PROJECT ON WI TRIBE

Submitted to: Mr. abrar

Submitted by

HASSAN YAQOOB (10-NTU-5026)

abaid akbar (10-ntu-5004)

Section: A

Department of MANAGEMENT SCIENCES

Class: MBA

In the name of ALLAH, the most beneficent, the most merciful.

It’s the body of ALLAH that we breathing on this earth despite of our sins and uncover able mistakes

We do 100 good things

Nobody remember!

We do 1 thing wrong!

Nobody forgets!

It’s ALLAH, who gives, gives & forgives………

It’s human who gets, gets &forgets………

Table of contentIntroduction______________________________________________________________________________4

The core of wi-tribe is defined by three distinct elements Customer___4

Message of CEO (Mustafa Peracha)____________________________________________________5

WIMAX_____________________________________________________________5

The Hypothetico-deduction method__________________________________6

PROBLEM DEFINITION________________________________________________7

Factor of decrease in sale________________________________________7

Objectives of Research____________________________________________7

Research Methodology______________________________________________7Specific:_____________________________________________________________7Nature of study_______________________________________________________7Source of data________________________________________________________8Target Population_____________________________________________________8Sample size___________________________________________________________8

Sample distribution_______________________________________________8Judgment sampling_____________________________________________________8Quota sampling________________________________________________________9Data collection Instruments___________________________________________9Strength_____________________________________________________________10Weakness_____________________________________________________________10Opportunities________________________________________________________10Threats______________________________________________________________11

Factors in Network Speed_____________________________________________________________25

Ethernet Hub or Switch___________________________________________26

Outside factors that affect Internet Connection Speeds.__________28

Traffic Jams_____________________________________________________28

Overhead_________________________________________________________29

Sharing Bandwidth________________________________________________29

Special Factors for 56K Modems___________________________________30

Measure Your Actual Data Rate____________________________________30

IntroductionWi-tribe Pakistan is a focused and convenient consumer wireless broadband provider that enriches the lifestyles of its customers. It aims to create value across different segments of the society by simplifying its services and enhancing customer convenience. It strives to create a community with flexible online access thus redefining the notion of online freedom. Backed by unrivaled experience, knowledge and vision, wi-tribe was established in April 2007,combining the strengths of Qatar Telecom (Qtel)together with a proactive partnership with the A.A. Turki Group of Companies (ATCO) and Clearwire. The vast experience these leaders bring to the table has fueled the growth of this new venture, launching wi-tribe regionallyas part of Qtel's 2020 vision. Wi-tribe is designed to usher in a new era that makes broadband a lifestyle

The core of wi-tribe is defined by three distinct elements Customer

Centricity

Our way of approaching customers, ensuring they are enjoying services according to their expectations, allowing us to deliver a unique experience.

Quality

A creatively designed network with world class build-out and personalized customer care evolving from attentive customer lifecycle management allowingus to deliver what we promise.

Human Capital

By employing the best talent in the industry, we are establishing ourselves with optimal building blocks to continue leading the industry.

Message of CEO (Mustafa Peracha)

We understand the business and are aware of the markets we operate in. We forecast the need for a fresh lifestyle which enables us to deliver solutionsthat are closely aligned with your individual needs and demands. We strive to deliver a hassle-free and efficient service, while concentrating on a unique and personalized customer care experience. We believein creating value for our community through consistent efforts to deliver quality.

wi-tribe is your tribe; a fun platform for young-minded, free thinking and innovative people looking to spend quality time online. wi-tribe Pakistan will offer you global reach with a local flavor. We look forward to giving you the best in broadband

WIMAX

Wi tribe is the no one in the world to roll-out a WiMAX network at a country-wide scale. WiMAX is a standards-based technology enabling the delivery of last mile wireless broadband access as an alternativeto wired broadband like cable and DSL.

