SNIF HOME CARE

SNIF HOME CARE

#49 July 2017

CONTENT

01. AIR CARE

02. FABRIC CARE

03. HOUSEHOLD

Marketing | Confidential JUNE 2017

CODES USED IN THIS PRESENTATION

Country ISO codes and area list used

Code Country name Code Country name

AE United Arab Emirates GB United Kingdom

AT Austria CZ Czech republic

BA Bosnia-Herzegovina HR Croatia

DE Germany PL Poland

RU Russia Code Area name

FR France EUR Europe


1

CHAPTER TITLE

1 AIR CARE


AIR CARE

Air Splash – Vent Air freshener (CZ) Gees New Format Vanilla Rally Boss Lemon Unique shape Long lasting effect

Marketing | Confidential

Ipuro – Reed Diffuser (DE) Gries Deco Company New Product Frozen Margarita Frozen Colada Reed Sticks Refillable 2 x 50 ml / EUR 14.99

JUNE 2017

AIR CARE


Domol – Reed Diffuser (DE) Rossmann New Product Summer-Sorbet Reed Sticks Refill pack Lasts up to 6-8 weeks 90 ml / EUR 2.29

Domol – Reed Diffuser (DE) Rossmann New Product Berry & Green Reed Sticks Lasts up to 3-4 weeks 50 ml / EUR 2.49

AIR CARE


Airwick – Scented Candle (DE) Reckitt Benckiser New Product Summer-Fun Nordic Magical Forest Lasts up to 40 hours 265 gr / EUR 5.95

JUNE 2017

Profissimo – Scented Candle (DE) DM New Product Sound of the Sea Peach Lasts up to 32 hours EUR 1.75

AIR CARE September! Back-to-school and autumn moods through ebony wood, warm gourd tea and Love.

AIR CARE The product is claimed to eliminate tough, lingering odours and lasts up to 60 days. It features the OdourClear technology.

Febreze – Small Spaces (GB) Procter & Gamble New range Thai Orchid Non-Energised Scented Oil Diffuser Refills Blossom & Breeze Non-Energised Scented Oil Diffuser Refills Blossom & Breeze Non-Energised Scented Oil Diffuser Refills Cotton Fresh Non-Energised Scented Oil Diffuser Refills EUR 4.55 2 x 5.50 ml


AIR CARE September! Back-to-school and autumn moods through ebony wood, warm gourmand tea and Love.

Wax Lyrical – Fig & Berry Bramble Scented Tealights (GB) Wax Lyrical Candles Described as a fruity fig accord with notes of green leaf,

raspberry and apple, with a heart of plum, jasmine and orange blossom on a base of sugar and vanilla. The product features a burn time of approximately six hours with up to 54 hours combined and retails in a nine count pack.

EUR 5.89

Wax Lyrical (GB) Wax Lyrical Non-Powered Air Fresheners Honeysuckle & Sandalwood Scented Reed Diffuser Lavender & Chamomile Scented Reed Diffuser Fig & Berry Bramble Scented Reed Diffuser 100 ml EUR 12.97

AIR CARE


AIR CARE Air Wick’s PURE range has made it’s way from Europe to the GCC region.

Air Wick – Soft Cotton, Spring Delight, Cherry Blossom, Mediterranean Sun (AE) Reckitt Benckiser New range Neutralises odors Just Fragrance No wet Spray Available in 250 ml / AED 17.85


AIR CARE Febreze introduces its “Unstoppables” range that come in three variants to the air care market in the UAE.

Febreze – Lush, Fresh, Shimmer (AE) Procter & Gamble New range Own the air for up to 6 hours Available in 250 gr / AED 26.95


AIR CARE

Air Wick – Soft Cotton, Spring Delight, Cherry Blossom, Mediterranean Sun (FR) Reckitt Benckiser Range extension Neutralises odors Just Fragrance No wet Spray Available in 250 ml / AED 17.85


AIR CARE

Scents – Gel vent clips (FR) Kraco New products With Powerbreeze AC Technology This product is an effective way to freshen a car’s interior

automatically by simply attaching the air freshener to any car vent Neutralizes odors Each clip lasts up to 45 days Variants : Mandarin splash; seascapes; red berries; clean shave;

nightscapes


Nocibé – Bougie Viva Cuba (FR) Nocibe Limited edition Vanilla bean & Butterfly flower perfume 130 gr

