WHATS-NEXT-2021.pdf - Sozio
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Transcript of WHATS-NEXT-2021.pdf - Sozio
There is a growing fascination forcosmic vibrations. Magic is a newneed that brings together the rationaland the irrational. The universe ofastrology, magic, energies, rituals…are exploring to help consumers tofind a better balance between mindand body.
1. Magnetism is the new trendy alternative medicine
2. Acrobatic Yoga3. Crystal Therapy / Lithotherapy
4. Fluides - SCENOCOSME5. Wutao, The Body Ecology
6. Sound Healing7. Magnetotherapy
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MAGICAL
SPIRITUAL
ANCESTRAL
RITUAL
NIGHT
ASTRAL
COSMIC
ASTROLOGY
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1. Lunologie – YASMIN BOLAND2. Zodiaddict Range – DIOR
3. Elements Eyeshadow Palette – URBAN DECAY
4. Galaxy Food Trend 5. In Your Element – PAÏ
6. Black Tourmaline7. Full Moon Bath Ritual
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Water
Earth
Fire
Air
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ASTROLOGY
SCIENCE
RITUALS
MOON
CRYSTALS
STONES
GEMS
ELEMENTS
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1. Asral Nails2. Gem Bathtub Inspiration
3. Crystal Ball – MERCI HANDY 4. Gem Lips Inspiration5. Gem Nails Inspiration
6. OpuLUST Lip Gloss - PAT MCGRATH7. Astral Eyeshadow
8. Mystical Décor Inspiration
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REGENERATING
WAXING MOON
SOM001087
NeroliJasmine
Immortelle Oil
Marine Notes
CypressCedarwood
Sandalwood Oil
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1. Dragon Blood2. Wood of Palo Santo
3. Eclat Royal Skincare – ABELLIE 4. Wild Flowers & Weeds Collection – JO
MALONE5. Vampire Facial Mask6. CBD Skincare Trend
7. Kombucha
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SMOKY
POTIONS
MYSTERY
POISON
POTION
INGREDIENTS
TOXIC
WITCHERY
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1. Potion Inspiration2. Amore Eterno Range – MELT COSMETIC
3. Gothic Metallic Lipstick – GUCCI 4. Smoky Make Up Inspiration
5. Herbalist Inspiration6. Dark and Gothic Flower Manicure
7. Smoke Power
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New needs appear to be essential.Neo universal is a return to basics bytaking into account all these newneeds and integrating them into aroutine. Traditional marketingsegmentations are reviewed for anoffer adapted to today's needs. Theuniversal, scientific and proveningredients are also making acomeback.
1. The Art Of Storage – MARIE KONDO2. Monumental Minimal – GALERIE
THADDAEUS ROPAC 3. Ad Campaign – GUCCI
4. Ban of Filters by Instagram5. Skip Care Trend
6. Fashion Week 2020 – LUTZ HUELLE7. Japanese Minimalism Trend
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MINIMALISM
UNIVERSALITY
TIMELESSNESS
ESSENTIALS
BASIC
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1. MÊME COSMETICS2. Oh My Periods – NIDÉ.CO3. Soft Glam Make Up Trend
4. Boy Make Up Range – CHANEL 5. Anti-friction Balm for Thigh
6. Muff Mask7. Scalp Care Routine
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NEW CLASSICS
EFFICACITY
NEW ROUTINES
NEW CLAIMS
NEW
SEGMENTATIONS
NEW TARGETS
FORGOTTEN AREAS
EVOLUTION OF
SOCIETY
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1. Body Positive / New Beauty2. Take Care Of Yourself From The Inside :
Food Supplements – AIME 3. Imperfect Objects Is The New Deco
4. Sublimate and Assume New Forms of Femininity
5. Acne Positive6. Unusual Beauty
7. GOOPGLOW Morning Skin Superpowder –GOOP
8. Imperfect Finishes
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Pear
HawthornEucalyptus
Jasmine Peach
HeliotropeVanilla
Karite ButterSandalwood
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ANTIBACTERIAL
HAIR CARE
SOM001089
1. Natural Mother and Baby Care DIY2. Everything Range – NO GENDER
SPECIFIC3. Capsule Wardrobe
4. Mister Make Up Range – GIVENCHY 5. Pink Tax
6. Pure Active Cosmetics Ingredients –ETAT PUR
7. One Size Fits All/Fashion for all – ESTER MANAS x GALERIES LAFAYETTE
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UNIVERSALITY
NO SEGMENTATION
ADAPTOGEN
TRANSGENERATION
AL
UNISEX
UNISIZE
EVERYBODY
EVERYDAY
CONCENTRATED
COSMETIC ACTIVE
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1. Serums – TYPOLOGY2. Masculine Eyebrows
3. Dropper for a Concentrated Active Ingredients
4. Naturality is the New Femininity5. Hyaluronic Acid – PURE
6. L’Intemporel Range – GIVENCHY 7. Gender Duality and Androgynous Beauty
8. THE INKEY LIST
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EVERYDAY
EVERY SKIN
GENDERLESS
MASK
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BergamotGreen Notes
Apple
JasmineViolet
Lily of the ValleyAqueous Notes
Melon
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BergamotSweet Orange
Anise
Nutmeg – CinnamonRose
Vanilla – Amber Tonka Bean