Method of payment

Cheque payment Scratch card Customer care center Courier collection Banking solution Easy paisa

The Hypothetico-deduction method

Further data collection

Observation

Preliminary information

Theory formation

Deduction

Data analysis

Hypothesizing

PROBLEM DEFINITION

DECREASE IN Wi tribe SALES

connection sale statistics presentation

dec jan feb mar apr may jun0

200

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Series1

Factor of decrease in sale

Network prices Network coverage Network speed Network packages Network download volume Network download speed Network advertisement Network payment method Network official service

Objectives of Research

Why Wi tribe sale is decrease How satisfied are the customers with different

features of Wi tribe such as speed, connectivity,price and customer service

Research Methodology

Specific: We are done specific study is to find the reasons for decrease in Wi tribe sales.

Nature of studyThe nature of this research is descriptive.

Source of data

We are data collected from both primary and secondarysources. The secondary sources review of literature, case studies and articles. The primary sources we conduct face to face interviews with walk in customers and by distributing questionnaire.

Target Population:

According to our research target population is the users of Internet who frequently use the internet

service which include Dial up, DSL and WIMAX within the Faisalabad

Sample size:

We selected sample size of 80 users.

Sample distribution

Firstly we conduct interviews from Wi tribe current user, Wi tribe user switch of their connection and from the employs of Wi tribe

After identify the factor of the decrease in sale of Wi tribe then we arrange the questionnaire for find out the problem

In this type of research we use the (non probability sampling) purposive sampling, a non probability sample that conforms to certain criteria is called purposive sampling.

Judgment samplingJudgment sampling occurs when a research selects sample member to conform to some criterion. In this research ……..

Accordingly occupation

We distribute accordingly occupation because we want to known about the user preference as business user, student.

Quota sampling

Quota sampling is the second type of purposive sampling its describe the dimension of the sampling.

Accordingly network connection

We are distributing the 45 questionnaire to Wi tribe userTo find out the reason us they got a fail

25 questionnaire fill from other network usersTo find the reason why they are not use Wi tribe

Data collection Instruments:

Data collection instruments would include questionnaire copy enclosed in Appendix, face to faceinterviews with users and other secondary instruments.

Strength, Weakness, Opportunities, Threats

Strength

Company Image Quality Conscious Good Relation with Govt Large No. of diversity businesses: Sponsorships: Effective advertisement campaigns Qualified employees Advance Technology used Changing lifestyle

Weakness

Weak Distribution: They lack behind in targeting the rural areas and just concentrating in the urban areas

Due to high rate of taxes our price are higher Lots of competitors in the market. High cost of production

Opportunities

Increase Population Changing social trend Expansion of distribution net work Capturing new segments Introduce new packages

Threats

Government Regulation: They face problem if government employ taxes on them which force them to raise the price of their product.

Strong Competitors Less awareness of the product Unsecured tower of network Natural disaster ,flood, earth quick

Gender Male Female

malefemale

male female0

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Age Below 15 15-24 25-34 35-44 Above 44

below 1515-2425-3435-44

below 15 15-24 25-34 35-440

5

10

15

20

25

30

Series1

Occupation Job holder Student Personnel business House wife Any other…………………………………..

job hoderbusinessstudenthousewife

job hoder business student housewife0

5

10

15

20

25

30

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Which internet speed you use?

64 KBPS 128 KBPS 256 Kbps 512 KBPS 1MBPS 1.5MBPS Other……………

64kbps128kbps256kbps512kbps1mbps1.5mbpsother

64kbps 128kbps 256kbps 512kbps 1mbps 1.5mbps other0

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10

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25

Series1

How often do you use Internet?

Daily Weekly Occasionally other

dailyweeklyoccasionaly

daily weekly occasionaly0

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35

40

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What are your monthly average expenses on internet?