1

CHAPTER TITLE

2 FABRIC CARE


FABRIC CARE Mediterranean inspirations in CEE launches

Faks helizim – Lavender & Immortelle (HR) Saponia New Variant Universal liquid and powder detergent Multi-enzymes for deep cleanliness Active from 20°C Powder: 3 – 9 kg Liquid: 1.3 – 2.6 L

Ornel – Lavender & Immortelle (HR) Saponia New Variant Long lasting softness Irresistible scent Acts beneficial as an antidepressant 1 L / EUR 3.6


Teta Violeta – Mediterranean (HR, BA) Violeta New variant 4 L Mega Pack

JUNE 2017

FABRIC CARE Limited editions bring a burst of color in new Fabric care launches

Teta Violeta – Limited Edition (HR, BA) Violeta New Limited edition Variants Pure Love Sweet Impulse Long Lasting scent Created by French perfumers


Persil – Summer Edition (AT, PL) Henkel New Limited edition Variant Summer Stains Collection Limited Edition Special formula for ice cream, grass and fruit

stains Summery color and fruity fresh fragrance Active at low temperatures

JUNE 2017

http://www.google.at/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjyrqSvyNHUAhXCrRoKHUiKDnQQjRwIBw&url=http://www.henkel.at/presse-und-medien/presseinformationen-und-pressemappen/2017-05-30-alles-was-frische-sommerwaesche-braucht/770130&psig=AFQjCNHcZT5YsY7d50_4MKqLTzD1l0cE1w&ust=1498224775004366

Lianel (RU) DIXI Private label in laundry Laundry range: Gel laundry detergent 2 L Fabric softener for kids 2 L Fabric softener Peony blossom 2 L


FABRIC CARE

Vernel Nectar inspiration (RU) Henkel Re-launch of Aromatherapy range

Royal magnolia & jasmine White peony & cotton oil Vanilla blossom & citrus oils Hibiscus & rose oil Black orchid & patchuly


Gut und Günstig – Laundry Scent (DE) Edeka New Product Blue Ocean Pink Passion Intensive Laundry Scent 275 gr / EUR 4.95

JUNE 2017

Persil – Laundry Detergent (DE) Henkel New Product Clean & Smooth Simplifies ironing 1.314 L / EUR 4.79

FABRIC CARE

FABRIC CARE


Persil – Power Mix Caps (DE) Henkel Limited Testing Offer Universal Color Contains a concentrated gel and

powerful powder Laundry detergent 12 Wash Loads / 294 gr / EUR 1.99

Persil – Power Duo Caps (DE) Henkel Limited Testing Offer Universal Color Contains a formula with luminosity Laundry detergent 12 Wash Loads / 300gr / EUR 1.99

FABRIC CARE

Surf – Sunshine Lemons & Mandarin Flowers (GB) Unilever New variant Washing Powder Biological with Fragrance Release 3.19 kg / EUR 8.14


Bold – 2 in 1 Pearls (GB) Procter & Gamble New variant Plumeria & White Orchid Biological Formulated with a touch of Lenor for

freshness 18 x 26.40 g / EUR 8.18

Daz – Whites & Colours (GB) Procter & Gamble New variants

Biological 2 450.00 ml / EUR 8.24

FABRIC CARE Comfort launches two new variants to its Aromatherapy range in the fabric softener segment.


Comfort – Aromatherapy; Gardenia, Charming (AE) Unilever New variants With essential oils Concentrate Available in 1.5 L / AED 22

JUNE 2017

FABRIC CARE


Ariel – Simply (FR) Procter & gamble Range relaunch Relaunch with new fragrances 33 washes Marseille soap freshness & aloe vera Intense freshness Provençale bouquet Citrus zest

JUNE 2017

Skip – Hygiène (FR) Unilever New product Purify and protect Liquid detergent & liquid capsules

FABRIC CARE


Le chat – with essential oils (FR) Henkel New range Blue lavender Classic green Pure efficiency Up to 4 weeks of freshness

JUNE 2017

X-tra total – Gliss + (FR) Henkel New product Easy ironing

FABRIC CARE


Chanteclair – Marseille soap (FR) Desa New range Available in liquid, refill and powder Respects the skin

JUNE 2017

Chanteclair – Freshness (FR) Desa New variant Respects the skin 2.2 L

FABRIC CARE


Chanteclair – Fabric softener (FR) Desa New range Blue jasmine Marseille with natural-based softening agents 50 washes 3 L / EUR 3.95