Patchouli – CedarwoodWhite Musk
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HYDRATION
OIL BOOSTER
SOM001091
Science and nature are sources ofprogress and innovation. They allowto create novel aesthetics inspired bytechnology and human micro science(microbiota, cellules…)
EXPERIMENTAL
DIGITAL
TECHNOLOGY
FUTURISM
VIRTUAL REALITY
IMMERSION
STIMULATION
SCIENCE
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1. A Space For Being – GOOGLE2. Gardening Will Save The World – TOM
DIXON x IKEA 3. Robot Science Museum In Seoul
4. Nutrigenetic 5. Perso – L’OREAL
6. 3D-Printed Sushi – SUSHI SINGULARITY7. Gucci Holiday Campaign On Snapchat
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1. 3D Make Up – INES ALPHA2. Instagram Filters – JOHANNA JASKOWSKA
3. Hair Dye Flashes Silver – LAUREN BROWKERS
4. Seymourpowell’s Elever5. Scent Creator – THE ALCHEMIST ATELIER
6. Digital Landscapes – FILIP HODAS7. Virtual Reality Makeup – YOUTUBE
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SENSORIAL
TEXTURES
3D
FUN
NEW AESTHETICS
EXPERIENCE
DIGITAL
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1. Technologic Effects Make Up2. Scientific and Chameleon Textures
3. Futuristic Lip Contour4. Even Better Clinical – CLINIQUE
5. 3D Make Up Effect6. Sensorial Eyelashes7. Galaxy Ombre Hair8. Caxa Roller – REFA
9. Numerical Iridescence10. Multicolor Iridescent Texture
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ANTI BLUE
LIGHT MIST
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LemonOrange
Grapefruit Rhubarb
Metallic Notes
RoseFreesiaClove
White Musk
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1. Exposition Dans Ma Peau – L’OREAL x MUSEUM NATIONAL D’HISTOIRE NATURELLE
2. H.O.R.T.U.S XL ASTAXANTHIN.G3. 3d-printed Food Waste - ELZEDINE VAN
DOLEWEERD 4. Nanofibers Mask – KAO
5. Experimental Bacteria Lamp – JAN KLINGER6. Biomorphism Inspiration
7. Hypnosis – IRIS VAN HERPEN
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NATURE
SCIENCE
BIOFACTURING
BIOMORPHISM
BACTERIAS
MICROBIOME
MICROBIOTA
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1. Science Highlight2. Diversification of Textures
3. 3D Nail Polish 4. Mushroom Inspiration
5. Nature Texture Inspiration6. Bacterias Inspiration7. Eyeshadow Texture
8. Mushroom Inspiration9. Prebiotic And Probiotic Alive Mask -
ALGENIST
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Green Notes
CloveMyrrh
Kombucha Solar Notes
White Flowers
Opoponax Cedarwood
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KOMBUCHA
RADIANCE
SERUM
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In a society of excess, individualsaspire to find a better balance in theireveryday lives. Islands are fascinatingby their cultures and traditions andevokes a notion of authenticity andwellness.
1. Ho’oponopono2. Siu Siu Lab of Primitive Senses
3. Océanie Exhibition et Quai Branly Museum4. Zero Vacation – NESTE
5. Bambu Indah Hotel in Ubud BALI6. Traditional Chinese Medecine
BALANCE
HARMONY
RESPECT
TRADITIONS
RITUALS
TRAVEL
FEEL GOOD
ISLAND
CULTURE
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1. The Island Kitchen – SELINA PERIAMPILLAI2. Marine Fennel3. Urucum Powder
4. Noni 5. Hiakai Restaurant – MONIQUE FISO
6. Kava 7. Banana Leaf Envelopment
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ISLAND
OCEAN
INGREDIENTS
LOCAL
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1. DIY Skincare2. Texture With Plants Active Benefits
3. Tribal Inspiration4. Sunkissed Hibiscus – NEST
5. Overdose of Pigments6. Volcanic Inspiration
7. Relief Manicure 8. Dough Cosmetic Texture
9. Raw Eyeshadow
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VOLCANIC
MICRO POWDER
SCRUB
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Mint Anise
Artemisia Eucalyptus
Ozonic NotesGeranium
Violet
Patchouli
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SUNSET
LIGHT
GLOW
HONEY
RADIANCE
SUN
YELLOW
1. Shoreline in Broome – Western Australia2. Chasing The Sun – LINDA GEDDES
3. Reveal Your Glow – CLAIRE ANDREEWITCH4. Famous Sunsets In The West Coast In
Australia5. The Sun Exhibition at Science Museum
6. Manuka Honey7. Power of Vitamin D
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1. Warm Glow2. Energizing Moisturizing Texture
3. Glossy and Oily Texture 4. Honey Collection – SEPHORA
5. Vitaminized Manicure 6. Highlighting Texture
7. Oily Gloss8. Golden Light Eyeshadow
9. Oily and Wet Effects
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Lemon – OrangeBergamot
Pepper
Mimosa Orange Blossom
Solar Notes
Manuka HoneySandalwood
Vanille
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MANUKA HONEY
AND VITAMIN D
BALM
SOM001097
6, Rue Barbès - CS8005092532 Levallois-Paris cedex - France
Phone: +33 (0) 1 81 93 00 60Fax: + 33 (0) 1 81 93 00 98
[email protected] www.jesozio.com