How You can use Twitter as a Tool for PhD Health Research - Phdassistance.com
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HOW YOU CAN USE TWITTER AS A TOOL FOR PHD HEALTH RESEARCH An Academic presentation by Dr. Nancy Agens, Head, Technical Operations, Phdassistance Group www.phdassistance.com Email: [email protected]
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We explore the rapidly growing field of using social media especially Twitter as a source of data for Health and Medicine related Research.
The types of data available and their application, the limitations in Methodology and standard guidelines with future areas of research are highlighted.
No one can escape living in the virtual world today. The virtual world is brimming with Information and knowledge whose scope is much beyond one had imagined even till five years ago. In their attempts to find comprehensive databases, health workers and researchers are tapping the potential of these major interactive sites. These sites transcend geography and hold the potential in providing significant data related to population health, preferences, trends, and behaviour patterns. Predominant among these are Facebook, Instagram, and Twitter with Twitter being the most used for public health research
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Transcript of How You can use Twitter as a Tool for PhD Health Research - Phdassistance.com
HOW YOU CAN USE TWITTER AS A TOOL FOR PHD HEALTH RESEARCH
An Academic presentation byDr. Nancy Agens, Head, Technical Operations, Phdassistance Group www.phdassistance.comEmail: [email protected]
In BriefReality of the Virtual World- an Oxymoron
“Tweet” “Tweet”
What to Use and
How Future
Scopes
Conclusion
Outline
TODAY'S DISCUSSION
We explore the rapidly growing field of using social media especially Twitter as a source of data for Health and
Medicine related Research. The types of data available and their application, the limitations in Methodology and standard
guidelines with future areas of research are highlighted.
In Brief
The virtual world is brimming with Information and knowledge whose scope is much beyond one had imagined even till five years ago.
In their attempts to find comprehensive databases, health workers and researchersare tapping the potential of these major interactive sites.
These sites transcend geography and hold the potential in providing significant datarelated to population health, preferences, trends, and behaviour patterns.
Predominant among these are Facebook, Instagram, and Twitter with Twitter being the most used for public health research.
Reality of the Virtual World- an Oxymoron
Twitter is a social media interacting site termed as ‘SMS of the internet’.
It is the most widely used social medium for Research related to Healthcare, because of the ease of access to huge amount of data available to open access.
Tweets are consistent in length, machine learning methods work better, Data is real-time, making time series analysis possible,
Interaction between people allows better network analysis, Almost 100% data available through API,Any user can follow another user.
Twitter is the one that has attracted Academics and Researchers the most, making it a powerful tool for research data.
What to Use and How?
Content analysis – here body of text is analysed and information relevant to the topic is used.
Sentiment analysis – The positive or negative agreement to the topic in question isanalysed and data is used.
Image analysis –Assessment of images in the body of the text is analysed in the context of the topic.
Surveillance – Monitoring the level of activity related to the topic in relation to the background level of activity.
Prediction – Estimating prevalence of a condition.
Contd..
Engagement–Ability of a topic to engage users to tweet, retweet and remain engaged in the discussion with other users.
Network analysis – Assessing interaction between users on a topic.
Recruitment – Using the platform to recruit subjects for a research study.
Intervention - Using the platform to intervene in a research study.
Ethical discussion - Studying the need for approvals from ethical boards.
Funding – Database of organizations funding research work.
Computing Dissertation topic selection performed on the Twitter-based researchis commonly related to public health, infectious disease and psychiatry.
There needs to be uniform reporting procedures clearly defined and agreed upon.
Criteria for validity, reliability and scalability of Twitter-driven data need to be studied and several organizations are actively involved in funding such research.
Privacy of data and ethical issues is a broad field where clear-cut guidelines are needed.
Machine learning involving data scientists for better understanding of the demographic data of the users participating in the research.
Studying the effectiveness of using Twitter-based data for medical research.
Future Scopes
Twitter-based Medical Research is a rapidly growing niche area with publicationsalmost doubling year on year in the last 2-3 years.
The huge database with open access along with opportunity for recruitment and intervention are the major selling points for Twitter compared to the other social media sites.
The most significant being the lack of standard reporting protocols and there is an urgent need to address this with uniform guidelines.
Conclusion
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