Kunjungan Ui

MNC NEWS NETWORKMEDIA PROFILE

Ed.01/PROMO/Mei 2015

SELAMAT DATANG MAHASISWA UI

Kegiatan hari iniJAM TEMA PEMBAWA ACARA

9.30 – 10.00 Perkenalan Media Industri Kreatif

Wijaya Kusuma S dan Drian Tama

10.00 – 11.00 Ruang Kerja News dan Proses Produksi

News

11.00 – 11.45 Dunia Kerja di MNC Group Rita Nakula – HR Director

VISION & MISSION

MNC NEWS NETWORK MEDIA PROFILE01


Insprative

VISION & MISSION


Informative

VISION & MISSION

MNC NEWS NETWORK MEDIA PROFILE

ONE STOP SHOPPING Kebutuhan Advertisingperusahaan Anda dapat dilakukan melaluiMNC News Network.

Konsolidasi Tim Liputan News dari 6 Stasiun TVdigabung secara Redaksional, Alat dan Studiodi MNC News Center KebonSirih.

Koordinasi Satu Atap seluruh tim redaksional 6 TVdibawah satu komando News Director dari iNews TVMNC News Center - Kebon Sirih sebagai GedungHead Office dengan berbagai fasilitas studiolengkap terintegrasi untuk News.

OUR MAPPING PROGRAM

04

OUR MAPPING PROGRAM

SEPUTAR INDONESIA PAGISEPUTAR INDONESIA SIANGSEPUTAR INDONESIASEPUTAR INDONESIA MALAMDELIK

LINTAS PAGILINTAS SIANGLINTAS MALAMLINTAS PERISTIWA BREAKING NEWSINSPIRASI SOREDIANTARA KITA.KOMUNITAS.COM

BULETIN INDONESIA PAGIBULETIN INDONESIA SIANGBULETIN INDONESIA MALAMINDONESIA BICARA


INEWS PAGIINEWS SIANG INEWS PETANGINEWS MALAMINEWS TERKINIBREAKING NEWSFIRST NEWSINTERNATIONAL NEWSHOTNEWSSPORTNEWSBONGKAR PERKARAPOLICE LINE


GOOD MORNING INDONESIAUNIQUE JOURNEYE-LISTINDONESIA SIANGINDONESIA SOREINDONESIA MALAMINDONESIA BICARAKULINER ON VACATIONWORLD HEADLINESEVENT GUIDESTORY OF THE FAMOUSONE ON ONEKILAS OPINIBERITA PILIHANLEGENDA INDONESIAICT FOR INDONESIAMNC TODAY

ECONOMIC VIEWPOWER BREAKFASTSPECIAL REPORTDEALING ROOMBIZ BRIEFMOVERS AND SHAKERSSPECIAL DIALOGUEREVENEWSE BUZZSUMMARY & OUTLOOKREVENEWS INTERNATIONAL

OUR MAPPING PROGRAM

06

MNC MEDIA GROUPSouth East Asia’s Largest and Most Integrated Media Group


SINDO MEDIAOTHERS

MEDIA TV

07

MNC MEDIA GROUPSouth East Asia’s Largest and Most Integrated Media Group


7 Jutausers *

5,5 Jutausers**

1,7 Jutatwitter followers

765,000 fans facebook

946LOKAL JARINGAN

JANGKAUAN KOTA

57

JARINGAN

08

130

EDISI LOKAL

*[mobil traffic]**[desktoptable traffict]

VS

OUR NETWORK & COVERAGE

TRANSMISI

JARINGAN

TRANSMISI

TRANSMISI

TRANSMISI

TRANSMISI

TRANSMISI

TRANSMISI

JARINGAN

JARINGAN

39

31

37

42

34

37

44

16

14

20

57

TOTAL AREA JANGKAUAN

KOTA

TRANSMISI

TRANSMISI

TRANSMISI

JARINGAN

50

34

38

46


MNC NEWS NETWORKS

SHARE12.39

7.80

5.74

0.74

SHARE

SHARE

SHARE


Hasil Riset Nielsen April 2015 [ News Program ]

11


1 dari 3 Masyarakat Indonesia Menonton MNC News Netwoks

30%

70%

Total Share News Viewers 4 TV MNC NEWS NETWORKS = 30%

MNC NEWS NETWORKS

12 Hasil Riset Nielsen April 2015 [ News Program ]


OUR TARGET AUDIENCE & POSITION

SES : ABCAGE : All 5+OCCUPATION : Housewife, Student, White collarGENDER : Male, Female

