protected]

Indonesian Trade Promotion Center (ITPC) Bajcsy Zslinszky ut 12, 2nd floor No. 205 Budapest 1051 Phone : (36-1) 3176382 Fax : (36-1) 2660572 Email : [email protected]

#103 Korea Express Building 1211-1 Choryang Dong, Dong-Gu Busan, South Korea (Part Of 1st Fl, Korea Express Building) Phone : (82-51) 4411708 Fax : (82-51) 4411629 Email : [email protected]

Ispahani Center - 3rd Floor 123/124, Nungambakkan High Road, Chennai, India 600034 Phone : (91-44) 42089196 Fax : (91-44) 42089197 Email : [email protected] Website : www.itpcchennai.com

70 West Erie Street, 3rd Floor Chicago, Illinois 60610 USA Phone : (+312) 6402463 Fax : (+312) 6402648 Email : [email protected]

Indonesian Trade Promotion Center (ITPC) Arbift Tower4 floor # 403 Baniyas street Deira PO.Box 41664, Dubai – UAE Phone : (971-4) 2278544 Fax : (971-4) 2278545 Email : [email protected] Website : www.itpcdxb.ae

Hamburg

Jeddah

Johanesburg

Lagos

Los Angeles

Lyon

Indonesian Trade Promotion Centre (ITPC) Multi Buro Servise - Glokengisserwall 1720095 Hamburg – Germany Phone : (49-40) 33313-333 Fax : (49-40) 33313-377 Email : [email protected],

[email protected]

Indonesia Trade Promotion CentreAl-Mualifin St. Al-Rehab District / 5. Po Box 10, Jeddah 21411 Phone : (+966-2) 6711271 Fax : (+966-2) 6730205 Email : [email protected],

[email protected]

Indonesian Trade Promotion Center (ITPC) Suite 02/E4,2nd floor,Village Walk,Sandton Po.Box 2146, RSA Johanesburg X 9916 South Afrika Phone : (27-11) 8846240 Fax : (27-11) 8846242 Email : [email protected]

5, Anifowoshe Street, Victoria Island, Lagos- Nigeria Phone : (+234-1) 4619865, 4619860 Fax : (+234-1) 2613301

Indonesian Trade Promotion Center (ITPC) 3457, Wilshire Blvd,suite 101 Los Angeles, Ca 90010,USA Phone : (213) 3877041 Fax : (213) 3877047 Email : [email protected]

[email protected] Website : www.itpcla.org

L' European - 19 bld Euge ne Deruelle - 69003 Lyon Phone : +33 4 78 60 62 78 Fax : +33 4 78 60 63 14

Mexico

Milan

Osaka

Santiago

Sao Paulo

Sydney

Vancouver

CENIT Plaza Arquimedes , Office : 105 Arquimedes No. 130 Polanco, Del. Miguel Hidalgo C.P 11570 MEXICO, D.F Phone : (52-55) 50836055, 50836057 Fax : (52-55) 50836056 11

Via Vittor Pisani, 8 - 6° Piano 20124 Milano (MI) - Italia Phone : +39 02 36598182 Fax : +39 02 36598191 Website : www.itpcmilan.com Email : [email protected]

Indonesian Trade Promotion centre (ITPC) ITM 4-J-8, Adia and Pacific Trade center 2-1-10 Nanko Kita, Suminoe-ku Osaka 559-0034, Japan Phone : (081-6) 66155350 Fax : (081-6) 66155351 Email : [email protected] Website : www.itpc.or.jp

7th Floor WTC Building, Torre Sur Oficina 706 Nueva Tajamar 481 Las Condes, Santiago, Chile Phone : (56-2) 4410494 Fax : (56-2) 4410495 Email : [email protected]

Indonesian Trade Promotion Center (ITPC) Edificia Park Lane Alameda Santos 1787Conj III - 11 Andar Cerqueira Cesar, Sao Paulo Brazil 01419.002 Phone : (55-11) 32630472, 35411413 Fax : (55-11) 32538126 Email : [email protected] Website : www.itpcsp.org

Indonesiam Trade Promotion Center (ITPC) Level 2, 60 Pitt Street Sydney NSW 2000, Australia. 60.Pitt Street Level 2nd Sydney Phone : (61-2) 92528783 Fax : (61-2) 92528784 Website : www.itpcsydney.com Email : [email protected];

[email protected]

