“What It Means To Be a Woman:” Ambivalent Sexism in Female College Students’ Experiences and...
Transcript of “What It Means To Be a Woman:” Ambivalent Sexism in Female College Students’ Experiences and...
Ambivalent Sexism and what it means … 1
Running head: AMBIVALENT SEXISM AND WHAT IT MEANS TO BE A WOMAN
“What It Means To Be a Woman”
Ambivalent Sexism in Female College Students’ Experiences and Attitudes
Alice M. Fields1, Suzanne Swan1, 2, and Bret Kloos1
1Department of Psychology and 2Women’s Studies Program, University of South Carolina
The authors thank Mary Asbill and William Blackmon for their participation on the Coding
Team, Jessica Burton for administrative assistance, and those who participated in the study.
Direct correspondence about this study to:
Alice M. Fields, M.A., Department of Psychology, Barnwell College, PO Box 59
University of South Carolina, Columbia, SC 29208
Email: [email protected]
Ambivalent Sexism and what it means … 2
Abstract
This study used content analysis to examine if themes related to ambivalent
sexism (Glick & Fiske, 1996) emerged when female students wrote an essay answering
the question “What does it mean to be a woman?” and examined the relationship between
Ambivalent Sexism Inventory (ASI) scores (Glick & Fiske, 1996) and content analysis.
Participants were 78 female undergraduate students in the Southeastern U.S. Findings
revealed themes related to ambivalent sexism were present in 99% of essays, indicating
that ambivalent sexism is highly relevant to women’s gendered experiences. Furthermore
participants’ ASI scores were positively correlated with a sexism score created from
coded essay content. The discussion addresses theoretical and contextual implications of
the findings.
Keywords: ambivalent sexism, sexism, gender role, gender inequality, content analysis
Ambivalent Sexism and what it means … 3
“What It Means To Be a Woman”
Ambivalent Sexism in Female College Students’ Experiences and Attitudes
Social and cultural constructions of gender create the lens through which people
perceive their gender. In our research, we investigate how these constructions of gender
are experienced by women in their daily lives. A group of female undergraduate students
from the Southeastern United States were asked to write an essay that described their
perceptions of what it means to be a woman. One goal of the study was to examine essay
content to see if themes related to ambivalent sexism were spontaneously generated when
women described their gender-based experiences. A second goal of the study was to
examine participants’ perceptions about differences between their own attitudes
regarding gender roles as compared to their perceptions of older familial female role
models; that is, we were interested in exploring if the college women in the study
identified a “narrative of progress” in which they perceived themselves as being more
liberated from sexism than the previous generation of women in their family. The third
goal of the study was to examine the relationship between participants’ essay themes and
their scores on the Ambivalent Sexism Inventory (Glick & Fiske, 1996).
In a hallmark study, Glick and colleagues (Glick et al., 2000) examined ambivalent
sexism and gender equality indices at the national level in a large multi-national study. In a
comparison of the national gender equality indices with the average ambivalent sexism scores for
participants by nation, they found that participants who were citizens of nations with higher
gender inequality, and lower status for women, also had higher sexism scores. In that study, the
U.S. was among those nations with relatively higher status of women. In the U.S. as well as
other nations, many improvements have been made in women’s rights and gender roles;
Ambivalent Sexism and what it means … 4
however, equality between women and men is still a long way off. For example, the
Southeastern U.S., compared to other areas of the nation, has strong ties with more traditional, or
conservative, ideology. Reports of gender equality indices at the state level indicate that South
Carolina, as compared to other states, ranks low for the status of women (Hartmann, Sorokina, &
Williams, 2006; Caiazza, Shaw, & Werschkul, 2006; Goldberg & Hill, 2007). Keeping the
cultural context of the region in mind, the present study’s examination of American college
women’s ambivalent sexism scores and their descriptions of daily life experiences that relate to
ambivalent sexism may illustrate to other cultures the pervasive nature of attitudes of sexism,
and shed light on which aspects of sexism may change or resist change as women’s roles change
within cultural contexts.
Review of Ambivalent Sexism Theory. Ambivalent sexism theory (Glick & Fiske, 1996)
posits that gender inequality is maintained through stereotypic attitudes and beliefs about women
that operate on two dimensions: hostile sexism (HS), and benevolent sexism (BS). Hostile
sexism is similar to the traditional antipathy model of prejudice (Allport, 1979), and benevolent
sexism is based on “likable” stereotypes of women (Fiske, Xu, Cuddy, & Glick, 1999).
Benevolent sexism is a less obvious form of sexism (Fiske et al., 1999) that reifies women’s
lower status by making access to resources contingent on conformity to stereotypic gender roles
that are restrictive. Ambivalent sexism theory proposes that while men have more structural
power in patriarchal society, the dyadic nature of heterosexual relationships creates
interdependence between the sexes (Glick & Fiske, 2001a), and this interdependence affords
some degree of power to women, albeit an informal and unofficial form of influence. Thus,
hostile and benevolent sexism operate as “an interlocking set of beliefs that reflect a system of
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rewards (BS) and punishments (HS) that give women strong incentive to accept, rather than to
challenge, power differences between the sexes” (Glick & Fiske, 2001a, p. 117).
Ambivalent sexism theory also identifies three primary domains that play key
roles in how gender relations are defined. Glick and Fiske (2001a) identify these as: 1)
Patriarchy, a social system in which men dominate, which also gives rise to paternalistic
attitudes toward women; 2) Gender Differentiation, or social constructions that
hierarchically segregate men’s and women’s social roles; and 3) Heterosexuality, or the
interdependence of the sexes. Each of these domains operates across the benevolent and
hostile dimensions (shown in Table 1). For benevolent sexism, the domain constructs are
protective paternalism (men ought to protect and provide for the women on whom they
depend to support their dominant role), complementary gender differentiation (women
and men are fundamentally very different; women are the “better sex,” but only in low-
status ways that do not threaten men’s power), and heterosexual intimacy (“heterosexual
romantic relationships are essential for true happiness in life for both sexes” (Glick &
Fiske, 2001a, p. 123)).
The corresponding domain constructs for hostile sexism are called dominative
paternalism (“men ought to have more power than women and the corresponding fear
that women might manage to usurp men’s power” (Glick & Fiske, 2001a, p. 121)),
competitive gender differentiation (women are ultimately inferior to men on competence-
related dimensions), and heterosexual hostility (“fuses sex with power and expresses the
belief in women’s sexuality as dangerous to men” (Glick & Fiske, 2001a, p. 123)). These
components of sexism are operationalized in the Ambivalent Sexism Inventory, or ASI
(Glick & Fiske, 1996), an attitude measurement instrument designed to assess an
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individual’s level of agreement with attitudes of ambivalent sexism. Factor analysis of
the ASI has confirmed that the BS subscale items do separate into three factors (the 3
domains); however, the HS subscale items load on one factor (Glick & Fiske, 1996).
