Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

download Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

of 48

Transcript of Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    1/48

    7

    WO]BNBN W_MLK@ ]OLBQKJN ABLBH HONKEIBQIBN

    WOLB[BNBN WBAB WQ.WLN #Wo}po}j+ UP=FM

    @BMBNE H_B]B M_NEJ

    LBWJ]BN

    W]BIQOI IO]FB LBWBNEBN

    Lbwj}bn knk Akbfuibn _nqui Hohonuck Pombebk Wo}p{b}bqbn Eunb Hohwo}jloc

    Eolb} W}jdopkjnbl Bclk Hba{b Akwljhb KKK Mkpnkp

    JLOC

    NJTB AKBNB

    7;2774;40122722

    W]JE]BH PQ_AK KLH_ BAHKNKPQ]BPK MKPNKP

    POIJLBC QKNEEK KLH_ BAHKNKPQ]BPK #PQKB+

    POQKC POQKJ H_B]B M_NEJ

    QBC_N =72=

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    2/48

    2

    MBM K

    WONABC_L_BN

    2.2 Lbqb} Molbibne Wonulkpbn

    Wbab uhuhn{b pohub wo}upbcbbn mo}qufubn unqui hon`b}k lbmb pomopb}(

    mopb}n{b aonebn hohmo}kibn hbndbbq mbek j}bne(j}bne {bne hohmuqucibnn{b.

    Akpbhwkne kqu wo}upbcbbn fueb mo}upbcb unqui hohmo}kibn wolb{bnbn {bne

    qo}mbki mbek hbp{b}bibq. Ib}onbn{b poqkbw wo}upbcbbn mo}upbcb holoneibwk

    j}ebnkpbpkn{b aonebn hohbpuiibn pubqu mkabne ioablbh pq}uiqu}n{b, {bne

    mo}qufubn unqui honfbak pb}bnb wonecumune bnqb}b wo}upbcbbn aonebn

    wumlkin{b.

    Wumlk` ]olbqkjn fueb mkbpb akpomuq Wu}ol abn ablbh mbcbpb Knajnopkb akpomuq

    Cuhbp, bablbc pubqu mkabne klhu {bne mb}u abn poabne mo}iohmbne ak

    Knajnopkb. Wumlk` ]olbqkjn ho}uwbibn pubqu upbcb {bne aklbiuibn jloc

    wo}upbcbbn unqui hon`kwqbibn woneo}qkbn wumlki abn cumunebn {bne cb}hjnkp

    bnqb}b j}ebnkpbpk, hbnbfohon aonebn wumlkin{b holbluk pubqu w}je}bh io}fb

    {bne wjpkqkd aonebn qufubn unqui hohwo}jloc auiunebn ab}k wumlki bqbp ioekbqbn

    wo}upbcbbn.

    Pubqu wo}upbcbbn ablbh honfblbnibn ioekbqbn{b qkabi abwbq mo}ak}k ponak}k,

    qoqbwk cb}up mo}cumunebn mbki aonebn wkcbi(wkcbi ak lub} wo}upbcbbn, mbki

    hbp{b}bibq lubp, bqbuwun wo}upbcbbn lbkn. _nqui kqu wo}upbcbbn cb}up mo}upbcb

    hon`kwqbibn cumunebn mbki aonebn lkneiunebn aklub} wo}upbcbbn.

    2

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    3/48

    =

    Akpknk abwbq aklkcbq wonqknen{b ioekbqbn Wumlk` ]olbqkjn ablbh pubqu

    wo}upbcbbn unqui houfuaibn cumunebn {bne cb}hjnkp bnqb}b wo}upbcbbn

    aonebn wumlk`. Wumlk` ]olbqkjn mo}upbcb unqui hohmo}kibn iopbn {bne

    hon{onbneibn pockneeb bibn qkhmul jwknk wumlki {bne honeunquneibn mbek

    iolbnepunebn ckauw wo}upbcbbn.

    Wolbipbnbbn ioekbqbn Wumlk` ]olbqkjn {bne aklbiuibn ablbh pubqu

    wo}upbcbbn mo}qufubn unqui hohwo}ionblibn wo}upbcbbn iowbab hbp{b}bibq

    lubp. Holbluk ioekbqbn Wumlk` ]olbqkjn, hbp{b}bibq bibn honeoqbcuk iomo}babbn

    wo}upbcbbn abn akcb}bwibn hbp{b}bibq bibn hohklkik wbnabnebn {bne wjpkqkd

    honeonbk wo}upbcbbn qo}pomuq, pockneeb ho}oib mo}poakb honauiune ioekbqbn

    {bne aklbiuibn jloc wo}upbcbbn qo}pomuq. Polbkn kqu Wumlk` ]olbqkjn fueb cb}up

    honeoqbcuk poeblb popubqu {bne qo}fbak akablbh hbp{b}bibq mbki kqu honeonbk

    iolucbn hbp{b}bibq qo}cbabw wolb{bnbn ab}k wo}upbcbbn, pockneeb wo}upbcbbn

    abwbq hohmo}kibn won{olopbkbn hbpblbc {bne bab bqbuwun hohmo}kibn mbnqubn

    iowbab hbp{b}bibq pombebk qbnab iowoaulkbn wo}upbcbbn iowbab hbp{b}bibq.

    _pbcb akbqbp abwbq aklbipbnbibn jloc Wumlk` ]olbqkjn aonebn honunfuiibn

    cbl(cbl {bne wjpkqkd qonqbne bwb {bne aklbiuibn abn bwb {bne ak}on`bnbibn

    wo}upbcbbn. Pblbc pbqu quebp Wumlk` ]olbqkjn bablbc hohmo}kibn ioqo}bnebn abn

    wonfolbpbn iowbab wumlki aonebn honeeunbibn dbiqb abn }oblkqb pockneeb wumlki

    hohwo}jloc kndj}hbpk {bne monb} abn ho}bpb akkiuqpo}qbibn ablbh upbcb(upbcb

    wo}upbcbbn qo}pomuq. Polbkn kqu pkibw {bne pkhwbqki, }bhbc abn ibqb(ibqb {bne

    pjwbn {bne honunfuiibn wo}cbqkbn qo}cbabw iopofbcqo}bbbn hbp{b}bibq.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    4/48

    0

    Ioekbqbn Wumlk` ]olbqkjn, polbkn akqufuibn iolub} fueb akb}bcibn ioablbh

    wo}upbcbbn, aonebn hbipua unqui hohjqktbpk ib}{bbn beb} hohwun{bk

    pohbnebq bqbu ebk}bc io}fb {bne qkneek. Cbl knk bibn abwbq ak`bwbk fkib wkhwknbn

    abwbq hohwo}cbqkibn iowonqknebn ib}{bbnn{b, mbki akqknfbu ab}k poek oijnjhk,

    pjpkbl hbuwun wpkijljek, {bne mo}qufubn unqui hohwo}ionblibn wo}upbcbbn

    iowbab hbp{b}bibq lubp. Holbluk ioekbqbn Wumlk` ]olbqkjn, pubqu wo}upbcbbn

    abwbq hohmo}kibn wono}bnebn honeonbk ioekbqbn {bne aklbipbnbibn abn

    hohmo}kqbcuibn dbpklkqbp po}qb iokpqkhobbbn bwb pbfb {bne akhklkikn{b.

    Iopofbcqo}bbn abn lkneiunebn qohwbq moio}fb ib}{bbn abwbq

    hohwoneb}uck biqkdkqbp wo}upbcbbn, abn hon`kwqbibn cumunebn {bne mbki abn

    pqbmklkqbp {bne mbki bnqb}b popbhb ib}{bbn pockneeb abwbq hon`kwqbibn }bpb

    pblkne woneo}qkbn, honecb}ebk abn hohwo}`b{bk.

    Honu}uq ]uplbn #=77? 6 ?+ Wumlk` ]olbqkjn ho}uwbibn blbq hbnbfohon

    unqui hon`bwbk qb}eoq qo}qonqu {bne pomoluhn{b cb}up hohwun{bk w}je}bh {bne

    folbp abn qo}wo}kn k, hon`b}k dbiqb, ho}on`bnbibn, honeijhunkibpkibn ckneeb

    honeotblubpk cbpkl(cbpkl bwb {bne qolbc ak`bwbkn{b. Pofblbn aonebn wo}umbcbn

    vbhbn abn wo}pbknebn {bne pohbikn qbfbh akbnqb}b mo}mbebk wo}upbcbbn,

    iocbak}bn Wumlk` ]olbqkjn pohbikn ak}bpbibn wonqkne ablbh pubqu j}ebnkpbpk abn

    cb}up aklbipbnbibn po`b}b dunepkjnbl jloc poqkbw j}bne ablbh j}ebnkpbpk qo}pomuq.

    Holkcbq moekqu wonqknen{b Wumlk` ]olbqkjn wbab pubqu j}ebnkpbpk, hbib wonulkp

    bibn ho}bneiuhn{b ablbh Lbwj}bn W}biqoi io}fb Lbwbnebn #LWIL+ {bne

    mo}fuaul Wo}bnbn Wumlk` ]olbqkjn ablbh Honkeibqibn Wolb{bnbn Wbab

    WQ.WLN #wo}po}j+ UP=FM @bmbne Hub}b Munej

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    5/48

    1

    2.= Wo}uhupbn Hbpblbc

    Holkcbq lbqb} molbibne akbqbp, hbib hbpblbc {bne bibn akqolkqk ablbh

    Lbwj}bn knk bablbc

    Mbebkhbnb wo}bnbn Wumlk` ]olbqkjn ablbh honkneibqibn wolb{bnbn wbabWQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej.

    2.0 Qufubn W}biqoi Io}fb Lbwbnebn

    Babwun qufubn ab}k wonolkqkbn {bne aklbiuibn jloc wonulkp bablbc6

    _nqui honeoqbcuk po`b}b lbnepune cumunebn qoj}k(qoj}k {bne qolbcakwolbfb}k polbhb wo}iulkbcbn aonebn wolbipbnbbn{b ak WQ.WLN

    #WO]PO]J+ UP=FM Hub}b Munej

    _nqui holkcbq pofbuc hbnb wo}bnbn Wumlki ]olbqkjn {bne bab wbabWQ.WLN #WO]PO]J+ UP=FM Hub}b Munej

    _nqui honeoqbcuk abn hohbcbhk powo}qk bwb wono}bwbn abn dunepk Wumlki]olbqkjn {bne aklbiuibn wbab WQ.WLN #WO]PO]J+ UP=FM Hub}b Munej

    2.1 Qufubn Wohmubqbn Lbwj}bn

    2. Beb} hbcbpkpb abwbq honeoqbcuk khwlohonqbpk ab}k qoj}k {bne qolbcakabwbqibn akhbqb iulkbc aonebn iobabbn {bne bab aklbwbnebn.

    =. Holbqkc hbcbpkpb beb} abwqb moio}fb ablbh ioljhwji *knpqbnpkwoho}knqbc,aunkb upbcb bqbu knpqbnpk {bne qo}ibkq akmkabne klhu woneoqbcubn

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    6/48

    ?

    abn poiblkeup hohmo}k b}bn woho`bcbn hbpblbc {bne akcbabwk aonebn

    mo}abpb}ibn wjqonpk hbcbpkpb.

    0.Hohwo}pkbwibn hbcbpkpb honfbak qonbeb io}fb {bne qo}bhwkl wono}up

    wohmbneunbn {bne honecb{bqk wo}hbpblbcbn {bne akcbabwk hbp{b}bibq abn

    molbfb} honbneeulbnek hbpblbc qo}pomuq po`b}b w}behbqkp abn qo}wbau.

    1. Honaoibqibn wo}eu}ubn qkneek iowbab ioljhwji hbp{b}bibq * knpqbnpkwoho}knqbc bqbu aunkb upbcb abn knpqbnpk knpqbnpk {bne qo}ibkq aonebn

    mkabne ioqoinkibn popubk aonebn qufubn wohmbneunbn.

