15 aturan tipografi [ rules of typography ]

16
15 ATU TIPO GRAP HY R A N Oleh : Tiva Piola

description

15, aturan tipografi, 15 rules of typography, book, booklet

Transcript of 15 aturan tipografi [ rules of typography ]

Page 1: 15 aturan tipografi [ rules of typography ]

1 5ATU

TIPOGRAPHY

R A N

Oleh : Tiva Piola

Page 2: 15 aturan tipografi [ rules of typography ]

TIPOGRAPHY

Page 3: 15 aturan tipografi [ rules of typography ]

1 5ATU

TIPOGRAPHY

R A N 15 A

tura

n Ti

pogr

aphy

Page 4: 15 aturan tipografi [ rules of typography ]

Readibility atau keterbacaan yang optimal pergunakan jenis huruf yang secara fisik sederhana dan umum sehingga mudah dikenali.

Readability and legibility are two key elements of printed text that typographer strive to maximize. Readability extended amount of text – such as an article, book, or annual report – is easy to read. Legibility refers to whether an refers to whether a short burst of text – such as a headline catalog listing, or stop sign – is instantly recognizable.

1. READIBILITY

Page 5: 15 aturan tipografi [ rules of typography ]

1. READIBILITY

15 A

tura

n Ti

pogr

aphy

1-2

Page 6: 15 aturan tipografi [ rules of typography ]

2. JENISHURUF

Jangan menggunakan terlalu banyak jenis huruf dalam sebuah design. Pergunakan maksimal 3 jenis huruf.

A basic system for classifying typefaces was devised in the nineteenth century, when printers sought to identify a heritage for their own craft analogous to that of art history. Humanist letterforms are closely connected to calligraphy and the movement of the hand. Transitional and modern typefaces are more abstract and less organic. These three main groups correspond roughly to the Renaissance, Baroque, and Enlightenment periods in art and literature. Designers in the twentieth and twenty-first centuries have continued to create new typefaces based on historic characteristics.

Page 7: 15 aturan tipografi [ rules of typography ]

2. JENIS3. TYPE

FAMILY

15 A

tura

n Ti

pogr

aphy

Pergunakan satu jenis huruf saja. Karena satu jenis huruf tidak akan monoton bila digali potensi Type familynya.

A ‘FONT-FAMILY’ IS A GROUP OF FONTS THAT EXHIBIT SIMILAR CHARACTERISTICS. THE ‘FONT-FAMILY’ PROPERTY INDICATES A PRIORITIZED LIST OF SPECIFIC/GENERIC FONT FAMILY NAMES TO USE TO DISPLAY TEXT CONTENT IN THE CURRENT CONTAINER.

3-4

Page 8: 15 aturan tipografi [ rules of typography ]

4.HIERARKI

Membedakan dan memberi penekanan pada informasi pergunakan Point Size yang berbeda sesuai dengan hirarki dan prioritas informasinya.

point size of the font described the size (height) of the metal body on which the typeface’s characters were castWhen a point size of a font is specified, the font is scaled so that its em square has a side length of that particular length in points.

Page 9: 15 aturan tipografi [ rules of typography ]

5.CO LO UM

Jangan membuat kolom untuk Body Text terlalu panjang, karena akan melelahkan mata. Panjang kolom ideal maksimal 10 cm.

Paragraph breaks set a rhythm for the reader. The breaks have a relationship with the column of text as well as the page margins. A break may be introduced as an indentation, as a space or both. The over all page feel will be influenced by your choice.

15 A

tura

n Ti

pogr

aphy

5-6

Page 10: 15 aturan tipografi [ rules of typography ]

6.POINT SIZE

7.INFOR MATION

Point Size untuk Body Text jangan terlalu kecil karena sulit dibaca ataupun terlalu besar karena makan ruang. Idealnya adalah 9 sampai 12 point, walaupun bisa dibuat 8 sampai 15 point tergantung kebutuhan.

Hindari pemakaian jenishuruf yang hampir sama,karena masyarakat umumbelum tentu dapat menangkapperbedaannya.HELVETICA CALIBRI

Footnotes and endnotes are set smaller than body text. The difference in size is usually about two points, but this can vary depending on the size, style and legibility of the main text. Even though they’re smaller, footnotes and endnotes should still remain at a readable size.