Ambivalent sexism theory proposes that benevolent and hostile sexism are
entrenched in culture, and so, permeate all levels of society. Klonoff and Landrine
(1995) created a measure to assess the frequency of lifetime and recent events of sexist
discrimination experienced by women (Schedule of Sexist Events (SSE); Klonoff &
Landrine, 1995) and found that 99% of their all-female sample from the Midwestern U.S.
reported experiencing at least one sexist event in their lives. Still, it is not clear to what
extent women incorporate these experiences into their own views and attitudes about
gender.
The primary goal of this study was to examine whether themes relevant to
ambivalent sexism would spontaneously emerge when female students were asked to
write an essay that described their ideas and experiences related to being a woman.
Identifying these themes would provide insight into how specific constructs of
ambivalent sexism manifest in women’s lives, and help demonstrate that the theory
constructs are, indeed, central aspects of women’s experiences. This is an important test
of the ASI, as items for the measure were not generated from the experiences of a broad
sample of participants; rather, they were deliberately constructed to reflect the themes of
paternalism, gender differentiation, and heterosexuality across the benevolent and hostile
dimensions (Glick & Fiske, 1996). Thus, if women spontaneously generate themes of
ambivalent sexism when writing the essays, this would support the premise that the
constructs of ambivalent sexism are an actual part of everyday experience for women,
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and not simply an artifact of responding to items on the ASI survey. The extent to which
we are able to identify theory constructs in the narratives will provide a novel kind of
evidence for the construct validity of the ASI.
Based on premises of ambivalent sexism theory, we propose that:
Hypothesis 1a: Essays about participants’ views of ‘what it means to be a woman’ will
contain themes relevant to ambivalent sexism. Specifically, it is hypothesized that statements
related to each of the benevolent and hostile sexism dimensions will appear in students’ essays.
Thus, we predict essays will contain statements relevant to protective paternalism,
complementary gender differentiation, and heterosexual intimacy, all BS themes; and will
contain statements relevant to dominative paternalism, competitive gender differentiation, and
heterosexual hostility, all HS themes.
Given the changes in attitudes towards women and gender roles that have occurred in
recent decades in the U.S., we also expected that the young women in the sample would express
both agreement, as well as disagreement, with aspects of ambivalent sexism. Forbes and
colleagues (Forbes, Adams-Curtis, & White, 2004) documented changes in attitudes towards
women over time in their review of early and more recent sexism measures. They described how
the feminist movement of the 1970s increased awareness of sexism, which led to a decrease in
the social acceptance of overt, or hostile, sexism. However, even with these changes, which
have reduced certain restrictions for women, sexism is still culturally ingrained and evident in
cultural institutions (Rudman & Glick, 2001; Prentice & Carranza, 2002). Since traditional
college-age women (i.e., 18-24 yrs.) have matured in a society with awareness of sexism, and
policies in place to challenge sexism, we expected the essays to include statements that express
both agreement and disagreement with ambivalent sexism ideology.
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Hypothesis 1b: Essays will contain themes that indicate agreement, as well as themes
that indicate disagreement, with ambivalent sexism ideology. Note that for Hypotheses 1a and
1b, we are not predicting that themes for each construct will appear in every essay; rather, we
expect that each theme will appear in at least some essays.
We also wanted to examine essay content regarding participants’ perceptions about
differences in attitudes of sexism between themselves and their familial female role models from
previous generations (specifically, mothers, grandmothers, and aunts). In the essay exercise, we
asked participants to describe how their ideas about being a woman were similar to, or different
from, those of their older familial female role models. We expected that participants may
perceive themselves as less sexist than familial female role models based on the dynamic nature
of gender stereotypes (Diekman, Eagly, Mladinic, & Ferreira, 2005). For example, in Diekman
and colleagues’ (2005) examination of the impact of social changes on gender stereotypes in
Latin America and the U.S., they found that as women’s roles changed through greater
participation in public life and paid employment, the participants perceived that women acquired
an increase in certain traditionally masculine traits (e.g., competitive, analytical, physically
vigorous), as well as a decrease in the degree to which women retained certain traditionally
feminine traits (e.g., nurturance, beauty). Similarly, Twenge (2001) examined historical changes
in the status of women in American society in two meta-analyses and found that changes in
women’s assertiveness, a traditionally male trait that is associated with agency and high status,
increased and decreased in synchrony with changes in women’s social status from 1931 to 1993.
While these findings indicate that changes in women’s social roles influence perceptions of the
degree to which women hold certain characteristics, that does not necessarily imply that women
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are no longer expected to continue to fulfill traditionally feminine roles or are exempt from
displaying (at least some) traditionally feminine attributes (Prentice & Carranza, 2002).
Thus, when asked how their ideas about being a woman compare to those of their familial
female role models, the young women in the current study may describe a “narrative of progress”
in which they perceive themselves as being more liberated from sexism as compared to their
older female role models, including their mothers, aunts, and grandmothers. In order to examine
this, essay content was coded to identify whether statements described participants’ own views
or described participants’ perceptions of these older female role models, and further coded for
whether the statement expressed agreement or disagreement with ambivalent sexism ideology.
Comparing coded content on these dimensions could provide evidence for the predicted
“narrative of progress” as well as illustrate which domains participants perceived themselves to
be the most and least similar to their older female role models. Thus, we predicted:
Hypothesis 2a: Essays will contain more themes that agree with benevolent and hostile
sexism in participants’ descriptions of their familial female role models from earlier generations,
as compared to themes that reflect participants’ own agreement with benevolent sexism and
hostile sexism ideology. In other words, participants will describe their mothers, aunts, and
grandmothers (called “Role Models”) as more sexist than themselves. Thus, we predict the
essays will contain more Role Model statements of agreement with complementary and
competitive gender differentiation; protective and dominative paternalism; and heterosexual
intimacy and hostility, as compared to participants’ Self-statements that describe their own
beliefs for these themes.
Hypothesis 2b: Essays will contain more themes of participants’ beliefs (Self-statements)
that disagree with ambivalent sexism than their descriptions of their Role Models. In other
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words, participants will perceive themselves as more opposed to benevolent and hostile sexism
than their mothers, aunts, and grandmothers. Thus, we predict essays will contain more Self-
statements that disagree with complementary and competitive gender differentiation, protective
and dominative paternalism, and heterosexual intimacy and hostility, than disagree statements
coded for Role Models.
The third goal of the study was to examine the relationship between participants’ ASI
scores and the construct-based narrative themes in the essays. To our knowledge, no prior
studies have examined the construct validity of ambivalent sexism, as measured by the ASI, by
comparing ASI scores with qualitative data assessing participants’ attitudes of ambivalent
sexism. To assess this hypothesis, we created a variable, called the Narrative score, using
participants’ Self-statements, i.e. statements coded as expressing the participants’ own opinion
about ambivalent sexism. Specifically, we created a Narrative score for each essay in which the
number of Self-statements expressing disagreement with ambivalent sexism was subtracted from
the number of Self-statements expressing agreement. Thus, a positive value on a Narrative score
would indicate more statements in the essay that agreed with ambivalent sexism relative to
statements that disagreed (i.e., greater sexism).