Georgia Business Centre 1400-1500 West Georgia Vancouver, BC, V6G 2Z6, Canada Phone : 778 3734916, 778 3734904 Fax : 604 7860078

www.nafed.go.id www.nafedve.com

KEMENTERIAN PERDAGANGANREPUBLIK INDONESIA

DJPEN/MJL/XXI/03/2011

INDONESIA

sing

to the

dawn

hotissue

What's InsideAnimated films have been grown in Indonesia, Creative Products Exhibition is an organization for creative human being to display the results of their creation. Infinite Frameworks Studios had the opportunity to make the life story of Yoshihiro Tatsumi. A documentary film directed by Eric Khoo, the menganggkat true story and short story works of Yoshihiro Tatsumi. The film was first aired at the Cannes Festival 2011.

thThe 26Trade Expo IndonesiaExhibition - Trade Expo ForumProduct presentation - Indonesia Iconic Pavilion

1 9 - 2 3 O c t o b e r 2 0 1 1Jakarta International Expo (JIExpo)Kemayoran - Jakarta - Indonesia

KEMENTERIAN PERDAGANGANREPUBLIK INDONESIA

See you at...

Indonesia 2011DGNEDDirectorate General forNational Export Development

EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/20112 EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/2011 11

Australia (Canberra)

Belgium (Brussels)

Canada (Ottawa)

China (Beijing)

Denmark (Copenhagen)

Egypt (Cairo)

France

Germany

Indonesian Embassy 8, Darwin Avenue, Yarralumia, Canberra Australia A.C.T. 2600 Phone : (02) - 62508654 Fax : (02) - 62730757 Email : [email protected],

[email protected] Website : www.kbri-canberra.org.au

Indonesian Mission to the European Union Boulevard de la Woluwe 38 Brussels Belgium 1200 Phone : (322) - 7790915 Fax : (322) - 7728190 Email : [email protected],

[email protected]

Indonesian Embassy 55 Parkdale Avenue, Ottawa, Ontario K1Y 1E5, Canada Phone : 1 - (613) - 7241100 ext. 306 Fax : 1 - (613) - 7241105, 7244959 Email : [email protected],

[email protected] Website : www.indonesia-ottawa.org

Indonesian Embassy Dongzhimenwai Dajie No. 4 Chaoyang District Beijing China 100600 Phone : (00861) - 65324748,

65325488 - 3014 Fax : (00861) - 65325368 Email : [email protected]

[email protected] Website : www.indonesia.cn

www.indonesianembassy-china.com

Indonesian Embassy Orehoj Alle 1, 2900 Hellerup, Copenhagen Denmark Phone : 45) - 39624422 ext. 215 Fax : (45) - 39624483 Email : [email protected]

Indonesian Embassy 13, Aisha EL Temoria St. Garden City P.O. BOX 1661 Cairo Cairo Egypt Phone : (20-2) - 7944698, 7947200/9 Fax : (20-2) - 7962495 Email : [email protected]

[email protected] [email protected]

Indonesian Embassy 47-49, Rue Cortambert Paris, France 75116 Phone : (33-1)-450302760 ext.418, 45044872 Fax : (33-1) - 45045032 Email : [email protected]

Indonesian Embassy Lehter Strasse 16-17 D-10557 Berlin Germany 10557 Phone : (4930) - 4780700 Fax : (4930) - 47807209 Email : [email protected]

India

Italy

Japan

Malaysia

Netherlands

Philippines

Russia Federation

Saudi Arabia

Singapore

Indonesian Embassy 50-A Chanakyapuri, New Delhi India 110021 Phone : (09-111) - 6114100 Fax : (09-111) - 6885460, 6886763 Email : [email protected]

[email protected]

Indonesian Embassy Via Campania, 55 Rome Italy 00187 Phone : (39-06) - 4200911, 42009168 Fax : (39-06) - 4880280, 42010428 Email : [email protected]

Indonesian Embassy 5-2-9, Higashi Gotanda Shinagawa-ku Tokyo Japan 1410022 Phone : (81-3) - 34414201, 34470596 Fax : (81-3) - 34471697 Email : [email protected]

Indonesian Embassy No. 233Jalan Tun Razak Kuala Lumpur, Malaysia 50400 Phone : (603) - 21164000, 21164067 Fax : (603) - 21167908, 21448407 Email : [email protected]

Indonesian Embassy 8, Tobias Asserlaan The Hague Netherlands 2517 KC Phone : (31-70) - 310 8115 Fax : (31-70) - 364 3331 Email : [email protected] [email protected] [email protected] 13 14

Indonesian Embassy 185,Salcedo Street Legaspi Village, Makati City Metro Manila Philippines Phone : (632) – 8925061 / 68 Fax : (632) - 8925878, 8674192 Email : [email protected]

Indonesian EmbassyApt. 76, Entr. 3 Korovy val 7, Moscow Russia Federation 117049 Phone : (7-495) - 2385281 Fax : (7-495) - 2385281 Email : [email protected]

[email protected]