Less than 500 500-800 800-1200 1200-1500 More than 1500

less 500500-800800-12001200-1500more 500

less 500 500-800 800-1200 1200-1500 more 5000

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10

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Series1

1-Do you satisfy with your internet connection price

strongly agreeagreeneutraldisagreestrongly disagree

strongly agree

agree neutral disagree strongly disagree

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15

20

25

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2-Do you satisfy with your internet connection speed


strongly agree


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3- Do you satisfy with your internet connectionpackages


strongly agree


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25

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4-Do you satisfy with your internet connection Network coverage


strongly agree


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5

10

15

20

25

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5-Do you satisfy with your internet connection down load speed


strongly agree


0

2

4

68

10

12

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20

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6-Do you satisfy with your internet connection down load volume


strongly agree


0

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30

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7-Do you satisfy with your internet connection Advertisement


strongly agree


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8-Do you think the payment method of the connection is easy


strongly agree


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9-Do you have recommends this internet connection to other


strongly agree


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16

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10-If you get better service; at the same pricewould you switch your current connection


strongly agree


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6

8

10

12

14

16

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11-Do you visit office of your internet connection


strongly agree


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8

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18

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12-Do you think the office staff attention toward customer


strongly agree


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20

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13-Did anyone ever mention this advertisement to you


strongly agree


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1820

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14-Did this advertisement catch your attention


strongly agree


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1820

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Identification of problem

On the base of these research findings we identify the problem which is low speed of wi tribe that way customer of Wi tribe switch of their connection.

We also conduct interviews with wi tribe customer they also complain for slow speed for some time.

Factors in Network Speed

As easily as Macintosh networks come together, getting maximum performance can take some work. The saying "a chain is only as strong as its weakest link" definitely applies to a network, as your network performance is often only as fast as the slowest components. This, it's helpful to know which components affect performance and how to make them work their best.

Network AdapterA network adapter is the device that physically connects your Mac to your network. The network itself

will be Ethernet (which comes in three speeds, 10Megabit, 100Mb, and 1000Mb) or LocalTalk (one speed, about 0.25Mb). Power Macs, iMacs, and G3/G4s have at least 10Megabit Ethernet (often faster), and all Macs with printer and modem ports can use LocalTalk. Many LocalTalk Macs can also add Ethernet support (see the Ethernet Adapter page for more info).

ConclusionEthernet naming aside, switching to a faster adapter is usually the simplest way to improve network speed,assuming you also get a faster hub or switch.Speaking of which...

Ethernet Hub or SwitchMost Ethernet networks use a hub or switch, which serves as the central connection point and moves dataaround. Like the network adapters, they have three speed ratings, 10Mb, 100Mb, and 1000Mb. Your switch must support the same speed as your network adapters to use it on your network (most support multiple speeds for this reason). You should use a hub or switch that supports your full range of network adapter speeds, so you don't limit the higher-speed computers.

Conclusionyour hub or switch must support your highest network

speed to make use of it, but model and make should make relatively little difference in speed.

Network SoftwareYour Mac's network adapter uses software to translatethe network data into a form the computer can understand and vice versa. The newer the software is,generally speaking, the better the network adapter's performance will be. Software updates usually fix bugs and improve translation, so check the adapter's web site regularly for updates (this includes Apple, who updates their Ethernet software from time-to-time).

ConclusionThe effects of software vary widely. Speed increases come from quashed bugs that hindered network adapter performance or improvements to the network translation.

Network ServerMost home or small offices use peer-to-peer Mac networking, since it's easy to use and comes with theMac OS. If you can justify the expense, however, purchasing actual network server software (Apple's AppleShare IP) will lift your performance significantly. The downside is cost, since you need to purchase the software and possibly dedicate a computer to running it.

Conclusion

Using AppleShare IP will improve network throughput notably, but regrettably does the same to your wallet.

Shared InternetThe performance of your network is limited somewhat by outside factors, such as an Internet connection. If you have a cable or DSL modem, for example, you have little control over how quickly Internet data comes and goes (your cable or DSL company sets that limit, either by availability or choice). The typicallimit on an Internet connection is around 200 kilobytes, which is easily within the range of a 10MbEthernet network adapter.

ConclusionSharing an Internet connection has its own speed limitations that are out of the home network user's control.

Internet access speed is a popular bragging topic these days. For example the following discussion is overheard at a local party

Outside factors that affect Internet Connection Speeds.

Unfortunately, there are events and conditions that are outside your control. Even with a fast connection, external factors, such as busy websites

or spreading computer viruses, can slow the entire web. Popular websites can become overwhelmed with users. For example, when a television commercial mentions a website, many people might try to visit the site at the same time. If the website isn’t prepared to handle the traffic, you might encounter delays.