Hypothesis 3: We predict there will be a significant positive correlation between ASI
scores and the Narrative Ambivalent Sexism scores. Specifically, we expect Total ASI score to
have a significant positive correlation with the Narrative Total Ambivalent Sexism score; BS
score to have a significant positive correlation with the Narrative BS score; and HS score to have
a significant positive correlation with the Narrative HS score.
To summarize, the current study employed a mixed-methods design with both qualitative
and quantitative data, and is unique, to our knowledge, in its inclusion of qualitative methods to
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examine women’s self-described gender-based experiences from the theoretical framework of
ambivalent sexism theory. The hypotheses are: (1a) Essays about participants’ views of ‘what it
means to be a woman’ will contain themes relevant to ambivalent sexism. (1b) Essays will
contain themes that indicate Agreement, as well as themes that indicate Disagreement, with
ambivalent sexism ideology. (2a) Essays will have significantly more themes of Agreement with
ambivalent sexism for Role Model-statements (participants’ perceptions of familial female role
models) compared to Self-statements (participants’ descriptions of their own beliefs). (2b)
Essays will have significantly more themes of Disagreement with ambivalent sexism for Self-
statements as compared to Role Model-statements. (3) There will be a significant positive
correlation between ASI scores (Total ASI, BS, and HS scores) and Narrative Ambivalent
Sexism scores (Narrative Total Ambivalent Sexism, Narrative BS, and Narrative HS scores).
Method
Participants. Participants were 82 female undergraduate students at a large Southeastern
public university. The final sample consisted of 78 traditional college-age students (defined in
this study as 18-24 years). Four participants were dropped from analyses because they were
older than 24. Participants were recruited from three courses: an introductory level Women’s
Studies course, an upper level Psychology of Women course, and an upper level Social
Psychology course. Participants received extra credit points for participating in the study.
Participants had not been exposed to ambivalent sexism theory through course material prior to
participating in the extra credit exercise. Forty-one percent (n = 32) of the sample was enrolled
in the Women’s Studies course, 31% (n = 24) in the Psychology of Women course, and 27% (n =
21) in the Social Psychology course. Course enrollment information was missing for one
participant.
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The average age of the sample was 20.47 (SD = 1.30) years. Eight percent (n = 6) were
age 18, 14% (n = 11) were age 19, 28% (n = 22) were age 20, 28% (n = 22) were age 21, 18% (n
= 14) were age 22, 3% (n = 2) were age 23, and 1% (n = 1) was age 24. Freshmen comprised
9% (n = 7) of the sample, sophomores 18% (n= 14), juniors 33% (n = 26), and seniors 40% (n =
31). Participants self-identified their ethnicity as: Caucasian 71% (n = 55), African American
21% (n = 16), and 9% (n = 7) of the sample listed other ethnicities. Participants were asked to
identify the geographic region where they grew up. Sixty percent (n = 47) of the sample grew up
in South Carolina, and 21% (n = 16) grew up in one of the other Southeastern states, including
FL, GA, KY, LA, NC, TX, and VA. Approximately 12% (n = 9) grew up in states outside of the
Southeast, and 8% (n = 6) grew up outside of the U.S. or in more than one geographic area
(either in the U.S. and/or abroad).
Procedure. Participants were told the web-based study was about gender role
development. The first exercise asked participants to write an essay answering the question
“What does it mean to you to be a woman?” The exercise included nine open-ended questions to
prompt participants to think about how their ideas about what it means to be a woman were
influenced by their immediate and extended family, peers, community, and society. The exercise
also asked participants to describe how their ideas about being a woman were similar to, or
different from, those of their mothers and grandmothers and to describe key experiences or
individuals who influenced their idea of what it means to be a woman. After composing the
essay, participants accessed the website, answered demographic questions, completed the ASI,
and uploaded their essays. Personal identifiers were removed from the essays prior to being
placed in the database. The QSR N6 program was used for coding the essays.
Ambivalent Sexism and what it means … 13
Ambivalent Sexism Inventory (ASI). The ASI (Glick & Fiske, 1996) assesses
attitudes of ambivalent sexism using a 6-point Likert scale, with responses ranging from
0 as “strongly disagree” to 5 as “strongly agree.” Responses are averaged so that higher
scores indicate higher levels of sexism. The psychometric properties of the ASI have
been well-established by multiple researchers and in a variety of settings and cultures
(e.g., Glick & Fiske, 2001a; Viki, Abrams, & Masser, 2004; Wiener & Hurt, 2000).
Consistent with prior research, in the current study, the HS and BS scales are positively
correlated (r = .56, p < .001), and found to be reliable (α = .93 for HS; α = .88 for BS).
Data Analysis
Analytic techniques for the qualitative data included modified grounded theory (Miles &
Huberman, 1994; Kloos et al., 2005). Essays were coded for themes that were relevant to
ambivalent sexism theory, as well as whether the statement expressed agreement or disagreement
with ambivalent sexism ideology. Essay content was also coded to distinguish between
participants’ descriptions of their own beliefs, called Self-codes, and participants’ perceptions of,
or descriptions of, other people’s beliefs they discussed in the essay, called Other-codes.
Identifying themes and development of the coding system. The first step of qualitative
data analysis involved the creation of the coding system. The basic structure of the coding
system included the six constructs of ambivalent sexism (2 dimensions x 3 domains) (see Table
1). A subset of 20 of the 78 essays was selected to test application of the coding system. This
subset was selected by demographic characteristics to represent a cross-section of the sample
demographics. During the initial phase of coding, the first two authors independently coded
essays by identifying content that was representative of each of the theory constructs and met
regularly to compare findings. The developers of the coding system used an iterative method of
Ambivalent Sexism and what it means … 14
comparison (Strauss & Corbin, 1990) to refine coding criteria for each code category. Once the
coding framework was established, definitions were codified to prepare for coding of each essay.
Coder training and coder reliability. A three-member coding team was assembled,
consisting of the first author and two undergraduate students (one male, one female). Team
members were educated on the structure and premises of ambivalent sexism theory through
published literature and group discussion prior to being introduced to the coding system.
Training emphasized that differences in rater opinions were expected and open discussion of
these differences was critical to establish credibility of the system. The team did not know
participants’ ASI scores throughout the coding process. Prior to coding essays, team members
read the full set of essays to get a general impression of content. First, the subset of essays used
to develop the coding system was coded independently by each coder and then compared to
ensure application of the coding system was replicable and feasible. Team members coded the
full set of essays independently and used a consensus method to resolve coding discrepancies.
Once all essays had been independently coded, inter-rater reliabilities (Cohen’s
unweighted kappa, where k >= .70 is generally considered acceptable) were calculated and
indicated a high degree of reliability for each pair of coders (Coders 1-2, k = .97; Coders 1-3, k =
.97; Coders 2-3, k = .96). Inter-rater reliabilities were also calculated by essay to check for
anomalies, with k ranging from .86-1.0. Kappa could not be calculated for one essay since it
received no coding. These inter-rater reliabilities were calculated on the initial, independently
assigned codes, i.e., prior to group discussion or adjustments. A negative case audit was
conducted to examine potential under-coding of essays (Kloos et. al., 2005) which would not be
detected with kappa analyses. Results suggest no under-coding of essays in these analyses.