Indonesian Embassy Riyadh Diplomatic QuarterP.O. Box 94343 - Riyadh Saudi Arabia 11693 Phone : (966-1) - 4882800, 4882131 ext. 120 Fax : (966-1) - 4882966 Email : [email protected]

Indonesian Embassy 7 Chatsworth Road ingapore 249761 Phone : (65) - 67375420, 68395458 Fax : (65) - 67375037, 67352027 Email : [email protected]

South Korea

Spain

Switzerland

Thailand

United Kingdom

United States of America

Indonesia Economic and Trade Office (KDEI)

Indonesian Embassy 55, Yoido-dong Young deoung po-Ku Seoul South Korea Phone : (0082-2) - 7835371 / 2, 7827750 Fax : (0082-2) - 7804280, 7837750 Email : [email protected]

Indonesian Embassy 65, Calle de Agastia, Madrid Spain 28043 Phone : (34-91) - 4130294 Fax : (34-91) - 4157792 Email : [email protected]

Indonesian Mission on The United Nations And Other International Organizations 16, Rue de Saint Jean Geneva Switzerland 1203 Phone : (0041-22) - 3455733 Fax : (0041-22) - 3383397 Email : [email protected]

Indonesian Embassy 600-602Pitchburi Road, Rajthevi P.O.Box 1318, Bangkok - Thailand 10400 Phone : (0066-2) - 2551264 ext. 123 Fax : (0066-2) - 2551264, 2551267 Email : [email protected]

Indonesian Embassy38 Grosvenor Square, LondonUnited Kingdom W1K2HW Phone : (44-20) - 72909613, 74997881 Fax : (44-20) - 74957022 Email : [email protected]

www.indonesiaembassy.org.uk

Indonesian Embassy2020 Massachusetts Avenue, N.W. Washington DC United States of America 20036 Phone : (202) - 7755350, 7755200 ext. 350 Fax : (202) - 7755354, 7755365 Email : [email protected] [email protected]

Twinhead Bld 6 F No. 550 Rui Goang Road, Neihu District, Taipei 114-China Taipei. Phone : (886-2) 87526170 ext. 15 Fax : (886-2) 87423706 Email : [email protected] Website : www.kdei-taipei.org

127 – 129 Leighton Road , 6 – 8 Keswick Street Causeway Bay, Hongkong Phone : (852) 28904421, 28902481 (D) Fax : (852) 28950139 Email : [email protected]

[email protected]

Indonesia Consulate General

commercial attaches

Advisor : Hesti Indah Kresnarini

Editor in Chief : Indrasari Wisnu Wardhana

Managing Editor : Sri Maryani

Editors : Sugiarti

Writer : Murdopo

Design : Karnaen Nafed

Editorial Addresses :DIRECTORATE GENERAL FOR NATIONAL EXPORT DEVELOPMENTMinistry of Trade Republic of IndonesiaJl. M.I. Ridwan Rais No.5Jakarta 10110 – IndonesiaPhone: +62 21 3858171Fax: +62 21 23528652Email: Website: http://www.nafed.go.id

Published by :DIRECTORATE GENERAL FOR NATIONAL EXPORT DEVELOPMENTMinistry of Trade Republic of Indonesia

DITJEN PEN/MJL/39A/III/2011

[email protected]

Dear Valued Readers,

The issue of Creative Economy begins to rise as the government feels the need to improve the national products competitiveness to deal with the global market. The creative industries in Indonesia are defined as industry derived from the use utilization of creativity, skills and individual talents of individual to make create wealth and generate employment by producing and exploiting individual creativity. The Indonesian government has clasified 14 subsectors of creative economy, which are: (1)architecture; (2)design; (3)fashion; (4)film, video and photography; (5)crafts; (6)computer service and software; (7)music; (8)market and art goods; (9)publishing and printing; (10)advertising; (11)interactive games; (12)research and development; (13)performing arts; and (14)television and radio.

Games and Animation, which are included of 14 subsectors have been significantly developed by The Indonesian Government and Indonesian animators. Determination of game and animation as one part of the pillars of the development of creative industries by the government has become a strong momentum in advancing the game and animation industry in Indonesia. Now, many Indonesia animator have been employed by international company such as Marvell and Gameloft.

Thank you

fromEDITOR’S

DESK

EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/2011 EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/2011

Indones ian animators have excel lent cappabl i t y to create good animat ion movie. S ome I ndones ian animators took par ts of c reat ing animat ion f i lms suchs as “Spiderman 2” an “upin upin”. Indonesia's creative talent has been able to produce more than 1,500 independent creations within one year. The increasing demand of animation in Indonesia, not only about animation movie but a lso animation in games and content, animation in advertising, and animation for architecture. in education purposes, today, animation is becoming increasingly common to teach the student to make easy understanding.