During times of heavy computer virus outbreaks, the Internet can slow down. Many viruses spread by causing computers to send out hundreds or thousands of copies of the virus. This can slow the Internet bysheer volume. You can see what major outbreaks are currently happening by visiting your antivirus vendor’s website, or my Security at Home page.

Local Internet congestion can also result in slower-than-normal connection speeds. These slowdowns occur when many people try to connect to the Internet at the same time, and they occur most often at peak activity times, such as after school hours when students get home and connect to the web.

If you’re on a corporate network, general network andproxy server use can affect your Internet performance. Most network administrators monitor Internet use, and will try to keep people from doing things like downloading large files during peak hours. If you find that your Internet access is slow at times, you might discuss it with your network administrator.

Traffic Jams

http://www.internetfixes.com/virus_info.htm

To understand one of the factors that will effect your actual data rate, think of the information highway as a normal system of roads. Each road has its capacity and speed limit. At stop signs or traffic signals, you may have to wait while other traffic passes. And, of course, there may be traffic delays. In the same way, your data travels over many links. Each link has its capacity and data rate. Routers are devices that connect the various links and are the equivalent of stop signs and traffic signals. Your data may have to wait while someone else's data passes.

Using the highway analogy, there are additional delays (traffic jams) during peak use hours. You willachieve the faster data rates after 11 p.m. and before 7 a.m. (except Friday or Saturday nights).

Sharing BandwidthWhile your dial-up modem, DSL, ISDN or other Internetconnection may be a dedicated line, all of an ISP's connections get combined into one or more shared connections. In most cases, these shared connections have less capacity than the combined total of all thecustomer connections they serve. Done judiciously, this works better than you probably think. Since mostInternet users spend more time reading their e-mail and Web pages than they do downloading them, they areonly using a fraction of their connection's actual capacity. Overbooking allows an ISP to combine several customer connections into a single link that is smaller (and less expensive) than the combined

total of all the connections they serve, without reducing the amount of data sent to a customer when they are downloading data..

Unfortunately, there is no remedy for this problem, and it is difficult to detect since web servers will slow down during peak usage as well. As competition in the high-bandwidth Internet connection business heats up, you will have more options and your ISP will have more incentive to maintain more reasonable overbooking ratios. Until that time, however, your only options are to complain to your ISP or switch toanother Internet provider with a better track record.

CONCLUSION

Using AppleShare IP will improve network throughput notably, but regrettably

does the same to your wallet.

Sharing an Internet connection has its own speed limitations that are out of the home network user's control.

Internet access speed is a popular bragging topic these days. For example the following discussion is overheard at a local party

Wi tribe in Pakistan have great completion it has to change its attitude. Wi tribe needs to invest in infrastructure (more routers etc) to solve speed

problems. Needs to train its customer service representatives. At a minimum, avoiding billing errors and providing competent and courteous service to its customers is essential if Wi tribe wants to show that it is transforming itself to a competitive company which cares for its customers.

RECOMMENDATIONS

Using AppleShare IP will improve network throughput notably, but regrettably does the sameto your wallet.

Sharing an Internet connection has its own speed limitations that are out of the home network user's control.

They should provide connection with proper devicewhich have no problem of disconnectivity.

They should continually remain in touch with customers.

They should set the price keeping in view the income level of their customers.

They should provide different packages for different users like for students on discount rates.

They should provide more speed as much possible because almost 50% customers want to change theirconnection to get better speed.

Wi tribe needs innovative service offerings — currently it doesn’t even offer bundles or serverwhich provides entertainment channels.

Wi tribe is using its own towers so due to load of cellular services the signals of wi tribe got weak. So they need to more towers so improve their performance.

The router provided by Wi tribe should be of goodquality, or more than one router should be given by them so the signal problem should be resolved.When signal problem are solve then the speed matter automatically solve

For success Wi tribe will have to do more than just depend upon its wireless connectivity feature

PROJECT ON WI TRIBE

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