Ambivalent Sexism and what it means … 15
Data audits for coded text. After coding was complete, data audits were conducted by
essay (within-case) and by coding category (between-case) (Kloos et al., 2005; Miles &
Huberman, 1994). These audits resulted in the removal of some codes for Agreement with
Complementary Gender Differentiation and Disagreement with Protective Paternalism because
the coding team decided that the meaning of the surrounding text of some coded material was not
explicit enough to retain the code. A final data audit was conducted for coding accuracy for any
essay in which the frequency of codes was two standard deviations higher or lower than the
average number of text units for each code. No other coding adjustments were made.
Results
Essay themes related to ambivalent sexism
Hypothesis 1a. Hypothesis 1a, that participants’ essays about what it means to be a
woman will contain themes relevant to ambivalent sexism, was supported. Overall, essays had
an average of 52 statements (M = 52.01, SD = 25.00), with a range of 22-153 statements. (See
Table 1 for descriptive statistics for the code variables). Essays contained an average of
approximately 12 statements that were coded as having content related to ambivalent sexism (M
= 11.95, SD = 7.53), with 99% (n = 77) of essays containing ASI-relevant codes. These coding
categories include both Agree and Disagree statements as well as Self- and Other-statements.
The following section describes findings for each of the codes relevant to ambivalent sexism.
Benevolent Sexism Codes. Text coded as agreeing with Protective Paternalism reflected
attitudes that women should be dependent on male partners for protection and support, in roles
such as housewives or stay at home moms. Examples for this code include: “Their idea of being
a woman is to support their husband in his career and being the breadwinner of the house…” and
“She sees the husband as the provider and her job is to care for him.” Statements coded as
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disagreeing with Protective Paternalism indicated that women should have the means to be self-
sufficient and have financial autonomy. Examples include: “I feel that all women (and I say
women because men are expected to do this) should …live alone and be self-sufficient before
they settle down” and “As a single mom, my mother has had to become independent in order to
provide for both of us. …I believe that this is a big part of the reason they have instilled in me
the value of independence and education and of being self-supporting.”
Text coded as agreeing with Complementary Gender Differentiation indicated
that the primary social role for women is the performance of domestic duties, such as
housework or childrearing, that women inherently possess communal traits (e.g.
emotional, nurturing), or that women are responsible for upholding moralistic or virtuous
qualities. Examples for this code include: “Women are more caring in general and I
believe that they instinctively know they are to love and care for their children, perhaps
more so than men” and “To be a woman to me means to be an emotional being [who is]
…sensitive, and understanding to everyone around you. To listen to others, to be
respectful, and to be family oriented ….” Text coded as disagreeing with
Complementary Gender Differentiation indicated that it is acceptable for women to
possess agentic traits, to fulfill non-traditional gender roles, or described them as sharing
responsibility for stereotypically female roles with male partners. Examples include:
“My father also has a demanding job, but as we got older, he took a teaching job at X
University so that he could do the cooking and things around the house, as well as watch
over his three children while my mother worked more” and “She was expected to spend
her life raising a family, but she decided to become a doctor instead.”
Ambivalent Sexism and what it means … 17
Statements coded as agreeing with Heterosexual Intimacy described marriage as a
necessity, pressure to marry, or women as incomplete unless they were married. Examples for
this code include: “Being a woman also means that you have to get married … [whereas] a man
can be single until the day that he dies, and he’s still considered a bachelor, not an ‘old maid’”
and “My grandmother is more old fashioned… [and] feels as though you need a man to help
define who you are. You need a man to be a person, to be complete ….” Text coded as
disagreeing with Heterosexual Intimacy included ideas that reject the idea that women need a
male partner to be fulfilled or complete. Examples for this code include: “After coming to
college …I know that I don’t need a man in my life to feel fulfilled. …it is nice having a man in
my life but it is not necessary for me to feel complete as a woman” and “I do not need a man to
make me happy or to give me an identity.”
Hostile Sexism Codes. Content coded as agreeing with Dominative Paternalism reflected
beliefs that women should be subordinate or submissive to men, and that women should be
excluded from leadership positions. Examples for this code include: “In her day women were
not allowed to …hold positions above men or even be in the government offices” and “My aunt
has always told me that a woman should work for and under her man and not beside him.” Text
coded as disagreeing with Dominative Paternalism portrayed assertive women in positive ways
(e.g., stand up for self, rights, or opinions), portrayed women as active participants in decision-
making processes, or endorsed women’s access to positions of power. Examples include: “My
family and I …believe a woman should have choices in her life such as her career and rights in
decisions about her own body” and “I am from a small town …where the mayor … [is] a
woman. She possesses power and control over her town and runs the community well.”
Ambivalent Sexism and what it means … 18
Text coded as agreeing with Competitive Gender Differentiation reflected beliefs that
women are less competent than men for employment in positions of high status or power, or that
if women have such positions, they have attained them non-meritoriously. Examples for this
code include: “Growing up I remember my grandfather telling me I could not become a vet
because I was a girl. [Being a doctor] …whether on people or animals [was] for men” and “I
personally feel that they portray women as poor oppressed people who ‘we’ should give special
acknowledgment to because they are, basically, ‘not equal.’ I feel like they give women certain
privileges only because they are women….” Text coded as disagreeing with Competitive Gender
Differentiation reflected beliefs that women are competent and intelligent, endorsed career-
orientation as acceptable for women, or described women as having business acumen. Examples
include: “My grandmother moved to South Carolina when she was about thirty and she opened
her own business. I respect her in that so many years ago she was able to stand on her feet and
begin her own business” and “My mother was a very successful career woman herself and has
taught me many business skills and lessons in life.”
Content coded as agreeing with Heterosexual Hostility reflected ideas that women
use the interdependence of the sexes to exploit men through manipulative gate-keeping of
sexual access, or ideas that objectify women, particularly in sexual terms. The majority
of text for this code reflected messages from media sources. Examples for this code
include: “…women are constantly portrayed as sex symbols, and in most advertisements,
are shown with hardly any clothes on at all. This makes many girls think they have to
look like that, gives the impression that sex is all that women are good for” and “In the
pageants they already exploit women …. Women think that them looking good in this
fashion will lead to more sex or sexual advances and that sex is a tool for survival.” Text
Ambivalent Sexism and what it means … 19
coded as disagreeing with Heterosexual Hostility included ideas that counter the sexual
objectification of women. An example for this code is: “She does not use her body to
excel in life and she does not use men’s insatiable urge for female attention to get ahead
in life.”
Descriptive findings for Agree and Disagree statements
Hypothesis 1b. The example quotes given in the previous section demonstrate that
Hypothesis 1b, which predicted that essays would contain themes that expressed both Agreement
and Disagreement with ambivalent sexism ideology, was also supported. The following
descriptive statistics for Agree and Disagree statements includes both Self- and Other-statements.
