Product Knowledge -...

27
PRODUCT KNOWLEDGE MARKETING OFFICE: Sunburst CBD Lot II/18C BSD Serpong, Tangerang Selatan Ph. 021 5315 8989 Hotline. 0813 1515 8888 HEAD OFFICE: Ruko Artha Center Blok G/3 Jl. P. Jayakarta No. 8 Jakarta Barat Ph. 021 6230 85 65/66 Fax. 021 6241 781

Transcript of Product Knowledge -...

Page 1: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

ProductKnowledge

MarKeting office: Sunburst cBd lot ii/18c BSd Serpong, tangerang Selatan

Ph. 021 5315 8989Hotline. 0813 1515 8888

Head office:ruko artha center Blok g/3

Jl. P. Jayakarta no. 8 Jakarta BaratPh. 021 6230 85 65/66

fax. 021 6241 781

Page 2: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Tahun 2009, harga tanah di kawasan ini berkisar pada harga 3-5jt/m2. Seiring pertumbuhan yang sangat pesat, kurang dari 5 tahun, pertumbuhan harga tanah dan properti di kawasan ini telah mencapai 3 hingga 5x lipat.Dengan pertumbuhan penduduk yang cukup tinggi (Tabel 1.1), khusunya daerah Tangerang, mengakibatkan laju pertumbuhan ekonomi (tabel 1.2).Begitu pula dalam hal ini terjadi kenaikan harga per -m untuk produk Properti, khusunya bagi produk Aparte-men. (Tabel 1.3)

DKI Jakarta (Propinsi DKI Jakarta)

Bogor Regency ( Kabupaten Bogor)

Bogor Municipality (Kotamadya Bogor)

Tangerang Regency (Kabupaten Tangerang)

Tangerang Municipality (Kotamadya Tangerang)

Tangsel Municipality (Kotamdya Tangerang Selatan)

Bekasi Regency (Kabupaten Bekasi)

Bekasi Municipality (Kotamadya Bekasi)

Depok Municipality (Kotamadya Depok)

JABODETABEK

Pandeglang Regency

Lebak Regency

Tangerang Regency

Serang Regency

Tangerang Municipality

Cilegon Municipality

Serang Municipality

Tangsel Municipality

4,29

4,06

5,33

3,95

6,37

5,02

5,63

9,39

4,21

4,10

4,41

3,18

5,74

4,83

5,44

8,49

6,77

4,15

6,71

4,35

6,68

5,26

7,63

8,70

0,23

0,21

1,21

0,36

2,25

0,76

0,19

0,56

0,20

0,19

0,90

0,26

1,84

0,66

0,17

0,48

0,32

0,19

1,40

0,34

2,20

0,73

0,24

0,51

1.40

3.13

2.39

3.82

3.12

4.74

4.69

3.48

4.30

3.60

AREA % per year

Tabel 1.1 (Pertumbuhan Penduduk per Tahun)

Tabel 1.2 (Laju Pertumbuhan Ekonomi)Source: Badan Pusat Statistik Propinsi Banten

2008 2009

Rate of Economic Growth (LPE) Contribution to the ProvinceRegency/Municipality

2010 2011 2012 2013

INVESTASI PREMIUM

tahun 2009, harga tanah di kawasan ini berkisar pada harga 3-5jt/m2. Seiring pertumbuhan yang sangat pesat, kurang dari 5 tahun, pertumbuhan harga tanah dan properti di kawasan ini telah mencapai 3 hingga 5x lipat.dengan pertumbuhan penduduk yang cukup tinggi (tabel 1.1), khususnya daerah tangerang, mengakibatkan laju pertumbuhan ekonomi (tabel 1.2).Begitu pula dalam hal ini terjadi kenaikan harga per -m untuk produk Properti, khususnya bagi produk aparte- men. (tabel 1.3)

inveStaSi PreMiuM

Page 3: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

LOKASI TREEPARK APARTEMEN

18.000.000

16.000.000

14.000.000

12.000.000

10.000.000

8.000.000

6.000.000

4.000.000

2.000.000

Lower - Middle Class

Middle Class

8.000.000

9.000.000

8.000.000

10.000.000

10.000.000

14.000.000

14.000.000

18.000.000

2010

Pric

e pe

r sq

uare

met

er

Tabel 1.3 Pertumbuhan Harga Apartemen Area Tangerang

2011 2012 2013

Page 4: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Flavor Bliss

Mall @ Alam Sutera

Teras Kota Mall

The BreezeMall

EkaHospital

GermanCenter

POP Hotel

Grand ZuriHotel

BCA

McDLembur Kuring

PrasetiyaMulya

University

SwissGermanUniversity

To Alam Sutera

To Summarecon Serpong

Stasiun kereta

Jalur kereta api Jakarta-Serpong

GIANT

Pasar Modern

OceanPark

BSD Plaza

ITC BSD

RS Omni

Sinarmas World

Academy

TOL BSD PD. INDAH

BSDSquare

Bundaran Alam Sutera

Bundaran Telkom

TOL KEBON JERUK JAKARTA

Yellow area:SunBurSt cBd

treepark adalah hunian apartment pertama di jantung bisnis BSd cItY

Sebagai kawasan bisnis, cBd BSd city didukung oleh akses penting menuju Pusat Hiburan, Pusat Bisnis, Sarana Pendidikan dan Pusat Kesehatan.