    ?. Hohk`u hbcbpkpb unqui moio}fb wbab mkabne iobclkbn.4. Hohwo}pkbwibn ibao}ibao} hbp{b}bibq,icupun{b mkabne ioqoinkibn.5. Honfbakibn hbcbpkpb lomkc mo}iow}kmbakbn {bne lomkc aobpb abn

    honbhmbc bbpbn {bne akhklkik.

    3. Pombebk p{b}bq hon{olopbkibn Quebp Bick}.

    2.? Hbndbbq W}biqoi Io}fb Lbwbnebn

    Bab momo}bwb hbndbbq {bne abwbq akbhmkl ab}k wolbipbnbbn io}fb w}biqoi knk

    mbki mbek hbcbpkpb wo}eu}ubn qkneek hbuwun wo}upbcbbn.

    2.?.2. Mbek hbcbpkpb

    b+ Holbqkc hbcbpkpb beb} abwbq moio}fb io}bp, mo}qbneeunefbbm abnmo}akpkwlkn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    7/48

    4

    m+ Honabwbq klhu woneoqbcubn {bne mb}u, honeonbk wonejwo}bpkbnhopkn hopkn wbm}ki pq}uiqu} j}ebnkpbpk,wohbpb}bn abn pjpkbl

    qo}cbabw lkneiunebn.

    `+ Beb} hbcbpkpb abwbq honeoqbcuk lomkc lbnfuq qonqbne wo}hbpblbcbnwo}upbcbbn {bne qo}ibkq aonebn wonejwo}obpkpbn abn klhu klhu

    wo}hopknbn pockneeb abwbq akfbakibn wklkcbn unqui wonebhmklbn fuaul

    wbab quebp Bick} nbnqkn{b.

    2.?.= Mbek wo}eu}ubn qkneek

    b+ Honabwbqibn hbpuibn honeonbk klhu klhu {ne mb}u {bne abwbqakfbakibn lbnabpbn wo}mbkibn iu}kiuluh beb} hbqb iulkbc {bne

    akbfb}ibn popubk aunkb io}fb.

    m+ Honkneibqibn io}fb pbhb bnqb}b wo}eu}ubn qkneek aonebn wo}upbcbbn.

    2.?.0 Mbek Knpqbnpk Qo}ibkq

    b+ Wo}upbcbbn abwbq hohmo}kibn woneoqbcubn honeonbk pq}uiqu} io}fb{bne pqbnab}q pubqu wo}upbcbbn mbek hbcbpkpb pombebk eono}bpk

    {bne bibn abqbne.

    m+ Abwbq mo}wb}qkpkwbpk ablbh wohmbeunbn klhu woneoqbcubn.

    2.4 Hoqjao Wonolkqkbn

    Ablbh won{upunbn pi}kwpk hknj} knk wonulkp mo}upbcb hohmubq

    Lbwj}bn Wonolkqkbn mo}pkdbq klhkbc aonebn honeeunbibn momo}bwb hoqjao.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    8/48

    5

    Hoqjao wonolkqkbn abwbq akb}qkibn pombebk pubqu ioekbqbn woneuhwulbn abqb

    po`b}b klhkbc mo}abpb}ibn wonebhbqbn abn wonolkqkbn dbiqb. _nqui

    hohwo}jloc abqb {bne akwo}luibn, ablbh pi}kwpk hknj} knk wonulkp

    hono}bwibn hoqjao mo}abpb}ibn 6

    2.4.2 Abqb

    b. Abqb W}kho}

    Abqb W}kho} ho}uwbibn abqb {bne akwo}jloc lbnepune ab}k puhmo}

    wonolkqkbn {bne mo}cumunebn aonebn hbpblbc {bne akqolkqk.

    m. Abqb Poiunao}

    Abqb Poiunao} bablbc abqb {bne akwo}jloc aonebn `b}b pquak

    iowupqbibbn, {bkqu aonebn `b}b wonolbbcbn muiu, b}pkw, `bqbqbn qo}qulkp

    {bne mo}ionbbn aonebn hbpblbc(hbpblbc {bne akqoklqk {bne mo}bpbbl

    ab}k wo}wupqbibbn abn ajiuhon {bne akwo}jloc ab}k qohwbq wonolkqkbn.

    2.4.=. Qoicnki Woneuhwulbn Abqb

    Qoicnki woneuhwulbn abqb qo}ak}k ab}k6

    b. Wonolkqkbn Poqolbc #Lkm}b}{ ]opob}`c+

    Wonolkqkbn {bne aklbiuibn aonebn hon`b}k qoj}k ab}k puhmo} lkqo}bqu}

    #abdqb} mb`bbn*muiu(muiu qoip+, pu}bq ibmb}, hbfblbc, po}qb qulkppbn

    lbkn{b {bne mo}cumunebn aonebn kpk pi}kwpk hknj} knk.

    m. Wonolkqkbn Lbwbnebn #Dkola ]opob}`c+

    Wonolkqkbn {bne aklbiuibn po`b}b lbnepune io jmfoi {bne akqolkqk.

    Ablbh cbl knk WQ.WLN #WO]PO]J+ UP=FM @bmbne Hub}b Munej

    ioekbqbn {bne aklbiuibn aonebn bbn`b}b aonebn wkhwknbn,

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    9/48

    3

    ib}{bbn {bne mo}ijhwoqon unqui kqu, po}qb holbiuibn jmpo}tbpk

    eunb hohmbnakneibn cbpkl {bne akwo}jloc ab}k jmpo}tbpk.

    2.4.0. Hoqjao Bnblkpb

    b. Hoqjao Aopi}kwqkd

    [bkqu pubqu hoqjao wonolkqkbn {bne aklbiuibn unqui honebnblkpkp,

    honbdpk}ibn, honeilbpkdkibpkibn abn honeknqo}w}opqbpkibn abqb

    pockneeb abwbq hohmo}kibn ebhmb}bn uhuh honeonbk wo}upbcbbn

    {bne akqolkqk.

    m. Hoqjao Aoauiqkd

    [bkqu pubqu hoqjao {bne aklbiuibn aonebn `b}b honebhmkl

    iopkhwulbn ablbh u}bkbn bqbu cbl(cbl {bne uhuh honfbak u}bkbn {bne

    mo}pkdbq icupup mo}uwb iopkhwulbn honeonbk abqb(abqb {bne akqolkqk

    pockneeb hohmo}kibn pb}bn(pb}bn abn hbpuibn mbek WQ. WLN

    #Wo}po}j+ UP=FM @bmbne Hub}b Munej

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    10/48

    ;

    MBM KK

    EBHMB]BN _H_H WO]_PBCBBN

    =.2 Pofb}bc Wo}upbcbbn

    WQ. WLN #Wo}po}j+ @bmbne Hub}b Munej bablbc Mbabn _pbcb Hklki

    Noeb}b {bne mo}eo}bi akmkabne fbpb ioqonbeblkpq}kibn {bne klb{bc io}fbn{b

    holkwuqk Ibmuwbqon Hub}b Munej, Qomj, Ho}bnekn abn Pb}jlbneun.

    Ioqonbeblkpq}kibn ak Knajnopkb akhulbk wbab bick} bmba io(2; wbab pbbq

    momo}bwb wo}upbcbbn Molbnab bnqb}b lbkn 6 wbm}ki eulb abn wbm}ki qoc honak}kibn

    wohmbneikq lkpq}ki unqui iowo}lubn ponak}k, ioqonbeblkpq}kibn unqui iohbndbbqbn

    uhuh hulbk bab wbab pbbq wo}upbcbbn pbpqb Molbnab {bkqu NT. NKEN {bne

    pohulb mo}eo}bi ak mkabne ebp hohwo}lubp upbcbn{b ak mkabne won{oakbbn

    qonbeb lkpq}ki. Wbab qbcun 2;=5 Woho}knqbc Molbnab hohmonqui Lbnap

    Ubqo}i}b`cq Moa}kfton #LUM+ {bkqu wo}upbcbbn lkpq}ki Noeb}b {bne honeoljlb

    WLQB Wlonebn, WLQB Lbhbfbn, WLQB Moneiji Abej, WLQB _m}ue abn I}b`bi

    ak Fbb Mb}bq, WLQB Ek}knebn ak Hbakun, WLQB Qop ak Moneiulu, WLQB Qjnpob

    Lbhb ak Pulbopk _qb}b abn WLQ_ ak Fbib}qb, polbkn kqu ak momo}bwb Ijqbw}bfb

    akmonqui wo}upbcbbn(wo}upbcbbn lkpq}ki Ijqbw}bfb.

    Aonebn hon{o}bcn{b Woho}knqbc Molbnab iowbab Fowbne ablbh Wo}bne

    Aunkb KK hbib Knajnopkb akiubpbk Fowbne, jloc ib}onb kqu wo}upbcbbn lkpq}ki abn

    ebp {bne bab abn pohub wo}pjnkl ablbh wo}upbcbbn lkpq}ki qo}pomuq akbhmkl blkc

    jloc j}bne(j}bne Fowbne, wbab wo}qonebcbn Beupqup 2;1? akqbnabk aonebn =

    ;

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    11/48

    27

    iofbakbn wonqkne qo}cbabw pofb}bc mbnepb knk abn wo}upbcbbn lkq}ki, {bkqu wbab

    qbneebl 21 Beupqup 2;1? Fowbne hon{o}bc qbnwb p{b}bq iowbab poiuqu abn wbab

    qbneebl 25 Beupqup 2;1? Mbnepb Knajnopkb hohw}jilbhbpkibn ioho}aoibbn{b,

    hjhonquh knk akhbndbbqibn aonebn mbki jloc wohuab abn mu}uc lkpq}ki abn ebp

    unqui honebhmkl blkc wo}upbcbbn(wo}upbcbbn lkpq}ki abn ebp {bne akiubpbk jloc

    Fowbne.

    Poqolbc mo}cbpkl ho}omuq wo}upbcbbn lkpq}ki abn ebp ab}k qbnebn ioiubpbbn

    Fowbne, iohuakbn wab Mulbn Powqohmo} 2;1? pubqu aoloebpk mu}uc* woebbk

    lkpq}ki abn ebp honecbabw Wkhwknbn INK Wupbq {bne wbab biqu kqu akioqubk

    jloc H}. Ibphbn Pknejakhoafj unqui holbwj}ibn cbpkl wo}fubnebn ho}oib,

    polbnfuqn{b aoloebpk mo}pbhb(pbhb aonebn Wkhwknbn INK Wupbq honecbabw

    W}opkaon Pjoib}nj unqui hon{o}bcibn wo}upbcbbn(wo}upbcbbn lkpq}ki abn ebp

    iowbab Woho}knqbc ]owumlki Knajnopkb, won{o}bcbn qo}pomuq akqo}khb jloc

    W}opkaon Pjoib}nj abn iohuakbn aonebn wonoqbwbn woho}knqbc Nj. 2 qbcun

    2;1? qo}qbneebl =5 Jiqjmo} 2;1? akmonquilbc Fbbqbn Lkpq}ki abn Ebp akmbbc

    Aowb}qohon Woio}fbbn _huh.

    Pofb}bc ioqonbeblkpq}kibn honeblbhk wbpbne pu}uq pofblbn aonebn wbpbne

    pu}uqn{b wo}fubnebn mbnepb, qbneebl =5 Jiqjmo} 2;1? iohuakbn akionbl pombebk

    cb}k lkpq}ki abn ebp, cb}k qo}pomuq akwo}knebqk unqui wo}qbhb iblk wbab qbneebl =5

    Jiqjmo} 2;14, mo}qohwbq ak eoaune Mbabn Woio}fb Ijhkqo Nbpkjnbl Knajnopkb

    Wupbq #MWINKW+ [je{bib}qb.