Agree statements. Ninety-two percent of essays (n = 72) contained statements coded for
agreement with Ambivalent Sexism, with an average of six Agree statements per essay (M =
5.67, SD = 4.46). Essays were more likely to contain statements coded for agreement with
Benevolent Sexism than agreement with Hostile Sexism. Eighty-seven percent of essays (n =
68) contained statements coded for agreement with Benevolent Sexism, with an average of four
per essay (M = 4.32, SD = 3.83), and 64% of essays (n = 50) contained statements coded for
agreement with Hostile Sexism, with an average of two per essay (M = 1.54, SD = 1.96).
For Agree statements on the Benevolent Sexism dimension, the domain that appeared
most frequently was Complementary Gender Differentiation, found in 82% (n = 64) of essays.
Thirty-eight percent of essays (n = 30) contained Agree statements for Protective Paternalism,
and 20% (n = 16) contained Agree statements for Heterosexual Intimacy.
For Agree statements on the Hostile Sexism dimension, 41% of essays (n = 32) contained
Agree statements for Dominative Paternalism, 30% (n = 23) contained Agree statements for
Ambivalent Sexism and what it means … 20
Heterosexual Hostility, and 23% (n = 18) contained Agree statements for Competitive Gender
Differentiation.
Disagree statements. Ninety-seven percent of essays (n = 76) contained statements
coded for disagreement with Ambivalent Sexism, with an average of six Disagree statements per
essay (M = 6.28, SD = 4.48). Essays were more likely to contain statements coded for
disagreement with Hostile Sexism than disagreement with Benevolent Sexism. Ninety-two
percent of essays (n = 72) contained Disagree statements for Hostile Sexism, with an average of
four per essay (M = 4.37, SD = 3.58), and 76% of essays (n = 69) contained Disagree statements
for Benevolent Sexism, with an average of two per essay (M = 2.23, SD = 2.52).
For Disagree statements on the Benevolent Sexism dimension, 50% of the essays (n = 39)
contained Disagree statements for Protective Paternalism, 42% (n = 33) contained Disagree
statements for Complementary Gender Differentiation, and 17% (n = 13) contained Disagree
statements for Heterosexual Intimacy.
For Disagree statements on the Hostile Sexism dimension, 82% of essays (n = 64)
contained Disagree statements for Competitive Gender Differentiation, 67% (n = 52) contained
Disagree statements for Dominative Paternalism, and 5% (n = 4) contained Disagree statements
for Heterosexual Hostility.
In sum, findings supported Hypotheses 1a and 1b: The essays contained themes related
to each of the domains of ambivalent sexism (Hypothesis 1a), including statements of both
agreement and disagreement with ambivalent sexism ideology (Hypothesis 1b). The next section
describes findings for the proposed “narrative of progress” (Hypotheses 2a and 2b).
Perceptions of differences in sexism between participants and familial female role models
Ambivalent Sexism and what it means … 21
Recall that the essay exercise asked participants to describe how their ideas about being a
woman were similar to, or different from, those of their mothers, grandmothers, and family
members. To examine the hypotheses regarding participants’ perceptions of differences in
sexism between themselves and older familial female role models (Hypotheses 2a and 2b), we
compared Agree and Disagree statements that were further divided into categories to distinguish
between statements that described participants’ own attitudes and experiences, called Self-
statements, and participants’ descriptions of their familial female role models (i.e., mothers,
aunts, and grandmothers), called Role Model statements. (See Table 2 for the descriptive
statistics for code categories for Hypotheses 2a and 2b.)
Hypothesis 2a. Hypothesis 2a predicted that participants will perceive their Role Models
as more sexist than themselves, in that they will describe more Role Model statements that Agree
with ambivalent sexism than Self-statements that Agree with ambivalent sexism. This
hypothesis was only supported by t tests results for the Paternalism domain for both the
benevolent and hostile dimensions (Protective Paternalism, (t (77) = -3.50, p = .001), and
Dominative Paternalism, (t (77) = -2.38, p = .02)). That is, when participants shared their
perceptions of their mothers, aunts, and grandmothers, these Role Models were described as
endorsing more Protective Paternalism (e.g., women should be financially dependent on male
partners) and more Dominative Paternalism (e.g., women should be subordinate to men), as
compared to the participants themselves. No differences were found between participants’ Self-
statements and Role Model statements for Gender Differentiation or Heterosexuality, on either
the benevolent or hostile dimension. There were no Role Model statements coded for hostile
sexism’s Heterosexual Hostility, so this test could not be performed.
Ambivalent Sexism and what it means … 22
Hypothesis 2b. Hypothesis 2b predicted that participants will describe more Self-
statements that Disagree with ambivalent sexism as compared to Role Model statements that
Disagree with ambivalent sexism. This hypothesis was fully supported on both the benevolent
and hostile dimensions with t tests results: Disagree statements for Protective Paternalism, (t(77)
= 2.60, p = .01), and Disagree statements for Dominative Paternalism, (t(77) = 3.87, p = .00);
Disagree statements for Complementary Gender Differentiation, (t (77) = 3.64, p = .00), and
Disagree statements for Competitive Gender Differentiation, (t(77) = 2.378, p = .02); Disagree
statements for Heterosexual Intimacy, (t(77) = 2.36, p = .02), and Disagree statements for
Heterosexual Hostility (t(77) = 2.04, p = .05).
In summary, findings for the hypothesized “narrative of progress” were mixed. In
general, the participants’ narratives did provide evidence for a perceived “narrative of progress”
toward gender equality, but there were two notable exceptions: Participants’ essays did not
describe a significant difference between themselves and their Role Models for Agree statements
on the domains for Gender Differentiation and Heterosexuality. Put another way, the
participants’ narratives described a perceived similarity between themselves and their Role
Models for attitudes that endorse gender differentiation and heterosexuality.
Thus far, we have examined results for hypotheses about thematic content in participants’
essays and t tests that tested for differences between different types of codes. We now shift the
focus to findings that relate to participants’ ASI scores, and the relationship between ASI scores
and themes in the narratives (Hypothesis 3). We begin with the descriptive statistics for ASI
scores.
Findings related to ASI scores: Descriptive statistics and Hypothesis 3
Ambivalent Sexism and what it means … 23
ASI scores and demographic variables. The relationship between ambivalent sexism
scores and demographic variables, including age, ethnicity, geographic area the participant grew
up in, and which course the participant was enrolled in, were examined to see if ASI scores
differed by demographic groups. The ASI score variables met all statistical assumptions for the
analyses.
Pearson’s correlations were performed for the continuous variable age (18-24 years) and
ASI scores (Total ASI, BS, and HS). There was a significant negative correlation between age
and Total ASI and HS, indicating older students had lower sexism scores. The correlation for BS
and age did not reach significance.
One-way ANOVAs were performed to test for differences in ASI scores (Total ASI, BS
and HS) for categorical demographic variables. There was a significant difference for
Geographic Area, with participants from the Southeast having significantly higher scores for
Total ASI and BS, as compared to participants from states not in the Southeast. No significant
findings were found for Geographic Area for HS scores. There were no significant findings for
Ethnicity and Course.