F o r n e a r l y f o r t y y e a r s , w e s t e r n s t u d i o s h a v e e s t a b l i s h e d a n d mainta ined produc t ion fac i l t ieas in As ian countr ies , such as Japan, S outh K o r e a , S i n g a p o r e , M a l a y s i a a n d Indonesia. The usual procedure is for pre-production (preparing the script, story board, and exposure sheets) to be done in the United States or other headquarter countries, after which, the package is sent to Asia for production (drawing cels, colouring by

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BINA NUSANTARA

CASTLE PRODUCTION

COOK IT

CYBERMEDIA COLLEGE

DIGITAL STUDIO COLLEGE

ARTEGRAP ERICK SEBASTIAN

FROZZTY

GEPPETTO ANIMASI, PT

C P Dr. Hajanto PrabowoPhone +62 21 5345830 ext. 2233Fax +62 21 5300244Email [email protected]

AddressJl. Pasar Baru Timur 7A CP MariaPhone +62 21 3501663 / 70 / 71Fax +62 21 2502528Email [email protected] http://www.castle-pro.comProgram tayangan animasi di Televisi

AddressJl. Percetakan II/51, Kramat Pela Jakarta 12130 C P : Arnas IrmalPhone +62217222395Fax +62217208478Email [email protected]

AddressRukan Gading Park View Blok 2C.01 No. 31-32 Kelapa Gading CP Suzanna V. MokaluPhone +62 21 45859965 / 70763829Fax +62 21 45859966Email [email protected] http://www.cybermediacollege.com

CP Andi S. BoedimanAddress Jl. Cideng Barat No. 21 A Phone +62216330950Fax +62216330950Email [email protected]

AddressJl.Tanjung Duren No.686 Jakarta Barat Phone 08122239923Email [email protected] http://www.velvet-

sky.blogs.friendster.com

CP Teddy TaherAddress Jl. Panglima Polim V No. 3 CP Teddy TaherEmail [email protected]

Address Jl. Kemang III No. 1 CP Olivia Lisa MariePhone +62 21 7199955Fax +62 21 7195558Email [email protected] http://www.geppetto3d.com

AddressJl. K.H. Syahdan No. 9 Kemanggisan, Palmerah GLOBEASIA MAGAZINE

MEGINDO TUNGGAL SEJAHTERA, PT

NADA CIPTA RAYA, PT

PT PUNAKAWAN

PT RABA KOMUNIKATAMA

REPUBLIK ANIMASI

RUMAH ANIMASI INDONESIA, PT

C P Ali Basyah SuryoAddress Aston Hotel Sudirman TowerA 2nd Floor,

JL. Garnisun Dalam no.8,Karet SemanggiPhone +622157851876Fax +62215745671Website http://www.globeasia.com

C P Jonathan LesmanaAddress Surya Building 15th Floor Suite 1506

jl. M.H. Thamrin Kav. 9 Phone +622139830998Fax +622139830996Website http://www.megindo.net

Majalah GameStation

Address Jl. Ciputat Raya No. 6 Pondok Pinang C P Nur Choliq RamdhanPhone +62 21 75910104Fax +62 21 75901958Email [email protected]

photorealistic 3D rendering 3D animationCP Leonardus IndraAddress Kuta Bali CP LeoPhone +62 81 931 793 513Email [email protected] http://www.punakawan.com

C P Iffan DarmawanAddress Kantor Taman

E3.3, Unit B2 Kawasan Mega Kuningan

Phone 021-5764548Fax 021-5764549Email [email protected]

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C P Drs. H. Supandi, SPd., MSiAddress Jl. Tanimbar No 22 C P AjiPhone 0341-353798Fax 0341-353798Email r [email protected] http://republikanimasi.blogspot.com

Address Jl. Ciputat Raya No. 6 Pondok Pinang

C P Setiyo Budi LeksonoPhone +62 21 75910104Fax +62 21 75901958Email [email protected]

STUDIO 611

TUNAS PAKAR INTEGRAHA, PT

HELLOMOTION KORPORA INDONESIA

PT RUMAH ANIMASI INDONESIA

REKARUPA

OMAH LORO

HANITIANTO JOEDO PRODUCTIONS

CP Didik Mundi ArsaAddress Sambiroto Asri B 10

Purwomartani Kalasan Sleman Yogyakarta

CP DidikPhone 081328816009Email [email protected]

Address Jl. AM Sangaji No. 11 J-K CP MelaPhone +62 21 632 2680 (hunting)Fax +62 21 638 6611Email [email protected]

CP Wahyu adityaAddress Jl. Tebet Barat 9 No.10 Jakarta 12810E : [email protected] 021 837 91 555Email h [email protected] hellomotion.blogspot.com