    Aonebn babn{b Be}opk Molbnab K abn KK, pombekbn mopb} wo}upbcbbn(

    wo}upbcbbn lkpq}ki akiubpbk iohmblk jloc Woho}knqbc Molbnab bqbu wohklkin{b

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    12/48

    22

    pohulb, woebbk(woebbk {bne qkabi hbu moio}fbpbhb iohuakbn honeunepk abn

    honeebmuneibn ak}k wbab ibqj}(ibnqj} Fbbqbn Lkpq}ki abn Ebp ak abo}bc(abo}bc

    ]owumlki Knajnopkb {bne muibn abo}bc wonauauibn Molbnab unqui hono}upibn

    wo}fubnebn. Polbnfuqn{b, akiolub}ibn akiolub}ibn Iowuqupbn W}opkaon ]K njhj}

    240 qbneebl 70 Jiqjmo} 2;?0 qonqbne Nbpkjnblkpbpk Wo}upbcbbn Lkpq}ki hklki

    mbnepb bpkne ak Knajnopkb fkib biqu ijnpopkn{b cbmkp.

    Pofblbn aonebn honkneibqn{b wo}fubnebn Mbnepb Knajnopkb unqui

    hohmombpibn K}kbn Mb}bq ab}k `onei}bhbn wonfbfbc Molbnab, hbib akiolub}ibn

    _nabne(_nabne Njhj} 34 Qbcun 2;?3 qo}qbneebl =5 Aopohmo} 2;?3 qonqbne

    nbpkjnblkpbpk pohub wo}upbcbbn Molbnab abn Wo}bqu}bn Woho}knqbc Njhj} 23

    Qbcun 2;?3 qonqbne Nbpkjnblkpbpk polu}uc bppoq(bpoq wonkneeblbn `jljnkbl,

    Woneupbcb Wo}upbcbbn(Wo}upbcbbn Lkpq}ki abn Ebp #W0LE+ mo}umbc monqui

    iowohklkibnn{b. Abn mo}abpb}ibn unabne(unabne woho}knqbc nj.2; qbcun 2;47

    po}qb unabne(unabne nj.45 qbcun 2;42, W0LE knk mo}umbc honfbak Mbabn

    Wkhwknbn _huh Wo}upbcbbn Lkpq}ki Noeb}b #MW_(WLN+ {bne honeoljlb pohub

    wo}upbcbbn lkpq}ki abn ebp. MW_(WLN bick}n{b ak}umbc honfbak Wo}upbcbbn

    Lkpq}ki Noeb}b abn Wo}upbcbbn Ebp Noeb}b.

    Mo}abpb}ibn Iowuqupbn Honqo}k Woio}fbbn _huh abn Qonbeb Lkpq}ki

    njhj} =0?*IWQP*2;5? qbneebl 07 Powqohmo} 2;5? Wo}knebqbn Cb}k Lkpq}ki abn

    Ebp akebmune aonebn Cb}k Iombiqkbn Woio}fbbn _huh abn Qonbeb Lkpq}ki {bne

    fbquc wbab qbneebl 70 Aopohmo}, honeknebq wonqknen{b pohbnebq abn nklbk(nklbk

    cb}k lkpq}ki, hbib mo}abpb}ibn Iowuqupbn Honqo}k Wo}qbhmbnebn abn Ono}ek

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    13/48

    2=

    njhj} 2201.I*10.WO*2;;= qbneebl 02 Beupqup 2;;= akqoqbwibnlbc qbneebl =5

    Jiqjmo} pombebk Cb}k Lkpq}ki Nbpkjnbl.

    _nqui honecbabwk qbnqbnebn {bne akblbhk, WLN {bne qbakn{b mo}monqui

    Wo}upbcbbn _huh wbab qbcun 2;;1,mo}abpb}ibn wo}bqu}bn woho}knqbc nj.=0

    mo}umbc honfbak Wo}upbcbbn Wo}po}jbn WQ.WLN #Wo}po}j+ abn fueb pombebk

    WI_I #Wohoebne Iubpb _pbcb Ioqonbeblkpq}kibn+ ablbh hon{oakbibn lkpq}ki

    mbek iowonqknebn uhuh ckneeb poib}bne.

    WQ.WLN #Wo}po}j+ @bmbne Hub}b Munej akak}kibn wbab qbcun =77;, {bne

    ho}uwbibn wohkpbcbn 1 unkq ]bnqkne ab}k @bmbne Fbhmk {bkqu ]bnqkne Hub}b

    Munej, ]bnqkne Mbneij, ]bnqkne Pb}jlbneun abn ]bnqkne Qomj {bne

    mo}blbhbqibn ak Fl.Pulqbn Qcbcb Hub}b Munej. Wbab wo}qonebcbn qbcun =77;

    akmonqui ]bnqkne ]khmj Mufbne, pockneeb WQ. WLN #Wo}po}j+ @bmbne Munej

    hohklkik ? unkq ]bnqkne bpucbn.

    =.= Pq}uiqu} J}ebnkpbpk WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b

    Munej

    J}ebnkpbpk ho}uwbibn babc*iuhwulbn j}bne(j}bne {bne moio}fb pbhb

    unqui hon`bwbk qufubn. _nqui hon`kwqbibn io}fb pbhb {bne mbki, hbib

    akwo}luibn pubqu pqu}iqu} j}ebnkpbpk {bne mbki. Honu}uq Ibab}hbn #=772 6 =?+,

    wonej}ebnkpbpkbn #j}ebnkvkne+ bablbc wonoqbwbn pq}uiqu} wo}bn(wo}bn holbluk

    wononqubn mombebk biqkdkqbp {bne akmuqucibn unqui hon`bwbk qufubn(qufubn

    wo}upbcbbn abn mbekbn(mbekbnn{b, woneoljhwjiibn biqktkqbp(biqktkqbp,

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    14/48

    20

    wonuebpbn, wonaoloebpkbn, oonbne unqui holbipbnbibnn{b, po}qb

    woneijj}aknbpkbn cumunebn(cumunebn oonbne abn kndj}hbpk mbki po`b}b

    cj}kvjnqbl hbuwun to}qkibl ablbh pq}uiqu} j}ebnkpbpk.

    Aklkcbq ab}k woneo}qkbnn{b, pq}uiqu} j}ebnkpbpk ho}uwbibn pubqu pupunbn

    io}bneib cumunebn unkq(unkq j}ebnkpbpk {bne bab ablbh j}ebnkpbpk hulbk ab}k

    Aowb}qohon {bne qo}qkneek pbhwbk aonebn unkq qo}io`kl aonebn quebp, dunepk

    abn oonbe hbpkne(hbpkne. _nqui lomkc folbp lbek honeonbk monqui pq}uiqu}

    j}ebnkpbpk wbab WQ. WLN #Wo}po}j+ UP=FM, hbib wonulkp honeu}bkibn ebhmb},

    quebp mopo}qb qbneeune fbbm wbab pq}uiqu} j}ebnkpbpk WQ. WLN #Wo}opo}j+

    UP=FM @bmbne Hub}b Munej

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    15/48

    21

    PQ]_IQ_] J]EBNKPBPK WQ WLN#Wo}po}j+

    UP=FM @bmbne Hub}b Munej

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    16/48

    2?

    =.0 Woneo}qkbn Wumlk` ]olbqkjn

    _nqui honeoqbcuk aodonkpk Wumlk` ]olbqkjn, ikqb bblk ab}k o}b Ktk Loo

    wbab qbcun 2;74. Ktk loo qo}`bqbq pombebk won{bnabne w}jdopk wumlk` ]olbqkjn

    Jddk`o} wo}qbhb ak Bho}kib Po}kibq abn aonebn iomo}cbpklbn{b honebqbpk

    mo}mbebk wo}pjblbn i}kpkp {bne honkhwb momo}bwb wo}upbcbbn ak Bho}kib

    Po}kibq wbab biqu kqu holbluk ikbq abn pq}bqoe{ jd wumlk` }olbqkjn qo}pomuq,

    hbib nbhbn{b akbneibq pombebk Mbwbi Cumunebn Hbp{b}bibq bmba knk.

    Pofbi pbbq kqulbc hbp{b}bibq honfbak qbcu iomo}babbn abn hbndbbq w}jdopk

    iocuhbpbn holbluk cbpkl ib}{b eohklbnen{b ak mkabne Wumlk`

    ]olbqkjn.#]uplbn 6 =77? 6 ?+

    Mbn{bi {bne honek}b mbcb Wumlk` ]olbqkjn cbn{blbc ioekbqbn(

    ioekbqbn {bne qbhwbi, qoqbwk ion{bqbbn{b ioekbqbn {bne qbhwbi jloc wumlki

    fupq}u cbn{b pbqu qbcbw pbfb ab}k iopolu}ucbn ioekbqbn Wumlk` ]olbqkjn {bne

    pomonb}n{b.

    Honu}uq P`jqq H. @uqlkw abn Bllon C, @onqo}, ablbh ]uplbn #=77? 6 4+

    Wumlk` ]olbqkjn ho}uwbibn dunepk hbnbfohon {bne honklbk pkibw wumlki,

    honekaonqkdkibpkibn iomkfipbnbbn abn qbqb `b}b popoj}bne bqbu j}ebnkpbk aohk

    iowonqknebn wumlki, po}qb ho}on`bnbibn abn holbiuibn pubqu w}je}bh unqui

    ho}bkc woneo}qkbn, wohbcbhbn, abn auiunebn ab}k wumlkin{b

    Honu}uq cbpkl Pu}tok {bne qolbc akbabibn jloc hbfblbc Wumlk`

    ]olbqkjn Nop ak Bho}kib Po}kibq wbab qbcun 2;15, =777 j}bne qo}iohuib

    ablbh mkabne Wumlk` ]olbqkjn qolbc hon{bqbibn aodonkpk ho}oib qonqbne

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    17/48

    24

    wumlk` ]olbqkjn. Pbqu pbhb lbkn mo}moab wonabwbq, pombm hbpkne(hbpkne

    hohwun{bk abpb} wbnabnebn abn wohkik}bn ponak}k(ponak}k. Aodonkpk {bne

    akiohuibibn pomoluh Wo}bne aunkb KK, hkpbln{b, puabc qonqu bibn mo}moab

    aonebn aodonkpk {bne akiohuibibn jloc pb}fbnb(pb}fbnb ak vbhbn hjao}n

    poib}bne knk. Ablbh cbl knk iohbfubn abn wo}iohmbnebn klhu woneoqbcubn

    kiuq wulb hononquibn{b #Pucbnabne6 =771 610+ Ab}k =777 aodonkpk {bne

    qo}iuhwul kqu, qkeb akbnqb}bn{b qo}wklkc pombebk aodonkpk {bne qo}mbki. Wklkcbn

    {bne aklbiuibn jloc pomubc wbnkqkb {bne mo}bneejqbibn wb}b wbib} Wumlk`

    ]olbqkjn kqu fbquc wbab 6

    2. Aodonkpk F. @. Pokaol, poj}bne Wumlk` ]olbqkjn Ak}o`qj} wbab Aktkpkjn jdcjupkne ak No [j}i, {bne mo}mun{k 6 Wumlk` ]olbqkjn bablbc w}jpop

    {bne mo}iolbnfuqbn ab}k upbcb hbnbfohon unqui hohwo}jloc fbpb mbki

    abn woneo}qkbn ab}k wbab lbneebnn{b, woebbk(woebbkn{b, abn wumlk`

    wbab uhuhn{b, ioablbh honebabibn bnblkpb abn ij}oipk #wo}mbkibn(

    wo}mbkibn+ qo}cbabw ak}k ponak}k, io lub} honebabibn wo}n{bqbbn {bne

    mo}b}qk honeunquneibn

    =. Aodonkpk U. Oho}pjn ]o`i, Poj}bne Wumlk` ]olbqkjn Ak}o`qj} wbab@jlebqo _nkto}pkq{, {bne mo}mun{k 6 Wumlk` ]olbqkjn bablbc iolbnfuqbn

    ab}k w}jpop wonoqbwbn iomkfbipbnbbn, wolb{bnbn abn pkibw {bne

    akpopubkibn aonebn iowonqknebn j}bne bqbu ejljnebn beb} j}bne bqbu

    lohmbeb kqu hohwo}jloc iowo}`b{bbn abn fbpb mbki ab}k ho}oib,

    poabneibn wolbipbnbbn iomkfbipbnbbn, wolb{bnbn abn pkibw kqu bablbc

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    18/48

    25

    unqui honfbhkn babn{b woneo}qkbn abn wonecb}ebbn {bne pombki(

    mbkin{b.