ASI scores and normative samples. The relationship between ASI mean scores in the
current all-female student sample, predominantly from the Southeastern U.S., as compared to
females in five normative samples from ASI validation studies (Glick, & Fiske, 1996), was also
examined. These ASI validation studies included both college students and community samples
from the Northeastern and Midwestern U.S. (Glick & Fiske, 1996). The current study’s sample
had consistently higher ASI scores than females in the normative samples. In fact, four of the
five normative samples had significantly lower Total ASI scores than the current sample, three
had significantly lower BS scores than the current sample, and three had significantly lower HS
Ambivalent Sexism and what it means … 24
scores than the current sample. (Sample 1 from the validation studies was not included since it
used a longer measure than the final 22-item ASI.)
Correlations between ASI scores and narrative themes
Hypothesis 3. Hypothesis 3, which predicted a significant positive correlation between
ASI scores and the Narrative scores, was supported. As described earlier, in order to examine
the relationship between participants’ ASI scores and the construct-based narrative themes in
essays, we created a variable called the Narrative Ambivalent Sexism score, where higher
narrative scores indicate more essay content in agreement with sexism relative to content
expressing disagreement. Hypothesis 3 was tested using Spearman’s nonparametric correlations,
as the code variables were positively skewed, violating assumptions of normality necessary for
Pearson’s correlations. Since the essay-writing task contained open-ended questions, it was
unlikely that each essay would only discuss topics that reflected ambivalent sexism, or even
discuss every construct of the theory. Therefore, it was expected that the code variables would
not be normally distributed. In sum, Hypothesis 3, that ASI scores would have a significant
positive correlation with the Narrative scores, was fully supported (Total ASI score and
Narrative Total Ambivalent Sexism score: r = .33, p = .003; BS score and Narrative BS score: r
= .34, p = .002; HS score and Narrative HS score: r = .26, p = .02).
Discussion
This study found that themes related to ambivalent sexism spontaneously appeared in the
women’s narratives, and provides support for both the theoretical construct of ambivalent sexism
and the ASI used to measure it. When asked to describe their experiences of being a woman,
almost all of the women (99%) spontaneously revealed themes related to ambivalent sexism in
their own lives, or the lives of women they know. This indicates that ambivalent sexism is
Ambivalent Sexism and what it means … 25
highly relevant and salient to women in framing their gendered experience, and is a confirmation
of Glick and Fiske’s (1996) theory. Furthermore, the finding that 95% of the women described
benevolent sexism and 96% described hostile sexism provides further evidence in support of the
theory’s premise that ambivalent sexism operates through both of these dimensions of opposing
evaluative quality. Construct validity of the ASI is shown by the finding that participants’ scores
on the ASI had a significant positive correlation with the Narrative Ambivalent Sexism scores
created from essay statements that described participants’ own views (a higher narrative score
indicates greater sexism expressed in the essay).
Consistent with previous research, our findings indicate the presence of more acceptance
of benevolent sexism than hostile sexism, as indicated both in the essays and by ASI scores.
Essays contained more Self-statements (describing participants’ own views) agreeing with
benevolent sexism (61%), as compared to only 7% of essays containing Self-statements agreeing
with hostile sexism. Research consistently shows that women are more likely to support the
subjectively positive stereotypes of benevolent sexism, presumably because of the “rewards” of
benevolent sexism for women who must function in systems with gender-based hierarchies
(Glick & Fiske, 2001b). Importantly, another reason for acceptance of benevolent sexism is the
mistaken perception that benevolent sexism has no harmful effects (e.g., Glick et al., 2000; Glick
& Fiske, 2001b). Because hostile sexism is based on antipathy and is more overt, it is more
easily recognized, and thus, more likely to be rejected by women. In fact, 84% of essays
contained Self-statements that disagreed with hostile sexism, as compared to 61% of essays with
Self-statements that disagreed with benevolent sexism.
Also in support of ambivalent sexism theory’s proposal that benevolent sexism ideology
is often perceived as acceptable (Glick & Fiske, 2001b), this study found that the benevolent
Ambivalent Sexism and what it means … 26
sexism construct for gender differentiation, Complementary Gender Differentiation, was by far
the most endorsed code, with 56% of essays containing Self-statements that agreed with this
construct. In fact, participants showed little agreement with other forms of sexism; 7% or less of
essays contained Self-statements endorsing any other domain of sexism. However,
Complementary Gender Differentiation (e.g. that women are nurturing, emotional, and natural
care-takers) is still a very prevalent belief among this sample of young women.
We also expected content analysis to reveal a “narrative of progress” in which
participants described themselves as being more liberated from sexism as compared to their older
familial female role models. This was operationalized by comparing statements of agreement
and disagreement with ambivalent sexism for participants’ Self-statements and statements
describing Role Models (mothers, aunts, and grandmothers). However, although we
hypothesized across-the-board differences between participants’ own views and perceptions of
their role models (Hypotheses 2a and 2b), a more complex pattern emerged. Findings that do
support the hypothesized “narrative of progress” were found only on the paternalism domain for
statements expressing agreement (Hypothesis 2a): Participants described themselves as less
sexist than their Role Models regarding both benevolent and hostile forms of paternalism (but
not gender differentiation or heterosexuality). That is, participants made significantly fewer
Self-statements of agreement with Protective (7%) and Dominative (2%) Paternalism, compared
to their descriptions of their Role Models (24% of participants described Role Models as
agreeing with protective paternalism, and 17% described Role Models as agreeing with
dominative paternalism). Similarly, regarding disagreement with paternalism, participants made
significantly more Self-statements disagreeing with Protective (41%) and Dominative (57%)
Paternalism, compared to their descriptions of Role Models’ disagreement (20% described Role
Ambivalent Sexism and what it means … 27
Models as disagreeing with Protective Paternalism, and 27% described Role Models as
disagreeing with Dominative Paternalism). In the essays, this is seen in more Self-statements,
relative to their Role Models, that women should be assertive, that women should stand up for
their rights, and that women should be, or have the means to be, self-sufficient and independent.
Furthermore, participants were significantly more likely to express disagreement with all forms
of benevolent and hostile sexism, as compared to descriptions of their Role Models.
One sample of text reflecting this perceived “narrative of progress” is: “I also run into
some opposition and very traditional rules in being a woman. So, I look at those as a challenge
and try to change them. … My mother almost always took a traditional wife/mother role and my
father always thought we (my sisters and I) should act in the same way. … I have moved away
from [the] …traditional view of women [whereas my] …grandmothers always took the
responsibility for the home and the family and always thought that whatever their husbands
wanted to do with their lives was more important than their own desires for life.” Another
example is: “I also have a better sense of knowing I can take care of myself if I needed to where
my mother and grandmother rely a great deal on my father and grandfather for much of their
support. … In the past, I used to think that women had to be very dependent upon men and that
we couldn’t do anything without them.”