Address Jl. Ciputat Raya No. 6 Pondok Pinang CP Setiyo Budi LeksonoPhone +62 21 75910104Fax +62 21 75901958Email [email protected]

Address Jl. Suryodiningratan No. 15 Yogyakarta 55141Phone (0274) 7857 567Email [email protected], rekaru [email protected] www.rekarupa.net

Address Jl. Gamelan Raya 20, Panembahan, Kraton

Yogyakarta 55131Phone +62 274 746 9963

+62 274 387Email [email protected] www.omahloro.com

Address Griya Palem Hijau G-24. Sidoarum, Godean, Sleman, Yogyakarta

PhoneEmail [email protected] Website www.jogjanimations.com

List Of Companies

hot issue

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hot issue

hand, inking, painting, and camera work). The work is sent back to the U.S. or other headquarter country for post-production (film editing, colour timing, and sound).

Offshore animation has led to the creating and nurturing of a local industry, as an infrastructure is built up, equipment is put into place, and skills are transferred. Investment in animation indsutry sectors will increase as wide as the growth of industry. An emerging t rend in I n d o n e s i a n a n i m at i o n i n d u s t r y i s t h e i n c re a s ing focus towards production of local animation content for television as well as production of animated movies. An increasing number of Indonesian animation studios are giving importance to owning and protecting animation content by investing in intellectual property protection mechanisms.

An i m a t i o n i n I n d o n e s i a i s a f a i r l y n e w m e d i u m , t h o u g h i t s emergence in the enter ta inment industr y has been one which i s met with sur pr is ing suppor t f rom the general audience. Advertising is a promising medium for the young cr eative professional field. Short video game animations also serve to capture the younger audience market quite effectively.

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The advance development of technology has made computer animation available to the masses and the animation industry is one of the fastest growing industries. The demand for animated entertainment has expanded with the increase in broadcasting hours by cable and satellite TV along with the growing popularity of the Internet. In recent years, TV stations have been producing animation series not only for kids but also for teenagers, adults and the whole family. Indonesia is becoming a global out sourcing hub providing animation production services. Thousands of students undergoing training in animation technology across Indonesia and Increase in institutions providing animation education. Nowadays, animation is used in many sectors not only for films and advertising but also is used in education to make easier to the students understanding subjects.

Indonesian animation movies are gaining international appeal especially in unique characters. Majority of the revenues for animation companies in Indonesia are from outsourced projects from foreign animation companies. Indonesian animation companies are moving up the value chain by developing original content. Future outlook for animation sector is bright as the increase of cappability of Indonesian animators.The entrance of private television stations in the 1990s followed by demand for state-of-the-art TV commercials helped spur the country's animation industry.

Local animation production and distribution are also growing

FutureTrends

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Sing To the Dawn “Meraih Mimpi”

Fresh Animated films

PT Kastil Avindo was established in 2000, located in humble five story buliding in Pasar Baru, an hold and holistic area in Jakarta. PT Kastil Avindo is now specializing in producing 2D an 3D animation design for international market. Cooperating with international producers, PT Kastil Avindo has produced numerous TV series, home videos, interactive games and children books for the Asian, European and American market. Employing more than 120 animators, Castle is the largest animation company in Indonesia. This company also established a Cybermedia College, which teachs Indonesian professionals in animation design. PT Kastil Avindo has received numerous international design award such as American Corporate ID Awards, Houston Film Festival, Spain Children Festival, Int'l Graphic Inc. Award, Vancouver, and Schauffelein Graphic Award, in Germany.

Wahyu aditya, a digital artist by traning, defines himself as an activist in animation and design. He is the founder of the Hellomotion School of Animation and Creativity, which has more than 1000 alumnus since 2004. His aims to become an imprtant part of audiovisual indsutry 's development in Indonesia

by concentrating on skills development and education.Wahyu Aditya also directs HelloFest, a festival of short and animation film that annualy attracts more than 10.000 young and professional audiences. Showing over 250 new local short animation that has educate and inspire animators and audiences.In his sparetime, he develop an online clothing store, named KGRI, selling nationalist t-shirt with a twist-which combined modern designs with an Indonesian touch.An award-winning animator and film-maker, he started his career in the televison industry before setting up his own company at the age 24. He regularly teaches and promotes animation films to students across Indonesia and active in the International Animation Association.

Wahyu Aditya has received various achievment such as Special Achievement Award - FAN / National Animation Festival (2007), Winner of British Council - International Young Creative Entrepreneur of The Year - Film Category - Indonesia (2007), World Winner of British Council - International Young Creative Entrepreneur of The Year - Film Category (2007), and Autralian Alumni Award - Finalist Creativy & Design Award (2008).