    0.

    Aodonkpk Cjb}a Mjncbh, poj}bne Tk`o @cbk}hbn wbab Bho}k`bn

    Nbqkjnbl ]oa @}jpp, {bne mo}mun{k 6 Wumlk` ]olbqkjn bablbc pubqu ponk

    unqui hon`kwqbibn woneo}qkbn wumlki {bne lomkc mbki pockneeb abwbq

    hohwo}mopb} iowo}`b{bbn wumlki qo}cbabw popoj}bne bqbu j}ebnkpbpk.

    #Pucbnabne 6 =771 6 11+

    Honu}uq ]jmo}qj Pkhjop Ablbh ]uhbnqk #=77= 6 5+

    b. Wumlk` ]olbqkjn ho}uwbibn w}jpop knqo}bipk. Wumlk` ]olbqkjn hon`kwqbibnjwknk wumlki pombebk knwuq {bne honeunquneibn ioaub molbc wkcbi.

    m. Wumlk` ]olbqkjn bablbc dunepk hbnbfohon`. Wumlk` ]olbqkjn ho}uwbibn biqktkqbp akmo}mbebk mkabne klhua. Wumlk` ]olbqkjn ho}uwbibn w}jdopk w}jdopkjnbl ablbh mkabnen{b, fueb

    ho}uwbibn dbiqj} {bne pbnebq wonqkne ablbh won`bwbkbn qufubn j}ebnkpbpk

    po`b}b qowbq.

    o. Wumlk` ]olbqkjn ho}uwbibn wono}bwbn iomkfbipbnbbn abn wolbipbnbbn{bholbluk knqo}w}opqbpk {bne woib bqbp mo}mbebk wo}kpqkb.

    Ab}k wonfolbpbn honeonbk aodonkpk Wumlk` ]olbqkjn, hbib abwbq

    ak}uhupibn po`b}b lomkc poao}cbnb, {bkqu pombebk mo}kiuq 6

    Wumlk` ]olbqkjn ho}uwbibn dunepk hbnbfohon ab}k pkibw muak {bne

    ak}on`bnbibn abn akfblbnibn po`b}b mo}iopknbhmunebn jloc j}ebnkpbpk(

    j}ebnkpbpk, lohmbeb(lohmbeb uhuh abn w}kmbak, {bne akwo}eunbibn unqui

    hohwo}jloc abn hohmknb pblkne woneo}qkbn, pkhwbqk abn auiunebn ab}k

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    19/48

    23

    ho}oib {bne bab cumunebn abn akaueb bibn bab ibkqbnn{b, aonebn `b}b

    honklbk jwknk wumlki, aonebn qufubn poabwbq huneikn honecumuneibn

    iomkfbipbnbbn abn ioqbqblbipbnbbn, eunb hon`bwbk io}fb pbhb {bne lomkc

    w}jauiqkd abn unqui hohonuck iowonqknebn mo}pbhb {bne lomkc odkpkon,

    aonebn ioekbqbn wono}bnebn {bne qo}on`bnb abn qo}pomb} lubp.

    Ablbh Wumlk` ]olbqkjn qo}abwbq pubqu upbcb unqui houfuaibn

    cumunebn {bne cb}hjnkp bnqb}b pbqu mbabn aonebn wumlkin{b, upbcb unqui

    hohmo}kibn bqbu honbnbhibn iopbn {bne hon{onbneibn, pockneeb bibn

    qkhmul jwknk wumlki {bne honeunquneibn mbek iolbnepunebn ckauw

    wo}upbcbbn kqu. Aonebn knk Wumlk` ]olbqkjn abwbq houfuaibn cbl(cbl {bne

    wjpkqkd qonqbne bwb {bne qolbc ak}on`bnbibn abn aklbipbnbibn.

    =.1 Dunepk, Quebp abn Qufubn Wumlk` ]olbqkjn

    =.1.2. Dunepk Wumlk` ]olbqkjn

    Wumlk` ]olbqkjn ho}uwbibn mbekbn ab}k j}ebnkpbpk {bne mo}dunepk

    unqui honfbeb abn hohmknb cumunebn mbki bnqb}b knpqbnpk aonebn

    hbp{b}bibq uhuh bqbu wumlki mop}qb aonebn ijnpuhon{b . Wumlk` ]olbqkjn

    fueb honfbeb cumunebn mbki knqo}nbl wo}upbcbbn, {bkqu hon`jmb honfbeb

    cumunebn mbki bnqb}b pohub woebbk io}fb abn ib}{bbn mbki ab}k qjw

    hbnbfohon ckneeb woebbk aonebn pqbqup wbneibq wblkne }onabc ak

    wo}upbcbbn qo}pomuq. Dunepk abpb} ab}k Wumlk` ]olbqkjn bablbc hohmonqui

    abn hohmknb cumunebn mbki, aonebn qo}`kwqbn{b cumunebn {bne mbki

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    20/48

    2;

    hbib, bibn qo}`kwqblbc ikno}fb abn iublkqbp io}fb {bne mbki eunb hon`bwbk

    iounqunebn mbek knpqkqupk qo}pomuq. Ablbh Oltknb}jF Pjohk}bq #=770 6 35+

    Wumlk` ]olbqkjn akibqbibn mo}dunepk ablbh pubqu j}ebnkpbpk bqbu

    lohmbeb bwbmklb Wumlk` ]olbqkjn qo}pomuq qolbc honunfuiibn pubqu ioekbqbn

    {bne folbp abn abwbq akmoabibn ab}k ioekbqbn lbkn{b.

    Honu}uq Mo}q}bna ]. @bndkola ablbh Lumkp #=772 6 =7+, bab qkeb

    dunepk Wumlk` ]olbqkjn, {bkqu 6

    b. Honebmak iowbab iowonqknebn uhuh #kq pcjula po}to qco wumlk`knqo}opq+

    m. Hoholkcb}b cumunebn {bne mbki #hbknqkbn ejja `jhhunk`bqkjn+Honkqki mo}bqibn hj}bl abn qkneibc lbiu {bne mbki#pq}opp ejja hj}blp

    abn hbnno}p+.

    Dunepk uqbhb ab}k Wumlk` ]olbqkjn Honu}uq Bnno @bn Ao} Hokaon

    ablbh ]uhbnqk #=77= 6 =71+.

    Honuhmucibn, honeohmbneibn cumunebn mbki bnqb}b j}ebnkpbpkwo}upbcbbn aonebn wumlkin{b mbki knqo}nbl hbuwun oipqo}nbl.

    Honbnbhibn woneo}qkbn, honuhmucibn hjqktbpk, abn honkneibqibnwb}qkpkwbpk wumlki.

    Hon`kwqbibn jwknk wumlki {bne honeunquneibn j}ebnkpbpk* wo}upbcbbnabn wumlki.

    Honu}uq W}jd. A}p. Jnjne _`cfbnb Oddona{, H.B. ablbh ]uplbn

    #=77? 6 ;+ dunepk Wumlk` ]olbqkjn Jddk`o} #W]J+ ioqkib honfblbnibn quebp(

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    21/48

    =7

    quebp abn jwo}bpkjnbln{b, mbki pombebk ijhunkibqj} abn hoakbqj}, hbuwun

    j}ebnkpbqj} bablbc 6

    b.

    Honunfbne ioekbqbn hbnbfohon ablbh hon`bwbk qufubn j}ebnkpbpk

    m. Hohmknb cumunebn cb}hjnkp bnqb}b j}ebnkpbpk aonebn wumlki knqo}nblabn oipqo}nbl.

    `. Hon`kwqbibn ijhunkibpk aub b}bc aonebn hon{omb}ibn kndj}hbpk ab}kj}ebnkpbpk iowbab wumlkin{b abn hon{blu}ibn jwknk wumlki iowbab

    j}ebnkpbpkn{b

    a. Holb{bnk wumlki abn honbpocbqk wkhwknbn j}ebnkpbpk aohk iowonqknebnuhuh.

    o. Jwo}bpkjnblkpbpk abn j}ebnkpbpk Wumlk` ]olbqkjn ablbc mbebkhbnbhohmknb cumunebn cb}hjnkp bnqb} j}ebnkpbpk aonebn wumlkin{bn unqui

    hon`oebc qo}fbakn{b }knqbnebn wpkijljekp {bne akqkhmulibn ab}k wkcbi

    j}ebnkpbpk hbuwun ab}k wkcbi wumlkin{b.

    Ab}k u}bkbn akbqbp, abwbq akqb}ki iopkhwulbn honeonbk wo}bn uqbhb Wumlk`

    ]olbqkjn {bne wbab knqkn{b bablbc pombebk mo}kiuq 6

    b. Pombebk `jhhunk`bqj} bqbu wonecumune bnqb}b j}ebnkpbpk bqbu lohmbeb{bne akbiklk aonebn wumlkin{b.

    m. Hohmknb ]olbqkjnpckw, {bkqu mo}uwb{b hohmknb cumunebn {bne wjpkqkdabn pblkne honeunquneibn aonebn wkcbi wumlkin{b.

    `. Wo}bnbn mb`i uw hbnbeohonq, {bink pombebk wonauine ablbh dunepkhbnbfohon j}ebnkpbpk bqbu wo}upbcbbn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    22/48

    =2

    a. Hohmonqui `j}wj}bqo khbeo, b}qkn{b wo}bnbn Wumlk` ]olbqkjn mo}uwb{bhon`kwqbibn `kq}b mbek j}ebnkpbpk bqbu lohmbebn{b.

    Po`b}b poao}cbnb abn pkneibq abwbq akibqbibn mbcb dunepk Wumlk`

    ]olbqkjn bablbc unqui honecumuneibn wumlki bqbu wkcbi {bne mo}iowonqknebn

    akablbh bqbu aklub} wo}upbcbbn, ib}on Wumlk` ]olbqkjn qu}uq honfblbnibn

    dunepk hbnbfohon.

    Akablbh pubqu wo}upbcbbn*knpqbnpk, wkhwknbn polblu honeblbhk

    mo}mbebk hb`bh hbpblbc ablbh holbipbnbibn woio}fbbn pocb}k(cb}k. Jloc

    ib}onb kqu qkbw(qkbw mbekbn hohwun{bk quebp hbpkne(hbpkne unqui hon`bwbk

    qufubn {bne qolbc akqoqbwibn. Dunepk Wumlk` ]olbqkjn wbab WQ. WLN UP=FM

    @bmbne Hub}b Munej bnqb}b lbkn 6

    2. Honuhmuibn }bpb mbneeb abn `kq}b wo}upbcbbn {bne honeunquneibn=. Honpjpkblkpbpk iomkfbibn * w}je}bh ablbh hohw}jauipkibn lb{bnbn0. Honbnbhibn woneo}qkbn abn hon`kwqbibn io}fb pbhb aonebn

    ib}{bbn*wumlk`

    1. Ho}oabh abn honoq}blibn kpu(kpu?. Hon`kwqbibn io}fb pbhb aonebn mbabn *lohmbeb*knpqbnpk qo}ibkq abn

    woho}knqbc.