Point Size - 7 PtPoint Size - 8 PtPoint Size - 9 PtPoint Size - 11 PtPoint Size - 13 PtPoint Size - 14 Pt

4.HIERARKI

Page 11: 15 aturan tipografi [ rules of typography ]

8.KER-NING

7.INFOR MATION

Kerning atau jarak antar huruf yang terlalu dekat atau terlalu jauh akan mengganggu kenyamanan membaca.Temukan jarak ideal sesuai dengan kenyamanan dan kebutuhan.

kerning (less commonly mortising) is the process of adjusting the spacing between characters in a proportional font

kerning (less commonly mortising) is the process of adjusting the spacing between characters in a proportional font

15 A

tura

n Ti

pogr

aphy

7-8

Page 12: 15 aturan tipografi [ rules of typography ]

9.UP PER CASETeks Yang Ditulis Dengan Huruf Kapital Atau Upper Case Semua Akan Lebih Sulit Dibaca Dari Pada Pemakaian Kombinasi Upper Case Dan Lower Case.

SMALL CAPS ARE UPPERCASE (CAPITAL) LETTERS THAT ARE ABOUT THE SIZE OF NORMAL LOWERCASE LETTERS IN ANY GIVEN TYPEFACE.

small caps are less intrusive when all uppercase appears within normal text or can be used for special emphasis. computer programs can generate small caps for a any typeface,

But Those Are Not The Same As True Small Caps. True Small Caps Have Line Weights That Are ProportionallyCorrect For The Typeface, Which Me And That They Can Be Used Within A Body Of Copy Without Looking Noticeably Wrong.

Leading atau jarak antar baris yang terlalu dekat atau terlalu jauh akan mengganggu kenyamanan membaca. Temukan jarak ideal sesuai dengan kenyamanan dan kebutuhan.Leading atau jarak antar baris yang terlalu dekat atau terlalu jauh akan mengganggu kenyamanan membaca. Temukan jarak ideal sesuai dengan kenyamanan dan kebutuhan.

10.lEAD-ING

Page 13: 15 aturan tipografi [ rules of typography ]

11. ALIG-MENT

Untuk pembacaan optimal pergunakan komposisi baris teks atau Aligment yang umum seperti rata kiri, rata kanan, rata kiri-kanan dan rata tengah.

Untuk pembacaan optimal pergunakan komposisi baris

teks atau Aligment yang umum seperti rata kiri, rata kanan, rata kiri-kanan dan

rata tengah.

Untuk pembacaan optimal pergunakan komposisi baris

teks atau Aligment yang umum seperti rata kiri, rata

kanan, rata kiri-kanan dan rata tengah.

10.lEAD-ING 15

Atu

ran

Tipo

grap

hy

9-10

Page 14: 15 aturan tipografi [ rules of typography ]

12. C O NDENSEDE X P A NDED

14. K O N -T R A S WARNA

Huruf yang terlalu ramping atau Condensed dan terlalu lebar atau Expanded akan mengganggu kenyamanan membaca. Jadi pergunakan untuk kebutuhan yang khusus.

Untuk kemudahan baca atau Readibility apabila bekerja dengan warna, pastikan ada kontras warna yang cukup antara teks dengan Background.

CONDENSEDbum̂ k a ba

Page 15: 15 aturan tipografi [ rules of typography ]

13. B A S E L I N E

14. K O N -T R A S WARNA 15. BACK-

GROUND

Jaga integritas ketikan dengan mengatur huruf dan kata pada Base Line atau garis dasar.

Jaga integritas ket-ikan dengan mengatur huruf

Jaga integritas ketikan dengan mengatur huruf

Untuk kemudahan baca atau Readibility apabila bekerja dengan warna, pastikan ada kontras warna yang cukup antara teks dengan Background.

15 A

tura

n Ti

pogr

aphy

11-12

Page 16: 15 aturan tipografi [ rules of typography ]

15 ATURAN TIPOGRAPHY