Kastil AvindoSing to the Dawn, or Meraih Mimpi, by Infinite Frameworks, is one of theatrical musical animated feature to reach Indonesia, and acts as a key innovator of the entertainment industry.

The piece was released in 2009 to an audience eager to see something fresh and new in the Indonesian animation scene. The content of the story is a marvel. The main character, a girl named Dana, attains a scholarship to study in a prestigious school in „the big city�. Her father, assuming that she would be giving that scholarship away to her brother, was rather unpleasantly surprised to learn that she had every intention of taking this opportunity to go and further her own education. Meanwhile, Dana learns of a diabolical plot, which entails destroying their village in order to build a giant, gaudy casino. The movie proceeds with several catchy songs, ending with Dana and her comrades managing to obtain the rights to the village and saving everyone. This gains her father�s approval and acceptance of her plan to go and study in the city. Sing to the Dawn was welcomed into the country with only slightly picky reviews, claiming the animation was slightly odd and stiff in sequences (Thee).

The quirky, upbeat-ness of the main plot also had the tendency to overshadow the true nature of the film, which should have been the plot content and the rights of the main character, Dana, in obtaining a higher education. The addition of flashy pop music was a design decision gone awry.

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Small Tatsumi loved the movie. He also has aspirations to become a film director. However, he realized that being a director was not something he wanted. Yoshihiro Tatsumi is actually the person who loves solitude, and that's when he made a lot of stories. During that time he also dreamed of the story to life on paper.

From there, his imagination continues to grow. Many of the inspiration he got from his hobby of watching movies, also of mystery novels that given his brother to read. Ultimately, the experience encouraged him to experiment with the frame, perspective, and perspective in creating comics. Of all these things are done to f ind the psychological depth and dramatic elements to every character and story.

At a fairly early age, Yoshihiro Tatsumi has revolutionized manga (Japanese comics). As a movie buff (cinephile), he tried to combine the two art forms, and creating a flow Gekiga.

ANIMATED MOVIE CHILDRENOF THE NATION

INTO THE CANNES FESTIVAL

2011Initially, Main Games Studio is a game developer studo which is produces casual games. In 2007, Main Games Studio won animation competion and got lots of publication and cliens. Founded in 2009 as animation division, Main Motions Studio has develop animation for advertising and film. Some of their films which got awards are “Hebring”, “Goyang Rimba”, “Pedang Kertas”.

Lack of games creation in local market, make Main Studio Games to think even harder. Although the development of interactive games in Indonesia is growing rapid. Main Studio get opportunity to promote their company and introduce their games to international market. Main Games Studio has participate various animation festivals both of International festivals and domestic festivals

M A I NGAMESSTUDIO

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Small Tatsumi loved the movie. He also has aspirations to become a film director. However, he realized that being a director was not something he wanted. Yoshihiro Tatsumi is actually the person who loves solitude, and that's when he made a lot of stories. During that time he also dreamed of the story to life on paper.

From there, his imagination continues to grow. Many of the inspiration he got from his hobby of watching movies, also of mystery novels that given his brother to read. Ultimately, the experience encouraged him to experiment with the frame, perspective, and perspective in creating comics. Of all these things are done to f ind the psychological depth and dramatic elements to every character and story.

At a fairly early age, Yoshihiro Tatsumi has revolutionized manga (Japanese comics). As a movie buff (cinephile), he tried to combine the two art forms, and creating a flow Gekiga.

ANIMATED MOVIE CHILDRENOF THE NATION

INTO THE CANNES FESTIVAL

2011Initially, Main Games Studio is a game developer studo which is produces casual games. In 2007, Main Games Studio won animation competion and got lots of publication and cliens. Founded in 2009 as animation division, Main Motions Studio has develop animation for advertising and film. Some of their films which got awards are “Hebring”, “Goyang Rimba”, “Pedang Kertas”.

Lack of games creation in local market, make Main Studio Games to think even harder. Although the development of interactive games in Indonesia is growing rapid. Main Studio get opportunity to promote their company and introduce their games to international market. Main Games Studio has participate various animation festivals both of International festivals and domestic festivals

M A I NGAMESSTUDIO

EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/2011 EXPORTNEWS INDONESIA DJPEN/MJL/XXI/03/2011

8 5

Sing To the Dawn “Meraih Mimpi”

Fresh Animated films

PT Kastil Avindo was established in 2000, located in humble five story buliding in Pasar Baru, an hold and holistic area in Jakarta. PT Kastil Avindo is now specializing in producing 2D an 3D animation design for international market. Cooperating with international producers, PT Kastil Avindo has produced numerous TV series, home videos, interactive games and children books for the Asian, European and American market. Employing more than 120 animators, Castle is the largest animation company in Indonesia. This company also established a Cybermedia College, which teachs Indonesian professionals in animation design. PT Kastil Avindo has received numerous international design award such as American Corporate ID Awards, Houston Film Festival, Spain Children Festival, Int'l Graphic Inc. Award, Vancouver, and Schauffelein Graphic Award, in Germany.