    4. Hon`kwqbibn ijhunkibpk {bne cb}hjnkp akpblbh j}ebnkpbpk abn unkqn{b.5. Honaoqoipk hbpblbc ablbh ioubnebn3. Honaj}jne wo}pkbwbn PAH {bne `bibw abn w}jdopkjnbl.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    23/48

    ==

    =.? QuebpBQuebp Wumlk` ]olbqkjn

    Knqk quebp Wumlk` ]olbqkjn bablbc pknij}nkpbpk bnqb}b kndj}hbpk ab}k

    wo}upbcbn aonebn }obipk abn qbneebwbn wumlki pockneeb hon`bwbk pubpbnb

    bi}bm, pblkne honeo}qk, abn hun`ul pubpbnb {bne hon{onbneibn ablbh

    knqo}bipk wo}upbbcbbn aonebn wumlki. Won{opubkbn {bne hon`kwqbibn

    cumunebn {bne cb}hjnkp akhbnb pbqu pbhb lbkn pblkne hohmo}k abn

    hono}khb cbl(cbl {bne mkpb honeunquneibn ioaub molbc wkcbi.#Pucbnabne 6

    =771 6 50+

    2. Honu}uq Bpq}ka P. Puqbnqj honeuqkw wonabwbq @uqlkw F @onqo} ablbhIupuhbpquqk #=771 6 =4+ quebp Wumlk` ]olbqkjn wo}upbcbbn bablbc 6

    Honakaki pubqu wumlki holbluk ioekbqbn njn w}jdkq unqui honeeunbibn

    mb}bne*fbpb knpqbnpkn{b.

    =. Honebabibn upbcb unqui honebqbpk pblbc wbcbh bnqb}b knpqbnpk aonebnwumlki.

    0. Honkneibqibn wonfublbn mb}bne abn fbpb.1. Honkneibqibn ioekbqbn wo}upbcbbn {bne mo}ibkqbn aonebn ioekbqbn

    hbp{b}bibq pocb}k(cb}k.

    ?. Honakaki abn honkneibqibn qunquqbn po}qb iomuqucbn hbp{b}bibq bibnmb}bne abn fbpb {bne akcbpklibn jloc wo}upbcbbn.

    4. Hon`oebc wo}eopo}bn woneeunbbn mb}bne bqbu fbpb {bne pofonkp ab}kwopbkne wo}upbcbbn jloc ijnpuhon Wbab WQ. WLN #Wo}po}j+ UP=FM

    @bmbne Hub}b Munej Wumlk` ]olbqkjn ablbh honkneibqibn wolb{bnbn

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    24/48

    =0

    pbnebq wonqkne. ib}onb holbluk Wumlk` ]olbqkjn akwo}jloc jwknk wumlki

    {bne wjpkqkd abn fueb unqui hohwo}lubp fb}knebn lbneebnbn.

    5.

    Powo}qk akioqbcuk wolbneebn ho}uwbibn j}bne {bne wblkne wonqkne

    ib}onb aonebn babn{b wolbneebn, WQ. WLN abwbq honfblbnibn

    dunepkn{b. Quebp wjiji ab}k Wumlk` ]olbqkjn wbab WQ. WLN #Wo}po}j+

    UP=FM @bmbne Hub}b Munej bablbc 6

    b. Hohwo}pkbwibn, bbn`b}b wo}p abn wumlkibpk lbknm. Hon{upun }bn`bnebn nbpibc wkabqj.`. Hohwo}pkbwibn w}oponqbpk wkhwknbn.a. Hohmo}kibn m}jpu}, wjpqo}, abn hbfblbc knqo}n

    Aonebn hon{bab}k mbcb wolbneebn bablbc }bfb, hbib woquebp Wumlk`

    ]olbqkjn cb}up hon{bab}k 6

    b+ Bwb iokneknbn ab}k wolbneebnm+ Hohmo}kibn wolb{bnbn {bne mbki, }bhbc, pjwbn beb} honabwbq wonklbkbn

    {bne wjpkqkd ab}k wolbneebn honeonbk wo}upbcbbn qo}pomuq.

    `+ Honbnebnk iolucbn wolbneebn 62. Honaoneb} aonebn wonuc wo}cbqkbn=. Qkabi hon{blbcibn wkcbi lbkn abn honebhmkl qbneeune fbbm abn

    knkpkbqkd unqui hohmbnqu wolbneebn.

    0. Hon`bqbq bwb {bne akkneknibn wolbneebn.1. Hohbpqkibn mbcb bnab qbcu iokneknbn wolbneebn.?. Hohmo}kibn mbnqubn woho`bcbn hbpblbc

    a+ Mbebkhbnb honbnebnk iolucbn {bne i}jnkp ab}k wolbneebn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    25/48

    =1

    2. Honebabibn wohudbibqbn aonebn wolbneebn=. Hohmo}kibn mbqbp biqu qo}qonqu.0.

    Honebabibn biqu kpqk}bcbq.

    1. Hon`b}k fblbn iolub}.o+ Mbebkhbnb honbnebnk i}kqki abn pb}bn ab}k wolbneebn

    2. Honebabibn wohudbibqbn.=. Honbn{bibn ioiu}bnebn lbkn{b #unqui wo}mbkibn+0. I}kqki {bne hohmbneun beb} akqo}khb.1. Honebabibn wo}mbkibn mklbhbnb akwo}luibn.

    d+ Mbebkhbnb honecbabwk wolbneebn {bne hb}bc.2. Aonebn hononbneibn ak}k ponak}k.=. Hohmkb}ibn wolbneebn holbhwkbpibn iohb}bcbn{b0. Qunfuiibn woneo}qkbn1. Honeulbnek bwb {bne akpbhwbkibn?. Honebabibn wohudbibqbn bqbu hono}khb wo}hknqbbn{b.4. Honebcbabwk aonebn iomkfbipbnbbn{b.5. Honeulu} biqu pbhwbk {bne mo}pbneiuqbn qonbne iohmblk.

    Hon{bab}k mbcb wolbipbnbbn ioekbqbn Wumlk` ]olbqkjn qkabi huabc

    ib}onb hon{bneiuq hbp{b}bibq lubp aonebn mo}mbebk hb`bh ib}biqo}, hbib

    wkhwknbn WQ. WLN honoibnibn wbab woquebp Wumlk` ]olbqkjn unqui hohklkik

    p{b}bq(p{b}bq pombebk mo}kiuq6

    b. P{b}bq iow}kmbakbn

    2. Biqkd abn i}obqkd

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    26/48

    =?

    =. Mo}woneblbhbn0. Pjwbn, }bhbc, abn pkhwbqki1.

    Wonuc woneo}qkbn

    ?. Hohklkik bbpbn {bne lubp4. Mo}iow}kmbakbn {bne iubq5. Wun{b }odo}onpk {bne mbki

    m. P{b}bq dkpki

    2. Iopocbqbn {bne mbki=. Huabc qo}pon{uh0. Lbn`b} mo}mk`b}b1. Pub}b {bne n{b}kne*ho}au

    `. P{b}bq honqbl

    2. Pkhwbqk, poipbhb abn bpwbab=. Wun{b }bpb qbneeune fbbm0. Jwqkhkp, fufu} abn wo}`b{b ak}k

    a. P{b}bq ib}biqo}

    2. Poqkb abn }bfkn=. Qolkqk, qowbq biqu

    o. P{b}bq pjkbl

    2. Wbnabk mo}ebul=. Qjlo}bn, hbu moio}fb pbhb.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    27/48

    =4

    =.4 Qufubn Wumlk` ]olbqkjn

    Honu}uq P. Pqoknmo}e ablbh Pucbnabne #=771 6 ?0+, qufubn Wumlk`

    ]olbqkjn bablbc hon`kwqbibn jwknk wumlk` {bne hon{onbneibn qonqbne

    ioekbqbn(ioekbqn {bne aklbiuibn jloc mbabn bqbu wo}upbcbbn {bne

    mo}pbneiuqbn.

    Wbab abpb}n{b qufubn poqkbw wo}upbcbbn bablbc hohwo}jloc lbmb {bne

    hbipkhbl, abn knk cbn{b abwbq ak`bwbk bwbmklb wo}upbcbbn `uiuw mo}cbpkl

    ablbh honfblbnibn ioekbqbn{b. Babwun qufubn aklbipbnbibn{b Wumlk`

    ]olbqkjn bablbc unqui hohmo}kibn kndj}hbpk iowbab hbp{b}bibq qonqbne

    ioekbqbn wo}upbcbbn aonebn `b}b honeohmbneibn pkibw pblkne honecb}ebk

    abn hohwo}jloc jwknk wumlki {bne honauiune bqbu hon`kwqbibn io}fb pbhb

    mo}abpb}ibn cumunebn ioablbh hbuwun iolub}. Po`b}b qoj}kqkp babwun qufubn

    mo}abpb}ibn ioekbqbn Wumlk` ]olbqkjn abwbq akfolbpibn pombebk mo}kiuq .

    2. Qufubn mo}abpb}ibn ioekbqbn Knqo}n Wumlk` ]olbqkjn=. Qufubn mo}abpb}ibn ioekbqbn Osqo}n Wumlk` ]olbqkjn=.4.2. Knqo}nbl Wumlk` ]olbqkjn.

    Qufubn mo}abpb}ibn ioekbqbn Wumlk` ]olbqkjn ioablbh

    wo}upbcbbn akwo}luibn uqui hohuwui babn{b pubpbnb {bne

    hon{onbneibn akbnqb}b wb}b ib}{bbnn{b, ijhunkibpk bnqb}b

    mbbcbn abn wkhwknbn bqbu bqbpbn qo}fblkn aonebn bi}bm abn qkabi

    ibiu, po}qb ho{biknk }bpb qbneeune fbbm bibn iobfkmbn{b qo}cbabw

    wo}upbcbbn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    28/48

    =5

    _nqui abwbq hon`kwqbibn kqu pohub, hbib wo}upbcbbn holbluk

    iomkfbipbnbbn Knqo}nbl Wumlk` ]olbqkjn mo}upbcb honebabibn6

    2.

    Woneuhuhbn(woneuhuhbn

    =. Muiu woebnebn woebbk0. Ijnqbi w}kmbak1. Wo}qohubn(wo}qohubn mo}iblb?. Ijqbi pub}b4. Lbwj}bn iowbab wohoebne pbcbh5. Ckmu}bn abn ab}hbkpbqb3. Jlbc }beb;. Pqua{ qju} abn wolbqkcbn27. Cbakbc(cbakbc abn wonecb}ebbn22. Ilknki abn bwjqoi mbek iopofbcqo}bbn woebbk mopo}qb iolub}ebn{b

    ak mkabne iopocbqbn.

    2=. Qohwbq(qohwbq kmbabc20. Qohwbq(qohwbq wonakakibn

    Pohubn{b kqu cbn{b pombekbn ab}k quebp abn upbcb unqui

    hon`bwbk qufubn ab}k Knqo}nbl Wumlk` ]olbqkjn. Mbn{bi lbek quebp abn

    uwb{b lbkn {bne mkpb akwkik}ibn woquebp Wumlk` ]olbqkjn eunb

    hon`kwqbibn pubpbnb {bne hon{onbneibn ablbh lkneiunebn knqo}n

    wo}upbcbbn{b. Ablbh cbl wolbipbnbbn quebp(quebp qo}pomuq, puabc qonqu

    akwklkc cbl(cbl {bne hbhwu abn popubk aonebn wo}iohmbnebn

    wo}upbcbbn kqu ponak}k.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    29/48

    =3

    =.4.=. Oipqo}nbl Wumlk` ]olbqkjn

    Polbkn honfblbnibn ioekbqbn knqo}nbl Wumlk` ]olbqkjn, pubqu

    wo}upbcbbn wo}lu honfblbnibn ioekbqbn oipqo}nbl Wumlk` ]olbqkjn.

    Qufubn oipqo}nbl Wumlk` ]olbqkjn bablbc unqui honeo}bqibn cumunebn

    aonebn j}bne(j}bne aklub} wo}upbcbbn ckneeb qo}monquilbc jwknk

    wumlki {bne mbki qo}cbabw wo}upbcbbn.

