AUSTRALIA WINS WOMEN’S T20 WORLD CUP INFRONT OF A RECORD-BREAKING CROWDAustralia claimed a fifth women's T20 World Cup, beating India by 85runs in front of a record-breaking 86,174 spectators at the MCG onSunday, International Women’s Day. The huge crowd smashed theAustralian record for the highest attendance at a women's sporting eventbut fell just short of the world mark of 90,185 that watched 1999's footballWorld Cup final. Organisers had hoped to fill the stadium with anextensive marketing campaign that included the social media hashtag#FillTheMCG. Tourism Australia, together with Visit Victoria hosted adelegation of influential guests from India at the match. Among thedelegation were Indian women’s test cricket captain Mithali Raj, chef andtelevision presenter Sanjeev Kapoor, award-winning actor Mithila Palkar,female sports commentator Madira Bedi, veteran sports journalist andwriter Ayaz Memon and Harsha Bhogle who also took part in a tailoreditinerary of experiences around Victoria and Australia.

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11 March 2020

TOURISM AUSTRALIA NEWS AND EVENTS

DESTINATION AUSTRALIA CONFERENCE KICKSOFF TOMORROWTourism Australia’s annual ‘Destination Australia’ Conference kicks offtomorrow at the Adelaide Oval. Speakers at the recovery-themed eventinclude: world-renowned author, international speaker and story-coachJay Golden; the Airport Economist, Tim Harcourt. Tourism Australia willunveil the campaign film for its re-vamped international marketingcampaign, There’s Still Nothing Like Australia.

INTERNATIONAL MEDIAREMINDED THATAUSTRALIA IS OPEN FORBUSINESS

Tourism Australia’s UK PR teamhosted a ‘Destination Australia’pavilion at TravMedia’sInternational Media Marketplace inLondon earlier this week. Togetherwith colleagues from the six UK-based STO offices, Signature

VTIC 2020 VISITORECONOMY FORUM

Last week the Victorian TourismIndustry Council (VTIC) hosted theVTIC 2020 Visitor EconomyForum. The event providedVictorian tourism operators with anopportunity to share informationand gain critical updates fromVTIC, Tourism Australia and VisitVictoria on the recovery activities

Experiences of Australia andDiscover Aboriginal Experiences,the team held nearly 600 meetingswith key travel journalists andthought-leaders, spreading theword that Australia is open forbusiness over the course of thetwo day event. At the eveningreception, TV presenter andwildlife enthusiast Ray Mearsspoke about his recent trip toAustralia and of the country’sresilience and already-visiblerecovery.

they are being undertaken tosupport the industry in the wake ofthe bushfires and the coronavirus.

KEY DISTRIBUTIONPARTNERS DISCUSS VISASWITH THE DEPARTMENT OFHOME AFFAIRS INMALAYSIA

Tourism Australia recentlyfacilitated a meeting between theDepartment of Home Affairs inKuala Lumpur and six keydistribution partners and twoformer key distribution partners todiscuss the application process forthe ‘electronic travel authority’(ETA) for Malaysian travellers toAustralia. During the meeting, theDepartment of Home Affairsunveiled its plans for a ‘fast track’ETA which will be made availableto qualified partners who can fulfilstrict criteria.

TRAVELOGUE TOSHOWCASE AUSTRALIA INJAPAN

Japanese travel show ABC TabiSalad are this month visitingAustralia to film stories in WA andNSW. The programme will be agreat opportunity to showcaseAustralia and remind Japanesetourists that Australia is stillwelcoming visitors. The visit issupported by Tourism WesternAustralia and All Nippon Airways(ANA), under Tourism Australia’sInternational Media HostingProgram. In September 2019 ANAstarted their new service fromTokyo-Narita to Perth. Additionally,a double daily service willcommence from the end of March2020 from Tokyo-Haneda toSydney.

AUSTRALIAN STORIES

DOUBLETREE BY HILTONALICE SPRINGS REOPENSWITH A NEW LOOK

DoubleTree by Hilton Alice Springsis set to reopen next month as partof a major $6 million renovationand reimagining of the outbackproperty. All 235 rooms have beenfitted with a new look and feel,offering a more inviting setting forguests to relax and unwind incomfort and style. Guest facilitiesinclude a restaurant servingmodern Australian cuisine, fitnesscentre, tennis courts and a heatedswimming pool overlooking thenewly landscaped gardens withviews over the MacDonnellRanges. The hotel is locatedaround 15kms from Alice SpringsAirport and is now open forbookings.