Wahyu aditya, a digital artist by traning, defines himself as an activist in animation and design. He is the founder of the Hellomotion School of Animation and Creativity, which has more than 1000 alumnus since 2004. His aims to become an imprtant part of audiovisual indsutry 's development in Indonesia

by concentrating on skills development and education.Wahyu Aditya also directs HelloFest, a festival of short and animation film that annualy attracts more than 10.000 young and professional audiences. Showing over 250 new local short animation that has educate and inspire animators and audiences.In his sparetime, he develop an online clothing store, named KGRI, selling nationalist t-shirt with a twist-which combined modern designs with an Indonesian touch.An award-winning animator and film-maker, he started his career in the televison industry before setting up his own company at the age 24. He regularly teaches and promotes animation films to students across Indonesia and active in the International Animation Association.

Wahyu Aditya has received various achievment such as Special Achievement Award - FAN / National Animation Festival (2007), Winner of British Council - International Young Creative Entrepreneur of The Year - Film Category - Indonesia (2007), World Winner of British Council - International Young Creative Entrepreneur of The Year - Film Category (2007), and Autralian Alumni Award - Finalist Creativy & Design Award (2008).

Kastil AvindoSing to the Dawn, or Meraih Mimpi, by Infinite Frameworks, is one of theatrical musical animated feature to reach Indonesia, and acts as a key innovator of the entertainment industry.

The piece was released in 2009 to an audience eager to see something fresh and new in the Indonesian animation scene. The content of the story is a marvel. The main character, a girl named Dana, attains a scholarship to study in a prestigious school in „the big city�. Her father, assuming that she would be giving that scholarship away to her brother, was rather unpleasantly surprised to learn that she had every intention of taking this opportunity to go and further her own education. Meanwhile, Dana learns of a diabolical plot, which entails destroying their village in order to build a giant, gaudy casino. The movie proceeds with several catchy songs, ending with Dana and her comrades managing to obtain the rights to the village and saving everyone. This gains her father�s approval and acceptance of her plan to go and study in the city. Sing to the Dawn was welcomed into the country with only slightly picky reviews, claiming the animation was slightly odd and stiff in sequences (Thee).

The quirky, upbeat-ness of the main plot also had the tendency to overshadow the true nature of the film, which should have been the plot content and the rights of the main character, Dana, in obtaining a higher education. The addition of flashy pop music was a design decision gone awry.

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hand, inking, painting, and camera work). The work is sent back to the U.S. or other headquarter country for post-production (film editing, colour timing, and sound).

Offshore animation has led to the creating and nurturing of a local industry, as an infrastructure is built up, equipment is put into place, and skills are transferred. Investment in animation indsutry sectors will increase as wide as the growth of industry. An emerging t rend in I n d o n e s i a n a n i m at i o n i n d u s t r y i s t h e i n c re a s ing focus towards production of local animation content for television as well as production of animated movies. An increasing number of Indonesian animation studios are giving importance to owning and protecting animation content by investing in intellectual property protection mechanisms.

An i m a t i o n i n I n d o n e s i a i s a f a i r l y n e w m e d i u m , t h o u g h i t s emergence in the enter ta inme nt industr y has been one which i s met with sur pr is ing suppor t f rom the general audience. Advertising is a promising medium for th e young creative professional field. Short video game animations also serve to capture the younger audience market quite effectively.

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The advance development of technology has made computer animation available to the masses and the animation industry is one of the fastest growing industries. The demand for animated entertainment has expanded with the increase in broadcasting hours by cable and satellite TV along with the growing popularity of the Internet. In recent years, TV stations have been producing animation series not only for kids but also for teenagers, adults and the whole family. Indonesia is becoming a global out sourcing hub providing animation production services. Thousands of students undergoing training in animation technology across Indonesia and Increase in institutions providing animation education. Nowadays, animation is used in many sectors not only for films and advertising but also is used in education to make easier to the students understanding subjects.

Indonesian animation movies are gaining international appeal especially in unique characters. Majority of the revenues for animation companies in Indonesia are from outsourced projects from foreign animation companies. Indonesian animation companies are moving up the value chain by developing original content. Future outlook for animation sector is bright as the increase of cappability of Indonesian animators.The entrance of private television stations in the 1990s followed by demand for state-of-the-art TV commercials helped spur the country's animation industry.

