Business Plan 2015 Marketing Template

9
Business Performance Review 2014 & Budget 2015 Direktorat Markeng Jakarta, 12 Desember 2014 PT. Asuransi Jiwa Mega Life

Transcript of Business Plan 2015 Marketing Template

Business Performance Review 2014 & Budget 2015

Direktorat MarketingJakarta, 12 Desember 2014

PT. Asuransi Jiwa Mega Life

Contents

Executive Summary

Key Achievement

Key Strategy & Action Plan

Key Success Factor

Appendix

2

Executive Summary

Premium Performance & Target

Bancassurance Sharia GCID DMTM Agency

144.1

101.3

28.0 13.3

3.9

59.4 60.2

31.5

8.7 1.4

210.0 230.0

100.0

15.0

45.0

Premium Performance & Target (NB - ‘in bio)2013 (Actual) 2014 (Fcst) 2015 (Target)

Note.1. Premi New Business2. Data DMTM untuk produk non credit shield (Soepomo)

Key Achievement

• Goal“Build and Set Compatible Employee/Sales”

• Key Achievement– Accomplish 100% of Program Plan through 5% Employee

Learning Budget (BTK Based)

– Accomplish 30% of Business Improvement through People Development Process (70% depend on Leader)

Key Strategy & Action PlanStrategic Call Strategic Vehicle

(Guidance)Strategic Tools

(Initiative)Outcome Desired

L & D DIVISION• Sales Learning • Corporate Learning• Development &

Support

Corporate Goal

Divisional Goal-KPI

Organization & Capacity Setting

Manual, Policy and Plan Program

Learning Anatomy Approach

Monitoring and Evaluation System

COMPATIBLE

EMPLOYEE

•Competency meet Needs•Excellent Performance

MCU

Sales Division Training Program Development Program

Syariah • CO, CC, SA, Certification & LA

• MCTP-Syariah

• Coaching• Breaktrough• Short Course• Energizer• RendezvousAgency • SA, Certification &

LA

DMTM • CO, CC, SA, Certification & LA

• MCTP-Tele

GCID & Bancass

• CO, CC, SA, Certification & LA

Sales Division Training Batch Assumption/Yr Dev Batch/Yr

Syariah • Senior Leader: 3 Batches• Midlle Leader: 6 Batches• Sales/PFA: 12 Btaches

• Need based• Ideally 1

Program each month (minimum)Agency • Senior Leader: 4 Batches

• Midlle Leader: 8 Batches• Agent: 16 Btaches

DMTM • Senior Leader: 3 Batches• Midlle Leader: 6 Batches• TM: 6 Batches

GCID & Bancass • Senior Leader: 3 Batches• Midlle Leader: 6 Batches• Sales Officer: 6 Batches

Key Success Factor

1. Policy Support on Learning Activities/Idea

2. Fit Learning & Development Organization & Staff– Head Office– Regional Learning Representative

3. One “Door” Learning Activities and Control Management

Thank You

Previous Update (2013-2014)

• Coverage by Unit/Division: All Unit/Division

• Coverage by Level: All Level– officer, mgr & division

• Number of Program & Participant in 2013:

• Program & Participant by RLDD: – Internal: 14 Programs/424 Participants– Agency: 27 Programs/616 Participants– Partner: 7 Programs/205 Participants

• Program & Participant by External– Participants-Internal: 7 Programs/28 Participants

• Number of Program & Participant in 2014:

• Program & Participant by RLDD: – Internal: 16 Programs/348 Participants– Agency: 17 Programs/318 Participants– Partner: 4 Programs/100 Participants

• Program & Participant by External– Participants-Internal: 24 Programs/141

Participants

PROGRAM PARTICIPANT PROGRAM PARTICIPANT2013 2014

0

100

200

300

400

500

600

700

14

424

16

348

27

616

17

318

7

205

4100

INTERNALAGENCYPARTNER

PROGRAM PARTICIPANT PROGRAM PARTICIPANT2013 2014

7

28 24

141

BY EXTERNAL