Findings that did not support the “narrative of progress” indicate that, while some
changes have occurred in gender stereotypes regarding acceptable roles for women, attitudes of
sexism on certain domains have been quite resistant to change. Results for this study indicate
more similarity, rather than differences, between participants and their descriptions of Role
Models for attitudes that endorse gender differentiation and heterosexuality. The most
compelling evidence for this was found for statements expressing agreement with
Ambivalent Sexism and what it means … 28
Complementary Gender Differentiation. Fifty-six percent of participants made Self-statements
expressing agreement, and 57% of participants described their Role Models as agreeing with this
ideology. For example, many essays described women as nurturing, emotionally expressive, and
the “glue” that keeps families and relationships intact. One participant wrote: “A woman has a
right to be traditional. Being a woman means being a nurturer and a caregiver for her family. …
A woman is allowed to communicate openly, to feel and express every emotion humanly
possible, without hesitation. Being a woman means being an emotional being without the world
noticing.” The next example demonstrates some of the perceived “rewards” of benevolent
sexism: “Women are the beautiful sex. … We may be weak physically, but our ultimate power
comes from within. We are sincere and meek. … I like being called a princess, hearing that I’m
pretty, being told that I’m sweet and just being a girl. … We are beautiful, sexy, loving and have
a special glow about us that men wish they could experience.”
Another common theme in the essays related to participants’ awareness of the struggles
of fulfilling multiple or competing roles. Examples include: a) “However I do understand why
woman [sic] as a whole are not paid quite as much as men, women will more than likely need to
leave for a few months and possibly years to raise their children. … I have always wanted to be a
doctor, but then my maternal instincts started to make me question that.”; b) “This goes on
throughout adult hood [sic] when you have children and you have to decide if your [sic] being a
bad parent for leaving your kids in a nursery or if you are letting yourself down by staying at
home. Society seems to want women to do it all, to be that Betty Crocker homemaker and the up
in coming [sic] successful woman.”; and c) “The African American community as a whole
supports the black female as strong, independent, and the care taker. But I do feel that the male
Ambivalent Sexism and what it means … 29
and females have a better split of familial duties in African American households, but you still
go to church and hear that you're simply supposed to be the helper to your husband.”
Overall, few statements were coded on the Heterosexuality domain, perhaps because the
open-ended nature of questions in the essay writing task were too general to directly assess this
domain. Even so, findings indicate perceived similarities, as opposed to the hypothesized
“narrative of progress,” in content reflecting Heterosexual Intimacy, such as idealized notions of
romance or the “mandate to marry,” with this ideology being endorsed by Self-statements in 5%
and Role Model statements in 4% of essays.
Along with the perceived similarities observed between descriptions of participants and
their Role Models regarding Complementary Gender Differentiation and Heterosexual Intimacy,
findings indicate both participants and Role Model descriptions expressed very little agreement
with Competitive Gender Differentiation, or the notion that women are unsuited for high-status
roles, such as in business ownership or professional careers. Only 2% of participants made Self-
statements expressing agreement, and only 1% of participants described their Role Models as
expressing agreement with this ideology. Indeed, participants were much more likely to make
Self-statements that disagreed with Competitive Gender Differentiation (62%) than to support
the construct, meaning the majority of participants directly referred to women’s competency in
the business world and in leadership positions, or as fulfilling other traditionally male roles (e.g.,
military), that are associated with success and power.
Previous research has demonstrated that some traits of agency are considered acceptable
for women, so long as the important conditions are met that women must not directly challenge
men’s agency, and they must concurrently display certain traditionally feminine traits as well
(Rudman & Glick, 2001; Prentice & Carranza, 2002). For example, Rudman and Glick found
Ambivalent Sexism and what it means … 30
that female job applicants for a managerial position who displayed the agentic trait of
competence received generally positive evaluations – but only if the applicants also displayed
communal traits and did not exhibit traits of social dominance. Our findings are consistent with
those of other researchers in that the majority of participants in this study agreed with
Complementary Gender Differentiation’s mandate that women should be warm and caring, and
that few agreed with (and many expressed disagreement with) Competitive Gender
Differentiation. Taken together, studies indicate that prevailing social attitudes consider it to be
acceptable for women to display certain masculine characteristics, such as competence in
traditionally masculine careers (e.g., Diekman et al., 2005; Twenge, 2001), as long as strong
cultural prescriptions are observed for women to retain stereotypically feminine characteristics,
particularly caring and empathy (e.g., Prentice & Carranza, 2002).
In contrast to the observed perceived similarities, we believe that findings of this study
that do support the perceived “narrative of progress” also reflect the concept of dynamic
stereotypes put forth by Diekman and colleagues (Diekman et al., 2005). Their research
described a process that occurs when a group’s social roles change, such as the changes in
women’s roles that occurred as a result of the 1970’s women’s movement. During this process
of change, there is often a delay between the implementation of new policies and laws reflecting
those changes, and broad cultural acceptance of attitudes that are ideologically congruent with
the new roles. That the young women’s narratives in this study described less endorsement of
paternalistic ideology, as compared to their perceptions of their familial female role models, may
be indicative of a lessening of the gap between policy changes that afforded more opportunity to
women and widespread cultural attitudes supportive of the accompanying changes associated
with those opportunities and roles.
Ambivalent Sexism and what it means … 31
ASI scores in a predominantly Southeastern sample of college females. Although we
proposed no hypotheses on the topic, we were also interested in how participants’ ASI scores
compared to scores obtained in Glick and Fiske’s (1996) normative samples from the U.S. The
current study’s sample, all undergraduate females at a large Southeastern university, had
consistently higher ASI scores than females in the normative samples from the Northeast and
Midwest. In addition, study participants who grew up in the Southeast had significantly higher
Total ASI scores and BS scores (but not higher HS scores) than participants who grew up in
states from other regions of the U.S.
Why might these differences occur? One possible reason for the relatively higher sexism
scores in this study relates to regional differences in value systems. The Southeastern U.S. is
typically viewed as politically and ideologically conservative, as compared to other regions of
the nation, and South Carolina is reputed to be a highly conservative state. The majority of the
current sample was from the Southeastern U.S., with 60% from South Carolina and another 20%
from other states in the Southeast. The influence of regional context was also reflected in essay
content. For example, one participant who grew up in South Carolina stated, “In the South …I
had to take etiquette classes as a child to learn how to be a ‘proper lady.’ This was a part of the
school curriculum, not a class that was optional.” For comparison, a participant who grew up in
the Northeast stated, “I think culture in South Carolina provides its own pressures for women …
[in that] women are expected to be nice and cheerful at all times ….”
Previous studies conducted in diverse cultural settings have found a relationship between
ambivalent sexism and conservative ideologies, such as high valuation of cultural traditions (Pek
& Leong, 2003), political conservatism (Christopher & Mull, 2006), and higher levels of
religiosity (Glick, Lameiras, & Castro, 2002; Burn & Busso, 2005), and this particularly seems
Ambivalent Sexism and what it means … 32
to be the case for benevolent sexism (Fernandez, Castro, & Torrejon, 2001) as compared to
hostile sexism. More conservative ideologies tend to emphasize the preservation of traditions,
which tend to maintain status quo power structures. In that way, conservative ideology is highly
compatible with benevolent sexism’s “positive” stereotypes of women and the associated
expectation that women conform to traditional gender roles.