Local animation production and distribution are also growing

FutureTrends

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Indones ian animator s h ave exce l l e nt cappabl i t y to create g ood an i mat i on movie. S ome I ndon e s i an an i mator s took par ts of c reat in g an i mat i on f i l ms suchs as “Spiderman 2” an “upin upin”. Indonesia's creative talent has been able to produce more than 1,500 independent creations within one year. The increasing demand of animation in Indonesia, not only about animation movie but a lso animation in games and content, animation in advertising, and animation for architecture. in education purposes, today, animation is becoming increasingly common to teach the student to make easy understanding.

F o r n e a r l y f o r t y y e a r s , w e s t e r n s t u d i o s h a v e e s t a b l i s h e d a n d mainta ined produc t i on f ac i l t i e as i n As ian countr ies , suc h as Japan , S outh K o r e a , S i n g a p o r e , M a l a y s i a a n d Indonesia. The usual procedure is for pre-production (preparing the script, story board, and exposure sheets) to be done in the United States or other headquarter countries, after which, the package is sent to Asia for production (drawing cels, colouring by

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BINA NUSANTARA

CASTLE PRODUCTION

COOK IT

CYBERMEDIA COLLEGE

DIGITAL STUDIO COLLEGE

ARTEGRAP ERICK SEBASTIAN

FROZZTY

GEPPETTO ANIMASI, PT

C P Dr. Hajanto PrabowoPhone +62 21 5345830 ext. 2233Fax +62 21 5300244Email [email protected]

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sky.blogs.friendster.com

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MEGINDO TUNGGAL SEJAHTERA, PT

NADA CIPTA RAYA, PT

PT PUNAKAWAN

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RUMAH ANIMASI INDONESIA, PT

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Majalah GameStation

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photorealistic 3D rendering 3D animationCP Leonardus IndraAddress Kuta Bali CP LeoPhone +62 81 931 793 513Email [email protected] http://www.punakawan.com

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E3.3, Unit B2 Kawasan Mega Kuningan

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C P Drs. H. Supandi, SPd., MSiAddress Jl. Tanimbar No 22 C P AjiPhone 0341-353798Fax 0341-353798Email r [email protected] http://republikanimasi.blogspot.com

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STUDIO 611

TUNAS PAKAR INTEGRAHA, PT

HELLOMOTION KORPORA INDONESIA

PT RUMAH ANIMASI INDONESIA

REKARUPA

OMAH LORO

HANITIANTO JOEDO PRODUCTIONS

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Address Jl. Ciputat Raya No. 6 Pondok Pinang CP Setiyo Budi LeksonoPhone +62 21 75910104Fax +62 21 75901958Email [email protected]

Address Jl. Suryodiningratan No. 15 Yogyakarta 55141Phone (0274) 7857 567Email [email protected], rekaru [email protected] www.rekarupa.net

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Design : Karnaen Nafed

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Published by :DIRECTORATE GENERAL FOR NATIONAL EXPORT DEVELOPMENTMinistry of Trade Republic of Indonesia

DITJEN PEN/MJL/39A/III/2011

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Dear Valued Readers,

The issue of Creative Economy begins to rise as the government feels the need to improve the national products competitiveness to deal with the global market. The creative industries in Indonesia are defined as industry derived from the use utilization of creativity, skills and individual talents of individual to make create wealth and generate employment by producing and exploiting individual creativity. The Indonesian government has clasified 14 subsectors of creative economy, which are: (1)architecture; (2)design; (3)fashion; (4)film, video and photography; (5)crafts; (6)computer service and software; (7)music; (8)market and art goods; (9)publishing and printing; (10)advertising; (11)interactive games; (12)research and development; (13)performing arts; and (14)television and radio.

Games and Animation, which are included of 14 subsectors have been significantly developed by The Indonesian Government and Indonesian animators. Determination of game and animation as one part of the pillars of the development of creative industries by the government has become a strong momentum in advancing the game and animation industry in Indonesia. Now, many Indonesia animator have been employed by international company such as Marvell and Gameloft.

Thank you

fromEDITOR’S

DESK

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What's InsideAnimated films have been grown in Indonesia, Creative Products Exhibition is an organization for creative human being to display the results of their creation. Infinite Frameworks Studios had the opportunity to make the life story of Yoshihiro Tatsumi. A documentary film directed by Eric Khoo, the menganggkat true story and short story works of Yoshihiro Tatsumi. The film was first aired at the Cannes Festival 2011.

thThe 26Trade Expo IndonesiaExhibition - Trade Expo ForumProduct presentation - Indonesia Iconic Pavilion

1 9 - 2 3 O c t o b e r 2 0 1 1Jakarta International Expo (JIExpo)Kemayoran - Jakarta - Indonesia

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Indonesia 2011DGNEDDirectorate General forNational Export Development