a special presentation by Prof. Richardus Eko Indrajit (indrajit@post.harvard.edu)

Business Responding to New Globalism The Massive Implementation of Mobile Technology and Applications

Technology Revolution

Technology Growth

Technology Growth

From  “close”  to  “open”  environment:  •   Society  •   Communica7on    •   Market  •   Mind  •   Behavior  •   Value      

Change in Everything

“The explosion of advanced technologies now means that suddenly knowledge pools and resources have connected all over the planet, levelling the playing field as never before, so that each of us is potentially an equal – and competitor – of the other.”

Thomas Friedman

half day workshop

PEOPLE

Today’s Generation

Generation Evolution

The Generation Cohort: Veterans - Baby Boomers - Xers - Millenials

What’s Next ?

Digital Immigrant vs

Digital Native

half day workshop

PROCESS

Multi Mode Communication

Browsing

Social-Networking

Chatting

Group-Ware

Mailing-list

Email

Blogging

New Concept in Life

E-Government E-Learning

E-Business

E-Commerce E-Procurement

E-Money

Defining New Way of Life

Social Networking Environment

The Web Revolution

half day workshop

TECHNOLOGY

Old Technology is Recycling !

Gadget is everywhere !

New Green Technology

Computer is Everywhere

INTELLIGENCE

The Next Generation Lifestyle

New Human Literacy

Values of Information Technology

FINANCIAL   CUSTOMERS  

GROWTH  OPERATIONAL  

Business  Value  of  

Informa7on  Technology  

The Bottom Line of Competition

products and services

prod

ucts

an

d se

rvic

es

Company Customers

Competitors

We’ll always go for cheaper, better,

faster products and services

•  manufacturing •  healthcare •  bank and finance •  education •  construction/property •  media •  transportation •  tourism •  retail and distribution •  utilities •  mining/oil and gas •  government •  services

The Paradigm Shift of Value

products and services

prod

ucts

an

d se

rvic

es

Company Customers

Competitors

Although we satisfy with your products and services,

but the other give me better experiences

+ values

•  manufacturing •  healthcare •  bank and finance •  education •  construction/property •  media •  transportation •  tourism •  retail and distribution •  utilities •  mining/oil and gas •  government •  services

The Core of Competition

Value Added

Initiatives products

and services

Company Customers

products and services

Values to the Finance Aspect

1  Expand  market  share.  

2  Increase  revenue.  

3  Return  on  investment.  

4  Op7mise  asset  u7lisa7on.  

5  Manage  business  risks.  

Values to the Customers

6  Improve  customer  orienta7on  and  service.  

7  Offer  compe77ve  products  and  services.  

8  Service  availability.  

9  Agility  in  responding  to  changing  business  needs.  

10  Cost  op7misa7on  of  service  delivery.  

Values to the Internal Operations

11  Automate  and  integrate  the  enterprise  value  chain.  

12  Improve  and  maintain  business  process  func7onali7es.  

13  Lower  process  costs.  

14  Compliance  with  external  laws  and  regula7ons.  

15  Transparency.  

16  Compliance  with  internal  policies.  

17  Improve  and  maintain  opera7onal  and  staff  produc7vity.  

Values to the Corporate Growth

18  Product  and  business  innova7on.  

19  Obtain  reliable  and  useful  informa7on  for  strategic  decision.  

20  Acquire  and  maintain  skilled  and  mo7vated  personnel.  

Domain 1: Communication

Employees

Customers

Management

Suppliers

Partners Business Activities

Domain 2: Operational Process

to

Domain 3: Management Decision

Employees Customers Management Suppliers Partners

Plan – Execute – Check - Control

Resources

Human Resources

Process

Money

Market

Anytime, Anywhere, Anyhow

C U S T O M E R L A Y E R

L O C A T I O N L A Y E R

A P P L I A N C E S L A Y E R

INTEGRATION MANAGEMENT LAYER

IP LAYER Calling/Conferencing

Browser/User Interface

Search Engine

Messaging & Mail

Document Management

Online Support

Retailer Transaction

Electronic Publishing

Content Aggregation

Connectivity

Collaboration

Chatting

PRODUCTS AND SERVICES

KIOSK TELEPHONE TELEVISION INTELLIGENT MONITOR FAX

PE

RS

ON

AL

CO

MP

UT

ER

P

ER

SO

NA

L D

IGITA

L A

SS

ISTA

NT

IN PUBLIC IN VEHICLE

AT

WO

RK

A

T H

OM

E

FAMILIES CONSUMERS COMMUNITIES

BU

SIN

ES

S

INS

TIT

UT

ION

S

Harapan Pemangku Kepentingan

Mencapai Efektivitas

Meningkatkan Efisiensi

Menerapkan Transparansi

Mempercepat Proses

Memperbaiki Kualitas

Mengurangi Biaya Memberdayakan Manusia

Mempermudah Aktivitas

Mengoptimalkan Sumber Daya

Menciptakan Inovasi

… dan lain sebagainya.