Current sample ASI means and indices of gender equality at the state level. Another
possible explanation for the relatively higher sexism scores in this study relates to the status of
women in the Southeastern U.S. Glick and colleagues (Glick et al., 2000) examined the
relationship between ASI scores and national indices of gender inequality in 19 diverse nations.
The gender inequality indices they used are also used by the United Nations to examine women’s
status as compared to men’s status, by factors such as the number of women, relative to men, in
government positions and high status jobs, as well as women’s share of earned income and
access to education. These studies revealed that ASI scores were positively correlated with
indices of gender inequality at the national level. Similarly, in South Carolina, as compared to
other states in the nation, gender equality indicators show a relatively low number of women in
seats of government and high-status positions, as well as reduced economic opportunities for
women as compared to men (Hartmann et al. 2006; Caiazza et al., 2006; Goldberg & Hill, 2007).
That the current sample’s ASI scores are higher than the normative U.S. samples of Glick and
Fiske (1996) is consistent with the cross-cultural findings (Glick et al., 2000) that higher sexism
scores were related to higher gender inequality and lower status for women.
Limitations. This study used a novel approach to examine women’s self-described
gender-based experiences using the theoretical framework of ambivalent sexism theory.
Findings need to be replicated with more diverse populations, including non-college samples. In
Ambivalent Sexism and what it means … 33
addition, our sample, which was recruited from an upper level Social Psychology course, a
Psychology of Women course, and a Women’s Studies course, is likely not a representative cross
section of students at the university, and are likely to have more egalitarian attitudes due to self
selection for those courses. The use of qualitative methods limits findings to the nature of the
questions participants were asked when writing their essays. However, one strength of the use of
qualitative methods is an ability to elicit what is most salient about the topic to the respondents.
Also, the “narrative of progress” findings, i.e., the domains for which participants
described themselves as less sexist than their familial female role models, is based solely on the
participants’ perceptions. In future studies, it would be interesting to conduct a cohort study
comparing different generations (e.g., female role models’ ASI scores and essays as compared
with scores and essays of their daughters, granddaughters, and nieces). Similarly, future studies
could examine ASI scores for other geographic areas and ethnic groups within the U.S.
In closing, the current study used an innovative mixed-methods design to demonstrate the
construct validity of the Ambivalent Sexism Inventory. While many studies have examined
sexism by degree of item endorsement on instruments, no other studies that we are aware of have
examined how findings from sexism attitude measures and content analysis of women’s
descriptions of their experiences converge. This study provides evidence that ambivalent sexism
is not merely a construct that emerges when individuals respond to questions on the ASI, but is a
real part of women’s everyday lives. In conclusion, we hope that future studies continue to
explore regional and cultural differences in sexism, as well as changes in sexism over time, to
better inform efforts to increase gender equality.
Ambivalent Sexism and what it means … 34
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Ambivalent Sexism and what it means … 37
Table 1 Descriptive statistics for coding categories for essay themes relevant to ambivalent sexism Percent (and #) of Name of code M (SD) Range essays using code Code 1.0 Overall Ambivalent Sexism 11.95 (7.53) 0 - 42 98.7 (77) Code 1.1 Benevolent Sexism 6.55 (5.40) 0 - 31 94.9 (74) Code 1.1.1 Protective Paternalism 1.82 (2.30) 0 - 9 60.3 (47) Code 1.1.2 Complementary Gender Differentiation 4.32 (4.12) 0 - 20 84.6 (66) Code 1.1.3 Heterosexual Intimacy 0.67 (1.42) 0 - 7 30.8 (24) Code 1.2 Hostile Sexism 5.91 (4.84) 0 - 23 96.2 (75) Code 1.2.1 Dominative Paternalism 2.62 (2.95) 0 - 14 73.1 (57) Code 1.2.2 Competitive Gender Differentiation 2.97 (2.75) 0 - 13 84.6 (66) Code 1.2.3 Heterosexual Hostility 0.45 (.73) 0 - 3 32.1 (25) N = 78.
Ambivalent Sexism and what it means … 38
Table 2 Descriptive statistics for Self(+) and Role Model(++) codes by Agree/Disagree codes for codes relevant to ambivalent sexism Self-statements Role Model statements
Agree statements % (#) essays % (#) essays
Narrative Code M (SD) Range with code M (SD) Range with code Overall Ambivalent Sexism 1.44 (1.87) 0-10 63 (52) 1.71 (1.63) 0-7 70 (57) Benevolent Sexism 1.35 (1.81) 0-9 61 (50) 1.55 (1.52) 0-6 66 (54) Protective Paternalism* 0.07 (0.26) 0-1 7 (6) 0.44 (0.94) 0-5 24 (20) Complementary GD 1.20 (1.70) 0-9 56 (46) 1.48 (1.75) 0-9 57 (47) Heterosexual Intimacy 0.10 (0.49) 0-3 5 (4) 0.07 (0.41) 0-3 4 (3) Hostile Sexism 0.10 (0.40) 0-3 7 (6) 0.22 (0.55) 0-3 17 (14) Dominative Paternalism* 0.05 (0.45) 0-3 2 (2) 0.24 (0.64) 0-4 17 (14) Competitive GD 0.02 (0.16) 0-1 2 (2) 0.01 (0.11) 0-1 1 (1) Heterosexual Hostility 0.02 (0.16) 0-1 2 (2) na na 0
Ambivalent Sexism and what it means … 39
Disagree statements
Overall Ambivalent Sexism 3.71 (3.27) 0-16 90 (74) 1.46 (1.79) 0-9 59 (48) Benevolent Sexism 1.54 (2.01) 0-10 61 (50) 0.49 (0.86) 0-4 33 (27) Protective Paternalism* 0.83 (1.31) 0-6 41 (34) 0.34 (0.84) 0-4 20 (16) Complementary GD* 0.57 (1.03) 0-5 30 (25) 0.13 (0.34) 0-1 13 (11) Heterosexual Intimacy* 0.17 (0.47) 0-2 13 (11) 0.02 (0.22) 0-2 1 (1) Hostile Sexism 2.39 (2.43) 0-16 84 (69) 1.01 (1.40) 0-5 46 (38) Dominative Paternalism* 1.22 (1.76) 0-11 57 (47) 0.41 (0.87) 0-4 24 (20) Competitive GD* 1.16 (1.28) 0-6 62 (51) 0.70 (1.02) 0-4 41 (34) Heterosexual Hostility* 0.05 (0.22) 0-1 5 (4) na na 0 N = 78 essays. GD = Gender Differentiation; na = not applicable. * p <= .05. (+)Self-statements describe participants’ own views. (++)Role Model statements describe participants’ perceptions of their mothers, aunts, and grandmothers.