FORTITUDE VALLEYWELCOMES A NEWROOFTOP BAR

Brisbane’s Fortitude Valley is nowhome to a new rooftop bar, DirtySultan, offering Turkish-vibes andskyline views over ‘The Valley’.Located on the Tryp Hotel rooftop,Dirty Sultan is also home toBrisbane’s newest shisha lounge,where Middle Eastern flavours arethe star of the show. Expectcustom cocktails, shared platesand an awesome ambiance at thisrooftop revenue, which is opendaily from 7am – 10am, and againfrom 2pm – late. Only 10-minutedrive from Brisbane’s CBD, DirtySultan is now open.

WINE DOWN POP UP EXCITING NEW

INDUSTRY NEWS AND EVENTS

RETURNS TO VICTORIA'SVINEYARDS

Back by popular demand,Contained is bringing back theirpopular Wine Down Pop Up seriesof unique and exclusive vineyardescapes for 2020. In partnershipwith Visit Victoria, guests willexperience the best of Victoria’swine regions, local produce andactivities whilst sleeping among thePinot Noir, Chardonnay andMuscat grape vines. The series willtake place across three wineregions including Yarra Valley (Feb28 – Mar 28), MorningtonPeninsula (Apr 3 – May 2) andRutherglen (May 8 – Jun 7). Moreinformation on locations and datescan be found online.

EXPERIENCES ATPARRTJIMA FESTIVAL

The Red Centre will light up for theannual event Parrtjima: A Festivalin Light, set to take place over inthe Alice Springs from 3-12 April.The only Aboriginal light festivalsof its kind, the 2020 programincludes two exciting newexperiences; Dine under the starsat Merne - a dinner in the desertwhere guests can feast on a menucrafted around bushfoods by chefMark Olive. And a new cookingMasterclass with renowned bushtucker supplier Rayleen Brownfrom Kungkas Can Cook. The full program is availableonline.

AUSTRALIA TOURISMAWARD WINNERSANNOUNCED

The Qantas Australian TourismAwards were held last week inCanberra to recognize andpromote excellence in tourism.Congratulations to the 2019Award winners who were selectedfrom over 200 incredible finalists.

INBOUNDER: A NEW VOICEFOR AUSTRALIA'S EXPORTTOURISM INDUSTRY

The Australian Tourism ExportCouncil has launched a newcommunication vehicle for theinbound tourism industry.'Inbounder' seeks to be theAustralian inbound tourismindustry’s platform forcommunication, thoughtleadership, destination marketing,product innovation, ideas and

NEWS IN BRIEFAs COVID-19 virus continues to spread, authorities have cancelledSXSW in Texas, and Dark Mofo in Tasmania.

Funding opportunity for Queensland events - Round 16 of theQueensland Destination Events Program (QDEP), delivered by Tourismand Events Queensland, is now open to events across the state takingplace from January 2021 to January 2022.

Checking the course for regional aviation - The Government hasreleased an Issues Paper, the first step in preparing the RegionalAviation Policy Statement, for public consultation. The Issues Paper willhelp all stakeholders assess the challenges, risks and opportunities forregional aviation operators and the communities in which they operate.Submissions are due by 17 April 2020.

Sunshine Coast wins right to host the 2021 Qantas AustralianTourism Awards - Tourism Industry Development Minister Kate Jonesannounced the win at the 2020 Qantas Australian Tourism Awards inCanberra last Friday night.

The Northern Territory’s Tourism Towards 2030 Conference will beheld on 25 March in Darwin and 27 March in Alice Springs addressingthe theme, "Tourism Excellence". Click here to register.

A new look True North - Adventure-cruise ship True North recentlyunderwent its annual refit in the port city of Fremantle. The ship isremoved from the water every year and no expense is spared restoring itto show-room condition.

inspiration. The Inbounder‘Recovery’ edition is now available.Subscribe here to receiveInbounder quarterly.

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