JUNE 2017

Chanteclair – Concentrated fabric softener (FR) Desa New range Rose milk - hypoallergenic Breath of freshness – freshness & softeness Vanilla & wild flowers – freshness & softness 50 washes 1 L / EUR 3.95

FABRIC CARE


Maison verte – Intense freshness (FR) Swania New variant With essential oils Hypoallergenic

JUNE 2017

Rainett – Grenade (FR, DE) Werner & Mertz New variant Liquid laundry for colors

L’arbre vert – Laundry detergent (FR) Sodalis New products Liquid capsules with vegetal soap Hand wash gel without rubbing

FABRIC CARE


Soupline – Parfum suprême (FR) Colgate palmolive New range La passionnée – red peony, berries & sandalwood L’espiègle – orchid & vanilla L’irrésisitble – safron flower, rose & bergamot L’audacieuse – blue hybiscus, mint & pepper 1.2 L

1

CHAPTER TITLE

3 HOUSEHOLD


HOUSEHOLD

Teta Violeta – Sensitive Dishwash (HR, BA) Violeta New Variant Sensitive With natural Aloe extract Dermatologically approved 500 ml

Pril – Liquid Dishwash (AT) Henkel New Variant Lime & Green Tea Strong grease dissolving power Removes burned-in fat and starch Good skind tolerance dermatologically

approved 500 ml


Likvi – Liquid Dishwash (HR) Saponia New Variants Apple Lavender & Immortelle Special active ingredients Rich foam 500 ml

JUNE 2017

HOUSEHOLD

Sidolux – All purpose cleaner (PL) Lakma New Variant Green Grapes Soda Power Suitable for any surfaces


Ajax – All Purpose Cleaner (AT) Colgate Palmolive New Variant Lemon Fresh Sweet Almond For all surfaces, including marble and

ceramics High cleaning power pH-neutral 1 L

Sagrotan – All Purpose Cleaner (DE) Reckitt Benckiser New Product Pure Freshness Eliminates dirt and 99.9% of the

bacteria 1500 ml / EUR 2.95

JUNE 2017

Domestos – Power 5 (GB) Unilever New variant Pink Magnolia Fragranced 55.00 g / EUR 1.77

Method – Anti-Bac Sunny Citrus (GB) Kitchen Cleaner New variant The product is made with a naturally derived lactic

acid formula that can remove grease and grime and easy on surfaces.

This biodegradable, disinfecting cleaner kills 99.9% of bacteria

Kitchen cleaner 828.00 ml / EUR 3.58

HOUSEHOLD .


Tesco – Rhubarb & Rose (GB) Tesco Limited Edition

450 ml / EUR 0.59

Dettol – 3x Power Cotton Breeze (GB) Reckitt Benckiser New product

Described as a liquid gel formula that cleans three times faster and

has more than three times the cleaning power to remove tough floor stains compare to Dettol Disinfectant Liquid Lavender & Orange Oil.

The cleaning and disinfection product kills 99.9% of bacteria and cold and flu viruses, such as E. coli, Coronavirus, and Influenza H1N1, and leaves a visible shine and a fresh fragrance.

400 ml / EUR 2.99


HOUSEHOLD

HOUSEHOLD Pledge launches two multi surface cleaners.


Pledge – Lavender & Peach Blossom, Rainshower (AE) S.C Johnson Multi Surface cleaners

3 x better removal of dust & messes VS Dry cloth For metal, wood, glass & electronics Available in 1 000 gr / AED 13.25

JUNE 2017


SCIENCE

NATURE

Carrefour – Hand diswashing liquid (FR) Carrefour New products 3 variants : Bora Bora ; Orient; Brazil 750 ml

Paic – Extreme (FR) Colgate Palmolive New products 4 variants: Mineral salts, Lemon, White vinegar,

Eucalyptus. Degreasing, eliminate odours, shine 500 ml

HOUSEHOLD


Paic – Boost (FR) Colgate Palmolive New product Bicarbonate and pink grapefruit Efficiency and perfume 500 ml

Auchan – Hand diswashing liquid (FR) Auchan New variants 3 variants : Apple Vinegar ; Raspberry Vinegar;

Bali Escape Ultra degreasing 750 ml

Mir – Secrets de soin (FR) HENKEL New product Sweet almond Degreasing Neutral PH Dermatologically tested 750 ml

HOUSEHOLD

Thanks !

Thank you!

SNIF HOME CARE

Documents

Transcript of SNIF HOME CARE