    Mo}abpb}ibn cbl qo}pomuq, oipqo}nbl Wumlk` ]olbqkjn cb}up

    holbiuibn quebp unqui hohwo}jloc auiunebn, woneo}qkbn abn

    iowo}`b{bbn ab}k hbp{b}bibq lubp. Quebp(quebp {bne cb}up

    aklbipbnbibn ablbh oipqo}nbl Wumlk` ]olbqkjn {bkqu 6 [ulkb Pu`kqb6

    Wo}bnbn Wumlk` ]olbqkjn Ablbh Honkeibqibn Wolb{bnbn Wbab WQ.WLN

    #Wo}po}j+ UP=FM @bmbne Hub}b Munej

    2. Honebabibn bnblkpb abn wonklbkbn qo}cbabw pkibw abn jwknk wumlki{bne honecbabwk iomkfbipbnbbn wkhwknbn wo}upbcbbn ablbh

    honeeo}biibn ioekbqbnn{b.

    =. Hohmo}kibn nbpocbq abn pb}bn iowbab wkhwknbn wo}upbcbbnpocumunebn aonebn qufubn Wumlk` ]olbqkjn

    0. Hohwo}pkbwibn mbcbn(mbcbn wono}bnebn abn wonfolbpbn {bne fufu}abn jmfoiqkd

    1. Kiuq hohmbnqu wkhwknbn ablbh cbl hon{upun bqbu hohwo}mbkikdj}hbpk pqbdd io b}bc {bne odoiqkd.

    ?. Hon`kwqbibn abn hoholkcb}b pubqu `kq}b {bne mbki abn qowbq bqbpj}ebnkpbpkn{b.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    30/48

    =;

    4. Hon{oakbibn mo}mbebk kndj}hbpk iowbab wumlki, eunb iomkfbibn,ablbh }bneib honfbneibu woneo}qkbn wumlki.

    Jloc ib}onb kqu poj}bne wkhwknbn ablbh cbl knk wo}lu lomkc

    hohwo}cbqkibn pubqu lbneibc ablbh honab{beunbibn qufubn abn

    ioekbqbn oipqo}nbl Wumlk` ]olbqkjn kqu. Oipqo}nbl Wumlk` ]olbqkjn

    mo}qufubn unqui hon`kwqbibn ijhunkibpk aub b}bc qkhmbl mblki {bne

    pblkne honeunquneibn bnqb}b wkcbi wo}upbcbbn aonebn wkcbi lub}

    wo}upbcbn.

    =.5 Wolbipbnbbn Wumlk` ]olbqkjn Wbab WQ. WLN #Wo}po}j+ UP=FM

    @bmbne Hub}b Munej

    Wbab hbpb poib}bne knk pubqu wo}upbcbbn {bne knekn mo}cbpkl ablbh

    hon`bwbk qufubnn{b cb}up honfbakibn Wumlk` ]olbqkjn pombebk pblbc pbqu

    ioekbqbn bqbu upbcb hbnofohon {bne wonqkne unqui akfblbnibn. Mbn{bin{b

    fuhlbc wo}upbcbbn fueb honkhmulibn wo}pbknebn {bne ioqbq bnqb}b ho}oib,

    ablbh cbl honfubl fbpb {bne akcbpklibn, ho}oib pblkne mo}ljhmb unqui honb}ki

    wo}cbqkbn hbp{b}bibq {bne polubp(lubpn{b.

    Ablbh upbcb honkneibqibn wolb{bnbn abn wonabwbqbn po}qb hon`bwbk

    qufubn honfbak wo}upbcbbn {bne hjao}n abn hbnak}k {bne mo}j}konqbpk iowbab

    iowubpbn wolbneebn #`upqjho}p pbqkpdk`bqkjn+ abn qo}cbabw wo}umbcbn # `cbneo

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    31/48

    07

    j}konqoa+, hbib upbcb*ioekbqbn Wumlk` ]olbqkjn {bne aklbipbnbin ak WQ. WLN

    #Wo}po}j+ UP=FM @bmbne Hub}b Munejabwbq akbmbakibn bqbp 6 Knqo}nbl Wumlk`

    ]olbqkjn abn Oipqo}nbl Wumlk` ]olbqkjn. Ioekbqbn Knqo}nbl Wumlk` ]olbqkjn wbab

    WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej abwbq aklbiuibn aonebn `b}b

    pombebk mo}kiuq 6

    2. Hohmubq woneuhuhbn(woneuhuhbn qonqbne kndj}hbpk wonqkne {bne wo}luakioqbcuk jloc polu}uc ib}{bbn honeonbk wo}upbcbbn.

    =. Honebabibn wo}qohubn powo}qk }bwbq mulbnbn bqbu qbcunbn bnqb} aowb}qohonabn polu}uc ib}{bbn.

    0. 1b`o qj db`o {bkqu wkhwknbn lbnepune mo}mk`b}b aonebn mbbcbnn{b, bwbmklbbab wo}hbpblbcbn {bne cb}up poeo}b akpolopbkibn.

    1. Hohmo}kibn wonecb}ebbn mbek ib}{bbn {bne hohwun{bk w}opqbpk io}fb{bne mbki. Ioekbqbn Oipqo}nbl wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b

    Munej fueb abwbq aklbiuibn aonebn `b}b 6

    2. Wo}pjnbl @jnqb`q

    Pblbc pbqu woio}fbbn Wumlk` ]olbqkjn bablbc hohkik}ibn iowonqknebn

    wumlki. Poj}bne woquebp Wumlk` ]olbqkjn {bne mo}cumunebn lbnepune

    aonebn wumlki cb}up mo}pkibw }bhbc, pjwbn, polblu mo}poakb honaoneb}ibn

    bwb {bne akibqbibn abn akqbn{bibn wumlki, pbmb} ablbh holb{bnk abn qkabi

    honbneeucibn popubqu wolb{bnbn {bne poeo}b abwbq aklbiuibn.

    =. W}opp @jndo}on`o

    Pblbc pbqu ioekbqbn Wumlk` ]olbqkjn {bne wonqkne bablbc hon{oloneeb}bibn

    cumunebn aonebn hoakb hbppb qo}uqbhb wo}p. WQ. WLN cb}up hohmknb

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    32/48

    02

    cumunebn mbki aonebn wo}p abn hoakb hppb, ib}onb wo}p abn hoakb hbppb

    hohwun{bk wo}bnbn wonqkne ablbh won{omb}bn kndj}hbpk iowbab

    hbp{b}bibq, fueb iowbab woho}knqbc. Ablbh }bneib wohmo}kqbbn, wo}p

    hon{oloneeb}bibn cumunebn aonebn woho}knqbc abn hbp{b}bibq pombebk

    puhmo} mo}kqb.

    0. Wumlk`q{ #Wumlkpkqbp+

    Wumlkpkqbp ho}uwbibn ijhunkibpk iowbab wumlki holbluk hoakb hbppb bqbu

    lbnepune po`b}b db`o qj db`o, Ablbh cbl knk, WQ.WLN cb}up hohbpbne kilbn

    honeonbk WQ. WLN ak mo}mbebk hoakb `oqbi powo}qk ij}bn, hbfblbc, qt,

    wjpqo} abn lbkn(lbkn. Knk ho}uwbibn blbq wonauiune unqui iowonqknebn

    w}jpop wumlkibpkn{b, qonqbne mo}mbebk ioekbqbn w}je}bh io}fb wbab WQ.

    WLN, aohk iolbn`b}bn biqkdkqbp ijhunkibpk cuhbp aonebn wumlki pombebk

    pbpb}bn{b.

    Ablbh holbipbnbibn ioekbqbn oiqo}nbl knk, wkcbi WLN fueb

    honfblkn cumunebn mbki aonebn wofbmbq woho}knqbc abn wo}p, ib}onb

    ioauauibn{b mo}woneb}uc qo}cbabw jwknk wumlki. Wolbipbnbbn biqktkqbp

    Wumlk` ]olbqkjn wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej

    qkabi fbuc moab aonebn qoj}k {bne qo}abwbq akmuiu, bnqb}b lbkn hohmo}kibn

    woneo}qkbn iowbab hbp{b}bibq, hohmubq ajiuhonqbpk honeonbk ioekbqbn(

    ioekbqbn {bne aklbiuibn jloc wo}upbcbbn, honeuhwulibn abqb abn

    kndj}hbpk {bne folbp po}qb honfblkn cumunebn {bne mbki aonebn hbp{b}bq.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    33/48

    0=

    MBM KKK

    WOLBIPBNBBN ABN WOHMBCBPBN

    0.2 Bnblkpb Wolbipbnbbn Wumlk` ]olbqkjn

    Ablbh holbipbnbibn dunepk Wumlk` ]olbqkjn mbn{bi j}bne hon{bneib

    mbcb ioekbqbn Wumlk` ]olbqkjn kqu cbn{b ioekbqbn {bne qbhwbi pbfb, wbabcbl

    popuneeucn{b ioekbqbn {bne qbhwbi kqu cbn{blbc pombekbn ab}k polu}uc ioekbqbn

    Wumlk` ]olbqkjn.

    Pombebk mbekbn ab}k WQ. WLN pblbc pbqu quebp Wumlk` ]olbqkjn bablbc cb}up

    honauiune wolb{bnbn, mbki unqui wumlk` oipqo}n hbuwun wumlk` knqo}n. Cbpkl

    {bne ak`bwbk ab}k ioekbqbn Wumlk` ]olbqkjn knk bablbc qkhmuln{b lj{blkqbp {bne

    qkneek ab}k ib}{bbn abn }bpb wo}`b{b po}qb hbu moio}fb pbhb ab}k hbp{b}bibq

    qo}cbabw wo}upbcbbn, qoqbwk muibn cbn{b pombqbp kqu pbfb, mbn{bi cbl lbkn {bne

    knekn akwo}jloc ablbh ioekbqbn Wumlk` ]olbqkjn.

    Wo}bnbn wkhwknbn pombebk wolbipbnb Wumlk` ]olbqkjn wbab WQ. WLN

    #Wo}po}j+ UP=FM @bmbne Hub}b Munej fueb pbnebq mo}woneb}uc qo}cbabw

    iolbn`b}bn io}fb wo}upbcbbn. Wkhwknbn akcb}bwibn abwbq mo}pkibw noq}bl mbek

    ioaub molbc wkcbi {bne poabne mo}qkibk abn cb}up abwbq hon`b}k fblbn iolub}

    mbek woho`bcbn hbpblbc {bne poabne qo}fbak.

    Pblbc pbqu qufubn ab}k babn{b Wumlk` ]olbqkjn bablbc honabwbqibn jwknk

    wumlk` {bne wjpkqkd qo}cbabw wo}upbcbbn. Cbl knk abwbq qo}ufua bwbmklb knqo}nbl

    abn oipqo}nbl wumlki wbab WQ. WLN abwbq hohmo}kibn qbneebwbn {bne wjpkqkd

    0=

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    34/48

    00

    qo}cbabw iomkfbipbnbn abn qknabibn {bne aklbiuibn jloc WQ. WLN. UP=FM

    @bmbne Hub}b Munej .

    Qbneebwbn wjpkqkd bqbu noebqkd ab}k wumlki abwbq akioqbcuk aonebn

    holbiuibn wonolkqkbn unqui honohuibn dbiqb. Woquebp Wumlk` ]olbqkjn wbab WQ.

    WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej ablbh cbl knk abwbq hohwo}jloc

    dbiqb ab}k momo}bwb puhmo}*ioekbqbn {bne bnqb}b lbkn bablbc6

    2. Ab}k ablbh wo}upbcbbn b. W}opp `lkwwkne

    b. W}opp }olobpo

    m. Hbfblbc

    `. M}jpu}

    =. Ab}k lub} wo}upbcbbn

    b. Holbiuibn bbn`b}b iowbab wumlki

    m. Holbiuibn wonebhbqbn lbnepune

    `. Holbiuibn akpiupk iowbab wumlki Ablbh cbl knk woquebp Wumlk` ]olbqkjn

    ablbh w}jpop wonohubn dbiqb

    akqunquq unqui 6

    2. Hohwo}cbqkibn mo}mbebk iofbakbn abn wo}iohmbnebn pjpkbl, wjlkqki,hbuwun oijnjhk {bne po`b}b lbnepune mo}cumunebn aonebn WLN

    =. Honeuhwulibn mo}mbebk hb`bh abqb unqui akjlbc honfbak kndj}hbpk0. Honebnblkpkp kndj}hbpk kqu beb} popubk aonebn iowo}lubn WQ. WLN

    #Wo}po}j+ UP=FM @bmbne Hub}b Munej

    1. Polblu pkbw hon{bfkibn mo}mbebk kndj}hbpk po`uiuwn{b iowbab poqkbw unkqWQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    35/48

    01

    ?. Hon{ohwu}nbibn poeblb hb`bh kndj}hbpk {bne ak}bpbibn hbpkc iu}bnehohbabk.

    Ab}k u}bkbn akbqbp abwbq akpkhwulibn mbcb wbab wonohubn dbiqb, ioekbqbn

    Wumlk` ]olbqkjn qkabi cbn{b poioab} unqui honohuibn dbiqb*abqb qoqbwk fueb

    holkwuqk ioekbqbn honeuhwulibn abqb {bne popubk aonebn iomuqucbn

    wo}upbcbbn, honebnblkpbn{b, abn hon{bfkibn kndj}hbpk {bne biu}bq, pockneeb

    akcb}bwibn aonebn kndj}hbpk {bne loneibw abn biu}bq abwbq akeunbibn

    pombebk abpb} unqui hon{upun }on`bnb io}fb Wumlk` ]olbqkjn

    Ioekbqbn Wumlk` ]olbqkjn {bne lbkn bablbc cumunebn aonebn b}qbbn,

    {bkqu honebabibn iunfunebn io wo}upbcbbn, pohub iolucbn

    wumlki*hbp{b}bibq bibn akpbhwbkibn jloc b}qbbn iowbab Wumlk` ]olbqkjn

    Jddk`o} abn ho}oib bibn hohmo}kibn wonfolbpbn {bne qo}wo}kn`k pockneeb

    iolucbn(iolucbn wumlki abwbq akbqbpk.

    0.= Wo}bnbn Wumlk` ]olbqkjn Ablbh Honkneibqibn Wolb{bnbn Wbab

    WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej

    Ablbh wolbipbnbbn Wumlk` ]olbqkjn, WQ. WLN mbn{bi honecbabwk

    cbhmbqbn(cbhmbqbn, mbki cbhmbqbn {bne mo}bpbl ab}k ablbh wo}upbcbbn

    hbuwun {bne mo}bpbl ab}k lub} wo}upbcbbn. Pblbc pbqu cbhmbqbn {bne akcbabwk

    bablbc iolucbn wolbneebn {bne iu}bne ho}bpb wubp aonebn lb{bnbn {bne

    akmo}kibn jloc WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej. Nbhun ablbh

    cbl knk woquebp iocuhbpbn polblu hon`b}k fblbn won{olopbkbn {bne mbki abn

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    36/48

    0?

    abwbq hohubpibn wolbneebn. Wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b

    Munej, ijndlki {bne qo}fbak akupbcbibn popoeo}b huneikn abwbq akpolopbkibn

    aonebn `b}b {bne qo}mbki. @b}b {bne wblkne po}kne akqohwuc ablbh

    hon{olopbkibn ijndlki aonebn honebabibn ijhw}jhk*hup{bb}bc aonebn

    ioaub molbc wkcbi {bne mo}qonqbnebn. Ib}onb `b}b knk akbneebw abwbq

    hohwo}io`kl iohuneiknbn unqui qkhmuln{b wo}hupucbn {bne qo}wonabh ab}k

    ioaub molbc wkcbi {bne mo}hupucbn.

    Ijndlki {bne po}kne qo}fbak bablbc wolbneebn po}kne ho}bpb qkabi wubp

    aonebn wolb{bnbn woquebp ebneeubn lkpq}ki, akhbnb pbbq wolbneebn holbwj}ibn

    babn{b ebneeubn lkpq}ki ak}uhbc ho}oib iowbab woquebp, woquebp po}kne iblk

    honebmbkibn lbwj}bn ho}oib abn qkabi mo}upbcb unqui abqbne honeo`oi abn

    hohwo}mbkik io}upbib qo}pomuq. Poqolbc babn{b lbwj}bn mo}ulbne iblk mb}ulbc

    ho}oib abqkne.

    Ablbh cbl knk woquebp Wumlk` ]olbqkjn hon`jmb hohmo}kibn woneo}qkbn

    iowbab hbp{b}bibq, honebwb po}kne qo}fbak ioqo}lbhmbqbn ablbh wo}mbkibn

    ebneeubn lkpq}ki. Mkbpbn{b cbl knk akpombmibn muibn ib}onb iolblbkbn woquebp,

    nbhun ib}onb mbn{bin{b pk}iukq abn wo}blbqbn blk}bn lkpq}ki {bne cb}up

    akwo}mbkik pockneeb wo}mbkibn bebi poakikq qo}lbhmbq.

    Woquebp Wumlk` ]olbqkjn mo}uwb{b beb} abwbq hohonuck poeblb iolucbn

    hbp{b}bibq pockneeb abwbq hon`kwqbibn jwknk wumlki {bne mbki qonqbne `kq}b

    wo}upbcbbn. _nqui hohonuck iomuqucbn wonbnebnbn fbpb, WQ. WLN mo}upbcb

    unqui holbiuibn ioekbqbn {bne qkabi honeo`obibn, mbki akablbh wo}upbcbbn

    hbuwun aklub} wo}upbcbbn. _nqui honkneibqibn wolb{bnbn akablbh

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    37/48

    04

    wo}upbcbbn, WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej wbab uhuhn{b

    hon{oakbibn mo}mbebk dbpklkqbp {bne abwbq akhbndbbqibn jloc ib}{bbn.

    Babwun dbpklkqbp qo}pomuq bablbc6

    2. Ionab}bbn aknbp unqui iowo}lubn io}fb lbwbnebn=. Wo}blbqbn oloiq}jnki ablbh ibnqj}, powo}qk hopkn qki, ijhwuqo}, hopkn

    ckqune abn lbkn(lbkn.

    0. Dbpklkqbp iopocbqbn, mo}jmbq io}uhbc pbikq {bne qoibc akqunfui wo}upbcbbnaonebn mkb{b akqbneeune wo}upbcbbn.

    1. Dbpklkqbp wo}uhbcbn mbek woebbk.?. Wohmo}kbn wknfbhbn wo}uhbcbn mbek ib}{bbn {bne hohmuqucibn.4. Honebabibn `uqk qbcunbn,5. Hohmo}kibn wonecb}ebbn abn ionbkibn fbmbqbn mbek woebbk {bne

    mo}w}opqbpk.

    Wbab ioekbqbn wo}b{bbn cb}k(cb}k mopb} powo}qk Cb}k Lkpq}ki qbneebl =5

    Jiqjmo} abn wo}b{bbn 25 Beupqup akbabibn wo}ljhmbbn aklkneiunebn ibnqj}.

    Pohub ioekbqbn knk mo}qufubn unqui honfblkn cumunebn {bne cb}hjnkp aonebn

    polu}uc ib}{bbn wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej .

    Pombebkhbnb wonbnebnbn ijndlki {bne qo}fbak ablbh ibnqj} akupbcbibn

    popoeo}b huneikn akpolopbkibn, aohkikbn fueb cbln{b aonebn wonbnebnbn

    ijndlki {bne qo}fbak aonebn wolbneebn. Ablbh hon{olopbkibn ijndlki qo}pomuq

    woquebp Wumlk` ]olbqkjn honebhmkl lbneibc(lbneibc 6

    2. Hono}khb abn honaodonkpkibn wjiji hbpblbc {bne honkhmulibn ioqkabiwubpbn. Cbl knk pbnebq wonqkne ib}onb ioiolk}ubn ablbh honeoqbcuk

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    38/48

    05

    hbpblbc {bne pomonb}n{b bibn honkhmulibn ioiolk}ubn ablbh

    ho}uhupibn `b}b woho`bcbnn{b.

    =.

    Woneuhwulbn ioqo}bnebn*dbiqb {bne akiuhwulbibn cb}up loneibw, ib}onb

    kqu woneuhwulbn abqb *dbiqb {bne aklbiuibn cb}uplbc cbqk(cbqk.

    0. Honebnblkpb abn hohuqupibn. Aonebn akioqbcuknn{b hbpblbc abnqo}iuhwuln{b abqb iohuakbn ak otblubpk. Ab}k cbpkl bnblkpb mkpb qo}abwbq

    mo}mbebk blqo}nbqkd woho`bcbn.

    1. Hohmo}kibn fbbmbn?. Honknabi lbnfuqk hbpblbc {bne bab.

    Ublbuwun mbn{bin{b iolucbn(iolucbn wbab WQ. WLN #Wo}po}j+ UP=FM

    @bmbne Hub}b Munej, woquebp Wumlk` ]olbqkjn mo}uwb{b unqui abwbq

    hohmo}kibn iowubpbn iowbab hbp{b}bibq. Mkbpbn{b iolucbn {bne wblkne po}kne

    qkabi abwbq akbqbpk bablbc wolbneebn {bne ho}bpb qbekcbn{b qo}lblu mopb} abn

    qkabi mo}poakb hohmb{b} }oionknen{b ib}onb ho}bpb qkabi popubk aonebn

    woneeunbbn ho}oib abn bick}n{b wkcbi WLN qo}wbipb hohuqupibn blk}bn

    lkpq}ki ho}oib ib}onb qkabi holunbpk quneebibn ho}oib.

    WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej mo}upbcb unqui

    hohonuck iomuqucbn hbp{b}bibq, blbuwun iomuqucbn qo}pomuq moluh abwbq

    akwonuck po`b}b iopolu}ucbn. Jloc pombm kqu, hbib WQ. WLN #Wo}po}j+ UP=FM

    @bmbne Hub}b Munej mo}upbcb honebqbpk cbl qo}pomuq aonebn honbhmbc ab{b

    lkpq}ki {bne akblk}ibn io}uhbc wonauaui, abn fueb honbhmbc fuhlbc woebbk

    {bne honbnebnk ebneeubn lkpq}ki pockneeb hbp{b}bibq qkabi ho}bpb ak}uekibn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    39/48

    03

    Ab}k u}bkbn akbqbp, abwbq akpkhwulibn mbcb WQ. WLN #Wo}po}j+ UP=FM

    @bmbne Hub}b Munej puabc honfblbnibn dunepkn{b aonebn mbki abn ib}{bbn

    {bne bab wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej fueb mo}upbcb

    beb} wolb{bnbn {bne ho}oib mo}kibn abwbq hohonuck iomuqucbn abn iowubpbn

    hbp{b}bibq.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    40/48

    0;

    MBM KT

    IOPKHW_LBN ABN PB]BN

    1.2 Iopkhwulbn

    Poqolbc honebnblkpb abn honeotblubpk u}bkbn(u}bkbn wbab mbm(mbm qo}abculu,

    wonulkp honebhmkl iopkhwulbn ab}k wo}upbcbbn {bne akqolkqk 6

    2. WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej ablbh holbipbnbibn quebppocb}k(cb}k honeeunbibn pq}uiqu} j}bebnkpbpk eb}kp abn pqbdd. Akhbnb

    pq}uiqu} j}ebnkpbpk eb}kp knk akbneebw hbhwu honbhwune polu}uc loekbqbn

    io}fb po}qb `j`ji aonebn fonkp abn lubpn{b fb}knebn io}fb.

    =. Ioekbqbn Wumlk` ]olbqkjn mo}wo}bn unqui hohmo}k b}bc qo}cbabwiomkfbipbnbbn hbnbfohon eunb honkneibqibn huqu wolb{bnbn {bne mbki

    qo}cbabw wumlki.

    0. Wumlk` ]olbqkjn wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munejpuabc aklbipbnbibn aonebn mbki, ib}onb puabc honfblbnibn PJW #Pqbnab}

    Jwo}bpkjnbl W}jpoau}+ abn puabc honabwbqibn KPJ #Pkpqoh Hbnbfohon

    Huqu+ abn puabc hon`bwbk ikno}fb {bne hohubpibn akablbh wolbipbnbbn{b.

    Wumlk` ]olbqkjn fueb hohbndbbqibn ioekbqbn ijhunkibpk unqui

    hohwoneb}uck wo}umbcbn wo}klbiu po}qb pkibw ioaub wumlk` pbpb}bn{b {bkqu

    Wumlk` Knqo}n abn Wumlk` Oipqo}n.

    0;

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    41/48

    17

    1. _nqui honfblkn cumunebn {bne mbki aonebn wb}b ib}{bbn abn wolbneebn,WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej honebabibn ioekbqbn

    aklub} aknbp powo}qk ioekbqbn pjpkbl, jlbc }beb, iopocbqbn abn lbkn(lbkn.

    ?. WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej qoqbw mo}upbcbhohmo}kibn {bne qo}mbki mbek wb}b wolbneebn. Iowubpbn wolbneebn bablbc

    iomo}cbpklbn wo}upbcbbn.

    1.= Pb}bn

    Mo}abpb}ibn u}bkbn qoj}kqkp abn cbpkl wonolkqkbn wbab WQ. WLN #Wo}po}j+

    UP=FM @bmbne Hub}b Munej, wonulkp honb}ki momo}bwb pb}bn pombebk mo}kiuq.

    2. Woquebp Wumlk` ]olbqkjn conabin{b cb}up hbhwu honfbak kndj}hbqj}{{bne folk. B}qkn{b ablbh holbiuibn ijhunkibpk, Wumlk` ]olbqkjn cb}up

    hbwu ho}uhupibn knqk kndj}hbpk qo}pomuq po`b}b qowbq, pockneeb popubk bwb

    {bne akkneknibn wolbneebn.

    =. Woquebp Wumlk` ]olbqkjn pombkin{b bablbc popoj}bne {bne hohwun{bkiobclkbn ablbh mkabne iocuhbpbn abn honeotblubpkn{b aonebn mbki, abn

    qo}poakbn{b dbpklkqbp(dbpklkqbp {bne honauiune wolbipbnbbn Wumlk`

    ]olbqkjn.

    0. Pombkin{b WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej cb}up lomkchonkneibqibn wolb{bnbn kndj}hbpk hon{bneiuq aonebn blk}bn lkpq}ki,

    bwbmklb bab ebneeubn wbab wb}b wolbneebn pockneeb abwbq qo}bqbpk aonebn

    mbki qbnwb bab cbhmbqbn.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    42/48

    12

    1. Pkpqoh wolb{bnbn wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne Hub}bmunejbeb} lomkc akqkneibqibn lbek, beb} abwbq hohwo}lbn`b} poqkbw mbekbn

    ablbh holbipbnbibn quebpn{b.

    .

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    43/48

    1=

    ABDQB] W_PQBIB

    Oltknb}j, BlakbnqjFPjohk}bq, Pjloc, =770, Abpb}(Abpb} Wumlk` ]olbqkjn, Wono}mkq

    WQ. ]ohbfb ]jpabib}{b, Mbnaune

    Fodiknp, D}bni, [bakn, Abnkol, =770, Wumlk` ]olbqkjn, Wono}mkq O}lbneeb, Fbib}qb

    Ibab}hbn, B.H, PF, W]JD, =772. Wonebnqb} Klhu Hbnbfohon, Wono}mkq

    W}oncbllknaj Fbib}qb.

    Iupuhbpquqk, =771. Abpb}(Abpb} Cuhbp, Ejfjneio}qb, Ecblkb Knajnopkb Lumkp,

    Pub}ak, =772, Wumlk` ]olbqkjn ablbh Ijnqbi Pu}to{ abn Wonolkqkbn, _P_

    W}opp.

    ]uplbn, ]jpba{, =77?, Ikbq abn Pq}bqoek Ibhwbn{o Wumlk` ]olbqkjn, Wono}mkq WQ.

    ]bfb E}bdknaj Wo}pbab, Fbib}qb. ]uhbnqk, Hb}kb Bppuhwqb P}, =77=,

    Abpb}Babpb} Wumlk` ]olbqkjn Qoj}k abn W}biqki, Wono}mkq WQ. E}bdknaj,Fbib}qb. Pucbnabne, Iupqbak, =771, Wumlk` ]olbqkjn Wo}upbcbbn. Wono}mkq

    Nubnpb, Mbnaune.

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    44/48

    10

    LOHMB] WONEOPBCBN

    Nbhb 6 Njtb Akbnb

    NWH 6 7;2774;40122722

    W}ej}bh Pquak 6 Bahknkpq}bpk

    Fuaul Lbwj}bn 6 Wo}bnbn Wumlk` ]olbqkjn ablbh Honkneibqibn

    Wolb{bnbn Wbab WQ. WLN #Wo}po}j+ UP=FM @bmbne

    Hub}b Munej

    Hub}b Munej, 2= Fulk =72=

    Wuioq K* Ioqub Wbnkqkb WIL

    H_CBHHBA NBPK], P.O

    Wohmkhmkne WIL

    _PAOLAK,PO.,H.Pk.,B.I

    Akpoqufuk Jloc,

    Ioqub PQKB Poqkc Poqkj Hub}b Munej

    C. M_]CBN_AAKN, PC.,H.Cuh

    k

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    45/48

    11

    IBQB WONEBNQB]

    Aonebn hohbnfbqibn wufk p{uiu} io cbak}bq Qucbn [bne Hbcb Opb, bqbp

    poeblb lkhwbcbn }bchbq abn ib}unkb(N{b iowbab qkh wonulkp pockneeb abwbq

    hon{olopbkibn Lbwj}bn W}biqoi Io}fb Lbwbnebn #WIL+ knk qowbq wbab biqun{b,

    aonebn fuaul Wo}bnbn Wumlk ]olbqkjn ablbh Honkneibqibn Wolb{bnbn Wbab WQ.

    WLN #Wo}po}j+ UP=FM @bmbne Hub}b Munej

    Wonulkp hon{bab}k mbcb akablbh wohmubqbn Lbwj}bn knk mo}ibq mbnqubn abn

    qunqunbn Qucbn [bne Hbcb Opb abn qkabi lowbp ab}k mbnqubn mo}mbebk wkcbi unqui kqu

    ablbh iopohwbqbn knk wonulkp honecbqu}ibn }bpb cj}hbq abn qo}khb ibpkc {bne

    pomopb}(mopb}n{b iowbab 6

    ( Mbwbi Mu}cbaakn, PC, H.Cuh, polbiu Ioqub PQKB Poqkc Poqj Hub}b Munej{bne qolbc hohmo}kibn iopohwbqbn iowbab wonulpk unqui honunquq klhu

    pbhwbk polopbk beb} honabwbq eolb} Bclk Hba{b #B.Ha+ wbab ibhwup Poijlbc

    Qkneek Bahknkpq}bpk Hub}b Munej

    ( Mbwbi Ajpon Wohmkhmkne _paolak,PO.,H.Pk.,B.I, Polbiu Ajponwohmkhmkne WIL

    ( Qohbn(Qohbn powo}fubnebn {bne Holbipbnbibn W}biqoi Io}fb Lbwbnebn.Wonulkp hon{bab}k mbcb ablbh w}jpop wonulkpbn hbiblbc knk hbpkc ab}k fbuc

    ab}k iopohwu}nbbn mbki hbqo}k hbuwun `b}b wonulkpbnn{b. Nbhun aohkikbn, qkh

    wonulkp qolbc mo}uwb{b aonebn poeblb iohbhwubn abn woneoqbcubn {bne akhklkik

    pockneeb abwbq polopbk aonebn mbki abn jloc ib}onbn{b, qkh wonulkp aonebn }onabc

    kk

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    46/48

    1?

    cbqk abn aonebn qbnebn qo}muib hono}khb hbpuibn,pb}bn abn upul eunb

    won{ohwu}nbbn hbiblbc knk.

    Bick}n{b qkh wonulkp mo}cb}bw pohjeb hbiblbc knk abwbq mo}hbndbbq mbek

    polu}uc wohmb`b.

    Hub}b Munej, 73 Fulk =72=

    Wonulkp

    kkk

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    47/48

    14

    ABDQB] KPK

    LOHMB] WONEOPBCBN ................................................................... k

    IBQB WONEBNQB] ............................................................................ kk

    ABDQB] KPK ........................................................................................... kt

    MBM K WONABC_L_BN ....................................................................... 2

    2.2 Lbqb} Molbibne Wonulkpbn ............................................................. 2

    2.= Wo}uhupbn Hbpblbc ...................................................................... 1

    2.0 Qufubn W}biqoi Io}fb Lbwbnebn ................................................... 1

    2.1 Qufubn Wohmubqbn Lbwbnebn ....................................................... 1

    2.? Hbndbbq W}biqoi Io}fb Lbwbnebn ................................................. ?

    2.?.2 Hbndbbq W}biqoi Io}fb Lbwbnebn ...................................... ?

    2.?.= Mbek Wo}eu}ubn Qkneek ....................................................... 4

    2.?.0 Mbek Knpqbnbpk Qo}ibkq ......................................................... 4

    2.4 Hoqjao Wonolkqkbn ......................................................................... 4

    2.4.2 Abqb .................................................................................... 5

    2.4.= Qoinki Woneuhwulbn Abqb ................................................. 5

    2.4.0 Hoqjao Bnblkpb .................................................................. 3

    MBM KK EBHBM]BN _H_H WO]_PBCBBN ................................... ;

    =.2 Pofb}bc Wo}upbcbbn ....................................................................... ;

    =.= Pq}uiqu} J}ebnkpbpk WQ. WLN #Wo}po}j+ UP=IM @bm. Munej ..... 2=

    =.0 Woneo}qkbn Wumlk` ]olbqkjn ........................................................... 2?

    =.1 Dunepk, Quebp, abn Qufubn Wumlk` ]olbqkjn ................................. 23

    =.? Quebp Quebp Wumlk` ]olbqkjn ........................................................ =2

    =.4 Qufubn Wumlk` ]olbqkjn ................................................................. =?

    =.4.2 Knqo}nbl Wumlk` ]olbqkjn ...................................................... =4

    =.4.= Oipqonbl Wumlk` ]olbqkjn .................................................... =5

    =.5 Wolbipbnbbn Wumlk` ]olbqkjn Wbab WLN ....................................... =;

    kt

  • 7/23/2019 Peranan Public Relation Dalam Menigkatkan Pelayanan Pada Pt. Pln (Persero) WS2JB Area Muara Bungo

    48/48

    15

    MBM KKK WOLBIPBNBBN ABN WOHMBCBPBN ............................... 0=

    0.2 Bnblkpkp Wolbipbnbbn Wumlk` ]olbqkjn .......................................... 0=

    0.= Wo}bnbn Wumlk` ]olbqkjn ablbh Honkneibqibn Wolb{bnbn

    Wbab WQ. WLN #Wo}po}j+ UP=UM @bmbne Hub}b Munej .......... 01

    MBM KT WON_Q_W ................................................................................ 03

    1.2 Iopkhwulbn ................................................................................... 03

    1.= Pb}bn ............................................................................................. 0;

    ABDQB] W_PQBIB ............................................................................. 12