Mengintegrasikan Organisasi

Memaksimalkan Pelayanan

Memenuhi Standar Aturan

Memuaskan Pelanggan

Kenyataan di Lapangan

Biaya Tinggi!Perkembangan Cepat!

Ketergantungan Pihak Ketiga!Kompetensi SDM Rendah!

Arsitektur Kompleks!

Perubahan Kebutuhan!

Kapabilitas Terbatas!Implementasi Tambal Sulam!

Proyek Terlambat!

Sistem Kadaluwarsa!

Tidak Sesuai Kebutuhan!

Tidak Auditable!

Kecenderungan Peristiwa

Kenyataan BIAYA + RESIKO

Harapan akan MANFAAT >

…baik yang bersifat TANGIBLE maupun INTANGIBLE !

Tantangan Manajemen

MANFAAT!

BIAYA!

Jawaban: ICT Governance !

Communities + Consensus + Coordination

Domain 3C

Perencanaan   Pengadaan   Penerapan   Pengawasan  

terhadap sumber daya TIK, yaitu:

INFORMASI APLIKASI INFRASTRUKTUR MANUSIA (H/W+S/W+B/W)

PO1 Define a Strategic IT Plan

PO2 Define the Information Architecture

PO3 Determine Technological Direction

PO4 Define the IT Processes, Organisation and Relationships

PO5 Manage the IT Investment

Ragam Proses Perencanaan

PO6 Communicate Management Aims and Direction

PO7 Manage IT Human Resources

PO8 Manage Quality

PO9 Assess and Manage IT Risks

PO10 Manage Projects

AI1 Identify Automated Solutions

AI2 Acquire and Maintain Application Software

AI3 Acquire and Maintain Technology Infrastructure

AI4 Enable Operation and Use

AI5 Procure IT Resources

AI6 Manage Changes

AI7 Install and Accredit Solutions and Changes

Ragam Proses Pengadaan

DS1 Define and Manage Service Levels

DS2 Manage Third-party Services

DS3 Manage Performance and Capacity

DS4 Ensure Continuous Service

DS5 Ensure Systems Security

DS6 Identify and Allocate Costs

DS7 Educate and Train Users

Ragam Proses Penerapan

DS8 Manage Service Desk and Incidents

DS9 Manage the Configuration

DS10 Manage Problems

DS11 Manage Data

DS12 Manage the Physical Environment

DS13 Manage Operations

ME1 Monitor and Evaluate IT Performance

ME2 Monitor and Evaluate Internal Control

ME3 Ensure Regulatory Compliance

ME4 Provide IT Governance

Ragam Proses Pengawasan

At least the first ten models can help enterprises in creating values to their

business at the short term (quick wins)

1.   Back Office Communication Technology 2.   Front Office Communication Technology 3.   Internet and Mobile Connection Technology 4.   Customers Profiling and Behaviors Assessment Technology 5.   Resources Monitoring and Tracking Technology 6.   Multimedia-Based Interaction Technology 7.   Electronic Data Center and Management System Technology 8.   Corporate Internetworking Alliance Technology 9.   Business Intelligence and Security Management Technology 10.  Business Applications Hosting Technology

Standard Mobile Business Infrastructure

#1 Back Office Communication Technology

Interlocal vs International Call

Fixed vs Mobile

Devices Technology

Individual vs Group Arrangement

Public vs Private

Network

Free Rule vs Specific Rules Applied

Back Office Communication Technology

#2 Front Office Communication Technology

Interlocal vs International Call

Fixed vs Mobile

Devices Technology

Individual vs Group Arrangement

Public vs Private

Network

Free Rule vs Specific Rules Applied

Toll Free vs Premium Call

Pay per Call vs Charge Back

Waiting List vs Routing System

Manual vs Intelligent Menu

Unrecorded vs Recorded Event

Front Office Communication Technology

#3 Internet and Mobile Connection Technology

I N T E R N E T

Email Chatting

Mailing List

Blogging

Browsing

Newsgroup

E-Business E-Commerce

Internet and Mobile Connection Technology

#4 Customers Profiling and Behaviors Assessment

Technology

Customers Profiling Technology

#5 Resources Monitoring and Tracking Technology Resources Monitoring and Tracking Technology

#6 Multimedia-Based Interaction Technology Multimedia-Based Interaction Technology

#7 Electronic Data Center and Management System

Technology

Data Center System Technology

#8 Corporate Internetworking Alliance Technology Corporate Internetworking Alliance Technology

#9 Business Intelligence and Security Management

Technology

Business Intelligence and Security Technology

#10 Business Applications Hosting Technology Business Applications Hosting Technology

Tool #1: Designing Property

Tool #2: Designing Interior

Tool #3: Managing Project

Tool #4: Managing Portfolio

Tool #5: Conducting Procurement

Tool #6: Managing Communication

Tool #7: Managing People as Resources

Tool #8: Managing Documents and Archieves

Tool #8: Managing Project Risk

Tool #9: Monitoring Project

Tool #10: Managing Knowledge

By the end of the day…

facts of life = 3C consumer electronics – computers - communication

IP over everything and

Everything over IP 67

The Mobile Trend in the Future

THANK YOU!