Online Marketing
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By: Firman Juliansyah
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Transcript of Online Marketing
By: Firman Juliansyah
Semua kegiatan pemasaran yang dilakukan melalui media internet
Pengertian Online Marketing
Mengapa Online Marketing Menjadi Kian Penting?
Perilaku pembeli berubahLebih Praktis MenjualSegmen TerkondisikanKinerja TerukurAnytime AnywhereLebih Murah bahkan gratis
Mengapa Online Marketing Menjadi Kian Penting?
Online Marketin
g
Search Engine
Website
BlogMedso
sMarket PlaceForum
Messaging Service
(Broadcast)
Mobile Apps
Youtube & Vlog
Portal Berita
Email News Letter
Siapkan Gambar Rancang Teks Posting
Online Marketing Contest
Online Marketin
g
Search Engine
Website
BlogMedso
sMarket PlaceForum
Messaging Service
(Broadcast)
Mobile Apps
Youtube & Vlog
Portal Berita
Email News Letter
Ujung Tombak/Frontline Short term Link information Partial/Incomplete Not so Trusted/Bonafide SEO is Important Google Index is ultimate goal Analytics is not applied Paid/Free (Adword/Organic)
Search Engine:
Backbone (main tool) Long term Basic information Complete Trusted/Bonafide SEO Google Index Analytics Paid/Free
Website:
Pengganti Website Long term Basic information Complete/Incomplete Not So Trusted/Bonafide SEO Google Index Analytics Free
Blog:
Pelengkap Website Temporary by Timeline New/Update information Incomplete/Partial Information Not So Trusted/Bonafide SEO not applied Google Index not applied Analytics depends on the media Free
Medsos: FB, Twitter, Insta, ...
Pelengkap Website Temporary by Timeline New/Update information Incomplete/Partial Information Not So Trusted/Bonafide SEO not applied Google Index not applied Analytics depends on the media Free
Market Place: Bukalapak, Tokopedia, Blanja, ...
Pelengkap Website Temporary by Timeline New/Update information Incomplete/Partial Information Not So Trusted/Bonafide SEO not applied Google Index not applied No Analytics Free Loyal Buyer, Recommendation, Fanatic
Forum: Kaskus, ...
Pelengkap Website Temporary New/Update information Incomplete/Partial Information Not So Trusted/Bonafide SEO not applied Google Index not applied No Analytics Free
Messaging: Line, Whatsapp, BBM, ...
Long Term New/Update information Incomplete/Partial Information Trusted/Bonafide SEO is not applied Google Index is not applied Analytics is rarely applied Free
Mobile Apps: Gojek, Uber, Grab
Pelengkap Website Temporary by Timeline New/Update information Incomplete/Partial Information Not So Trusted/Bonafide SEO not applied Google Index not applied Analytics Free
Vlog: Youtube, ...
Pelengkap Website Temporary by Contract New/Update information Incomplete/Partial Information Trusted/Bonafide SEO is not applied Google Index is not applied Analytics is not applied PAID
Portal Berita: Detik, Okezone, ...
Pelengkap Website Temporary by Program New/Update information Incomplete/Partial Information Trusted/Bonafide SEO is not applied Google Index is not applied Analytics is not applied Free/PAID
Email News Letter
Siapa yang mendapatkan pembeli?
Reach Engage Convert
Online Marketing Steps
Happy Selling!
Http://firmanjuliansyah.site082154050790