SES : BCDAGE : All 5+OCCUPATION : Housewife, Student, Blue collarGENDER : Male, Female

SES : ABAGE : All 15+OCCUPATION : White Collar WorkerGENDER : Male, Female



SES : ABAGE : 20 +OCCUPATION : White & Blue Collar

GENDER : Male, Female

13

MNC NEWS NETWORK : FACT & FIGURES

7.80 • SHARE

0.70 • RATING

2.2 • REACH

0.74

• SHARE

0.07

• RATING

0.7

• REACH

5.74 • SHARE

0.42 • RATING

2.1 • REACH


12.39 • SHARE

1.00 • RATING

3.3 • REACH

14 Hasil Riset Nielsen April 2015 [ News Program ]

6 TV PROGRAM COMPARISON


RCTI

Channel ReachShareTVR000sVariabel Cost/TVR

Seputar Indonesia 21,489 Rp5.211.991.63561,686

MNC TV Lintas Petang 33,508 Rp.3,27.110.90308,729

Global TVBuletin

Indonesia Siang

27,153 Rp.3,85,050,64222,078

Kompas Petang

Kabar Petang

Metro Hari Ini

258,495 0.75 3.86 7.6

190,069

58,873

0,55

56,031 Rp

3,17 3,7 58,060 Rp

0.17 91,526 Rp2.41.00KompasTV

TV ONE

Metro TV

15


CPRP PERFORMANCE COMPARISON


MNC News Network

Channel GRP’sTVRSpotBudget CPRP

1,000,000,000

315,4573,1703.171,0001,000,000,000

1,000 0.17 170 5,882,352Kompas

TV

Metro TV

1,333,3337500.751,0001,000,000,000TV One

1,818,1815500.551,0001,000,000,000

16


360 DEGREES


BRAND CAMPAIGN

FREE TO AIR TV

PAY TV

NEWSPAPER

PORTAL

SOCMED

OFF AIREVENT

TABLOID & MAGZ

RADIO

360

17

INEWS PAGISetiap Hari, 06.00 WIB

INEWS SIANGSetiap Hari, 11.30 WIB

INEWS PETANGSetiap Hari, 17.03 WIB

INEWS MALAMSetiap Hari, 21.03 WIB

OUR NEWS BULLETIN PROGRAM

18 Jadwalsewaktu-waktudapatberubah.

INEWS TERKINI15 x Sehari mulai 09.00 WIB

INEWS BREAKING NEWS

FIRST NEWSSenin – Jumat, 04.30 WIB

OUR NEWS BULLETIN PROGRAM

19

JAKARTA TODAYSenin – Sabtu, 15.03 WIB

Jadwalsewaktu-waktudapatberubah.

#HOT NEWSSenin – Jumat, 18.30 WIBSabtu, 18.03 WIB

SPORT NEWSSenin – Jumat, 05.00 WIB

INTERNATIONAL NEWSSenin – Jumat, 05.30 WIB

POLICE LINESenin – Sabtu, 11.03 WIB

OUR TOP PROGRAM


POLEMIK ON TVKamis , 19.30 WIB

TALK TO INEWSSelasa & Jumat, 19.30 WIB

SOFA MERAHMinggu, 11.03 WIB

TALK & COOKMinggu, 19.30 WIB

TOP FILESTiap Hari, 08.30 WIB

NEWSDOTPOLSenin & Rabu 19.30 WIB

POLITICTAINMENTJum’at, 19.30 WIB

RASA INDONESIAMinggu, 12.30 WIB

OUR TOP PROGRAM


WALK & WOKSabtu, 12.30 WIB

BONGKAR PERKARARabu, 20.30 WIB

TOP WORDSMinggu, 20.30 WIB

INFO BIZSenin– Jumat, 08.15

WIB

INEWSTAINMENTSenin – Kamis, 19.03 WIB

OUR TOP PROGRAM


MINGGUPukul 22.03 WIBSENIN - SABTU

Pukul 22.03MINGGU

Pukul 23.03 WIB

SPEAK AFTER LUNCHSenin – Jumat, 12.30 WIB

WAJAH INDONESIASetiap Hari, 07.30 WIB

TECHNO UPDATESenin – Jumat, 08.00 WIB


THANK YOU

MNC Tower 23rd floorJl. KebonSirih No. 17-19, Jakarta PusatPh. 021 2356 7600 – Fax 021 392 7455Email : [email protected]

Kunjungan Ui

Documents

Transcript of Kunjungan Ui