Manajemen Bisnis
Sri Widiyanesti ST.,MM
Aturan Main Perkuliahan• Batas maksimum ketidakhadiran sebanyak 3 kali
pertemuan (termasuk izin, sakit, dan alpha) lewat batas tersebut, mahasiswa tidak diberkenankan mengikuti UAS
• Keterlambatan maksimum 30 menit, lewat dari batas tersebut tidak dipersilahkan masuk ke kelas.
• Mahasiswa berpakaian rapi: kemeja/kaos berkerah, sepatu (bukan sepatu sandal), celana rapi (tidak ada bolong di lutut, paha, dan tulang kering), untuk mahasiswi tidak diperkenankan mempergunakan lace/sifon berkerah dan tanktop. Jika melanggar mahasiswa tidak diperkenankan mengikuti kuliah sebelum mangganti pakaian.
Materi Kuliah Business Management• Sistem Bisnis• Lingkungan Bisnis• Etika dan tanggung jawab sosial dalam bisnis• Kewirausahaan dan Bisnis baru• Bisnis dalam konteks global• Menjalankan dan mengelola perusahaan bisnis• Manajemen Sumber Daya Manusia• Manajemen Pemasaran• Manajemen Operasi• Manajemen Keuangan dan Akuntansi• Manajemen Sistem Informasi
Bisnis, Manajemen & Sistem Bisnis
• Definisi Bisnis & Manajemen• Evolusi bisnis di dunia• Penawaran dan permintaan dalam bisnis• Tipe-tipe sistem ekonomi yang dianut negara-
negara di dunia• Jenis-jenis pasar persaingan dalam bisnis
Buku yang dipergunakan
• Griffin.,Business, 8th Ed, Prentice Hall, inc. New Jersey, 2006
• Ferrel., Business : A Changing World, 6th Ed, Mc Graw-Hill, New York, 2008
• Bateman, Management: Leading an Collaboration in the Competitive World, 8th Ed, Mc Graw-Hill, New York, 2009
Business
• Business individual or organizations who try to earn profit by providing products that satisfy people’s needs
• The Goal of Business : ProfitThe Difference between what it costs to make and sell a product and what a customer pays for it
Business
Social Responsibilityand Ethics
CompetitionInformationTechology
Economy
Finance
Owners
Legal andRegulatory Forces
Management
• Coordinating employees’ actions to achieve the firm’s goals, organizing people to work efficiently, and motivating them to achieve business’s goals.
• Managers plan, organize, staff, and control the task required to carry out the work of the company or non profit organization
The Economic Foundations of BusinessCommunism Socialism Capitalism
Business Ownership
Most businesses are owned and operated by government
The government owns and operates major industries; individuals own small businesses
Individuals own operate all businesses
Competition None. The government owns and operates everything
Restricted in major industries; encouraged in small business
Encouraged by market forces and government regulation
Profits Excess income goes to the Profit earned by small business may be reinvested in the business; profits form government-owned industries go to the government
Individuals are free to keep profits and use them as they wish
Product availability and price
Consumers have a limited choice of goods and services prices are usually high
Consumers have some choice of goods and services; price are determined by supply and demand
Consumers have a wide choice of goods and services; prices are determined by supply and demand
Employment options
Little choice in choosing a carrier; most people work for government-owned industries or farms
Some choice of careers; many people work in government jobs
Unlimited choice of careers
The Forces of Supply and Demand
• Demand The number of goods and services that consumers are willing to buy at different prices at specific time
• SupplyThe number of goods and services that businesses are willing to sell at different prices at specific time
The Forces Nature of Competition• Pure competition
The market structure that exists when there are many small businesses selling one standardized product
• Monopolistic competitionThe market structure that exists when there are fewer businesses than in a pure-competition environment and the differences among the goods they sell are small
• OligopolyThe Market structure that exists when there are very few businesses selling a product
• MonopolyThe market structure that exists when there is only one business providing a product in a given market
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