Learning Outcomes Pada akhir pertemuan ini, diharapkan
mahasiswa akan mampu : Mendemonstrasikan sebuah presentasi dalam
bahasa Inggris dengan memakai phrasa yang sudah dipelajari.
Slide 3
Outline Materi
Slide 4
Quote of the Week
Slide 5
Definition of Advertising
Slide 6
1. Introduction
Slide 7
2. Vocabulary
Slide 8
3. Reading
Slide 9
4. Listening
Slide 10
5. Grammar
Slide 11
Articles The A/an A An
Slide 12
Book: Recognise and use articles.
Slide 13
6. Business Skills
Slide 14
Starting presentations Introducing your self Introducing the
topic Giving background information Inviting questions
Slide 15
Book: Use key words and phrases for starting
presentations.
Slide 16
In class / Assignment: Give two presentation openings for new
products. See Assignment 07-01: Speaking Assignment: Presentation
Openings
Slide 17
7. Case Study
Slide 18
Focus Advertising In class / Assignment: Practice using
vocabulary about advertising. Analyse and discuss a case study.
Focus Advertising: Preparing an advertising campaign. Plan and
write a summary of the advertising campaign for Focus Advertising.
See Assignment 07-02: Case Study: Writing Assignment: Summary of an
Advertising Concept
Slide 19
8. Unit Review
Slide 20
Book: Review listening, vocabulary, and reading from Unit 4.
See Assignment 07-03: Discussion Board
Slide 21
Summary
Slide 22
Assignments 07-01: Speaking Assignment: Presentation Openings
07-02: Case Study: Writing Assignment: Summary of an Advertising
Concept 07-03: Discussion Board Due next week