Page 5: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Mall

conveniently surrounded

byuniversities

dailyneeds

locatedat the heartof the city

financialServices

HealthServices

nearby trend

lifestyle venues

5 Minutes to toll road

access

iMagine an aPartMent..

everYtHing iS JuSt a SteP awaY

foodand

Beverages

educationalServices

Page 6: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

luas lahan 4.692 M2luas Bangunan (tanpa basement) 32.858 M2luas Basement 9885.98 M2total Parkir Mobil 200 Mobil

Jumlah unit Studio 314 unitJumlah unit 1 Bedroom 274 unitJumlah unit 2 Bedroom 55 unitJumlah unit apartment 643 unit

data ProduK treeParK

Page 7: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Site Plan

Public areacommercial area

lift

drop off

lobby

Page 8: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Swimming Pool

Retail Area

Fitness Center

Atm Center

musholla

mini market

24 Hours CCtV & Security

3 floors Basement ParkingF&B Area

PaMPered witH toP-notcH facilitieS

Page 9: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

SPeSifiKaSi

Material Studio Studio+ a Studio+ B 1-Bedroom 2-Bedroom

floor livingroom Homogeneous tile 60x60

Balcony ceramic tile 20x20

Bathroom Homogeneous tile 40x40

wall exterior Precast panel, weathershield paint finish

interior Paint finished light bricks

ceiling livingroom Exposed, paint finish

foyer gypsum board

Bathroom Gypsum board with waterproofing

Pantry Sink & counter top with solid surface

Sanitary toto or equivalent

ac installation 1 point 1 point 2 points 2 points 3 points

water installation PdaM

electricity 2,200 va 3,500 va

Page 10: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

taMPaK Potongan i

Page 11: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

taMPaK Potongan ii

Page 12: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

denaH BaSeMent

Basement 2

Basement 1

Page 13: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

denaH BaSeMent

Semi Basement

Page 14: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

denaH ground floor

Page 15: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

denaH lantai 1

Page 16: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

denaH lantai 2

Page 17: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe Studio

Studio19,5 M2 (nett)

22,2 M2 (Semi gross)

Page 18: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe Studio floor Plan

level : 35

level : 36, 37

Poo

l view

citY v

iew

Poo

l view

citY v

iew

level : 3, 5, 6, 7, 8, 9, 10, 11, 12, 15, ,16, 17, 18, 19, 20, 21, 32, 33

Poo

l view

citY v

iew

Poo

l view

citY v

iew

level : 23, 25, 26, 27, 28, 29, 30, 31

Page 19: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

Studio +a25,8 M2 (nett)

29 M2 (Semi gross)

tYPe Studio+ a

Studio +a24,4 M2 (nett)

27,8 M2 (Semi gross)

Page 20: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

level : 35

Poo

l view

citY v

iew

level : 36, 37

Poo

l view

citY v

iew

level : 3, 5, 6, 7, 8, 9, 10, 11, 12, 15, ,16, 17, 18, 19, 20, 21, 32, 33

Poo

l view

citY v

iew

tYPe Studio+ a floor Plan

Page 21: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe Studio+ B

Studio +B27,1 M2 (nett)

30,8 M2 (Semi gross)

Page 22: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

level : 3, 5, 6, 7, 8, 9, 10, 11, 12, 15, ,16, 17, 18, 19, 20, 21, 32, 33

Poo

l view

citY v

iewlevel : 35

Poo

l view

citY v

iew

level : 36, 37

Poo

l view

citY v

iew

tYPe Studio+ B floor Plan

Page 23: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe 1 - BedrooM

1 - BedrooM31,5 M2 (nett)

35,9 M2 (Semi gross)

Page 24: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe 1 - BedrooM floor Plan

level : 35

Poo

l view

citY v

iew

level : 3, 5, 6, 7, 8, 9, 10, 11, 12, 15, ,16, 17, 18, 19, 20, 21, 32, 33

Poo

l view

citY v

iew

Poo

l view

citY v

iew

level : 23, 25, 26, 27, 28, 29, 30, 31

Poo

l view

citY v

iew

level : 36, 37

Page 25: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe 2 - BedrooM

2 - BedrooM44,5 M2 (nett)

50,6 M2 (Semi gross)

Page 26: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

tYPe 2 - BedrooM floor Plan

level : 35

Poo

l view

citY v

iew

level : 36, 37

Poo

l view

citY v

iew

level : 3, 5, 6, 7, 8, 9, 10, 11, 12, 15, ,16, 17, 18, 19, 20, 21, 32, 33

Poo

l view

citY v

iew

Poo

l view

citY v

iew

level : 23, 25, 26, 27, 28, 29, 30, 31

Page 27: Product Knowledge - treeparkserpong.comtreeparkserpong.com/file/2014/04/Product-Knowledge-april-2014... · McD Lembur Kuring Prasetiya Mulya ... University To Alam Sutera To Summarecon

While every reasonable care has been taken in preparing this brochure, specifications, constructing the sales models and sales gallery/ show flat (the “Materials”), the Developer and its agents and their respective servants and contractors do not warrant the accuracy of any of the

Materials and shall in no way be held responsible for any inaccuracies in their contents.

diSclaiMer: